POLYCREATIVE

The Social Media Revolution

noreply@blogger.com (POLYCREATIVE) — Wed, 8 Jun 2011 13:03:00 -0700

Some of you may already have heard the term 'Social Media Revolution' and that it seems to be sweeping the attention of every Marketing Director in the nation; others may not even care to know it exists. Whichever half of the glass you choose to see, for us creative producers, it is a part of our every day work!

Socialnomics recently launched an updated version of their original 2009 video on the social media revolution with some impressive statistics and figures on just how far social media has integrated into our every day lives as people and as business owners and advertisers.

Check it out!

If you're looking to learn more about how social media can increase your business exposure or help you better connect with potential and existing clients, feel free to email me nicol@polycreative, or connect with me on any of my social profiles!

Nicol on Facebook
Nicol on Twitter
Nicol on LinkedIN

In the meantime - happy tweeting!

Happy New Year in Tampa!!

noreply@blogger.com (POLYCREATIVE) — Tue, 4 Jan 2011 13:13:00 -0800

Hey Polycreative fans -

We hope you are having a fabulous start to your 2011 New Year!! Stay tuned as we will be adding some fun snapshots and design clips to our website to show you some of our latest work from clients in 2010! We look forward to staying connected with everyone and working with you to solve your creative marketing needs in 2011!

For all of you that are in the greater Tampa Bay area, we want to share some fun, art related events that continually inspire and energize our creativity in this bustling city!

Feel free to click on any of the images to go to their official websites.

ROCK THE PARK - 1st Thursday of every month

Featuring local artists and talent, right on the waterfront at the newly renovated Curtis Hixon Park.

The Knight Parade - February 12, 2011 -(100,000+ ppl in 2010)

A wonderful Tampa tradition - the Knight Parade! Watch amazingly decorated floats parade down 7th and celebrate that bit of pirate in ya! C'mon mate!

Lights On Tampa - February 19, 2011

A public/private partnership that opens the door for visitors and residents alike to experience artistic excellence and emerging technologies in the urban environment.

Gasparilla International Film Festival - February 25 - 27, 2011

Global lens films screen the 2nd Thursday of every month at the Tampa Museum of Art

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Polycreative was also recently hired by J. Guyer Productions to produce their new corporate image online - we will be sure to post the new industry portal upon completion!

If you want to stay in touch, you can also send us a message here: www.facebook.com/Polycreative

Until next time...

Oktoberfest Tampa 2010 video

noreply@blogger.com (POLYCREATIVE) — Mon, 25 Oct 2010 14:29:00 -0700

(by MetroMix Tampa Bay!)

This video definitely captures the essence of our event! Thank you to Jacqui and her MetroMix team for supporting Oktoberfest Tampa 2010!

Oktoberfest has officially started!!

noreply@blogger.com (POLYCREATIVE) — Sat, 18 Sep 2010 19:23:00 -0700

O'zapft is - The Octoberfest has started in Munich!

If you love Oktoberfest, then you've probably already started drinking to celebrate this wonderful German tradition! Mayor Christian Ude tapped the keg successfully in 2 swings! (Practice makes perfect, huh!) Read the rest of the article on the official Munich Oktoberfest website
http://www.oktoberfest.de/en/article/About+the+Oktoberfest/About+the+Oktoberfest/O%27zapft+is+-+The+Octoberfest+has+started/2018/

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Oktoberfest Munich is also considering this one of their first years stepping up into the digital, 21st century with their own iPhone mobile app, 3 live webcams, and social media integration with Facebook and Twitter.

This will be the first year you could walk into the Theresienwiese and check in to a beer tent on your phone! How convenient is that!
http://www.huliq.com/10178/oktoberfest-munich-2010-goes-social-media-friendly

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How much does beer cost at Oktoberfest Munich this year?
A "Mass", one litre of beer, will cost between 8,30 € and 8,60 € this year.

