Porto Imagem Website Marketing & SEO

Search Engine Optimization Starter Guide

Guaranteed SEO Results — Mon, 30 Jan 2012 11:05:33 +0000

Google released a well written guide for all SEO starters. It is free. Use it!

Search engine optimization is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site's user experience and performance in organic search results. You're likely already familiar with many of the topics in this guide, because they're essential ingredients for any web page, but you may not be making the most out of them.

Download Googles Free SEO Guidelines here:

Facebook Corporate Identity Page

Guaranteed SEO Results — Wed, 16 Nov 2011 14:26:15 +0000

Porto Imagem recently identified a huge demand for people in dire need of a Facebook Corporate Identity Page. Little did we realise how huge that demand is. The response to our initial Facebook Corporate Identity Page offer was instant and much more than we anticipated.

We decided to follow up on our initial offer on premium Facebook templates with a "Most Popular" offer on all customizeable themes listed below for R850.00 once off payment only.

This offer includes:

Fully branded and customized according to your requirements.
Full integration with your website - if any.
Full integration with your TWITTER account - if any.
Direct links from your Facebook Corporate Page straight to your Website Home Page and Website Contact Us Page.
Turn around time - 48 hours

Simply complete the form on My Corporate Facebook Page with your required template number as the subject matter. We will contact you thereafter.

Payment Options FB001-FB010

Payment Options FB011-FB020

Payment Options FB021-FB030

FB001	FB002	FB003
FB004	FB005	FB006
FB007	FB008	FB009
FB010	FB011	FB012
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FB019	FB020	FB021
FB022	FB023	FB024
FB025	FB026	FB027
FB028	FB029	FB030
FB031	FB032	FB033
FB034	FB035	FB036
FB037	FB038

Simply select your desired template from the dropdown menus below. We will get started on your Facebook Corporate Page as soon as we receive confirmation of payment.

Payment Options FB001-FB010

Payment Options FB011-FB020

Payment Options FB021-FB030

Top SEO Awards

Guaranteed SEO Results — Sun, 06 Nov 2011 09:51:58 +0000

Top SEO Awards:

Consideration for Rankings

Getting on topseos list of rankings remains one of the best ways to further establish Porto Imagem SEO as one of the best in the Search Engine Optimization industry. topseos rankings is a credible International system based on a meticulous evaluation process. Being acknowledged as a quality firm by topseos equates to targeting a higher quality potential client and increasing our conversion rates on all our potential calls.

During we 2011 Porto Imagem achieved Top Results with the sanction of TOP SEOS consistently, something we are very proud of.

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What is WordPress

Guaranteed SEO Results — Wed, 26 Oct 2011 15:36:20 +0000

WordPress is a free or "open Source" Content Management System (CMS) of choice for many small business owners. Regardless of WordPress being a blogging platform, many small business websites are driven by it. It is simple to install, versatile in it's application and extremely easy to use. Don't worry, even if you have 5 thumbs on each hand and IT challenged being one of the most low-tech business savvy owners out there, you stand an excellent chance of creating an awesome WordPress site.

There are many free plugins (software add ons') which may be used to make your WordPress website do exactly what you want it to do in smart and infinite ways. Whether you require a multi-media showcase, or a social networking hub or an online shopping cart, WordPress can do it for you. I am of opinion that the greatest value of WordPress lies in it's interactivity with Social Networking Groups like Facebook, Twitter, Delicious, Digg and hundreds more. AT www. wordpress.org, you will find all these plugins, from a Twitter plugin, a interactive contact form which stores your enquiry data in a neat database or a shopping cart module to drive your online business.

Furthermore. Should you decide to make some money on the side, you can integrate Ebay and Google Adsense Plugins into your WordPress Website and start earning from day number one.

Most importantly, WordPress is here to stay and has proven itself to be one of the most valuable online assets to small and medium business owners worldwide not only because of it's smart simplicity combined with great functionality but because it is nothing short of the best lead generation machine available for FREE. The inherent SEO friendly (Search Engine Optimization Friendly) nature of WordPress makes it a no-brainer when it comes to deciding which CMS to adopt.

We specialize in WordPress and can be of assistance.

[contact-form-7]
or call us at 0842962112
from outside South Africa +27842962112

Value of SEO Backlinks

Guaranteed SEO Results — Fri, 02 Sep 2011 08:19:14 +0000

So what are SEO BACKLINKS all about?

