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	<title>News « Norco Bikes</title>
	
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	<lastBuildDate>Fri, 24 Feb 2012 22:26:45 +0000</lastBuildDate>
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		<title>A Day in the Life: Bryn Atkinson &amp; Jill Kintner</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/yPwskIZ-QP0/</link>
		<comments>http://norco.com/news/6305/a-day-in-the-life-bryn-atkinson-jill-kintner/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 22:26:45 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[bryn atkinson]]></category>
		<category><![CDATA[jill kintner]]></category>
		<category><![CDATA[Norco]]></category>
		<category><![CDATA[norco team international]]></category>
		<category><![CDATA[vital mtb]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6305</guid>
		<description><![CDATA[It takes time, perseverance and dedication to be successful as a professional athlete. No one knows this better than Norco Team International riders Jill Kintner and Bryn Atkinson. Vital MTB recently met up with the duo to see what a &#8230; <a href="http://norco.com/news/6305/a-day-in-the-life-bryn-atkinson-jill-kintner/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>It takes time, perseverance and dedication to be successful as a professional athlete. No one knows this better than Norco Team International riders Jill Kintner and Bryn Atkinson. Vital MTB recently met up with the duo to see what a day in the life looks like. Have a watch for yourself and see what has going into making this upcoming season be a success. </p>
<p>This weekend is the Australian National Championships. Keep an eye out for race coverage and results to be posted soon.</p>
<p><iframe width='600' height='400' src='http://www.vitalmtb.com/slideshow_frame_sources/3240?embed=true' frameborder='0' scrolling='0'></iframe>
<p style='margin:0; padding:6px 0;' id='VitalSlideshowCaption'><a href='http://www.vitalmtb.com/photos/features/A-Day-in-the-Life-Bryn-Atkinson-Jill-Kintner,3240/Slideshow,0/sspomer,2'>A Day in the Life: Bryn Atkinson &#038; Jill Kintner</a> &mdash; More <a href='http://www.vitalmtb.com'>Mountain Bike</a> <a href='http://www.vitalmtb.com/photos/main'>Photos</a></p>
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		<title>Kintner’s Australian Nationals Update</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/YBBk-CPordM/</link>
		<comments>http://norco.com/news/6301/kintners-australian-nationals-update/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 17:10:28 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Racing/Adventure]]></category>
		<category><![CDATA[adelaide]]></category>
		<category><![CDATA[australian national championships]]></category>
		<category><![CDATA[bryn atkinson]]></category>
		<category><![CDATA[eagle bike park]]></category>
		<category><![CDATA[jill kintner]]></category>
		<category><![CDATA[norco team international]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6301</guid>
		<description><![CDATA[photo by Trevor Page ADELAIDE, AUS Not much to report today, except probably the hottest environment in the history of bike riding. It seems a bit cruel for xc to be racing middle of the day tomorrow. Hard to nail &#8230; <a href="http://norco.com/news/6301/kintners-australian-nationals-update/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/trevor_page/371780965/" title="Nationals DH 45 by Trevor_Page, on Flickr"><img src="http://farm1.staticflickr.com/121/371780965_012fc32dcc_z.jpg" width="640" height="426" alt="Nationals DH 45"></a> photo by <a href="http://www.flickr.com/photos/trevor_page/371780965/">Trevor Page</a></p>
<div>
<p><strong>ADELAIDE, AUS</strong><br />
Not much to report today, except probably the hottest environment in the history of bike riding. It seems a bit cruel for xc to be racing middle of the day tomorrow. Hard to nail down an actual temperature on the hill, but someone said 37-40C.</p>
<p>The fire levels are only at severe, needs to be extreme for them to take action. Who knows, supposed to be hotter tomorrow. With only one exit out of the park, precautions are good. I joked that all it would take is a pedal clipping a rock for a spark to take the whole place down. Eagle Bike park has been here awhile and is still standing, so not that likely.</p>
<p>Just a few runs today, getting the track down. Got my bike a little more balanced, but the slippery dirt is tough to ride. We are on our new world cup colored rigs.</p>
