Bosa Media Marketing

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If there’s anything I have missed, please leave it in the comments or send me a message and I’ll get it added to the post.

How to Lower Your Bounce Rate in Google Analytics

sheldonpayne — Mon, 05 Aug 2019 12:57:17 +0000

Easy Ways to Improve Your Bounce Rate

Build it, and they will come. When referring to website visitors this mantra may (or may not) be true, but that’s only part of the story. What truly matters is what happens when your visitors reach your site. If they glance at it and don’t like what they see, they will leave without performing any actions. That’s called a bounce, and that’s usually a bad sign.

What is a Bounce Rate?

One of the more important site metrics that Google Analytics measures is bounce rate. They define a site’s bounce rate as “single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server”. In other words, the number of times a visitor arrives at your site and leaves without visiting any other pages, divided by the total number of visitor sessions on your site over any given period.

What is an Acceptable Bounce Rate?

It’s important to recognize that your website will probably never achieve a 0% bounce rate. There will always be people who come to it and leave without performing any other action. Maybe they clicked on it by accident. Maybe they scanned it quickly and decided it wasn’t what they were looking for. Maybe they bookmarked your site with the intention of coming back later. Whatever the reason, people will come and go from your website, and a significant bounce rate is a natural result.

The question then remains, what is an acceptable bounce rate?

Based on the data gathered in the Rocket Fuel Study, here’s a bounce rate grading system of sorts:

25% or lower: Something is probably broken
26-40%: Excellent
41-55%: Average
56-70%: Higher than normal, but could make sense depending on the website
70% or higher: Bad and/or something is probably broken

While there is no definitive answer to this, the general consensus is that a lower bounce rate is preferable to a higher one. Having said that, even Google reminds us that not all sites are created equal and that depending on the goal of your landing page, maybe it’s perfectly acceptable that the visitor has no other action to perform.

If we assume that the majority of landing pages are created with the purpose of funneling a visitor toward a specific action, or series of actions, then a lower bounce rate is preferable. Let’s take a look at 9 easy changes you can make to your website today to improve your bounce rate and keep your visitors on your site longer.

Speed Up Your Page Loading Time

It doesn’t matter how amazing your site’s content is, if your visitors have to wait for the pages to load, they probably aren’t going to stick around long. The days of slow internet are in the past; high-speed internet is everywhere now. It is critical that your site is optimized for speed. This includes using a premium theme (or quality code, if your site is a custom design), being hosted on quality servers, and using proper image compression.

Use an Easy-to-Read Layout

How many times have you gone to a website and thought “Yuck.. what a mess!”? Content might be king, but if it’s not displayed well, the message is going to get lost along the way. Choose your colours carefully. Use headings and smaller paragraphs. Include images or videos in a way that enhances your content, not distracts from it.

Keep Your Content Relevant

Nobody likes change. That’s a given, but there’s nothing worse than out-of-date content. Writing a fantastic post is only the beginning. It’s not enough to hit “publish” and walk away from it. Best practices dictate that you should periodically review your site to give it a quick refresh, and update any content that might need dusting off.

Be Mobile-Friendly

Mobile users are the fastest-growing segment of internet traffic. Don’t make their website experience any less than ideal than that of your desktop visitors. By default, most premium themes are responsive, meaning that the site layout will automatically adjust to match the size of your visitor’s screen. The viewing experience of someone on a computer with a large screen will be comparable to someone using an iPhone or tablet. The site doesn’t merely shrink on the smaller screen. It will automatically resize and change the layout to make maximum use of the limited screen area.

Develop a Well Thought-out Marketing Strategy

Users don’t like pop-up ads. While most websites do have some form of ad revenue generation, excessive use of pop-ups and other advertising strategies are bound to sour a user’s experience. Rather than bombarding a visitor with a bunch of pop-ups, consider minimizing their use and allowing the user to consume the content.

External Links Open in New Window

This is one of those seemingly obvious, but consistently overlooked, ways of improving your site’s bounce rate. Any time you include an external link on your page, ensure that it is set to open in a new tab or window. Why? By their very nature, external links are designs to send your visitor away from your site. While there’s nothing wrong with that, and Google actually likes to see external links on a page, you don’t want to redirect your user completely away from your site. Having an external link open in a new window allows them to view that other page, but still maintain a foot in yours. Think of it as a win-win for everyone.

Link to Relevant Internal Content

It’s equally important to use internal links to relevant content on your site. The key phrase here is “relevant”. You don’t want to send your visitors through a maze of old posts or pages simply to put a check in the “link internally” SEO box. Your objective should be to guide your visitors logically through various topics. If they get confused, they will leave.

Employ a Clear Call to Action

Every page or post must have a clearly defined goal and a single crystal-clear call to action. Do you want your visitor to click to sign up for your newsletter? State that. Do you want readers to comment on your latest blog post? Ask them. There should be no guessing when it comes to the meaning of your page or post.

Site Search

Websites are written by humans for humans. Although Google and other search engines can crawl an entire site at the speed of light, humans use a different method. We like to search for things, so give the users a hand and add a visible search box to your site. You’ll be amazed at how many of them appreciate being able to navigate between topics by entering a word or two into that search box.

The Bottom Line

Anything that you can do to increase the length of time, and overall engagement, of visitors on your site, is worth putting into action.

Join Me on Social Media

Instagram – https://www.instagram.com/paynesbrain

LinkedIn – https://www.linkedin.com/in/sheldonpayne/

Join My Private Facebook Group – https://www.facebook.com/groups/NewfoundMarketingMasterminds/

If you know of any other hashtags that I may have missed, please leave it in the comments or send me a message and I’ll get it added to the post.

What are some other methods of improving the bounce rate that you might have used on your site?

The post How to Lower Your Bounce Rate in Google Analytics appeared first on Bosa Media Marketing.

