This can be used in any niche.

This is critical to understand because getting into a niche that you love or hate will make or break you early on.

You can catch all of the show notes and links here.

If you're wondering how exactly these rankings work in Google and why the results show up the way they do, this podcast episode is for you. We'll go over some of the key principles, give you sources, and in a later episode we'll discuss the main search ranking factors for Google.

Sit back, relax, and enjoy this podcast where we explain how the Google search engine works.

Full show notes: http://www.nicheoptimizer.com/staying-positive-working-from-home/

If you've already chosen a niche market, don't jump and suddenly give your website up for adoption. Instead adapt to the understanding that you can incorporate the following niche markets into your own.

Either way, today's episode is about the top 4 niche markets that we see people making the most income in. They can be incorporated into your already existing niches or used solely on their own.

Follow Michael and I as we brainstorm the heck out of these 4 niche markets by listening/watching this episode of the Online Success Podcast.

Full episode notes: http://www.nicheoptimizer.com/top-nic...

List of all episodes: http://www.nicheoptimizer.com/podcast/

Join our training: http://www.nicheoptimizer.com/

We aren't saying it's the hardest thing in the world, especially if we can do it.

In this podcast episode Michael and I will talk in depth about the good and the bad of working from home.

Note: There isn't really much bad, it's really just something to consider. If you expect to sit around all day in your pajamas and watch repeats of Star Wars (like I used to) then this isn't for you ;)

To give you an idea of how well onpage optimization works, you could create a website with just good optimization and have it ranking in the search engines for your term MUCH faster than most other methods, and with very little effort.

In todays podcast we talk about the main focus of onpage optimization, it's crazy because even after 3 years, it's really just about the same as it used to be, and still very few are doing their optimization properly.

If you don’t have trust no ones going to want to do business with you, it’s seriously that simple.

Michael and I will share our thoughts on what you need in order to be considered “trustworthy”.

Think about all the companies you’ve ever done business with or those that you have trusted your money with. They aren’t shady organizations (hopefully) and you’ve probably done a bit of research to make sure.

Full show notes: http://www.nicheoptimizer.com/building-trust/

In fact...

No matter how hard you try, there are people out there that will never feel like they know the "real" you until they see you on video.

Sounds weird, right?

Michael and I are going to explain this phenomenon and give you some really awesome tips/ideas to help you implement video into your website, marketing strategy, and arsenal of awesome in todays podcast!

Full show notes: http://www.nicheoptimizer.com/increase-trust-sales-with-videos/

That’s why some win and some lose.

If you don’t commit – you won’t win, plain and simple.

Full show notes: http://www.nicheoptimizer.com/committing-to-success/

Join our training: http://www.nicheoptimizer.com/

Could You Lose Weight By…

• Eating 5,000 calories per day
• Sitting all day
• Eating junk food constantly
• All while working out for only 2 minutes a day?

It’s just not gonna happen.

So what about this…

Do you believe you can make a great consistent living online while…

• Barely working at it
• Not learning the proper methods
• Working on it for just 10 minutes per day
• Constantly blowing off your training to watch T.V.

Don’t bet on it!

Stop The Insanity – Commit to be Awesome!

Here are the steps you should be taking to help yourself commit to your success.

Step #1 – Create a Short Term Goal

• Stick with your goal
• Revisit goal every 3 months

Step #2 – Commit & Stay Committed

• Dedicated your time
• 30 minutes per day (more time doing the right things, is better)
• Quiet time (no distractions)
• Super days (2+ hours!)
• Do the tasks we give you!

If you need to use something like a Google Chrome or Firefox extension to block yourself from certain websites, do it.

Google Chrome: Click here to get the Google Chrome extension

Firefox: Click here to get the Firefox add-on

I personally use these for blocking sites after a certain period of time. For example, I really love playing a game called Runescape, so I block myself after 30 minutes of gameplay each day, this way I’m not playing for 8 hours straight (even though I might want to) and stay productive.

Step #3 – No Fear

• Don’t be afraid to fail at first (but don’t aim for failure)
• You will grow into success
• Fear will hold you back from any type of success
• Help solve your fear by committing a low dollar amount i.e. (Niche Optimizer University) is only $37

Step #4 – Declaration

• Publically declare your goals!
• For example: the Niche Optimizer University forum
• Also make sure people know you – add a profile image and introduce yourself – once you’re a member.

Step #5 – Have Fun

• Don’t make this into work! Have fun learning.
• Take what your doing seriously but enjoy it – you’re learning something new!
• Frustrated? Not having fun? Ask us for help inside of the forum.

Quick Recap of How to Commit to Success

Here are your goals to help you stay committed.

