PERSONALIZE MEDIA

Social Web Words Widget – 1000 Quotes of the Decade

Gary Hayes — Wed, 23 Dec 2009 07:23:20 +0000

(Embed code below!) 1000 randomised quotes, 2000-10 by 335+ key thinkers on Social Web, Transmedia, Games, Tech & Social Media Marketing. I have been trying hard to think of an insightful retrospective post for the end of the decade but decided, that like the decade itself, it might be best to distill a broader perspective than my own [...]

Social TV Reloaded – 20 Best Solutions

Gary Hayes — Thu, 12 Nov 2009 03:46:53 +0000

Will the integration of Social Media into TV give the tottering Broadcast giant a well needed injection in the arm, or is it another doomed hybrid? This pretty detailed post below looks at twenty or so of the best offerings that glue TV and Social Media together – whether its live chat on the TV screen [...]

Traditional Media – Time to Become Relevant again?

Gary Hayes — Thu, 29 Oct 2009 02:51:47 +0000

col·labo·rate (kə lab′ə rāt′) 1. to work together, esp. in some literary, artistic, or scientific undertaking Almost 13 years ago I recall evangelising to various groups of top BBC exec producers, writers & creatives that the internet is an important new medium. “Lets be clear” I would say “audiences will have unlimited choice not only to watch [...]

Garys Social Media Count

Gary Hayes — Tue, 29 Sep 2009 06:42:58 +0000

Living statistics – Many of us who have been following social media since the early 90s are very sensitive to today’s exponential growth in usage of the sharing web. Inspired by other cool real time counters, Social Media Industry Head, Laurel Papworth, my own Rise & Rise of Social Media presentations and various ‘cool’ videos (you [...]

Thumbs Up for Aussie Innovation – Live Action Film In-Game

Gary Hayes — Tue, 22 Sep 2009 13:55:33 +0000

I have been lucky to know Jim Shomos for nearly five years over here in Oz. The first time I met him I was actually mentoring him at a two day networking event in Melbourne and he had a new project called ‘Forget the Rules‘. Like most ‘pushing-the-envelope’ project discussions at these emergent media development labs [...]

Top 175 (non US) Media and Marketing Blogs by Country

Gary Hayes — Mon, 21 Sep 2009 03:51:08 +0000

OK in a ‘top list’ mode at moment and browsing the definitive AdAge media and marketing top 1000 I noticed even more than usual, the dominance of the most communicative country on the planet, the US. In fact of the top 500, the US counts for 327 – so I crunched the numbers and using [...]

16 Top Augmented Reality Business Models

Gary Hayes — Mon, 14 Sep 2009 02:56:02 +0000

As promised a more specific ‘commercial’ follow up to my previous post on this topic which was more ’story’ centric. I am developing and producing a range of Augmented Reality (or if you prefer AR, ‘blended or layered media’) applications at the moment. I have also been asked to present at a few conferences and create [...]

Garys Mobile Industry Count

Gary Hayes — Sun, 13 Sep 2009 02:10:24 +0000

Yes another one – but to quote from John Hurt’s ‘Hadden’ character in the film Contact “First rule in Government spending, why build one when you can have two at twice the price?” so, based on my recent Social Media counter, here’s part two. This time from a mobile industry perspective and as is the [...]

New Playgrounds: Augmented Reality Story Worlds

Gary Hayes — Thu, 27 Aug 2009 15:27:45 +0000

Was going to call this Augmented Reality Story Environments but…:) It is fascinating to see how quickly Augmented Reality (AR) is permeating our lives and the blogosphere. But what will the mass adoption of mobile devices that allow you to layer ‘virtual story worlds’ over the real world mean for new forms of entertainment & marketing? [...]

Gary 7 Vodcasts: Social TV, Serious Games, Machinima, Social Media & MultiPlatform

Gary Hayes — Wed, 29 Jul 2009 21:40:56 +0000

Running the Australian Laboratory for Advanced Media production I often have to provide a broad contextual background (as well as detailed insights!) to many of our seminars and labs. Over the past few months I have presented across a range of topics suggested in the blog title and lucky for some these have been captured [...]

Are You Authentic Online?

