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    <title>Outside Innovation</title>
    
    <link rel="alternate" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/" />
    <id>tag:typepad.com,2003:weblog-248598</id>
    <updated>2013-06-15T10:11:00-04:00</updated>
    <subtitle>New ways to engage customers in co-designing your company's future - a weblog to complement the book, Outside Innovation, by Patty Seybold</subtitle>
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    <atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/atom+xml" href="http://feeds.feedburner.com/OutsideInnovation" /><feedburner:info uri="outsideinnovation" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><entry>
        <title>A Pragmatic Solution for Eldercare in the US—Designed by Elders for Elders</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/OutsideInnovation/~3/rgV2FSE5kMk/a-pragmatic-solution-for-eldercare-in-the-usdesigned-by-elders-for-elders.html" />
        <link rel="replies" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/2013/06/a-pragmatic-solution-for-eldercare-in-the-usdesigned-by-elders-for-elders.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d8341bfcb953ef0192ab215450970d</id>
        <published>2013-06-15T10:11:00-04:00</published>
        <updated>2013-06-14T16:12:51-04:00</updated>
        <summary>As many of you know, I now live year round on the coast of Maine. One of my local heroes is Chip Teel, who has been pioneering in eldercare for over two decades. He’s a local M.D., with a family...</summary>
        <author>
            <name>Patty Seybold</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Collaboration" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Community" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Community Hospital" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Co-Design" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Communities" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Experience" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Roles in Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer-Centric Ecosystems" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer-Led Business Strategy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer-Led Innovation" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://outsideinnovation.blogs.com/pseybold/">
<div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: verdana,geneva;"><a href="http://www.amazon.com/dp/1603583793/?tag=patriciaseybol00" target="_blank" title="Alone and Invisible No More"><img align="right" alt="Alone and Invisible No More: How Grassroots Community Action and 21st Century Technologies Can Empower Elders to Stay in Their Homes and Lead Healthier, Happier Lives" height="209" src="http://www.customers.com/media/uploads/images-2013/alone-and-invisable-no-more-book-cover_small.jpg" width="140" /></a><span style="font-size: 10pt;">
	As many of you know, I now live year round on the coast of Maine. One of my
  local heroes is Chip Teel, who has been pioneering in eldercare for over two
  decades. He’s a local M.D., with a family practice of seven professionals.
  A large proportion of their clientele are elderly people. Chip, who has a specialty
  in geriatrics, served as director of the local nursing home. He has also been
very involved as the Medical Director of a nearby retirement community. </span></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">  Over the years, Chip’s elderly clients have been very clear with him
  about one thing: they don’t want to move out of their homes, no matter
  how frail they become. When their declining health and fragile mental states
  made it necessary for them to move out of their homes, they were often unhappy,
  and their conditions worsened. When Teel could figure out ways to keep them
  at home and provide the supplemental services they needed, they thrived. So
  he engaged with a group of his clients to try a couple of experiments. </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">  
</span></p>

<a class="asset-img-link" href="http://www.youtube.com/watch?feature=player_detailpage&amp;v=fiU5NWTIPSM" style="float: left;" target="_blank" title="Elder-to-Elder volunteerism as well as multi-generational volunteers are what make Full Circle America work. "><img alt="Full-Circle-America-Elder-to-Elder-Volunteerism" class="asset  asset-image at-xid-6a00d8341bfcb953ef01901d6305f7970b" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef01901d6305f7970b-320wi" style="margin: 0px 5px 5px 0px;" title="Full-Circle-America-Elder-to-Elder-Volunteerism" /></a>The first experiment, the ElderCare Network, involved letting elders help design
    and run their own assisted-living group homes. Soon there were seven such
    group homes—all were homey, less institutional, and much more relaxed
    than conventional assisted living settings. They were staffed in part by
    elder volunteers. But moving into a group home still meant leaving “my” home.