How to Filter Internal Traffic in Google Analytics

sheldonpayne — Mon, 15 Jul 2019 12:59:37 +0000

In this video, I will teach you to remove Internal Traffic from your Google Analytics so you can have cleaner data to make better marketing decisions.

The post How to Filter Internal Traffic in Google Analytics appeared first on Bosa Media Marketing.

Comparison of Paid Press Release Distribution Services: the Good, the Better, & the Best

sheldonpayne — Sat, 27 Apr 2019 15:05:17 +0000

Paid press release distribution services syndicate news to their own networks of sites, journalists, bloggers, media outlets, and syndication partners. It places news in front of target customers to ensure that it is effective and successful.

Using a press release site helps a business grow. It establishes a brand,

However, not all paid PR services are created equal. There is good, better, and the best.

Let’s take a look at these press release services and what makes them stand out:

1. Newswire

Newswire is the distribution platform that is best in customer service. Not only that, it offers a wide range of PR services under its hood.

If you’re a business looking for more requirements, this is the exact platform that can provide your need. It offers press release distribution, media monitoring, media database, media outreach, newsroom, and PR strategy.

It offers different plans to fit any budget and size. The basic plan called Premium costs $119.

The plan covers premium network distribution to 250 media outlets and Google News inclusion. It allows up to 6 hyperlinks, up to 4 images, embed video, industry list, up to 2 additional files, autopost on social media accounts (FB and Twitter), share preview to clients, and publish notification through email. Distribution reports are given to clients.

Not only Newswire is “best in customer service,” but it is also the “best in value” as it continues to develop its products to provide more valuable results.

The site provides one of the fastest turnaround time among the PR services in the market. They make sure that your release is error-free despite the quick process.

The site prioritizes the inclusion of multimedia in the release because they understand its importance in search engine optimization and exposure. In other PR companies, clients need to pay extra for adding images and videos.

Based on reviews, the paid distribution site is easy to use, efficient, provides quality work, and excellent customer service. They commended the site’s very responsive team who is ready to give a helping hand throughout the process.

It is suitable for startups and small and medium companies that don’t have big investment for distribution. The site is also recommended for companies that are new to distribution. It’s not hard to use the platform because there is always someone who is ready to assist.

With the platform’s extensive plans, any companies no matter what size can use the site. You can just choose any plan that suits your goals and budget.

2. eReleases

eReleases is a popular wire service for small businesses and startups. It is suitable for companies with a very limited budget. It is recognized for providing wide distribution at an affordable price.

It has been awarded as a “small business leader” due to its quality work at a fair price. The basic plan called Buzz Builder offers syndication of news to at least 60 online media sites, Tier-1 Newswire US national distribution direct to editorial desks, AP and Google News inclusion, and WireWatch proof of distribution report.

It provides writing service for $300. A package of writing and distribution costs $599. First-time clients can get a $100 (33 percent) off on the first distribution basic plan. Instead of paying $299, they just have to pay $199.

Clients who have used the PR site appreciate their responsive team whenever they have inquiries. They quickly answer any queries and return on time.

The site has a proven track of record for generating interest from the media. There are customer reviews that prove that its distribution resulted in mentions or media coverage.

3. PR Web

Distribution of releases can boost the exposure and visibility of a brand. PR Web excels in boosting a company’s online exposure. And the site can reinforce your message without the need for paying an expensive plan that increases traffic and sales.

It is recommended for companies that want to gain more exposure online. It covers many sites and locations in its network.

The basic plan costs $99. It distributes the release to PR Web and other major news sites. Registration is a must but it’s free.

The process starts with registration. The client then chooses the type of distribution they want. They then pay the cost of the plan.

Next is inputting the press release following the site’s format. You have to choose the specific industry you want to send it. The editorial team reviews the release before it gets published.

After revision, it is sent to target media. The site tracks your release. An analytics report is generated.

PR Web is the solution for brands that want to boost their online exposure. If they want wider visibility, they can get its Premium plan that costs $389.

Online reviews about the site tell that the customer service is not that responsive when a client inquiries. It takes time for them to answer, and usually, no one is available to chat.

4. PR Newswire

PR Newswire is the oldest and widest release distribution platform. In fact, it works with other paid sites to provide wider exposure and visibility.

It is the top choice of companies that are looking for the proven track of records in public relations. With many years of experience, they don’t have to show how they operate.

It is excellent for companies that want immediate exposure and effective PR results. Reviews show that companies that have used the site landed media coverage and mentions than any other PR sites.

As expected, it provides more expensive plans than any other PR companies. A membership fee of $195 is necessary before getting any distribution plan. Being a member provides added perks, including consultation, online member center, access to the distribution network, complimentary phone/ webinar training, online, email and phone support, media studio, member-only webinars, proofreading of content, and visibility reports.

The basic plan costs $350 where news is distributed only to local or state options. Regional and top market plan costs $575, while national plan costs as high as $880.

While the plans are costly, it is suitable for small and medium companies that can support expensive distribution in exchange for PR results. It fits those that want to see an immediate improvement in their business. Unfortunately, it is not for companies that have limited funding for the distribution of releases.

What’s good with this paid site is that you can choose either to go local, regional, or national. If you want to target local reporters, they offer a specific targeting to reach your audience.

They also offer plans if you want to reach the regional level or national level. If you want to promote your business to other countries, spending on online news distribution is still more affordable than paid advertisements that are very costly.

PR Newswire is the platform for companies looking for a strong network, detailed targeting, large industry lists, and focus on digital media. When it comes to reviews, previous clients are happy with its service.

They can be reached via chat, email, or phone support. They respond to queries very fast.

Again, there are reasons why using paid PR sites are sometimes pricey. The service comes with the cost. If you’re looking for PR outcome, using a paid site is better than using a free wire service.

Usually, free sites only syndicate content on their own sites. You can’t gain exposure and visibility that you want because it is only syndicated on its few sites for a very limited time.

There are also too many links on its site that may tag your brand as spam. Often, these links direct outside the site or to your competitor’s page.