Gary Hayes — Mon, 29 Jun 2009 11:43:15 +0000

au·then·tic (ô-thĕn’tĭk) adj. worthy of acceptance or belief as conforming to or based on fact – paints an authentic picture of our society conforming to an original so as to reproduce essential features made or done the same way as an original not false or imitation : real, actual true to one’s own personality, spirit, or character abridged definition from merriam [...]

Talk: The Fragments of Play – Transocialmedia Entertainment

Gary Hayes — Sun, 21 Jun 2009 14:41:21 +0000

I was invited to keynote at the IADIS multi conference in the really tough summer environment that is Carvoeiro (a quaint Portugese coastal town & limestone cliff’d seascape on the Algarve). The conference (at the Tivoli Hotel image below) has many strands overlapping probably due to over 1300 submitted papers looking at a massive range [...]

When a Virtual World Glitch Rocks Real World Parliament: The Power of Ripples

Gary Hayes — Fri, 29 May 2009 06:20:13 +0000

While lecturing to AFTRS students last week about multi platform, social media & new forms I got on to games and social virtual worlds. When I asked who knew about Second Life one student chirped up “oh isn’t that the place where ABC TV got bombed”. Now a few things immediately sprung to mind when [...]

Machinima Rivals Animation

Gary Hayes — Thu, 21 May 2009 15:07:00 +0000

As is my curse I gave another overview introduction presentation last week on films made with games engines aka machinima. I then ran a workshop on the production process and techniques particularly looking at dedicated machinima tools through to games engines – now my YouTube machinimas have gone past 300 000 must be doing something [...]

TranSocialMedia Play, Experience & Alternate Reality Design

Gary Hayes — Tue, 19 May 2009 10:32:20 +0000

Tran-social-media-play [tran-soc-shuh-mee-dee-uh-pley] noun, verb 1 noun – a new form, a means of collaborative communication through play in constructed shared ‘media-rich’ environments 2 verb – taking part in game-like activity across and within online and offline social networks and media portals. Can we truly create meaningful immersive media ‘experiences’ for others? Ones that last, are memorable, have impact [...]

The Phone – New Form Social Media Entertainment?

Gary Hayes — Wed, 29 Apr 2009 22:44:17 +0000

Clip above from the earlier Australian version of The Phone in Feb 09 & interview with its producer Chris Berry here Interesting timing to receive a prod from the publicist of this show as I am in the middle of mentoring groups of AFTRS directing students who are developing ARG/Social Media drama. The tendency is to [...]

Tribalization, Socialized TV & Games: Seriously

Gary Hayes — Tue, 07 Apr 2009 07:06:04 +0000

With my Director of the Australian Laboratory for Advanced Media Production hat on I often front our workshops and seminars with a kind of ‘trawl’ across the area being presented by specialist speakers. This means a rather high level view of services, key examples and robust case studies that provide a foundation for the other [...]

Aussie Social Media Drama Wins International Interactive Emmy

Gary Hayes — Tue, 31 Mar 2009 00:25:08 +0000

A cross-post from the LAMP blog I also run: LAMP mentored ‘Social Media, Multi-Platform’ Drama Scorched won the coveted International Interactive Emmy Award from the Academy of Television Arts & Sciences last night at MIP TV. The first time Australia has won this award. A big congratulations particularly to producers Marcus Gillezeau and Ellenor Cox from [...]

Letting Audiences Play with your Pieces – Participatory Film & Music

Gary Hayes — Fri, 20 Mar 2009 23:23:59 +0000

There are a multitude of sites out there asking the ‘audience’ (grrr) to submit films, music, scripts, stories, bits of their personal life and anything the brand or property feel will draw them into their branded world. Many go about it in a really poor way, providing virtually no incentive, a pretty small audience (as [...]

Twitter Long Tail – Broadcastization & Pre-Twitter Reputation

Gary Hayes — Thu, 19 Mar 2009 06:47:10 +0000

Ever since I joined Twitter (GaryPHayes) I have been fascinated by the subtle ‘etiquette’ of being followed, following and timely updates (as well as the enormous growth and creative potential twitter now affords). It is also interesting watching those traditional media brands and celebrities with a non-twitter and web 2.0 online reputation enter into the [...]