    And, although inexpensive, they were still more expensive for the state of
    Maine and the clients than if people just stayed in their own homes.
<p><span style="font-family: verdana,geneva; font-size: 10pt;">  So, undaunted, and building on what they had already learned from this ElderCare
    Network (in existence since 1995), Teel and his colleagues recruited a new
    group of 40 clients to help design the services they would need to age gracefully
    at home. Chip Teel’s book, <em><a href="http://www.amazon.com/dp/1603583793/?tag=patriciaseybol00" target="_blank" title="Alone and Invisible No More: How Grassroots Community Action and 21st Century Technologies Can Empower Elders to Stay in Their Homes and Lead Healthier, Happier Lives">Alone
and Invisible No More: How Grassroots Community Action and 21st Century Technologies
Can Empower Elders to Stay in Their Homes and Lead Healthier, Happier Lives</a></em>,
describes this amazing journey. You’ll meet many of these independent-minded
seniors. They’ll
    probably remind you of people in your own family and circle of friends. Most
    of all, you’ll learn about an innovative new customer ecosystem that
    is slowly spreading from midcoast Maine across the country, as community
    after community adopts the practices pioneered by these feisty nonagenarians.</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">		    <a href="http://dx.doi.org/10.1571/br06-14-13cc" target="_blank" title="Customer Co-Design for Elder Independence"><span style="color: #009900;"><strong>
  Customer Co-Design for Elder Independence</strong></span></a></span><br /><span style="color: #009900; font-family: verdana,geneva; font-size: 10pt;">
            <em>Revolutionary Approach for Elders to Age Gracefully in Their Homes<br />
</em>By Patricia B. Seybold, CEO &amp; Sr. Consultant, Patricia Seybold Group</span></p>
<span style="font-family: verdana,geneva; font-size: 10pt;">
<p><strong>	    </strong>There are currently 5 million people in the U.S. over the age of
	    85. By 2050, there will be 21 million of us. Life expectancies are also
	    increasing. There isn’t enough money, time, or people to build and
	    staff enough nursing homes and retirement communities. But we can use
	    high tech and high touch to empower people to live full lives at home until
	    they
	    die. Dr. Allan “Chip” Teel’s book, <em><a href="http://www.amazon.com/dp/1603583793/?tag=patriciaseybol00" target="_blank" title="Alone and Invisible No More">Alone and Invisible No More</a></em>,
	    tells us how.</p>
</span>
<p> <br /><span style="font-family: verdana,geneva; font-size: 10pt;">
            <em>(Download
    the full article in  <a href="http://dx.doi.org/10.1571/br06-14-13cc" target="_blank" title="Customer Co-Design for Elder Independence">  PDF</a>.)</em></span></p>
<p> </p></div>
</content>



    <feedburner:origLink>http://outsideinnovation.blogs.com/pseybold/2013/06/a-pragmatic-solution-for-eldercare-in-the-usdesigned-by-elders-for-elders.html</feedburner:origLink></entry>
    <entry>
        <title>How Should the Disclosures about NSA Snooping Change Things?</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/OutsideInnovation/~3/cI9KmI7eM9w/how-should-the-disclosures-about-nsa-snooping-change-things.html" />
        <link rel="replies" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/2013/06/how-should-the-disclosures-about-nsa-snooping-change-things.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d8341bfcb953ef01901d628541970b</id>
        <published>2013-06-14T15:39:26-04:00</published>
        <updated>2013-06-14T15:39:27-04:00</updated>
        <summary>I can’t ignore Edward Snowden’s whistle-blowing revelation: The US government is snooping much more than our US Constitution allows on the private communications of its citizens, residents, and even lawmakers. Not to mention the rampant electronic eavesdropping being carried out...</summary>
        <author>
            <name>Patty Seybold</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="digital content" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Intellectual Property" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Internet security" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Internet/Online Strategy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Online Identity" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Online Privacy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Open Source" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Security" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://outsideinnovation.blogs.com/pseybold/">
<div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: verdana,geneva; font-size: 10pt;">
