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	<title>Palladio Strategy Ltd.</title>
	
	<link>http://www.palladio.ca</link>
	<description>Web, Video, Mobile &amp; Social Media</description>
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		<title>Eastern Art Consultants</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/ZLsDuywtV8Q/</link>
		<comments>http://www.palladio.ca/eastern-art-consultants/#comments</comments>
		<pubDate>Sun, 04 Dec 2011 17:02:54 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Websites]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1362</guid>
		<description><![CDATA[Eastern Art Consultants Website &#038; Logo Design. Eastern Art Consultants Inc. provides a full range of professional appraisal, consulting, and collection management services to both private and corporate clients. This we unique in that it offers up a perfectly bi-lingual site (English &#038; Traditional Chinese).]]></description>
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<p>Eastern Art Consultants Website &#038; Logo Design.</p>
<p>Eastern Art Consultants Inc. provides a full range of professional appraisal, consulting, and collection management services to both private and corporate clients. This we unique in that it offers up a perfectly bi-lingual site (English &#038; Traditional Chinese).</p>
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		<item>
		<title>Moviefone covers TIFF 2011</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/AMRRHV98PwQ/</link>
		<comments>http://www.palladio.ca/moviefone-covers-tiff-2011/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 20:20:02 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1350</guid>
		<description><![CDATA[We worked with moviefone and filmed celebrity interviews for TIFF 2011. We gave them over 100 minutes of video (that&#8217;s 12 minutes less than Madonna&#8217;s W.E. Movie, which I don&#8217;t recommend you run out and see!). Here are some of the highlights: All About &#8216;Afghan Luke&#8217;: British Columbia Desert, Heat and the Truth About Afghanistan, [...]]]></description>
			<content:encoded><![CDATA[<p>We worked with <a href="http://blog.moviefone.com/" onclick="pageTracker._trackPageview('/outgoing/blog.moviefone.com/?referer=');">moviefone</a> and filmed celebrity interviews for TIFF 2011.  We gave them over 100 minutes of video (that&#8217;s 12 minutes less than <a href="http://en.wikipedia.org/wiki/W.E_(film)" onclick="pageTracker._trackPageview('/outgoing/en.wikipedia.org/wiki/W.E_film?referer=');">Madonna&#8217;s W.E.</a> Movie, which I don&#8217;t recommend you run out and see!).</p>
<p>Here are some of the highlights:</p>
<p><a href="http://blog.moviefone.com/2011/09/14/afghan-luke-mike-clattenburg-toronto-film-festival-interview/" onclick="pageTracker._trackPageview('/outgoing/blog.moviefone.com/2011/09/14/afghan-luke-mike-clattenburg-toronto-film-festival-interview/?referer=');">All About &#8216;Afghan Luke&#8217;: British Columbia Desert, Heat and the Truth About Afghanistan</a>, to see a few videos.<br />
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<p>Bryan Cranston on &#8216;Drive,&#8217;<br />
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<p>Willem Dafoe on &#8216;the Hunter&#8217;<br />
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<p>And many more.</p>
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		<item>
		<title>Protected: 8Count Video Proofs</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/5mQ3WBf9p38/</link>
		<comments>http://www.palladio.ca/8count/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 22:41:52 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[For Client]]></category>

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		<title>Protected: AOL Proof Videos</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/a9h3_JP0cxo/</link>
		<comments>http://www.palladio.ca/aol/#comments</comments>
		<pubDate>Sun, 17 Jul 2011 16:44:51 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[For Client]]></category>

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		<title>Twin Diamond Studios</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/3botKp0VbtY/</link>
		<comments>http://www.palladio.ca/twin-diamond-studios/#comments</comments>
		<pubDate>Wed, 13 Jul 2011 02:27:05 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Websites]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1314</guid>
