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<channel>
	<title>one good idea</title>
	
	<link>http://www.onegoodidea.co.nz</link>
	<description>effective brand strategies</description>
	<pubDate>Sun, 07 Aug 2011 22:51:54 +0000</pubDate>
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		<title>Meat and three veg</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/511TX9OWTz0/</link>
		<comments>http://www.onegoodidea.co.nz/19/meat-and-three-veg/#comments</comments>
		<pubDate>Thu, 19 May 2011 03:55:23 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[All blog posts]]></category>

		<category><![CDATA[Brands I love]]></category>

		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=569</guid>
		<description><![CDATA[Now for the first time ever there is something that would make me move back to Auckland - &#8220;Meat and three veg&#8221;.
This is the answer when you want to eat well and are too busy to cook. Committed to using fresh local produce and making all the meals from scratch this is going to be [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Now for the first time ever there is something that would make me move back to Auckland - &#8220;Meat and three veg&#8221;.</strong></p>
<p>This is the answer when you want to eat well and are too busy to cook. Committed to using fresh local produce and making all the meals from scratch this is going to be the most healthiest nourishing take out you could buy.</p>
<p>Alana is a great friend who has always been passionate about food. After a couple of years of thinking and dreaming about how she could have a successful, sustainable business that would feed, nurture and support her customer  the brand &#8220;meat and three veg&#8221; was created.</p>
<p>So if yo want <strong>delicious, fresh, real, yummy and affordable food</strong> it is easy <a href="http://www.meatandthreeveg.co.nz" >MEAT AND THREE VEGE</a></p>
<p><img class="alignnone size-full wp-image-570" title="dj1074_a4flyer_v4_olw" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/05/dj1074_a4flyer_v4_olw.jpg" alt="dj1074_a4flyer_v4_olw" width="480" height="678" /></p>
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		<item>
		<title>Bay of Plenty Times</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/qM9Itw1Aluk/</link>
		<comments>http://www.onegoodidea.co.nz/06/bay-of-plenty-times/#comments</comments>
		<pubDate>Tue, 05 Apr 2011 23:53:18 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[All blog posts]]></category>

		<category><![CDATA[angela beatson]]></category>

		<category><![CDATA[bay of plenty times]]></category>

		<category><![CDATA[mumpreneurs]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=563</guid>
		<description><![CDATA[
Mum&#8217;s the word in this office

4th April 2011  Ellen Irvine
Flirted with getting a job
Business consultant Angela Beatson meets plenty of women just like  her. She believes Tauranga women are creating their own incomes because  of a lack of jobs and creative industry in the city.
There&#8217;s not  enough businesses helping these women. I think [...]]]></description>
			<content:encoded><![CDATA[<div id="sectionTop">
<h1><img class="size-full wp-image-564 alignleft" title="bopt-angela-beatsonweb" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/04/bopt-angela-beatsonweb.jpg" alt="bopt-angela-beatsonweb" width="204" height="391" />Mum&#8217;s the word in this office</h1>
</div>
<p class="byline">4th April 2011  Ellen Irvine</p>
<p><strong>Flirted with getting a job</strong></p>
<p>Business consultant Angela Beatson meets plenty of women just like  her. She believes Tauranga women are creating their own incomes because  of a lack of jobs and creative industry in the city.<br />
There&#8217;s not  enough businesses helping these women. I think there&#8217;s probably a lot  of women like myself, who are mums with a couple of kids. They probably  had very successful jobs before they moved here, so they have gone  &#8216;let&#8217;s try it&#8217;.<br />
&#8220;People think, what have I got to lose? I can&#8217;t  get a job, I don&#8217;t want to work in retail or at the bank or at the port  or council, so what do I really want to do?&#8221;<br />
Angela had always  been an entrepreneur, and owned a recruitment agency in Auckland.<br />
After  moving to Tauranga and selling up, she briefly flirted with getting a  job, but lasted just four weeks before deciding she was better off on  her own.<br />
As mum to Taylor, 7, and Kaia, 5, there are huge  advantages to being her own boss.<br />
&#8220;If they have something on and I  want to be there, I can.<br />
&#8220;If they are sick, I can just stop and  look after my babies. I don&#8217;t leave my clients in the lurch, but I work  out what is there that needs to be done today.&#8221;<br />
Sick leave is a  big issue for working mums in conventional jobs, says Angela. &#8220;I watch  the stress that comes on my friends who are employed, and get five sick  days a year and four weeks&#8217; annual leave.&#8221;<br />
Angela is also a  director of RPMs, a business she runs with husband Nelson. The couple  juggle childcare between them, with Angela packing as much as she can  into the time the girls are at school. She also works weekends and  nights.<br />
There are other challenges: money can be an issue, and  the couple recently sold their house to get rid of the high overhead of a  mortgage.<br />
&#8220;There&#8217;s a huge amount of freedom, but there&#8217;s no  security and consistency with your finances. You never know what you are  going to bring in and how or when. That can be really hard.&#8221;<br />
Working  from home also means it&#8217;s difficult to escape your work. But all things  considered, being a mumpreneur is the best thing for this  businesswoman.<br />
&#8220;Owning your own business feels like you are  living, you are making your own choices.&#8221;</p>
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		<item>
		<title>Printing.com</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/aszMr2MKvT0/</link>
		<comments>http://www.onegoodidea.co.nz/31/558/#comments</comments>
		<pubDate>Thu, 31 Mar 2011 03:33:31 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[All blog posts]]></category>

