New research published today (October09) by the Department for Work and Pensions (DWP), shows that racial discrimination in recruitment still exists towards ethnic minority people.

The study showed discrimination occurred for those applying for jobs with a name suggesting they were from an ethnic minority, rather than white British. For every nine applications sent by a white applicant, an equally good applicant with an ethnic minority name had to send sixteen to obtain a positive response.

Three applications were sent to 987 advertised job vacancies giving a total of 2,961 applications.  Applications were made to private, public and voluntary sector employers of varying sizes.

The public sector vacancies included in this study – which usually required standard application forms, did not discriminate at this initial stage of recruitment.  This suggests that discrimination might be reduced by the use of standard application forms.

http://www.dwp.gov.uk/newsroom/press-releases/2009/october-2009/dwp047-09-191009.shtml

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“Under such a plan, if two job candidates met the required standards, the candidate whose ethnicity is under-represented in the force would be selected.” (BBC, 19th April 2007)

A few useful diversity recruitment resources:

• http://www.recruitersnetwork.com/resources/diversity.htm
• ttp://www.pharmadiversityjobboard.com/
• http://diversityjobs.com/
• http://www.diversity-jobs.com/
• http://diversityworking.com/career/Pharmaceuticals/?cchan=83

Some pharma companies are making progress in diversity recruiting by promoting themselves well

• Astellas on Blackcareers.com

What is immediately noticeable however, is the fact that all these diversity job boards are USA based – what is the UK, or indeed the European pharma industry doing about diversity recruitment?  - and what strategies are in place?

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The online recruitment marketplace that connects employers seeking talent to approved recruiters across the UK

Launched in February 2010, gatszu.com, in association with The Sunday Times HR Business Network, is an online recruitment marketplace that connects employers seeking high quality candidates to specialist recruiters in the UK. Giving employers the opportunity to set their own fixed fee, centralise their recruitment process and gain access to a far wider pool of talent than ever before.

Not sure myself yet, but its probably worth knowing about.. http://www.gatszu.com/

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1. Snowboarding with concrete cows?
2. At last, Twitter is useful! #UKsnow

Using tweets with #UKsnow and followed by the first 4 digits of your postcode, twitterers can indicate where it’s snowing – in real time, and indicate the severity. Clever Ben Marsh then plots it on a nice google mash up – brilliant.

It would be nice to get some sort of time line to “play-back” what’s happened, so you could guess if its coming your way, and the default “snow” icons are hard to see,  but there is a high-vis icon option.

Otherwise, a great idea.  I’ve heard similar mashups being used for tracking earthquake effects. At last, someone has found something useful for Twitter

Oh its snowing in Bristol now.

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Google et al, rely heavily on sitemap.xml to know what’s on your site. Sure they can crawl and do crawl it, but why make their lives hard. By keeping a valid sitemap.xml file in the root of your site, you provide a link to all the pages on your site that the search engines should know about.  A few points:

• you should update your sitemaps every time you change content. (ie add a new job) so it should be done dynamically without you  having to get involved
• you can have multiple sitemaps. Useful if like on www.PharmiWeb.com, you have thousands of pages.
• you can add your sitemap(s) url to your robots.txt file (another essential) to help the engines keep track
• submit your sitemaps to google webmaster tools and bing
• Yahoo treat things differently, I’ll do that separately!

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