Dana White appears on the cover of Time this week as the UFC elevates its national profile with the UFC White House event on the president’s birthday.

The article profile’s White and although he proclaims he no longer is involved in matchmaking, is still the face of the company.

Despite the company being synonymous with this version of the Trump White House, White proclaims that the event on the South Lawn of the White House is “not at all” political. While White laments that he (UFC/TKO) is spending a lot of money on the event (projected at $60M by TKO), the visibility of the brand is unquantifiable especially with such a unique event in a unique venue. While there has yet to be disclosure on who is paying for the construction and what companies have (or have not) been paid to do the work, TKO should be fine even if they are in the red on this event.

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The UFC released video and images of the UFC White House event taking place Sunday, June 14th.

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The photos are similar to the renderings released by the company several weeks back. The construction includes a star-spangled arch over the cage in front of The White House. The temporary venue will house approximately 4,000 individuals. The New York Times reports that White has 200 tickets for the event, TKO’s CEO Ari Emmanuel has 200 tickets and Trump has 1,000 tickets. One might believe that Trump will re-sell his for those that would like a chance to schmooze and lobby for their particular causes. The rest will go to the military according to the article although one might infer that those in attendance are supporters of the president.

In addition, the UFC is holding a watch event at The Ellipse.

The Professional Fighters League announced on Tuesday that it will hold an event in upstate New York on July 31st. The show will be headlined by Usman Nurmogomedov and Dakota Ditcheva.

Nurmagomedov will take on Archie Colgan in the main event of the PFL New York event at the UBS Arena in Belmont Park, New York. Dakota Ditcheva returns to face Denise Kielholtz in the co-main event.

Arguably, Nurmagomedov and Ditcheva are the biggest draws for the company. Both are champions and would be considered top fighters across the board in MMA (read UFC). This is the latest in domestic shows for the PFL. This spring, it held a show in Pittsburgh, next month it will be in San Diego and now we see New York in July. It is a smaller arena and upstate New York, but the PFL is setting itself up for success by packing this event in July. With the card slated for ESPN, it should be one of the bigger audiences for the PFL.

Floyd Mayweather, Jr. is having a busy 2026. He is slated to have three exhibition fights and has filed a lawsuit against his former investment manager and real estate adviser.

The latest lawsuit, filed in New York, adds to his litigation portfolio this year. He filed a lawsuit against Showtime and former Showtime exec Stephen Espinoza claiming that money made from many of his fights were diverted to other accounts unbeknownst to Mayweather.

In this lawsuit, Mayweather claims that Jona Rechnitz, his former manager, and Ayal Frist, a real estate investor, committed fraud by misappropriating funds made by Mayweather.

Per ESPN, some of the claims include unauthorized allocations of Mayweather’s money to Frist’s real estate firm. A loan of $8.8M sent to the real estate firm without explanation. Another wire for a 12-month investment on July 1, 2024 to the real estate firm where no investment was made. Also $2.1M of an $8.2M refinance of one of Mayweather’s Las Vegas properties sent to the real estate firm without authorization.

One of the more egregious allegations is a bill of sale signed by Mayweather for his 1996 Gulfstream IV jet at his manager’s suggestion with no purchaser listed. He claims he did not know who bought the aircraft and that the money from the sale was used for a “Bugatti-related obligation and otherwise diverted to Frist Apex,” with no money given to Mayweather.

The latest lawsuit seems to be a part of a push for Mayweather to “reclaim” some of the earnings he has made over the years. We will see what becomes of this lawsuit. But, one might infer that based on the recent lawsuits and the push to fight may mean that the undefeated Mayweather is in need of a cash infusion.

The exhibition between Mike Tyson and Floyd Mayweather is being postponed yet again. This time, due to a Tyson broken hand, the fight is being moved to the fall.

The fight, which was originally scheduled for the Congo in April, was moved without much notice from the press. It was rescheduled to the spring and now is being moved once again to the fall. One would expect that if this fight were occurring in the fall it would happen somewhere in North America.

Mayweather is still scheduled to fight an exhibition in Greece. He also is tentatively slated to fight Manny Pacquiao in late September.

Mayweather’s schedule in 2026 is full due in part to the the alleged issues he has had with finances. Notably, he’s filed a lawsuit against Showtime and recently filed one against former business partners for alleged fraud.

Will this fight actually happen? My prediction is that it doesn’t occur. While many boxing fans adore Tyson. He’s not the same boxer that they grew up with and its clear that the wear and tear of training is getting to his body. As for Mayweather, one might suggest he’s in need of money and that is why he’s busier than ever.

We will see if Mayweather can have 3 fights in the same year at the age of 49.

The Hollywood Reporter was one of the first to report that Scott Coker is launching a new global MMA brand with $60 million in financial backing. Coker will be the co-founder and CEO of the company which is yet to provide a name.