<a class="asset-img-link" href="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef01901d62d17b970b-pi" style="float: right;"><img alt="Edward-Snowden" class="asset  asset-image at-xid-6a00d8341bfcb953ef01901d62d17b970b" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef01901d62d17b970b-320wi" style="margin: 0px 0px 5px 5px;" title="Edward-Snowden" /></a>I can’t ignore Edward Snowden’s whistle-blowing revelation: The US government is snooping much more than our US Constitution allows on the private communications of its citizens, residents, and even lawmakers. Not to mention the rampant electronic eavesdropping being carried out by our spies hacking Internet and phone systems in most other countries. This is not a good time to be an American in the world. It’s embarrassing to be living in a “democratic” country that has turned fascist since 9/11.</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">It’s not my practice to speak out on politics to my clients. But I can’t ignore the fact that my most loyal customers have been discussing these events quite volubly online since the news broke. Their consternation isn’t so much political as it is technical: it appears that the NSA’s snooping has actually compromised ALL of the certificate-authority based security provisions that our entire global economy depends upon!</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">There are two main consequences from these revelations that I foresee. But I also fear that PR spin, human nature (bury our heads in the sand), and apathy (I have other things to worry about; I don’t have time to worry about whether I’m being spied upon) will, once again, prevail.</span></p>

<p><span style="font-family: verdana,geneva; font-size: 10pt;">
<strong>Consequence #1:</strong> Americans and global citizens will demand an end to government intrusion (anyone’s government) on our private communications. I believe that there will be political repercussions. Perhaps the emergence of a viable third-party movement in this country, combined with cyber-demonstrations and actual demonstrations around the world. Maybe some high-placed heads will roll.</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Consequence #2: </strong>Smart people will take steps to protect their own important communications and transactions—both personal and business proprietary. Snowden himself recommended the use of PGP security for his correspondents. I expect that alternative anonymous end-to-end encrypted (protected even from our government) networking and cloud solutions will begin to flood the market. We will look back on this open Internet, open cloud computing, free-wheeling, social networking era with nostalgia. Just as the recent film, the Great Gatsby, celebrates the excesses of the idle rich in the roaring ‘20s, we’ll look back on the last decade with morbid fascination. How could we have been so carefree and careless? Why did we think Big Brother wasn’t slurping up every candid conversation we had?</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">Here are some of the most insightful articles/blog posts Patty’s Pioneers have been writing, sharing and discussing. Special thanks to “Master Curator” Scott Jordan, who finds many of these gems!</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Happy Reading</strong></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Edward Snowden and His Revelations:</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://m.guardiannews.com/world/2013/jun/11/edward-snowden-nsa-whistleblower-profile" target="_blank">Edward Snowden: how the spy story of the age leaked out</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.reuters.com/article/2013/06/13/us-usa-security-hongkong-idUSBRE95C08920130613" target="_blank"> Ex-CIA man ’s snooping claims raise alarm bells in Hong Kong</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.nationaljournal.com/politics/why-i-don-t-care-about-edward-snowden-20130612" target="_blank">Why I Don’t Care About Edward Snowden</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.salon.com/2013/06/11/david_brooks_the_last_stalinist/?source=newsletter" target="_blank">David Brooks: The last Stalinist</a></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Are Normal US Citizens at Risk? </strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"> <a href="http://dailycaller.com/2013/06/11/two-times-the-government-used-its-anti-terrorism-powers-to-target-americans-not-engaged-in-terrorism/" target="_blank">Two times the government used its anti-terrorism powers to target Americans not engaged in terrorism</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://m.cnsnews.com/blog/ben-shapiro/7-reasons-worry-about-federal-surveillance" target="_blank">7 Reasons to Worry About Federal Surveillance</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://reason.com/archives/2013/06/12/three-reasons-the-nothing-to-hide-crowd" target="_blank">3 Reasons the ‘Nothing to Hide’ Crowd Should Be Worried About Government Surveillance</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://dailycaller.com/2013/06/10/what-do-they-know-about-you-an-interview-with-nsa-analyst-william-binney/?print=1" target="_blank">What do They know about you?