Introducing the Partnerize Lighthouse Program: The future of AI-driven influence compensation. Read the Blog.

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Mary Anzalone
Jun 04, 2026

Why Every Partner Dispute Costs You (Even the Ones You Win)

Deploying automated verification transforms partner management from an adversarial art into a programmatic science. By establishing a shared, deterministic record of the digital storefront, you protect both your margins and ...

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Partnerize is the leader in partnership automation. The world’s leading companies rely on our award winning platform to drive and manage over $6B in partner sales and $500M in partner payments every year.

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Mary Anzalone
Jun 04, 2026
Why Every Partner Dispute Costs You (Even the Ones You Win)

Deploying automated verification transforms partner management from an adversarial art into a programmatic science. By establishing a shared, deterministic record of the digital storefront, you protect both your margins and ...

Read more >

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Maura Smith
Jun 02, 2026
[RELEASE]: eMarketer and Partnerize Study Shows AI Discovery Is Outpacing…

New research finds marketers risk losing visibility and partner influence as AI-driven discovery changes how commercial value is measured.

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Mary Anzalone
May 29, 2026
Why Manual Verification Is Failing Your Program

The average enterprise partnership program now operates within a complex, machine-mediated market across high-authority editorial sites, creator feeds, video reviews, newsletters, and generative AI recommendations.

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Katie Spurkeland
May 27, 2026
Redefining Partner Incentives: Why the Click is No Longer Your System of…

Continuing to evaluate your modern partnerships through a legacy, click-based lens is no longer just a reporting issue—it is a strategic liability. If your infrastructure cannot verify and reward ...

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Maura Smith
May 20, 2026
The Zero-Click Dark Space: Why Your Best Marketing is Going Completely…

The traditional purchase funnel is collapsing into a "zero-click dark space." Consumers are no longer wandering through a predictable sequence of banner ads and search pages. Instead, their decisions are ...

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Michael Carr
May 19, 2026
How to Turn AI Search Visibility Into Measurable Marketing ROI

Learn how to track AI citation influence, audit visibility, choose tools, and attribute revenue from AI search exposures to marketing outcomes.

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Brent Fraser
May 18, 2026
Partnerize Appoints David Dowd to Lead Global Sales for VantagePoint™

The appointment of David Dowd reinforces growing enterprise momentum behind AI-era measurement and compensation infrastructure.

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Katie Spurkeland
May 12, 2026
Why the Partnerize Tag is Partners’ Secret Sauce for Programmatic Growth

As the digital landscape continues to make seismic shifts, the pressure on partners to maintain persistent tracking and relevant content has never been higher.

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Matt Gilbert
May 11, 2026
The New Competitive Battleground Is “Share of Shortlist™”

Share of Shortlist™ is the emerging measure of brand presence inside AI-mediated decision environments. For the last twenty years, marketers optimized for share of voice. The goal was visibility across ...

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Katie Spurkeland
May 07, 2026
Beyond the Last Click: Rethinking Incrementality for the Modern Marketer

For too long, the partnership industry has relied on a last-click model that treats every conversion as equal. But in a landscape where consumer journeys are increasingly fragmented, simply counting ...

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Katie Spurkeland
May 04, 2026
The Partnership Audit: Why Strategic Level-Setting is the First Step to…

In the current market, "business as usual" has become a high-risk strategy. As the consumer journey evolves, the metrics that defined success yesterday—total clicks and top-line volume—are no ...

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Michael Carr
Apr 29, 2026
The 5 Most Effective Ways to Manage Affiliate Programs With AI

To sum up, AI affiliate management features are here to help you move away from manual tasks and toward a more profitable program. Using AI does not just save time; ...

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