<p>Chris Kovarik showed up today, so most all the big name Aussies are ready to race, no Claire though:(.  Jared Graves is a full Downhiller again having lost his BMX ass, and down 7-8 kgs. Sammy and Troy are looking pretty dialled. Bryn’s going really good. Both Rhys’ are on it, Mitch Delfs is super stealth, can’t find him at all out there, but yeah, you would expect all that. Kye Hore was telling me how sweaty he was, so I responded by calling him a sweaty Hore:) my homie.</p>
<p>They Raced 4x finals tonight. The women’s race was cancelled cause only one registered, I was going to do it to fill out the numbers for the other girl, but she didn’t want to do it either. Think only like 11 men total in the pro category. Grame Mudd might have won. That’s what Rando said anyway. Rando is kinda doing like his own omnium- brought one 6″ Giant bike and is racing every event, same tires, same settings, drop post, just loving it. Is bike isn’t really that good for any one discipline, but as a whole, he’s winning.</p>
<p>The Koala moved locations, even closer to the action today. He’s hanging out watching looking all cute in the trees. Bryn was tripping out about it’s claws, and crazy eyes, but he needed to focus more on the fluffy ears I think.</p>
<p>Finished the day out with a swim in the ocean and a sunset over the water, which is the first one in Oz I have ever seen. Nice.</p>
<p>Seeding tomorrow if it’s not too hot.</p>
<p>Jill
</p></div>
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		<title>Rob Britton Joins Norco’s Team H&amp;R Block</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/qd87t8iPP34/</link>
		<comments>http://norco.com/news/6294/rob-britton-joins-norcos-team-hr-block/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 15:45:04 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[2012 Norco Bikes]]></category>
		<category><![CDATA[Racing/Adventure]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[bc]]></category>
		<category><![CDATA[canada]]></category>
		<category><![CDATA[CRR]]></category>
		<category><![CDATA[national road championships]]></category>
		<category><![CDATA[Norco]]></category>
		<category><![CDATA[racing]]></category>
		<category><![CDATA[rob britton]]></category>
		<category><![CDATA[sea otter]]></category>
		<category><![CDATA[Team H&R Block]]></category>
		<category><![CDATA[tour of california]]></category>
		<category><![CDATA[tour of gila. merco cycling classic]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6294</guid>
		<description><![CDATA[&#160; February 22, 2012 – On behalf of the Board of Directors, Todd McCallum, Gary Clarke, Paul Blanchette and Carl Jacobson, Team H&#38;R BLOCK is excited to announce that Rob Britton has joined the program for the 2012 racing season. &#8230; <a href="http://norco.com/news/6294/rob-britton-joins-norcos-team-hr-block/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a title="Rob Britton de Canadá. Campeonato Panamericano de Ciclismo de Ruta by nuestrociclismo.com, on Flickr" href="http://www.flickr.com/photos/nuestrociclismo/5694371655/"><img src="http://farm6.staticflickr.com/5145/5694371655_b22141fabe_z.jpg" alt="Rob Britton de Canadá. Campeonato Panamericano de Ciclismo de Ruta" width="640" height="426" /></a><br />
&nbsp;</p>
<p>February 22, 2012 – On behalf of the Board of Directors, Todd McCallum, Gary Clarke, Paul Blanchette and Carl Jacobson, Team H&amp;R BLOCK is excited to announce that Rob Britton has joined the program for the 2012 racing season.</p>
<p>Rob is one of the most talented up and coming riders in Canada. Last year Rob was the 2nd best North American rider at the Tour of California placing 23rd overall, 4th at Canadian National Road Championships and has had several other notable results such as, 10th at the SRAM Tour of Gila, 1st Merco Cycling Classic and 2nd Sea Otter Road Race, to mention a few.</p>
<p>Rob will be a strong addition to the team’s roster at such events as Tour de Beauce, Canadian Road Championships, BC Superweek and Cascade Cycling Classic. Team Director, Mark Ernsting states: “The team is growing in the right direction; each season the team continues to increase the quality of riders.  We believe that is a direct reflection of the opportunity we offer the riders”.</p>