Since releases are only sent to its few sites, it’s impossible that you can reach your target audience. It’s seldom that journalists are subscribed to this kind of free site.

It’s free for the reason that they have limited services. Oftentimes, if you want more features or exposure, you have to upgrade that costs like the paid wire services.

Paid distribution service is the option if you have an important or breaking story to share. These sites offer features that guarantee the outcome. Although there is no guaranteed publicity, they can increase the odds of getting one.

Their features and services come with the price. If you just want to save on distribution and just want mere exposure, you can start with a free site. However, for maximum result, you can combine the distribution services.

Using a paid site for distributing a release can be costly but it is still cheaper than any paid advertisement. You can also measure the results, so you’ll know if it’s a success.

If you want to know the god, the better, and the best, you can weigh each service. What PR site is suitable for your goal, needs, and budget? Only you can decide.

About Michael:

Michael is an experienced leader and innovator with a long track record of successfully developing brands online. His proficiency in growing SaaS platforms, generating web traffic and global team building has aided in driving Newswire’s rapid growth. Michael strives to make press release Newswire the disrupter in the PR and Marketing space, allowing businesses to attract media attention without the need for high-priced agencies.

The post Comparison of Paid Press Release Distribution Services: the Good, the Better, & the Best appeared first on Bosa Media Marketing.

Popular April Hashtags For Your Social Media Marketing Calendar

sheldonpayne — Wed, 27 Mar 2019 10:55:04 +0000

The following are a number of popular April hashtags. They had been put together to make the work of a social media manager easy to fill their social media calendar for your business or your clients.

April 1:

April fool’s day

This day is observed by pulling pranks and jokes with friends and relatives.

#AprilFoolsDay

April 2:

NATIONAL RECONCILIATION DAY

This day is meant to be a day of reconciliation between two parties, to mend broken relationships and friendship.

#ReconciliationDay

April 3

WORLD PARTY DAY

This day is celebrated worldwide for friends and acquaintances to celebrate and have fun.

#WorldPartyDay

NATIONAL WALKING DAY

Walking is a form of physical activity that has loads of benefits to the body. Sponsored by the American Heart Association, this day is to draw awareness of people to at least 30 mins daily walking as recommended by the association.

#NationalWalkingDay

April 4:

NATIONAL HUG A NEWSPERSON DAY

This day is to celebrate the work that news people do and to show appreciation by giving hugs.

#HugANewspersonDay

NATIONAL SCHOOL LIBRARIAN DAY

This day is to honor school librarians specifically

#SchoolLibrarianDay

April 5:

NATIONAL FLASH DRIVE DAY

#FlashDriveDay

April 6:

NATIONAL LOVE OUR CHILDREN DAY

Celebrated every first Saturday of April, this day is to celebrate, honor and love children

#NationalLoveOurChildrenDay

April 7:

NATIONAL BEER DAY

#NationalBeerDay

NATIONAL GIRL, ME TOO DAY

This day is to celebrate the resilience and strength of girls and also share encouragement among themselves

#NationalGirlMeTooDay

#GirlMeToo

April 8:

NATIONAL ZOO LOVERS DAY

#NationalZooLoversDay

April 9:

NATIONAL CHERISH AN ANTIQUE DAY

Antiques are special, and they represent a certain history. This day is a day to cherish those historic pieces.

#CherishAnAntiqueDay

NATIONAL WINSTON CHURCHILL DAY

#WinstonChurchillDay

NATIONAL LIBRARY WORKERS DAY

This day is celebrated on the Tuesday in National library week, and it is dedicated to appreciating all library staff.

#NationalLibraryWorkersDay

April 10:

NATIONAL SIBLINGS DAY

This day is to celebrate siblings and the bond shared.

#NationalSiblingsDay

April 11:

NATIONAL PET DAY

#NationalPetDay

April 12:

NATIONAL TEACH CHILDREN TO SAVE DAY

#TeachChildrenToSaveDay

NATIONAL DAY OF SILENCE

2019’s national Day of silence is April 12th, and it is a day set to protest the bullying is the LGBTQI community. The annual day of action to spread awareness about the effects of the bullying and harassment of lesbian, gay, bisexual, transgender, queer, and questioning students. Students take a day-long vow of silence to represent the silencing of LGBTQ students symbolically

#NationalDayofSilence

NATIONAL SCRABBLE DAY

#NationalScrabbleDay

April 13:

NATIONAL THOMAS JEFFERSON DAY

This is the celebration of the birth of third President of The United States, Thomas Jefferson.

#NationalThomasJeffersonDay

April 14:

National Gardening Day:

This day is to celebrate and encourage gardening.

#NationalGardeningDay #diygarden.

NATIONAL REACH AS HIGH AS YOU CAN DAY

This day is to encourage us all that we can reach high(er) as we aim to

#ReachAsHighAsYouCanDay

April 15:

NATIONAL TITANIC REMEMBRANCE Day

Titanic which was dubbed the unsinkable ship sank and many lives were lost. This day is to remember those people

#TitanicRemembranceDay

NATIONAL TAKE A WILD GUESS DAY

This day is so much fun as it is celebrated by trying to guess about things.

#TakeAWildGuessDay

NATIONAL ORCHID DAY

#NationalOrchidDay

NATIONAL TAX DAY

April 15 of each year is National Tax Day.

#NationalTaxDay

April 16

NATIONAL WEAR YOUR PAJAMAS TO WORK DAY

This is a day after taxes are due and it is meant to represent a stress relief day.

#WearYourPajamasToWorkDay

NATIONAL HEALTHCARE DECISIONS DAY

#HealthcareDecisionsDay

April 17:

GET TO KNOW YOUR CUSTOMERS DAY

Get to Know Your Customers Day is observed annually on the third Thursday of each quarter (January, April, July, October). This is a day to reach out to your patrons and get to know them better.

