TheNowMall: The Ultimate Shopping Convenience®

DANGER AHEAD - Jeff The Retail Giant Killer Strikes Again, But Did He Finally Make A Fatal Error ?

noreply@blogger.com (Gail Nichols) — Mon, 09 Dec 2013 17:03:00 +0000

DANGER AHEAD:

Jeff The Giant Killer Strikes Again,

Outmaneuvering The Retail Giants. . Again.

BUT – DID HE FINALLY MAKE A FATAL ERROR ?

For years, Jeff Bezos has single-handedly led retailers away from the hidden realities (Chart 1) of the $4 Trillion Online V-Commerce Market he intends to dominate. (Chart 2)

He skillfully led them to a place of failure (Same-DAY delivery) to Jeff’s significant benefit,

Exactly as in the Fairy Tale: Jack The Giant Killer.

As farfetched as this may seem to some of you,

Even this Fairy Tale pales in comparison to Jeff’s astonishing success, as most retailers already know the hard way.

It’s mostly due to his continuing and clever deceptions that have already led to the death of myriad retail Giants (e.g. Border Books, Circuit City, Blockbuster, etc.) – just like in the Fairy Tale.

For years, we’ve been warning retailers that “The Key to The Giant’s Castle” is 30 to 45 minute (Same-HOUR) fulfillment and delivery (Chart 1),

But Bezos convinced them Same-DAY was the Secret to Success, instead of the Consumer’s #1 Choice: Same-HOUR Fulfillment (Chart 1),

And everyone quickly endorsed that erroneous conclusion,

Ignoring The Obvious Reality:

Same-HOUR is less costly than Same-DAY when done right,

AND Same-DAY offers far less Consumer Convenience (33% want Same-DAY),

Than the Consumer’s #1 Choice: 30 to 45 Minute (1-HOUR) fulfillment (83% prefer Same-HOUR). See Chart 1

Then, To Everyone’s Complete Surprise:

Last week, Jeff announced his new 30 Minute Prime-Air “OctoCopter” DRONE Fulfillment Service,

Delivering from his huge new nationwide automated local area warehouses.

Secretly, he’s been quietly developing his Same-HOUR service for some time now,

While letting you believe Same-DAY was his sole objective !

Brilliant Deception – AND IT WORKED – AGAIN – (here’s the U-Tube Prime Air Video if you haven’t already seen it)

NO QUESTION ABOUT IT: Jeff’s “OctoCopter” DRONES absolutely trump his Same-DAY Service for 80% of his inventory units,

Given the FAA finalizes its new rules governing use of unmanned aerial vehicles in Jeff’s favor,

This will happen when all the objections and difficulties are overcome (especially with someone like Jeff behind it).

All while most retailers are still trying to duplicate his Same-DAY service that he will eventually mostly phase out for all the right reasons.

IN THE MEANWHILE: This huge Same-DAY Red Herring,

Just gave Jeff a clear and unobstructed pathway to the $4 Trillion Online V-Commerce Market,

Including time-sensitive items like groceries and restaurants and fast food’s “Hamburgers, Fries & A Coke”

Which collectively comprise over 60% of the $4 Trillion Online V-Commerce World Market.

All because major retailers bought into Jeff’s deception,

Ignoring:

(1) The Consumer’s #1 preference of 30 to 45 Minute (1-HOUR) fulfillment (Chart1)

(2) Increased V-Commerce “Networking” Profits

(3) The opportunity to finally offset Amazon

30 to 45 Minute (Same-HOUR) Rapid Fulfillment always has been the Consumer’s #1 demand,

Which we’ve been trying to tell Bricks and Mortar retailers for the last 7 years, with amazing difficulty,

Until J. P. Morgan came to our rescue in July, 2013 – Chart 2.

And that Jeff’s “OctoCopter” now confirms.

Then, as if that isn’t bad enough;

The Same-DAY Bridge everyone was crossing just collapsed mid-stream,

With the 2013 Cyber Monday’s 19% growth rate triple-trumping Bricks & Mortar store’s Black Friday sales, which, for thefirst time fell 2.9%.

Reality Check:

Things like “Beam-Me-Up-Scotty” and Jeff’s “OctoCopter” (that Domino’s Pizza and others were testing months ago),

Are things that are Certainly Going To Happen sometime in the future.

But today’s Consumers want FREE 30 to 45 Minute 24 / 7 / 365 Rapid Fulfillment OF EVERYTHING – Delivered In A Flash® . . . . TODAY

Not just a few, small, light-weight items sometime in the future . . . . . Maybe.

And remember The 4 V-Commerce Pillars which are essential to any successful 30 to 45 Minute FREE 24 / 7 / 365 Rapid Fulfillment V-Commerce Network:

1. The RIGHT SIZE Professional WELL PAID “Shared” Workforce Pool of Drivers and Customer Service Reps.

2. A full Consortium of local participating retailers is critical to supporting this huge workforce pool needed for V-Commerce Critical Mass,

That one retailer alone could never achieve – even Walmart.

AND Amazon is proportionately a bigger threat to local bricks & mortar “Mom and Pop” retailers than Amazon is to you.

3. To attract the order volume needed for items 1 and 2 to achieve Critical Mass,

The right Major Anchor Tenant (Marketing Partner) is absolutely essential:

Same as Anchor Tenants are absolutely essential to every successful Major Regional Mall – NO EXCEPTIONS – NO DIFFERENCE.

And such Anchor Tenants, online & offline, get numerous added benefits for participating – such as:

a. A low, to no cost prime location in the Consortium Network’s Online “Mall”.

b. Net-Net 30 to 45 Minute (1-HOUR) FREE Fulfillment and Delivery 24 / 7 / 365 ON EVERY ORDER

At no cost to you as a Major Anchor Tenant

c. Increased In-Store sales from Cross-Marketing with the other participating local area retailers (similar to any Regional Mall).

d. Significant ROYALTIES as the Major Anchor Tenant from the added sales of the participating local area retailers

who ALSO have Amazon as their main competitor with no other effective method of competing.

e. BONUS: This Patented V-Commerce Network Is 100% Turnkey;

You and Your Staff Do Absolutely NOTHING Extra – EVER.

4. A “Network Operating Partner” with our 35+ years of experience is needed to support items 1, 2 and 3 above, knowing exactly what to do and more importantly, what NOT to do.

a) Operating liabilities such as third party product liabilities, traffic delivery accident liabilities and staffing liabilities, etc., are all the responsibility of the Network Operating Partner (similar to any Major Regional Mall and/or FedEx, UPS and USPS).

NOTE:

As you haven’t yet tried V-Commerce, possibly you still don’t believe the above is possible, or even necessary,

Same as you originally didn’t think Amazon and E-Commerce were possible, let alone necessary to most Consumers 15 years ago,

And more today than ever before.

And now comes the Amazon 30 Minute Fulfillment “OctoCopter” – Impossible You Say ???

Well Maybe for Domino’s Pizza.

Of course, you could simply continue giving your 30 – 45 minute orders to eBay or Google who are trying hard to copy our Network,

But without Anchor Tenant benefits equivalent, or even close to the above (one of The 4 Pillars to V-Commerce success),

Your order level will be less than optimal, with far more in-store assembly work, and less profitability in-store and virtually no Third Party Royalties (the biggest factor of all).

And eBay and Google are just as much your competitors as Jeff Bezos and Amazon.

“Cyber Monday sales surged, sending online shopping toward a single-day record siphoning consumers from brick-and-mortar stores

The results deliver another blow to physical stores, which just suffered the first spending decline on a Black Friday weekend since 2009.

Web sales this holiday season are projected to climb as much as 15 percent to $82 billion, more than three times faster than total retail growth of 3.9 percent to $602.1 billion”

HOWEVER; To get your share of the $4 Trillion Online Market J. P. Morgan recently identified (Chart 2),

You need to step out of Amazon’s Fairy Tale into the online reality of V-Commerce starting with Charts 1 and 2

The sooner the better.

BUT WAIT – What Do We Suddenly See When We Look More Carefully ?

Jeff just made a fatal error, as he was eventually bound to do:

Jeff Just Admitted His Achilles’ Heel – 30 Minute Fulfillment Terrifies Him,

Which is why he now is abandoning his Same-Day Red-Herring and touting 30 minute fulfillment – which he can’t yet offer.

Regardless, he is now professing he is way ahead on his 30 Minute Fulfillment.

When The Truth Is:

Jeff is light years behind on what “most” (but not all) retailers now know is the future of retail – 30 Minute Rapid Fulfillment.

But for those few remaining Doubting Thomases, Jeff’s “OctoCopter” just confirmed our above statements, once and for all.

YES – drones are a great idea – but realistically not any time soon – and further away for large bulky orders (where the real profits are).

But, for sure 30 Minute Fulfillment Drones are coming,

And for sure they are less expensive (well maybe) and more reliable (well maybe not).

But for absolutely sure it’s safe to say V-Commerce is here today, and has a clear 5 to 15 year window before our enhanced version of the drone (or any other “OctoCopter” or Beam-Me-Up-Scotty version) realistically appears.

Jeff is a really bright guy and knows this all too well, including all the pros & cons,

But Jeff had no other choice,

He had to announce his claim to 30 minute fulfillment while he still had the credibility to do so.

Your Chance To Capitalize . . . But The Reality Is:

Jeff needs more time to get his 30 Minute Fulfillment Prime Air Drone into long term profitable operating realities.

And the Bricks & Mortar retailers are probably going to give him the time he needs – before competing in the 30 Minute area.

Thus missing:

(1) The largest new $4 Trillion World Retail Market of all time, ($2 Trillion U.S.) – Chart 2,

(2) Their stockholders’ largest market cap gain of all time,

(3) And their new online customers’ demands.

(4) Probably the last real chance to offset Amazon.

All in the name of:

(1) Waiting for other Bricks & Mortar retailers to go first,

(2) Doing everything “in-house” regardless of the realities,

(3) Doing nothing “risky” regardless of the higher risks of actually doing nothing,

(4) Only dealing with Fortune 500 Companies, instead of with accomplished, financially vested, entrepreneurs (Charts 3 and 4).

No wonder Jeff’s deceptions are so successful.

But his competitors (and yours) eBay and Google are not being so “generous”,

Because they grew up in this new online retail generation,

Same as Jeff did, not caring about conventional Bricks & Mortar retailing guidelines.

EBay & Google understand this new generation Consumer and their demand for the Highest Convenience, Widest Choice & Best Price.

And are determined to prevent Jeff from dominating V-Commerce as he now does E-Commerce.

However, while eBay & Google are far closer to 30 Minute Fulfillment success than Jeff is with his “OctoCopter” (and who knows what else),

They are light years away from winning the $4 Trillion World V-Commerce Market without The 4 V-Commerce Pillars.

So you can just imagine;

Jeff is working at warp speed to offset this threat to his goal to dominate the $4 Trillion V-Commerce Worldwide Retail Market.

Someone will win this huge V-Commerce market J. P. Morgan detailed a few months ago,

That we have been detailing for major retailers for the last 7 years – Charts 1 and 2,

We have the Keys To The Giant’s Castle,

But we have always realistically known we can’t do it alone,

AND We Certainly Tried,

But it was bigger than we were, and is even bigger today.

Therefore, Jeff is assured of winning . . . at your expense,

As long as you are willing to let Jeff play his already successful game uncontested.

BUT IT DOESN’T NEED TO BE THAT WAY.

Are you that rare retail exception that is willing to try something powerful, proven and new ?

IF SO, Call us;

We Can Get You There.

Starting with a simple inexpensive TEST City to conclusively prove all the above to you and all your Doubting Thomases.

Most Respectfully,

Gail Nichols

www.TheNowMall.com

Forget The Living Room: Amazon Is Fighting For Your Whole Damn House ! (Including The Kitchen)

noreply@blogger.com (Gail Nichols) — Sun, 09 Jun 2013 22:07:00 +0000

Further to “The Unbelievable” portion of our recent E-News (see Chart 1 below) for Big Box retailers:

To further help “connect the dots” to the “Now Believable” and the soon-to-be “Necessity” (see Chart 2 - example for Best Buy), we believe this new article quoting Marc Andreessen, co-founder of Mosaic and Netscape, will be of interest. (See Article Here)

“These two initiatives could allow Amazon to topple (or at least maim) traditional retail.

“Retail guys are going to go out of business and ecommerce will become the place everyone buys. You are not going to have a choice,” Marc Andreessen told PandoDaily in January.

“We’re still pre-death of retail, and we’re already seeing a huge wave of growth. The best in class are going to get better and better. We view this as a long term opportunity.”

“If Amazon will sell you the same groceries as Walmart and deliver them straight to your doorstep the same day you order them, why make the trip to the labyrinthine monument to capitalism at all?”

We look forward to discussing this with you when you and your executive team are ready for the Unbelievable to become your Necessity.

Thanks,

Gail

BREAKING NEWS - The Retail Sleeping Giants Are Awakening !

noreply@blogger.com (Gail Nichols) — Sun, 19 May 2013 20:24:00 +0000

BREAKING NEWS

The Retail Sleeping Giants Are Finally Awakening !

Giving Big Box Retailers The Chance Of A Lifetime To Leap-Frog Amazon.

National Retail Federation’s (STORES.org) May 2013 lead article published last week is appropriately entitled “Moving Fast” which is a powerful double entendre for Big Box retailers. (see National Retail Federation (NRF) article here).

Principally, this article pertains to the opportunity that enables your team to take a commanding lead in your industry as well as Retail In General. It says:

“Late last fall, USPS joined a crowded field of retailers and logistics experts, all attempting to find the Holy Grail: the right product, price point and customer for Same-Day delivery.” (see Chart 1 below)

NOW CONFIRMED: The Consumers #1 Choice = Instant Gratification

For years, Big Box retailers have heard from us that their solution to Amazon is to focus on the retail consumer’s #1 choice of “Convenience” = Rapid Delivery = Instant Gratification = The Retail Holy Grail (Chart 1).

This NRF article confirms our R&D results shown in Chart 1, which is what the Grocery & Restaurant industries with highly time-sensitive products have known for years, but have never achieved. (Other than Tom Monaghan, founder of Domino’s Pizza, one of our founders.)

The consumer’s #2 choice is Price and their #3 choice is Widest Product Selection – as this article also confirms – and as Walmart has known for years.

It took Amazon 15 years in retail to help prove the point that Convenience (Rapid Delivery = Instant Gratification) is the consumer’s #1 choice.

Now that the roof on retail bricks & mortar stores has finally fallen in because they historically missed this strategic point, this article describes it as follows:

“Amazon has pushed the envelope on what’s possible and has gotten pretty successfully to two-day delivery on a lot of items,” see Chart 2 for confirmation

Now The Sleeping Giants Are Beginning To Awaken To The New Consumer Reality.

The incredible opportunity for your company is: These Giants Are Not YET Fully Awake as this article also attests.

This NRF lead article for their May 2013 issue details how Retail Giants are finally being FORCED by Amazon into giving the Consumers their #1 choice: Rapid Delivery – at great cost and inconvenience and still missing the Holy Grail this article references.

However, this article only deals with “Same-DAY” delivery as Amazon is only doing Same-DAY in select markets, in limited time frame windows (not Same-HOUR 24 / 7 / 365) but this article correctly states:

“From my perspective, there’s a lot of inside-the-industry hype (about Same-Day), but it’s not the customer demanding it.” Absolutely Correct. They want Instant Gratification = Same-HOUR. See Chart 1

“only 4.2 percent of consumers use Same-DAY delivery frequently” Absolutely Correct. 83% want Same-Hour Fulfillment – see Chart 1. Offer it and discover the huge market you’ve been searching for – Chart 3 – and with ADDED profits most executives simply can’t conceive or believe – Chart 3.

This article confirms what we’ve been saying for years – Chart 1 – which is “The Retail Holy Grail”: NOBODY “WANTS” SAME-DAY DELIVERY which means waiting for “something” to arrive “sometime” during the usual 4 to 8 hour time period, or 2 hour windows – same as “waiting for the cable-guy” and then at a huge cost that nobody wants to pay.

People Simply Hate To Wait

This NRF article also outlines why TheNowMall.com does the various things we uniquely do, that others have never done before, such as providing a huge, dedicated CyberValet® Shopper/Driver pool that is necessary to handle on-demand orders in 30 to 60 minutes during the various Peaks & Valleys 24 / 7 / 365 including Seasonal Peaks & Valleys as this article mentions, PLUS Free Delivery Etc., Etc. (see Charts 4 & 7 for more details)

Same-HOUR is less expensive than Same-DAY for myriad reasons that the retail industry can’t yet grasp simply because there are a lot of underlying factors that even this enlightened article is wrestling with. However, we perfected how to deal with these issues years ago even before we did McDonald’s 30-minute fulfillment program or we couldn’t have succeeded beyond even McDonald’s wildest expectations (except we made it “look” too easy !). See Chart 5

But when the retail industry “finally sees the light at the end of the Amazon tunnel”, stand back and watch the stampede, to which this NRF article continuously alludes.

But for now, the Sleeping Giants are only thinking about “Same-DAY” not the consumer’s wish for Instant Gratification = Same-HOUR, simply because Amazon is now only doing Same-DAY, leading the parade again but in the wrong direction, as this article is very clear about. Where are all the Industry leaders ?

While Same-Day is a huge step forward from their 3 to 10 day delivery position 9 months ago, it’s not the long term game-changer that is sorely needed – see Chart 2.

But the best is yet to come.

Your Chance Of A Lifetime To Offset Amazon & Walmart

As you have been reading our E-News Updates for some time now, you are probably already 90% convinced that only 30 to 60 minute Rapid Fulfillment can BEAT Amazon, while (as this article indicates), the rest of the retail industry is at least a year or two behind you in vision, INCLUDING AMAZON & WALMART !

To support this: Last year we were told by one of these still struggling Retail Giants as they started their Same-Day tests:

“Your concept is clearly different in its approach and perhaps one day, many people will shop this way. For now though, we are going to pass. This is not to say "not ever", simply "not now." (due diligence officer, S. Jensen – August 2012) Across the country, millions of people every year have been consistently ordering “this way” from our Co-founder, Tom Monaghan’s Domino’s Pizza, for well over 50 years !

In 2010, we were told by one of the largest Regional Mall owners:

“E-commerce will not affect us because 15% of nothing is still nothing” (due diligence officer, P. Flanagan – March 2010) now converting some of their malls to other rental uses.

This is Great News for your Big Box stores !

The MINUTE you open your first SuperCyberCenter Mall in Buffalo, NY, for your industry competitive reasons against Amazon & Walmart; AS A BONUS, the other 25 top Big Box retailers & Major Regional Mall owners (who are also hurting because of Amazon) will immediately increase their due diligence. Key media (including Neil Cavuto – Fox News) and most retail Industry Analysts will also immediately focus their attention on this newsworthy event. They all religiously read our periodic E-Newsletters as Rapid Delivery is a trending topic.

This is because they all know:

“IF” Same-HOUR fulfillment can be done ECONOMICALLY, Profitably & Efficiently, without Interruption to their current store operations, which Same-Day delivery simply cannot ever do – a new world is upon them.

As nobody else on this planet has anywhere near our 50 years’ combined INSTANT GRATIFICATION knowledge and ability – it’s easy for us to prove that it’s practical with a major Marketing Partner.

When The Retail Holy Grail is conclusively proven via a simple test in Buffalo, NY –a small but well-defined test city, this will give you an enormous opportunity at relatively no cost to execute an Industry-Changing Business Method Worldwide that puts your stores light-years ahead of any and all competitors, including Amazon.

This solution includes more than just Rapid Fulfillment; it brings you incremental in-store sales and ADDED industry profits as well as increased market cap/share value - as we have achieved before as per Charts 6 & 7.

Same-Day Delivery Failure Is Now Reported

Big Box retailers have been hit hard by Amazon and many are doing many great and positive things to offset this damage, but no strategy has yet risen to this extreme long-term game-changing challenge –including Same-DAY delivery.

Your current Same-Day delivery results have been costly and disappointing and have not met your expectations (as this NRF article clearly indicates is true for all retailers), nor has Same-Day delivery in the least offset Amazon’s nor Walmart’s growing threat to your E-commerce future - see Chart 2.

Your Once In A Lifetime Opportunity:

Before the Sleeping Giants wake up to the real future of E-commerce as the consumer is demanding (Chart 1) – now is your chance to Capture Dominance In Retail with a simple field trial of the Retail Holy Grail: 30 to 60 Minute, 24 / 7 / 365, Instant Gratification, with FREE Delivery with us in Buffalo, NY; then Pittsburgh, PA; then Atlanta, GA, before your national roll-out of your SuperCyberCenter Network.

As Winston Churchill said: “Americans always do the right thing . . . after they have tried everything else.” And Best Buy has tried everything else, as have most other retailers, and so far everything else has failed to offset Amazon – including Same-DAY delivery.

The obvious is upon you – Instant Gratification: 30 – 60 Minute Fulfillment – 24 / 7 / 365 = The Retail Holy Grail = Same-HOUR Fulfillment.