<p>With the mentorship of Andrew Pinfold and the experience of Rob along with the performance of the rest of the team, this should result in the strongest season to date for the program. The team’s performance growth is a reflection of its philosophy that allows riders to attain their goals. If a rider is selected to National Team projects, has an opportunity as a guest rider on a Pro Team, or is required to fulfill academic requirements in order to further their education; the team will work hard to balance these commitments so that the rider can further their development in all aspects in order to achieve all of their aspirations.</p>
<p>Rob Britton will join the 2012 Team H&amp;R BLOCK Roster of; Aaron Schooler, Adam Thuss, Andrew Pinfold, Craig Jones, Garrett McLeod, Jordan Cheyne, Justin Kerr, Kris Dahl, Laurent Dallaire and Mike Sidic.</p>
<p>For further information about Team H&amp;R BLOCK please contact Team Director, Mark Ernsting – ernsting@m1sportsmanagement.com or visit the Team’s webpage at <a href="http://www.teamhrblock.ca" target="_blank">www.teamhrblock.ca</a></p>
<p>Don’t forget to follow us on Twitter <a href="http://twitter.com/teamhrblock/" target="_blank">@teamhrblock</a></p>
<p>Team H&amp;R BLOCK partners are: H&amp;R BLOCK – Norco Bicycles – Scotiabank – Direct Cash Income Fund – Equity Transfer &amp; Trust Company – Stikeman Elliott LLP – Giordana – Student Price Card – BGI Graphics – Curious Communications – Mavic – Full Speed Ahead – Easton – Rudy Project – Sidi – Kenda – Fi’zi:k – Hammer Nutrition – Defeet – Contour – Yakima Racks – Minoura – Axiom – Sigma Sport – Minoura – John Henry Bikes.</p>
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		<title>Where do Ben and Dan Spend their Winters?</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/YY97ETwFlKg/</link>
		<comments>http://norco.com/news/6281/where-do-ben-and-dan-spend-their-winters/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 15:00:44 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[ben reid]]></category>
		<category><![CDATA[dan stanbridge]]></category>
		<category><![CDATA[dirt norco race team]]></category>
		<category><![CDATA[roost dh]]></category>
		<category><![CDATA[Spain]]></category>
		<category><![CDATA[winter]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6281</guid>
		<description><![CDATA[The UK is not always the best place to train in the winter. It can be very wet, cold and downright miserable. What to Dirt Norco Race Team riders Ben Reid and Dan Stanbridge do to escape this? For a &#8230; <a href="http://norco.com/news/6281/where-do-ben-and-dan-spend-their-winters/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>The UK is not always the best place to train in the winter. It can be very wet, cold and downright miserable. What to Dirt Norco Race Team riders Ben Reid and Dan Stanbridge do to escape this? For a break from the winter depression, the two head to Spain where they are able to hook up with Roost DH and have a riding vacation while getting in some key training time. </p>
<p>Roost DH put together a promo video with some of the local trails. Have a watch and see Ben and Dan shredding the Spanish hillsides.</p>
<p><iframe src="http://www.vitalmtb.com/v/11993?width=640&#038;height=361" width="640" height="361" frameborder="0"></iframe>
<p><a href='http://www.vitalmtb.com/videos/member/RoostDH-Fun-in-the-Sun,11993/Geemilnermedia,8127'>RoostDH &#8211; Fun in the Sun</a> &#8211; More <a href='http://www.vitalmtb.com'>Mountain Bike</a> <a href='http://www.vitalmtb.com/videos/main'>Videos</a></p>
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		<title>The Dirt Norco Race Team Debuts their 2012 Race Rigs</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/9CSj82QnzCw/</link>
		<comments>http://norco.com/news/6289/the-dirt-norco-race-team-debuts-their-2012-race-rigs/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 00:40:16 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[2012 Norco Bikes]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[aurum]]></category>
		<category><![CDATA[ben reid]]></category>
		<category><![CDATA[dan stanbridge]]></category>
		<category><![CDATA[dirt]]></category>
		<category><![CDATA[dirt norco race team]]></category>
		<category><![CDATA[duncan riffle]]></category>
		<category><![CDATA[Norco]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6289</guid>