#GetToKnowYourCustomersDay

April 18

NATIONAL COLUMNISTS’ Day

This day is to celebrate all newspaper columnists.

#NationalColumnistDay.

NATIONAL LINEMAN APPRECIATION DAY

We have these people to thank for our electricity

#NationalLinemanAppreciationDay

#thankalineman

NATIONAL HIGH FIVE DAY

This day is a fun day when you can high five anyone you come by.

#NationalHighFiveDay

#High5Challenge

April 19:

NATIONAL GARLIC DAY

National Garlic Day is observed annually on April 19.

#NationalGarlicDay

April 20

NATIONAL LOOK ALIKE DAY

The idea of this day to dress up to look like someone (famous)

#NationalLookALikeDay.

April 21:

NATIONAL KINDERGARTEN DAY

This is a day to share kindergarten experiences and also to appreciate kindergarten teachers.

#NationalKindergartenDay

April 22:

NATIONAL EARTH DAY

This day is specifically for environmental protection.

#EarthDay

April 23:

NATIONAL PICNIC DAY

#NationalPicnicDay.

April 27:

NATIONAL TELL A STORY DAY

#NationalTellAStoryDay.

April 28:

NATIONAL SUPERHERO DAY

National Superhero Day is observed annually on April 28. This is a day to honor superheroes, both real and fictional.

#NationalSuperheroDay.

April 30

NATIONAL HONESTY Day

This day is celebrated by answering all questions truthfully.

#NationalHonestyDay

Awareness Months

National Occupational Therapy Month
National Parkinson’s Awareness Month
National Cancer Control Month
Stress Awareness Month
Irritable Bowel Syndrome Awareness Month
National Autism Awareness Month
Oral Cancer Awareness Month
Child Abuse Prevention Month
National Poetry Month
National Library Month

Find Me on Social Media

Facebook –https://www.facebook.com/sheldon.payne/

Instagram –https://www.instagram.com/paynesbrain

YouTube –https://www.youtube.com/user/PaynesBrain

LinkedIn –https://www.linkedin.com/in/sheldonpayne/

Join My Private Facebook Group –https://www.facebook.com/groups/NewfoundMarketingMasterminds/

If you know of any other hashtags that I may have missed, please leave it in the comments or send me a message and I’ll get it added to the post.

How to Set Up Google Search Console

sheldonpayne — Sun, 24 Mar 2019 14:26:07 +0000

In this article I’ll show you how to setup Google Search Console

There are few things more important to your website than proper SEO. Whether making sure your pages have the correct amount of characters for their metadata descriptions, having your most recent changes indexed in search engines, or even just knowing if you have any broken links or 404 pages, there are a lot of factors under the hood to keep track of. Google Search Console (formerly Webmaster Tools) has positioned itself as one of the most useful and reliable SEO tools, as befitting the search engine giant that developed it. If you want to take advantage, but don’t know where to start, read on for our helpful guide on how to get Search Console running for your website.

Getting Started with Google Search Console

The first step is visiting the Google Webmasters page and signing in using a Google account. If you happen not to have a Google account, you can easily create one using an existing email address, such as the admin email for your website. Click on the Add a Property button and then add your site’s URL. Be aware of whether your site uses www or is a “naked” url. The best way to ensure that GSC gets the right one is to visit your home page and then directly copy the url from the browser’s address bar and then paste that. While we might not see the difference, to Google www.yoursite.com and yoursite.com are two different things.

Verifying Your Domain

Before you’ll have access to Google Search Console tools for a property, you’ll need to verify that you’re the owner. The verification process is fairly straightforward. Google will recommend a verification method. These may include using the Google Analytics or Google Tag Manager account associated with the site, uploading an HTML file, adding a meta tag to your site header, signing in to your domain registrar or host.

If the recommended method doesn’t work for you, you can click on the Alternate Methods tabs and select another option. Once verified, you’ll be taken to the GSC dashboard.

Add a Sitemap

The next thing you want to do is add a sitemap, which will allow Search Console to better understand your website’s structure. If you have a WordPress site with Yoast SEO your sitemap address will be sitemap_index.xml.

Visit the Search Console Dashboard and click on the Sitemaps button. Click on the Add/Test Sitemap button and type the address of your sitemap. Click on the Test button to make sure you’ve got the right one with no errors. If everything looks ok, repeat this step but this time click on the Submit button. This will tell Google what pages it should look at and index.

Indexing Your Site

The penultimate step of setting up Search Console is visiting the Dashboard, looking under the Crawl menu, and navigating to “robots.txt Tester”. Here is where you can do exactly that – test your website’s robots.txt file so that Google knows which parts of your website not to crawl. If you see 0 Errors you’re good.

Lastly, under the same menu, visit the “Fetch as Google” page. This is where you can expedite the process of having Google crawl your site, which can be especially useful if you have significant changes that need to be indexed. Since you’re looking to have your entire site indexed by Search Console this first time, leave the text box blank and click on “Fetch and Render”, and once it finishes processing, click on “Submit to Index”. Choose to crawl “URL and all direct links”, and Google will send its spiders to navigate your site.

You’re Good to Go

Congratulations, you now have Search Console set up on your domain! In a future article, I’ll be looking at some of the more common things that you can do with Search Console and how it can be an SEO game-changer. In the meantime, if you want to know more about Search Console functionality, SEO, or if there’s anything else you’re curious about, feel free to connect with me.

The post How to Set Up Google Search Console appeared first on Bosa Media Marketing.

Popular March Hashtags For Your Social Media Marketing Calendar

sheldonpayne — Fri, 22 Feb 2019 14:32:01 +0000

The following are a number of popular March hashtags. They had been put together to make the work of a social media manager easy to fill their social media calendar for your business or your clients.

March 1

NATIONAL FRUIT COMPOTE DAY

National fruit compote day is observed every March 1, and it is to create an avenue to intimate the people on the importance of fruit to humankind.