It’s almost here. One major retailer is close to launching their first SuperCyberCenter Mall with us.

Now is your chance to take the coveted Master Worldwide Marketing Partner Position and, in the least, take control of the future of your Industry – Chart 3.

We sure hope your stores join us in the Winner’s Circle.

Please call or email us ASAP.

Thanks,

Gail

V-Commerce: Amazon's Newest Weapon Of Choice. Trumps E-Commerce.

noreply@blogger.com (Gail Nichols) — Sun, 05 May 2013 16:06:00 +0000

Big Box Bricks & Mortar retailers continue to react in conventional ways to Amazon’s growing power, which opens new markets for Amazon to propel their annual $13 Billion (27%) growth via V-Commerce.

Thus Amazon is becoming the Death Star of retailing as we know it today – virtually unchallenged. This continuing disarray is outlined in Chart 1.

V-Commerce (Viral-Commerce): To effectively use one customer group, media group or product group for significant commercial gain.

Why Amazon Is Happy Breaking Even With Online Grocery (See Article here)

“AmazonFresh could be the online grocery service that finally breaks through to critical mass, all helped by its lack of financial burdens and mastery of logistics.”

“It could also mean that delivery fees are lower, order size minimums are waived,”

“and it certainly could mean that home delivery and in-store pick up will never pay out using traditional metrics and full allocated costs.”

“Finally, Amazon views steady grocery delivery as a “powerful way to drive frequent customer interaction,” and opens up avenues to entice consumers to shop for other products with each order.”

A conventional fulfillment & delivery system using “Traditional Metrics and Full Allocated Costs” misses all the above, putting retailers directly in Amazon’s path, not to mention the loss of infinitely greater “Frequent Customer Interaction” and the incredible Third Party Profits therein – from the $8.7 TRILLION worldwide retail market – including Groceries, Pharmacies, Retailers and Restaurants. (US market equivalent is $2.6 Trillion).

Unbelievable opportunity awaits and most retailers are still in denial, even Walmart; thus giving Big Box retailers a wide open field to win.

For years we’ve been urging Big Box retailers to offer: “(1) The Highest Level Convenience; (2) The Widest Product Choice; (3) The Consistently Lowest Price.”

Most retailers are positioning themselves as unique and entertaining places to shop. However, when Amazon’s V-Commerce strategy is in full roll-out, there will be panic in the executive ranks of most major retailers.

Amazon’s V-Commerce strategic move in Groceries simply increases these Three Top Consumer Choices further in Amazon’s favor against you, stealing your customers, sales, profits & market cap – see Chart 1.

Although dinosaurs were helpless against the asteroid that destroyed them, Big Box retailers are not helpless against the coming Amazon asteroid.

Given the above: you have the knowledge of what’s coming.

Given the following: you also have the knowledge of The V-Commerce Solution: A SuperCyberCenter® Mall with 30 to 60 minutes, 24 / 7 / 365, Rapid Online Order Fulfillment and 600,000 Third Party Sellers with stores nationwide, including Grocers, Restaurants, Retailers, Pharmacies – virtually all purveyors of time-sensitive retail commodities.

It’s a tactic that Amazon and Walmart cannot match, even though they both have similar structures.

The Only Thing Left You Have Not Yet Tried ! – A SuperCyberCenter Local Area Online Mall – Unbelievable, But Now A Necessity – Chart 2 (Best Buy example)

A SuperCyberCenter Mall with your company name on the marquee is similar to having branding rights to venues such as: American Airlines Center, Best Buy Theater in Times Square, Staples Center in Los Angeles, FedEx Field in Washington, Bank of America Stadium in Charlotte, NC; Wrigley Field in Chicago and MetLife Stadium in New York and myriad similar other V-Commerce marketing branding examples. Those companies paid a fortune for such prized branding rights.

Amazon is close to reaching this Pinnacle of The Consumer’s Choice – but still has a mountain, or more, to climb – however, Jeff Bezos is trying very astutely and will eventually succeed. Now is your time.

For the sake of all your constituents – relent and Test This V-Commerce Solution with us, starting in Buffalo, NY, lest the Amazon asteroid strikes before you have your defenses in place.

Respectfully,

Gail

Gail Nichols, Vice Chair

The Now Mall

So - Showrooming Is Dead ? Actually, It's Just Beginning to Heat Up !

noreply@blogger.com (Gail Nichols) — Sun, 24 Feb 2013 17:44:00 +0000

Best Buy company spokesman MattFurman told Bloomberg:

Best Buy is confident that its latest policy change will kill "showrooming" in its stores for good.

Starting on March 3, the retailer will price match all local retail competitors, along with 19 "major online competitors" in all product categories, whenever a customer asks for it,

“There is no doubt that this new policy ends showrooming for Best Buy customers,” said Mr. Furman.

This statement assumes: “Amazon Is Dead”. Far From It.

For some time now, we’ve been highlighting our EVERGREEN Pricing Strategy. (Chart 1) It’s similar to what Amazon and others use successfully.

In a nutshell: “Use higher profits from one product group, or service, to offset competitive pressure on a key product.”

Amazon uses their long time “EVERGREEN” pricing strategy most effectively, applying their “Evergreen Profits” from Sales Commissions from their 4 million Online Third Party Sellers to maintain overall growth and margins while lowering key product prices, long or short term, as need be.

Our EVERGREEN Pricing Strategy is similar, except you use “Evergreen Profits” from Sales Commissions from your 600,000 participating Physical Third Party Sellers (Local stores and restaurants) to lower your in-store and/or online product prices, as need be.

Amazon’s Siege Is On:

It’s not just Best Buy that hopes to keep Showrooming under control with price matching. So are Target and RadioShack, amongst others.

However, price matching, declared or otherwise, without a long-term offsetting “EVERGREEN” profit source has always been a very risky and uncertain long term DEFENSIVE strategy,

AND it further encourages consumers to use their ever-increasing number of Smartphones in your stores against your ongoing best interests.

Particularly, it invites price wars by web-only retailers like Amazon who measures profits in free cash flow, not margins:

For example, see these excerpts from this Bloomberg article:

· Amazon scares everyone. There are multiple reasons, but a big one was summarized by Amazon Chief Executive Officer Jeff Bezos in a Harvard Business Review interview posted lasted week, which ranked Bezos as one of the top executives in the world.

“Percentage margins are not one of the things we are seeking to optimize,” Bezos said, to make the counter-intuitive point that he does not particularly care about making money.

“It’s the absolute dollar free cash flow per share that you want to maximize. If you can do that by lowering margins, we would do that.

Free cash flow, that’s something investors can spend.”

· Bezos has been reliably saying this sort of thing for years. To him, it’s still a land grab. So he’s prepared to cut prices to the bone and add all those freebies to cultivate customer loyalty and drive sales growth.

Then he reinvests it all in more low prices and further expansion, driving additional customer loyalty.

· If you’re a competitor, it’s the Bermuda triangle of business.

· And by the way, low margins to Bezos are a competitive advantage.

Jeff Bezos is a Past Master at using his “Evergreen Pricing” as a Sales & Marketing tool effectively.

You Need The Same OFFENSIVE Tool to survive and win. Only your SuperCyberCenter^© with 600,000 Third Party Seller local merchants is that tool. (see BEST BUY example in Chart 1 below)

Without such an aggressive long term OFFENSIVE tool to generate a ‘War Chest”, you will not be able to withstand Amazon’s siege against your margins using their “Evergreen Price-Tweaking” to the “Ouch No-Go” level.

And Amazon can do this for years until they win, as they did against Circuit City, Borders, Blockbuster and so many others.

The Worst Part For You Is:

Your “price-matching” strategy backs you into a corner – it simply tells Jeff Bezos how weak and therefore vulnerable you really are,

You need a permanent Offensive pricing / marketing strategy instead of a Defensive position, expecting the consumer to do your pricing job for you.

AND Amazon will further encourage their Prime members with the convenience and cost savings of FREE Delivery against you.

All Bezos has to do is concentrate on the obvious and weakest competitor(s) first to simply and inexpensively lessen his siege time and costs against you.

His first target is ALL the top 25 Bricks and Mortar retailers in America, including Walmart – Why Not ?

After all – time is on Bezos’ side - he has all the time in the world – he has nothing to lose, only you do !

The Only Long Term Permanent Solution In Sight: Your SuperCyberCenter with 1-Hour Instant Gratification with Lower Prices and Wider Choices than Amazon.

Over the last several years, since E-commerce clearly emerged, (Chart 1) you’ve tried everything else, including price matching, and nothing has stopped Amazon’s phenomenal growth against you. In fact it continues to increase.

You’ve also resisted the only Game-Changing solution in sight (Your SuperCyberCenter – see Chart 1 for Best Buy example) for all the standard reasons such powerful new innovative solutions have always had to overcome. Trying to do something like this alone looks easy, but it is deceptively difficult – see the first line in Chart 6.

But when you finally see the riches of the promised land, as in all our other Industry-Changing successes, (Chart 5) you’ll never want to leave. (Charts 1, 2 & 3). We Promise.

To truly turn Showrooming in your favor, only a SuperCyberCenter can do it quickly, efficiently & profitably by meeting all three major consumer demands that collectively Amazon can never match:

(1) Better LONG TERM Pricing than Amazon (supported by Evergreen profits to you);

(2) Much Wider Product Choice (including time-sensitive groceries, restaurants & fast food – with profit from sales commissions to you (Chart 1) as Amazon does so successfully);

(3) Super Convenience – 1-HOUR Fulfillment with Delivery (usually in 30 to 45 minutes); The Retail Holy Grail (Chart 4)

And, it’s not just Amazon & Showrooming to Fear. Google, Microsoft and eBay arealso Gearing Up.

Having the ability to lower prices LONG TERM (while increasing your sales & profits – as Walmart did) has always been “The Retail Holy Grail”.

Your ONLY choices are: Be “slowly eaten alive” by Amazon or do something powerful to “Change-The-Game” to the consumer’s obvious #1 choice: “One-Hour Instant Gratification with Lower Prices & much Wider Choices”.

In today’s retail world, Amazon is Goliath, but we are David – Chart 1 says it all.

All you need to do is: Make That Call to us to schedule your initial trials. Prepare to assuredly win this decisive battle.

We’ll answer ANY remaining questions you may have that are blocking you from achieving the Sales & Profits in Charts 1, 2 & 3.

As well as stopping Amazon’s “Showrooming Siege” against you, Dead In Its Tracks.

Respectfully,

Gail

Gail Nichols, Vice Chair

The Misconceptions, Myths & Fallacies of Instant Gratification: The Retail Holy Grail

noreply@blogger.com (Gail Nichols) — Sun, 27 Jan 2013 19:53:00 +0000

Today, virtually every senior retail executive is talking about “Instant Gratification – The Retail Holy Grail” and how they can exploit it to the fullest.

The only problem is: a huge Misconception has emerged as to what really constitutes Instant Gratification !

Internet Retailers, including Amazon (Huffington Post) and Walmart (24/7 Wall St) as well as USPS (Boston Globe) and virtually every retail executive seem to think Same-Day Delivery is Instant Gratification – except the Consumer seriously disagrees. (Chart 1)

Until retailers accept the fact that very few, if any, consumers actually want Same-Day delivery for myriad straightforward reasons, this Misconception “Red-Herring” will persist in leading retailers in the wrong direction. (Internet Retailer)

For years, most major retailers have tried to achieve The Retail Holy Grail of Instant Gratification, but with many fatal flaws and thus failed with colossal losses (Chart 6) simply because they were searching for the wrong thing in the wrong place with virtually no experience or knowledgeable help to achieve it.

Sadly, these retailers continue the same ‘square peg in a round hole’ approach today, including: Amazon, Walmart, Walgreens, Macy’s, Target, JCPenney, Sears and Best Buy, (Internet Retailer) joined by a host of misguided service providers such as UPS, FedEx and USPS; all laboring under the same Misconceptions, Myths & Fallacies outlined below.

All will therefore end up with the same results – costly failure, short and long term, not to mention frustration from wasted effort. Kudos to the eBay Now Same-Hour Delivery beta program. (Forbes) eBay will make a great future competitor IF they can figure out the profit model with a scalable workforce and the secrets to providing their retailer Charter Members the significant profits shown in Chart 2.

Interestingly, the Same-Day Delivery TEST results of the 2012 Holiday Shopping Season are now in for the retailers who were testing Same-Day delivery. Not surprisingly, their results were disappointing: Ho Hum. The consumer’s choice is clear: Same-HOUR: 83% versus Same-DAY: 33% as consumers forcefully stated as documented in Chart 1 (Internet Retailer),

The Same-Day Delivery euphoria is now conclusively over – and the new powerful era of e-commerce One-Hour Instant Gratification (the consumer’s #1 choice) begins with virtually no risk and huge rewards for those with superior vision and the commitment to implement our proven solution (see below).

Unfortunately, most retail senior executives will continue to gripe and complain about Amazon instead of doing anything truly creative, effective and powerful about it.

Nonetheless, the new powerful era of The Retail Holy Grail is disarmingly easy to exploit if you can successfully get past the following Misconceptions, Myths & Fallacies, and all the associated “Red-Herrings and Fatal Flaws” on the path to success.

MISCONCEPTIONS:

A. Same-Day Delivery Will Increase Our Sales And Profits !

REALITY:

1. To the consumer, there is nothing convenient about Same-Day delivery, so they simply won’t use it to the extent you need to justify its costs to implement and continue. (Internet Retailer)

2. It’s like waiting for the cable guy, or watching a pot boil; consumers hate to wait: it’s easier, faster AND CHEAPER to just go to the store and get it than waiting 3 to 5 hours. (Charts 1 & 3)

3. FREE Delivery in 30 to 60 minutes is something consumers simply cannot replace by themselves. Not only does FREE One-Hour Delivery save them time and money but it truly improves their life, particularly the 50% of people who are Mobility Challenged. Ask Them. We Did. (Chart 1)

B. Instant Gratification (FREE 30 to 60 Minute Fulfillment) Can’t Be Done Profitably or Efficiently on a Long Term Basis !

REALITY:

1. The Pizza Industry has been doing 30 to 60 minute delivery for the last 40 years. Tom Monaghan, founder of Domino’s Pizza, is one of our founders.

2. We did it successfully for McDonald’s, raising their profits 58.6% and raising their annual sales 14.89%. (Chart 4)

3. FREE One-Hour Instant Gratification costs retailers substantially less than either Same-Day or 3 to 10 days because it results in: (1) far fewer returns; (2) larger orders; (3) more orders; and (4) many more new customers (just to name a few).

4. For our Charter Member Retailers; the profits outlined in Chart 2 are AFTER all Network costs, including all service fees.

5. Many retailers have failed in their quest for The Retail Holy Grail simply because of lack of long term experience in learning where The Real Profits are and are not – the basis of all successful businesses. (Chart 6)

6. NOTE: To succeed Long Term, it takes years of dedicated rapid fulfillment experience (we have 35+) plus a Consortium with symbiotic relationships similar to what we had in place at McDonald’s (and elsewhere), which is what this blog post is all about. (Chart 4)

7. The opportunity now exists for true industry leaders to at least test Instant Gratification’s SuperCyberCenter© Consortium Network to win the coming e-commerce battle for The Retail Holy Grail.

MYTHS:

A. INSTANT GRATIFICATION Will Cannibalize Our In-Store Sales.

REALITY:

1. A significant number of MOBILITY CHALLENGED people simply CAN’T get to your stores which is why they order elsewhere. (Charts 1, 3 & 4)

2. Most consumers in your stores’ trading areas have at least one of your competitors closer to their home that they use the most – only Instant Gratification (30 to 60 minute fulfillment) can attract their dollars to you. (Chart 3)

3. Instant Gratification will INCREASE your in-store sales by an average of 15% which is therefore NOT cannibalization. (Chart 4)

4. Only Instant Gratification allows our Charter Member Retailers to further increase sales and profits to unheard of levels using our SuperCyberCenter Consortium Network. (Chart 2)

5. The only thing cannibalizing your stores is Amazon, enabled by your lack of an effective alternative solution.

B. We Don’t Believe You Can Do It Nationwide !

REALITY:

1. Chart 4 says we can. It also says we did it.

2. Our 35 years experience and myriad statistical analyses from various major companies with whom we collaborated, are available.

3. Our shared workforce of 60,000 professional, independent contractor, “Level 1” CyberValet® Shoppers, are available to our Charter Member Retailers, starting with 127 in Buffalo, NY.

4. Chart 6 should also give you a glimpse into our experiences.

5. Nobody else on this planet has any such experience, abilities or proof of years of costly field trials in various cities nationwide.

FALLACIES:

A. FREE One-Hour Instant Gratification Is Too Expensive For Bricks & Mortar Retailers To Offer !

REALITY:

1. 83% of consumers want One-Hour Instant Gratification, including the Mobility Challenged (50% of the population comprising seniors, people with disabilities, busy families, caregivers, etc.) (Chart 1)

2. Our One-Hour fulfillment cost (order assembly, packaging and payment before we leave your store, delivery) is significantly less than your current Same-Day and 3 to 10 day internal e-commerce fulfillment costs (assembly, packaging, added inventory, warehousing, delivery).

3. You also save your 20% to 30% returns cost that we 100% eliminate.

4. FREE delivery via our Network is 100% sponsored by us as our contribution to the overall Consortium Network marketing costs.

5. Only real Instant Gratification (30 to 60 minute fulfillment) can beat BOTH Amazon’s new Same-Day service as well as their Prime service.

B. Chart 2 Sales And Profits From Third Party Sellers Are Not Realistic And Therefore Cannot Be Achieved !

REALITY:

1. Amazon’s Third Party Seller Marketplace generates 40% of their overall revenue.

2. The profits shown on Chart 2 are sales commissions to which you have no added costs.

3. 600,000 Third Party Sellers nationwide, starting with an average of $126 sales each daily from their physical stores via our SuperCyberCenter Network, enable you to reach this target (easily achievable, less for smaller stores, more for larger). These local retailers need the same thing you do – more sales to survive against Amazon.

4. 600,000 Third Party Sellers comprise an average of 500 per SuperCyberCenter including retailers, restaurants, grocers, services (doctors, dentists, and lawyers), other business advertisers, etc.

5. Only by realistically gaining these Third Party Seller profits can you compete on a level playing field with Amazon and others.

6. Our unique “Secret Sauce” and patent-protected SuperCyberCenters (Chart 6) provide you these new sales opportunities.

C. We’ll Do It Ourselves, Our Store Staff Knows Our Products Better Than You !

REALITY:

1. Walmart and Amazon can’t do it alone – how can you?

2. Thousands have tried and all failed. (Chart 6)

3. No matter how big your stores and well-trained and equipped your staff, your Peak & Valley delivery times will alternately overwhelm and underwhelm your in-store and delivery teams (i.e. the same dynamic as in a call center). The solution is Third Party Seller participants generating sufficient orders in off-setting time periods that are all processed by our shared workforce of professional CyberValet Shoppers (i.e. the same solution we pioneered in our industry-changing virtual call center – Willow CSN – now Arise.com) (Chart 5)

4. Liability Insurance does not cover your Brand Name losses in major traffic accidents involving your staff.

5. Alone, you will never reach enough sales or profits to offset either Amazon or the profits shown in Chart 2.

6. Same-HOUR service is not possible without a full Consortium of mutually benefiting symbiotic participants.

7. Quality Control is of the highest importance. Historically, busy store staffs inevitably prepare packages for delivery with wrong or missing items. Then, at the door the customer is upset. It’s important for the CyberValet Shoppers to personally assemble orders and pay for them, taking responsibility for correct fulfillment. Our team already has the UPC codes, product description, the customer’s phone number and your staff’s help as needed. Let us do it seamlessly, end to end. (Chart 6, item 8).

8. Our experience and knowledge from years of Instant Gratification trials, trump everything in this new powerful era of Instant Gratification e-commerce retailing.

D. I’ll Wait Until Everyone Else Is Doing It – Then I’ll Consider It !

REALITY:

1. Fortunately, so will most other executives, thus leaving The Real Profits in Chart 2 for the retail industry-changing thinkers and innovative retail leaders like Jeff Bezos, Sam Walton, Dick Schulze, just to name a few.

2. If you wait until everyone else is doing it, the best e-commerce locations and opportunities will already be taken.

3. Unless your store sales are increasing over 3% annually AND your e-commerce sales are increasing over 30% annually (chart 2), your current business method is stagnant and needs a strong boost.

Call or email us your remaining concerns that are blocking you from achieving The Retail Holy Grail sales & profits shown in Chart 2. Let’s get together NOW to provide your customers with REAL Instant Gratification – One Hour Fulfillment.

Respectfully,

Gail Nichols

Vice Chair, The NOW Mall

2013: The Year Of 1-Hour Instant Gratification – Consumers Finally Get Their #1 Choice – And A New Retail World Leader

noreply@blogger.com (Gail Nichols) — Wed, 09 Jan 2013 17:32:00 +0000

It took 10 years, and a lot of patience, but consumers finally get their #1 Choice in 2013.