</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.propublica.org/article/worried-about-the-mass-surveillance-how-to-practice-safer-communication" target="_blank">Worried about the Mass Surveillance? How to Practice Safer Communication</a></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>How Long Has This Been Going On? And What IS the NSA Doing?</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"> <a href="http://www.scientificamerican.com/article.cfm?id=5-basic-unknowns-nsa-black-hole-prism" target="_blank">5 Basic Unknowns about the NSA "Black Hole"</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="https://www.schneier.com/blog/archives/2013/03/the_nsas_ragtim.html" target="_blank">The NSA's Ragtime Surveillance Program and the Need for Leaks</a></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>International Repercussions:</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"> <a href="http://www.foreignpolicy.com/articles/2013/06/10/inside_the_nsa_s_ultra_secret_china_hacking_group" target="_blank">Inside the CIA’s Ultra-Secret China Hacking Group</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.hrw.org/news/2013/06/07/india-new-monitoring-system-threatens-rights" target="_blank">India: New Monitoring System Threatens Rights</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.americanthinker.com/2013/06/m-the_data_retention_disaster_heading_to_the_us.html" target="_blank">The Data Retention Disaster Heading to the US</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.reuters.com/article/2013/06/11/cnews-us-usa-security-germany-idCABRE95A0T820130611" target="_blank">Germans accuse U.S. of Stasi tactics before Obama visit</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="https://www.bof.nl/2013/06/11/bits-of-freedom-dutch-spooks-must-stop-use-of-prism/" target="_blank">Bits of Freedom: Dutch Spooks Must Stop Use of Prism</a></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Political Left &amp; Right:</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"> <a href="http://www.huffingtonpost.com/2013/06/11/bernie-sanders-orwellian-future_n_3419173.html?ncid=edlinkusaolp00000003" target="_blank">Bernie Sanders On NSA Leak Revelations: We're Heading For An ‘Orwellian Future’</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.wrn.com/2013/06/ryan-nsa-program-creepy/" target="_blank">Ryan: NSA program ‘creepy’</a></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>If Corporations Can Monitor Us; Why Not the Government?</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.ft.com/cms/s/0/f0b6edc0-d342-11e2-b3ff-00144feab7de.html" target="_blank">Companies Scramble for Consumer Data</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.economist.com/blogs/democracyinamerica/2013/06/surveillance-0?fsrc=scn/tw/te/bl/govtlessthangoogle" target="_blank">Should the government know less than Google?</a> Comment from Peter Horne: The point this misses is that you can walk away from Google and they won't follow you down the road to MS, Apple, or what other service you use...</span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><strong>Technology/Security Implications:</strong></span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://echoedthoughts.com/2013/06/10/the-prism-prison/" target="_blank">The Prism Prison by Peter Horne, Patty's Pioneer</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.prnewswire.com/news-releases/silent-circle-announces-new-pricing-to-support-fast-growing-business-and-personal-use-customers-211047501.html" target="_blank">Silent Circle Announces New Pricing To Support Fast-Growing Business And Personal Use Customers</a></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.guardian.co.uk/world/interactive/2013/jun/08/nsa-boundless-informant-data-mining-slides" target="_blank"> Boundless Informant NSA data-mining tool – four key slides</a> – How do open source nerds feel about maintaining and evolving this infrastructure now?</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><a href="http://www.theregister.co.uk/2013/06/08/what_about_a_us_tech_boycott/" target="_blank">NSA Prism: Why I'm boycotting US cloud tech - and you should too</a></span></p>
<p> </p>
</blockquote></div>
</content>



    <feedburner:origLink>http://outsideinnovation.blogs.com/pseybold/2013/06/how-should-the-disclosures-about-nsa-snooping-change-things.html</feedburner:origLink></entry>
    <entry>
        <title>Tackling a Wicked Problem: California’s Water Supply</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/OutsideInnovation/~3/xUfC3EtjtCA/tackling-a-wicked-problem-californias-water-supply.html" />
        <link rel="replies" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/2013/06/tackling-a-wicked-problem-californias-water-supply.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d8341bfcb953ef019102f0e4ff970c</id>
        <published>2013-06-04T12:13:29-04:00</published>
