But I do like writing and posting here as well. I just need some topics, what would you like to hear about, what do you want me to write about? Leave a comment, with your question and I will start doing more posts.

Longtail Keywords:
Sometimes long tail keywords don’t get a lot of traffic. They are more specific, but get a lot less searches. If you find a keyword with few competitors it might be that the search term is just searched too little to make it effective.

Doing Polls for CPA offers:
I have done great with polls for CPA offers and I definitely recommend ppc coach, check out my PPC Journey link to read a review. The scripts and the forum there are the best for the poll method.

Download this post- http://ppcmom.com/post622.pdf

About Landing Pages:
There are a lot of different landing pages you can try to use to send PPC traffic to, I recommend direct linking first, and finding out what your competitors use for their campaigns. Chances are they are using landing pages that work for the niche. Use the time machine tool in the free part of keywordspy to see if they have been running their campaigns long. If they have, copy what kind of page they have, with no plagarism of course.

About Optin Forms:
I have not done a lot of lead collecting with PPC, but intend to start. I think it is a great way to build a list while making money. My main problem has been email marketing, I always fell behind a little there. So yes if you can build a list with PPC first in a niche, then offer the CPA offer, great idea, go for it. Just be ready to lose some people who won’t want to optin.

Keywords:
One word keywords are very broad, and usually very expensive because they can get so much traffic and a lot of people don’t know better to not bid on them. The example below was employment for an employment website. I would try to bid on search terms that are still getting a good deal of traffic, but don’t cost nearly as much. I tend to stick to 2 and 3 word keywords, anything longer doesnt seem to get enough traffic. Check the keyword tools to see what keywords are getting a lot of searches in your niche, target the ones with a lot of searches and lower CPC. As a rule you also need a Beautiful negative keyword list.

Step by Step Campaign:
I am running a series on this in My PPC Journey, you can see a new post to it this afternoon.

Linking to the Order Page:
If you are so great at preselling that you feel the merchant page is killing your conversions you can link to their order page. The best thing to do is to try it and see. One of the biggest things you have to know about PPC is to test test test.

Your Website:
Have your landing page on a website, make sure you have the About us, contact us, privacy, terms, etc pages. Google wants to see a website that is constantly growing, so you want to add new content regularly. Now this doesnt mean you have to start with this. What I do is direct link, then build a lander, if all goes well, I build a whole niche site around it.

Direct Linking:
You can direct link still, the rule is that you can not direct link while another affiliate is doing it on the same keyword. However you can get around this short term. I use a redirect mask script for this, it works for the first several days usually which gives me an idea on how well the campaign will do.

Yahoo Accounts:
To be able to upload campaigns and such quickly you need a Gold account, call Yahoo and convince them your account is going to be so large that you need this feature. If one person says no, try another. Other than that you can send them the campaign to upload for you.

Quality Score:
For every campaign you get a quality score before you even launch. It is based on other competitors experiences and your own history with QS. An example below talks about a 10/10 QS while not even being related to the niche. I can’t explain that, I wouldn’t think it would last too long, but Google is ever changing.

More on QS:
Usually you need a keyword that pertains to your campaign, ad and landing page. They all need to be related. This will get you the highest QS.

Buying a domain for redirecting to the vendor page:
As long as you use the correct script you can do this. I have even used sub domains for this.

Other PPC Engines to Use:
I have never used MSN, but I do and have used Yahoo, it is slower, which I hate, but still works. I love Google, but Yahoo is a good alternative.

Clickbank Gravity:
I usually stick with something at 30 and less than 100, seems to have fewer competitors. However it depends on the niche, if something else in the same niche is doing HUGE with the same keywords, that is a lot of competition.

CPC vs. CPM:
cost per click is when you are paying for each click seperately. CPM is when you pay for 1000 impressions of your ad. You have to compare your ads and see what is more cost effective.

Tidy Up Your Accounts:
In both search and content I put 1 keyword per adgroup, and 2 ads. I have just started doing this for content. If you have a new account there are restrictions on your account, something like 100 adgroups per campaign or something like that, so you need to split things up. You don’t want a list of keywords that is too large to manage. By the way, the search and content campaigns are completely separate, never altogether in one campaign.