Hashtag: #NationalFruitCompoteDay

NATIONAL EMPLOYEES APPRECIATION DAY

Employees are seen as important assets which help in fulfilling organizational objectives. National employee appreciation day is a day observed every March 1 which create an avenue for companies to appreciate their employees.

Hashtag: #EmployeesAppreciationDay

NATIONAL DRESS IN BLUE DAY

This is celebrated every March 1 to enlighten the people about the causes of colon cancer and awareness is created by wearing blue.

Hashtag: #DressInBlueDay

March 2 Hashtags

NATIONAL OLD STUFF DAY

This is a day set aside to celebrate our ancient tradition, beliefs, food, e.t.c.

Hashtag: #NationalOldStuffDay

NATIONAL SPEECH AND DEBATE EDUCATION DAY

This is a day specifically for celebrating our speech, debate, and education.

Hashtag: #NationalSpeechDebateEducationDay

March 3 Hashtags

NATIONAL I WANT YOU TO BE HAPPY DAY

The national I want you to be happy day is always observed every March 3. It is a day set aside to give happiness to the moody ones. It is also a day to show love and care to people

Hashtag: #IWantYouToBeHappy

NATIONAL ANTHEM DAY

The national anthem day is a day celebrated every March 3 to intimate people on the importance of the country anthem and to sing it aloud.

Hashtag: #NationalAnthemDay

March 4 Hashtags

NATIONAL GRAMMAR DAY

This is a day set aside every March 4 for the promotion of proper grammar in the society. It celebrates the rules for English language.

Hashtag: #NationalGrammarDay

NATIONAL HUG A G.I DAY

This is a day reserved for those serving in the armed forces or in the military. It is set aside to show love and admiration to men and women in the military.

Hashtag: #HugAGIDay

March 5 Hashtags

NATIONAL MULTIPLE PERSONALITY DAY

Personality is a characteristic unique to oneself. The national multiple personality day is celebrated every March 5th. It is a day set aside to look at oneself and connect with who you are.

Hashtag: #MultiplePersonalityDay

March 6 Hashtags

NATIONAL DRESS DAY

Hashtag: #NationalDressDay

NATIONAL DENTIST DAY

This is a day reserved to celebrate dentist across the nation for their work and impact made in the lives of people. It is a day set aside to show love to the dentists.

Hashtag: #NationalDentistDay

NATIONAL FROZEN FOOD DAY

This is a day differentiated from every other day to celebrate frozen food which has being a lifesaver when it comes to our protein consumption. National frozen food day is a day set aside to celebrate frozen food consumption all over the world.

Hashtag: #NationalFrozenFoodDay

March 7 Hashtags

NATIONAL CEREAL DAY

This is a holiday which is celebrated annually every March 7th. It is a day to celebrate the crunchy, crisp and sweet breakfast treat.

Hashtag: #NationalCerealDay

NATIONAL BE HEARD DAY

It is a day observed across the country by small business on every March 7th. It is a day use in celebrating small business and their efforts to be heard throughout the world.

Hashtag: #NationalBeHeardDay

March 8 Hashtags

NATIONAL-INTERNATIONAL WOMEN’S DAY

This is a day set aside every 8th of March to celebrate women all around the world. It is a day separated from every other day to attach more important to women all around the universe.

Hashtag: #NationalInternationalWomen’sDay

March 9 Hashtags

NATIONAL GET OVER IT DAY

This is a day set aside every 9th of March to get over past experience. It could Ne an awful experience or the other way round.

Hashtag: #NationalGetOverItDay

NATIONAL BARBIE DAY

This is a day set aside every March 9th to celebrate the Barbie doll.

Hashtag: #NationalBarbieDay

March 10 Hashtags

INTERNATIONAL DAY OF AWESOMENESS

Founded in 2007 by Kevin Lawver. Today is a day to celebrate everything that is awesome.

Hashtag: #InternationalDayOfAwesomeness #DayOfAwesomeness #IDOA

March 11 Hashtags

NATIONAL NAPPING DAY

National napping day is observed every March 11. It is a day set aside to take enough nap so as to recover the lost hour of rest.

Hashtag: #NationalNappingDay

NATIONAL WORSHIP OF TOOLS DAY

National worship of tools is a day observed every March 11. It is a day use to give regards to the importance of tools to mankind. Tools help in fulfilling man’s purpose in life.

Hashtag: #NationalWorshipOfToolsDay

March 12 Hashtags

NATIONAL GIRL SCOUT DAY

The national girl scout day is observed annually on March 12th. It is a day used to celebrate the girls’ scout across the nation and also to give homage to them for their relentless service.

Hashtag: #NationalGirlsScout

NATIONAL PLANT A FLOWER DAY

National plant a flower day is observed every March 12. Flowers are seen to be adorable and as such every year, this day is dedicated to the planting of flowers and looking forward to the spring season.

Hashtag: #PlantAFlowerDay

March 13 Hashtags

NATIONAL JEWEL DAY

National jewel day is observed every 13th of March. It is a day to recognize the pieces of jewelry and wear them for fashion.

Hashtag: #NationalJewelryDay

NATIONAL GOOD SAMARITAN DAY

National good Samaritan day is set aside to be celebrated every March 13th. It is a day meant for everyone to go out and help those in need.

Hashtag: #GoodSamaritanDay

March 14 Hashtags

NATIONAL WRITE YOUR STORY DAY

National write your story day is celebrated every 14th of March. It gives an avenue for people to put down their stories in a written form.

Hashtag: #WriteYourStoryDay

NATIONAL PI DAY

Pi is a symbol used in mathematics. March 14 is set aside to celebrate this symbol and its usefulness in the students’ life and also to consider this date reads 314.

Hashtag: #PiDay

NATIONAL POTATO CHIP DAY

National potato chip day is observed every March 14. It is a day use in celebrating potato’s and its usefulness to humankind.

