PLAYING IN TRAFFIC

SEO WEBINAR – Learn How to Be the Answer to the Question

genesower — Wed, 18 Jan 2012 01:03:23 +0000

I’ve been presenting an SEO webinar at the Super Zoo trade show in Las Vegas for the last five years and one of the things I’m fond of saying is that to succeed with SEO you have to “be the answer to the question.” No, grasshopper, I’m not speaking philosophically, what I mean is that [...]

What’s the Deal With In-Bound Linking?

genesower — Sat, 07 Jan 2012 20:04:07 +0000

Way back in the old days, say 2004 or so, link building was a simple proposition: I link to you, you link to me, we get better positions in the search engines, I’m happy, you’re happy, everybody wins. In 2005, Google began personalizing search results for each user. Depending on their history of previous searches, [...]

How Do You Take Advantage of Internet Marketing?

genesower — Fri, 09 Dec 2011 23:04:27 +0000

Marketing on the Internet is more than just having a great website. It’s a brave new world of exciting and innovative marketing platforms and tools designed to put your products and services in front of the people looking for them. So assuming you have an updated, easy to navigate website with a clear call to [...]

Is Social Media a Distraction for Your Business?

genesower — Sun, 13 Nov 2011 17:58:43 +0000

For small and medium-sized businesses, embarking on a social media strategy can be a burdensome cross to bear. It’s a lot like eating your vegetables —you know you need to do it but it’s not always the most appetizing of prospects. But if you don’t do it will your business fall behind? Will your competition pass [...]

New Facebook Page For Pets Pets Pets

genesower — Fri, 14 Oct 2011 17:04:03 +0000

When pet retailer Pets Pets Pets of Califon, NJ, wanted to increase their Facebook “likes” and incorporate their email signup box into their Facebook presence, we created and installed a custom Facebook page and welcome tab to entice new visitors to join or signup. We were able to utilize their existing Constant Contact account and integrate it [...]