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	<title>&#160;- Pittsburgh Internet Consulting &#187; Blog</title>
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	<link>http://www.pittsburghinternetconsulting.com</link>
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		<title>Social Media Marketing Revolution: Google-Twitter Partnership</title>
		<link>http://www.pittsburghinternetconsulting.com/Social+Media+Marketing+Revolution</link>
		<comments>http://www.pittsburghinternetconsulting.com/Social+Media+Marketing+Revolution#comments</comments>
		<pubDate>Wed, 11 Feb 2015 21:02:44 +0000</pubDate>
		<dc:creator><![CDATA[Matt Chandler]]></dc:creator>
				<category><![CDATA[Social Networks & New Media]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1564</guid>
		<description><![CDATA[Twitter’s everywhere. Literally everywhere. Turn on ESPN, American Idol, or whatever you like to watch and see how often that little bird pops up with a new #hashtag for viewers. Even when commercials run, your favorite brands are aiming to be the next talked about “trending” topic. All this from a social media platform that ...<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2FSocial%2BMedia%2BMarketing%2BRevolution&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>6 Lessons Learned At A Digital Marketing Firm</title>
		<link>http://www.pittsburghinternetconsulting.com/2015/01/6-lessons-learned-at-a-digital-marketing-firm.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2015/01/6-lessons-learned-at-a-digital-marketing-firm.html#comments</comments>
		<pubDate>Thu, 22 Jan 2015 19:41:05 +0000</pubDate>
		<dc:creator><![CDATA[Thanh Ho]]></dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1547</guid>
		<description><![CDATA[There are stark differences between studying a field and practicing it.  During my first month with Pittsburgh Internet Consulting (PIC), I was somewhat surprised at the reality of the industry.  Here are 6 lessons I learned during my first 30 days at PIC: Client-centric  At PIC, our clients are involved in all steps of the ...<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2015%2F01%2F6-lessons-learned-at-a-digital-marketing-firm.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>Are you maximizing your email marketing strategy?</title>
		<link>http://www.pittsburghinternetconsulting.com/2015/01/are-you-maximizing-your-email-marketing-strategy.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2015/01/are-you-maximizing-your-email-marketing-strategy.html#comments</comments>
		<pubDate>Fri, 02 Jan 2015 13:00:24 +0000</pubDate>
		<dc:creator><![CDATA[Thanh Ho]]></dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1526</guid>
		<description><![CDATA[Many people think that email marketing is outdated compares to new media channels like Facebook and Twitter.  However, the statistics below will show that email marketing remains an effective marketing channel but it is an underdeveloped tool in business. The number of email users are expected to grow 12% from 2.5 billion users to 2.8 ...<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2015%2F01%2Fare-you-maximizing-your-email-marketing-strategy.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>Experience Inbound Marketing</title>
		<link>http://www.pittsburghinternetconsulting.com/2014/10/experience-inbound-marketing.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2014/10/experience-inbound-marketing.html#comments</comments>
		<pubDate>Tue, 21 Oct 2014 18:24:39 +0000</pubDate>
		<dc:creator><![CDATA[Robb Luther]]></dc:creator>
				<category><![CDATA[Content Creation]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1272</guid>
		<description><![CDATA[So you are a marketing person and you have heard of inbound marketing. You know it deals with content and attracting buyers to your website like honey but you aren't sure how effective it is or if its just a bunch of hype.<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2014%2F10%2Fexperience-inbound-marketing.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>Hey Restaurants, are your events being maximized?</title>
		<link>http://www.pittsburghinternetconsulting.com/event-marketing-how-to-maximize-your-events</link>
		<comments>http://www.pittsburghinternetconsulting.com/event-marketing-how-to-maximize-your-events#comments</comments>
		<pubDate>Tue, 07 Oct 2014 11:13:19 +0000</pubDate>
		<dc:creator><![CDATA[Robb Luther]]></dc:creator>
				<category><![CDATA[Social Networks & New Media]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[restaurant marketing]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1246</guid>
		<description><![CDATA[As a restaurateur, events can be a very lucrative part of your business strategy. They bring a lot of people into your establishment and also create an appeal that makes people want to come back.  How can you maximize your events to bring in the most attendees?<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fevent-marketing-how-to-maximize-your-events&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>Make Compelling Content Not Bait &amp; Switch BS</title>
		<link>http://www.pittsburghinternetconsulting.com/make-compelling-content.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/make-compelling-content.html#comments</comments>
		<pubDate>Thu, 02 Oct 2014 18:07:51 +0000</pubDate>
		<dc:creator><![CDATA[Robb Luther]]></dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[content marketing]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1183</guid>
		<description><![CDATA[A catchy title. It seems like that is what most content marketing boils down to. I guess I can see why. It is the title's sole job to lure in the unsuspecting prospect to crave your content like an apocalyptical zombie craves brain cells.

