Pete Blackshaw, Head of Digital for Nestle, talks to Thomas Crampton about how a large company innovates and how he stays on top of today’s chaotic digital landscape.
Dream Big, Be Unique, Use You, Competitive Collaboration
Jury member Scott Kronick discusses his experience judging the PR Lions. Simple. Surprising. Effective. These are ingredients to a winning case in Cannes, along with superior storytelling through videos and support. If you want to win, this is the recipe, and a well-crafted story is a must. After 60 hours of deliberation, viewing hundreds of […]
Doug Simon (@DSSimonDoug), CEO at D S Simon Media spoke with Chris Graves (@CGraves), Global Chairman at Ogilvy Public Relations about changing people’s minds and changing misconceptions from the Capitol Communicator PR Summit. Chris breaks down the science behind changing someone’s mind through storytelling.
Two international PR agencies won Bronze Mobile Lions. Ogilvy Public Relations in London was recognized for its work alongside OgilvyOne on Volvo’s Roam Delivery campaign in the utilities subcategory, while Hill+Knowlton Strategies’ London office also won for its work on behalf of Adidas on the A Valentine from Adidas campaign in the content for user […]