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Beer Tokens

In Munich, mostly companies hand out beer tokens ("Biermarken" in German) to their guests, which can then be exchanged for beer in the respective tents. If you want to buy beer tokens, please contact the tent-owners directly.

Oktoberfest Tampa 2010 will be set similar to this practice where you will exchange tickets for beer!
Official event website, buy your tickets now!

OktoberfestTampa .com

Brought to you by:

Polycreative -- & -- The Heights Waterfront

Oktoberfest Tampa

noreply@blogger.com (POLYCREATIVE) — Wed, 8 Sep 2010 19:07:00 -0700

On the waterfront, Top of the Riverwalk!

Wilkommen Damnen u. Herren!

We are proud to announce our 1st Annual
Oktoberfest Tampa!

Location:
The Heights Waterfront
1910 N. Ola Ave
Tampa, FL 33602

Event Dates:
Fri, Oct. 15, 3:00pm - 11:00pm
Sat, Oct. 16, 11:00am - 11:00pm
Sun, Oct. 17, 11:00am - 9:00pm

Event Description:Oktoberfest Tampa is a traditional celebration of the yearly event that takes place in Munich Germany on the Theriesenwiese. The Oktoberfest Tampa will feature Tampa’s largest Beer Hall, which will be decorated with themes of beer tents (aka: "Festzelts") that Munich Oktoberfest offers. We will also have live Polka music, traditional German food, festival friendly competitions (beer stein holding, keg tossing, barrel rolling, MR. & MRS. Oktoberfest and more!) fun prizes, a large outdoor and waterfront beer garden, boat cruises on the river and lots of dirndls and lederhosen!!

Parking is FREE. Transportation to the event will be supported by water taxi and Green Fleet Courtesy cabs in the downtown, Davis/Harbor Island, Channelside, SoHo and Ybor locations.

Ticket Prices:
$10 General Admission
$5 Designated Driver

General Admission for this event will be FREE for men and women of the Armed Forces w/ ID.

www.OktoberfestTampa.com

This Oktoberfest is brought to you by:

The Heights Waterfront
www.TheHeightsWaterfront.com

Polycreative
www.polycreative.com

Tampa Film: State of the Industry

noreply@blogger.com (POLYCREATIVE) — Mon, 26 Jul 2010 10:14:00 -0700

There has been a lot of progress in the State of Florida in the last few years on bringing the awareness back of the importance of the film industry in our state.
In 2006, Polycreative hosted the first industry roundtable in Tampa, where we discussed not only the importance of adding the Digital Media queue, but also how to bring down the qualifying expenditure down from $300,000 - a lot of small production houses don't see budgets that big, and therefore could never apply to receive any incentives.

This year, we hit a milestone! Not only is the qualifying expenditure down to $100,000, but we're not talking about a $5 million incentive program anymore (which was easily gobbled up by a handful of projects). We're talking about $242 million dollar program!

Effective July 1, 2010:

2010/2011 Florida Film & Entertainment Industry Financial Incentive Program

Overview:

* $242 million in transferable tax credits over 5 years
* $53.5 million transferable tax credits authorized for the 2010/2011 fiscal year
* 20% - 30% transferable tax credit

- 20% Base Percentage
- 5% Off Season Bonus
- 5% Family Friendly Bonus (G Rated programming)

We are thrilled that this program was passed with no major opposition in either the State Senate or the House of Representatives.

Happy Filming!!!

For complete information on the incentive program, application submission, qualifying etc, please visit the Governor's Office of Film & Entertainment website: http://filminflorida.com/ifi/incentives.asp

Happy Social Media Day!!

noreply@blogger.com (POLYCREATIVE) — Wed, 30 Jun 2010 11:38:00 -0700

Worldwide Social Media Day - A Message From Pete Cashmore from Pete Cashmore .