Hashtag: #NationalPotatoChipDay

March 15 Hashtags

NATIONAL EVERYTHING YOU THINK IS WRONG DAY

National everything you think is wrong day is observed every March 15. It denies people the avenue of right thinking. Everything people think this day is seen to be wrong

Hashtag: #NationalEverythingYouThinkIsWrongDay

NATIONAL SHOE THE WORLD DAY

National shoe the world day is observed annually on March 15. It gives awareness to the need to provide shoes and its importance.

Hashtag: #NationalShoeTheWorldDay

March 16 Hashtags

NATIONAL EVERYTHING YOU DO IS RIGHT DAY

This is a day celebrated every March 16th. It gives people the avenue to believe that all their action is right. You get to feel good about everything that you do.

Hashtag: #NationalEverythingYouDoIsRightDay

NATIONAL FREEDOM OF INFORMATION DAY

This is celebrated every March 16. It guarantees the access to any form of information.

Hashtag: #FreedoomOfInformationDay

March 17 Hashtags

ST PATRICK DAY

The Day of the Festival of Patrick is a cultural and religious celebration held on 17 March to celebrate the traditional death date of Saint Patrick.

Hashtag: #StPatrickDay

March 18 Hashtags

NATIONAL AWKWARD MOMENT DAY

National awkward moment day is observed every March 18. It is a day where people are given the freedom to relieve the awkward or embarrassing moment of their lives.

Hashtag: #AwkwardMomentDay

March 19 Hashtags

NATIONAL CERTIFIED NURSES DAY

National certified nurses day is a day celebrated every March 19. Certified Nurses Day is a national day to honor and recognize the important achievements of Certified Nurses and to give honor to who contribute to better patient outcomes.

Hashtag: #CertifiedNursesDay

NATIONAL LETS LAUGH DAY

National let’s laugh day is observed every March 19. Laughter is regarded as the best medicine. This day gives an opportunity for people to be happy and laugh out loud.

Hashtag: #LetsLaughDay

March 20 Hashtags

NATIONAL NATIVE HIV/AIDS AWARENESS

This is observed every March 20. The day pinpoints the need to work in harmony to bring more awareness to HIV’s impact on the Native American Community.

Hashtag: #NNHAAD

WORLD SOCIAL WORK DAY

This day is observed on the third Tuesday in March and is a day set aside to give employees or workers the ability to get involved in social works that will satisfy their social need in the organization.

Hashtag: #WSWD18

March 21 Hashtags

NATIONAL COMMON COURTESY DAY

21 March is National Common Courtesy Day and is observed annually. This day was created to remind every one of the importance of common courtesy in our lives.

Hashtag: #CommonCourtesyDay

NATIONAL FRAGRANCE DAY

National fragrance day is celebrated every March 21. This has to do with good scent from perfumes.

Hashtag: #NationalFragranceDay

March 22 Hashtags

WORLD WATER DAY

World Water Day is observed in the UN and highlights the importance of freshwater. This day was launched in 1993 by The United Nations General Assembly.

Hashtag: #WorldWaterDay #WaterDay

March 23 Hashtags

NATIONAL PUPPY DAY

National puppy day is Celebrated every March 23. Puppies are seen as pet cherished by lots of people. This day is thus assigned to celebrate them.

Hashtag: #NationalPuppyDay

March 24 Hashtags

NATIONAL COCKTAIL DAY

Founded by Jace Shoemaker-Galloway in 2014. Today we celebrate the many different kinds of cocktails and are encouraged to create our own. What will you create?

Hashtag: #NationalCocktailDay #CocktailDay

March 25 Hashtags

NATIONAL MEDAL OF HONOR DAY

National medal of honor day is observed every March 25. It is a day to celebrate every medal of honor recipient.

Hashtag: #NationalMedalOfHonorDay

March 26 Hashtags

PURPLE DAY

Today is dedicated to increasing awareness about epilepsy world wide. This day was founded by Cassidy Megan in 2008. Today we wear purple to raise awareness.

Hashtag: #PurpleDay

March 27 Hashtags

NATIONAL JOE DAY

National Joe day is celebrated on every March 27. This day is used to celebrate all names that have the letters “Joe”.

Hashtag: #NationalJoeDay

March 28 Hashtags

NATIONAL SOMETHING ON A STICK DAY

National something on a stick day is observed each year on March 28, National Something on a Stick Day is a food holiday that lets you use your creative talents. Once you get started, the possibilities are endless. Foods that come on a stick are fun and easy to eat.

Hashtag: #SomethingOnAStick

March 29 Hashtags

NO HOMEWORK DAY

Founded by Thomas and Ruth Roy, this day is celebrated on the last Friday in March and is meant to give the hard working students a break. This day is celebrated twice a year, the second is on May 6. This day really needs no explanation, what will you do with your extra time?

Hashtag: #NoHomeworkDay

March 30 Hashtags

NATIONAL DOCTORS DAY

This is a day set aside to celebrate doctors all over the world. It is a day in which the importance of doctors are recognized and celebrated in every way possible.

Hashtag: #NationalDoctorsDay

NATIONAL PENCIL DAY

This is a day in which the significance of the pencil is celebrated across the world. The advantageous importance of pencil to mankind is celebrated on this day.

Hashtag: #NationalPencilDay

March 31 Hashtags

NATIONAL CRAYON DAY

This is a day set apart from every other day to celebrate the importance of crayon in the world. Virtually every child started writing with crayon so this day is to celebrate crayon.

Hashtag: #NationalCrayonDay

NATIONAL PROM DAY

This is a day in which prom is celebrated, to know the many importance attached to it, virtually all teenagers attend prom.

Hashtag: #NationalPromDay

Eiffel Tower Day – is a holiday that celebrates the spectacular Eiffel Tower in Paris. The day also marks the completion of the Tower in 1889.