Backlinks are probably the single most important SEO factor when it comes to getting high rankings on the Google Search Engine. In order for you to have your website listed on the first page Google's result pages you need to ensure that your website has as many credible, relevant and well ranked backlinks as possible.

We differentiate between 4 different types of text links that may show on a website. It is in your best interest to keep this in mind and ensure that all four types of backlinks are incorporated into your website. This will virtually guarantee your first page placement on Google.

1. Four types of backlinks for immediate seo factor improvement

SEO BACKLINKS

1. The "more information backlink"

Information backlinks point to pages on the same website or to another website which offers more information relevant to the discussed topic.

For example, you could write about SEO ranking factors and wallaa! - The linked text points to a page that contains more information to support your point of discussion.

How to get informational backlinks to your website:

Our SEO software has a dedicated function to harvest the best links for you. (IBP's link manager)

We simply search for "keyword +resources" and relevant phrases to identify websites that deal with your topic.

2. The "definition backlink"

A definitional backlink provides you with an extended definition of the linked words. (i.e - to say more about the same thing)

How do you get definition backlinks to your website:

Create a detailed glossary that explains the terminology scattered throughout your website and include these pages in your menu structure. This will ensure that search engines pick up on them.

3. The referential backlink

Referential backlinks are used for data source verification:

How to get referential backlinks:

Create linkable content on your web pages. This could be infographics, statistics, etc.

Use the blog search command in IBP's link manager to find blogs that are related to your business. Inform them about your linkable resources.

4. The promotional backlink

Promotional links are backlinks that go to a landing page: How to get top 10 rankings on Google with a single software tool that helps you with all aspects of SEO.

How to get promotional backlinks:

We use the link manager in IBP to find sites that are related to your site and include them in your links pages.

Negotiate with other websites and get them to link to your site and in return you could link to their site.

Use the "Find related websites or blogs" command in IBP's link manager tool.

All backlinks on a website determine the position of a website on Google's result pages. Our IBP link manager tool ensures that you get the best and most backlinks possible to your site. We go further than that analyze your backlinks with our SEO profiler tool.

First Page of Google

Guaranteed SEO Results — Fri, 22 Jul 2011 14:07:11 +0000

First Page of Google - Search Engine Optimization

The EXACT Software the SEO Professionals use to Rank Website like YOURS

Very few people know that Google has 200 ranking factors

Like any good business, Google will never disclose their determining Google Ranking Algorithms (Search Engine Optimization). However, all is not lost for website owners, there is something you can do to get behind some of Google's secret algorithm.

Best SEO Company

What are Google's 200 ranking factors

Google, the biggest search engine on the www, uses 200 ranking factors to decide whether to use as page in search results or not. Unfortunately for us, Google will never disclose the complete list of ranking factors and how the SEO mathematics behind it works.

Google's ranking formula will remain a well kept business secret. Any SEO companys' challenge is to ensure that as many of these crucial factors as possible are reflected on a website. The less of the 200 ranking factors reflects on on the website, the less the chances are that the website will be considered in first page search results.

Which factors does Google regards as important?

Google disclosed some of it's secrets regarding website positioning for search results in the past. These are:

does the specific search term reflect in the HTML title tag

does the search term reflect in the HTML body

is the search term reflected in some form in bold typeface

does the search term reflect in the header tags

does the search term reflect in anchor text attached to in links on a specific page

does the considered website reflect a Google PageRank

is there any PageRank of the domain itself

how fast does the website load

These 8 factors are only some of the 200 factors that Google uses in it's consideration for a website in search results. The problem is that you can cause more damage than good by incorporating all these factors to all areas as mentioned above. What is more important is the ability to determine the frequency at which certain elements are used on your competitors website and then to apply changes to your own website. We call it the "SEO Sweet-Spot". In simple terms, to bake a perfect cake you need exact measures of specific ingredients under perfect conditions. No shortcuts here...

If a specific searched term shows in every single element of every single page, chances are that Google will actually "Google Sandbox" your website for that specific term or even worse, your website in it's totality might be ignored by Google for any search result. In simple terms, 4 cups of sugar instead of the required 1.5 cup will destroy your cake...

How to get behind Google's secret ranking rules?