It’s your future, so be serious about this.

1. Create a short term goal
2. Commit to both time for training and doing
3. Don’t be afraid
4. Declare your goals
5. Have fun doing something you love
6. And ask us for help when you need it

In the next podcast (episode 10) we’ll be doing a special contest for our listeners. Make sure to tune in and don’t forget to leave a comment down below letting us know if you’re going to be serious about this venture and commit to becoming successful!

Michael and I have put together this podcast to help you come up with ideas by showing you real examples of posts that we’ve either made or seen that have gone viral across this amazing social network.

Sit back, relax, and dive into episode 8 of the Online Success Podcast

Full show notes & video: http://www.nicheoptimizer.com/sharing-on-facebook/

The idea that you can do less work but actually make more money might sound pretty weird. In fact that's what Michael and I originally thought.

I'm not saying go out there and do nothing, but what I am saying is that you can put less effort into individual things like traffic, product promotion, and monetization if you do them "the right way".

And we're going to give you some really great tips on how you can do those things correctly, so listen up.

Your objective is to focus on what you need to do to succeed and nothing else, ignore the excuses. You might want to watch TV, but ultimately that's not going to get you very far. If you want to succeed you have to be active in progressing yourself.

First, is that you shouldn’t be focusing on the word “backlinks” but instead focusing on “traffic”.

The biggest mistake Michael and I see is that people put so much effort into building links to their site, that they forget why they are building them in the first place. Instead of just building backlinks for a link, you should be building them in order to acquire traffic.

And that’s EXACTLY what todays podcast is all about!

The rules for backlinking in 2013

Don’t view these as actual rules, these are moreso just suggestions. But if you follow what we have to say here it can help your backlinking and traffic strategy prosper more than ever.

• Use various forms of anchor text
  • Example: click here, check it out, just the url, brand name, keywords, relate words, etc.
• Don’t just use one source for backlinks, use multiple sources (especially the ones mentioned above)
• The more (safe) places the better, don’t just find random sites that aren’t related to your niche or seem spammy
• If you’re building links, vary where you acquire them from, again don’t use only one site
• Don’t worry about do-follow and no-follow links. Some of the best links come from sites that are no-follow (like YouTube, Yahoo Answers, etc.)

What Michael and I are focusing on this year

You might have noticed that in the last year we’ve both been talking a lot about social, especially Facebook, Twitter, and Google+. That’s because that’s where we see the search engines focusing on and it’s also where people are.

Here’s an idea of what we are focusing on in 2013 with our backlinking and traffic building strategies.

• As always, focusing on great, quality, and unique content
• Social media galore – it’s still growing every single day and we really feel it’s going to continue to grow and evolve
• We’re focusing where people are. Instead of building random backlinks (like I did when I first started.. bad idea) we are pushing towards only building links where people are hanging out at
• Guest blogging is another huge part of our backlinking strategy, you can find blogs to guest post on by going to google and typing in something like (your keyword or niche) + (guest blogging/guest blog/guest post) but also make sure to contact blogs that are in your niche that don’t specifically state that they allow guest posts
• Instead of focusing on the link, we are putting more focus on what the link will give us in forms of traffic

Fresh and quality content is a must

This hasn’t and will never change.

If you have crappy, junk content, you just aren’t going to get very far.

You want to have quality content that people want to read and hopefully what they want to share with their friends and family.

Here’s a run down of what you could do to increase the quality of your content.

Oh and.. content is everything folks.

• Find what your industry wants but isn’t writing or producing enough of and write about it
• You can find out how this can be done by going to related forums, social sites, reading blogs, and searching by the keyword in your niche. If you know anything about your niche it’s likely it will stand out to you pretty quickly
• Produce what they have, but make it better.

I have to define the word “better” here.

Better does not mean “more”.

It means make it better. Whether that be by simplifying it, giving more detail, or using a different format (images, video, audio, text, etc.)

minutephysics and vsauce do this spectacularly well.

Back to the content standards.

• Put time and effort into making your content better (if it’s helpful)
• Length doesn’t matter as much as value does – you can sometimes summarize a 2,000 word post into a paragraph which can be of more value
• Include charts, graphs, images, videos, audio, etc. when it’s helpful – don’t just toss them for the heck of it.. give meaning to them, even if it’s just to be funny

And don’t forget to ask the most important question to yourself each time you create content…

“How much will this help or matter to my audience?”

I’ve seen people spend days on a single article that no one ever sees because it’s boring and not something their readers even want to read.

If you’re create content, create it for your readers/viewers/visitors/buyers instead of for yourself.

You’ll also want to share your content on social media

It was already important in 2012 and the years before.. but now it’s getting more important than ever.

