Nikko Machine

7 Useful Tips on Developing Your Content Strategy

Nikko — Fri, 15 Mar 2013 13:54:47 +0000

There is no denying the importance of creating content in generating traffic. However, businesses cannot dive into the process without having a proper content strategy to give them direction. Try out these seven tips that will help make your business’ content strategy a winner. 1. Analyze your site. Coming up with a content strategy starts [...]

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SEO Tips to Help You Rank Your Blog

Nikko — Thu, 24 Jan 2013 02:44:37 +0000

If you have a website, you need to use SEO techniques to help it rank well on search results. It is a powerful tool although only a few know why. Understanding more about SEO will show you why it is a necessary expense when putting up a website or building a brand. Why do you [...]

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Google Panda Data Refresh #24 Rolling Out

Nikko — Wed, 23 Jan 2013 10:32:47 +0000

After almost 2 weeks of weird google ranking changes, google announced it now officially. Google has announced on their twitter account that there will be a new Google Panda Data refresh, making this version #24. This data refresh has a noticeable impact 1.2% of English based queries according to Google. New Panda data refresh rolling out today: 1.2% [...]

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How SEO and Social Media Can Help Build Your Brand

Nikko — Tue, 22 Jan 2013 02:26:37 +0000

A well-known trusted brand can be all a business will ever need to be successful. Once it penetrates the public consciousness, people will be more likely to purchase that business’ products or make use of its services. They will make the immediate association of quality whenever they see that brand, inspiring loyalty that will last [...]

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Guest Blogging 101: A Quick Overview

Nikko — Thu, 13 Dec 2012 00:40:45 +0000

Guest blogging involves creating a post on another publisher’s blog or website. It is often seen as one of best ways to build links and establish a voice in the community. There are many websites that encourage people to leave a guest post. Understanding how to create a great guest post is key to maximizing [...]

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5 Simple Strategies to Keyword Research Success for Beginners

Nikko — Mon, 03 Dec 2012 12:44:35 +0000

Keywords are part of the central elements in search engine optimization or SEO. Google, Yahoo, Bing, and the like will have a much easier time finding an article relevant to their users’ searches if it has the right keywords. The key then is finding out the right ones to use in order to stand out [...]

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Brand Building through Effective Link Building

Nikko — Tue, 27 Nov 2012 03:00:16 +0000

Having the website or blog listed on the first page of Google is what every business and blogger dreams of attaining. One of the ways of improving a website’s ranking on major search engines is by building links. Links are similar to votes. Each relevant link to the website is telling the search engines that [...]

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7 Ways to Use Your Images for Link Building

Nikko — Tue, 06 Nov 2012 06:13:58 +0000

Images have played a great role on the web as this type of content have added more value to the overall web user experience by enriching visual appeal of a web page. It also helps giving more definition to information you are trying to convey. An image tells different stories and it stirs viewer’s emotions, [...]

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Viral Marketing 101: A Quick Overview

Nikko — Mon, 15 Oct 2012 09:45:58 +0000

What is Viral Marketing? Viral Marketing is an idea that spreads almost everywhere and while it’s distributed it helps your product or business and even your brand to be marketed. It is a method of product endorsement that relies on getting target demographics to market a product, or service on their own by sharing it [...]

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Why Should You Include Social Contests on Your Marketing Strategy?

Nikko — Wed, 10 Oct 2012 07:57:29 +0000

Contests have been around for a long time and they have taken a new form with the growth of the internet. It engages your target audience in a sociable and fun activity and they also gives you a lot of customer data and feedback you can use to improve your link building and marketing strategy. [...]

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