        <updated>2013-06-04T12:12:44-04:00</updated>
        <summary>How do you address an intractable and contentious issue that’s becoming more and more urgent? That’s the problem faced by California’s newly formed Delta Conservancy. The delta region and estuary formed by the Sacramento and San Joquin Rivers provide some...</summary>
        <author>
            <name>Patty Seybold</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer Roles in Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer-contributed content" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customer-Led Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Customers' Issues &amp; Vision" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Innovation" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://outsideinnovation.blogs.com/pseybold/">
<div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: verdana,geneva;">		  <a href="http://www.customers.com/media/uploads/forum-blog-images-2013/illustration_7_bouldin_island-tour-300x199_large.jpg" title="Bouldin Island Tour"><img align="right" alt="Bouldin Island Tour" height="199" src="http://www.customers.com/media/uploads/forum-blog-images-2013/illustration_7_bouldin_island-tour-300x199_medium.jpg" title="Bouldin Island Tour" width="300" /></a><span style="font-size: 10pt;"> How
		do you address an intractable and contentious issue that’s becoming more
		and more urgent? That’s the problem faced by California’s newly
		formed <a href="http://www.deltaconservancy.ca.gov" target="_blank">Delta Conservancy</a>. The delta region and estuary formed by the Sacramento
		and San Joquin Rivers provide some of the most fertile agricultural land in
		the country, support hundreds of species of wildlife and provide drinking water
		for 60% of Californians. Yet the ecosystem is fragile and beset by both man-made
		and natural calamities. For decades, farmers and environmentalists and water
		companies have been at each other’s throats. Government regulation and
		intervention seems to exacerbate things. So, facing the rollout of a highly
		controversial development plan, the Delta Conservancy took an unusual approach.
		They solicited key stakeholders, including farmers, fishermen, residents, water
		company owners, directors of environmental organizations, and members of local,
		state, and federal agencies to build a shared understanding of the issues.
		These people engaged in a six-month series of site visits and civil dialogues
		in order to build a common mental model. Now they’re about to engage
		in Phase 2: Deepen that shared understanding to help plan the future of the
		Sacramento-San Joquin Delta.</span></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">		    <a href="http://dx.doi.org/10.1571/cs05-30-13cc" target="_blank"><span style="color: #009900;"><strong>Tackling a Wicked Problem: Water Issues!</strong></span></a></span><br />
  <span style="color: #009900; font-family: verdana,geneva; font-size: 10pt;">
		    <em>How the Delta Dialogues Project Is Using Dialogue Mapping to Build Shared Understanding </em><br />
		    By Patricia B. Seybold, CEO &amp; Sr. Consultant, Patricia Seybold Group,
May 30, 2013  </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">   			<a href="http://www.customers.com/media/uploads/forum-blog-images-2013/illustration_1-consummes_preserve_large.jpg" title="Sacramento/San Joquin River Delta "><img align="right" alt="Sacramento/San Joquin River Delta " height="93" src="http://www.customers.com/media/uploads/forum-blog-images-2013/illustration_1-consummes_preserve_small.jpg" title="Sacramento/San Joquin River Delta " width="140" /></a>Jeff
		    Conklin convinced the Delta Conservancy team that forging consensus around
		    the future of the main California water supply was a “Wicked Problem,” and
		    that it would be unethical for them to use strategic planning tools designed
		    for tame problems on this much thornier, more complex, more socially fraught
		    wicked problem. This triggered a unique 6-month initiative dubbed <a href="http://delta.groupaya.net/" target="_blank">The
		    Delta Dialogues</a>, in which 19 passionate and interested people, representing most
		    of the different constituencies impacted by water planning, agreed to engage
		    in a prolonged dialogue to build a shared understanding of the issues surrounding
	    the future of the Sacramento River and San Joquin River Delta area.</span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
			<em>(Download
			the PDF of	the entire article <a href="http://dx.doi.org/10.1571/cs05-30-13cc" target="_blank" title="Tackling a Wicked Problem: Water Issues!">here</a>.)</em></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;"><em><br /></em></span></p></div>
</content>



    <feedburner:origLink>http://outsideinnovation.blogs.com/pseybold/2013/06/tackling-a-wicked-problem-californias-water-supply.html</feedburner:origLink></entry>