		<description><![CDATA[&#160; Site highlights: WordPress theme Custom Twitter Application to auto-tweet each new blog post Integration with Google Analytics]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-1315" title="Twin Diamond Studios" src="http://www.palladio.ca/wp-content/uploads/Twin-Diamond-Studios.jpg" alt="" width="550" height="668" /></p>
<p>&nbsp;</p>
<p>Site highlights:</p>
<ul>
<li>WordPress theme</li>
<li>Custom Twitter Application to auto-tweet each new blog post</li>
<li>Integration with Google Analytics</li>
</ul>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>SellToronto.com Redesign</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/s42ASHEkbzI/</link>
		<comments>http://www.palladio.ca/selltoronto-com-redesign/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 17:03:52 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Websites]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1302</guid>
		<description><![CDATA[Site highlights: Rebuilt wordpress theme, and upgraded from previous version Custom Twitter Application to auto-tweet each new blog post Integration with Feedburner Integration with Google Analytics Custom photo galleries OpenGraph support]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-1303" title="selltoronto.com" src="http://www.palladio.ca/wp-content/uploads/selltoronto.com_.png" alt="" width="550" height="590" /></p>
<p>Site highlights:</p>
<ul>
<li>Rebuilt wordpress theme, and upgraded from <a title="Sell Toronto" href="http://www.palladio.ca/sell-toronto/">previous version</a></li>
<li>Custom Twitter Application to auto-tweet each new blog post</li>
<li>Integration with Feedburner</li>
<li>Integration with Google Analytics</li>
<li>Custom photo galleries</li>
<li>OpenGraph support</li>
</ul>
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		<item>
		<title>Kia Drive Change Day</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/hgDPN9wSQS8/</link>
		<comments>http://www.palladio.ca/kia-drive-change-day/#comments</comments>
		<pubDate>Mon, 27 Jun 2011 14:40:46 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Websites]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1291</guid>
		<description><![CDATA[Site Highlights: User generated event pages highlighting what Canadians are doing to drive change. Unique video and site content inspiring users to drive change and teaching users how to leverage the power of social media to spread the word. Full integration with social media where users can share via Facebook and Twitter to spread the [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-1293 alignnone" title="Kia Drive Change Day" src="http://www.palladio.ca/wp-content/uploads/Kia-Drive-Change.png" alt="" width="550" height="926" /></p>
<p>Site Highlights:</p>
<ul>
<li>User generated event pages highlighting what Canadians are doing to drive change.</li>
<li>Unique video and site content inspiring users to drive change and teaching users how to leverage the power of social media to spread the word.</li>
<li>Full integration with social media where users can share via Facebook and Twitter to spread the word on driving change.</li>
<li>Twitter Feed showcasing all the activity on the @KiaChange Twitter Page.</li>
<li>Facebook Widget highlighting all the key events and activity on Kia’s Facebook Page.</li>
<li>Acts and events are featured on the map of Canada (via pins) showing visitors how Canadians are driving change.</li>
<li>Fully fledged moderation team in place to help moderate site content and feature key events and acts submitted by users.</li>
<li>Contest.  Will allow users to nominate a deserving community for $25k to drive change for their community!</li>
<li>iPhone App. Will allow users to browse events that are close to their location, submit comments and photos for their events and browse the latest site news.</li>
<li>AND MUCH MORE!</li>
</ul>
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		<item>
		<title>Apple vs Android</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/UiL9zyTcoRY/</link>
		<comments>http://www.palladio.ca/apple-vs-android/#comments</comments>
		<pubDate>Fri, 03 Jun 2011 15:13:44 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Inspirations]]></category>