In 2003, we asked consumers what they wanted the most in retail services.

They overwhelmingly said: Rapid 1-Hour Delivery – Instant Gratification with Online Ordering (chart 1 below) – today we know this as E-commerce.

After years of testing every conceivable way to PROFITABLY achieve the consumer’s #1 Choice – The Holy Grail Of Retail, a One Trillion Dollar Market (charts 2 and 3 below);

And after myriad others failed; with persistence, we finally discovered the Secret Ingredients of the “Golden Goose Formula” to achieve this Trillion Dollar Market.

However, unlike Indiana Jones, to win the day this Golden Goose Formula requires A Team of Expert Players, each doing their part in harmony and excellence.

This Team also requires WIDER PRODUCT CHOICE and HIGHLY COMPETITIVE PRICING plus UNIQUE QUALITY CONTROL: no easy task.

As Steve Jobs said: “Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.”

Who Will The New Retail World Leader Be ?

No player could achieve this goal on their own, no matter how big or powerful they are – several tried and all failed because they all missed one or more of the “Secret Ingredients”.

In 2009, after we invested an entrepreneurial fortune in Development, Testing & Field Trials in various U.S. cities:

We began searching for the right expert players to build the necessary Consortium Network Team, including The Leading Consortium Member.

But putting together such a team of excellence has not been an easy task, especially overcoming their innate Inertia, Fear, Myopia, Greed & Apathy (The 5 Horsemen of the Retail Apocalypse).

However, this has been Exactly The Same process as in all our other entrepreneurial achievements (see "Our Credentials" chart 4 below) – so we were prepared for it, but as this is our biggest endeavor, it is also the most difficult, has taken longer and cost us more to achieve.

As Jeff Bezos said: “We are willing to invent. We are willing to think long-term. We start with the customer and work backwards. And, very importantly, we are willing to be misunderstood for long periods of time.”

The Candidates For The New Retail World Leader:

Finally in mid 2012, the most aggressive and innovative retailers, Amazon & Walmart, began offering The Next Best Thing to The Holy Grail Of Retail – Same Day Delivery instead of Instant Gratification.

Then in late 2012, based on information we sent them, eBay offered consumers a BETA copy of our Golden Goose Formula, minus: (1) our patented portion, and (2) our “Secret Sauce”; ultimately moving eBay to the top of the list of failures in this space (see "Rules Of The Game" below). Fair to say, several candidates who want to know confidential components of our Golden Goose Formula will be eliminated from our list of finalists and thus the Trillion Dollar Holy Grail Of Retail.

Today, very early in 2013, news articles abound discussing Instant Gratification, Rapid Delivery and how the retail world of Bricks & Mortar and E-commerce are converging in the consumer’s favor.

As well, FedEx, UPS, USPS, and even Google are all joining the Rapid Delivery stampede – the world of Speedy Retail Delivery is now permanently here – with eBay leading the Rapid Delivery charge into 2013 but without the key ingredients of our Golden Goose Formula – so the 2013 race is now on for the world’s future retail leader and the lion’s share of The New Trillion Dollar Market.

The trouble is that 98% of all retailers are “Specialty” retailers that, by their design, are eliminated in the race for The Holy Grail Of Retail because Wider Product Choice is a key ingredient – unless they join our Consortium Network Team.

Smaller local retailers with less purchasing power are also eliminated because of another key ingredient: Price – unless they also join our Consortium Network Team.

As Steve Jobs said: “Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.”

The 12 Finalists For The New Retail World Leader:

The consumer’s #1 Choice, The Holy Grail Of Retail and The Resulting Trillion Dollar Market, await one of these 12 qualifying retailers:Who will be The Leading Consortium Member of this New Trillion Dollar Market: Walmart; Target; Sears; Macy’s; JCPenney; Home Depot; Lowe’s; CVS; Walgreens; Staples; Barnes & Noble; Best Buy, or perhaps one of TWO surprising and powerful “Dark Horses” ?

As Winston Churchill said: “You can always count on Americans to do the right thing - after they've tried everything else.”

Stay posted and we’ll keep you informed who The New Retail World Leader will be.

Best Wishes for the Finalists in this fascinating & exciting New Retail Year: 2013, The Consumer’s Year Of 1-Hour Instant Gratification.

Sincerely,

Gail Nichols

Vice Chair, The Now Mall

The Retail Odyssey - An Amazing But True Epic Modern Day Journey

noreply@blogger.com (Gail Nichols) — Wed, 03 Oct 2012 10:48:00 +0000

Like the original story by Homer, the ending of The Retail Odyssey is filled with intrigue and power.

This modern journey reflects the influence on events resulting from choices made by various retail executives while fighting the economy, rapidly growing e-commerce and each other for the hand of the consumer – The Amazing Retail Odyssey – a truly epic journey.

The Retail Odyssey begins with retail executives who know their company inside and out; what makes them tick, and what doesn’t, and are therefore great warriors.

But the majority of these warriors are struggling to keep up with what the desires are today of prized, ever-changing consumers, and what they don’t want any longer.

The graphs below show the effect on their companies by these beleaguered retail executives who have tried to make the consumer fit their company’s policies and products rather than making their company and products fit today’s consumer – resulting in The Retail Odyssey being similar to Homer’s Odyssey.

Using Amazon as the “Gold Standard”, these graphs show each of the 22 retail combatants and their individual epic journeys – a 15 year journey in time similar to the original Odyssey. Each is a unique retailer with different results - but only one appears poised to ultimately win the hand of the consumer.

There is only one retailer so far that has beaten the Gold Standard. We show their amazing and, to some, a shocking Odyssey.

Take a minute to reflect on each of these actual and truly epic battles being fought in each frame below: consider what they should have done, and must now do to change the future outcome and see the result of their strengths and weaknesses in this rapidly changing and dangerous journey. How close is your conclusion for each of these combatants to the conclusion of this Retail Odyssey?

You will find this epic journey factual and highly interesting – one frame at a time: collectively revealing and explosive.

The Winner beat the Gold Standard and Won The Consumer

The 21 Combatants – The Suitors, who are not yet winning against the Gold Standard (In Alphabetical Order)

The Retail Odyssey Conclusion – Part 2

So far there has only been one winner against the Gold Standard – very few of the others have shown any sign of real innovation over the last 15 years, and specifically over the last 3 years when it was needed the most.

The likelihood of any of these 21 Suitors exceeding the Gold Standard is highly unlikely without employing true innovation.

Eventually, one of these 21 will see and think outside the conventional box and recognize that the sheer size of the victory outlined in the charts below requires a Ulysses’ type endeavor not found in conventional marketing boxes.

Our solution to winning the hand of the consumer (chart 3 below) is easy to apply and it’s 100% turnkey.

Similar to Ulysses, we developed it at enormous up-front time and cost to us while overcoming adversity. After being shipwrecked after an ambush (chart 5 below), like Ulysses, we are the only surviving entrepreneurs capable of helping any Suitor win the contest, albeit appearing as beggars – same as in the original Odyssey.

We have proven conclusively that consumers want and need our solution and will reward the retailers who work with us to provide it.

Please contact us when you are ready to win.

Thanks.
Gail Nichols, Vice Chair
The Now Mall
The Ultimate Shopping Convenience®

The New TRILLION Dollar Retail Market – Instant Gratification

noreply@blogger.com (Gail Nichols) — Sat, 08 Sep 2012 21:06:00 +0000

The New TRILLION Dollar Retail Market – Instant Gratification

A brand new space age Trillion Dollar Retail Market is upon us.

It’s a new way of living – EVERYTHING – Delivered In a Flash®.

Instant Gratification: The Holy Grail of Retail

Virtually everyone wants Instant Gratification, and always has.

In addition to those who want Instant Gratification, many people need it (e.g. Mobility-Challenged: Seniors 50+, People with Disabilities (temporary or permanent), Caregivers, Busy Families and Office Workers – collectively 50% of the population).

And some desperately require it (e.g. those with serious short or longer term illnesses).

A few Big Box retailers will lead the way in capturing a large portion of this new Trillion Dollar Market based on their unique market presence and their need for new sales, new markets and much higher incremental profits.

These visionary Big Box leaders will become the dominant retailer in their industry, the same as Walmart did 30 years ago with their unique store presence and Amazon did 15 years ago with their unique online presence. Both have continued to dominate these markets with their innovative vision ever since.

Other less visionary Big Box retailers who were innovators initially (which is why they grew so well then) are now becoming virtually irrelevant because of inertia or myopia. They will continue to fade away, while denying the reality of each part of this new market with every excuse in the book – until it’s too late, because Amazon and Walmart – their arch enemies – are already aggressively trying to own this ENTIRE new TRILLION dollar market before any retail executive even acknowledges its existence and/or importance.

The first step in gaining access to this huge new market is to understand it – which, by their own admission (shown below), only a few retail executives currently do, other than Walmart and, of course, Jeff Bezos (CEO Amazon).

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

Let us walk you through this Trillion Dollar Market, exploring the beginning stages, long term effects and its various constituents including the consumer.

Chart 1 (below) is the U.S. Government’s look at Amazon’s e-commerce “Killing Field” that, over the last 15 years, has caused Bricks & Mortar retailers’ sales to falter and, in many cases, to fail.

And the worst is yet to come.

Over the next 15 years, if left unchecked, Amazon’s Killing Field will decimate Bricks & Mortar stores as we know them today – putting thousands of your local area neighbors out of work. It’s that serious.

The reason is simple: As the price for gas, groceries and other commodities continues to rise exponentially, including school tuitions, health care costs and taxes, more and more people need a second job just to stay even, leaving less time for in-store shopping, hence the compounding convenience of e-commerce and its continuing explosive growth as shown in the next 3 charts below.

Let’s look carefully at this NEW Trillion Dollar Market.

And a typical Big Box retailer’s potential to become a dominant player in it.

BUT FAIR WARNING – This is not for the faint of heart – very few retail executives will have the vision or the courage to tackle something this large – other than Jeff Bezos.

I’m sure you’ve noticed what he’s doing lately – Same-Day Delivery (not 2 to 10 day UPS/FedEx) in certain major cities where, at a cost of MULTI-BILLIONS, he’s building fully automated fulfillment centers – like the 150 others he’s now building nationwide – you see, he’s determined to OWN this huge new market – before most retail executives even realize or acknowledge it’s there !

The Amazon juggernaut is just picking up steam – it will take Bricks & Mortar retailers a lot more than conventional retail strategies to entice people into their stores or regular marketing tools to offset Amazon, let alone beat them. Instant Gratification (i.e. “one-hour” order fulfillment) easily beats more expensive “same-day” order fulfillment with lots of room to spare. And, with orders being fulfilled within an hour from store inventory rather than remote distribution centers, stores are effectively generating more traffic and sales to local customers. Then add our SuperCyberCenter© Network featuring local stores and lower prices and wider choices and the competitive scene is reversed on Amazon and Walmart. Here’s how.

The New Retail Trillion Dollar Market

That Amazon Is Spending $Billions To Own – Virtually Unchallenged – Even By Walmart.

In chart 4 below, compare the tiny green stats for the Trillion Dollar Instant Gratification Market in the 2012 column (red outlined). Then look at the tiny blue stats for e-Commerce in 1999 – 14 years ago, when Jeff Bezos was just getting started. Surprise – initially they are the same size. Very few foresaw the meteoric rise of e-Commerce then – and the same thing is happening now with a wide open opportunity in the Trillion Dollar Instant Gratification Market for farsighted retailers – while Amazon and Walmart are struggling to dominate this market.

This new “Instant Gratification” market has always been “The Holy Grail of Retail”; strong enough to save the very existence of visionary Bricks & Mortar retailers – look at year 2026 (but they can’t wait until then to act).

This Elusive Dream comprises:

(1) 1-Hour Online Order Fulfillment – usually in 30 – 45 minutes;

(2) Same or Lower Prices Than In-Store;

(3) Free Delivery;

(4) Payment At Your Door by Cash or Credit Card (Note: We pay the store before leaving with the order);

(5) PRE-PAYMENT ORDER INSPECTION;

(6) Consumers Choose Their Favorite Shoppers / Drivers;

(7) Advantage Member Discounts.

However, this Dream is Reality, as we’ve been doing it for years.

Here’s a Look at a Big Box Retailer’s Portion of This Market

CAUTION – Big Thinking Zone – very few retail executives will have the vision or the courage to tackle something this huge – other than Jeff Bezos.

HERE’S WHY WE CAN SAY THIS SO BOLDLY:

Recently, we were once again told by a Big Box retailer:

“Your concept is clearly different in its approach and perhaps one day, many people will shop this way. I have discussed this with my leaders. For now though, we are going to pass.”

This is somewhat surprising based on:

(1) The financial mess this Big Box retailer is in stemming from Amazon and Walmart, that everyone else seems to know about,

(2) Over the last 2 years since Amazon first emerged as a serious threat, they used every marketing weapon conceivable to no avail.

(3) The huge number of people already “shopping this way” as shown in charts 1, 2 & 3 above,

(4) Amazon’s continuing growth as shown in chart 2 above – nothing “perhaps” about it;

(5) The fact that we offer Big Box retailers an opportunity to test the program against our prior results (similar to chart 5 below) in 3 progressively larger cities with a 3 month ROI before rolling out nationwide !

NOTE: The person saying this to us – after several one-hour phone meetings (and months of emailed information) asked our team to attend a 4 hour meeting in their headquarters with him and 2 of his team members, after which he stated their company needed to at least try our program and that he was going directly to his “leader” with this recommendation. He was very knowledgeable, dedicated and open about the seriousness of their current needs. We believe he was sincere in everything he said to us and to everyone else in the meeting.

Although this long term, battlefield-tested team knew what was needed, they couldn’t convince their leaders to proceed with the program. This was partly because their executives were focused on getting customers to visit their stores by using free delivery for in-store pickup as a tactic to increase traffic, which does not offset Amazon (or Walmart) in the slightest. AND this was despite the significant new profits the SuperCyberCenter program provided, which they acknowledged were realistic (albeit seemingly preposterous…..similar to chart 5 below). Our experience is the average online “Instant Gratification” orders we bring are double the value of average regular in-store orders!

Therefore, these “leaders” lost their final battle against Amazon (and Walmart), without even knowing it – regardless of their reason(s). (see “Options” below.)

But this not-uncommon attitude by retail executives clearly shows that once again a major market (as shown in detail in charts 4 & 5) will slip from their grasp simply because of inertia, fear, myopia and/or apathy (i.e. The Four Horsemen of the Retail Apocalypse) that we’ve been fighting for years.

Instant Gratification, like all new major “game-changers” that change the status quo, meets with strong resistance from executives. As accomplished entrepreneurs, we’ve seen this repeatedly before (see chart 8 below).

We’ve often heard the old phrase “It’s Too Good To Be True – So It Must Not Be True”. However, to think that 30 to 60 minute “Instant Gratification” that 83% of consumers either want or need, will not arrive in due course is, well, ridiculous. It’s just a matter of vision and leadership and a very small amount of time.

To gain their portion of this Trillion Dollar “Instant Gratification” Market, there are FOUR major Tasks that Big Box retailers must first accomplish – all essentially at the same time.

Task 1 – Win The Fight Against: Inertia, Fear, Myopia and Apathy.

Retail leaders need internal Champions to overcome the usual “can’t do” reaction of those who are already scoffing at all the above, as many others will do and have done… it’s what always happens with any new game-changing innovation. Otherwise, they will miss their significant portion of this new Trillion Dollar “Instant Gratification” Market. It’s a defining moment with far-reaching consequences.

Task 2 – Offer CONVENIENCE: The Number One Consumer Choice.

By now, any retail executive worth their salt knows Jeff Bezos is doing Same Day fulfillment based on the numerous articles published recently. Sometimes common sense is revolutionary.

A few retail executives are doing some make-shift form of same-day service (e.g. store staff assembles orders for local same-day courier to deliver). Many retailers have tried this and all have failed for myriad reasons they never understood (see “Rules Of The Game” below). eBay NOW is currently trying this in San Francisco but, without radical adjustments, it faces the same dismal results as both Simon Malls and General Growth Property Malls experienced while they were attempting to provide a similar service, resulting in $50+ million loss each.

However – offering Same-Day service to compete with Jeff Bezos is simply being a copy-cat and he has all the other power weapons (price & choice) to continue his slaughter – Unabated.

Copy-cats won’t match, let alone beat, Amazon. True Instant Gratification will.

Instant Gratification (The Holy Grail of Retail) includes 1-Hour Order Fulfillment as an integral component of SuperCyberCenters© – locally focused online marketplaces featuring physical neighborhood stores rather than web-only e-retailers. While it may seem impossible, outrageous or even inconceivable, this facility will soon be a household reality when even one senior retail Big Box executive starts to listen to their customers’ wishes (as we did – see chart 6 below – there have been numerous similar studies with similar results), thus fulfilling the consumer’s number one choice of “Convenience”.

The Good News: We can help retailers achieve this elusive Holy Grail of Retail. We uniquely have the experience, technology, ability and proven track record doing exactly that: Our patented system is 100% turnkey – Retailers and their staff need do nothing extra. Even their e-commerce website will not need any changes.

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Task 3 – Provide Low PRICE: Consumer’s Number Two Choice – in a Very Close Second Place

Warning: Retailers must not attempt Task 3 until they are 100% comfortable with Task 2, because Task 3 is entirely dependent on Task 2 – the critical parts of Task 2 are patent protected.

OK – the first thing to REALLY understand is: WE ARE NOT A DELIVERY SERVICE. Task 2 is Rapid Delivery but that is the store front – not the store.

We Are Amazon’s Equivalent – Working With The Retail Sector – Not Against It. A COMPETITIVE BUSINESS DECISION.

Our website describes all this: www.TheNOWmall.com (use zip code 33180 for our demo site – look around it, you’ll be amazed). It’s a SuperCyberCenter© offering ROOF (Rapid Online Order Fulfillment©). You will notice numerous top retailers listed as participating Third Party Sellers with their stores ALL located in close physical proximity to each featured Big Box store.

The Now Mall partners with major Big Box retailers to offer consumers Instant Gratification. The Now Mall is the Operating Partner and the Big Box retailer is the Marketing Partner.

Each participating Big Box site, in each local area nationwide, has their own respective SuperCyberCenter and is called, by example: “ABC SuperCyberCenter©”.

These Big Box stores’ sales will individually increase a minimum of 15% due to cross-marketing with their local “Third Party Stores” (TPS) all as per our detailed records.

TPS also form a critical role in the overall success of every SuperCyberCenter – see item 6 in “Rules of The Game” below.

THEN – the Big Box retailer (as Amazon has done for years) attracts even more consumers away from Amazon (and others), by using their new TPS “EVERGREEN” profits to further discount their products, thereby fulfilling the consumer’s number two choice of “Price”.

Look to the green stars in chart 5 to see the effect on both the Big Box significant sales and profits increase from this new Trillion Dollar “Instant Gratification” Market.

IMPORTANT NOTE:

The Third Party Stores, mostly local “Mom & Pop” independent retailers, have also been hurt by Amazon and Walmart even more than the Big Boxes. Instant Gratification is also their salvation thanks to the leadership of their SuperCyberCenter Big Box marketing partner.

Task 4 – Offer Widest Possible Product CHOICE: Consumer’s Final Deciding Factor When Choosing Products & Stores

“The Enemies Of My Enemies Are My Friends”.

With other Big Box retailers similar to those in chart 3 above (with exceptions, but including major malls, grocers, pharmacies, restaurants, sporting goods outlets, pet supplies stores, etc), operating as non-competing, co-operating SuperCyberCenters, this gives the consumer a vastly wider choice than Amazon or Walmart COMBINED could ever offer. This fulfills the consumer’s fondest dreams of the highest form of Convenience, the best Price and the widest Choice. PLUS it provides a service level that will exceed their wildest dreams.

Remarkably, we are the only people in the world today with the necessary years of widely varied experience in all aspects of rapid fulfillment, technology and ability to beat Jeff Bezos at his own game, with a much improved e-commerce version as an Industry Game Changing Solution. Tom Monaghan, founder of Domino’s Pizza, is also one of our founders.

We developed these unique assets and strengths through years of providing Rapid Fulfillment of time-sensitive commodities with major companies like Price Club/Costco; Staples; McDonald’s, and others. Then, by conducting our own extensive field trials in numerous cities as entrepreneurs, we learned the importance of a joint venture team including both a Marketing Partner and the Operating Partner.

Now here is the Big Box retailers’ chance to get back in the ever expanding online game they’ve all been classically losing to date.

The Big Box Retailer Risk Taker’s Options are:

1. Let Amazon and Walmart take this market and hope they can get enough leftovers to survive chart 1.

2. Let another Big Box retailer go first and try to copy them later – OK so they’ll have a big head start.

3. Do it themselves because their team is much smarter than: Webvan; Borders; Kozmo.com; PublixDirect; Sears’ “MyGofer.com”; Simon Malls’ “YourSherpa.com”; GGP Malls’ “Mallibu.com” and, of course, McDonald's, and more recently you can add eBay NOW to the list – just to name a few in the long list of North American rapid delivery do-it-yourself failures.

