Off On A Tangent

First Train Home

noreply@blogger.com (Steve Garfield) — Tue, 14 Jul 2009 13:08:00 +0000

This is the first song off of Imogen Heap's new album Ellipse. I love it.

Nantucket Lighthouses - Big Pictures

noreply@blogger.com (Steve Garfield) — Mon, 13 Jul 2009 20:00:00 +0000

Brant Point Lighthouse, Nantucket, MA (Photo: Steve Garfield CC BY-NC-SA)

Sea Shells and Brant Point Lighthouse, Nantucket, MA (Photo: Steve Garfield CC BY-NC-SA)

Sankaty Head Lighthouse, Nantucket, MA (Photo: Steve Garfield CC BY-NC-SA)

Sankaty Head Lighthouse, Nantucket, MA (Photo: Steve Garfield CC BY-NC-SA)

Get Seen - Marketing a Book

noreply@blogger.com (Steve Garfield) — Mon, 13 Jul 2009 13:00:00 +0000

Shannon Vargo and Chris Brogan by Chris Brogan, on Flickr CC BY-NC-SA

Chris Brogan made a great post over on his blog about marketing his book, Trust Agents - Marketing a Book.

I'm remixing his post to give you an update on where I'm at in marketing my book, Get Seen: Secrets of Online Video.

Chris and his co-author Julien, are a few months ahead of me since their book comes out in August and mine comes out in December.

Chris says:

Neither Julien nor I have ever marketed a book like this before. We’ve helped friends promote their books, and we are both avid readers, but the difference between marketing something and liking something are the differences between a marriage and staring at a picture of someone you’ve never met in person. Along the way, I want to share some of what we’ve learned, especially because Trust Agents is a very different kind of book.

That's excellent.

I want to do the same.

The Story So Far

Where I am in the writing process:

I've written the book and sent it in to Wiley. It's being edited now and I expect to get it back shortly to go over their edits and make changes and additions. I'll have two more chances to edit the book before it's final.

If you are reading this and are involved in online video, and have something you are releasing later this year, let me know know so I can consider adding it to the book. :-)

Where I am with marketing:

Site:

SteveGarfield.com/getseen – After talking with my editor Shannon Vargo at Wiley, we decided to host the book's page under my own domain. I put out a survey to my twitter followers to determine whether the book page should be a marketing site or a community. I went with community.

Community:

I built the site with Ning. The splash page has a picture of the book and some marketing info at the top, so it also acts as a marketing page too.

People have already started joining the community. It's going to become a great resource for both readers and non-readers to exchange their experiences with putting video online. I've got a lot of information in the book about cameras too, and this site is going to grow and change with new product releases from vendors. The community has 37 members. Join in to talk about your questions and help others.

Twitter:

@GetSeen – I made a Twitter account for the book to send out major announcements. This account is for people who want to make sure they get announcements about the book on twitter.

People are posting about the book on twitter and I appreciate it.

Facebook:

Get Seen Page – I built a Get Seen Page on Facebook. As of this writing, there are 37 fans. I haven't promoted this page yet, other than having a link to it on SteveGarfield.com and on the Ning Community Site.

Amazon.com:

Get Seen is now available for pre-order on amazon.com.

Speaking:

I'm lining up speaking engagements for this year and next.

I'm also starting to plan the book tour and looking for sponsors for air, hotel and meet up locations.

I've got some ideas about combining the book tour with tweetups and Media Makers meetings.

When I traveled to Phoenix, I brought that community together and this past week I went to Nantucket where they had their first tweetup. I'd love to help kick start ongoing events in your town.

Interviews:

I've started mentioning the book when doing interviews. It's still early for interviews, but if a show is ongoing I'll do an interview now so that the host can see how it goes and have me back on again.

I've recently been on the Mashable Lounge and CNN.com/Live. Appearances there will continue.

Other Touchpoints – Following Chris' example, I edited my email signature to include a link to the book. I’ve added a link to the book into my Facebook bio.

What’s Working?

Here’s some things I know:

Amazon.com Sales Rank: #509,116 in Books

Here are some things I don't know:

I don't know how to see the ranking in specific categories. I'll have to ask Chris how he gets this.

Books > Computers & Internet > Business & Culture > Manager’s Guides to Computing
Books > Business & Investing > Management & Leadership > Systems & Planning

I'm not listed in Barnes & Noble yet.

What's Next

Here are some of the things I'm working on:

Get on National TV. Explaining how to put video online will be a great show segment and I'm starting to contact shows about this. You know I'm already talking to one special late night show.

Recruit other video producers to join the community and to share their skills.

I'd love to hear your ideas and get your help. Thanks!

