PPM News

ESPN Radio Five Owned and Operated Stations Sign For Arbitron Portable People Meter Ratings Service

2007-08-08T17:37:34-07:00

NEW YORK--(BUSINESS WIRE)--Arbitron Inc. (NYSE:ARB) announced today that ESPN Radio has entered into a multi-year agreement for Arbitron’s Portable People MeterTM radio ratings services for its five owned and operated radio stations. “We have been looking forward to participating in...

Media Rating Council Accredits Portable People Meter AQH Television Ratings Data in Houston

2007-08-01T13:01:58-07:00

PPM becomes the first accredited portable meter service, collecting data on radio, local television and cable use from one sample of consumers, at home and away NEW YORK; Aug 1, 2007 – Arbitron Inc. (NYSE:ARB) announced today that the Media...

Arbitron Releases Philly PPM Data For May

2007-06-25T22:06:27-07:00

...“Some have suggested that P1 can be seen as a measure of 'loyalty' or 'engagement.' In the case of the Philadelphia May data, you see that eight stations garner more than two-thirds of their AQH audience from P1 listeners with...

May 2007 Arbitron Philly PPM Data

2007-06-25T22:01:42-07:00

Latest Philadelphia PPM Data Released Arbitron has released new data from the PPM results for Philadelphia, showing the total cume numbers for April and May. Arbitron SVP of Press and Interior Relations Thom Mocarsky says, "In a PPM world, individual...

Multi-Channel News: Arbitron PPM Data Brings Surprises

2007-06-25T21:55:48-07:00

Arbitron Inc.’s “Portable People Meters” in Houston so far have yielded two big surprises: There’s much more out-of-home viewing than previously thought and a lot less time-shifting through digital-video recorders. The PPM data for July showed that out-of-home viewing by...

If Clear Channel Supported The Portable Truth Meter

2007-06-25T21:49:40-07:00

... This is all about one company -- the largest with over 1,100 radio stations and a near monopoly over this medium -- shirking its responsibility to lead. Not only that -- using its might and influence to obstruct progress...

TNS wins Danish radio industry contract

2007-06-25T21:41:04-07:00

LONDON - TNS has won a five year contract to supply the radio industry in Denmark with its electronic audience measurement system, Arbitron Portable People Meter. The contract was awarded to TNS Gallup, a TNS subsidiary in Denmark. TNS takes...

Oldies' New Lease on Life, Or Maybe An Extended Warranty

2007-06-25T21:33:28-07:00

...So without knowing what plans the CBS folks might have really had for heritage Oldies station WOGL Philadelphia, it didn't beggar credibility when rumors began circulating this spring that a Web address had been reserved for Fresh981.com. WOGL was a...

KDAY-FM/Los Angeles Signs for Arbitron's PPM

2007-06-25T21:09:21-07:00

Arbitron inks Magic Broadcasting's Urban simulcast duo KDAY-FM and KDAI-FM/Los Angeles to a multi-year deal to use its Portable People Meter (PPM) audience measurement service when the PPM system is deployed in Los Angeles, starting in January 2008. "We see...

WSJ: Arbitron Scores a Hit as Clear Channel Picks Radio-Ratings System

2007-06-23T08:55:09-07:00

In a major win for Arbitron Inc., Clear Channel Communications Inc. has agreed to a broad deal to use Arbitron's new electronic radio-ratings system, according to a person familiar with the deal. The radio-station chain is expected to sign a...

Trends to Watch

2007-06-21T17:25:48-07:00

Michael Tchong (Ubercool Trend Analyst) posted a very interesting article today on iMedia Connection entitled, "5 Trends to Watch... or Else!" The post is a fascinating read. But this note caught my eye: The New York Times reports that in...

MediaPost - Commercial Ratings: Yes, but...

2007-06-21T16:44:18-07:00

THE DEVELOPMENTS OF THE PAST 12 to 18 months regarding commercial ratings have certainly been fascinating to follow. With continued pressure from advertisers for increased accountability, it's encouraging to see the industry getting closer to more precise and relevant data....

Column: Radio Activity

2007-06-21T16:29:55-07:00

Big deal for B101 owner Jerry Lee, who on Sept. 28 will get the National Radio Award from the National Association of Broadcasters. Lee is a rare solo owner of a big-signal FM radio station. Light rock WBEB (101.1) had...

Crawford Broadcasting Signs for PPM Service in Chicago

2007-06-18T17:13:25-07:00

NEW YORK, June 18, 2007 – Arbitron Inc. (NYSE: ARB) announced today that Crawford Broadcasting Company has entered into a multi-year agreement for the Arbitron Portable People MeterTM audience measurement service when the PPMTM system is deployed in Chicago, starting...

RW Online: Arbitron Cites User Commitment to PPMs

2007-06-17T23:38:02-07:00

Arbitron, saying its panelists are committed to PPM, passed along anecdotes about people who wear the Portable People Meter. “Many of our PPM panelists go to great lengths themselves to live up to their commitment to carry the meter with...