Websites which are listed on Google's first result page for a specific search term, have most if not all all the required ranking elements. That is why they appear in the top 10 position on Google for a specific search term.

Doesn't it then make perfect sense to analyze the top 10 websites for a specific term in order to see what they did (or not do) in order to be in the Top 10 search result of Google...

The questions you have to ask are...

Which page elements have the search term?
How many internal and external links are there?
How many of links have the search term included, not only in the link tag and description, but also in the link URL itself?

By analyzing the top 10 pages search result pages, will ensure that your website will be considered by Google in it's first page results.

This is where Porto Imagem Website Marketing comes in. Our tried and tested software can do all of the above and more in a matter of minutes. The application of remedy is what takes time and mainly what we are paid for. We will analyze all elements of various factors of your website and will measure that against the websites who shows on the first page of Google for your required search term.

The search engine optimization method that we use will ensure immediate improvement of your websites' search ranking. Call us today for your Free SEO Analysis.

Google’s latest content quality requirements

Guaranteed SEO Results — Thu, 12 May 2011 07:59:10 +0000

Official Google advice: Does the content of your website pass Google's latest content quality requirements

Google's new search engine algorithm update with the code name "Panda" caused a ranking drop for websites which for years have been ranking very well. Porto Imagem Website Marketing remains well ranked and authoritative in the Website Marketing field. Google has one thing in mind and that is to present valid, good quality search results and eliminate ranking and search results from low-quality content.

They went further and published some general questions with answers to assist webmasters in establishing if a websites' content is up to par to the latest Google Quality Requirements. These tips are in the public domain but not many people knows about it.

Can your content be trusted?

Do you "trust" the content posted on your website and if you don't trust it how do you expect others to?
Was the article written by an expert who is up to par with the topic ?
Would you share your credit card credit card information to the site to make an online purchase?
Is the site a credible authority or authoritative source of information on its topic or in it's field?
Would you go as far as bookmark, share with a friend, or recommend the site to an associate or friend?
What is your opinion of the experience of users when they visit the site?

Is the content of your website unique in nature?

Does the site have duplicate content, is the content overlapping- or redundant in nature or riddled with articles which says the same thing over and over again with just a slight variation in keyword combinations?
Does the website provide original content with fresh information from original researched topics?
Does the page provide substantial value when considered against other websites from Google's search results?

HAve you ever evaluated the content and quality of your website?

Are there spelling mistakes, style issues or factual errors on your website?
What measures of quality control of your websites' content is in place?
Is the content produced in bulk through various outsourced creators or is it through a "natural process by an expert in the field, done with care and dedication?
Is the layout of the article pleasant to the eye or does it seem hastily prepared, at random and amateurish in nature?
Does the content of your webpage go beyond the obvious or is it a clear effort to simply show something rather than nothing?
Would someone ever consider referring the content or article on your site to someone else, a magazine, book or something like Wikipedia?

Do you target people or search engines in your articles?

Are you following or reading up on the latest trends in your industry or is your content driven from thumb-sucking on the latest developmens just to "impress' search engines?

Does your website contain enough valid and real content?

Is the article riddled with irrelevant advertisements, potentially distracting visitors and interfering with the main content?
Are the articles short (a few paragraphs), unsubstantial (nothing new), or otherwise lacking in helpful specifics (doesn't make the reader think twice)?
Does the article provide a complete or comprehensive description of the topic or does it obviously lack the writing skills of getting to the point?

You might think that you re-invented the proverbial wheel but the fact is that Google, through it's latest content quality control upgrade, might be thinking differently. We have the latest SEO Software, SEO Tools and SEO Skills test and optimize your entire website to comply with Google's Content Quality Control Rules.

Free SEO Audit

Guaranteed SEO Results — Sat, 18 Sep 2010 08:54:09 +0000

More visitors to your website means more customers and more sales

Porto Imagem Website Marketing offers everything you need to successfully promote your website. We utilize well tested and proven web promotion tools that ensures effective search engine optimization of your website.

Search Engine Optimization

We monitor hundreds of search engines in order to keep track of the latest search engine rule changes and adjust your website accordingly. We provide you with independent reports through which you can track our progress and your websites' ranking along with search results.

We specialize in optimizing all your website pages in order to give you the biggest footprint possible thus increasing your website to be shown in relevant search results amongst thousands of your competitors.