Hashtag: #EiffelTowerDay

Awareness Months for March

National Disabilities Month
National Nutrition Month
National Social Work Month
Women’s History Month
Red Cross Month
Brain Injury Awareness Month
Child Life Month
Cerebral Palsy Awareness Month
Colorectal Cancer Awareness Month
Kidney Cancer Awareness Month
Multiple Myeloma Awareness Month
Multiple Sclerosis Awareness Month

Find Me on Social Media

Instagram – https://www.instagram.com/sheldon.payne

LinkedIn – https://www.linkedin.com/in/sheldonpayne/

Join My Private Facebook Group – https://www.facebook.com/groups/NewfoundMarketingMasterminds/

If you know of any other hashtags that I may have missed, please leave it in the comments or send me a message and I’ll get it added to the post.

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Popular February Hashtags For Your Social Media Marketing Calendar

sheldonpayne — Sat, 02 Feb 2019 17:58:38 +0000

The following are a number of popular February hashtags. They had been put together to make the work of a social media manager easy to fill their social media calendar for your business or your clients.

February is a month filled with many reds and love. Moreover, it is good leverage for building and promoting brands by social media managers. Here is a list of Hashtags you may use.

February 1

NATIONAL GET UP DAY

This is a day of motivation and encouragement, to get up wherever and whenever we have been put down by setbacks or failures.

Hashtag: #GetUp

NATIONAL WEAR RED DAY

This day is celebrated on every first Friday of February, and it is a day to raise awareness for heart conditions especially amongst women. Conditions like heart failure, high blood pressure are well preventable.

Hashtag: #GoRedWearRed #GoRedGetFit

NATIONAL FREEDOM DAY

America is a load of liberty. And this day is to celebrate that. It is a day to celebrate freedom out of slavery too.

Hashtag: #NationalFreedomDay

February 2

GROUNDHOG DAY

This tradition is observed in both Canada and the United States and originated from the Pennsylvania Dutch superstition that if a groundhog emerges from it’s burrow and sees its shadow winter will persist for another 6 weeks.

Hashtag: #GroundhogDay

ICE CREAM FOR BREAKFAST DAY

This tradition originated in New York, U.S.A in the 1960s and has since spread and is observed in many parts of the world annually. Celebrate today by grabbing yourself a bowl of ice cream with all the fixings for breakfast and share it with your friends.

Hashtag: #IceCreamForBreakfast

February 3

NATIONAL WOMEN PHYSICIANS DAY

This day marks the birthday of the first woman to evolve a medical degree in the US, Dr. Elizabeth Blackwell and if is used to honor and celebrate female doctors.

Hashtag: #NWPD #WomensDocsInspire #IAMBLACKWELL

NATIONAL MISSING PERSONS DAY

The statistics of missing persons in the US is alarming. So this day has to draw awareness and attention to missing persons

Hashtag: #NationalMissingPersonsDay

February 4

NATIONAL THANK A MAIL CARRIER DAY

Also known as Thank A Mailman Day, this day is to celebrate those who through everything delivers mails.

Hashtag: #ThankAMailCarrierDay

NATIONAL HOMEMADE SOUP DAY

Homemade soups have been said to have healing potentials. And this day is to celebrate all the love that goes down in creating a pot of homemade soups

Hashtag: #NationalHomemadeSoupDay

February 5

SAFER INTERNET DAY U.S.

The internet has become awash with many vices and forms of bullying. This day is to bring awareness and ways towards building a safer internet experience for all.

Hashtag: #SaferInternetDayUS

WORLD NUTELLA DAY

Nutella is celebrated across the world on February 5.

Hashtag: #WorldNutellaDay

February 6

NATIONAL GIRLS & WOMEN IN SPORTS DAY

Every first Wednesday in February is recognized across the nation to celebrate Girls and women in Sports.

Hashtag: #GirlsAndWomenInSportsDay

February 7

NATIONAL SEND A CARD TO A FRIEND DAY

This day is observed by sending our friends cards. It is a pure show of love in a surprising way to those whom we have built relationships with.

Hashtag: #SendACardToAFriendDay

February 8

NATIONAL BOY SCOUTS DAY

Started in 1910, boy scout had been a medium to teach and instill into boys values such as good deeds and survival skills. This day has been recognized do annually celebrate the organization

Hashtag: #NationalBoyScoutsDay

February 9

NATIONAL TOOTHACHE DAY

Toothaches can be very miserable. And this day has been chosen to make awareness of how to prevent and manage toothaches

Hashtag: #NationalToothacheDay

NATIONAL PIZZA DAY

Pizza is one of the most popular things in the US. And this day is observed annually as National Pizza Day.

Hashtag: #NationalPizzaDay

February 10

NATIONAL UMBRELLA DAY

Celebrated across the nation every February 10, Umbrellas have proven to be one of the awful assets as it comes handy during Sun and during rain. It can also be used as a fashion accessory

Hashtag: #NationalUmbrellaDay

February 11

NATIONAL INVENTORS’ DAY

On this day, inventors are being celebrated across the nation. For the brilliance that has birthed the relevant tools from them.

Hashtag: #NationalInventorsDay

NATIONAL DON’T CRY OVER SPILLED MILK DAY

This day is about developing a positive attitude to things, even in the face of unfortunate situations and events.

Hashtag: #DontCryOverSpilledMilkDay

February 12

INTERNATIONAL DARWIN DAY

This day celebrates Charles Darwin’s birthday (February 12, 1809), his contributions to science and humanity, and science itself. Darwin Day is celebrated around the world on or around this day.

Hashtag: #DarwinDay

February 13

INTERNATIONAL NATURAL DAY

International Natural Day was founded by Sanah Jivani and some friends as a way of inspiring others to love themselves they way they are and let go of their insecuries. Sanah had to discover this herself in middle school after being diagnosed with Alopecia at a very early age and lost all her hair.

Today is a day for everyone to forget about getting up early to do their makeup and hair. Today is a day to love your natural beauty, and just be yourself.