Here's the link for the group in Tampa Bay that's getting together at the Tampa Bay Brewing Company tonight!!

http://www.meetup.com/Mashable/7601/

The latest buzz on Polycreative!

noreply@blogger.com (POLYCREATIVE) — Fri, 23 Apr 2010 11:27:00 -0700

04/23/2010

Clearwater, FL - Polycreative, LLC, a leading interactive design and development company, has recently been named the Agency of Record for Kevin Harrington latest business ventures including his own brand www.KevinHarrington.TV, the Inventors Business Center www.InventorsBC.com, and their new show Access Gayle, www.AccessGayle.com. Polycreative will provide services that cover design and development from every angle on a digital level.

Kevin Harrington, the Infomercial King and star of ABC's Shark Tank, recently started the Inventors Business Center with new CEO, Steve Rogai in a 12,000 sq.ft studio in Clearwater, FL. Kevin has picked Gayle Guyardo who was a local Tampa Bay WFLA-8 news anchor for seventeen years to host Access Gayle.

Access Gayle is a brand new style of DRTV programming coined a "newsmercial", which features five minute product segments with Gayle Guyardo.

Polycreative also provides web development, mobile and web based ecommerce and branding services to Kevin Harrington, the Inventors Business Center and product brands on a consulting basis.

PR/mediacontact for Polycreative:
Nicol Winkler
nicol@polycreative.com
www.polycreative.com

noreply@blogger.com (POLYCREATIVE) — Sat, 20 Mar 2010 14:24:00 -0700

Looking forward to "Caged Dreams" tonight at Muvico in Centro Ybor! It should be fun! Pre-Party at Teatro from 8-9. GIFF rocks!

"Access Gayle" and IBC Launch video!!

noreply@blogger.com (POLYCREATIVE) — Sun, 7 Mar 2010 19:18:00 -0800

(In this video: Adam Lenfest, Nicol Winkler of Polycreative)

Polycreative has been busy developing web properties while also launching the IBC Studios with Kevin Harrington!!

Kevin Harrington, from ABC's "Shark Tank" launched a new Inventors Business Center and is already launching a new show called "Access Gayle" with local news star Gayle Guyardo!

"H" John Mejia from The Good Life Tampa Bay produced this very exciting 6 minute piece from our Inventors Business Center launch with Kevin Harrington recently!! February 26, 2010 marked the official last day for Gayle Guyardo on the morning news with WFLA - 8, but it also marked the incredible beginning of her new show "Access Gayle" !! Access Gayle is being produced in the new IBC studios with Kevin Harrington & Wendy LaTorre, and airs on Tampa Bay ABC / channel 28 Saturday mornings from 9:53 am - 9:58 am and Sunday mornings 8:53 am - 8:58 am .

This piece features interviews and red carpet footage with Kevin Harrington, Gayle Guyardo, and many more!!

Polycreative would like to thank the St. Pete/Clearwater Film Commissioner, Jennifer Parramore for coming to support Polycreative and Kevin Harrington in their new venture!

More info on Kevin Harrington: www.KevinHarrington.TV

More info on the IBC: www.InventorsBC.com

Photography for Roger West Creative & Code

noreply@blogger.com (POLYCREATIVE) — Mon, 15 Feb 2010 21:05:00 -0800

We always enjoy doing photography for our fun friends at Roger West !!

They have been busy little monkey's lately winning Addy's, writing Whitepapers and hiring new staff....so it's only natural that they needed some new, professional photography for their business!

Polycreative enjoys being the preferred photographer for Roger West & we hope you all agree that the photos speak for themselves!!

Michael Westafer,
President & CEO

Kelli Kreighbaum,
Associate Art Director

Polycreative photography
By: Adam Michael Lenfest

Client: Roger West Creative & Code
Date: February 2010

A Moment of Thanks......

noreply@blogger.com (POLYCREATIVE) — Sun, 17 Jan 2010 14:50:00 -0800

"If it touches a pixel, I highly recommend Nicol for great results!"

Last summer, Polycreative worked with Jennifer Frazier, a local Creative Director as the online media specialists on an aggressive Helen Ellis Memorial Hospital advertising campaign. Helen Ellis wanted to promote their newly remodeled Women's Center to moms and potential moms strictly within their area of Tampa Bay, while also finding a way to measure their results!!