4. Team up with a really smart courier company over whom the Big Box retailer has complete operating and profit control.

5. Use the Doubting Thomas approach – because they still don’t believe such a Trillion Dollar “Instant Gratification” Market exists (same as our example retailer) but to be sure, simply have their store staff do it with a local same-day courier and if it fails, so what ! And if there actually is a Trillion Dollar market, great - they’ll be ready. (Problem is using a same-day model, even if they could get it to work, will never show them the size of the real Instant Gratification market – and their cost per order will skyrocket as happened at McDonald’s.)

6. Team up with eBay NOW in San Francisco – OK so they don’t get any Third Party profits or the EVERGREEN plan to lower their prices against Amazon (see above).

7. Pay nothing to start, and get a lot of other freebees – join eBay NOW or become an Anchor Tenant in somebody else’s SuperCyberCenter.

The Big Box Retailer's Non Risk Taker’s Options are:

1. Work out a Risk Free Joint Venture Agreement with us.

2. Work out a Risk Free Charter Member Agreement with us if they are the first visionary Big Box retail executive – doubling the profits we show in chart 5.

We would be pleased to show the following to any objective Big Box retail executive:

1. Where all the numbers come from and how they get there based on our 35 years of detailed statistics and documented successes.

2. A detailed profit and loss including 5 ways to look at everything – then a look at the next 5 years based on actuals and confirmed by a prior major retail client.

3. A detailed Ramp-up of EACH store, order by order, dollar by dollar, month by month, showing every detail of exactly how it all happens and the costs based on our past statistical information.

4. A detailed Overview showing how the first SuperCyberCenters will achieve the results shown in chart 5 over the next 5 years (as impossible as this may appear).

OUR PREDICTION: this market leader will emerge in time for this Holiday Shopping Season and will permanently reap the highest rewards as did Walmart and Amazon in similar circumstances years ago.

We invite your participation in our venture and/or introduction to Big Box retailer executives as a possible fit for our program.

Sincerely,

Gail Nichols, Vice Chair

The White Paper On The Future Of Retail Stores

noreply@blogger.com (Gail Nichols) — Mon, 06 Feb 2012 11:44:00 +0000

Consumers Are Now Moving More Rapidly From Stores To Clicks – The Exodus Has Begun

Maybe We Can Solve This Problem With A Lesson From The Home Depot’s Evolution.

Here’s the Newest Retailer Problem which we have been predicting since 2007 – as well as a Solid Solution based on The Home Depot’s earlier startling effect on retail.

Amazon’s 2011 annual sales growth just increased by an amazing 40.5% ($14 billion) see chart one as more and more consumers abandoned retail stores and chose e-commerce due to Amazon’s convenience, better prices and much wider choice. And, Amazon more than doubled their anticipated Q4 profits due to this turnaround in shopping habits.

In contrast, overall retail growth in 2011 was barely 3%.

If Amazon’s growth had been only 3% like most other retailers, their sales growth would have been just $1 billion versus their actual $14 billion.

So, Amazon took $13 billion away from all other retail competitors. Just about the same as Walmart took – but Walmart’s growth is currently “only” an average of 6% annually !

TOGETHER, Amazon’s and Walmart’s sales growth totaled $42 billion in 2011 – $28 billion siphoned away from other retailers, putting many into significant losses because they couldn’t match the convenience, better prices and much wider choice of Amazon and Walmart.

Amazon’s & Walmart’s very simple Success Formula: More Convenience, Better Prices & Much Wider Choice. Time proven, but tough to match.

“So What, We Hear This All The Time”

Yes, but it is much worse today than yesterday as Amazon is sea-changing the current retail status quo and nobody is doing anything effective to reverse this sea-change.

Until the Problem is fully understood, the Solution will never be understood, nor the need for it.

CASE STUDY: THE HOME DEPOT

It’s the same as when The Home Depot first started in 1978 and upset the then status quo with a sea-change of convenience, better prices & wider choice. The entire home improvement industry immediately went into rejection and denial.

A new business method had come to town and ALL of The Home Depot’s local competitors (every single one of them – no exceptions) ridiculed it instead of embracing it simply because it radically changed the status quo that they understood and were comfortable with.

So they didn’t even try to compete with it and The Home Depot ultimately stole the show unchallenged and they remain in that dominant position today, 35 years later.

Their competitors were big, long-standing companies with smart people – but not original thinkers. They all vanished – other than Lowes, who took a while to catch on to the sea-change in consumer preferences.

BELLWETHER TSUNAMI WARNING: 2012 looks even worse for retailers than 2011 as consumers are leaving stores in droves as was forecasted years ago and is now proven by Amazon’s astounding growth, very similar to what happened with The Home Depot 35 years ago.

This is now well documented and deadly serious stuff. But most major retailers are in denial of the serious effects of this tsunami on their local stores.

It’s already hitting most local area stores near yours – many are collapsing under the pressure but are blaming the economy instead of the consumer’s changing shopping preferences.

Something bold and decisive is needed quickly to get these consumers back into your stores and away from the tsunami beach head.

Ignore the following at your peril as early competitors of The Home Depot did years ago.

There is a new retail business method capable of deflecting Amazon’s tsunami – it can help retailers who accept the seriousness of Amazon’s challenge and who realize the comfortable status quo of retail shopping has changed forever.

A limited few retailers are beginning to realize that adopting new and more powerful common sense game-changing strategies is needed to reposition their current business method against this newest sea-change.

Unfortunately, most others are downplaying the sea-change and criticizing these new strategies. They are hoping it is all just a bad dream (as The Home Depot’s original competitors all did) until it’s too late. Unfortunately, this gives Amazon an unchallenged playing field (same as The Home Depot had).

“Our Stores Are Doing Just Fine – And We’re Real Happy With Our E-Commerce Growth”

CASE STUDY: BEST BUY

You know how much business you gained in 2011, but do you know how much you lost ? Maybe this case study will help.

CHART TWO: See the stats below for what this “tsunami” just did to the world’s largest and best electronics retailer: Best Buy.

Look at their e-commerce sales compared to the Amazon tsunami. AND BEST BUY IS ONE OF THE TOP 10 IN E-COMMERCE – they are a huge well-run company similar to yours.

Best Buy’s e-commerce sales are reportedly 5% of total sales and reportedly growing at 20% annually, but according to their 5 year trend line, even with 20% e-commerce growth, they are now losing a whopping 9% growth annually.

And this loss rate will increase if they don’t quickly find the right new game-changing business method to offset this newest tsunami.

Best Buy has historically been a reliable growth company under strong management. Look at their record. They’ve done all the conventional right things, including their website.

However, their recent efforts have been to no significant avail. Clearly they share The Home Depot competitor’s scenario – stuck in 3^rd gear, and being swept away.

But they are still “on the beach” in the Tsunami Hazard Zone getting progressively hammered as are the other major retailers.

Now Best Buy needs something very new and much more powerful than even their website just to stay relevant.

They need to go to newer, much higher ground.

This higher ground will not be found in conventional marketing programs, mobile apps, cost reductions, new store fronts, or a great new product, or even a few dozen new products as The Home Depot’s competitors all tried to do, in vain.

A huge “game-changing” new business method is needed to offset the size and power of the Amazon tsunami – and it is needed RIGHT NOW.

But many executives are overwhelmed due to the size and scope of the strategies needed to compete with Amazon & Walmart, so, too often, they disregard the size of the problem and go back to updating store inventory and displays.

This is an entirely new game – like The Home Depot – with new rules and new unconventional players – it’s now adapt or die for most retailers.

This tsunami threat is the same for your stores and it is here now and growing exponentially every day.

You can be assured your growth has been altered in a very similar manner even if you can’t see it (or are ignoring it, hoping the future economy will improve things).

Does chart two (below) look anything like your current profile ?

”I still don’t think the tsunami will do major damage to my unique stores”. – OK, let’s look at chart three.

CHART THREE: So you say Best Buy’s problem is unique to Best Buy.

Well, because of their size, they are taking the biggest hit of all others so everyone notices it, but Best Buy’s problem is pervasive in the retail industry.

Best Buy “only” lost $1 billion in new sales growth in 2011 with more to lose in 2012. Where did Amazon’s other $13 billion come from, assuming Walmart didn’t also join in for the kill ?

Let’s look at 12 TOP companies in 4 major retail industries.

CASE STUDY: THE OFFICE SUPPLY INDUSTRY

First, Office Products (chart 3 below) is an old reliable retail growth industry, comprising mainly Staples, Office Depot and OfficeMax – ALL of them recently hit by the tsunami.

Not too long ago, these were all top, “cream-of-the-crop” companies under great management – what happened ?

Look carefully at Year 2007 – the year BEFORE the recession began in 2008. See anything strange ?

YES – In just a few years, Amazon caught up to and passed Office Depot and OfficeMax, then they both stalled – same as just happened to Best Buy in 2011 (chart 2) – coincidence ?

NO WAY – look at Staples in 2010; exactly the same thing – Amazon passed them and Staples stalled. Four in a row – no coincidence.

Office Depot and OfficeMax are now on the edge of extinction, and both are still in absolute denial – see chart 7 (same as The Home Depot’s long gone competitors).

The tsunami hit them hard, washing away their customers and sales, and they still can’t see it or don’t believe it.

Let’s see if any of this holds true in the Books & Electronics industries.

Well how about that ! The same thing happened in the Books & Electronics industries as shown in chart four below.

CASE STUDY: BOOKS & ELECTRONICS

CHART FOUR: In 2004, BEFORE the recession began, Amazon passed BOTH Borders & Barnes & Noble in sales and then they both stalled – Borders subsequently died in 2011 after a long and painful struggle.

Then Circuit City was passed by Amazon in 2007 BEFORE the recession began, and they died in 2009 (or should we say drowned in 2009).

Could Circuit City have survived against Best Buy ?

Probably, given a conventional playing field. After all, Best Buy also subsequently stalled when Amazon passed them also sweeping away their sales growth.

Here we go again – same thing:

CASE STUDY: THE RETAIL INDUSTRY

CHART FIVE: Retail Industry – Once again, Amazon creeps up and all six of these major retailers stalled (or died). Mass Denial – Same as with The Home Depot’s competitors.

Look at Amazon’s website. Today they sell everything: shoes, shirts, tools, cameras, sunglasses, and diamond rings, everything – not just books, electronics and office supplies.

Not too long ago, retailers were betting consumers wouldn’t buy these things online – well ??

And if you are counting on unique brands, fashions, styles, etc. – look again, Amazon is coming right after you with their TWO million Third Party Sellers.

Please look at year 2011 carefully. Check our numbers yourself. These companies are being devastated, starting in 2007, BEFORE the recession began.

And they are all oblivious as to the real reason because it snuck up on them in plain sight (same as The Home Depot did 35 years ago, devastating their competitors who complacently stood by and watched).

IT IS TIME TO GET OFF THE BEACHES AND CLIMB TO HIGHER GROUND WHILE YOU STILL HAVE THE POWER TO DO SO.

Unfortunately, many will ignore this warning and all the signs and signals just like all The Home Depot’s competitors did, until it is too late. And, for many, it is already too late – they no longer have enough staying power (customers & profits) because Amazon has already swept them away when they weren’t looking. Their Brand Names are becoming irrelevant: “I haven’t been in a Best Buy store in 8 years, Amazon has everything I need at less cost and it’s more convenient.” (recent consumer comment)

”I Agree Amazon Is A Rising Problem, But I’m Still Not Convinced They Will Be A Major Threat” – Let’s look at chart 6.

CASE STUDY: PAST & FUTURE RETAIL & E-COMMERCE

CHART SIX: Notice how the retail economy still grew in 2008 and didn’t slip until 2009, leveling out in 2010 and growing again in 2011 – so why did most of the above companies stall in 2007 BEFORE the recession began ?

Simple Mathematics: If the retail economy is growing at 3% average annually, and retail e-commerce is growing at 17% average annually (and rising) then it is e-commerce (convenience, price & choice) that is causing your in-store sales to decline from what they should have been, not the economy. And this growth decline will increase as e-commerce growth is further compounded. Again, Simple Mathematics.

When do the in-store and e-commerce growth curves cross each other ? 2020. After that, store closings will be rampant with huge numbers of job losses unless something is done RIGHT NOW.

Please notice how local store sales growth is gradually slowing between 2011 and 2020 as a percent of TOTAL retail as more and more retailers announce “downsizings”.

Then add Walmart’s Price, Choice & New Convenience (Next-Day delivery) and it’s game over for many stores much sooner than 2020.

The tsunami just drowned them.

“Nonsense – we’re doing just fine – lots of good things are in the works.”

Actually, we’re simply pointing out the newest statistics of the rapidly changing e-commerce retail world. Let’s see if chart 7 sheds any additional light.

CASE STUDY: THE TOP 50 PUBLIC RETAIL COMPANIES

CHART SEVEN: You may ask: “What’s all this red about ? Why so many ? Sure there is always a few under water – but not half (or more).”

Not too long ago these were ALL super performing companies or they wouldn’t be on this list. (Like The Home Depot’s myriad original competitors that denied the NEW reality and are now gone.)

The first step to solving any problem is to acknowledge it, then to clearly understand it.

No it’s not caused entirely by the economy. And no, it’s not entirely e-commerce versus in-store either. So what is the Problem ?

The answer is blatantly clear & simple: Consumer Preferences Are Rapidly Changing As Technology Advances. Ask the industry leaders: Amazon, Walmart & Google.

Consumers Want More Convenience. Better Pricing. Wider Choices. NOW !

Give them this (as The Home Depot did) and this will stop the Tsunami dead in its tracks – Because This Created The Tsunami In The First Place.

“Wait, Wait, Wait – Not So Fast – We Simply Can’t Do All This.”

Well, actually YES you can do all this – easily, inexpensively and with even greater profits.

CASE STUDY: THE INDUSTRY SOLUTION (CHARTS 8 & 9)

CHART EIGHT: Certainly this is not something any one retailer can achieve alone – you need a well coordinated, knowledgeable and very diverse team. (A Consortium.)

Retailers like Best Buy have done all the conventional stuff and much more – but against the e-commerce tsunami, it’s been to no avail so they are buying back shares and retrenching (going smaller, less relevant) – instead of looking for a new game-changing common sense business method as The Home Depot did (and as Amazon did – and so did Walmart when they added groceries). Standing alone on the beach watching this thing roll over you is, well . . . . . !

“I’ve Heard All The Doomsday Sayers Before – I Think The Whole Solution Is Impossible and Blown Out Of Proportion”

Look, Amazon just announced its huge sales growth explosion and caught everyone off guard – so it will be much tougher tomorrow than yesterday – no doubt about it. After all, consumers now love and depend on Amazon because they are reliable and they protect the consumer with positive AND NEGATIVE product reviews to guard and enhance consumer experience. Plus today’s consumer can get everything online (other than most time-sensitive perishables) at great prices, which is why Amazon is expanding so phenomenally. More Convenience, better prices and far more choice than you now offer – so the tsunami continues to roll over you.

BUT, when you really study the myriad components of The Network Consortium (below), including the massive geography, you will see that store by store and area by area, there is a simple symbiotic relationship significantly benefitting all participants that is absolutely designed to offset Amazon & Walmart in every way that most of you have never investigated because we have never heard from you, thus leaving you stranded on the beach. Yes, we know this is a huge statement but we have 30 years direct experience allowing us this unique perspective.

The common sense simplicity is that our SuperCyberCenter with ROOF Network Consortium is the solution retailers need to defend against the Amazon tsunami. The Network Consortium comprises local neighborhood retailers including grocers, restaurants and pharmacies, thus giving the consumer more convenience, far more choice and better pricing as well as building on the community aspect. But this is a radically new retail business method for local shopping and delivery, something retailers may find perplexing – but it is a true game-changer that is necessary to turn the tide of this new tsunami – Amazon (and Walmart).

Ignore this at your peril.

For retailers to benefit from The Network Consortium, it does require an open mind and a few exceptional and innovative executives (that will be well rewarded). Here’s how it works:

The online SuperCyberCenter has Anchor stores with in-line smaller tenants in a group
setting – a simple structure used effectively for years by every major regional mall owner. (And Amazon & Walmart.)

This online SuperCyberCenter is enhanced by Rapid Online Order Fulfillment (ROOF): 1-Hour in-store shopping and delivery is the drawing card (the more convenient part) BUT THE MOST DIFFICULT PART .

With a diversity of dissimilar local neighborhood retailers participating as Third Party Sellers in the SuperCyberCenter – much wider choice is easily achieved, which no single retailer alone could match (including Amazon & Walmart) because, for the first time, we include retailers selling time-sensitive perishable items like milk, ice cream, cheeseburgers and fries.

But the tricky part is also offering better prices with higher profits & margins – therefore the solution is multi-part.

· As each retailer promotes their own stores in the SuperCyberCenter Network Consortium, cross-marketing reduces all participants’ marketing costs substantially (same as in a regional mall)

· As this generates all new incremental business – sales and profits are higher (same as in a regional mall)

· Retailers can use some of these added profits to lower consumer service costs (same as in a regional mall)

· Anchor retailers pay less and get more (same as in a regional mall) assuming their competitors didn’t get there first.

· Your competition (Amazon & Walmart) now have a much higher threshold to achieve thus protecting your sales and profits.

This results in a very new business method, very bold and very decisive: certainly powerful enough that the tsunami can’t reach the Network’s higher ground – and it’s been fully tried and proven over time and at enormous expense.

Together we can overcome the looming threat of the tsunami with Bold & Decisive Action; assuming you still have a viable business left.

Chart 8 Look at what can be done if a few original thinkers take up the Amazon challenge. (Amazon’s growth rate returns to normal – yours continues at an improved rate – leaving a level playing field.)

To sum up Amazon’s disconcerting news – Retailers Must Advance In Strength or Die. The choice is yours. Denial is simply not an option for you or your industry. (Remember The Home Depot’s original competitors – all gone !)

CHART NINE: Yes, there is a strong ongoing place for e-commerce – it’s certainly here to stay. But let’s level the playing field !

To do so, we offer the National SuperCyberCenter with ROOF Network Consortium requiring national retailer participation; starting with just a few visionaries who acknowledge their problem with the tsunami (Amazon and Walmart).

Then, as an early adopter Anchor or Charter Member in The Network Consortium, there are myriad other benefits you gain directly and indirectly.

Frankly, under these new circumstances, it should be an easy decision for most retailers TO AT LEAST CALL US to review their options.

Here’s How You Save Your Stores And Possibly Your Career.

Assuming you are past the normal excitement of watching the big wave roll in, and/or the denial that there even is a wave;

And assuming your brand name still has any consumer power left, which many no longer have;

Then there is virtually no cost to have one of your appropriate EVPs (or higher) call us – you owe at least this much to yourself and your shareholders.

AND if any of this makes any sense to you, and if by any chance you see your company threatened by the tsunami, please see our one-time incentive to join us below.

Overview: The Retail New Business Method.

CONVENIENCE was, and always will be, the number one consumer driver. With COST a close second and CHOICE their final deciding factor. Consumers simply don’t care about your profitability or store traffic counts, that’s your problem. But holding back on delivering faster, better, less expensive services to your customers because you don’t want to do something new or different is totally unwise. (The Home Depot competitor syndrome.)

Let’s look carefully at how you can deliver the future to your customers AND GET GREATER SALES, PROFITS & IN-STORE TRAFFIC COUNTS – ALL TESTED & PROVEN.

1. CONSUMER CONVENIENCE: Rapid Delivery in 30 to 60 minutes from your local stores with us doing the entire order processing including assembly and payment before we leave your store; you will probably concede every single customer you have would prefer this over FedEx or UPS delivery in 3 to 10 days and we can do this cheaper, faster and more efficiently than FedEx and UPS given our 30 years experience (see The Network below). Both FedEx and UPS are currently trying to come up with Same-Day service which only 33% of consumers want (see chart above). How about In-Store Shopping + Rapid Delivery in 1-Hour ? Net Result: Happy and loyal new customers.

2. CONSUMER PRICE: These are all INCREMENTAL SALES so you are much further ahead to start BUT add to this your HUGE Local Third Party Seller profits via our SuperCyberCenter “SCC” Network (see “The Network Consortium” below) and you are light years ahead in profits no matter what you offer your local customers in pricing incentives AGAINST Walmart & Amazon. Using your Third Party Seller profits, you can become more competitive in your core products and still make MORE profit than you are now. Net Result: Very happy and loyal new customers (and shareholders).

3. CONSUMER CHOICE: Let’s say you are in the electronics business as is Amazon. Now add a neighboring Third Party Seller store in the dissimilar “shoe” business to your SuperCyberCenter “SCC”, similar to Amazon’s online Marketplace. The resulting cross-marketing on your SCC produces new sales for your store exactly the same as major Regional Malls bring local shoe purchasers into your electronics stores. It’s effective, economical & powerful. AND it’s probably why your stores are already in malls, shopping centers or high traffic areas. Now add a few more dissimilar high attraction retailers such as restaurants & pharmacies & grocers to your SCC and your local store sales will rise proportionately. Amazon is doing it successfully. Walmart is doing it successfully. And every Regional Mall in the world is doing it successfully. How about you ? Net Result: Extremely happy and loyal new customers (and ecstatic shareholders).