Hashtag: #NaturalDay

February 14

NATIONAL DONOR DAY

This day is observed annually to raise awareness about organ donation.

Hashtag: #NationalDonorDay

VALENTINE’S DAY

Declared by Pope Gelasius for declaring February 14 as Saint Valentine’s Day circa year 495, it was a day used to celebrate the Saint, but now is associated with romantic love.

Hashtag: #ValentinesDay

February 15

SINGLES AWARENESS DAY

Chosen a day after Valentine’s day, it is to celebrate singleness and to show there is nothing wrong with being single.

Hashtag: #SinglesAwarenessDay #Single

NATIONAL CAREGIVERS DAY

Dedicated to healthcare workers that are caregivers, this day is observed annually on the third Friday in February.

Hashtag: #NationalCaregiversDay

February 16

NATIONAL ALMOND DAY

Almonds have been proven to be very nutritious and healthy, especially for the heart, this day is observed annually as National almonds day

Hashtag: #NationalAlmondDay

February 17

NATIONAL CABBAGE DAY

National Cabbage Day is observed annually on February 17th. It is a day to try out different dishes with cabbage

Hashtag: #nationalcabbageday

NATIONAL RANDOM ACTS OF KINDNESS DAY

This day is observed across the nation to encourage acts of kindness.

Hashtag: #RandomActsOfKindnessDay

February 18

NATIONAL DRINK WINE DAY

This day is observed annually on February 18th to create awareness about drinking wine and the benefits it does to the body.

Hashtag: #NationalDrinkWineDay

PRESIDENTS DAY

This day is a federal holiday in the United States, and it is observed on the third Monday in February. It is used to celebrate past presidents

Hashtag: #PresidentsDay

February 19

NATIONAL CHOCOLATE MINT DAY

This day is observed annually across the nation on February 19th. This holiday has been set aside for all the chocolate mint lovers to eat their favorite treats all day long.

Hashtag: #ChocolateMintDay

February 20

NATIONAL LOVE YOUR PET DAY

This day is for Pet lovers and owners, and it is set aside for giving care and attention to pets.

Hashtag: #NationalLoveYourPetDay

February 21

NATIONAL CHILI DAY

Hashtag: #NationalChiliDay

February 22

NATIONAL COOK A SWEET POTATO DAY

Sweet potato is a favorite food across the nation, and it is full of nutrition. It is celebrated annually across the nation on February 22

Hashtag: #CookASweetPotatoDay

NATIONAL SKIP THE STRAW DAY

Cause of the pollution and mess that straws have come to create, this day is to bring an awareness do that and to encourage the non-use of straws

Hashtag: #SkipTheStrawDay

February 23

NATIONAL TOAST DAY

Hashtag: #NationalToastDay

February 24

WORLD BARTENDER DAY

This is a day to celebrate one of the world’s oldest professions, the Bartender! Celebrate by honouring the craft and tell your Bartender how much they are appreciated for their mixology.

Hashtag: #WorldBartenderDay

NATIONAL TORTILLA CHIP DAY

Tortilla chip day is observed on this day in the United States. Celebrate today by grabbing your favourite dip and enjoy your favourite tortilla chips.

Hashtag: #NationalTortillaChipDay #TortillaChipDay

February 25

NATIONAL CHOCOLATE COVERED NUT DAY

With so many different flavours and combinations to choose from this is a great day to indulge in this sweet treat. Chocolate covered nuts were originally sold commercially in 1925.

Hashtag: #NationalChocolateCoveredNutDay #ChocolateCoveredNutDay

February 26

NATIONAL TELL A FAIRY TALE DAY

This day is to celebrate the telling and retelling of fairy tales.

Hashtag: #TellAFairyTaleDay

February 27

NATIONAL RETRO DAY

This day is a day of throwbacks. The old times are being celebrated.

Hashtag: #NationalRetroDay

NATIONAL STRAWBERRY DAY

Hashtag: #NationalStrawberryDay

February 28:

NATIONAL PUBLIC SLEEPING DAY

On this day, it is encouraged to take a nap in public spaces.

Hashtag: #PublicSleepingDay

Rare Disease Day

The goal of Rare Disease Day is to raise awareness among the general public and decision-makers about rare diseases and the impact that they have on patients’ lives

Hashtag: #RareDiseaseDayUSA

Find Me on Social Media

Instagram – https://www.instagram.com/sheldon.payne/

LinkedIn – https://www.linkedin.com/in/sheldonpayne/

If you know of any other hashtags that I may have missed, please leave it in the comments or send me a message and I’ll get it added to the post.

How to Remove FBCLID from Google Analytics

sheldonpayne — Thu, 10 Jan 2019 17:04:01 +0000

Have you noticed ?fbclid in your Google Analytics reports recently? Does it look like this?

Here’s how you can remove fbclid from your Google Analytics to get your Google Analytics reports looking nice an clean again.

What is FBCLID?

FBCLID is a parameter that Facebook placed on outbound links shared on Facebook. Basicially, if your website has been shared on Facebook by you or someone else you can track this acitivity on your Google Analytics. Unfortunately for all of us analytics geeks, it’s made our reports very messy.

How to Remove FBCLID from Google Analytics

Luckily there’s an easy way to remove this from your analytilcs to clean up your data again. Unfortnutatly this fix will only help you with your data after you implement this.

Here are the easy steps to fix this.

Step 1

Go to your View Settings under your Google Analytics View as per below.`

Step 2

Under Exclude URL Query Parameters (optional) simply add the text fbclid (make sure it’s lowercase). If you have other parameters, you can keep these but make sure you have a comma-separated list.

And you’re done.

Give it a try and let me know in the comments if it’s working for you.

If you have any challenges getting this implemented or any other Google Analytics questions, connect with me via Facebook and I’ll gladly help you.

P.S. If you know of a fellow marketer who would need help with this, please share it with them.

Find Me on Social Media

Instagram – https://www.instagram.com/sheldon.payne/