Games & Virtual Worlds are Dying? So What’s The ROI?

Gary Hayes — Thu, 12 Mar 2009 03:49:22 +0000

Dying? More in the middle of this post – Thought I would share my lil’ introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of [...]

Multi Platform Social Media – diagram-by-diagram

Gary Hayes — Mon, 09 Mar 2009 01:53:29 +0000

Over the years I have been creating lots of confusing, busy yet at the same time, meaningful and insightful emergent media diagrams. These attempt to help the uninitiated heritage media folk, get to grips with a multiplatform, shifting-social-media-sands, transmogodified entertainment landscape…breathe. So I have been uploading a bunch of these diagrams onto my flickr account over [...]

Presentations – Adtech, LAMP, Banff, Portugal, Spaa and…

Gary Hayes — Mon, 09 Mar 2009 00:42:44 +0000

It’s that time of year where things really start to kick-in. So on top of all my AFTRS lecturing, MA Supervision and LAMP R&D work plus commercial work via MUVEDesign and many consultancy sessions here are some nice breaks – seminars and conferences I am speaking at or running. (BTW most of the LAMP ones can [...]

Good, Bad & Ugly of Artistes Moving into Social Media

Gary Hayes — Sat, 28 Feb 2009 05:37:18 +0000

“so please don’t forget to support artists like myself who have never had a fair chance in the record industry” guess who… I have talked endlessly of the best ways for corporations or brands to engage with communities inside social media and it is always fascinating to watch the first baby steps of ‘old school’ celebs [...]

ROI 101 & Stickiness of Second Life?

Gary Hayes — Mon, 16 Feb 2009 13:43:40 +0000

I have blogged long and hard about the future of the metaverse and particularly how key sectors can make use of them as a functional tool. Education are already motoring, social activity is still the key driver, artists use it for music, video and performance and buying/selling ‘user to user’ businesses are still strong. One [...]

RocketOn & On & On – Twitter 2.0?

Gary Hayes — Tue, 03 Feb 2009 13:23:46 +0000

If RocketOn grows at its current rate it may be the follow-up to Twitter as a real time, web 3.0, animated avatar, 2D web integrated social application. It will of course need much more sophisticated friend and group management and the following/followers paradigm would work wonders here. But no doubt the company have lots on the [...]

Virtual Worlds rescue TV?! or v.v.?!

Gary Hayes — Sun, 01 Feb 2009 01:59:58 +0000

What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded virtual world spaces. There have been several forays [...]

15 great myth-busting, women vs men stat articles about Games

Gary Hayes — Tue, 27 Jan 2009 12:13:21 +0000

Seem to be in list/research mode at the moment and was looking for one place on the web that had a list of stats about the mix of male and females across the ‘game/virtual world’ space. I have actually found it useful to highlight many of the type of stats to clients who still believe [...]

A Top 25 List of Social Media, Web 2.0 & Marketing ‘Best-Of-Lists!’

Gary Hayes — Sat, 17 Jan 2009 23:21:47 +0000

I don’t know what is in the blogosphere water at the moment but every day for the last 6 months or so we seem to get a new list or top 10/20/25/50. They seem to fall into 1 of 4 categories. The best of’s – Ordered lists based on some open or secret formula of [...]

Review “Life III: Escape from Reality” game

Gary Hayes — Sun, 11 Jan 2009 05:47:07 +0000

So been having a nice break here in Bondi, doing all sorts of cool commercial and/or creative non-LAMP projects plus playing some great new games (Fallout 3, Mirror’s Edge, Elder Scrolls/Oblivion etc:) mostly on the PS3 and PC/Mac. Hunting around the non-mall games stores in Bondi Junction I came across a dusty old cross-platform game [...]

Some of my 2008 reflections on Virtual Worlds, reflected elsewhere

Gary Hayes — Tue, 06 Jan 2009 23:18:17 +0000

Reflections by me? Been a bit slow off the mark blog wise this year as endless layers of projects overlap and blogging has fallen off the list. But there are some goodies about to be blogged here, just simmering, almost ready for serving. Smell that goodness. For the moment though two of my ‘thinks’ that others [...]