CPC:
This is closely related to your QS and CTR, on search you need a CTR of 1-2% minimum and on content .05% is good. If you have anything lower your CPC is almost certainly going to go up.

Taking Campaign from Search to Content:
An example was where he turned off search and turned on Content. I dont know why you would do this, it is NOT a good idea, but he did it and the campaign stopped running. There could be a lot of reasons why. Mostly I am thinking it can take up to 4 days for a content network campaign to start.

Here is a quick way on how I start a campaign:
Take the landing page you are targetting over to the google keyword tool, to see what keywords google thinks your site is about.

Once you know use those keywords to plug back into the tool and see what else you can come up with, I love the second part of the list that shows other related searches. Get your list between 50-100 different keywords long.

Take those keywords and set up a campaign, phrase match, 2 ads each keyword. 1 keyword per ad group.

Now watch and tweak. I would do at least $10 a day in budget. Now depending on the niche you might need to increase that, do more creative keyword research, or
use fewer keywords. Really depends on the CPC you are trying for.

You want to get a good CTR to start with, then start tweaking from there. Do NOT choose keywords that are too basic or broad, narrow it down to get better results.

I obviously cant teach everything there is to know about PPC in this post, but, this should get you started without losing your shirt.

Exporting a Campaign:
If you want to send me a campaign I can tell you what I think is wrong with it. For exporting a campaign you need Adwords Editor, download it for free and send me the campaign to marywgreen gmail.com

LPGen:
landing page generator is a script that puts keywords throughout your site based on the search term someone uses from Google. this is suppose to increase your QS. I find that theme based landing pages work just as well and think Google is catching onto this script insertion of keywords.

How Long it Takes to Get Started:
I have always seen my ads go live within hours on Google. I could look at the campaign in question and give my opinion.

Clickbank Keywords:
Bid on the benefit keywords, put the benefits in your ads. I bid on review keywords too, but those arent always the most money making keywords because people arent yet sure what they want, it can work though, if they are at that point of the buying process. I hardly ever use product name + review though, because most clickbank product names don’t get enough searches to make it worth. Some do, not all.

Favorite Keyword Tools:
Google Keyword tool and free wordtracker.

Download this post- http://ppcmom.com/post622.pdf

http://www.warriorforum.com/warrior-special-offers-forum/92236-explosive-cpa-secrets-revealed-updated-w-bonus-videos.html

Zango- $200

Media Traffic $100

Traffic Vance $500

Clicksor $300

I couldnt find the cost to start AdOn Network, but here is a great post from InsideAffiliate.net about the different PPV engines.

I have done PPV, I was a member at PPV Coach for two months, and it just didn’t work for me. The profits were so small, and it was so hit or miss I couldn’t make it worth my time. I should have stuck with it though, because people are doing great with PPV now and its becoming a favorite for a lot of super affiliates. I think it has to do with the volume of domains you are bidding on.

I went with Media Traffic and Traffic Vance when I started, and I do recommend them because the interface was easy to use and the customer service at Traffic Vance was awesome. Have you got any PPV experience?

Let’s assume I am also doing a direct link campaign. In the new spreadsheet the first column is Campaign, the second is Adgroup, third is Keyword, fourth is Destination URL.

In the campaign column, put the name of the campaign, I fill it to go all the way down. Next put in the keywords, I put the keywords in the adgroup column and the keyword column. Yes, each keyword has its own adgroup. The Destination URL is where I put the affiliate link.

Check this video to see how I give each keyword a different link

http://www.clickconsultants.com/track-which-keywords-convert-while-direct-linking

After that I import the keywords into Adwords Editor. Go into editor, and under the keywords select add multiple. Make sure you select that your columns already have the campaign info. Copy the spreadsheet and paste into the big white box, hit next.

Now I go under adgroups, select all and put a price on each adgroup (or keyword).

You have to add ads next… I will post that in a couple days.