		<category><![CDATA[one good idea]]></category>

		<category><![CDATA[printing.com]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/31/558/</guid>
		<description><![CDATA[
]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-557" title="printing" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/printing.jpg" alt="printing" width="480" height="681" /></p>
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		<item>
		<title>RPMS automotive community</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/eoy47Bahyhg/</link>
		<comments>http://www.onegoodidea.co.nz/01/rpms-automotive-community/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 01:14:24 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[My work]]></category>

		<category><![CDATA[Add new tag]]></category>

		<category><![CDATA[automotive]]></category>

		<category><![CDATA[business brands]]></category>

		<category><![CDATA[car enthusiast]]></category>

		<category><![CDATA[rpms]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=472</guid>
		<description><![CDATA[RPMS the fastest growing automotive community in New Zealand. The business is owned and operated by Nelson Beatson and myself Angela Beatson. My role is to manage all the brand, design, communication, marketing and advertising to establish this very new business concept in New Zealand. Nelson&#8217;s role is to develop, maintain and work with all [...]]]></description>
			<content:encoded><![CDATA[<p>RPMS the fastest growing automotive community in New Zealand. The business is owned and operated by Nelson Beatson and myself Angela Beatson. My role is to manage all the brand, design, communication, marketing and advertising to establish this very new business concept in New Zealand. Nelson&#8217;s role is to develop, maintain and work with all our Partners, Retailers and Members.</p>
<p>We are both entrepreneurs<em><em></em></em> and are constantly evolving, growing and assessing each and every step of owning and managing a new concept business.</p>
<p>If you are a car enthusiast or you know one - this is the perfect gift for any guy or girl.</p>
<p>Visit the website<a href="http://www.rpmsnz.co.nz" > <strong>www.rpmsnz.co.nz</strong></a> for more information.</p>
<p><a href="http://www.rpmsnz.co.nz/rpms-member/registration/" ><img class="size-full wp-image-518 alignleft" title="cannonball-run-v2w" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/cannonball-run-v2w.jpg" alt="cannonball-run-v2w" width="480" height="352" /></a></p>
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		<item>
		<title>The Cardiac Clinic</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/L0mAy-QFnaU/</link>
		<comments>http://www.onegoodidea.co.nz/01/the-cardiac-clinic-2/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 01:01:05 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=511</guid>
		<description><![CDATA[I have been working with Dr Anna Rolleston and Nan McKenzie Directors of The Cardiac Clinic since 2009 on developing the business brand, marketing and communication, business planning and growth.
The Cardiac Clinic provides specialist exercise prescription and  supervised exercise sessions for people at risk of heart disease or  those who have suffered a [...]]]></description>
			<content:encoded><![CDATA[<p>I have been working with Dr Anna Rolleston and Nan McKenzie Directors of The Cardiac Clinic since 2009 on developing the business brand, marketing and communication, business planning and growth.</p>
<p>The Cardiac Clinic provides specialist exercise prescription and  supervised exercise sessions for people at risk of heart disease or  those who have suffered a cardiac event and need to improve the  efficiency of their heart.</p>
<p>The business is new to the Bay of Plenty and because of that branding  and marketing are so important. I am focused on the people of Tauranga  knowing and understanding what The Cardiac Clinic does but essentially  in my opinion it has been set up to save the lives of the Tauranga Community who are  affected by heart disease or a related disorder.</p>
<p>For more information visit the website <a href="http://www.thecardiacclinic.co.nz/" ><strong>www.thecardiacclinic.co.nz</strong> </a>or contact <a href="mailto:anna@thecardiacclinic.co.nz">anna@thecardiacclinic.co.nz</a></p>
<p><a href="http://www.thecardiacclinic.co.nz/our-services/" ><img class="alignnone size-full wp-image-512" title="dle-reach-media-2web" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/dle-reach-media-2web.jpg" alt="dle-reach-media-2web" width="480" height="226" /></a></p>
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		<item>
		<title>Aetiology</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/l41Blfris_o/</link>
		<comments>http://www.onegoodidea.co.nz/01/aetiology/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 00:38:59 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=502</guid>
		<description><![CDATA[Desiree De Spong is a Lymphatic Enhancement Practitioner who promotes health and well-being through therapeutic techniques, products that support the lymph system and client education in New Zealand, Australia and the USA.
Desiree contacted me to help her with the &#8220;re-brand&#8221; of her business. She wanted her new brand to look professional to her clients, the [...]]]></description>
			<content:encoded><![CDATA[<p>Desiree De Spong is a Lymphatic Enhancement Practitioner who promotes health and well-being through therapeutic techniques, products that support the lymph system and client education in New Zealand, Australia and the USA.</p>
<p>Desiree contacted me to help her with the &#8220;re-brand&#8221; of her business. She wanted her new brand to look professional to her clients, the medical industry and to the students from all around the world.</p>
<p>Ian Green from 13 Elements designed the logo and Quinn O&#8217;Connell did the photo shoot so that Desiree had her own library of stock images. The branded print material is hot of the press and the website is having some final tweaks from Sheryl Huiadesign before it goes live.</p>
<p>This is an amazing project for me. I have loved seeing the development of the brand take place and it feels so beautiful and calm which is exactly what the client wanted for her clients.</p>