TV from cradle to the grave – what we can learn at it’s birth

Gary Hayes — Sun, 21 Dec 2008 13:16:32 +0000

“It’s tempting to shout – Stop It! The truth is that television in Britain is commissioned by middle-aged people who rarely watch the box, attempting to reach young people who look at it even less, when it’s actually watched by old people. Twenty to twenty five year olds aren’t sitting goggle-eyed for one very good [...]

Playstation 3 Home First Use In Videos

Gary Hayes — Sun, 14 Dec 2008 01:49:30 +0000

I haven’t been able to log into Sony’s PS3 home yet but have been fascinated in the trickle of videos onto YouTube showing first usage in the past two days. There are many posts over the last 2 years about PS3Home on this blog and it is great to finally see it come out of [...]

When the Economy Gets Rough, Virtual Worlds Get Growing

Gary Hayes — Thu, 11 Dec 2008 11:59:03 +0000

…and a little end of 2008 Virtual Worlds, State of Play… Just back from a short break in the lovely town of Broome in NW Australia (my pics). It was interesting being disconnected from ‘the cloud’ but in the process having a few ‘virtual experiential’ moments. One of these was watching the controversial film ‘Australia’ in [...]

Football Superstars, iPhone Ocarina, NBC WebTV and Lost in SL

Gary Hayes — Sun, 16 Nov 2008 20:29:50 +0000

Another selection of my items cross-posted from another of my original blogs, lamp watercooler. The Ulitmate Mashup Launches – Sport, MMOG & Social Virtual World – 16 Oct 08 Football Superstars is the world’s first Virtual Football World. An entire online virtual world designed by football fans exclusively for football fans, where you can enjoy a massively [...]

The Dawn of Mixed Reality and it’s Participatory Audience

Gary Hayes — Wed, 12 Nov 2008 04:49:12 +0000

What is Mixed Reality, why is it relevant and has TV become it’s background medium of choice for larger numbers of media consumers who around the world are spending more time in online pursuits than glued to the content breaks in-between the advertising slots of commercial TV. How will TV survive in a world where [...]

The Future of Social Media Entertainment

Gary Hayes — Sun, 26 Oct 2008 13:02:52 +0000

I gave an early 9-10.15am keynote presentation to the trendy young filmmaker folk at SPAA fringe on Saturday. It was received well by all who I spoke to and on the grapevine. It built on the many case studies shown by Peter Broderick in his two sessions highlighting a range of filmmakers selling DVDs off [...]

Inching Towards the live Web 3.0 – Layered Social Virtual Worlds

Gary Hayes — Wed, 22 Oct 2008 04:25:12 +0000

OK you should have spotted quite a few characters living on this post Â Originally there were ‘video-real’ talking, salesy character centered on the page courtesy of CLIVEvideo but I still talk about them more below. A few months ago I blogged about the new kid on the intranet block, thoseÂ ‘layered’ social virtual worlds. [...]

My Upcoming Presentations – SPAA Fringe, SPAA, DebateIT, Social Networking and more…

Gary Hayes — Wed, 15 Oct 2008 05:18:32 +0000

Been a bit lapse in not posting other talks I have been giving around Oz so these are just in time. A range from Cross-Social-Media, Mixed Reality, Games/Film and the Creative Web… Thursday 23rd October, 2008– DebateIT: All the web’s a stage! Join us as we debate whether the internet is helping unleash creativity. What [...]

Australia’s Top 10 Media and Marketing Blogs – AdAge

Gary Hayes — Sat, 11 Oct 2008 13:40:42 +0000

There have been a few lists published in blogs and mags recently attempting to filter out the most reputable marketing and/or media Australian blogs but which one should we pay most attention too, if any? I was surprised when this (personalizemedia) ‘rather personal’ intermittent blog appeared 9th place on the local Australian Adspace’s list back in [...]

Marketing to New XBox Experience and PS3 Home Avatars

Gary Hayes — Fri, 10 Oct 2008 02:45:33 +0000

Interesting times ahead – the Console space finally collides with the Social Virtual World space as Sony and Microsoft race to be first to offer non-closed beta, ’social (read: commercial) virtual world’ front ends to their ‘trojan horse’ consoles. Will they start to reap the benefits of a very large installed user base as both [...]