		<description><![CDATA[Original posting from dirt.mpora.com &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; It was an exciting day at Dirt Norco HQ today as this years Dirt Norco team Aurum downhill bikes arrived ready for the first race in South Africa now only a few weeks away. A &#8230; <a href="http://norco.com/news/6289/the-dirt-norco-race-team-debuts-their-2012-race-rigs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Original posting from <a href="http://dirt.mpora.com/dirt-norco-race-team/53808.html" target="_blank">dirt.mpora.com</a></p>
<p style="text-align: center;">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;</p>
<p>It was an exciting day at Dirt Norco HQ today as this years Dirt Norco team Aurum downhill bikes arrived ready for the first race in South Africa now only a few weeks away.</p>
<p>A big thanks to Dirt, Norco, Sram, Thomson, Schwalbe, Gamut, Kore handlebars and SunRingle for an awesome bike which we are really looking forward to racing this year. Here are some first shots as Ben’s bike gets built up.</p>
<p>&nbsp;</p>
<p><a href="http://norco.com/news/?attachment_id=53810" rel="attachment wp-att-53810"><img title="Bike shots-2012 Bike_2" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_2-1024x680.jpg" alt="Bike shots 2012 Bike 2 1024x680 New Dirt Norco Race Team bikes have arrived" width="620" height="411" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53809" rel="attachment wp-att-53809"><img title="Bike shots-2012 Bike_1 (1)" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_1-1-1024x680.jpg" alt="Bike shots 2012 Bike 1 1 1024x680 New Dirt Norco Race Team bikes have arrived" width="620" height="411" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53815" rel="attachment wp-att-53815"><img title="Bike shots-2012 Bike_10 (1)" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_10-1-1024x680.jpg" alt="Bike shots 2012 Bike 10 1 1024x680 New Dirt Norco Race Team bikes have arrived" width="620" height="411" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53811" rel="attachment wp-att-53811"><img title="Bike shots-2012 Bike_5" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_5-680x1024.jpg" alt="Bike shots 2012 Bike 5 680x1024 New Dirt Norco Race Team bikes have arrived" width="620" height="933" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53812" rel="attachment wp-att-53812"><img title="Bike shots-2012 Bike_6" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_6-1024x680.jpg" alt="Bike shots 2012 Bike 6 1024x680 New Dirt Norco Race Team bikes have arrived" width="620" height="411" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53813" rel="attachment wp-att-53813"><img title="Bike shots-2012 Bike_7" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_7-680x1024.jpg" alt="Bike shots 2012 Bike 7 680x1024 New Dirt Norco Race Team bikes have arrived" width="620" height="933" /></a></p>
<p><a href="http://norco.com/news/?attachment_id=53814" rel="attachment wp-att-53814"><img title="Bike shots-2012 Bike_8" src="http://dirt.mpora.com/wp-content/uploads/2012/02/Bike-shots-2012-Bike_8-1024x680.jpg" alt="Bike shots 2012 Bike 8 1024x680 New Dirt Norco Race Team bikes have arrived" width="620" height="411" /></a></p>
<p>&nbsp;</p>
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		<title>Ryan Leech Speaks at FEAT Canada</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/01LeIsGUCCU/</link>
		<comments>http://norco.com/news/6276/ryan-leech-speeks-at-feat-canada/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 22:30:37 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[feat canada]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[professional athlete]]></category>
		<category><![CDATA[Ryan Leech]]></category>
		<category><![CDATA[speech]]></category>
		<category><![CDATA[speek]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6276</guid>
		<description><![CDATA[Ryan leech is a man of many talents. Besides his amazing balance, knowledge of yoga and overly-positive demeanor he is also a great public speaker. Ryan recently gave a talk at FEAT Canada on the life of a professional cyclist &#8230; <a href="http://norco.com/news/6276/ryan-leech-speeks-at-feat-canada/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Ryan leech is a man of many talents. Besides his amazing balance, knowledge of yoga and overly-positive demeanor he is also a great public speaker. Ryan recently gave a talk at FEAT Canada on the life of a professional cyclist and the pressures associated with it. Have a watch of the video and I promise you will take something out of it.</p>