4. IN-STORE TRAFFIC: Traffic is important both online and in-store. But in-store traffic is critical and, as we all know, it’s moving online. Add cross-marketing with dissimilar high attraction Third Party Seller local stores to your SCC and both your in-store traffic and online traffic will increase proportionately. Then add “in-store incentives” to your SCC and you have the best of all worlds. Common Sense. Amazon & Walmart have been gaining more traffic this way for years with dissimilar high traffic Third Party Sellers and online in-store promotions.

5. RETAIL PROFITS: Trying to stay competitive with Amazon and Walmart simply saps your bottom line unless you can increase your sales proportionately; but against Amazon & Walmart – tough to do. OK look around, what else do you have to create new profits ? Look up. Is the Brand Name above your stores powerful ? If so, use it together with your 30 to 60 minute In-Store Shopping + Rapid Delivery of products from your stores to bring on board your dissimilar high attraction Third Party Seller neighboring stores whose customers also want In-Store Shopping + Rapid Delivery. The value of your Brand name will sky-rocket and so will your bottom line.

6. Killer App: Great customer service is important to all retail executives. If 20% to 30% of all your store customers went away unhappy and returned their purchases, you would go insane. But you are OK with this when FedEx and UPS do exactly that EVERY DAY to your e-commerce distribution centers. How about cutting that down to 2% to 3% by getting the right things to the customer from your stores so fast & friendly they can’t change their minds – as a supplemental service to in-store pickup. Now you have control of the order every step of the way.

7. In-Store Smartphones: It is shocking how many people regularly shop with their smartphone front & center. They check your product and price and then (if it’s cheaper) order it from Amazon BEFORE THEY LEAVE YOUR STORE and there is nothing you can do to stop this. But you can turn it to your advantage: Put in-store signs (the bigger the better) that invite shoppers to check your online price and 1-Hour delivery timing against Amazon’s online price – give them your SuperCyberCenter (SCC) web address so they can see your ONLINE price with our one hour shopping & delivery against Amazon’s 3 to 10 day delivery.

Yes, your SCC online price can be less than Amazon and less than your in-store price AND MORE PROFITABLE DOING IT because you will use your Third Party Seller Profits (as Amazon does) to offset your lower online prices AND your 1-Hour delivery is more customer-friendly than Amazon’s unfriendly 3 to 10 days. Now your customer’s choice is: (1) Amazon Online unfriendly & more expensive (2) You Online friendly and less expensive, or (3) take it home from your store at a slightly higher in-store price and you are local, Amazon isn’t. Many will simply buy in-store and take it home with them – even more convenient. Choices galore from previously limited choices. And remember THREE things: (1) online orders are historically larger and more profitable than in-store orders; (2) be thankful you have that customer at home instead of at Amazon (or Walmart); and (3) your local stores are now absolutely relevant to your future success, rather than a drag on profits. Naysayers – beware of the rapidly growing tsunami.

HERE’S YOUR BONUS: Shareholders and investors want a stronger company with higher profits. Join us. Result: Higher Market Cap.

To achieve all the above, simply give your customers what they have always wanted. More Convenience, Better Prices, Wider Choices as provided by The Network Consortium (see below).

Added Bonus: We sponsor FREE Delivery.

The SuperCyberCenter Network Consortium with Rapid 1-Hour In-Store Shopping + Delivery is all in one package. And it’s 100% turnkey; you and your staff do nothing new or extra (see below).

SUMMATION: We know many of you are really struggling with all this (our communications get an amazing 40% readership – for which we sincerely thank you). Your industry is in yet another massive change, and change is tough to swallow, but you know you must change and adapt or die. Not a great alternative.

Secondly, you may have questions about who we are, etc, etc. As the founders, we have invested 30 years and $ millions in R&D and myriad field trials in many cities, personally investing everything we owned (and more) as most entrepreneurs do – simply because we knew from our unique perspective what consumers want and where all this had to eventually end up. Convenience (1-Hour versus 3 to 10 days) Lower Price (Third Party Seller Participation as Amazon does) and MUCH Wider Choice (all your local neighboring stores with whom you already cooperate as a community, including those selling time-sensitive perishables). Just as Walmart and Amazon have been doing at your expense for years.

We know you know this is simple common sense, and yet perhaps it still seems like very foreign stuff. And many of you have outright told us you would prefer to stick to your product line and not add other things like (horrors) milk and cheeseburgers. Yes, in simpler days, that is what we were all taught, “stick to your knitting”, then along came the tsunami (Amazon and Walmart). Times have changed forever and so has the retail status quo, but with a SuperCyberCenter Network Consortium with Rapid Online Order Fulfillment, you still only concentrate on what you do best – we do all the other stuff in a symbiotic relationship same as we did so successfully with McDonald’s (see chart at the end).

This is an industry-wide problem, yet to our surprise it is also an industry-wide response same as happened with The Home Depot years ago: resistance and denial to the solution, yet more than half of major retailers are already in serious trouble.

SOLUTION: We need you and you need us ….Now! Firstly join us in Buffalo, NY for your initial benchmarking (sticking your toe in the water); then when you find the water is actually rather nice, join us in Pittsburgh, PA (walk around the wading pool); then when you are really comfortable, join us in Atlanta, GA (swim across the pool – in the shallow end) then when all this is comfortable and paying off – go National with us as a Consortium, thus outmaneuvering the tsunami.

Those who join us now when we ALSO need you will receive initial and long term Charter Member privileges – not to mention at virtually no risk while potentially saving your company. Here’s what you get.

THE NETWORK CONSORTIUM:

this Decade’s TWO Biggest Retail Innovations – for “Space Age” Customer Convenience, Price & Choice:

1. SuperCyberCenter^© (SCC): a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

A ‘Hybrid’ because we add a patented upgrade – we include “LOCAL” physical stores; restaurants; pharmacies, grocers & retailers with unique fashion and/or time-sensitive commodities as Third Party Sellers. Not available on Amazon (or anywhere else). Take The Leadership Position In Your Industry.

This is an astoundingly lucrative new Third Party Seller profit source enabling you to dramatically increase your in-store sales from LOCAL cross-marketing

· In-Line Retail Participants – no cost to join

· Anchor Retail Participants – no cost to join – lower operating costs

· Charter Retail Participant – SCC is branded in your name – you are front and center everywhere – you earn powerful EVERGREEN Free Cash Flow “War Chest” new profits on all Third Party Seller Store ROOF sales. Limited Charter positions are available in any area.

These locally-focused Neighborhood initiatives are a strategy that Amazon, without local stores, simply cannot EVER match. Our patents will cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for your local stores AND your SCC Third Party Seller Stores. The Logical Customer Convenience Choice. People want things right NOW, not next day or next week ! Amazon, Walmart & Google are already bringing on smaller versions of this new powerful service against you (click their links to see how). Are you ready to compete effectively ?

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce. No single retailer, no matter how large, can do this without local area Third Party Seller Stores co-operating in sharing a “much” larger driver pool to cover your volatile Peak & Valley periods; it takes an entire neighborhood in scope and our years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).

Another Consideration: Delivered prices of your products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since your store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey. And you have control of the order every step of the way.

This enables you to earn substantial income from your increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to our Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery.

THEN ADD your new Charter Member EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through your Third Party Seller stores. Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Hidden Windfall:

· You also save your current significant cost of the usual 20% to 30% returned online orders shipped by USPS, UPS or FedEx.

· Our online store-branded discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which you can add to or change at any time without someone else’s approval – a huge ADDITIONAL selling point for your Third Party Seller Stores.

· We sponsor Free Delivery (unlike FedEx and UPS).

BONUS:

There are 600± neighboring Third Party Seller Stores around each of your stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s, Google’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

Getting Started Is As Simple As Plugging In A Toaster !

As the only major game-changing / industry-changing solution in sight, we enable you to significantly boost your sales, profits and share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash® 24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon, Walmart or your local competitors.

The Ultimate Shopping Convenience® Delivered In A Flash®

Email us at gnichols (at) thenowmall.com And remember, there is limited room for SCCs in any area. First movers will attract the best Third Party Sellers and the most customers.

We will demonstrate every step of the program including how we logically increase your Net After Tax profit by as much as 58% or more (see Gold Standard chart below) depending on the plan you choose.

Please email me to schedule a time when you have a few minutes to discuss this Bold and Decisive Strategy and we will give you your Rapid Online Order Fulfillment (ROOF) service FREE for your first 3 months during any of our initial benchmarking cities (Buffalo, NY; Pittsburgh, PA then Atlanta, GA.)

Thank you,

Gail

Gail Nichols - Vice Chair

Email: gnichols (at) thenowmall.com

www.TheNowMall.com

When All Around You Fails – Sometimes Common Sense Is Hidden In Plain Sight

noreply@blogger.com (Gail Nichols) — Mon, 16 Jan 2012 18:13:00 +0000

Amazon has recently been called a lot of things, including The Death Star.

The retail world has changed forever but retailers haven’t yet changed enough to deal with “The Death Star”.

Most retail executives (including Walmart’s) have been blindsided by the spectacular rise and impenetrable marketing power of Amazon while they watched in shock, copying this, trying that, but still losing ground, putting their companies and their careers at high risk.

Chart 1 below shows a classic example of the effect of “The Death Star” in action against an otherwise great company, who has tried every conventional thing to compete – to no avail.

A Simple Common Sense Solution can reverse this tough situation, rendering Amazon’s quick rise into a disastrous fall with excessive and expensive distribution centers that will no longer be required. (Chart 2) Incredible But True when retailers see the obvious solution and start the journey back with a competitive advantage Amazon cannot match.

Let’s review what we already know, but maybe are overlooking: Amazon’s Achilles’ heel.

Follow along with us for a moment. Let’s explore an unconventional solution that you might never normally consider, but now, against “The Death Star”, it might all of a sudden make sense.

Nobody likes to wait – particularly in a retail line-up. Everyone knows this – it’s simple common sense.

Chart 3 below shows the results of the steadily compounding growth of e-commerce – which is absolutely predictable based on past and current government statics – but which nobody wants to believe. (We didn’t have the nerve to show the greatly reduced local retail store sales in 2030.)

Given total consumer retail spending growth is a constant long term average of 3%, then e-commerce sales (17% average growth) are inevitably growing at the expense of your local stores – making them irrelevant.

Given your local stores currently represent 90%± of your sales (and assets), and because you have sales both in-store and e-commerce, it is also probable that you have mixed emotions about this future outlook.

Chart 4 shows (in light blue) what online sales are readily available from your local stores at no extra cost. The red indicates sales that remain outside the local sales arena.

Consumers have clearly shown their constantly growing preference for e-commerce because of convenience, price & product choice. (see Chart 1) And that’s not going to stop.

But consumers don’t like to wait.

They prefer next day e-commerce deliveries (or sooner) to next-week deliveries (or later). Amazon, Walmart & Google all realize this and are quickly moving in the consumer’s preferred direction. Common Sense.

However, Amazon, being the true radical innovator in the crowd, is now offering Same-Day e-commerce delivery. Again, a lot of common sense. Unfortunately it’s from “The Retail Death Star”. Please notice their current position in Chart 6.

So how in the world do you get your business back from Amazon (and Walmart and Google) ?

Common Sense rules the day.

Would you wait 3 days to get something you want, when you can easily get it in 30 to 60 minutes at a lower cost? Of course not. Nobody would. Even Same-day is way too slow for today’s busy consumer. That is simple common sense. (see Chart 5) And don’t kid yourself, it doesn’t matter what it is , a TV set or a house or a cheeseburger – you still want it now, if you can get it now at the same price.

But, you might reply: it can’t be done; or, it will be too expensive; and anyway, it’s too complicated; and people don’t need it; and “Retail Is Different”; and, and, and. This is where common sense just left the room. 30 to 45 minute delivery has been with us most of our lives: pizza, Chinese food, etc – common practice, efficiently done for years (or it wouldn’t still be here).

Many others, like Webvan, Publix and McDonald’s, tried to offer rapid delivery but failed only because they had the wrong business model. Wrong vehicles, wrong drivers, wrong product, wrong technology, wrong delivery timing, etc, etc. But in many other countries like India and the UK, it’s common practice and has been done right for years, same as pizza delivery here.

Here’s where common sense becomes revolutionary.

A pizza is delivered to your home in 30 to 45 minutes, reasonably hot, and costs roughly $20/$30 including the pizza. Tom Monaghan, founder of Domino’s pizza is one of our founders. We took his 40 years experience in pizza and combined it with our 30 years in retail and groceries and simply put them together during several years of field trials, which are now completed.

Rapid (30 to 60 minutes) Online Order Fulfillment (ROOF) is actually easy, low cost and highly efficient (more so than same-day or next-day or 3 to 10 days) when you know how, creating a new marketing, sales & distribution channel, thereby saving many retail stores and the jobs of roughly 7 million retail employees nationally. Truly A Revolutionary Event.

Here’s where a revolution becomes innovative.

Chart 4 shows (in light blue) the size, scope & effect of what can be the future of your retail stores – with simple retail common sense and a little imagination. Rapid Online Order Fulfillment (ROOF) in the U.S. is a huge new channel. Challenging today’s e-commerce. Some will see it as scary, a dreamer’s dream, when in fact it is simple common sense. To an innovator it is taking on an exciting industry-changing program that in-turn will also transform companies who need revitalized sales & profits and who are battling the currently invincible Retail Death Star.

If your company is in Chart 6, particularly in the red section, common sense says you should seriously consider a new marketing shift to safer more productive waters as shown in Charts 2 & 4 and described in detail after Chart 6.

In the cold light of day, you have 3 choices, (1) ignore the obvious and do nothing; (2) wait until someone beats you to it and steals your market; or, (3) call us (or e-mail us) –and become your industry’s innovative leader very possibly saving your company and its employees.

Let’s innovate together starting right now! Or at least send this to those in your company who are aggressive and in a position to innovate.

Gail

The Importance Of Innovation In The Future Of Retailing

noreply@blogger.com (Gail Nichols) — Thu, 12 Jan 2012 22:47:00 +0000

Here is the 2011 chart of the stock market results for the Top 50 Publicly Traded Retailers – The “Winners” and 15 “Super Winners” are in black while the others are in red.

The interesting thing: This 5 year study clearly shows the Winners all keep winning, unaffected by strong competitors such as Walmart and Amazon or even the economy, while only a few retailers in the red are beginning to show the innovative tendencies necessary to transition into the black.

Certain retail Industries are in trouble as shown by one or more struggling companies, which indicates a lack of overall Innovation (creative change) needed to accommodate consumers’ rapidly evolving shopping preferences.

All of the companies with 50% or higher increase in share price performance are Radical Innovators, trying new products & services all the time – they are never happy with the status quo as many in the red appear to be.

To rise from the red, strongly into the black, retailers need to do something new and spectacular – a true ‘Game-Changer’ to realistically attract and keep the myriad new customers they need.

“Success breeds complacency. Complacency breeds failure. Only the paranoid survive.” - Andrew Grove, co-founder of Intel Corporation.

Which retailers are ready to radically innovate for a substantial competitive advantage ? The size of this available new market is truly impressive. (See “US Retail & E-Commerce” Charts #1 and #2 following “Overview” text below)

Amazon, Walmart & Google are already bringing on smaller versions of their new powerful service (click their links to see how). Will national retailers be ready to compete effectively ? (See Overview item #2 below)

(Click Chart to Enlarge)

Overview of this Decade’s TWO Biggest Retail Innovations – for “Space Age” Customer Convenience:

1. SuperCyberCenter^© (SCC): a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

This is an astoundingly lucrative new Third Party Seller profit source enabling national retailers to dramatically increase their in-store sales from LOCAL cross-marketing and our powerful EVERGREEN Free Cash Flow “War Chest” program. This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match. Our patents cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for local stores AND SCC Third Party Stores. The Logical Customer Convenience Choice. People want things right NOW, not next day or next week ! Amazon, Walmart & Google are already bringing on smaller versions of this new powerful service (click their links to see how). Are national retailers ready to compete effectively ?

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce. No single retailer, no matter how large, can do this without Third Party Seller Stores co-operating in sharing a “much” larger driver pool to cover volatile Peak & Valley periods; it takes an entire neighborhood in scope and our years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store). Please see chart 3 “When Consumers Want Delivery” below for consumer preferences.

This enables retailers to earn substantial income from their increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to our Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery.

THEN ADD new EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through their Third Party Seller stores. Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Another Consideration: Delivered prices of products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey. We also sponsor Free Delivery (unlike FedEx and UPS).

Hidden Windfall: You also save the current significant cost of the usual 20% to 30% returned online orders shipped by USPS, UPS or FedEx. Our online discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which retailers can add to or change at any time without some else’s approval – a huge ADDITIONAL selling point for their Third Party Stores.

BONUSES:

A. There are 600± neighboring Third Party Seller Stores around each of the national retailers’ stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s, Google’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

B. As the only major game-changing / industry-changing solution in sight, we enable national retailers to significantly boost their share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash® 24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon, Walmart or their local competitors.

Google has just confirmed everything we’ve ever told you – the future of e-commerce is CONVENIENCE.

noreply@blogger.com (Gail Nichols) — Mon, 05 Dec 2011 16:10:00 +0000

Retailers who can deliver their products immediately with FREE Delivery will be the big winner – and Google intends to be that winner, taking all.

Good News: The Ultimate Shopping Convenience® Delivered In A Flash® The Last Mile Of The Internet® already exist – ready for retailers to use nationwide NOW. Proven and 100% turnkey.

Respectfully: Our 1-Hour service (usually 30 to 60 minutes) beats Google’s Same-Day program HANDS DOWN. Bonus: We sponsor FREE Delivery (which no other service provider does).

PLUS joining us today puts major retailers as the real market leader in their industry with local Third Party Seller Store SALES & PROFIT Royalties that Google is now trying to get.

As you probably now realize, the E-commerce market is heating up much more quickly than anyone expected – all because of Rapid Delivery to which we are the ONLY Experts.

National retailers need to join us today while their industry exclusive still exists. (see details below these 3 articles)

Articles:

Same-Day Shipping? Google Eyes Speedy Delivery System (click here)

Search giant Google is reportedly in talks with retailers and shippers about deploying a new system that would enable online shoppers to have same-day or next-day delivery for a low fee.

If successful, the speedy delivery system could pose a serious threat to Amazon.com the leading seller of online goods.

According to The Wall Street Journal, retailers, many of which feel threatened by Amazon’s prowess, have expressed an interest in signing onto Google’s project.

Google Targets Amazon's 'Prime' With 1-Day Delivery (click here)

Google Inc. is aiming to challenge the e-commerce supremacy of Amazon.com Inc. by diving deeper into the fast-growing world of Internet retailing.

The Web-search giant is in talks with major retailers and shippers about creating a service that would let consumers shop for goods online and receive their orders within a day for a low fee, said people familiar with the matter.

Why Wal-Mart needs its big boxes to win online (click here)

"Fast, faster, fastest," is the new policy.

Same day shipping is the Mecca of online commerce

Wal-Mart is preparing for the end of the Big Box era.

Shipping also integrates online and stores more, by effectively turning Wal-Mart stores into distribution hubs.

These Registered Trademarks are a glimpse of the most dynamic & powerful TRUE solution to national retailers’ current competitive nightmare – Walmart & Amazon.

The Ultimate Shopping Convenience®; Delivered In A Flash®; When You Just Can’t Get Out Or Have Better Things To Do®; The Last Mile Of The Internet®

Overview of this Decade’s TWO Biggest Retail Innovations:

1. SuperCyberCenter^© (SCC): a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

This is an astoundingly lucrative new Third Party Seller profit source enabling Major National Retailers to dramatically increase their in-store sales from LOCAL cross-marketing and our powerful EVERGREEN Free Cash Flow “War Chest” program. This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match. Our patents cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for their local stores AND their SCC Third Party Stores.

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce. No single retailer, no matter how large, can do this without Third Party Stores co-operating in sharing a “much” larger driver pool to cover their volatile Peaks & Valley periods; it takes an entire neighborhood in scope and years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).

This enables Major National Retailers to earn substantial income from their increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery.

THEN ADD their new EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through their Third Party Seller stores. Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Another Consideration: Delivered prices of their products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since their store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey. We also sponsor Free Delivery (unlike FedEx and UPS).

Hidden Windfall: They also save their current significant cost of the 20% to 30% returned online orders shipped by USPS, UPS or FedEx. Our online discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which they can add to or change at any time without some else’s approval – a huge ADDITIONAL selling point for their Third Party Stores.

BONUSES:

A. There are 600± neighboring Third Party Stores around each of their local stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

B. The above programs (SCC + ROOF) are available on an exclusive industry and area basis – so they can immediately recover their market share from their local competitors as well as from Amazon and Walmart.