Google introduced Google+, Facebook introduced Facebook Graph Search, and so many other social networks are popping up to help people share things.

Imagine if Rachel Watson included a link to her website with this post she made about mold in Capri Sun. At the time I’m writing this, that post has over 365,000 shares!

How can you get started?

• Create a Facebook Page
• Create a Twitter Account
• Create a Google+ Page
• Create a YouTube Channel

If you click on the links above you’ll be redirected to a page where you can create one of each.

It literally will take you about 5-10 minutes to create all 4, no joke.

Don’t get all fancy and worry about what your accounts look like yet.. just get them started. If you mess up, you can always create another one later, but right now you need the experience of trying each first hand.

Getting other blogs to share your content is great too

It’s one thing writing on your own blog/site, but did you know you can also do “guest blog posts” on other sites in your niche?

Guest blogging is huge and is a great way to not only get some quality links but also a way to gain an audience of your own, especially if you share great content with them.

I mean that when I say it too.. don’t just go out there and write up a crappy article that you wouldn’t even put up on your own site.

Put some time into a guest post, video, audio, infographic, etc., it’s going to be well worth it in the end.

Another huge benefit from writing for someones blog (remember this can be extended to Facebook pages, YouTube channels, etc., not just blogs) is that they’ll also be sending traffic to the guest post with their own subscribers, readers, social media sites, and so on.

How do you find blogs to guest post on?

It’s super easy to do and only involves a little bit of searching in Google.

But before I jump into that, please do not only find blogs that allow guest posts, try to build connections/relationships with other bloggers. If you limit yourself you’ll only think one way and I want to make sure you think outside the box.

Okay now onto the method. If you follow these steps you’ll be golden.

1. Header over the the infamous Google.com
2. In the search field type “your niche or related keywords” + “guest post” (without quotations)
   1. Other forms of guest post include, guest blogging, guest blog, guest posting, guest articles, guest writers, etc.
3. Go through the results until you find a website that allows guest posts (sorta like this one)

Also when you are presenting some sort of guest post, don’t just jump right into it. Do some research into the site you are planning on writing a guest post for and see what kind of content they “need” or don’t already have. This way you don’t look like an idiot to the blog owner.

I can’t tell you how many times I’ve had someone come to me and ask if they can write a guest post on nicheoptimizer.com explaining what a backlink is..

Backlinking in the 2014?

Without diving too far into this I do want to touch on the future of backlinks.

For one, I don’t see backlinks ever disappearing entirely as a ranking factor in search engines like Google & Bing.

What I do see however is that if you aren’t focusing on the traffic, you’re site is going to suffer.

So instead of only thinking of, “Oh I need a backlink for my site!”, change your mindset to “Ya know what.. I need more traffic to my site!”.

In 2013 and beyond (2014, 2015… and years to come) I see traffic and social proof being a dominant role alongside backlinks themselves, along with interactions on your site. Get people to click on those like buttons, tweet about your site, or even leave comments.

There is some type of knowledge that you have, that someone else doesn't. If you know how to ride a bike, there's always someone that doesn't. If you know how to do bake pasta, there's bound to be people around you that don't.

And that's what we're going to talk about today in Episode 4 of the Online Success Podcast! Ready? Let's go!

Resources: http://www.nicheoptimizer.com/out-of-the-box-thinking-podcast/

This is the first podcast that I personally start off as well, to be honest it was pretty scary for me because I’m used to Michael starting things off.

And here’s what was covered

• How Justin made his first BIG success
• Quick overview of PPC marketing
• The value of affiliate marketing
• How you can take affiliate marketing into the offline world
• What you need to get started with offline marketing
• The Offline Marketing Formula
• How you can find a local business to promote
• What I did with my website
• How I spent only 5 minutes on Craigslist each day
• How this made me $12,000
• And how you can get started right now with 6 tips

You can take this information and run with it.

I imagine someone will listen to the podcast and immediately take action and that person will likely do very well with this idea, especially if they scale it up and grow the idea even further into multiple local businesses.

Here’s the craigslist title and description that I used to get started:

“Save $250 at the Ivystone Apartments when you mention Justin Lewis!”

“It’s true. All you have to do is mention the name Justin Lewis and you’ll save $250 off your first months rent at the Ivystone apartments! I’m 100% legit, you can call or visit the Ivystone apartments and ask about me. If you want to save yourself $250 you should go ahead and call, visit, or email them now!”

http://www.youtube.com/watch?feature=player_embedded&v=EKVNPNHP7zY

The video was created with Animoto (they have a free and paid version) and I just added in pictures I took with a phone and videos I recorded on a digital camera.