<p>Enjoy.</p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/k4kY83WIRr4" frameborder="0" allowfullscreen></iframe></p>
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		<item>
		<title>’12 Things’ with Jill Kintner</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/vcWJm92-2rY/</link>
		<comments>http://norco.com/news/6258/12-things-with-jill-kintner/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 17:22:23 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[decline magazine]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[jill kintner]]></category>
		<category><![CDATA[norco international]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6258</guid>
		<description><![CDATA[One of the biggest names in women&#8217;s mountain biking is Jill Kintner. Through her extensive past of BMX and mountain biking racing she has amassed a resume unrivaled. Norco Bicycles could not be more excited to have Jill riding a &#8230; <a href="http://norco.com/news/6258/12-things-with-jill-kintner/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://norco.com/news/wp-content/uploads/2012/02/Jill_Decline_CV-small.jpg"><img class="size-large wp-image-6260 alignleft" title="Jill_Decline_CV small" src="http://norco.com/news/wp-content/uploads/2012/02/Jill_Decline_CV-small-551x600.jpg" alt="" height="300" /></a> One of the biggest names in women&#8217;s mountain biking is Jill Kintner. Through her extensive past of BMX and mountain biking racing she has amassed a resume unrivaled. Norco Bicycles could not be more excited to have Jill riding a Norco for 2012.</p>
<p>Sharing in our excitement, <a href="http://declinemagazine.com/">Decline Magazine</a> has put together an interview with Jill in their &#8220;12 things&#8221; section. Have a read here or better yet head to your local newsstand and pick up a copy for yourself.</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/2012_04_Decline_JillK_10Things.pdf"><img class="aligncenter size-large wp-image-6261" title="Jill_Decline_01_sm" src="http://norco.com/news/wp-content/uploads/2012/02/Jill_Decline_01_sm-546x600.jpg" alt="" width="546" height="600" />Download the PDF</a></p>
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		<title>Duncan Riffle Joins Dirt Norco Race Team</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/GJab11FMfsQ/</link>
		<comments>http://norco.com/news/6220/duncan-riffle-joins-dirt-norco-race-team/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 14:42:31 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[Mountain]]></category>
		<category><![CDATA[Racing/Adventure]]></category>
		<category><![CDATA[dirt magazine]]></category>
		<category><![CDATA[dirt norco race team]]></category>
		<category><![CDATA[duncan riffle]]></category>
		<category><![CDATA[Norco]]></category>
		<category><![CDATA[race]]></category>
		<category><![CDATA[world cup downhill]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6220</guid>
		<description><![CDATA[Norco Bicycles is extremely excited to welcome a third racer to the Dirt Norco Race Team. Norco has been working with Ben Reid and Dan Stanbridge for the past two seasons and have developed the Norco Aurum through this Partnership. &#8230; <a href="http://norco.com/news/6220/duncan-riffle-joins-dirt-norco-race-team/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Norco Bicycles is extremely excited to welcome a third racer to the Dirt Norco Race Team. Norco has been working with Ben Reid and Dan Stanbridge for the past two seasons and have developed the Norco Aurum through this Partnership. Having a third member on this team will only strenghen this relationship. Duncan brings a great lineage of racing to the team and has a great attitude towards the sport.</p>
<p>Everyone at Norco would like to offer Duncan a warm welcome to the team and the best of luck in the coming season. We are looking forward to working with you and offering the tools in making 2012 your best season yet!</p>
<p style="text-align: center;"> ________</p>
<p>words and text below from <a href="http://dirt.mpora.com/news/duncan-riffle-joins-dirt-norco.html" target="_blank">dirt.mpora.com</a></p>
<p>We are pleased to reveal that there will be a new face in the Dirt Norco Race Team pits this year. Alongside Ben Reid and Stanny will be Duncan Riffle.</p>
<p><strong>Stanny:</strong></p>