<p><a href="http://www.aetiology.co.nz" ><strong>www.aetiology.co.nz</strong></a></p>
<p><strong><img class="alignnone size-full wp-image-508" title="hot-salt-packs-web" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/hot-salt-packs-web.jpg" alt="hot-salt-packs-web" width="480" height="339" /><br />
</strong></p>
]]></content:encoded>
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		<item>
		<title>Be Great Coaching</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/g7QgWqlz634/</link>
		<comments>http://www.onegoodidea.co.nz/01/be-great-coaching/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 00:18:41 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=490</guid>
		<description><![CDATA[Inspiring Excellence&#8230;. what a fabulous name and bi-line. This brand development project started with a designed logo and a great business idea and plan. Pam and I worked together to create &#8220;the brand&#8221; ready for marketing and communication to her clients.
Working with Michelle at Printstop and the design team we created all of the print [...]]]></description>
			<content:encoded><![CDATA[<p>Inspiring Excellence&#8230;. what a fabulous name and bi-line. This brand development project started with a designed logo and a great business idea and plan. Pam and I worked together to create &#8220;the brand&#8221; ready for marketing and communication to her clients.</p>
<p>Working with Michelle at Printstop and the design team we created all of the print material and then Sheryl Huiadesign developed and designed a very simple one page website to give Be Great Coaching web presence.</p>
<p>We are now working together developing the marketing and communication of the brand and new training programmes for Real Estate businesses to invest in.</p>
<p>For more information visit the website <strong><a href="http://www.begreatcoaching.co.nz/" >www.begreatcoaching.co.nz</a></strong></p>
<p><img class="alignnone size-full wp-image-491" title="132470-be-great-coaching-dl-1web" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/132470-be-great-coaching-dl-1web.jpg" alt="132470-be-great-coaching-dl-1web" width="480" height="208" /></p>
]]></content:encoded>
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		<item>
		<title>The Joyful Life</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/NEWhnObUKo0/</link>
		<comments>http://www.onegoodidea.co.nz/01/the-joyful-life/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 00:07:14 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=478</guid>
		<description><![CDATA[Everyone wants a JOYFUL LIFE! I was so inspired to work with Bernadette Griffiths,
Coach.Trainer.Speaker.Writer and Director of The Joyful Life.
Bernadette wanted to create a business that would use her passion, having the joyful life. Together we worked on the brand story, the brand look and feel and watched it come to life by Sheryl Huiadesign [...]]]></description>
			<content:encoded><![CDATA[<p>Everyone wants a JOYFUL LIFE! I was so inspired to work with Bernadette Griffiths,<br />
Coach.Trainer.Speaker.Writer and Director of The Joyful Life.</p>
<p>Bernadette wanted to create a business that would use her passion, having the joyful life. Together we worked on the brand story, the brand look and feel and watched it come to life by Sheryl Huiadesign through print and web.</p>
<p>Bernadette is available for Coaching, Training and Speaking so if you or your business needs some JOY then contact <a href="mailto:bernadette@thejoyfullife.co.nz">bernadette@thejoyfullife.co.nz</a></p>
<p>For any further information visit the <a href="http://www.thejoyfullife.com" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.thejoyfullife.com');"><strong>website www.thejoyfullife.com</strong></a></p>
<p><a href="http://www.thejoyfullife.com" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.thejoyfullife.com');"><img class="size-full wp-image-483 alignnone" title="joyful-bc2-1web" src="http://www.onegoodidea.co.nz/wp-content/uploads/2011/03/joyful-bc2-1web.jpg" alt="joyful-bc2-1web" width="480" height="294" /></a></p>
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		<item>
		<title>Pet Partners</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/MbdX6BXpNuM/</link>
		<comments>http://www.onegoodidea.co.nz/10/473/#comments</comments>
		<pubDate>Wed, 10 Nov 2010 03:02:28 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[All blog posts]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/10/473/</guid>
		<description><![CDATA[Hi Gorgeous,
Thank you so very much for thinking about me and inviting me to your gorgeous get together. Regrettably I won’t be able to make it, but I’d at least like to take this opportunity to say thank you  for your contribution towards making Pet Partners so unique; and to congratulate you on the wonderful [...]]]></description>
			<content:encoded><![CDATA[<p>Hi Gorgeous,</p>
<p>Thank you so very much for thinking about me and inviting me to your gorgeous get together. Regrettably I won’t be able to make it, but I’d at least like to take this opportunity to say thank you  for your contribution towards making Pet Partners so unique; and to congratulate you on the wonderful development of One Good Idea.</p>
<p>One of the most powerful things you told me, that I carry with me always, was…</p>
<p>“Whatever you do, make sure it looks and feels beautiful, that way you’ll always be remembered”</p>
<p>I hope I’m staying true to that sentiment and thank you for sharing it…<br />
Wishing you all a truly happy and dazzling evening!</p>
<p>Love Debs x</p>
<p>DEBORAH BODGER<br />
PET PARTNERS LIMITED<br />
P: 07 544 8279 M: 021 119 8554<br />
E:  deb@petpartners.co.nz<br />
W: www.petpartners.co.nz</p>
<p>Sign up for our Newsletter www.petpartners.co.nz<br />
Follow us on  facebook.com/PetPartners  and  twitter.com/PetPartnersLtd</p>
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		<item>
		<title>The Cardiac Clinic</title>
		<link>http://feedproxy.google.com/~r/OneGoodIdea/~3/UWr-jaTt4kE/</link>
		<comments>http://www.onegoodidea.co.nz/16/the-cardiac-clinic/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 04:39:13 +0000</pubDate>
		<dc:creator>angelab</dc:creator>
		