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		<description><![CDATA[According to a release from ComScore, Google's Android ranked as the top mobile platform. This confirms other reports and measures recently, claiming far more Android device activations compared to Apple's iPhone.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1279" title="ComScore Logo" src="http://www.palladio.ca/wp-content/uploads/comscore-logo.jpg" alt="" width="300" height="52" />According to <a href="http://www.prnewswire.com/news-releases/comscore-reports-april-2011-us-mobile-subscriber-market-share-123098853.html" onclick="pageTracker._trackPageview('/outgoing/www.prnewswire.com/news-releases/comscore-reports-april-2011-us-mobile-subscriber-market-share-123098853.html?referer=');">a release from ComScore</a>, Google&#8217;s Android ranked as the top mobile platform, with 36.4% of U.S. smartphone subscribers. Apple assums the #2 position with 26% of the smartphone market. RIM ranked a close third with a 25.7% share, followed by Microsoft (6.7%) and Palm (2.6%).</p>
<p>This confirms other reports and measures recently, claiming far more Android device activations compared to Apple&#8217;s iPhone.</p>
<p>So, what do people (US mobile subscribers) do with smart phones?</p>
<ul>
<li>68.8% used text messaging</li>
<li>39.1% used browsers</li>
<li>37.8% used apps</li>
<li>23.7% played games</li>
<li>16.5% listened to music</li>
</ul>
<p>In this horserace, Android is pulling ahead of Apple.  Yet, it&#8217;s also pretty well known that Apple still outnumbers Android in the App-count category.  Perhaps we&#8217;ll start to see a shift in development, and more Android apps will emerge.  Or, the order in which they get done will shift to Android first.</p>
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		<title>Share and share alike</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/Tcnk_pAjh6M/</link>
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		<pubDate>Thu, 02 Jun 2011 01:18:19 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Inspirations]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1255</guid>
		<description><![CDATA[Web based collaboration has changed dramatically over the past while.  Gone are the days of emailing versions of documents around. A lot of the time, getting a large photo or document or video to someone else involves a lot of cumbersome email attachments, wacky file storage systems, work-arounds or just giving up.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-1256" title="firefox file transfer is complete" src="http://www.palladio.ca/wp-content/uploads/funny-pictures-firefox-file-transfer-is-complete1-300x199.jpg" alt="Firefox file transfer is complete" width="300" height="199" />A lot of the time, getting a large photo or document or video to someone else involves a lot of cumbersome email attachments, wacky file storage systems, work-arounds or just giving up.</p>
<p>A clean and easy site called <a href="http://dropdo.com" onclick="pageTracker._trackPageview('/outgoing/dropdo.com?referer=');">DropDo </a>(http://dropdo.com/) has emerged that seems to make it very simple.  Upload a large file, get a link for you to share.  The visitor to your link can preview the file online, and optionally download it.</p>
<p>There are a lot of other ways to share and collaborate online, so this service is not necessarily new.  <a title="Site Options" href="http://www.Box.net" onclick="pageTracker._trackPageview('/outgoing/www.Box.net?referer=');">Box.net</a> and <a href="https://www.dropbox.com/" onclick="pageTracker._trackPageview('/outgoing/www.dropbox.com/?referer=');">Dropbox</a> have been around for a while, and offer web-based file storage and sharing and collaboration features, that are far more advanced than DropDo&#8217;s single-file-share service. And there are many more.  Each offers something different and unique (some simple, some feature-rich).</p>
<p><a href="http://en.wikipedia.org/wiki/Tim_Berners-Lee" onclick="pageTracker._trackPageview('/outgoing/en.wikipedia.org/wiki/Tim_Berners-Lee?referer=');">Tim Berners Lee</a> created the basic architecture for the Web in November 1989.  It was his creation of HTML and URLs that formed the basis of universality and connectivity, that gives the Web gets its unique power.  The web allows for unprecedented collaboration and sharing of ideas, and these are just a few tools to help make that easier.</p>
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		<title>Plus one … more</title>
		<link>http://feedproxy.google.com/~r/Palladio/~3/UxHavzRFIwM/</link>
		<comments>http://www.palladio.ca/plus-one-more/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 01:08:07 +0000</pubDate>
		<dc:creator>Laird Farquharson</dc:creator>
				<category><![CDATA[Inspirations]]></category>

		<guid isPermaLink="false">http://www.palladio.ca/?p=1259</guid>