What you have now is a good starter list of keywords, export this whole list. Now take the top keywords that Google thinks your site is about and put them back in the tool. You will get two lists, the bottom list is the one I am most concerned with. It gives you ideas of other words people use to search for the same thing when they are looking for your product/service/site. Usually you can find lower cpc keywords here. Add them to your list as well. Keep doing this with all of the main keywords from when you first put the link to your site in. Once you have a list of 50-100 keywords you can start your campaign.

I don’t use too many keywords when you first start the campaign, unless you have a lot of money to burn to find every conceivably converting keyword possible. My way of doing it allows you to get started with general keywords in your niche, but cheap ones as well. I generally do $5 a day for every 50 keywords I am bidding on.

I’ve actually had a lot of fun helping people learn this week and want to share the link to the thread:

http://www.warriorforum.com/adsense-ppc-seo-discussion-forum/83631-anyone-need-help-pay-per-click.html#post806710

I have a request on the thread on a walkthrough to set up a campaign so I am going to do series of posts starting monday on how I would go about doing a campaign. I will be sharing everything I have learned from all of the training I have gone through.

As for today if you have any questions feel free to post them in comments and I will reply. If you are interested in writing a guest blog post here, please contact me through the comments and I wont make it public.

Have a great weekend.

If you know of a good place to get themes, please let me know, so I can find something I love.

You have probably heard of all of these but here goes:

Google Keyword Tool- Why do I love it?

I really like this tool because it works great for ppc. You can select the keyword match type you want (phrase, broad, exact). You can select how many columns you want to see (ex: CPC), you can even get estimates on the position you will get for your keyword based on what you bid.

On top of that I love that in the second part of each keyword list you can get more ideas of what the searcher will look for. For example if you put in dog training, on the second list you would see dog obedience, puppy training, and obedience training. Now it does show other results that the searcher might also look for but I really feel like this list of additional and sometimes wide keywords is a great way to add to your successful campaigns.

As for the search amounts shown on Google Keyword Tool they are all monthly.

My next favorite is the Free Wordtracker Tool

I love putting this is because it is the most helpful tool in finding a long tail keyword that has several searches, all of the results you see are the searches per day.  Just playing with this tool and searching on google.com you should be able to find all sorts of niches you can easily enter into with little to no competition.

What Else Have I Tried:

When it comes to keyword research I have tried many:

Nichebot- you have to watch the videos first, but even after that, it is more complicated than I would like.

Wordtracker- I think this is a must for people who do article marketing or maybe SEO?

Wordze- I used this the longest of all of these, I paid for about 6 months with this one. If it were free I would still use it, but it was more useful for other internet marketing ventures than I found it for ppc.

Keyword Spy- I think once you get successful campaigns this is a great tool to help you expand your campaigns. However, the information isn’t always up to date, and it is easier for me to go through my own keyword research instead of reading through someone else’s. Maybe I will use again in the future.

WordButler- This was a bonus for signing up for ppc classroom, I got it free for a year. After awhile it stopped working when I would put my lists of keywords in, so I deleted it from my hard drive. When it did work, it was helpful to put a full list of keywords in and see how much the cpc was and how many clicks a day I might get.

MarketSamurai- I still use this, it is free for the keyword research. I import all my keywords, find out how much they cpc is, how many clicks per day, and you can even check out the different match types. The problem is, you can’t do too much playing with this, when you are just looking around for niches, you can’t add to your keyword list, or search google to add more, each one has to be on a new page, and that makes it difficult to combine the whole project.

WordPot- This was a useful free tool, but too many restrictions for the free version and not enough covered in the paid version to make it worth paying for, in my opinion. It was months ago though, so things may have changed.

Keyword Elite- I still have this and like it a lot, but Im impatient, it takes awhile to make a list sometimes. Other than that, its great at making long lists, and getting keywords from lots of places.

and probably more that I can’t think of right now…

Either way, What is your favorite keyword tool?

Lately I have been working on facebook ads, and the month 1 from PPC Coach. I have to say it is going very well and I am happy to see the results I am getting. I just know things are going to break through soon and my campaign results and ROI will go through the roof.

I learned about facebook ads by checking out the Facebook folder on PPC Coach, there are some very knowledgable guys on there, so if you are a member check it out.