		<category><![CDATA[All blog posts]]></category>

		<category><![CDATA[My work]]></category>

		<guid isPermaLink="false">http://www.onegoodidea.co.nz/?p=439</guid>
		<description><![CDATA[One Good Idea has been working with Anna and Nan to manage the business brand story, the brand design by Hubcreative, the website design by Huiadesign ready for the launch and opening. www.thecardiacclinic.co.nz




]]></description>
			<content:encoded><![CDATA[<p>One Good Idea has been working with Anna and Nan to manage the business brand story, the brand design by <a href="http://www.hubcreative.co.nz" >Hubcreative</a>, the website design by <a href="http://www.huiadesign.co.nz" >Huiadesign</a> ready for the launch and opening. <a href="http://www.thecardiacclinic.co.nz" >www.thecardiacclinic.co.nz</a></p>
<p style="text-align: center;">
<img class="size-full wp-image-451 aligncenter" title="img_32021" src="http://www.onegoodidea.co.nz/wp-content/uploads/2010/02/img_32021.jpg" alt="img_32021" width="450" height="300" /><br />
<img class="size-full wp-image-452 aligncenter" title="img_32041" src="http://www.onegoodidea.co.nz/wp-content/uploads/2010/02/img_32041.jpg" alt="img_32041" width="450" height="300" /><br />
<img class="size-full wp-image-453 aligncenter" title="img_32074" src="http://www.onegoodidea.co.nz/wp-content/uploads/2010/02/img_32074.jpg" alt="img_32074" width="450" height="300" /></p>
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