    <entry>
        <title>What Are Wicked Problems, Why Are They Wicked, and How Do You Deal with Them?</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/OutsideInnovation/~3/9pROcKiTurY/what-are-wicked-problems-why-are-they-wicked-and-how-do-you-deal-with-them.html" />
        <link rel="replies" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/2013/05/what-are-wicked-problems-why-are-they-wicked-and-how-do-you-deal-with-them.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d8341bfcb953ef01901d63844d970b</id>
        <published>2013-05-27T11:06:00-04:00</published>
        <updated>2013-06-14T17:25:29-04:00</updated>
        <summary>I’ve been thinking a lot about wicked problems recently. As faithful readers know, I’ve been embroiled for the past 10 months in a local community hospital issue and have aired our progress (or lack thereof) in a series of posts....</summary>
        <author>
            <name>Patty Seybold</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://outsideinnovation.blogs.com/pseybold/">
<div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: verdana,geneva;">
<a class="asset-img-link" href="http://www.amazon.com/dp/B00ANVNAF8/?tag=patriciaseybol00" style="float: right;" target="_blank" title="Dialogue Mapping"><img alt="Dialogue-Mapping-book-cover" class="asset  asset-image at-xid-6a00d8341bfcb953ef019103597953970c" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef019103597953970c-120wi" style="margin: 0px 0px 5px 5px;" title="Dialogue-Mapping-book-cover" /></a><span style="font-size: 10pt;">I’ve been thinking
a lot about wicked problems recently. </span></span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    As faithful readers
    know, I’ve been embroiled for the past 10 months in a local community hospital
    issue and have aired our progress (or lack thereof) in a series of posts. </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    Our recent consulting
    work has also exposed us to a number of wicked problems: one is the design
    of a transformational new product line for a highly conservative industry
    in which our client is both a new incumbent and a distant also ran; the other
    involves trying to help a well-meaning group of very smart people get rid
    of layers of barnacles and bureaucracy so they can do their almost impossible
    jobs. Blowing up and starting over is not currently an option, at least not
    without dealing with the evolution of the current state at the same time. </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    
<a class="asset-img-link" href="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef01910359886c970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><img alt="Jeff-Conklin" class="asset  asset-image at-xid-6a00d8341bfcb953ef01910359886c970c" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef01910359886c970c-120wi" style="margin: 0px 5px 5px 0px;" title="Jeff-Conklin" /></a>I love these
    kinds of challenges! But they are frustrating and intractable. What makes
    them so is that they involve “wicked problems.” Wicked problems aren’t just
    hard problems to solve. They are design dilemmas that are heavily embedded
    in social context for which there is no solution. There are only approaches
    that are somewhat better for some, but not all, of the stakeholders. But
    what makes wicked problems particularly wicked is that it’s really hard to
    wrap your collective minds around them. And it’s difficult to do so without
    people taking sides or putting forward their own agendas. We are human, after
    all. We are social animals. We have agendas and careers and values and experience
    and history and things we are passionate about. </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    So, I found it
    refreshing to take some time out from this brain-breaking work to read a
    book written by an old acquaintance and colleague with whom I’d recently
    reconnected (through the auspices of Linked In!). The book is <a href="http://www.amazon.com/dp/B00ANVNAF8/?tag=patriciaseybol00" target="_blank" title="Dialogue Mapping: Building Shared Understanding of Wicked Problems"><em>Dialogue
    Mapping: Building Shared Understanding of Wicked Problems</em></a>. </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    <a class="asset-img-link" href="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef0191035975f0970c-pi" style="float: right;"><img alt="Dialogue Mapping in Action" class="asset  asset-image at-xid-6a00d8341bfcb953ef0191035975f0970c" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef0191035975f0970c-320wi" style="margin: 0px 0px 5px 5px;" title="Dialogue Mapping in Action" /></a>Jeff Conklin
    has spent his entire career helping organizations and groups of people deal
    with wicked problems by 1) focusing on them as his sweet spot, and b) developing
    tools and methods to help groups of people develop shared understanding.