		<description><![CDATA[Social buttons on sites are not new. Add one more to the mix, Google's "plus one" button. And Google is taking it a step further and using these clicks to build an even deeper profile about my likes to better target advertising, as they move further and further into behavioral ad targeting.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1260" title="Google's Plus One Button" src="http://www.palladio.ca/wp-content/uploads/plusonebutton1.png" alt="" width="100" height="100" />Social buttons on sites are not new.  Add one more to the mix, <a href="http://googleblog.blogspot.com/2011/06/1-button-for-websites-recommend-content.html" onclick="pageTracker._trackPageview('/outgoing/googleblog.blogspot.com/2011/06/1-button-for-websites-recommend-content.html?referer=');">Google&#8217;s &#8220;plus one&#8221; button</a>.</p>
<p><a href="http://www.addthis.com/" onclick="pageTracker._trackPageview('/outgoing/www.addthis.com/?referer=');">Add-this</a>, a company that makes adding these social and share buttons easy (with tracking and analytics), now has more than 340 different buttons to choose from.  And in fact, this is not the first social button for Google.  There&#8217;s</p>
<ul>
<li>a button to add a site to your Google bookmarks</li>
<li>a button to share a site with your Google Buzz profile</li>
<li>a button to share within your Google Reader account</li>
<li>even a button to link to a Google Translation of the page you&#8217;re on</li>
</ul>
<p>Now, there&#8217;s a new Google button they&#8217;re calling &#8220;plus one&#8221;.  The phrase &#8220;plus one&#8221; (often times just &#8220;+1&#8243;) has a history in web forums and discussion groups.  When a reader wants to simply agree with a post from another contributor, the convention is to reply, and short-hand comment, &#8220;+1&#8243;, is added to signify a vote in favour, of sorts, or support or agreement to the original post.</p>
<p>What&#8217;s a little bit interesting about Google&#8217;s +1 button, is that when I click the button, it logs to my <a href="https://profiles.google.com/lairdf/about" onclick="pageTracker._trackPageview('/outgoing/profiles.google.com/lairdf/about?referer=');">Google Profile</a>, and is <a href="https://profiles.google.com/lairdf/plusones" onclick="pageTracker._trackPageview('/outgoing/profiles.google.com/lairdf/plusones?referer=');">publicly visible</a>. So, like all things on the Internet, what you do, say and visit leave a digital footprint.  My Facebook&#8217;s Like button clicks are visible to my circle of Facebook Friends, and now by Google Plus One clicks are visible to everyone.  And Google is taking it a step further and using these clicks to build an even deeper profile about my likes to better target advertising, as they move further and further into behavioral ad targeting.  So, if you Plus One a Tablet PC on Best Buy&#8217;s website, they&#8217;ll use that vote to know more about you and your intents and interests. Make no mistake, just like the Facebook Like button, this is all about Google/Facebook trying to get more information known about you, as you share your likes and dislikes around the &#8216;net.</p>
<p>Recently &#8212; in other button related news &#8212; <a href="http://blog.twitter.com/2011/05/introducing-follow-button.html" onclick="pageTracker._trackPageview('/outgoing/blog.twitter.com/2011/05/introducing-follow-button.html?referer=');">Twitter added a new button</a> to their quiver of buttony goodness, which make it easy to follow the site&#8217;s Twitter account.</p>
<p>Now, even without AddThis, adding these buttons is usually very simple.  Normally there&#8217;s a few lines of code to add to your page or your site&#8217;s template.  Some even have WordPress or Drupal Plugins, making it even easier.</p>
<p><a href="http://mashable.com/" onclick="pageTracker._trackPageview('/outgoing/mashable.com/?referer=');">Some</a> <a href="http://www.huffingtonpost.com" onclick="pageTracker._trackPageview('/outgoing/www.huffingtonpost.com?referer=');">sites</a> <a href="http://techcrunch.com" onclick="pageTracker._trackPageview('/outgoing/techcrunch.com?referer=');">love</a> to add these buttons (and even had the &#8220;plus one&#8221; button launched on their sites on the first day), and others tend to shy away because they clutter and obfuscate the experience, making the actual content harder to find and read.</p>
<p>I personally think adding a few can be good, but done sparingly and elegantly, and only if users use them, so check your stats and referrals to ensure they&#8217;re effective and useful.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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