As the only major game-changing / industry-changing solution in sight, we enable them to significantly boost their share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash® 24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon. Walmart or their local competitors.

And remember, as results of their initial benchmark city roll forward, this increases the speed, payback time and Internal Rate Of Return (IRR) of ongoing ramp-up in the next cities. Based on a very high Internal Rate Of Return, this puts this project to the top of their investment list and allows rapid national & international rollout with very little invested capital beyond the initial benchmark cities.

“To be, or not to be, that is the Question: Whether 'tis Nobler in the mind to suffer the Slings and Arrows of outrageous Fortune, Or to take Arms against a Sea of troubles” William Shakespeare

We hope you will share this information with major retailers so they can secure their Industry exclusive position to defend their stores with our proven weapons recently adopted by Google, Amazon and Walmart to provide: The Ultimate Shopping Convenience®

Thanks,

Gail

NEWS ALERT The Retail Battle Of The Decade - With Retail Stores As Collateral Damage

noreply@blogger.com (Gail Nichols) — Sun, 20 Nov 2011 21:28:00 +0000

Last week, AdAge reported what retailers all fear the most: The Retail Battle Of The Decade has begun between Walmart & Amazon.

“While Walmart may be 10 times Amazon's size in overall sales, it has only about a tenth as much in online sales, making Walmart a distant also-ran online.” A Perilous Situation For All Retailers.

Walmart knows Amazon’s Achilles’ heel: No Local Stores. So, to prevail against Amazon, Walmart is unleashing their version of The Ultimate Shopping Convenience^® – Rapid Home Delivery.

But Amazon recognized their weakness years ago and started LOCAL Rapid Home Delivery programs in most major cities, albeit unsuccessfully – but they kept trying because they knew a huge Apocalyptic battle with Walmart was inevitable. Today, Amazon is countering Walmart’s enormous store footprint by offering local SAME-DAY service using their TWO MILLION Third Party Sellers.

Unfortunately, major national retailers’ stores are standing in the middle of this Armageddon, the potentially final catastrophic battlefield between these opposing behemoths. To win, Amazon and Walmart both need new customers; consequently these major retailers’ stores could become significant collateral damage without a miraculous intervention. (See their SIX “Target Industries” charts below)

Synopsis Of AdAge Article Nov 14/11: “Walmart Brings Bricks and Mortar Battle to Amazon” (click here for full AdAge article)

“Walmart competes with almost everyone in retail, but is increasingly focused on rival: Amazon.

That has put Earth’s largest retailer and Earth’s largest online retailer on a collision course for what could be the “retail battle of the decade”

“Sales in electronics and general merchandise have gone from 43% of Amazon global sales only two years ago to 59% last quarter, and an even bigger 61% in North America.

Key to Walmart’s emerging e-commerce strategy is integrating store and online marketing like never before.

Walmart is using its 3,800 stores as a logistical and marketing advantage over Amazon. Last month it rolled out “Home Free” delivery, with free home shipping on orders over $45 from its stores.

Walmart plans "next- day delivery at a very economical price" using its stores as distribution centers and aimed largely at urban markets.” (Sure beats FedEx, UPS & USPS.)

HARVARD BUSINESS ANALYSIS Oct 10/11: “Retailing Revolution: Category Killers On The Brink” (click here for full Harvard article)

“Best Buy and many similar businesses didn't see the bullet coming.” (see charts below)

“Initially their sales lost to Internet competitors were quite small in relation to overall business, and confined to a small number of items. And as these retailers introduced their own shopping sites, they became complacent about the impact of the Internet to their overall store model. Much like the story of the frog in the slowly boiling water, they are finding out late in the game that their physical store businesses are fundamentally unsustainable. Given the item assortments they carry, these stores are just too large. Even a robust economic recovery is unlikely to do more than delay the inevitable “restructuring”. (Borders, Circuit City, Blockbuster, etc)”

1. “Retailing generally is at a tipping point, with category killers being the first significant casualties.

2. Physical stores can compete by emphasizing (1) instant gratification, (2) unique shopping experiences, and (3) customized support.” (NOTE: The Now Mall does all 3 of these for you)

Walmart’s Timing Couldn’t Be Better. Other than Amazon, most major retailers have been struggling for years. (See Retail Behemoths’ SIX “Target Industries” charts below)

Major National Retailers can trump Amazon’s and Walmart’s newest strategy with Guerilla warfare tactics outlined below.

Walmart’s and Amazon’s newest battle strategy of Rapid Home Delivery is that of a COPY-CAT, as most retailers know. It’s their collective Achilles’ heel.

Major National Retailers have the advantage of thwarting both of them by joining the proven leader that has 30 years of knowledge that they do not have – patents included. We’re leading the very powerhouse Walmart and Amazon are now BOTH trying to copy.

The NOW Mall.com is the Industry Leader in Rapid Online Order Fulfillment^© (ROOF) technologies & shared workforces using our 100% turnkey SuperCyberCenter^© Network – developed and proven during our 30 years of retail rapid fulfillment experience and with 1.3 MILLION Local Third Party Seller Stores earnestly awaiting Major National Retailer participation. (See more details after the industry charts below)

Guerrilla Warfare Strategy: Major National Retailers can trump the behemoths by combining our seasoned mobile forces and technology together with their stores in a coordinated onslaught of superlative customer service.

The Retail Behemoths Collective Achilles’ Heel: They are COPY-CATS. They don’t know HOW to do true “Rapid” Online Order Fulfillment (30 to 60 minutes) so they are trying to copy the easier parts (same-day & next-day) of The Now Mall.

The Underlying Strength: We patented the Rapid Online Order Fulfillment© (ROOF) system, technologies & shared workforces which use our 100% turnkey SuperCyberCenter© Network.

Key Tactics: Major National Retailers can join us now to benefit from our over 30 years retail rapid fulfillment experience and 1.3 MILLION Local Third Party Seller Stores. Collectively, these will generate substantial ongoing “Evergreen” free cash flow to their bottom line via this unique and effective retail sales, marketing and distribution channel that complements their current multi-channel strategies. (See more details following the SIX “Target Industries” charts below)

Only we can help these Major National Retailers aggressively and nimbly counteract the looming pincer attack by Amazon and Walmart with our patented SuperCyberCenter Network with ROOF in this totally unusual crisis period to return their store sales, profits & growth rates to 2006/2007 levels and higher.

And, for a limited time, these retailers can also secure a competitive advantage with an Industry EXCLUSIVE enabling them to not only compete with Amazon and/or Walmart; but also with their regular local competitors.

Defend against The Four Horsemen Of The Retail Apocalypse: Inertia, Fear, Myopia, Apathy© by working with us TODAY to reverse the downward trend of their FIVE YEAR STATS (below), leaving their competitors the only option of fighting these behemoths alone and unprepared. (Good luck to them since Webvan, McDonald’s, Borders and many others failed trying the same seemingly-simple in-house delivery approach.)

Members of their industry (see below) are in discussion with us for the exclusive rights for their branded SuperCyberCenter with ROOF. Just Imagine where that leaves the others: with virtually no defense in the middle of this newest Apocalyptic Battle of the decade between the two Retail Behemoths. We urge them to place their order for their Industry exclusive with us TODAY while it’s still available.

For further details about our SuperCyberCenter with ROOF, please scroll down below the following Industry charts.

AMAZON’S & WALMART’S SIX “TARGET INDUSTRIES”

1. “ELECTRONICS” INDUSTRY ARMAGEDDON: Top 3 Players 5-Year Results:

hhgregg +4.04%; RadioShack -32.32%; Best Buy -50.79% // AMAZON +402.13 DOW JONES -2.58%

2. “OFFICE PRODUCTS” INDUSTRY APOCALYPSE: Top 3 Players 5-Year Results:

Staples -45.03%, OfficeMax -90.48%, Office Depot -94.48% // AMAZON +402.13 DOW JONES -2.58%

3.     “BOOKS, MUSIC & VIDEOS” INDUSTRY WRECKAGE: Top 3 Players 5-Year Results:
Hastings -76.25%, Books-A-Million -87.23%, Barnes & Noble -57.64% // AMAZON +402.13 DOW JONES -2.58%

4.     “RETAIL PHARMACY” INDUSTRY CATACLYSM: Top 3 Players 5-Year Results:
CVS +31.76%, Walgreens -22.98%, Rite Aid -71.78% // AMAZON +402.13 DOW JONES -2.58%

5.     “MASS MERCHANT” INDUSTRY DECIMATION: Top 4 Players 5-Year Results:
Target -8.97% Kohl’s -23.41%, Sears Holdings -59.07%, J.C. Penney -59.39% // AMAZON +402.13 DOW JONES -2.58%

6.     “GROCERY” INDUSTRY ANNIHILATION: Top 4 Players 5-Year Results:
Kroger +1.09% Safeway -38.24%, SUPERVALU -76.15% // AMAZON +402.13 DOW JONES -2.58%

These Registered Trademarks are a glimpse of the most dynamic & powerful TRUE solution to national retailers’ current competitive nightmare – Walmart & Amazon.

The Ultimate Shopping Convenience®; Delivered In A Flash®; When You Just Can’t Get Out Or Have Better Things To Do®; The Last Mile Of The Internet®

Overview of this Decade’s TWO Biggest Retail Innovations:

1. SuperCyberCenter^© (SCC): a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for their local stores AND their SCC Third Party Stores.

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce. No single retailer, no matter how large, can do this without Third Party Stores co-operating in sharing a “much” larger driver pool to cover their volatile Peaks & Valley periods; it takes an entire neighborhood in scope and years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).

BONUSES:

Initial ramp-up capital cost payback for their branded SuperCyberCenter with ROOF is 9 to 14 months on our conservative “Plan A” (which we are pleased to send upon request); or 6 to 9 months on our less conservative Plan B (full marketing plan); and immediate (2 to 3 months) on our aggressive Plan C (which we have already done for one of the World’s largest US retailers and can validate from their statistics in detail). And remember, as results of their initial benchmark city roll forward, this increases the speed, payback time and Internal Rate Of Return (IRR) of ongoing ramp-up in the next cities. Based on a very high Internal Rate Of Return, this puts this project to the top of their investment list and allows rapid national & international rollout with very little invested capital beyond the initial benchmark cities.

“To be, or not to be, that is the Question: Whether 'tis Nobler in the mind to suffer the Slings and Arrows of outrageous Fortune, Or to take Arms against a Sea of troubles” William Shakespeare

We hope more national retailers will contact us to help defend their stores with our proven weapons recently adopted by Amazon and Walmart to provide: The Ultimate Shopping Convenience®

Thank you,

Gail

Gail Nichols - Vice Chair

Have Walmart, Amazon & eBay Made You & Your Industry Irrelevant ? Here's A Glimpse Of The Future.

noreply@blogger.com (Gail Nichols) — Mon, 14 Nov 2011 16:22:00 +0000

It’s no secret, everybody knows it, including your shareholders, analysts, suppliers and major customers.

Collectively, Walmart, Amazon and now eBay’s $2.4 Billion GSI Commerce have already devastated the top 5 retail industries: Electronics; Office Products; Books; Pharmacy & Grocery with more on the way.

Look at the top three players in each of these industries. At least one (if not all three) are “On-The-Ropes” with sales dropping steadily, profits in decline, and working capital slipping; causing share values to tank (see Chart One below).

That is the simple reality that nobody wants to talk about, let alone do anything serious about.

BUT THERE IS A REAL SOLUTION FOR THOSE WHO APPRECIATE POWERFUL CUSTOMER-CENTRIC SOLUTIONS.

Our Registered Trademarks listed below give you a glimpse of the most dynamic & powerful “real” solution to your current nightmare(s) – Walmart, Amazon & eBay’s GSI Commerce.

The Ultimate Shopping Convenience®; Delivered In A Flash®; When You Just Can’t Get Out Or Have Better Things To Do®; The Last Mile Of The Internet®;

To be more specific:

Overview of this Decade’s TWO Biggest Retail Innovations:

1. SuperCyberCenter^© (SCC): a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart.

A ‘Hybrid’ because we add a patented upgrade – we include “LOCAL” physical stores; restaurants; pharmacies, grocers & retailers with unique fashion and/or time-sensitive commodities as Third Party Sellers. Not available on Amazon (or anywhere else). Take The Leadership Position In Your Industry.

This is an astoundingly lucrative new Third Party Seller profit source enabling you to dramatically increase your in-store sales from LOCAL cross-marketing and our EVERGREEN Free Cash Flow “War Chest” program. This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match.

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for your local stores AND your SCC Third Party Stores.

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce. No single store, no matter how large, can do this without Third Party Stores co-operating in sharing a “much” larger driver pool to cover your volatile Peaks & Valley periods; it takes an entire neighborhood in scope and years of experience doing it (similar to Amazon’s 10 year lead).

This enables you to earn substantial income from your increased in-store sales & profits reclaimed from Amazon (and other local competitors) due to Rapid Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive FedEx/UPS delivery. THEN ADD new ‘EVERGREEN’ Free Cash Flow from all ROOF rapid fulfillment orders through your Third Party Seller stores. Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Delivered prices of your products via ROOF can be the same or less than in-store and are more profitable than if delivered by UPS / FedEx since store staff do not assemble or package ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey. We also sponsor Free Delivery (unlike FedEx and UPS).

Hidden Windfall: You also save your current significant cost of the 20% to 30% returned online orders shipped by USPS, UPS or FedEx. Our discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, and can be added or changed at any time without some else’s approval – a huge ADDITIONAL selling point for your Third Party Stores.

Bonuses:

A. There are 600± neighboring Third Party Stores around each of your stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s basic marketing tool of next-day to 10 day delivery.

B. The above programs (SCC + ROOF) are available on an exclusive industry and area basis – so you can immediately recover your market share from your local competitors as well as from Amazon and Walmart.

As the only major game-changing / industry-changing solution in sight, we enable you to restore your market value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash® 24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon. Walmart or your local competitors.

Initial ramp-up capital cost payback is 9 to 14 months on our conservative “Plan A”; or 6 to 9 months on our less conservative Plan B (full marketing plan); and immediate (2 to 3 months) on our aggressive Plan C (which we have already done for one of the World’s largest US retailers and can validate from their statistics in detail).

And remember, as results of your initial benchmark city roll forward, this increases the speed and payback time, Internal Rate Of Return (IRR) of ongoing ramp-up in the next cities. Based on a very high Internal Rate Of Return, this puts this project to the top of your investment list and allows rapid national & international rollout with very little invested capital beyond the initial benchmark cities.

A Graphic Look At The Problem: The THREE Top Players in the Office Supply Industry and their Competition compared with The Dow Jones

A Graphic Look At The Solution:

A Graphic Look At Our Track Record of Achievements:

We're looking forward to being of assistance to you and your industry.

Thank you,

Gail

Gail Nichols

Vice Chair

www.TheNowMall.com

The Four Horsemen Driving The AMAZON Retail Apocalypse

noreply@blogger.com (Gail Nichols) — Mon, 31 Oct 2011 17:16:00 +0000

The Four Horsemen Driving The AMAZON Retail Apocalypse Are: Inertia, Fear, Myopia, Apathy

Amazon’s “Killing Fields” are now relentlessly consuming the entire Specialty Products Industry with significant help from “The Four Horsemen of the Retail Apocalypse” (Inertia, Fear, Myopia & Apathy).

Amazon’s recent QUARTERLY results show their $40.3 billion online sales rose $3.3 billion (31% y/y); more than the TOTAL sales of most specialty retailers whose in-store y/y sales were -2% to +3%.

Borders (1971-2011), Blockbuster (1985-2011), and Circuit City (1949-2009) (collectively “BB&C”) were the largest “Big Boxes” recently taken down by Amazon, with more on the way.

The Problem Is: the bigger Amazon gets, the more NEW sales it needs to continue its 30% annual growth over the next 10 years. And to do this, they are significantly investing in new technology and infrastructure all the time to meet these higher and higher internal growth needs.

What Can You Do About It ? It’s really quite simple:

E-Commerce is relatively new. Amazon had a 15 year head start. Copying Amazon now is risky with dubious to mediocre results at best. You need a significant “Game-Changer” not a ho-hum copy-cat.

Beware The Four Horsemen (Inertia, Fear, Myopia & Apathy) who force the gates open from within allowing Amazon inside unchallenged to destroy you and your Industry (confirmed in chart one below).

Here are a Few of The Horsemen’s Misguided Opinions that Push Open the Gate; Allowing Amazon Unobstructed Entry to Your Customers. (You simply need to close the gate).

1. “When the economy recovers, so will we” – Your company’s decline began 1.5 years BEFORE the recession which ended one year ago (see Dow Jones below & the “Real Reason” – Amazon).

2. “You are blowing this whole Amazon thing way out of proportion” – Look Ahead – Within 10 years Amazon will be the #2 retailer in America next to Walmart from their current #17 position unless they are stopped now.

3. “We don’t believe your Pro Formas can be achieved” – Prospective client only see our Plan ‘A’ – We achieved Plan ‘C’ (a MUCH larger plan) with one of America’s largest retailers, and we can prove it.

4. “We want to be on the leading edge, not the bleeding edge” – What about the fact that Amazon already has you on the bleeding edge (see below).

5. “The bar has been set for next-day delivery” – What about Amazon’s “Same-Day” delivery, significantly up from their previous “Next-Day” and 3 to 10 days.

6. “Nobody needs things in 30 to 60 minutes” – Amazing. Our research proves consumers prefer service in 30-60 minutes (83%) Vs. Same-Day (33%). What else do you think can beat Amazon’s “Same-Day” service ? AND why are they offering it ?

7. “We’ve been in this business for years and don’t need anything new” – What about your customers who are now at Amazon – they wanted something new. (see below)

8. “What if it doesn’t work for us” – What about the decline of your sales, profits and share value over the last five years ? Try it in ONE benchmark city.

9. “This is so new, I could lose my job if I OK it” – What about your job (and résumé) if your company follows BB&C ? Trying it in one benchmark city gives you huge rewards with minor risk.

10. “We had other problems like this before but our senior executives always came through” – What about your responsibility to suggest/recommend/implement “turn-around” change ?

11. “We’re introducing new features into our website, like a complementary marketplace to offset Amazon” – What about Amazon’s 15 year head start ? Copying Amazon will not stop them from depleting your in-store sales, quite the opposite.

12. “We’re installing our own Rapid Delivery system” – When you consider added staffing to cover your considerable PEAK & VALLEY order periods, it’s cheaper and more efficient to hire local couriers. (Webvan; Borders & McDonald’s amongst many, tried DIY and failed.)

The Grand Finale: “What makes you think you are the only solution to our problems” – Please see ‘Our Credentials’ below. Offsetting the drain on your sales by your biggest marketplace problems (Amazon, eBay & Walmart) with new growth sales, free cash flow and higher profits by implementing a proven system they can’t duplicate will have a tendency to mitigate your other lesser internal problems.

When your Innovative Industry Executive Champion objectively looks line-by-line at: (1) our detailed SuperCyberCenter ‘Before & After’ P&L statements; (2) Earnings Analysis; (3) 18-month ramp-up per store; and (4) 3 to 12 months capital payback period; they will quickly confirm our claim – and want to at least try it in one benchmark city.

Assuming you are open to something new, we are the only realistic “game-changing” solution to The Amazon Retail Apocalypse (shown graphically below).

As far as The Four Horsemen go, behind them are good people, but they need your Executive help to get on track with the current problem below.

These Other Four Horsemen (Action, Courage, Vision, Boldness) Can Easily Beat AMAZON – as long as they know:

1. There is an INDUSTRY-WIDE problem – that is relatively new, but growing quickly.

2. Their job is not at risk for “trying” a new significant “game-changing” solution.

3. AND they will be rewarded for their extra efforts. Win-Win – not Lose-Lose.

Thanks,

Gail

Gail Nichols

Vice Chair

www.TheNowMall.com

Get Amazon Out Of Your Stores – While You Still Can

noreply@blogger.com (Gail Nichols) — Tue, 25 Oct 2011 19:14:00 +0000

Get Amazon Permanently Out Of Your Stores – Once And For All.

An Incredibly Difficult Task – Particularly In The Hard Hit ‘Mass Merchant’ Industry.

Even More Difficult: Quickly Getting Back The Customers You Lost.

Here’s The PROVEN Industry-Changing Solution:

Summary of the Problem with Amazon: (see it graphically below)

5 years ago, when we forewarned retail executives about Amazon and the Internet’s future negative impact on their store sales, nobody paid any attention. They said, “Losing a few store sales to the internet is not going to hurt us.”

Today, seeing consumers with smartphones comparison shopping in-store with their staff’s help, then buying from Amazon while their store sales stagnate, retail executives are now highly concerned because nothing is stopping Amazon from increasingly devastating their stores at will. Amazon had an unrestrained 10 years to gain unstoppable traction while nobody cared. (see 6 Reasons Why Amazon is Nearly Impossible to Beat – a bellwether warning).