Eventually I recorded another video which I shot with a camcorder. The idea brought in at least one lead (they said they saw my video of me speaking) which was a $500 lead… for a 7 minute video that’s pretty damn good.

http://www.youtube.com/watch?feature=player_embedded&v=TAvFMFdU1oQ

A few months later I flew Kyle Ackerman out to Virginia where he worked alongside me for a month. It was a great experience for both of us and we ended up starting a business called Apartment Savers which you can check out here: http://www.apartmentsavers.com/

Kyle’s a bit camera shy, but he is an outstanding person to work with and I really value the friendship we have.

http://www.youtube.com/watch?feature=player_embedded&v=NxygLH0IsOc

What we do is lead people to pages inside of the site (not visible right on the front yet) and from there we acquired referrals for local apartments in multiple states.

Again, if you take this idea and really go with it, it’s EXTREMELY valuable and you could make a lot of money with it. It’s not something you have to be a rocket scientist or a salesman to do either, just be yourself and try it out.

6 Tips to Help You Get Started

These are the tips that I shared in the podcast/video and I really want you to think about each one, they are super valuable to your future in the offline marketing world.

1. Be a customer first, it helps!
2. Build a relationship with the employees
3. Don’t be a salesman, be yourself
4. See if you can get an incentive, like “Save $$ when you mention my name!”
5. Maybe even, create the business a free website to build trust?
6. Help people and they’ll help you in return

Please subscribe to our podcast to receive updates:

• Click Here to Subscribe via iTunes
• Click Here to Subscribe via RSS (non-iTunes feed)
• Click Here to Subscribe to Our YouTube Channel

Select your media type

• iTunes
• YouTube

In todays episode we talk about how you can get started with building a real income online with a website.

This is our second, ever, episode of the Online Success Podcast and Michael and I were both spent quite a while putting everything together to give out some great information on how you can get started immediately.

Here's what we'll cover in todays episode..

• How Michael and I both make an income, without a "job"
• How you can get started making money online
• Why working online gives you freedom
• What you need to know to quit your job
• What doesn't work
• The best resources you can use to build a website
• How you can make that website profitable with little investment
• What you need to do to get started today
• And Michael and I will both share our own experiences with how we first got started, how making an income online has changed our lives, and what we have been able to achieve

Watch the recording on YouTube

http://www.youtube.com/watch?v=OKjWSuzE1Ww

Words that may have confused you..

In the podcast we used a lot of words that you may not have understood, I'll try to give you a quick definition of each so that you aren't totally lost.

• Affiliate Marketing - Make money promoting someone elses product without owning it, shipping, providing support, or any hassle. You make a commission per sale.
• MLM (Multi Level Marketing) - In our opinion this isn't worthwhile, there are a lot of scams out there trying to trick you into believing it's the best thing out there.
• Domain - An example of a domain would be www.nicheoptimizer.com or www.amazing-foods.org, you need a domain to have a website
• Hosting - To have your website visible to the world, you'll need it hosted, once you have a hosting plan, you can start building your website
• WordPress - The best platform out there to build websites, WordPress is by far the fastest and most user friendly software on the market.. and get this, it's free!

Affiliate networks that we personally suggest..

You can make commissions by promoting products from companies and people around the world. This way you can live more stress free and help others find the products that they need/want. Here's a list of the affiliate networks that we personally make money from and suggest you to join (once you have a basic website up and running)

If and when you do signup to any of these networks, you are a publisher.

• Commission Junction (BestBuy, Sears, GameFly, Walmart, Barnes and Noble, etc.)
• Linkshare (GameStop, Target, etc.)
• Shareasale (Honeyville, Wayfair, YogaDirect, etc.)
• ClickBank (ebooks, courses, programs, etc.)
• Amazon (books, everything else)

Resources mentioned in todays money making episode..

These are the BEST resources to help you get started to building a real passive income online.

• NameCheap - Choose your domain.
• HostGator - Get your domain hosted.
• WordPress - Install WordPress to build your website.
• Niche Optimizer University - We can teach you everything you need to know in a step by step format to help you get started making money online, the right way.

Please subscribe to our podcast to receive updates:

• Click Here to Subscribe via iTunes
• Click Here to Subscribe via RSS (non-iTunes feed)
• Click Here to Subscribe to Our YouTube Channel

In this episode, you’ll find out…

Why we are presenting this podcast with you.  Tip: it's all about making money online.  You'll also learn...

• Who Michael Brown is
• Who Justin Lewis is
• How we started online
• Exactly what we’ll be discussing
• How you can find the podcast (and where!)

Continue here: http://www.nicheoptimizer.com/introduction-to-online-success-podcast/