<p>“Personally, riding and racing bikes is something I love to do, I know Ben is the same and we both enjoy the opportunity to do this each week, we put in the hours to make it happen and have alot of fun along the way. I know Duncan shares that same enthusiasm for the sport and works hard. With a highest world cup finish last year of 14th this clearly shows, and myself and Ben can’t wait to have Duncan on board this year.”</p>
<div id="attachment_53466">
<p><a href="http://norco.com/news/?attachment_id=53466" rel="attachment wp-att-53466"><img title="dunc 2" src="http://dirt.mpora.com/wp-content/uploads/2012/02/dunc-21-764x1024.jpg" alt="dunc 21 764x1024 Duncan Riffle joins Dirt Norco" width="620" height="830" /></a>D Riff inking his allegiance to Dirt</p>
</div>
<p><strong>Duncan:</strong></p>
<p>“I have known Ben and Dan since I started racing overseas really, they are two great guys with extremely positive and motivating attitudes. I know they are hard workers and obviously rippers on the bike.</p>
<p>I can’t express how grateful I am that they have offered me a spot on the Dirt Norco team. The new Norco Aurum DH bikes have lot of man hours of development behind them and I am very enthusiastic to see how she rides, I’ve heard amazing things. As well, being associated with a name like Dirt really is an honor, it has been a household name for me for over a decade and it’s image alone embodies the essence of downhill racing for me since the early days. I am very excited about the season of racing, road trippin’ and adventures ahead of us.”</p>
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		<title>Angie takes on the White Canadian North</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/dFgWKPMBtmw/</link>
		<comments>http://norco.com/news/6196/angie-takes-on-the-white-canadian-north/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 13:10:55 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[2012 Fulda Challenge]]></category>
		<category><![CDATA[adventure]]></category>
		<category><![CDATA[angie hohenwarter]]></category>
		<category><![CDATA[Norco]]></category>
		<category><![CDATA[yukon]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6196</guid>
		<description><![CDATA[n <a href="http://norco.com/news/6196/angie-takes-on-the-white-canadian-north/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://norco.com/news/wp-content/uploads/2012/02/4.tag_11.jpg"><img class="aligncenter size-large wp-image-6204" title="Fulda Challenge 2012" src="http://norco.com/news/wp-content/uploads/2012/02/4.tag_11-600x399.jpg" alt="" width="600" height="399" /></a></p>
<p>Norco rider Angie Hohenwarter recently participated in the 2012 Fulda Challenge, which took place for the 12th time in Canada&#8217;s Northern territory of the Yukon. Together with her mixed-partner Martin Zach she finished in 4th place. This was a great accomplishment given the extreme weather conditions and high level of competition. Seven international Teams competed and “survived” in this frosty decathlon near the polar circle.</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/1.tag-motorschlitten-rennen1.jpg"><img class="aligncenter size-large wp-image-6202" title="Fulda Challenge 2012" src="http://norco.com/news/wp-content/uploads/2012/02/1.tag-motorschlitten-rennen1-400x600.jpg" alt="" width="400" height="600" /></a>High-speed Action on Skidoos at the beginning of the competition</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/1.tag_bewerb2-schlittenziehen-100m-80kg.jpg"><img title="Fulda Challenge 2012" src="http://norco.com/news/wp-content/uploads/2012/02/1.tag_bewerb2-schlittenziehen-100m-80kg-600x399.jpg" alt="" width="600" height="399" /></a></p>
<p>The Canadian Yukon territory is located right next to Alaska and is about 5 times the size of Austria. Despite the size it has a population of only 35.000 citizens and  30.000 of them live in the territories capital, Whitehorse. It was in Whitehorse that the first 4 competitions took place: Skidoo Race, Sled dragging, 20 km cross country skiing and a tire aim &amp; shoot out of a helicopter. After a 700 km drive on dead straight roads we finally arrived at the former gold rush town of Dawson where the challenges continued with a 10 km run, a skills competition on ice, a 7 km snowshoe run and a pit saw contest. All of these events took place at a chilly 40° below zero. After that the athletes drove back to Whitehorse, where they had to cross over a canyon – crawling on a rope.</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/4.tag_3.jpg"><img class="aligncenter size-large wp-image-6203" title="Fulda Challenge 2012" src="http://norco.com/news/wp-content/uploads/2012/02/4.tag_3-600x399.jpg" alt="" width="600" height="399" /></a></p>