Then, 1.5 years BEFORE the recession, your stores began significantly losing customers to Amazon’s unrelenting growth that continues on rising unabated, recently crushing ‘Big Box’ stores such as Borders, Circuit City and Blockbuster, with more casualties to come, and causing your share value to suffer (see actual example below at -94.68%) while Amazon’s increased an incredible 604.62% in the same time period. This widening gap will not reverse any time within at least the next 10 years. (See the Conclusion in the above-mentioned bellwether warning article)

A few aggressive retail senior executives have recognized the full extent of this problem, and importantly what’s yet to come. Some are fighting back (e.g. Sears, Best Buy) to improve customer loyalty with in-store pick-up and faster service from their stores (e.g. same-day couriers) but @ 3X cost, ¼ revenue and lower profits. Some have tried their own in-house next-day delivery like Webvan, OfficeMax, Borders & Walmart by saying: “The Bar Is Set At Next-Day Delivery”. This is ‘70’s thinking that Amazon has now matched and beaten, especially price-wise.

More recently, a few retailers have attempted to copy Amazon’s Marketplace with complementary third party sellers. However, none have succeeded simply because Amazon is so far ahead in every conceivable way, particularly in technology, branding, customer loyalty and unimaginable traffic counts. Unfortunately, such well-intentioned marketplace copies don’t have a chance of “game-changing” success. However, this effort is a clear indication of the seriousness of this yet unsolved Amazon challenge. (Details in Item 2 in the above-mentioned bellwether warning article)

Copying Amazon’s Marketplace might increase your online sales 5% to 15% but this won’t stop Amazon’s progress, let alone bring your existing in-store customers back. To stop Amazon (and now others), a powerful game-changing / industry-changing solution is urgently required. Two confirming articles: Harvard Business School and Computerworld.

Here’s Your PROVEN “Industry-Changing” Solution To Permanently Stop Amazon and Bring Your Customers Back:

The Ultimate Shopping Convenience^® is Your Decisive Competitive Advantage

“Physical stores can compete with Amazon by emphasizing (1) instant gratification, (2) unique shopping experiences, and (3) customized customer support.” See “Thinking About The Future” – third topic heading

Overview of this Decade’s TWO Biggest Retail Innovations:

This is an astoundingly lucrative new Third Party Seller profit source enabling you to dramatically increase your in-store sales from LOCAL cross-marketing and our EVERGREEN Free Cash Flow “War Chest” program. This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match.

2. ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for your local stores AND your SCC Third Party Stores.

This enables you to earn substantial income from your increased in-store sales & profits reclaimed from Amazon (and other local competitors) due to Rapid Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, and up to 10 day more expensive FedEx/UPS delivery. THEN ADD new ‘EVERGREEN’ Free Cash Flow from all ROOF rapid fulfillment orders through your Third Party Seller stores. Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Delivered prices of your products via ROOF can be the same or less than in-store and are more profitable than if delivered by UPS / FedEx since store staff do not assemble or package ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey. Plus, we also sponsor Free Delivery (unlike FedEx and UPS). You also save the significant cost of the 20% to 30% returned online orders shipped by USPS, UPS or FedEx. Our in-store discount coupons are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, and can be added or changed at any time without some else’s approval – a huge ADDITIONAL selling point for your Third Party Stores.

Bonuses:

A. There are 600± neighboring Third Party Stores around each of your stores = cross-marketing and shared rapid in-store shopping & delivery workforce which destroys Amazon’s basic marketing tool of next-day to 10 day delivery.

B. The above programs (SCC + ROOF) are available on an exclusive industry and area basis – so you can immediately recover your market share from your local competitors as well as from Amazon.

As the only major game-changing / industry-changing solution in sight, we enable you to regain your 2007 market value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash® 24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon or your local competitors.

Initial ramp-up capital cost payback is 9 to 12 months on our conservative “Plan A”; or 6 to 9 months on our less conservative Plan B (full marketing plan); and immediate (2 to 3 months) on our aggressive Plan C (which we have already done for one of the World’s largest US retailers and can validate from their statistics in detail).

We look forward to helping you achieve your future success in returning your stores and profits to your previous high growth rate.

A Graphic Look At The Problem:

A Graphic Look At The Solution:

A Graphic Look At Our Track Record of Achievements:

Thank you,

Gail

Gail Nichols

Vice Chair

www.TheNowMall.com

Who Wins? Juggernauts, Innovators, Caretakers or Undertakers: A Surprising Conclusion

noreply@blogger.com (Gail Nichols) — Mon, 05 Sep 2011 17:31:00 +0000

AMAZING – Amazon’s Sales Growth Just Beat Walmart’s . . . But Here’s The Shocker !

In 2010, Amazon’s sales growth was $5.3 Billion, while Walmart’s sales growth was only $3.8 Billion ! 10 years ago, Amazon barely existed.

In the 24 months ending 12/2010 and 01/2011 respectively, Amazon’s sales growth was $15 Billion and Walmart’s sales growth was $17.5 Billion. TOTALING $32.5 Billion “NEW” SALES.

The Shocker is: COLLECTIVELY they are tracking to reach $33.8 Billion NEW GROWTH THIS YEAR ALONE (equaling the last 2 years). That’s $66.3 Billion GROWTH in the last 3 years !!

Where did these Juggernauts’ incredible $66.3 Billion NEW sales growth come from during this sluggish economy ? Let’s do a little exploring.

These sales came from other retailers (including mall tenants). But, you may ask, which retailers lost this incredible amount of sales, and where will this year’s greater losses come from ?

Some innovative companies are still winning new sales against these Juggernauts (as well as from other retailers) as shown in the following graph.

HOWEVER, companies don’t win or lose – only their senior management teams do.

Let’s evaluate the following management team profiles to discover who the Winners & Losers are and who is most likely to win LONG TERM against these Juggernauts.

But first, take this simple test that allows you to DEBATE these remarkable conclusions from your senior management team’s unique perspective as a Winner or Loser.

OK, First let’s explore these interesting Profiles to discover Who will most likely be the LONG TERM Winner:

JUGGERNAUTS: were first to discover a new “RADICAL Game-Changing System”, which they quickly exploited to the fullest before anyone else even knew it existed. Then along came the “copycats” who tried knock-off copies that inevitably failed against the sheer power and knowledge of these Juggernauts, at great cost to the “copycat’s” brand and balance sheet as well as their time lost to find and implement more productive solutions.

INNOVATORS: are ALWAYS open to new ideas and new challenges. They take calculated risks that Caretakers would never consider. They win more often than they lose. So this team is always very busy with other great and challenging projects. The problem is: there is a huge waiting list for access to their time. BUT, “radical game-changing” opportunities pass by in fleeting moments.

CARETAKERS: are notorious for holding the line rigorously, doing nothing radically new (other than a few “Bells & Whistles”). Any major radical change is a non-starter – too risky and anyway “we’ve been doing things this way successfully for years”. They absolutely believe as long as they’re not losing ground, they must be winning ! They will give myriad reasons to their shareholders and analysts why none of the following options will work for them or their company, such as; “Our people explored the ecosystem and there’s no independent corroboration” – even as these solutions produce extremely positive results for their Juggernaut competitors !

UNDERTAKERS: Here are 7 reasons this team SHOULD be the LONG TERM winner using a Winning Option outlined below.

1. THEIR NEEDS ARE BY FAR THE GREATEST. (Including virtually all regional mall owners whose tenants are losing to the Juggernauts).

2. They know they have a problem, but can’t find the solution usually because their mid-level management team is looking in the wrong direction (they prefer Safety – nothing Radical – just more of the same old).

3. They blame the economy for their current predicament hoping a solution will “mysteriously appear” BEFORE they become the next Borders or Circuit City.

4. They tried all the new “Mods & Apps” but none changed their overall competitive position.

5. They tried the “copycat” routine with stunning failure, so they are now “Gun-shy”. (Why waste more time or money on “copycat” things that simply can’t get you out of the hole?)

6. As only the senior management team is held to account, overall executive leadership must prevail to be the long term winner.

7. Since they have KNOWINGLY been under fire so long (12 – 36 months), this leadership team is most likely to prevail considering the low risk and very high reward of the options below.

Winning Options: 3 New “Radical Game-Changers” to Catapult Juggernaut Challengers Ahead Of All Others– with ONE Major Winner:

1. ROOF (Rapid Online Order Fulfillment^©) 100% Turnkey In-Store Shopping & Delivery usually within 30 to 45 minutes, 24 / 7 / 365, NATIONWIDE and it is patented.

Orders are assembled and paid for by us at your local store BEFORE we leave. Delivered price can be the same as in-store price. We handle returns which are reduced to less than 5% from normal 20% - 30% online.

When You Just Can’t Get Out Or Have Other Things To Do®

If FedEx (or UPS) could deliver your online orders at less cost and in 30 to 45 minutes – there would be a line-up of customers on your website because NOBODY LIKES TO WAIT 3 to 10 days for online orders.

Walmart has been doing Next-Day delivery for years in other countries (not 3 to 10 day delivery) and just brought “Walmart-To-Go” to the USA. Amazon is trying to do the same thing in Seattle as well as promoting AmazonLocal.com nationwide. ROOF enables you to significantly improve upon the Juggernaut’s Next-Day delivery – or even Same-Day. (And ROOF strategically complements “Order Online with In-Store and/or Curbside Pick-up”.)

SuperCyberCenters: HYBRID – Patented – Online – LOCAL AREA – Marketplaces – uniquely including ROOF (Rapid Online Order Fulfillment) that no other Marketplace offers.

The Last Mile Of The Internet®

Ever wonder what was Amazon’s key growth factor? Its Marketplace. Third Party Sellers using Amazon’s trade name for higher traffic and higher sales are now 40% of Amazon’s ONLINE GROWTH and revenues.

Walmart.com also is a significant ONLINE Marketplace. Many “Copycats” have tried in-house Marketplaces against these well-founded and powerful Juggernauts and colossally failed at a huge cost to their brand; such as Overstock.com simply because they had nothing truly unique to offer. Our SuperCyberCenter with ROOF is so unique, it is patented.

EVERYTHING – Delivered In A Flash® THE HIGHEST FORM OF CONVENIENCE & THE FUTURE

The bar has been raised to a NEW standard in customer service: Choice, Price & Convenience are the three things all consumers want, need & desire. The Juggernauts only have the first two – We have all three. Convenience is overall the most important of these three consumer attractions putting the Juggernauts at a huge disadvantage. Here’s your chance to greatly improve upon the Juggernauts’ overall programs with a powerful NEW patented customer service loyalty program the Juggernauts simply cannot match and cannot copy.

Walmart and Amazon cannot touch this SuperCyberCenter merged with ROOF (Rapid Online Order Fulfillment).

Your 3 SuperCyberCenter Winning Options with ROOF (Rapid Online Order Fulfillment):

A. Your Brand Name Local SuperCyberCenter with ROOF

Ideal for major LOCAL area retailers, restaurants and/or regional malls.

With LOCAL AREA Stores & Restaurants as Third Party Sellers promoting your stores locally and cross-marketing with these major local retailers, with higher profit ratios than your local store.

B. Your Brand Name Regional SuperCyberCenters with ROOF

Primarily for major REGIONAL retailers, restaurants and/or major regional mall owners.

With LOCAL AREA Stores & Restaurants as Third Party Sellers promoting your stores locally and cross-marketing with these major local retailers, with higher profit ratios than your local store.

C. Be an Anchor or Regular Tenant in your LOCAL SuperCyberCenter with ROOF

Put your local stores ONLINE where your local customers can go to find local products and get immediate in-store shopping & delivery.

Use the power of well-respected major retailers to draw the premier customers in your LOCAL area to your store (as well as to your website) away from the Juggernauts who have been hurting your sales and profits for years. Cross-market with other tenants and anchors for mutual recognition, growth and sales.

3. Master SuperCyberCenter with ROOF INTERNATIONALLY for all SuperCyberCenters – The ONE Overall Long Term Winner.

Perfect choice for a major international company with significant global influence and an exceptional innovative executive management team.

The Ultimate Shopping Convenience®

EVERYTHING – Delivered In A Flash®

Are you ready to Innovate to Win against Juggernauts with a truly new and fully proven RADICAL Game-Changing Network ? If yes, please let me know your preferred ‘Winning Option” before September 15 and I will have the appropriate person contact you ASAP. Your customized Earnings Analysis for your SuperCyberCenter with ROOF “Game-Changer” option is available upon request.

Thank you,

Gail

Gail W. Nichols - Vice Chair

Adapt Or Die - The Big Box K-T Extinction Event - Who Survives ?

noreply@blogger.com (Gail Nichols) — Mon, 25 Jul 2011 18:48:00 +0000

The Internet "K-T Extinction Event" changed our world, spawning Amazon, eBay, Walmart.com and other online retail predators that nobody was prepared for.

Borders, Circuit City, CompUSA, Linins N' Things, Blockbuster, Mervyn's – were all Dinosaurs who wouldn't adapt to their changing world, making life easy for their powerful predators.

Yesterday, they buried Borders along with the other Big Box K-T Event casualties, because their executive leaders would not adapt to the changed world.

Adapting to a new world requires serious change, hard change, which most executives avoid, until it's too late, then they blame the predators instead of the K-T Event they underestimated.

Downsizing & Sharing Space simply create a continuing downward spiral with the same net result - bigger predators.

Social Media events, Glitzy coupons and Slick websites won't save your company – but a SuperCyberCenter^© will (see below).

If you are an Innovative leader ready to adopt new strategies that Amazon, eBay and Walmart.com cannot duplicate – so you can fend off what they are already using against you, then call us today. If not . . . . Well ?? (This unique competitive advantage is available on a first come basis.)

Marketplaces: Holy Grail of Retail E-Commerce - Your Silver Bullet for Rapid Growth

noreply@blogger.com (Gail Nichols) — Sat, 04 Jun 2011 21:08:00 +0000

We offer you a unique look at the largest multi-channel e-commerce opportunity to come along since the birth of the Internet. Retail E-Commerce Marketplaces (REMs) have been called the “Holy Grail of Retail”.

Overview of REMs:

Retail E-Commerce Marketplaces (REMs) are the online equivalent of large Regional Malls with multiple Third Party Stores joining together to benefit from the enormous amount of consumer traffic (shoppers) generated by the Mall layout, location and cross-marketing. Typically, Regional Mall Third Party Stores pay a minimum base rent and a percentage of sales over the base rent to the Mall owner/manager based on traffic and location.

REMs have become a major driver of new business for online merchants and Regional Mall owners that leverage REMs as channels for increased sales. REMs are the primary type of multichannel ecommerce.

Consumer transactions are processed by the REM owner/manager, functioning as the merchant of record, and are fulfilled, then delivered by Third Party Stores/Sellers. REMs offer a wide variety of products and provide consumers with the convenience of purchasing such products from a single location then having everything delivered. REMs generally provide better prices, greater selection and higher levels of availability than traditional online retailers.

Proof that REMS are the “Holy Grail of Retail”:

The largest REMs are:

Amazon, one of the fastest growing retailers today with 40% of sales ($16 Billion annually) through its REM;
eBay with its announced $2.4 billion purchase of GSI Commerce (one of the first and largest REMs); and
Walmart, through the recent creation of its “Project Titan” REM.

Delivery is by FedEx, UPS and USPS usually within 3 to 10 days. However, both Walmart and Amazon are trying to speed up delivery with Next Day service.

REMs are the newest major retail sales channel enabling smaller retailers to become online e-commerce Third Party Sellers, while an early few of the top national well-branded retailers will become successful long-term REM owner/managers. (Not all major retailers can support their own REM due to lack of Brand dominance, experience and current market positioning.) Large, well established Regional Malls will also eventually become successful long-term REMs duplicating their existing malls.

Like all new sales and marketing channels, the early visionaries have the best chance of success in this powerful but highly selective new arena.

Pros Of REMs:

REMs can increase owner/manager’s sales 35% to 50% (see Amazon above) and profits 50% to 100%REMs instantly broaden owner/manager’s products and marketplace
REMs increase traffic to owner/manager’s e-commerce websites and Bricks & Mortar locations that could not be done without a REM
REMs enable cross-marketing online and in-store with Third Party Sellers

Cons Of REMs:

REM owner/managers must have sufficient initial traffic to attract enough Third Party Sellers
REM owner/managers need specialized experience to run and succeed with a REM
REM owner/managers need strong branded national presence for rapid consumer acceptance
REM owner/managers need a unique marketing differentiator to attract sufficient Third Party Sellers

As the main function of retail e-commerce is DELIVERY Of Products, major differentiators include: speed of delivery, efficiency, hours of service, payment & collection and quality control features of delivery.

Major Differentiators of Your Branded REM SuperCyberCenter versus Walmart, Amazon & eBay REMs:

· Rapid Online Order Fulfillment (ROOF) Program – 100% Turnkey, Patented

o 1-Hour, 24 / 7 / 365 order assembly and local delivery from your stores and your Third Party Sellers’ instead of 3 to 10 Days delivery by FedEx, UPS & USPS

o Product payment to store cashier by ROOF CyberValet Shoppers before leaving

o Personal Customer service at-their-door with product inspection prior to transfer and payment

o Returns processing to store where product purchased

· Virtual contact center for consumer inquiries, order processing oversight, tech support

· National sales team that recruits, coordinates and manages your SuperCyberCenter’s Third Party Sellers

· National transport team experts recruit, train and supervise CyberValet Shoppers

Why Partner With Us:

We have over 30 years REM experience internationally in Rapid Fulfillment of Time-Sensitive Commodities (Groceries, Retail, Pharmacy, Restaurant & Fast Food). Frankly, nobody else anywhere has anything close to our combined experience and/or abilities.

Our competitive advantages also include our REM patent, proprietary technology, various trademarks, Smithsonian Computerworld Award and our prior success in creating numerous industry-changing patented products and services now ubiquitous worldwide.

Please contact us today to review how your company can qualify for a Branded REM SuperCyberCenter owned by you and operated for you by The Now Mall and our affiliates.

As there is room for only a limited number of major REM retailers in local communities, please call us now while your preferred areas remain available. We look forward to working with you.

Thank you,

Gail

The Retail Market Is SHIFTING Again - Who Is Winning, Who Is Losing ?

noreply@blogger.com (Gail Nichols) — Mon, 09 May 2011 17:06:00 +0000

What separates business winners from losers in today’s new e-commerce culture ?

A lot of pundits would say you need to be efficient, cost conscious and manage margins. Others would say you need to be really good (excellent) at something – much better than anyone else. Unfortunately, that sounds good but in our fast-paced, highly competitive world today those platitudes don’t really create winners. Success has much more to do with the ability to shift. And to create shift. Quoted from “Winners Shift, Losers Don't” (see article).

As an example, Amazon’s current annualized sales are now $39 billion, rising 38% annually, of which 40% ($15.6 billion) came from Third Party Sellers in their Marketplace (see "Third Party Sellers” here).

However, Amazon’s Marketplace of Third Part Sellers didn’t exist 10 years ago, thus demonstrating the undeniable power of e-commerce Market Shifting – taking the lead ahead of anyone else.

Today, eBay, Walmart, Sears and others are all copying Amazon’s Third Party Seller program for competitive reasons. However, these copycats are not Market Shifters as they didn’t change anything (other than perhaps their companies into a more competitive position). The net-net of this Major Market Shift are a few early winners and many late-to-arrive losers.

Another terrific example of Market Shifting is by Walmart, who intends to become the world’s largest online retailer surpassing Amazon, with their “Project Titan’s Next-Day Delivery. (see MOST CURRENT Articles #1 and #2 ). This improves on Amazon’s 3 to 10 day delivery and at lower delivery costs.

Tommy Lasorda said: “There are three types of baseball players: those who make it happen, those who watch it happen, and those who wonder what happens.”

You can watch what happens with “The Battle Of The Titans” while trying to expand your market share, same as your competitors are doing (see GREAT article) – OR – make it happen by Market Shifting with new platforms to spike your growth as The Titans are doing.

You certainly will not take market share from Walmart or Amazon doing the “Same-Old-Thing” – quite the opposite. Even matching The Titans won’t cut it anymore.

For the Top 500 chain retailers, in-store retail sales are marginally up while online sales are now 10% to 30% of total sales. (see article)

If your current sales are not at least equal to either of the above averages, you need a Market Shift: maintaining your core business; while shifting to new platforms with quickly changing consumer preferences. "Times have changed forever. Trends are NOT like the shadows of yesterday." (Quote by Robert Taylor) It’s essential to shift to new platforms quickly with today’s trends or become irrelevant.

And forecasting future online sales over the average growth rate of 11.3% annually (see above article) is downright dangerous without making a significant Market Shift.

Here’s How To Market Shift with Your “SuperCyberCenter”:

ADD 15% to 20% of sales from other LOCAL retailers, restaurants, pharmacies & grocers (Third Party Sellers) to your existing in-store sales (as The Titans are doing) with a SuperCyberCenter = 40% additional sales & 79% added profits including your 15% ROOF (Rapid Online Order Fulfillment) in-store sales – WITH HIGHER PROFITS.

Shift your overall strategy to easier achieved platforms as many of these LOCAL retailers do not yet have e-commerce capability but know they need it. Why struggle with underperforming e-commerce fulfillment platforms when easier, more profitable trends are right in front of you.

