I’m helping WISH-TV’s Julie Patterson organize the online activities of the annual Will Power Race For Riley fundraiser. Go to the webpage for the cool story on the history of the event. I know there are lots of fellow runners who read me/follow me, so please also consider putting this on your Spring calendar. And of course, there’s that “Social Media” you’ve heard about on TV! Join the Facebook Fan Page, and follow us on Twitter. THANKS!

Today: Mostly to partly sunny. High 67!

Tonight: Increasing cloudiness and not as cold. Low 46.

Sunday: Mostly cloudy. Slight shower chances. High 59. Low Sunday night 42.

Monday: Mostly cloudy. Slight shower chances. High 56.

Today: Mostly to partly sunny. High 66!

Tonight: Increasing cloudiness and not as cold. Low 46.

Sunday: Mostly cloudy. Slight shower chances. High 59. Low Sunday night 40.

Monday: Mostly cloudy. Slight shower chances. High 55.

Today: Mostly to partly sunny. High 66!

Tonight: Increasing cloudiness and not as cold. Low 46.

Sunday: Mostly cloudy. Slight shower chances. High 59. Low Sunday night 40.

Monday: Mostly cloudy. Slight shower chances. High 55.

I am a Male Celebrity Model.  And that’s OK. This weekend you’ll find me sashaying (sp?) down the runway with a purse in tow (but no open-toed shoes) to raise money for The Beacon Of Home Center for Women. Go here for all the specifics. It’s on the west side of Indy from around Noon to 3pm Saturday November 14.  Here’s everything you need to know about Purse Auctions, But Were Afraid To Ask:

* You and your guests purchase tickets before the event (limited seating)
* You bring a new or gently used purse to the event or make arrangements for us to pick up before event
* You fill the purse or purses with items women (other guests) would love to have, ex., candles, candy, cash, gift cards, makeup, nail polish, books, Christmas decorations, and of course CHOCOLATE.
(Please make certain the purse can close without anything sticking out of it)
* You may bid on as many purses as you wish but you will not know what is inside when you bid on it..that’s the fun part!

Today: Mostly sunny. High 61.

Tonight: Partly cloudy. Low 43.

Saturday: Mostly sunny in the morning, partly cloudy later in the
afternoon. High 65.

Saturday Night: Mostly cloudy. Low 47.

Sunday: Mostly cloudy with a slight chance of showers. High 59.

Today: Mostly sunny. High 61.

Tonight: Partly cloudy. Low 42.

Saturday: Mostly sunny in the morning, partly cloudy later in the
afternoon. High 65.

Saturday Night: Mostly cloudy. Low 46.

Sunday: Mostly cloudy with a slight chance of showers. High 58.

Today: Mostly sunny. High 61.

Tonight: Partly cloudy. Low 42.

Saturday: Mostly sunny in the morning, partly cloudy later in the
afternoon. High 65.

Saturday Night: Mostly cloudy. Low 46.

Sunday: Mostly cloudy with a slight chance of showers. High 58.

Today: Sunny, and not as breezy. High 59.

Tonight: Mostly clear. Low 37.

Friday: Mostly sunny. High 64.

Friday Night: Partly cloudy. Low 45.

Saturday: Partly cloudy. High 64.

Today: Sunny, and not as breezy. High 57.

Tonight: Mostly clear. Low 33.

Friday: Mostly sunny. High 63.

Friday Night: Partly cloudy. Low 43.

Saturday: Partly cloudy. High 64.

Today: Sunny, and not as breezy. High 58.

Tonight: Mostly clear. Low 34.

Friday: Mostly sunny. High 63.

Friday Night: Partly cloudy. Low 44.

Saturday: Partly cloudy. High 64.

I’ve learned plenty of things this year (not that there’s anything wrong with it) and one of the most striking is the power of New Media.  And not just in some abstract, isn’t-this-cool-sense.  I started posting  random jokes, links, and forecasts on Facebook and Twitter.  Now I have a creative outlet that allows me to directly interact with viewers, listeners, non-viewers, non-listeners, weather fans, people who could care less about the weather…on and on.  I don’t have to blow money on a consultant.  I find out right away what people respond to.  It’s not plastic, and it’s not micro-managed.  I’ve found Content is king, and nothing is a one-way broadcast.  The conversations meander, sometimes there’s no point, often the responses are ten times funnier than what I first wrote… You can’t focus group it, predict it, format it, control it.  Guess what?  It’s like LIFE.

I think it’s cool that people want me to be a part of their life, and think of me as a friend.  I don’t do what I do on-line because it’s part of a job description.  I love talking with people who remember me on Channel 4 or WTPI or WENS or….(the entire resume is available on microfilm) but I want to be a personality who also lives where you are NOW.  That’s talking with you on the radio, chatting with you on a webcam, tweeting with you, Facebooking with you…if you’re there-I’m there.  (Do I sound like a stalker?)

This brings me to “Paul Poteet’s Gotta Eat.”  I’ve been working through plans for several projects in the last few weeks.  The business models are all slightly different, but they will all involve multiple “platforms.”  The most important thing:  I hope they involve YOU.

Here’s a preview of “Gotta Eat” that we did for Facebook.

Today: Sunny, and still a little breezy. High 59.

Tonight: Clear and cold. Low 36.

Thursday & Friday: Mostly sunny/mostly clear! High Thursday 60. Low
Thursday night 40. High Friday 66.

Today: Sunny, and still a little breezy. High 57.

Tonight: Clear and cold. Low 32.

Thursday & Friday: Mostly sunny/mostly clear! High Thursday 58. Low
Thursday night 36. High Friday 63.

Today: Sunny, and still a little breezy. High 58.

Tonight: Clear and cold. Low 34.

Thursday & Friday: Mostly sunny/mostly clear! High Thursday 59. Low
Thursday night 38. High Friday 65.