We lure them in with some juicy title and swap our content piece for their email. Sadly, it seems that there are many "content" pieces out there that really fall short on compelling content. Lets look at this from your audiences' perspective.<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fmake-compelling-content.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>For a small company, are cold calls effective?</title>
		<link>http://www.pittsburghinternetconsulting.com/are-cold-calls-effective.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/are-cold-calls-effective.html#comments</comments>
		<pubDate>Sat, 27 Sep 2014 00:17:08 +0000</pubDate>
		<dc:creator><![CDATA[Robb Luther]]></dc:creator>
				<category><![CDATA[Marketing Metrics]]></category>
		<category><![CDATA[cold calling]]></category>
		<category><![CDATA[lead generation]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1053</guid>
		<description><![CDATA[I was involved in a discussion about cold calls in one of my LinkedIn groups last year about the effectiveness of cold calls. It is a very interesting topic and one of the most in depth I have seen in the group. I think it is such a popular topic because it pits the “Old School” ideas vs. the neophyte zealots of the new “Inbound Marketing” school.<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fare-cold-calls-effective.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Lead Tracking &#8211; The Holy Grail for Marketers</title>
		<link>http://www.pittsburghinternetconsulting.com/2014/09/lead-tracking-the-holy-grail-for-marketers.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2014/09/lead-tracking-the-holy-grail-for-marketers.html#comments</comments>
		<pubDate>Wed, 03 Sep 2014 12:27:33 +0000</pubDate>
		<dc:creator><![CDATA[Robb Luther]]></dc:creator>
				<category><![CDATA[Marketing Metrics]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1034</guid>
		<description><![CDATA[So as a marketer, both in the agency setting and in the small business setting, one of the most beautiful things is quality lead tracking. Good lead tracking measures the sources to your message and the method your market uses to engage your company.<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2014%2F09%2Flead-tracking-the-holy-grail-for-marketers.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Off-Menu Social Media: A Restaurant&#8217;s Guide to Facebook Marketing</title>
		<link>http://www.pittsburghinternetconsulting.com/2014/06/off-menu-social-media-a-restaurants-guide-to-facebook-marketing.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2014/06/off-menu-social-media-a-restaurants-guide-to-facebook-marketing.html#comments</comments>
		<pubDate>Mon, 02 Jun 2014 15:21:37 +0000</pubDate>
		<dc:creator><![CDATA[Eric Mayhue]]></dc:creator>
				<category><![CDATA[Social Networks & New Media]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1521</guid>
		<description><![CDATA[&#160; Off-Menu Social Media A Restaurant&#8217;s Guide to Facebook Marketing The Appetizer: A Quick Introduction for a Quick Guide There was a time, years and years ago now, where only tech companies and college student-run startup companies used Facebook to connect with their target audience. Not long after that, everyone and their grandma were using ...<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2014%2F06%2Foff-menu-social-media-a-restaurants-guide-to-facebook-marketing.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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		<title>A Dish Well Prepared: The Three Most Effective Social Media Channels for Restaurants</title>
		<link>http://www.pittsburghinternetconsulting.com/2014/05/a-dish-well-prepared-the-three-most-effective-social-media-channels-for-restaurants.html</link>
		<comments>http://www.pittsburghinternetconsulting.com/2014/05/a-dish-well-prepared-the-three-most-effective-social-media-channels-for-restaurants.html#comments</comments>
		<pubDate>Tue, 20 May 2014 15:16:45 +0000</pubDate>
		<dc:creator><![CDATA[Priscilla Chavez]]></dc:creator>
				<category><![CDATA[Social Networks & New Media]]></category>

		<guid isPermaLink="false">http://www.pittsburghinternetconsulting.com/?p=1519</guid>
		<description><![CDATA[Creating a Facebook, Twitter and Foursquare account for your business is as easy as maintaining your personal account. These three social media platforms are known to be among the top most effective marketing strategies for many businesses, including restaurants. How do these social media platforms integrate with your restaurant? Well, they all have one thing ...<img src="http://track.hubspot.com/__ptq.gif?a=483844&k=14&bu=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2Fblog%2F&r=http%3A%2F%2Fwww.pittsburghinternetconsulting.com%2F2014%2F05%2Fa-dish-well-prepared-the-three-most-effective-social-media-channels-for-restaurants.html&bvt=rss&p=wordpress" style="float:left;" xml:base="http://www.pittsburghinternetconsulting.com/feed" width="1" height="1" border="0" align="right"/>]]></description>
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