Video: Cinematic Game Renaissance – Game Now Leading Film?

Gary Hayes — Sun, 28 Sep 2008 04:06:42 +0000

Have we reached a tipping point – with many more user hours spent with games than films are they now more culturally relevant (as in our cultures are saturated with them)? With most films having ‘game-like’ story arcs and, at the last count, nearly 80 films with stories based on game titles in production I [...]

Games and Virtual Worlds: a new frontier of experience

Gary Hayes — Tue, 23 Sep 2008 05:26:54 +0000

OK I had better blog this ‘press release‘ copied below which quotes me, but also as I am heavily involved in the creation of these courses and still running LAMP (the innovation unit at AFTRS). Frankly it is one of the best things to happen in Australian industry education for the last three years that [...]

Social Media Extinct-tertainment

Gary Hayes — Mon, 22 Sep 2008 22:24:05 +0000

(short LAMP watercooler cross post) …and we are all encouraged to be a part of the demise of mankind for a few months starting on October 6th. I suggest you join the facebook group which will keep you up to date with events. Feed your experiences into your blog/s, find wiki’s tracking events then contribute and [...]

Watercooler XPosts: Webflock, Facespooks, MultiPlaces, Ubiquity, DS-10, Emily

Gary Hayes — Tue, 09 Sep 2008 03:34:05 +0000

A selection of mini posts I did in the last few weeks on the slightly 101 LAMP Watercooler blog… Will they Flock to Electric Sheep’s SVW Browser? Interesting enterprise development from California based, Electric Sheep Company (notable for doing branded developments across virtual worlds like There.com and Second Life) as well as cross-over, mixed reality gigs like [...]

Social Media Entertainment, Cool or Too Hot to Handle?

Gary Hayes — Tue, 02 Sep 2008 03:53:06 +0000

Hats off to the producers, Ellenor and Marcus, of this social, cross-media show. Scorched – Australis’s first ‘what-if’ disaster telemovie with a few enhancements. Did they get their fingers burnt, is it really over and was it a little too scarey? As I have mentioned before in various articles sized posts on this blog and my [...]

The Power of ‘Our’ Machinima

Gary Hayes — Mon, 01 Sep 2008 13:29:17 +0000

Social Media and Web 2.0 is a lot about providing the tools and therefore the means for everyone to create content, that they believe others may want to see. I have personally created a lot of corporate, professional entertainment and music films over the years using high end equipment but now, like many millions around [...]

Choose Your Own Adventure, Games and Virtual Worlds at AFTRS

Gary Hayes — Mon, 25 Aug 2008 08:03:09 +0000

“Make Games and Virtual Worlds at Australian Film, TV and Radio School” – OK time to wear that other hat as Director of the Laboratory for Advanced Media Production at AFTRS and plug some of the cool new courses we are delivering in 6 months time. CREATE ENTERTAINMENT EXPERIENCES OF THE FUTURE Discover new opportunities [...]

“A Few Lives Left” for Poor Research into Virtual Worlds

Gary Hayes — Sat, 23 Aug 2008 21:44:16 +0000

The Sydney Morning Herald, and a few blogs who should know better, continue the tiresome trend of metaverse and specifically Second Life bashing. Asher Moses ( decided to run a recent item based loosely on a few lines of an old bit of research from a PhD student looking at the potential of Virtual Reality [...]

2008 Metaverse Tour Video: The Social Virtual World’s A Stage

Gary Hayes — Mon, 04 Aug 2008 22:49:33 +0000

Gary Hazlitt, Gazlitt and me take a ‘break’ in over fifty worlds comprising the current metaverse, here is the holiday video… I am doing a commercial report and curriculum development on the evolving range of social virtual worlds and have recently ventured into fifty of them to review and sample the culture, creative, business and educational [...]

Marketing Opportunities in Social Virtual Worlds

Gary Hayes — Wed, 23 Jul 2008 00:50:31 +0000

My slides below from my presentation at one of Australia’s industries leading advertising conferences yesterday which I had previously blogged about “The Advertising and Marketing Summit” It was a jam packed room with around 400 attendees of marketing movers and shakers. I closed the second day with the talk on ‘engaging in virtual communities’ followed [...]

