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	<title>Nobrainer's Think Tank</title>
	
	<link>http://neubranderinc.com/blog</link>
	<description>they call me... nobrainer</description>
	<pubDate>Wed, 08 Sep 2010 19:37:53 +0000</pubDate>
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		<title>I know I shouldn’t laugh at things like this</title>
		<link>http://feedproxy.google.com/~r/NobrainersThinkTank/~3/OWnMNrioLSI/</link>
		<comments>http://neubranderinc.com/blog/2010/09/08/i-know-i-shouldnt-laugh-at-things-like-this/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 19:37:53 +0000</pubDate>
		<dc:creator>nobrainer</dc:creator>
		
		<category><![CDATA[General]]></category>

		<category><![CDATA[Humor]]></category>

		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://neubranderinc.com/blog/?p=2691</guid>
		<description><![CDATA[But I really laughed at this.

]]></description>
			<content:encoded><![CDATA[<p>But I really laughed at this.</p>
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		<item>
		<title>BO and I have something in common</title>
		<link>http://feedproxy.google.com/~r/NobrainersThinkTank/~3/9wJH2guqY78/</link>
		<comments>http://neubranderinc.com/blog/2010/08/29/bo-and-i-have-something-in-common/#comments</comments>
		<pubDate>Sun, 29 Aug 2010 23:35:10 +0000</pubDate>
		<dc:creator>nobrainer</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://neubranderinc.com/blog/?p=2688</guid>
		<description><![CDATA[Per Drudge:
Obama says he ignored Beck rally&#8230;
I was more than happy that I chose to be out of town this weekend.
]]></description>
			<content:encoded><![CDATA[<p>Per Drudge:</p>
<blockquote><p><a href="http://www.msnbc.msn.com/id/38906337/ns/nightly_news/">Obama says he ignored Beck rally&#8230;</a></p></blockquote>
<p>I was more than happy that I chose to be out of town this weekend.</p>
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		<item>
		<title>Just…?</title>
		<link>http://feedproxy.google.com/~r/NobrainersThinkTank/~3/lx1He3HZ-aQ/</link>
		<comments>http://neubranderinc.com/blog/2010/08/24/just/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 11:53:56 +0000</pubDate>
		<dc:creator>nobrainer</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://neubranderinc.com/blog/?p=2685</guid>
		<description><![CDATA[From WaPo&#8230;
The largest egg recall in U.S. history comes at a point of great consolidation in the egg industry&#8230;
Go on.
Just 192 large egg companies own about 95 percent of laying hens in this country
Wow&#8230; Talk about ownership concentration.
]]></description>
			<content:encoded><![CDATA[<p>From <a href="http://www.washingtonpost.com/wp-dyn/content/article/2010/08/23/AR2010082305118_pf.html">WaPo</a>&#8230;</p>
<blockquote><p>The largest egg recall in U.S. history comes at a point of great consolidation in the egg industry&#8230;</p></blockquote>
<p>Go on.</p>
<blockquote><p>Just 192 large egg companies own about 95 percent of laying hens in this country</p></blockquote>
<p>Wow&#8230; Talk about ownership concentration.</p>
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		<item>
		<title>Holy Crap</title>
		<link>http://feedproxy.google.com/~r/NobrainersThinkTank/~3/zGQ60IVx9sE/</link>
		<comments>http://neubranderinc.com/blog/2010/08/23/holy-crap-2/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 23:34:34 +0000</pubDate>
		<dc:creator>nobrainer</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://neubranderinc.com/blog/?p=2682</guid>
		<description><![CDATA[
]]></description>
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		<item>
		<title>False Alarms</title>
		<link>http://feedproxy.google.com/~r/NobrainersThinkTank/~3/RH_6u4QgSTw/</link>
		<comments>http://neubranderinc.com/blog/2010/08/01/false-alarms/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 00:51:28 +0000</pubDate>
		<dc:creator>nobrainer</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://neubranderinc.com/blog/?p=2674</guid>
		<description><![CDATA[The NY Times has an article about how sometimes when people are faced with too many alarms, they learn to ignore them.  There&#8217;s really not much in the article that I didn&#8217;t summarize in the previous sentence, but it&#8217;s a good segue into an idea that&#8217;s been on my mind recently.
Like some of you, [...]]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.nytimes.com/2010/08/01/weekinreview/01wald.html?_r=1">NY Times has an article about how sometimes when people are faced with too many alarms, they learn to ignore them</a>.  There&#8217;s really not much in the article that I didn&#8217;t summarize in the previous sentence, but it&#8217;s a good segue into an idea that&#8217;s been on my mind recently.</p>
<p>Like some of you, I&#8217;m annoyed by car alarms, or as I think they should be called, car <em>false</em> alarms.  In all my years, I&#8217;ve never heard an car alarm sounding for a proper reason.  The only anecdote I have of a car alarm working properly came from a friend in high school.  At that time someone through rock through his car&#8217;s window while it sat in his driveway.  In the short time it took to get a look at the scene, the perp had already fled.  In other words, the alarm told him immediately that his window was broken, whereas otherwise he would have had to wait until the morning to figure that out.</p>
<p>So I have a proposal.  I think, that when a car is sounding an alarm for no good reason, it should be socially acceptable to give it a reason.  I think that it should be allowed &#8212; if not encouraged &#8212; to throw rocks, bricks, or other suitably heavy, low value items through the windows of cars with annoyingly inaccurate alarms.   That&#8217;s a fair response, right?</p>
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