The investment comes from “investment firm Creator Sports Capital and participation from Gaming Partners and others” according to the report. Notably, skateboarding legend Tony Hawk is a part of the investment group.

The company brings back a notable names from Strikeforce, Peter Levin who served as an advisor and investor in Strikeforce. It also brings back Kevin Kay who was a part of Spike TV when it launched The Ultimate Fighter.

While details are sparse, more information will come in the forthcoming weeks. At a time when people in the MMA space as well as fans on social media have been complaining about a stagnant, water-downed UFC product, this new company could help facilitate the some competition. Obviously, “some” should be emphasized as the UFC holds a lot of the MMA talent on roster. However, one might infer that Coker’s new venture will be based on tracking the regional scene and scouting talent which is the former Strikeforce/Bellator boss’s specialty.

The California State Athletic Commission released the payouts for Saturdays MVP card at the Intuit Dome in Los Angeles.

Ronda Rousey was the highest earner on the card earning $2.2 million. In addition, Rousey revealed that she was receiving a payout as a promoter in addition as being the main event.

Mike Perry earned $400K in his defeat of Nate Diaz who received $500K.

Francis Ngannou remains one of the highest paid heavyweights in MMA drawing $1.5M while his opponent Philipe Lins earned $100K.

The rest of the card as disclosed by the California State Athletic Commission:

Salahdine Parnasse $70K

Kenneth Cross $50K

Junior Dos Santos $80K

Robelis Despaigne $50K

Namo Fazil $40K

Jake Babian $40K

Adriano Moraes $80K

Phumi Nkuta $60K

Jason Jackson $110K

Jeff Creighton $50K

David Mgoyan $50K

Albert Morales $40K

Aline Pereira $40K

Jade Masson-Wong $40K

Chris Avila $50K

Brandon Jenkins $40K

Netflix revealed that 17 million global viewers tuned in Saturday to watch the return of Ronda Rousey as she defeated Gina Carano on Netflix. According to the streaming company, the event averaged 12.4 million viewers across the 3 main event figths.

17 million global viewers tuned in to watch Ronda Rousey vs. Gina Carano on Netflix, averaging 12.4 million viewers across the triple main event! #RouseyCarano pic.twitter.com/p4TMQ3cPBn

— Netflix (@netflix) May 19, 2026

In addition to the very short fight between Rousey-Carano the other two main events included Mike Perry stopping Nate Diaz and Francis Ngannou knocking out Philippe Lins. Netflix factored these three fights in with this announcement although the main card consisted of several more fights.

Notwithstanding, Rousey’s goal of surpassing 9 million fans watching their fight has come to fruition.

UFC Seattle payouts were disclosed today by the Washington State Department of Licensing. Israel Adesanya topped payouts for the night making $600,000

Joe Pyfer, who stopped Adesanya, earned $275,000 and with the win earned $125,000 for a total of $400,00. The Last Stylebender earned $600,000 despite falling short.

The rest of the payouts are as follows:

Alexa Grasso $260K total ($130K/$130K) def Maycee Barber $85K

Michael Chiesa $310K ($155k/$155K) def Niko Price $75K

Lerryan Douglas $20K ($10K/$10K) def Julian Erosa $75K

Yousri Belgaroui $28K ($14K/$14K) def Mansur Abdul-Malik $33K

Terrance McKinney $140K ($70K/$70K) def Kyle Nelson $41K

Tofiq Musayev $70K ($35K/$35K) def Ignacio Bahamondes $120K

Lance Gibson, Jr. $24K ($12K/$12K) def Chase Hooper $90K

Tyrell Fortune $60K ($30K/$30K) def Marcin Tybura $180K

Casey O’Neill $126K ($63K/$63K) def Gabriella Fernandes $31K

Navajo Stirling $60K ($30K/$30K) def Bruno Lopes $12K

Ricky Simon $100K def Adrian Yanez $70K

Alexia Thainara $28K ($14K/$14K) def Bruna Brasil $28K

TKO Group is pulling out all of the stops in order to make the Donald Trump’s birthday party a special occasion. WWE superstars are scheduled to participate in the two day fan fest beginning on June 13 and ending on June 14th to watch the fights on the screen for UFC 250 at the White House.

THE PLACE TO BE

Celebrity appearances, meet-and-greets featuring fan-favorite UFC athletes, live music, and the #UFCWhiteHouse Ceremonial Weigh-in & the UFC Freedom 250 Watch Party.

Last chance to request tickets to the UFC Freedom 250 Fan Fest : https://t.co/HxDnLK6X6P pic.twitter.com/dDF88ohGBQ

— UFC (@ufc) May 18, 2026

Corporate synergy at its finest!

I am still skeptical on how many people will be compelled to come to Washington, D.C. to watch on a big screen. Obviously the allure to get to do meet & greets with UFC stars and now WWE talent may draw some interest.