<p>Angie and her Team partner had to go to the limits of their physical and mental capacities in order to succeed in this arduous event. “The worst was definitely the constant battle against the freezing cold, but altogether it was a great once in a lifetime experience for me and Martin. We worked great together as a team.”</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/IMG_8887.jpg"><img class="aligncenter size-large wp-image-6205" title="IMG_8887" src="http://norco.com/news/wp-content/uploads/2012/02/IMG_8887-600x400.jpg" alt="" width="600" height="400" /></a></p>
<p>Some more facts: Adding to the 10 competitions and 1500km of “polar” car journey, Angie had to travel about 22.000 km in 65 hours. A stress, which she would take on at any given time again, but the rules don’t allow her to participate for a second time.</p>
<p><a href="http://norco.com/news/wp-content/uploads/2012/02/IMG_9210.jpg"><img class="aligncenter size-large wp-image-6206" title="IMG_9210" src="http://norco.com/news/wp-content/uploads/2012/02/IMG_9210-400x600.jpg" alt="" width="400" height="600" /></a>Photos: Angie<br />
Text: Hans Jost<br />
Translation: Tom H.</p>
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		<title>Opinion of the People – A Blogger’s perspective</title>
		<link>http://feedproxy.google.com/~r/NorcoBikesNews/~3/R6fw0Chc9Yg/</link>
		<comments>http://norco.com/news/6191/opinion-of-the-people-a-bloggers-perspective/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 13:00:04 +0000</pubDate>
		<dc:creator>norco</dc:creator>
				<category><![CDATA[2012 Norco Bikes]]></category>
		<category><![CDATA[Mountain]]></category>
		<category><![CDATA[29er]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[mbuk]]></category>
		<category><![CDATA[mud dust and dirt]]></category>
		<category><![CDATA[Norco]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[shinobi]]></category>
		<category><![CDATA[uk]]></category>

		<guid isPermaLink="false">http://norco.com/news/?p=6191</guid>
		<description><![CDATA[We all check out the major websites and magazines for the latest product reviews. They after-all are  a great resource to find information on new products. There is something more authentic though about a small-time up-and-comers opinion. That in mind, &#8230; <a href="http://norco.com/news/6191/opinion-of-the-people-a-bloggers-perspective/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We all check out the major websites and magazines for the latest product reviews. They after-all are  a great resource to find information on new products. There is something more authentic though about a small-time up-and-comers opinion. That in mind, it was great to come across this independent blogger&#8217;s review of the Norco Shinobi 1. Have a read and visit the full blog at <a href="http://muddustanddirt.wordpress.com" target="_blank">muddustanddirt.wordpress.com</a> for more great articles.</p>
<p style="text-align: center;">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;</p>
<h1>Reviewing Norco’s Shinobi 1 29er</h1>
<p>For this weekend we managed to get our hands on something a little bit special, special in the fact that this is the first bike we have been lent to review and not only that, this shinny pony is currently one of not very many currently in the UK. So after Doddy from MBUK had his share and done a real review for this bike we wanted to see what it was like for ourselves.<a href="http://norco.com/news/?attachment_id=1057" rel="attachment wp-att-1057"><img title="Norco Shinobi 1 29er" src="http://muddustanddirt.files.wordpress.com/2012/02/425286_173674012743174_813731321_n.jpg?w=580&amp;h=386" alt="" width="580" height="386" /></a><strong></strong></p>
<p><strong>So we all know that the wagon wheel has been around for a while</strong>, but like most things it’s taken a while to get right. After a few of years of being nothing more than a novelty, I am confident that manufacturers have started to really refine the geometry and frame design to optimise and fully exploit the larger wheels. With this in mind I had high hopes for the bikes capabilities and performance and in my opinion, now is a good time to start considering these growth disorder laden steeds as a liable option if you are of gangly stature. Well, I wouldn’t exactly say that these bikes should be reserved for taller gentlemen, but I certainly know that they don’t compliment my riding style.</p>