The Avatars Take Over the Asylum – Layered ‘Social’ Virtual Worlds

Gary Hayes — Sat, 19 Jul 2008 22:29:23 +0000

Fed up with your avatar having to live inside a wall-garden world? Want to bring it out into the wider web to play? Well it seems a revolution is at hand, early days and a few notable services listed below, but keep your eyes peeled as virtual characters start to infiltrate our flat 2D web [...]

Speaking at – Ad Marketing Summit 08: Unlocking Excellence

Gary Hayes — Thu, 17 Jul 2008 04:09:53 +0000

I am presenting at this years Advertising and Marketing Summit alongside a nice array of fellow â€˜bubbledâ€™ keynoters who are tackling a bewildering range of topics, bulleted below that make lovely Google search strings!: Unleashing the power of brand experience The Consumer is King Ã¢Â€Â“ forecasts and trends of tomorrowÃ¢Â€Â™s consumer Creativity techniques to become an idea generating [...]

Professional Music Creation becomes Social

Gary Hayes — Wed, 16 Jul 2008 01:12:27 +0000

I think it is fantastic when creative people, who have been traditionally forced by scarcity of distribution and BIG media stranglehold on markets to play by others rules, start to forge their own future regardless of corporations. Known as the Queen of the Indies in the UK (thanks Paul Bennun for that label) Imogen Heap [...]

The Future of…well what? Consultant waffle?

Gary Hayes — Wed, 16 Jul 2008 00:50:46 +0000

Interesting. I have a screen here at work spiting out various random on the spot blog posts from the Future of Media Summit . Looking at the themes and points coming out forcibly takes me back to the mid to late 90s and even earlier. At today’s conference there is lots of discussion about how [...]

Google Lively Machinima Potential

Gary Hayes — Thu, 10 Jul 2008 11:46:56 +0000

Although this new soon to be ubiquitous virtual world is not as vastly customisable as Second Life it has some nice useful, linear machinima features such as the rather quaint preset animations and its obvious cartoon aesthetic. I just put together a quick sequence of some of the ’solo’ animations of the toons up onto [...]

Social Virtual Worlds from Google – It’s all about to change…oh and Facebook too…

Gary Hayes — Tue, 08 Jul 2008 23:33:59 +0000

I have mentioned several times in this blog about the next big steps in the metaverse and two of my key points spring to mind, 1) Integration with existing online ‘life’ tools and 2) a company with super deep pockets, Google. So without much fanfare or pomp or circumstance ‘Lively – perpetual beta‘ was sneakily [...]

Talk: The Sex, the Violence and the Dirty Money: The Truth about Social Virtual Worlds

Gary Hayes — Mon, 30 Jun 2008 23:16:43 +0000

The slides below are from a presentation I did last week at the Monash Law Chambers as part of a four speaker mix on Law and Regulation of Virtual Worlds. The embed below has just been elevated as a slideshare featured presentation – so goes to show what a catchy title will do. I co-presented [...]

Innovating Global Social Media Experiences and Collaborative Entertainment Production

Gary Hayes — Mon, 23 Jun 2008 03:13:14 +0000

As promised a rough transcript of a presentation I gave as part of the Digital Content Session at the Trilateral KANZ Broadband Summit in Seoul on 19 June 2008. It looks at the emerging nature of Social Media Entertainment but focuses on how creative professionals can keep up with ‘the crowd’. Covers how Film, TV [...]

Law and Regulation of Virtual Worlds Seminar, ‘me talk…’

Gary Hayes — Sun, 22 Jun 2008 23:18:56 +0000

For those folk who fancy a trip down to Monash University Law Chambers on Wednesday 25 June and who want to see where ‘Underbelly’ meets Social Virtual Worlds and Online Games well we have just the seminar for you. My opening talk’s title “The Sex, the Violence and the Dirty Money: The Truth about Social [...]

This Blog – Top Ten Marketing in Australia?!

