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	<title>Perfect Circle PR</title>
	
	<link>http://www.perfectcirclepr.co.uk</link>
	<description>Financial Services PR</description>
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		<title>Freedom at work</title>
		<link>http://www.perfectcirclepr.co.uk/2012/01/freedom-at-work/</link>
		<comments>http://www.perfectcirclepr.co.uk/2012/01/freedom-at-work/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 13:06:14 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=477</guid>
		<description><![CDATA[Joe Wiggins has joined WorldBlu as a member, the first PR in the UK to do so. WorldBlu inspires freedom by championing the growth of democratic organisations. We aim to build the WorldBlu principles into the foundations of Perfect Circle PR as it grows. If you would like to know more about WorldBlu and its [...]]]></description>
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		<item>
		<title>Perfect Circle PR shortlisted for PRCA award</title>
		<link>http://www.perfectcirclepr.co.uk/2011/09/perfect-circle-pr-shortlisted-for-prca-award/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/09/perfect-circle-pr-shortlisted-for-prca-award/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 13:52:18 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[PRCA]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=447</guid>
		<description><![CDATA[We&#8217;re very proud to announce that we have been shortlisted for a PRCA award for our media relations work for client, ALLOW. The category we have been shortlisted in is the &#8216;Evaluation Award&#8217; alongside three other agencies, Journalista, threepipe and Weber Shandwick. The awards are announced on 15th November. This, and the CIPR shortlisting a [...]]]></description>
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		<title>Perfect Circle PR shortlisted for CIPR PRide award</title>
		<link>http://www.perfectcirclepr.co.uk/2011/08/perfect-circle-pr-shortlisted-for-cipr-pride-award/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/08/perfect-circle-pr-shortlisted-for-cipr-pride-award/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 09:34:15 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=442</guid>
		<description><![CDATA[We&#8217;re proud to say that we have just been shortlisted for a CIPR PRide award in the &#8216;Best Use of Media Relations&#8217; category, for our client ALLOW. This is a fantastic way to celebrate our first anniversary of being in business! The entry that we submitted was for the work that we have done launching [...]]]></description>
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		<title>Perfect Circle PR launches The Life Dept</title>
		<link>http://www.perfectcirclepr.co.uk/2011/08/perfect-circle-pr-launches-the-life-dept/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/08/perfect-circle-pr-launches-the-life-dept/#comments</comments>
		<pubDate>Fri, 12 Aug 2011 09:59:59 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[client win]]></category>
		<category><![CDATA[life insurance]]></category>
		<category><![CDATA[New business]]></category>
		<category><![CDATA[protection]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=433</guid>
		<description><![CDATA[Perfect Circle PR has been appointed to handle the launch and ongoing PR for new protection insurance portal, The Life Dept. We have been working with The Life Dept for a few months now behind the scenes on its brand proposition and messaging. We briefed trade press journalists and key industry figures this week and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>New client win for Perfect Circle PR</title>
		<link>http://www.perfectcirclepr.co.uk/2011/05/new-client-win-for-perfect-circle-pr/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/05/new-client-win-for-perfect-circle-pr/#comments</comments>
		<pubDate>Wed, 25 May 2011 10:22:20 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[Bluerock Consulting]]></category>
		<category><![CDATA[New business]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=421</guid>
		<description><![CDATA[Perfect Circle PR has been appointed by Bluerock Consulting to raise its profile. Bluerock Consulting is a management consultancy specialising in the financial services industry. It has four practice areas: Banking, Cards, Life &#38; Pensions and Wealth/ Asset Management. Its areas of expertise are primarily the RDR, financial planning tools, simplified advice, distribution channels and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Thoughts on how a financial services brand can use foursquare</title>
		<link>http://www.perfectcirclepr.co.uk/2011/03/thoughts-on-how-a-financial-services-brand-can-use-foursquare/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/03/thoughts-on-how-a-financial-services-brand-can-use-foursquare/#comments</comments>
		<pubDate>Mon, 28 Mar 2011 16:13:36 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[location-based services]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Social commerce]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=396</guid>
		<description><![CDATA[I’ve been thinking quite a lot about how financial services companies in the UK could use location-based services to enhance their brand. (Note, I’m going to focus on foursquare here, rather than Facebook places or Gowalla, as this is the one that I have most experience with.) The key thing to remember is that you [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>This website as a word cloud</title>
		<link>http://www.perfectcirclepr.co.uk/2011/03/this-website-as-a-word-cloud/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/03/this-website-as-a-word-cloud/#comments</comments>
		<pubDate>Mon, 21 Mar 2011 14:50:12 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[tools]]></category>
		<category><![CDATA[visualisations]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=386</guid>
		<description><![CDATA[Here&#8217;s a nifty little thing that I came up with while researching tools to create your own infographics for a client. It&#8217;s my website represented as a word cloud. I used Wordle for this.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Getting national radio coverage</title>
		<link>http://www.perfectcirclepr.co.uk/2011/03/getting-national-radio-coverage/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/03/getting-national-radio-coverage/#comments</comments>
		<pubDate>Fri, 11 Mar 2011 11:18:42 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[ALLOW]]></category>
		<category><![CDATA[Media coverage]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Radio]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=379</guid>
		<description><![CDATA[Yesterday (10 March) I was with one of my clients, Justin Basini from ALLOW, at the BBC. We had interviews with Radio 4 on the You &#38; Yours consumer programme and then immediately after with Radio 5 Live on the Gabby Logan programme. Doing radio is exhilarating and a lot of fun! We felt the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Front page news!</title>
		<link>http://www.perfectcirclepr.co.uk/2011/03/front-page-news/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/03/front-page-news/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 10:11:58 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[Winning]]></category>
		<category><![CDATA[ALLOW]]></category>
		<category><![CDATA[Coverage]]></category>
		<category><![CDATA[Media coverage]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[Splash]]></category>
		<category><![CDATA[Story idea]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=369</guid>
		<description><![CDATA[Well, it&#8217;s not every day that you get a splash (on the front cover) in a national newspaper, so I thought that I would write a post about it. This week, Perfect Circle PR generated a story for ALLOW which made the front page of the Wall St Journal in the US and Asia and [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Making the most of media coverage</title>
		<link>http://www.perfectcirclepr.co.uk/2011/02/making-the-most-of-media-coverage/</link>
		<comments>http://www.perfectcirclepr.co.uk/2011/02/making-the-most-of-media-coverage/#comments</comments>
		<pubDate>Wed, 23 Feb 2011 10:33:40 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Perfect Circle]]></category>
		<category><![CDATA[PR tips]]></category>
		<category><![CDATA[Earned media]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Media coverage]]></category>

		<guid isPermaLink="false">http://www.perfectcirclepr.co.uk/?p=363</guid>
		<description><![CDATA[Gaining media coverage is what the PR business is all about. Whether the objective is to drive traffic, grow a membership base, increase new business inquiries, raise awareness, improve SEO etc. However, it’s important to leverage that media coverage in as many ways as possible. If you glance at your media coverage, get a good [...]]]></description>
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		<slash:comments>0</slash:comments>
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