Update:

Here's a short URL you can use to link to the book http://bit.ly/GetSeen

Sail Boston 2009 - Big Pictures

noreply@blogger.com (Steve Garfield) — Sun, 12 Jul 2009 13:12:00 +0000

Big crowds turned out for Sail Boston 2009 on the Boston waterfront on Saturday. It was a beautiful day with no rain. People lined up to tour the ships, shown here at the World Trade Center. (Photo/Steve Garfield CC BY-NC-SA)

Those with boats toured via water along with sightseeing vessels. There was a trffic cop on a boat too, to keep the little boats moving along. (Photo/Steve Garfield CC BY-NC-SA)

Many of hte mastheads depicted women as mermaids, but this one displayed a mustachioed, long haired guy. (Photo/Steve Garfield CC BY-NC-SA)

This unique view of the Institute of Contemporary art is from a fairly new dock on the water. (Photo/Steve Garfield CC BY-NC-SA)

Lots of people got lots of exercise walking from dock to dock. (Photo/Steve Garfield CC BY-NC-SA)

Viewed through a complex mass of roping, the city of Boston skyline shows through including a glimpse of the Custom House Tower. (Photo/Steve Garfield CC BY-NC-SA)

View more.

Hincman Park Bench to Return to Jamaica Pond

noreply@blogger.com (Steve Garfield) — Sat, 11 Jul 2009 02:37:00 +0000

Hincman Park Bench to Return to Jamaica Pond, originally uploaded by stevegarfield. CC BY-NC-SA

This concrete slab in the vicinity of the Hincman Park Bench installation leads me to believe that it might be coming back to Jamaica Pond. I hope so.

The Self-Esteem Generation

noreply@blogger.com (Steve Garfield) — Fri, 10 Jul 2009 15:39:00 +0000

Peggy Noonan writes that Sarah "Palin was bad for the Republicans, and the republic":

"For 30 years the self-esteem movement told the young they're perfect in every way. It's yielding something new in history: an entire generation with no proper sense of inadequacy."

Good read.

'The Zookeeper' film set will stay at Franklin Park Zoo

noreply@blogger.com (Steve Garfield) — Fri, 10 Jul 2009 15:20:00 +0000

Sam Baltrusis answers my question about what's going to happen to all the movie set contruction they are doing at Franklin Park Zoo.

Loaded Gun: Franklin Park Zoo hosting "The Zookeeper" film set:

"Production crews plan to shell out major money to spruce up the Franklin Park Zoo, with renovations and landscaping slotted to benefit the non-profit zoo for extended period even after the production is done.

Loaded Gun Boston reader Craig Rabe says 'he noticed that the production crew for 'The Zookeeper' has taken over a large part of the middle of the zoo to create a set.' Rabe confirmed with a zoo official that designers 'are spending at least the next six weeks building the set,' with design beginning in late May."

Boston Globe article, Franklin Park Zoo goes to the movies, doesn't mention what's going to happen to the sets.

Blogger 1, Boston Globe 0.

I'd love to hear more details as to what exaclty they are building and how the construction is going to be used in the zoo after the movie finishes shooting.

Web Video Madness

noreply@blogger.com (Steve Garfield) — Thu, 09 Jul 2009 15:12:00 +0000

HubSpot's Social Media Marketing Madness [cartoon] Remixed.

Announcing My Investment in Qik

noreply@blogger.com (Steve Garfield) — Thu, 09 Jul 2009 11:51:00 +0000

Qik announces new financing:

"Qik is pleased to announce that we have closed another round of funding, comprised of investments from Quest Venture Partners, CampVentures, and strategic individuals. A total of $5.5 million has been raised to continue Qik's growth."

That makes me a strategic individual. :-)

As you know, I've been working very closely with Qik since they first hit the market. From the start, the whole team at Qik has been very responsive to my new feature suggestions.

When I was covering the US Persidential primary in New Hampshire with a Nokia N95, they saw my coverage and sent me an N95-3 so I could stream in 3G.

At one point I told them that I would stop using Qik if there was the possibility that my streaming video would be lost. They fixed that.

I've met the Qik team and presented with Bhaskar Roy at the SXSW and Streaming Media conferences.

As someone who is always looking at new technology and working to demystify the process of putting video on the web, I'm a big fan of Qik's live streaming techology which lets you broadcast live video with the push of a button.

A appreciate the opportunity to participate in this new round of funding and look forward to seeing Qik released on new platforms.

Check out my user page on Qik for examples of how I use it.

Steve Garfield's Beer

noreply@blogger.com (Steve Garfield) — Thu, 09 Jul 2009 11:09:00 +0000

Steve Garfield's Beer, originally uploaded by Chuckumentary. CC BY-NC-SA

Having an Efes beer in NYC at Turkish Cuisine.

Turn Your Tweet Into a Pitcure

noreply@blogger.com (Steve Garfield) — Thu, 09 Jul 2009 01:37:00 +0000

image provided by twictur.es | original tweet here

Facebook Allows Embeddable Pages

noreply@blogger.com (Steve Garfield) — Wed, 08 Jul 2009 22:09:00 +0000

Here's my fan page for Get Seen:

Get Seen by Steve Garfield on Facebook

via [ Mashable ]

The quality of internet reporting: Do Sites Link Out?

noreply@blogger.com (Steve Garfield) — Tue, 07 Jul 2009 16:15:00 +0000

I recorded a screencast looking at the quality of internet reporting, specifically whether sites link out, on the launch of Mediaite.

