Pixelmakers Web Design, Shropshire

The GausWheel arrives at CycleGadgets...

2011-10-10T00:29:00.000-07:00

It's nearly Christmas 2011, and already the shops are being filled with toys, gifts, games and gizmos.
All the latest stuff is arriving in huge quantities, and the next 'big thing' is surely out there...

The GausWheel... the next big thing?
Pixelmakers have been involved in creating a website for CycleGadgets, a new company in Shropshire specialising in very cool products for cyclists.

From the excellent cycling, walking and hiking guides from Cicerone, all the way through to the fabulous new arrival to the UK, the Gauswheel cycle, CycleGadgets have a very varied and wonderful range of stock.

So, if you're stuck for something different this Christmas, or you need to get your wheels in motion... check out www.cycle-gadgets.co.uk

Case study: Sabrina Oak Doors

2008-07-30T05:25:00.000-07:00

For many years we've serviced the Sabrina Oak Doors website, with web design and search engine marketing built in.

Sabrina are a service company in the UK with a huge amount of experience.

The role of Pixelmakers has always been to provide them with the very best service on the web to promote and market their oak door manufacturing to the UK, and beyond.

As such, they are top of most search engines for their primary keywords.

UPDATE: Sabrina Oak Doors' website has changed address... you need to update your records.
If you're looking for oak doors, internal doors or external doors, the address is sabrinaoakdoors.co.uk

Search Engine Optimisation can be self help

2008-05-26T01:08:00.000-07:00

Ever wondered what this 'search engine optimisation' stuff really means?

Well, a lot of it depends on having a great website with great content—and making sure that the website is relevant to its' subject.

Getting the website FOUND by search engines is a whole new deal... so here's a few pointers...

1. Do you really want the site found? If the website has great design, great content and can make use of itself to others, then yeah—it needs to be found. If it's a commercial site to bring you business, then having it found is essential.

2. The starting point to getting your site found easily is to make the WHOLE site easy to use for not only your target audience, but also the search engines themselves. This means lots of text content (so the search engines can see your keywords) and not hiding links in graphics or flash animations.

3. Design your site so that large, long pages are split into several sub-pages each with their own specific subject... putting everything on one page is not only a chore for the onlooker to read, but also makes really heavy going for the search engines.

4. Get links coming in! Trusted, relevant links coming into your site are the key to getting yourself noticed by search engines. We're not talking just simple links in directory lists...

5. Try and focus on getting a few of your main target search phrases and keywords embedded in your site's own text. And when asking for incoming links, don't do them like:

" www.lakevyrnwy.com - a nice hotel in Wales"

but aim to make the LINK ITSELF more descriptive than a URL (notice the above 'wrong' example and the below 'good' example go to the same place...)

A good example for that site would be:

"For a unique experience, visit Lake Vyrnwy Hotel's site— a premier country hotel in Wales—with lots of activities and superb cuisine"

Notice that 'hotel in Wales' is the link, but the URL is still the same, but this time, the link CONTAINS relevant keywords ('hotel' and 'Wales'). This is a very important rule to follow.

For more advice and tips, visit Pixelmakers web design, Shropshire

Making your pages compliant

2008-04-25T08:00:00.000-07:00

Something we always get asked is 'what is that W3C logo on your website...'?

Well, that's W3C (w3 = www and c=consortium) compliancy, meaning our page code is checked and proven to be compliant with the standard internet options set out by the world wide web consortium.

Basically, it means that all code is written well, and the page 'code' (the bit the user DOESN'T see which creates the page in your internet browser) is clean, and well thought out.