Here is a quick comment from Jennifer on her experience working with Polycreative !!

"Navigating the murky waters of social media was somewhat scary for me, until I met Nicol Winkler at Polycreative. She helped me invigorate an effort for a hospital birthing center with smart social media planning, Google AdWord strategies, and did all the placement and reporting for us. All along the way, she educated me on the process and the power of social media, for which I will always be grateful. If it touches a pixel, I highly recommend Nicol for great results!"

~ Jennifer Frazier

Jennifer Frazier is the owner of The Writing Stable (www.thewritingstable.com)

Ybor Life

noreply@blogger.com (POLYCREATIVE) — Sun, 17 Jan 2010 14:42:00 -0800

New Year's Eve Parade 2009/2010

Ybor City, FL

Photography by: Adam Michael Lenfest

Film tax credit makes dollars & sense!!

noreply@blogger.com (POLYCREATIVE) — Sun, 10 Jan 2010 21:23:00 -0800

We want to take a quick second and give a shout out to Lindsey Norris Guthrie, Tampa's Film Commission Manager, who shared this great video with us that the Massachusetts Film Office put together to promote the positive impact feature film projects have within a community. This video shows not only the local business boost communities get from hosting feature films, but also the investment these film projects take in the communities they work within.

We will be working with Lindsey throughout 2010 to continually promote that same message for the film industry here in the Gulf Coast!

For more information on the Tampa Film Commission: www.visittampabay.com
For more information on the St. Pete/Clearwater Film Commission: www.floridasbeachfilm.com

Enjoy the video!!

Happy Holidays!!!

noreply@blogger.com (POLYCREATIVE) — Thu, 17 Dec 2009 16:03:00 -0800

From Polycreative!!!

Merry Christmas - Frohen Weinachten - Feliz Navidad - Sretan Bozic

SPOT's Tampa AM broadcasts LIVE HD WEBCAST with FUEL TV

noreply@blogger.com (POLYCREATIVE) — Sun, 6 Dec 2009 12:12:00 -0800

For almost two decades, the good folks at the Skatepark of Tampa host the world-famous Tampa Am Contest in their private park, and the best up-and-coming skaters from all over the globe show up for a weekend packed with skating. Hundreds of ams enter and battle it out to see which one will walk away a winner. Tomorrow’s professionals are bred here.
I love FUEL TV for it's efforts in continuously pushing it's online content distribution and branding it with a mission!!! It's event's like TAMPA's AM that show us all how content will be consumed for years to come!! Of course, FUEL TV does this year round...but this event just happens to be in our stompin' grounds, at the Skate Park of Tampa, so I felt I had to give a shout out!! Both of these companies are using their digital mojo well!!

CHECK OUT THE LIVE SHOW TODAY:
http://www.fuel.tv/tampaam

Additional footage on the SPOT's website:
http://www.skateparkoftampa.com/spot/default.aspx

Video Reel

noreply@blogger.com (POLYCREATIVE) — Tue, 13 Oct 2009 13:42:00 -0700

Did you know??

noreply@blogger.com (POLYCREATIVE) — Sat, 26 Sep 2009 20:46:00 -0700

The Pace of Change

The media landscape is changing rapidly. The way people communicate is changing the way marketers have to think about how to reach consumers.

- The Economist

http://mediaconvergence.economist.com/

Did you know??
Polycreative provides social media management and online campaign strategies for businesses and individual enterprises! Many business know they need to be doing more social networking, but simply don't know how, or don't have the time. We can help.

Photography for Leslie Simons - "Simon Says Design"

noreply@blogger.com (POLYCREATIVE) — Wed, 16 Sep 2009 08:39:00 -0700

Photography by: ADAM MICHAEL LENFEST

Leslie Simons is an art director and stylist. Her experience ranges from photography shoots, to live & pre-recorded retail television, to local indie films & infomercials. She has a great passion for what she does, and is a true artist at heart. We have worked with Leslie on shoots around the greater Tampa Bay area and love her professionalism and great attitude! Polycreative is very happy that she gave us the opportunity to capture her creative spark!!