Gary Hayes — Sat, 07 Jun 2008 21:55:35 +0000

We all love lists, funniest, most influential, biggest money earners, largest…and especially top tens/fifties. So it came as a little surprise to find Personalizemedia in the top ten marketing blogs for Australia on Julian Coles ‘Adspace Pioneers’ blog. Personalizemedia was never really set-up as being a traditional marketing blog but more to do with the [...]

Seoul Sisters – Gary speaking for Oz at Korean Summit

Gary Hayes — Wed, 04 Jun 2008 11:40:10 +0000

Gary Hayes will be speaking and representing LAMP and AFTRS at the The 2008 KANZ Australia Korea New Zealand Broadband Summit on 19-20 June 2008 in Seoul, Korea. The ten or so Australian speakers at the two day summit will be led by Senator the Hon Stephen Conroy, Minister for Broadband, Communications and the Digital Economy [...]

The Truth about Text Based Dating

Gary Hayes — Thu, 15 May 2008 01:36:44 +0000

Informative, funny, sexy, insightful, topical, professional…but enough about me here’s a great animation, scarily a little too close to the truth about SMS (could be online too) dating – (hat tip to Nicola from AFTRS)

Web 0.0 to 5.0 – Spheres of Influence

Gary Hayes — Wed, 14 May 2008 10:13:21 +0000

Currently doing some talks about online buzz and the ‘network’ and thought I would share some of those cute charts I threw together to illustrate a few angles. Firstly though just wanted to get out there a simple view/evolutionary map of the track we are on, the out-of-control train without brakes hurtling towards an always-on, [...]

The Format Generator v0.1a

Gary Hayes — Fri, 18 Apr 2008 14:15:29 +0000

A nice little toy to play with down below which has resulted from a few recent think streams. I have been thinking hard about the potential millions of formats that can be created by mashing the many traditional media forms with even more new media forms – endless combinations of genre, platform, structure, intention and [...]

SocioNet 101, Body Interface and The Cyber Celeb

Gary Hayes — Fri, 18 Apr 2008 03:48:06 +0000

Three more of my cross posts from the LAMP Watercooler I write/edit. 1 SOCIAL NETWORKING 101 FOR MORNING TV AUDIENCES I just captured and uploaded to YouTube a TV show (yes they are still going!) this morning featuring Australia’s leading social network strategist and social network hostess with the mostess, Laurel Papworth – also occasional LAMP mentor [...]

Distributed Web 3.0, roll your own Virtual Worlds, a step closer thanks to Australian companies

Gary Hayes — Thu, 20 Mar 2008 07:48:43 +0000

I don’t often do the press release thing but given this is a great metaverse platform company from my neck of the woods (Melbourne and Brisbane – Australia) and this is beyond the vapourware we have seen from other players hoping to topple Linden and Second Life off their perch, I will make an exception. [...]

3XPosts – Ad Love, Online Ads and iPhone SDK

Gary Hayes — Tue, 11 Mar 2008 13:53:53 +0000

Three more quick cross posts from LAMP Watercooler – yes feeling guilty already! Bring the Love Back We have seen a lot of videos about the changing media environment but this one nearly a year old, slipped through the net. So just been to a great business, Trans-Tasman lunch and Tony Surtees who was speaking about ‘The [...]

Selection of My Speaking Gigs Coming up

Gary Hayes — Mon, 18 Feb 2008 12:28:51 +0000

. As usual a slowish Australian conference start to the year, still getting used to these hot Jan/Febs Coming up though cool conferences and seminars I am appearing at and will add more to this post as others firm up. In chronological order: Feb 24-29 – LAMP, Victoria. Directing the 8th residential in Marysville, Victoria Mar 1 [...]

What have you Got against my Bot!

Gary Hayes — Mon, 18 Feb 2008 00:26:33 +0000

I find this really interesting and a portent of the future. I am sure you remember the context to the films Bladerunner, chasing down sneeky renegade bots. Then there was AI with its ‘Flesh Fair’, (humans destroying orphaned robots), then the agents in Matrix, what is real and who is not etc: All come from [...]

