INMA/OPA Europe Conference

news@opa-europe.org (Alice Grevet) — Wed, 29 Sep 2010 00:00:00 GMT

29 September - 01 October 2010
Krakow, Poland

The city of Krakow, Poland, to host the European Newsmedia Conference by INMA and OPA Europe from September 29 to October 1, 2010.

Over the course of this prestigious three-day event, hundreds of newsmedia professionals from all over Europe will gather in Krakow to take part in a range of networking, lectures, debates and workshops about the latest media trends and the challenges.

Keynote presentations will be followed by thought-provoking roundtable discussions that will involve the audience and stimulate networking. This conference is all about sharing ideas and inspiring change! It will be a unique experience because it will offer surprise, debate, drama, engagement, memories, and excitement!

The conference will take place on Thursday and Friday. On Wednesday, we will have three pre-conference seminars: Local Newspaper Seminar, Research Seminar and Free Newspapers Seminar.

The Krakow conference is designed for high-level executives – chief editors, chief executives, chief marketing officers and chief digital officers – across the spectrum of newsmedia companies from both Western and Eastern European countries.

Outlook 2010 - an INMA / OPA Europe conference

Our first joint conference with INMA took place in Liverpool 21-23 October, 2009. More than 150 delegates participated.

The conference agenda offered a combination of keynotes and panel discussions which addressed how executives from leading European newsmedia companies are dealing with the current industry crisis.

Details about the conference can be found at http://forum4editors.com/.

Delegates who attended the conference have access to all the presentations at www.inma.org/outlook2010presentations.

Interact Congress Barcelona 2012

news@opa-europe.org (Alice Grevet) — Wed, 30 May 2012 00:00:00 GMT

Big Data / The Digital Brandscape

30th - 31st May 2012
Hotel Arts Barcelona
Marina 19-21, Barcelona, Spain

IAB Europe's Interact Congress is the definitive event for the European online advertising industry. With inspirational presentations from the leading lights in the sector, powerful panel debates, informative workshops and unrivalled networking opportunities, the sixth edition of this must-attend conference will explore how the many different digital advertising formats can be used to develop strong brands online.

Interact 2012 has a different theme for each day. BIG DATA on day-one focuses on the increasing importance of data in shaping the online environment.

Alison Fennah of IAB Europe will moderate the discussion on media consumption, and will announce the key outputs from the first tranche of research from our pan-European Mediascope study. Daniel Knapp from Screen Digest will announce the eagerly-awaited figures from our AdEx pan-European expenditure report. Kimon Zorbas will update us on IAB Europe's legal achievements in Brussels. René Lamsfuss from Nielsen Online will chair the discussion on the standardisation of measurement across Europe.

The second day is themed THE DIGITAL BRANDSCAPE where we will hear case studies from leading brands and their agencies. A stimulating panel discussing the which elements of digital work for which branding tasks, and exclusive research in a programme designed to help marketers really understand how to maximize return on investment when using digital for their brand communications.

Senior marketing executives form the backbone of an impressive line-up of speakers from around Europe who will give their opinions, experience, case studies and insight on Europe's Digital Brandscape.

More information: http://www.interactcongress.eu

OPA Europe Digital Media Events

INMA/OPA Europe Conference

Interact Congress Barcelona 2012