    Here’s Jeff’s take both on why wicked problems are so wicked and why shared
    understanding helps.</span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
      “It turns out there's
      a slippery linguistic trap in the name 'wicked problem,' because the name
      implies there's a 'solution.’ It's more accurate to talk about the degree
      of 'wickedness' in a situation (or perhaps how messy a given 'mess' is).
      (Framing the challenge in this way might help to break our addiction to
      racing around creating and exacerbating 'problems' with our 'solutions'.)
      The truth is that a wicked problem is a set of interlocking issues across
      many domains (i.e., political, environmental, economic, etc.), and any
      attempt to bound the scope of the challenge is arbitrary. Moreover, only
      a tame problem can be 'solved' -- wicked problems can only be managed more
      or less effectively, more or less efficiently. The best we can do is to
      find more elegant and expedient interventions, but ultimately the human
      condition is that there's no getting away from the 'Whac-a-mole' phenomenon
      that even the most elegant intervention on a wicked problem will make some
      issue(s) more wicked for some stakeholder(s).”</span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    Even getting
    started on coming up with a solution to a wicked problem is intractable.
    Everybody involved has a different definition of “the problem,” and all of
    those definitions are probably flawed because we (collectively) don’t yet
    know enough. Jeff Conklin explains:</span></p>
<blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
      “With social complexity, ‘not
      understanding the problem’ does not show up as innocent wonder about the
      mystery of the problem, neither does it usually occur as a thoughtful collective
      inquiry into the deeper nature of the problem. Rather, ‘not understanding
      the problem’ shows up as different stakeholders who are certain that their
      version of the problem is correct or at least that other versions are fatally
      flawed. In severe cases, such as many political situations, each stakeholder’s
      position about what the problem is reflects the mission and objectives
      of the organization (or country) they represent.” </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
        “The Holy Grail of effective collaboration – is in creating
        shared understanding about the problem, and shared commitment to the
        possible solutions. Shared understanding does not mean we necessarily
        agree on the problem, although that is a good thing when it happens.