<p><strong>Lets move on to talking about the ride of this bike as this is a review</strong>. I must point out that I am a religiously sold and devoted 26″ man. Many people call me short but I come in at a handsome 5’10″ and before moving on I need to state the following fact; we know that stature correlates directly to the suitability of wheel size (small men small wheels, big men big wheels) makes sense right? Anyway, the bike we have here is a large which felt about right for me and my long legs but I may have been better off on a medium. The first time I mounted the bike I was impressed with its ability to consume and annihilate anything in its path, although this bike only had a conservative 120mm of travel it just bumped over everything (I understood the argument).</p>
<p>After deciding that the bike was a great machine and a massive advance forward in 29er technology <strong>I handed it to my test subject a much more appreciating and needing tall man of 6’4″</strong><a href="http://norco.com/news/?attachment_id=1060" rel="attachment wp-att-1060"><img title="Norco Shinobi 1 29er" src="http://muddustanddirt.files.wordpress.com/2012/02/richard.jpg?w=584" alt="Evans Cycles" /></a></p>
<p>As you can see <strong>the tall gentleman was perplexed by the normal sized wheels</strong>, he soon came around to the idea as he started riding.</p>
<p>Richard, my test subject solely for the reason that he is very tall quite frankly needed to come around to the idea of 29″ wheels due to his mammoth size. Unfortunately and unsurprisingly the bikes frame wasn’t quite big enough for him. My prediction was right in that tall people should really opt for a bigger wheels. <strong>See illusion below, A normal sized man on a small frame with 26″ wheels, or Richard’s ability to swamp any bike with his long limbs.</strong><a href="http://norco.com/news/?attachment_id=1065" rel="attachment wp-att-1065"><img title="Norco Shinobi 1 29er " src="http://muddustanddirt.files.wordpress.com/2012/02/430630_173662782744297_127404647370111_257324_956065420_n.jpg?w=580&amp;h=386" alt="Evans Cycles" width="580" height="386" /></a><a href="http://norco.com/news/?attachment_id=1066" rel="attachment wp-att-1066"><img title="417685_173674306076478_127404647370111_257335_2069247779_n" src="http://muddustanddirt.files.wordpress.com/2012/02/417685_173674306076478_127404647370111_257335_2069247779_n.jpg?w=580&amp;h=386" alt="" width="580" height="386" /></a></p>
<p>The Bike is adorned with Sram components a Sun Ringle wheelset tubeless as standard and finished off with Easton’s Haven bars and stem.<a href="http://norco.com/news/?attachment_id=1067" rel="attachment wp-att-1067"><img title="426019_173674842743091_127404647370111_257338_1560200461_n" src="http://muddustanddirt.files.wordpress.com/2012/02/426019_173674842743091_127404647370111_257338_1560200461_n.jpg?w=580&amp;h=386" alt="" width="580" height="386" /></a></p>
<h1>Conclusion</h1>
<p>Effectively what we have here is a Mountain bike for tall people who sometimes like to jump if they’re feeling brave. I fully understand and appreciate the bike as a great full sus 29er but I don’t understand why you would choose it over the 26″ competition. Prejudice and bias aside it’s really great and very rideable. The componentry selection and set up is spot on with a 2 x 10 set up and Sram components throughout making for a tidy cockpit setup and a fully integrated Sram experience. Moving on to the most important component of any bike the wheels, this bike comes with a nice set of Sun Ringle straight pull wheels and what I especially like about the wheels on this bike is that they come standard as tubeless. Not mentioning suspension in this review would be stupid so, the bike comes with Fox up front and rear the front bouncers utilise Fox’s FIT cartridge giving you more control over damping than you could ever want or care about. Best of all on the rear of this full bouncer we see what could only be described as a horst link which provides a familiar progressive stroke controlled by a RP23 with three variable compression settings. All in all a great bike with a playable head-angle great componentry and very capable suspension.</p>
<p>A big thumbs up from me and Richard.</p>
<p>Andy.</p>
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