You can learn more about Leslie by checking out her website: www.simonsaysdesigns.com

Great logo design or BUST!!!

noreply@blogger.com (POLYCREATIVE) — Fri, 28 Aug 2009 21:02:00 -0700

Great logo design is very important in establishing a company's brand and conveying the business culture that makes it unique. Strive to make it memorable, yet versatile.

Here are two of our latest logo designs. Both of these companies are also redeveloping new websites with us...so stay tuned for more creative awesomeness and totally unique Tampa Bay brands!!

Kevin Harrington - this Shark's got bite!!

noreply@blogger.com (POLYCREATIVE) — Sat, 8 Aug 2009 13:55:00 -0700

One of our clients, Kevin Harrington, has been called a lot of things in his days!! "Infomercial Pioneer" (by MIT/Harvard), "Infomercial King" (by his Twitter name, friends and family), and most recently "moneyman" by Michael Starr of the NYPost.

Kevin Harrington, CEO of TVGoods.com, LLC, is widely acknowledged as the pioneer and principal architect of the “infomercial” industry. Since producing the industry’s first infomercial in the 1980s, Harrington has financed more than 500 product launches resulting in sales of more than $4 billion worldwide with 20 products reaching individual sales of over $100 million each, and creating dozens of millionaires.

Tomorrow, he premieres as one of Mark Burnett's "sharks" in Marks' latest TV reality show "Shark Tank." It airs Sunday 9/8c on ABC!!

Polycreative has been developing Kevin's website all year long; www.KevinHarrington.TV, but with this amazing new press and camera time offering - his website is getting filled with even more content; product videos, promotions, celebrity affiliations, book links and more.

His website will re-launch for the show's premiere!! Tune in tomorrow at 9:00pm, not only to ABC, but also to www.Kevin Harrington.TV

Want to follow him on Twitter??
www.twitter.com/infomercialking

Want to get the latest scoop via Facebook??
www.facebook.com/kevinharringtontv

See you in the tank!!

Kevin Harrington's new book is on the shelves!!

noreply@blogger.com (POLYCREATIVE) — Sat, 8 Aug 2009 12:41:00 -0700

Among all the other things Kevin is up (which we'll talk about in just a bit) - his new book is out and available for purchase!!

ACT NOW!! How I Turn Ideas into Million-Dollar Products

Available on Amazon:
http://tinyurl.com/KevinsBook-ActNow

It's also available at most local bookstores!!

InfoComm 2009 - EXPO 6/17 to 6/19 - ORL

noreply@blogger.com (POLYCREATIVE) — Mon, 15 Jun 2009 10:49:00 -0700

InfoComm is at the Orange County Convention Center in Orlando every year!!

Each year Polycreative makes it a point to mingle and network with the people and companies pushing our technology envelope! With over 30,000 audio/video professionals, 900+ exhibitors, and over 350 workshops & seminars...InfoComm is an A-Class event that is being hosted right here in our own backyard!

Get behind the scenes info on how to get the most out of InfoCOMM, keep your company ahead, and learn from the most trusted sources in the industry.

PANASONIC - SAMSUNG - BOSE - NEC - NEXUS - SMART Technologies - STUDER - WACOM

Best of all, the exhibit floor is free with a special VIP code!

Email me today and see how you can go free!

nicol@polycreative.com

Learn more about InfoCOMM on their website: www.InfoCOMM.org

bing $100M Ad Campaign launches today....

noreply@blogger.com (POLYCREATIVE) — Thu, 4 Jun 2009 09:17:00 -0700

I don't know about you...but this commercial doesn't show me anything cool, new, hip, or useful, about it's new search engine.

The Vendor Client relationship - in real world situations

noreply@blogger.com (POLYCREATIVE) — Tue, 2 Jun 2009 21:13:00 -0700