        Shared understanding means that the stakeholders understand each other’s
        positions well enough to have intelligent dialogue about the different
        interpretations of the problem, and to exercise collective intelligence
        about how to solve it. Because of social complexity, solving a wicked
        problem is fundamentally a social process.” </span></p>
<p style="text-align: right;"><span style="font-family: verdana,geneva; font-size: 10pt;"><em>~
          Jeff Conklin</em></span></p>
</blockquote>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    Here are some
    of my take-aways from reading Jeff ’s seminal book: </span></p>
<p><span style="font-family: verdana,geneva; font-size: 10pt;">
    <a href="http://dx.doi.org/10.1571/br05-23-13cc" target="_blank" title="How to Address “Wicked Problems”"><span style="color: #009900;"><strong>How
    to Address “Wicked Problems”</strong></span></a></span><br /><span style="color: #009900; font-family: verdana,geneva; font-size: 10pt;">
    <em>Use Dialogue Mapping to
    Build a Shared Understanding and Evolve a Group’s Thinking</em><br />
  By Patricia B. Seybold, CEO &amp; Sr. Consultant, Patricia Seybold Group, May
  23, 2013 </span></p></div>
</content>



    <feedburner:origLink>http://outsideinnovation.blogs.com/pseybold/2013/05/what-are-wicked-problems-why-are-they-wicked-and-how-do-you-deal-with-them.html</feedburner:origLink></entry>
    <entry>
        <title>Help Save St. Andrews Hospital</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/OutsideInnovation/~3/9KvaVxIbu1M/help-save-st-andrews-hospital.html" />
        <link rel="replies" type="text/html" href="http://outsideinnovation.blogs.com/pseybold/2013/05/help-save-st-andrews-hospital.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d8341bfcb953ef019102890c95970c</id>
        <published>2013-05-25T22:05:25-04:00</published>
        <updated>2013-05-26T19:09:21-04:00</updated>
        <summary>Please take a moment to sign our petition-- Save St. Andrews Hospital before it closes in Boothbay Harbor on October 1st! Aerial view of St. Andrews Hospital in Boothbay Harbor, Maine Once we lose our LOCAL Emergency Department and hospital...</summary>
        <author>
            <name>Patty Seybold</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Community Hospital" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://outsideinnovation.blogs.com/pseybold/">
<div xmlns="http://www.w3.org/1999/xhtml"><p>Please take a moment to sign our <a href="http://www.avaaz.org/en/petition/Save_St_Andrews_Hospital_and_ER_in_Boothbay_Harbor_Maine/" target="_self">petition</a>-- </p>
<p>Save St. Andrews Hospital before it closes in Boothbay Harbor on October
 1st! </p>
<p style="text-align: center;">
<a class="asset-img-link" href="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef019102921f61970c-pi"><img alt="Standrews-Aerial View" class="asset  asset-image at-xid-6a00d8341bfcb953ef019102921f61970c" src="http://outsideinnovation.blogs.com/.a/6a00d8341bfcb953ef019102921f61970c-500wi" style="display: block; margin-left: auto; margin-right: auto;" title="Standrews-Aerial View" /></a><em>Aerial view of St. Andrews Hospital in Boothbay Harbor, Maine</em></p>
<p>Once we lose our LOCAL Emergency Department and hospital beds, we 
will never be able to get them back! The elderly people, young families 
and working fishermen in our 4 rural communities need the 24 hr. 
emergency room and hospital beds we have had locally for 107 years. But,
 without your help, St. Andrews Hospital will be shut down by October 
1st! 65% of our population is over 65 years old. Historically a fishing 
and vacation community, the coastal Boothbay region has also become a 
coveted retirement destination. But without a local hospital with 
nursing care, rehab and end-of-life care, people are moving away!</p>
<p>St. Andrews was chartered as a rural nonprofit hosptal to serve the 
residents in the 4 communities on the Boothbay peninsula. 86% to 95% of 
the voters in these communities (the customers of this hospital) voted 
to keep it open. Yet, the corporate "parent" insists on closing our 
hospital. They claim it isn't "making money," but St. Andrews has 
generated a surplus of $450K per year for the past 11 years and is the 
first safety net for people in need. The hospital is one of two on the 
Maine coast that can be reached by sea, land and by air. <br />
<br />
The people in our community are scared for their lives and angry that 
they have no say in their own health and wellness. Stop big corporations
 from making life and death decisions over our lives. Let the community 
control the local hospital by electing its board. We're ready and able. 
We've been working for 10 months to Save St. Andrews and we're going to 
keep up the fight until we gain control of our community's hospital! The
 people on our peninsula give $6 million in charity every year. We can 
afford to support and will improve and use our own local hospital and 
preventative health and wellness solutions.</p></div>
</content>



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