Outperform your competitors with the best search engine optimization tools

Contact Porto Imagem today for your Free SEO Audit

Measurable SEO Results

Guaranteed SEO Results — Thu, 16 Sep 2010 11:20:08 +0000

Measurable SEO Results

Thousands of SEO companies and so called SEO Experts lay claim to fame in being the best and have what it takes to guarantee first page Google results.

The truth is rather no one can claim to have all the knowledge and expertise to absolutely guarantee First Page results for an indefinite time period. The WWW is a dynamic space and pretty much like the weather. We can make predictions but because of changing factors in the www environment, nothing remains the same.

Porto Imagem Websites Marketings' approach to search engine marketing is as dynamic as it comes. We understand the need to adopt new approaches and more importantly, to adapt to the ever changing environment of the world wide web.

We focus on the following SEO principles:

1. Ethical Search Engine Optimization
2. A simple yet effective website structure that allows for easy navigation as well as search engine indexing.
3. High Volume Searched terms within content relevant to the product or service updated on a frequent basis.
4. Targeted, relevant link building campaigns
5. Transparency through third and second party reporting

It is the sum of the above mentioned SEO principles that has kept us in business for 8 years and counting. We have seen many so called SEO companies come and go during this time but Porto Imagem - previously "Optix Internet Solutions" endured...

Our clients soon realize that our affordable SEO fee is nothing less than long term investment in their online asset. affordable SEO services company of choice.

Our Online Marketing campaigns entails a systematic approach towards SEO thus creating an improved and significant online presence for our clients. We endeavor to achieve the highest natural search results for our clients in the shortest possible time.

Our ability to do this was born from trial and error. The collection of SEO software we use, gives us the edge over our competitors. Our proven track record is proof enough that we can deliver measurable search engine optimization results which means nothing less than good return on investment for your business.

For more information, call us at +27 842962112 or via email at optix@optix.co.za or Skype: wingsza

Search Engine Optimization

Guaranteed SEO Results — Fri, 03 Sep 2010 03:48:15 +0000

Can we guarantee your top 10 rankings on Google and other search engines?

Most so called SEO experts will tell you that it is impossible to guarantee that a website will show in the top 10 rankings on Google for specific keywords or searches. Yes, to guarantee that this will happen at all times is incorrect. No one can guarantee that a website will show in the top 10 rankings for specific searches, except for Google's engineers.

Search Engine Optimization

However, the SEO software we use to evaluate your website content and structure has a SEO success rate of more than 98% and we do guarantee that there will be immediate improvement of your website's search results once we conduct our SEO audit and apply the changes.

How does it work?

1. We determine the highest possible searched term for your your website and analyze the content and structure of your website. We also choose which search engine will be be targeted. In most instances we will choose Google as Google sets the norm in most instances. We can actually target any search engine (YAHOO, BING, ANANZI etc.) we like and will be advised by you in this regard.

We program our SEO software for a specific keyword combination for which we want to get a top 10 results.

2. We then conduct a SEO audit through which we analyze a specific page of your website or your website in general.

The software then analyze all the relevant and important ranking elements on your website as well as the links to and from your website and calculate a ranking score through complex mathematical analysis based on the retrieved information. The better the SEO ranking score, the more likely it is that your website will be listed on Google's first result page at best or an improved search result at worst.

3. Our software tells us in detail where to improve:

If your website does not have a 100% SEO score, we will apply suggested changes to the content of your site - i.e. say the same thing diffently, harvest more appropriate incoming or outgoing links.

4. We apply changes to the content of your web page:

Remember that a website needs content to be "seen" or considered by search engines. In the final step towards search engine optimization of your website, we change your web page content according to the suggestions of our software until we have exhausted the SEO improvement suggestions. In simple terms, this means that our software compared the content, ranking or standing and technical SEO score of your website against the TOP 10 websites on Google or any other chosen search engine, for a specific keyword combination. We then adopt the suggested changes in order to bring your website in line with the best of the best thus pushing them down in search results and your website up in search results.

That's it..., No tricks..., No catch..., No strings attached..., SIMPLE MATHS! Your website should and could be on the first page of Google for a specific keyword combination and that is what we are here for.

A proper SEO top 10 ranking result should be for the keywords of your choice and it should be for the regular, unpaid search results.