“Too often business leaders spend too much time thinking about what they do. They think about costs, margins, the “business model” and execution. But success really has less to do with those things than understanding trends, and capitalizing on those trends by shifting. You don’t have to be the lowest cost, or most efficient or even the most passionate. What works a lot better is to go where the trends are favorable, and give customers solutions that align with the trends. And if you do this early, before anyone else, you’ll have a lot of time to figure out how to make money before competitors try to cut your margins!”

“Recognize that most “execution” is about preserving what happened in the past. Trying to do things better, faster and cheaper. But in a rapidly changing world, new competitors change the basis of competition.”

“For investors, employees and suppliers you are better off to be with the company that shifts. It has the ability to grow with the trends. And the faster you get out of those companies which are stuck, locked-in to their old business model and practices in an effort to defend historical behaviors, the better off you’ll be. Despite the P/E multiples, or other claims of “value investing,” to succeed you’re a lot better off with the company that’s finding and building on trends than the ones managing costs.” Quoted from “Winners Shift, Losers Don't” (see article).

Your new SuperCyberCenter sales are assembled, paid for as we leave the store and delivered by our professional CyberValet^® Shoppers from all your Third Party Sellers usually in less than 1-Hour 24 / 7 / 365 at the same (or less) price than in-store prices. And delivery can be FREE. Collectively, these are the reasons why the other LOCAL stores will participate with you, INSTEAD OF THE TITANS, as NONE of The Titans can offer them any of these significant SuperCyberCenter features, making SuperCyberCenters uniquely different than “Marketplaces”. AND, your high profile nationally-branded stores are the “BEACON” to drive in local online consumers (bringing even more traffic to you from your Third Party Sellers’ myriad and loyal local customers.)

AND it’s 100% turnkey – We do it all.

Let your customers know about your SuperCyberCenter’s 1-Hour In-Store Shopping & Delivery program – they will be delighted to participate because their needs are so great and SuperCyberCenters uniquely offer other important local stores and restaurants “When You Just Can’t Get out, Or Have Better Things To Do ®” Your LOCAL Third Party Sellers will willingly do the same promotions.

Neither Walmart nor Amazon can match, let alone beat, your SuperCyberCenter. (It’s patented.) And it complements & significantly enhances your current Online & In-Store platforms.

Your SuperCyberCenter is the difference between being relevant, or becoming irrelevant, in today’s new e-commerce culture. However most staff members prefer the “Same-Old-Thing” because it’s job security – no risk – nothing unknown/new. Only rising star staff members have the chutzpah to recommend such reasonable initiatives as Market Shifting and SuperCyberCenters.

If 40% sales increase with 79% higher profits is of interest, let’s discuss the feasibility of your company adding a SuperCyberCenter (or, in the least, joining one).

Thank you,

Gail

The Battle Of The E-Commerce Titans (Wal-Mart & Amazon) Heats Up Fast - LOOK AT THIS

noreply@blogger.com (Gail Nichols) — Tue, 03 May 2011 20:51:00 +0000

For several years now, we have been reporting on The Growth Of The Internet as it relates to retail stores and shopping centers.

At first, our reports were met by Out-And-Out skepticism. “After all, 15% annual growth of not much is still nothing.” Nobody is saying this anymore.

Our Online Retail Sales Growth Chart (below) was summarily discarded by most last year – Now it is used by many as reference material.

What also was ignored: “The Battle Of The Titans” (Click Here) between Walmart and Amazon for dominance of E-commerce.

LOOK AT THIS IMPORTANT article about Amazon (Click Here). Their surging online sales plus Walmart’s “Project Titan” (Click here) with faster delivery (Next-Day instead of 3 to 10 Days) of online orders from their local stores, are heating up E-commerce competition to the boiling point.

These powerful initiatives will raise online retail sales way beyond anything anyone anticipated, thus raising the stakes for all other players WAY beyond the current E-commerce Status Quo (i.e. free delivery in 3 to 10 days).

THE NEXT DIMENSION OF E-COMMERCE BEGINS.

AND, LIKE IT OR NOT, YOUR STORES ARE ALL RIGHT IN THE MIDDLE OF THIS ENORMOUS NEW BATTLEFIELD.

After all – it is YOUR store sales that the Titans are after. Neither Walmart nor Amazon is going to let anyone win without giving huge unmatchable consumer incentives way beyond what is sustainable. As the above reports confirm: It’s going to be a long and bloody battle. There will be a few winners starting with the consumer (and Walmart) and a lot of losers starting with single-line Bricks & Click stores who rely on 3 to 10 day delivery services.

Previously; Bricks & Clicks retailers could hide behind the fact that Walmart & Amazon did not sell their BRANDS as well as the major segment of consumers who did not want to go to Walmart’s large and crowded stores.

THIS ONLINE BATTLE HAS 100% CHANGED ALL THAT. They now both have significant Online “Marketplaces” – participating retailers filling in their blind spots including all independent brand names.

SCARY STUFF: Look at the tremendous firepower these two are pouring into this long term, fiercely fought battle. Nobody else in their right mind can even think of matching this as the Titans extend their powerful reach with much lower prices, much wider selection, and now much faster delivery right past your stores into your customers’ living rooms.

Stores with flat in-store sales can no longer count on increasing their e-commerce sales to make up the difference. Pick-Up in-store and 3 to 10 day delivery – even if it is free, won’t cut it now. Of course, you could try in-house delivery as Webvan did and Sears is struggling to do with MyGofer !

BUT HERE IS THE SCARIEST THING

Inertia & Apathy: Everyone is afraid of losing their job – their focus is not their customers, company or market cap – so nothing original or daring is done – except by Wal-Mart and Amazon; who now have an open field to play in – virtually uncontested. Without immediate, innovative and aggressive competitive leadership, the future growth engine of retail will be permanently lost to these two Titans.

SUMMARY: The Only Proven Solution Against The Titans is ROOF (Rapid Online Order Fulfillment – 24 / 7 / 365 – In-Store Shopping & Delivery usually in less than 1-Hour)

The only risk you have is in doing nothing.

The fact is: improving your e-commerce service level (and surpassing theirs) is easy, cost effective and clearly the future. ROOF is also 100% turnkey. However, as ROOF is relatively new, its implementation will take leadership from the top of your corporation.

Our brief, but comprehensive, online slide presentation including options and FAQs can be viewed here. (NOTE: Our ROOF website is ‘live’ in zip 33180 for demonstration purposes and can be reconfigured to meet your requirements.)

P.S. For even greater increased revenue and sales, ask about creating, or joining, a ROOF Branded SuperCyberCenter^© to out-distance Walmart and Amazon’s Online “Marketplaces”.

Thank You,

Gail

Walmart Just Beat Everyone Out Of The Gate AGAIN

noreply@blogger.com (Gail Nichols) — Mon, 25 Apr 2011 18:03:00 +0000

IMPORTANT E-COMMERCE NEWS UPDATE

In our last blog post dated April 19 (below), Wal-Mart said their Next-Day Delivery Program was not yet approved, so we felt you had a 90+ day window to become prepared. Well, thanks to their purposeful misinformation, we were wrong !

On Saturday, April 24, Wal-Mart opened “Walmart To Go” (see Article) starting with NEXT-DAY delivery of groceries in San Jose, California as part of their “Project Titan” (see Article); same as they have been doing in the UK, Mexico and Japan.

This is Super Bad News for Amazon, Safeway, Peapod and your local grocers. BUT THAT’S JUST THE START OF THIS E-COMMERCE RETAIL REVOLUTION. After all, Wal-Mart now needs to grow $14 BILLION every year just to stay relevant. And their new market share has to come from someone else…. like you.

Can you foresee when everything is delivered by Walmart from their local retail complex with no other local competing stores existing ? Well, they can.

Wal-Mart has repeatedly stated that “Project Titan” is the beginning of Wal-Mart’s push to become the lead e-commerce retailer worldwide (see Article). But when you look at the retail landscape objectively, Wal-Mart’s “Pick Up Today” and “Walmart To Go” offer high consumer convenience that not only increases Wal-Mart’s ONLINE business but takes customers away from competing local stores with Wal-Mart’s significantly lower prices and much higher service levels.

Wal-Mart just eliminated the consumer’s need to navigate traffic, long cashier line-ups and miles of walking in stores: when they could be golfing, at the ball game or enjoying their family ! Smart People – Wal-Mart recognized and acted upon the obvious consumer needs and wants as well as offset the various problems people experience in shopping at Walmart stores. And, Wal-Mart’s low in-store prices apply for delivery – approximately 27% less than regular supermarket prices.

NOW THAT’S TOUGH TO BEAT – And of course they planned it this way and are looking for as much lead time as they can get by telling you it’s only a test and only groceries. BUT THEY ARE ALREADY DELIVERING THEIR ENTIRE RETAIL PRODUCT RANGE IN THE UK, MEXICO AND JAPAN. So, Walmart To Go is no test and it’s not just groceries in the long run.

HERE’S THE GOOD NEWS – While we had hoped you might beat Wal-Mart “Out-Of-The-Gate” and take the lead position with our patented Rapid Online Order Fulfillment (ROOF) program; Wal-Mart has demonstrated the future of retail clearly is in Rapid Home Delivery as they did in the UK, Mexico, Japan and now the U.S.

This Leads You To Two New Opportunities:

1. Visionary retail leaders will seize the opportunity to improve on Project Titan’s initiatives and become the industry leaders by eclipsing Walmart’s Same-Day Pick Up and Next-Day Delivery with ROOF 1-Hour In-Store Shopping and Delivery, which even Wal-Mart cannot beat. And Wal-Mart probably won’t try to match ROOF for some time to come, thus allowing you to grasp the lead time they were counting on to establish market dominance.

Before Wal-mart opened the Rapid Home Delivery program door thus trouncing the current 3 – 10 day e-commerce common practice, retailers were content with the status quo. And, as Wal-Mart hopes and expects, these retailers will ignore Walmart To-Go and Wal-Mart's Project Titan initiatives once again, until it is too late.

2. Implement a ROOF SuperCyberCenter^© (i.e. Virtual SuperCenter = Walmart and Virtual Marketplaces = Amazon and others). This is a huge new way to leverage ALL your current assets – tangible and intangible - and earn additional profit from participating stores.

For example, most local and regional grocery stores have completely ignored Home Delivery as Wal-Mart Supercenters began significantly stealing their in-store sales in the late 90’s. Now, with “Walmart To Go”, they have a major incentive to join your ROOF SuperCyberCenter© – a competitive Rapid Online Order Fulfillment (ROOF) local area consortium in a SuperCyberCenter format, thereby further increasing your sales and profits both in your stores and through their online sales in your ROOF SuperCyberCenters, which are greater in consumer scope than Walmart’s Project Titan.

Due to the now proven importance to Wal-Mart’s future growth of their “Project Titan”, we hope we can start ROOF with you ASAP so as to steal Project Titan’s thunder in the Media.

Thank you,

Gail

Internet Titans Are Changing E-Commerce Rules

noreply@blogger.com (Gail Nichols) — Tue, 19 Apr 2011 16:18:00 +0000

Wal-Mart, in order to become the world’s largest ONLINE retailer has started The Internet “Battle Of The Titans” against Amazon, eBay, Target and others. (See Article)

To do this quickly, Wal-Mart is changing the rules of the e-commerce industry by stepping up speed of delivery from 3 to 10 business days to “Same-Day and Next-Day” that none of Amazon, eBay nor Target (nor anyone else) can realistically match in order to gain overall market share.

This leaves Bricks-N-Clicks retailers in a fight they can’t win if they continue to use their current, more expensive, e-commerce 3 to 10 Business-Day delivery, thus creating a new wave of “The Living Dead” similar to Borders, Circuit City, Blockbuster, Linens-n-Things and Office Depot.

Wal-Mart plans to have their online “Pick Up Today” program in all their Supercenters nationwide within 90 days. (See Article) Next, they “are considering” entering the “ONLINE Next-Day Delivery” arena with their “Project Titan” as they are already doing in the U.K., Mexico and Japan, (See Article) thus setting new industry standards everyone else must follow (if they can) or die.

Competing with “Project Titan’s” massive number of local Wal-Mart stores, huge local inventories and purchasing power will require Bricks-N-Clicks retailers to immediately adopt a new Space Age strategy.

Unfortunately, their current e-commerce distribution systems cannot help Bricks-N-Clicks retailers in the “Same-Day and Next-Day” Battle of the Titans for control of the now powerful retail e-commerce industry, leaving them as the net loser, as these Titans have done many times before.

Smaller players need to beware. This is a new industry, with new rules of pricing and customer convenience, way outside the scope and experience of in-house experts or normal retail consultants.

Single-line Bricks-N-Clicks retailers competing against these multi-line Supercenters and “Marketplace” Titans will no longer attract the traffic needed for significant future growth when consumer demands for further improved selection and convenience are considered.

Inevitably, the ranks of “The Living Dead” will increase for those who cannot adapt quickly.

BUT…There Is A Solution These Titans Cannot Match

ROOF (Rapid Online Order Fulfillment): In-Store shopping and delivery usually in less than 1-Hour, 24 / 7 / 365 AT DELIVERED PRICES LESS THAN IN-STORE PRICES. And, it’s 100% turnkey. ROOF provides a much higher level of service than FedEx, UPS and USPS and is easier to use and at less cost WITH A FULL ARRAY OF TOP LOCAL RETAIL STORES, RESTAURANTS, PHARMACIES & GROCERS, thus outmaneuvering any Supercenter or Marketplace.

ROOF implementation is less costly, easier and more profitable than regular e-commerce methods. PLUS, ROOF drives more retail sales through your local stores’ cash registers while increasing customer loyalty with Space Age Delivered In A Flash^® service.

Simply stated: As in-store sales across the board continue to falter and online sales sky-rocket, doing the “Same-Old-Thing” against “Project Titan” will lead to further decreasing online sales, more store closings and significant job losses.

There can be no question what the consumer wants and where “Project Titan” is trying to go. (See chart below)

None of these Titans have ROOF’s powerful and patented system and marketing tools. Be there first to capture the consumers’ hearts and minds – install your ROOF system now to prevent the Internet Titans from luring away your In-Store and Online customers with “Same-Day and Next-Day” service as they intend to do within the next few months.

The only risk you have is in doing nothing.

Our brief online slide presentation can be viewed here. (NOTE: Our ROOF website is ‘live’ in zip 33180 for demonstration purposes and can be reconfigured to meet your requirements.)

Please let me know a convenient time to discuss your participation.

P.S. For even greater increased revenue and sales, ask about joining our SuperCyberCenters^©.

Thank you,

Gail

Gail W. Nichols - Vice Chair

The ONLY Way Retailers Can Compete With Amazon and EBay

noreply@blogger.com (Gail Nichols) — Sun, 06 Feb 2011 19:32:00 +0000

As Jack Welch once said: “If You Don’t Have A Competitive Edge, Don’t Compete.”

Amazon’s phenomenal web-only growth could exceed $80 billion by 2020..…exceeding Sears’ current sales by 2013, Target’s by 2017 and Kroger’s by 2020.

You don’t stop juggernauts like this by playing their game.

Rather, you need to change the playing field to your game, with your rules, that they simply can’t match.

HERE’S HOW:

The Achilles Heel of all web-only retailers, no matter how big they are, is TIME – that translates into consumer convenience.

3 to 10 day order fulfillment is simply not convenient when compared to 1-Hour fulfillment from stores.

Store-based 1-Hour fulfillment with effectively 0% returns is less costly than web-only programs with 30% return rates.

The truly amazing thing about this is: It’s very easy for retailers to change these rules of competition and impossible for web-only retailers to get into this new game.

Amazon’s game started with the Internet’s new e-commerce facility starting in 1999 that caused the biggest retailing change of the last decade.

Retailers can change that game to Rapid Online Order Fulfillment (ROOF) in 2011 and direct new online orders to their stores while using their web facilities to round out their retail sales channel.

Implementation is easy: Retailers already have the key assets in play – their local stores and their e-commerce program.

Our Rapid Online Order Fulfillment (ROOF) program provides 100% turnkey 1-Hour personal shopping and delivery – store staff doesn’t do anything other than ring orders through their cash registers.

Retailers can be operational as quickly as they like.

We invite you to call us to take the lead now while it is still available.

Thank You,

Gail

TheNowMall: The Ultimate Shopping Convenience®

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Forget The Living Room: Amazon Is Fighting For Your Whole Damn House ! (Including The Kitchen)

BREAKING NEWS - The Retail Sleeping Giants Are Awakening !

V-Commerce: Amazon's Newest Weapon Of Choice. Trumps E-Commerce.

So - Showrooming Is Dead ? Actually, It's Just Beginning to Heat Up !

The Misconceptions, Myths & Fallacies of Instant Gratification: The Retail Holy Grail

2013: The Year Of 1-Hour Instant Gratification – Consumers Finally Get Their #1 Choice – And A New Retail World Leader

The Retail Odyssey - An Amazing But True Epic Modern Day Journey

The Winner beat the Gold Standard and Won The Consumer

The 21 Combatants – The Suitors, who are not yet winning against the Gold Standard (In Alphabetical Order)

The Retail Odyssey Conclusion – Part 2

The New TRILLION Dollar Retail Market – Instant Gratification

Here’s a Look at a Big Box Retailer’s Portion of This Market

The White Paper On The Future Of Retail Stores

When All Around You Fails – Sometimes Common Sense Is Hidden In Plain Sight

The Importance Of Innovation In The Future Of Retailing

Google has just confirmed everything we’ve ever told you – the future of e-commerce is CONVENIENCE.

NEWS ALERT The Retail Battle Of The Decade - With Retail Stores As Collateral Damage

Have Walmart, Amazon & eBay Made You & Your Industry Irrelevant ? Here's A Glimpse Of The Future.

The Four Horsemen Driving The AMAZON Retail Apocalypse

Get Amazon Out Of Your Stores – While You Still Can

Who Wins? Juggernauts, Innovators, Caretakers or Undertakers: A Surprising Conclusion

Adapt Or Die - The Big Box K-T Extinction Event - Who Survives ?

Marketplaces: Holy Grail of Retail E-Commerce - Your Silver Bullet for Rapid Growth

The largest REMs are:

Amazon, one of the fastest growing retailers today with 40% of sales ($16 Billion annually) through its REM;

eBay with its announced $2.4 billion purchase of GSI Commerce (one of the first and largest REMs); and

Walmart, through the recent creation of its “Project Titan” REM.

Delivery is by FedEx, UPS and USPS usually within 3 to 10 days. However, both Walmart and Amazon are trying to speed up delivery with Next Day service.

Like all new sales and marketing channels, the early visionaries have the best chance of success in this powerful but highly selective new arena.

Pros Of REMs:

REMs can increase owner/manager’s sales 35% to 50% (see Amazon above) and profits 50% to 100%REMs instantly broaden owner/manager’s products and marketplace

REMs increase traffic to owner/manager’s e-commerce websites and Bricks & Mortar locations that could not be done without a REM

REMs enable cross-marketing online and in-store with Third Party Sellers

Cons Of REMs:

REM owner/managers must have sufficient initial traffic to attract enough Third Party Sellers

REM owner/managers need specialized experience to run and succeed with a REM

REM owner/managers need strong branded national presence for rapid consumer acceptance

REM owner/managers need a unique marketing differentiator to attract sufficient Third Party Sellers

Branded REM SuperCyberCenters© – Your “Silver Bullet” For Rapid Growth

As the main function of retail e-commerce is DELIVERY Of Products, major differentiators include: speed of delivery, efficiency, hours of service, payment & collection and quality control features of delivery.

Major Differentiators of Your Branded REM SuperCyberCenter versus Walmart, Amazon & eBay REMs:

· Rapid Online Order Fulfillment (ROOF) Program – 100% Turnkey, Patented

o 1-Hour, 24 / 7 / 365 order assembly and local delivery from your stores and your Third Party Sellers’ instead of 3 to 10 Days delivery by FedEx, UPS & USPS

o Product payment to store cashier by ROOF CyberValet Shoppers before leaving

o Personal Customer service at-their-door with product inspection prior to transfer and payment

o Returns processing to store where product purchased

· Virtual contact center for consumer inquiries, order processing oversight, tech support

· National sales team that recruits, coordinates and manages your SuperCyberCenter’s Third Party Sellers

· National transport team experts recruit, train and supervise CyberValet Shoppers

Why Partner With Us:

As there is room for only a limited number of major REM retailers in local communities, please call us now while your preferred areas remain available. We look forward to working with you.

The Retail Market Is SHIFTING Again - Who Is Winning, Who Is Losing ?

The Battle Of The E-Commerce Titans (Wal-Mart & Amazon) Heats Up Fast - LOOK AT THIS

Walmart Just Beat Everyone Out Of The Gate AGAIN

Internet Titans Are Changing E-Commerce Rules

The ONLY Way Retailers Can Compete With Amazon and EBay

Branded REM SuperCyberCenters^© – Your “Silver Bullet” For Rapid Growth