GROWING WORLDS: Turning Your Stories in to Games – Melbourne Seminar

Gary Hayes — Wed, 13 Feb 2008 01:31:43 +0000

Slightly advertorial – For those folk who can get to Melbourne I have been organising what promises to be a really cool workshop. I will be there part interviewer and running the workshop components with the very cool Matt C. GROWING WORLDS: TURNING YOUR STORIES IN TO GAMES Presented by AFTRS LAMP, Australia Council’s Story of the [...]

Mashing the Real and the Virtual

Gary Hayes — Wed, 13 Feb 2008 01:24:49 +0000

I am very interested in Mixed or Cross Reality advances at the moment. Over the past 6 months there have been some great trials and even a few commercial enterprises set up including Total Immersion. But a couple of trials caught our attention in the last couple of weeks. The first (virtual into real) in [...]

1 iFob Me Off 2 Chasing the Dragon 3 Second Skin

Gary Hayes — Wed, 13 Feb 2008 01:19:44 +0000

1 iFob Me Off I have had a working phone iPhone in Oz now for a few months – currently jailbroken 1.1.2’s – for R&D purposes only One of my favourite applications is ‘installer’ which is the portal to a vast array of free, community created, grass roots applications. One popped up yesterday in Recent [...]

1 MR Killer App, 2 iPhone Home 3 Mirror Mirror

Gary Hayes — Wed, 13 Feb 2008 01:10:47 +0000

1 Mixed Reality Killer App OK a ‘give us your comment’ competition. Below an oldie but goody clip from CeBit 2006 but what do you think is the main killer application for this particular synchronous interface? – (no sneaking ideas by reading the hundreds of comments on it’s YouTube page!). 2 iPhone Home Above ‘me browsing the lamp [...]

The 3D Metaverse is Only about Sex!

Gary Hayes — Wed, 13 Feb 2008 01:04:40 +0000

â€¦or so it seems by the constant line of broadcasters (ABC, SBS, CBC, C4 and endless news reports) who deliver so called ‘insights’ into the growing phenomenon of Social Virtual Worlds. The new BBC doco aired a couple of nights ago (YouTube segments embedded below) brought to mind reasons why traditional media companies may want [...]

Cross-posting and BLOGUILT

Gary Hayes — Wed, 13 Feb 2008 01:03:23 +0000

If you are anything like me you probably have many blogs on the go. I stupidly set myself the task of maintaining the following blogs, wikis and a few web 1.0 sites: LAMP, JustVirtual, Watercooler, GaryHayes.tv, Cubrisound, LAMP Wiki, MUVEDesign and a host of sharing portal channels, other wikis, forums and commercial sites which you can [...]

Humanity Slowly Returns to Creativity – 64% of teenagers engage in content creation

Gary Hayes — Thu, 20 Dec 2007 03:50:41 +0000

Well a bit of a pompous title perhaps, fueled by a report just published by Pew Internet (one of my fav research groups) who reminded me of something a few of us have been bleating on about for a while – that the last 200 years of media distribution have been an anomaly. Dominated by [...]

Eight Random Gary Facts – Game?

Gary Hayes — Sun, 09 Dec 2007 00:12:00 +0000

, I have been tagged by Bettina (double tagged in fact inworld SL and out in web 2.0 – thanks Bett!) So I am compelled on fear of being ’something/shamed’ to post eight random factoids about me. Well that is easy – he ponders. Wonders doing the sums how many blog posts will there be as [...]

Web 2.0 and the Myth of Non-Participation

Gary Hayes — Mon, 26 Nov 2007 08:25:44 +0000

At the Cross-Media Storytelling conference a few days ago I witnessed a strange event with one of the categories of speakers. There were three groups of speakers, forward thinking practitioners, catch-up heritage media representatives and theoretical, reflective academics. The last group had one or two useful observations wrapped up in PhD-like presentations but the two [...]

Speaking at Belgium Cross-Media Storytelling Conference

Gary Hayes — Thu, 22 Nov 2007 16:58:16 +0000

Just arrived in Mechelen, a lovely Belgium historical centre going back to 1200 or so (photo left just taken by me, ten minutes ago!). After the usual gruelling 21+ hour flight from Sydney to Europe I had lunch with Annet Daems (who is running the conference) and we are both ready for two days of [...]