I used the first page of Google Search Results for Mediaite.

Then I visited each site to see if, when reporting on Mediaite, they linked to the site.

Forbes - No
Twitter: Mediaite - No
[ Note: They need to add http:// to the URL to make it clickable ]
The Washington Post - Yes
Fimoculous - Yes
Columbia Journalism Review - Yes
Silicon Valley Insider - No
Gawker - Yes
Politico - Yes

Lee Stranahan interviews Steve Garfield on Making Money Making Art

noreply@blogger.com (Steve Garfield) — Tue, 07 Jul 2009 11:46:00 +0000

"Online video guru Steve Garfield talks about his upcoming book "Get Seen! Online Video Secrets" and social media."

Watch this Commercial I'm In for Cisco Collaboration Technologies

noreply@blogger.com (Steve Garfield) — Mon, 06 Jul 2009 15:59:00 +0000

Amanda Congdon Dances to Britney Spears

noreply@blogger.com (Steve Garfield) — Mon, 06 Jul 2009 15:45:00 +0000

Yay! Amanda incorporated my video of her in this week's show. I love this video. That's Chuck Olsen's light in the background.

Qik on iPhone 3GS Sneak Preview

noreply@blogger.com (Steve Garfield) — Mon, 06 Jul 2009 12:59:00 +0000

Cool iPhone 3GS camera rig with Monster Mic attachment, hotshoe, and wide angle lens. via [ @jeffglasson]

Webcam Backdrop at Boston Media Makers 07/05/09

noreply@blogger.com (Steve Garfield) — Sun, 05 Jul 2009 19:39:00 +0000

Webcam Backdrop at Boston Media Makers 07/05/09, originally uploaded by stevegarfield. CC BY-NC-SA

Nearest Tube Augmented Reality App for iPhone 3GS from acrossair

noreply@blogger.com (Steve Garfield) — Sun, 05 Jul 2009 13:05:00 +0000

Fourth of July Fireworks - Boston 2009

noreply@blogger.com (Steve Garfield) — Sun, 05 Jul 2009 03:54:00 +0000

Fourth of July Fireworks - Boston 2009, originally uploaded by stevegarfield. CC BY-NC-SA

This video was shot with a Panasonic TS1 and edited with iMovie:

This video was streamed live via Qik on an iPhone 3GS and then cross posted to YouTube:

This is my perfect day

noreply@blogger.com (Steve Garfield) — Sat, 04 Jul 2009 07:37:00 +0000

This is my perfect day, originally uploaded by stevegarfield. CC BY-NC-SA

As seen in Boston Globe, 07/04/09:

STEVE GARFIELD, Videoblogger on new media and technology, of Jamaica Plain:
7 a.m. Check e-mail, Twitter. Send Tweet: “Reminder, at 10 a.m., see everybody at Doyle’s.’’
10 a.m. Head to Doyle’s for meeting with the Boston Media Makers, a group of new media fanatics. Check out everyone’s new cameras and microphones. Order fruit pancakes.
1:30 p.m. Go home, work in the yard.
3:30 p.m. Jump on Orange Line with wife and find an open market or art show.
7:30 p.m. Dinner at Vee Vee in Jamaica Plain. Get North African vegetable stew. Chat with Dan, the owner.
9 p.m. Back home. Watch Conan and Jimmy Fallon on bedroom Tivo.

Photo Credit:
Photo by Melanie Stetson Freeman.
[ I've asked the Globe to update the article online and to print a credit in the newspaper, as originally asked for in my submission. ]

Note:
Next Boston Media Makers meeting is Sunday July 5th at Doyles. Join us. It's not all about technology as the quote implies, it's more about people.

Play Tweet Bricks

noreply@blogger.com (Steve Garfield) — Sat, 04 Jul 2009 01:28:00 +0000

Play Tweet Bricks

Jimmy Fallon on White House Blog

noreply@blogger.com (Steve Garfield) — Sat, 04 Jul 2009 01:12:00 +0000

Jimmy Fallon on White House Blog, originally uploaded by stevegarfield. CC BY-NC-SA

My photo of Jimmy Fallon from CES is on the White House blog.

www.whitehouse.gov/blog/Fighting-Foo-on-the-Fourth/

Ireland Basketball Visits West Roxbury

noreply@blogger.com (Steve Garfield) — Fri, 03 Jul 2009 16:02:00 +0000

The Irish Under-18 international basketball team visited the United States. In this stop they played West Roxbury.

Visit Basketball Ireland.

Filmed with a Panasonic TS1 and edited in iMovie 09.

Watch 'Ireland Basketball Visits West Roxbury' in Full HD 1280 x 720p.

Also on YouTube.

Technologic Overkill - The First Music Video shot on an iPhone 3GS

noreply@blogger.com (Steve Garfield) — Fri, 03 Jul 2009 12:04:00 +0000