It’s a question I get often and thought I’d answer in this (long) essay, by using a bunch of videos we’ve used in our various projects and businesses.

I’ve broken each down so you can see WHY we chose this style for the outcome desired, WHAT actually is happening in the video itself, and then some quick notes on HOW we actually put it all together.

Example 1. Product Recommendations

The video below is something you probably saw recently. It was shot on my iPhone 4S after I was recommended Jules Watkins’ iVideo Hero program. I was about to invest over $1,200 on a DSLR for face-to-camera stuff, when someone suggested I learn some amazing little hacks on the iPhone camera.  Long story short, I invested the $97 in Jules’ training course, turned the iPhone on, quickly recorded my story, and recommend Jules’ program to the entire Preneur Community…

WHY would you want to use this style of video? 
I’ve found that using a face-to-camera stuff is not only super quick and easy, but it’s a great way to pre-sell a recommended product or service (ala affiliate product), as it allows you to set the context and frame for the thing you are recommending to your audience.

WHAT’s actually going on in this video?
Well, face-to-camera stuff is very easy to do, once you get the confidence to put yourself on screen. It works extremely well if you are trying to relate a personal story and the audience can truly  ‘see’ your expressions.  
It also work well when you are trying to build trust with the viewer, like in a sales letter or testimonial.

HOW do you actually make this happen?
In this case, and as with most of my recent (and future) videos, I’ll be shooting them on the iPhone. Simple as that.
Get yourself a cheap tripod and a iPhone camera mount, and you’re good to go.

Example 2. Product Reviews

The video below is something we do quite regularly for our e-comm projects such as SimplyHeadsets.com.au. They are very simple yet highly effective product reviews, so our online prospects can get as close to a tangible understanding/feel for the products usually only visible in a photograph.

WHY would you want to use this style of video? 
If you are selling a product or service that is “tangible” or “tactile”, a video showcasing that is much more impactful than any photo or textual description ever will.

WHAT’s actually going on in this video?
It’s just me sitting at a desk, talking about the headset infront of me with a few B-roll cutaways to make it a little more ‘active’ visually.

HOW do you actually make this happen?
Again, it’s just a matter of sitting down in front of a camera, having some notes for direction on a whiteboard or butcher paper behind your camera, and away you go.
If you want to have B-roll footage for the cutaways, you might need a second camera. But that’s only really needed if you want to go that extra mile in production.

Example 3. Live Event

The video is a excerpt from one of the various live events I’ve spoken at.  This one is from the first outsroucing workshop Dave Jenyns and I did together a year or so back.

WHY would you want to use this style of video? 
Using live events as the source material for videos (and training programs) is a fantastic positive constraint, which I’ve spoken previously on the PreneurCast podcast.  If it wasn’t for the pressure of having people attending a live event, there would be a tonne of content I would have never gotten around to having recorded.

WHAT’s actually going on in this video?
From a video production standpoint, this is really quite easy as all you need to worry about is speaking and over-delivering to the live audience. As you will see from this excerpt, I completely ignore the camera and focus on the people in the room. (This also means the video viewers will be a little more forgiving of errors and stumbles you may have during your delivery.)

HOW do you actually make this happen?
The hardest part of this type of video is getting bums in the room for the live event. Beyond that, you just need to shell out some coin for the videographers who will record and edit everything up for you.

Example 4. Green-Screen Video

The video is a video from our Going Analogue course. The intros for each section were filmed just outside London while I was there speaking at an live event (which was also recorded). We very rarely use green screen for our videos as I don’t believe they give a great bang-for-buck. But like everything, there is a time and place for them.

WHY would you want to use this style of video? 
To be honest, I find it very, very hard to justify the effort and expense of green screen — so unless you have a mate with a studio and some spare time. For the wider Preneur Community, I wouldn’t actually recommend you use this style of video in your business.

WHAT’s actually going on in this video?
This was a really fun (yet, over-the-top) way of doing intro videos. The way we recorded these was by having me stand in a full green-screen room with a teleprompter. The production team then went about creating the sweet backdrops and slides in post-production.

HOW do you actually make this happen?
I don’t want to get too technical here (for obvious reasons), but you need an extremely well-lit studio with a green screen and some really good software for the editing process.

Example 5. Screen-Capture Training

Hopefully, this style of video isn’t overly new to anyone here in the Preneur Community. It’s something we use a lot in all projects — from demonstrating marketing tools like SendOutCards below, to doing demo and training videos on the software that comes with the phones systems we sell thru Infiniti Telecommunications.

WHY would you want to use this style of video? 
This is one of the easiest and most effective style of videos you will ever do.  If you’re trying to document a process to your virtual assistant, train your clients on a tool (see: ScreencastsOnline), or just want to demonstrate a product you’re trying to promote, screen-capture video is the closest thing you’ll ever get to sitting down with them side by side.

WHAT’s actually going on in this video?
Well not a whole lot technically. I am just using the tool I’m trying to demonstrate and just commentating the process through a headset.

HOW do you actually make this happen?
All you need is a headset (or machine with inbuilt mic), and then some screen-capture software like ScreenFlow or Camtasia.

Example 6. Keynote-Style Video

Boy do we use this style of video A LOT.  Every single one of our podcast episodes get this treatment, plus most of the strategy videos we produce for training programs use this style as well. The example below is a keynote-style video that’s been applied to a PreneurCast podcast episode, where funnily enough, Dom and I talk about all this video marketing.

WHY would you want to use this style of video? 
I personally believe this is not only the easiest but the best way to communicate and teach anything that doesn’t need a live demonstration. The ability to support the stuff you are saying with bullets and graphs really helps the understanding and consumption for your audience.

WHAT’s actually going on in this video?
Like I mentioned above, the visuals in this style of video is primarily there to support the audio track by emphasizing the key points through graphs, bullet points, and key pieces of text.

HOW do you actually make this happen?
The way we produce this style of videos is probably a little different to what you may have heard before (unless you played along with the Profit Hacks launch), but I find it the most productive for myself personally. The short ‘how to’ is: I record the audiotrack by itself, and then let my team put the slides together after the fact. This way, I am not distracted with choosing fonts, slide transitions, or other non-essential elements so many people get bogged down with.

Example 7. Concept Demonstration / Pre-Education

The video here is another one from our telco business. Like a lot of products and services, the workings of a phone system can be quite complicated and confusing for prospects; so we put together this video to easily break down how a phone system works. By pre-educating our leads, it makes it so much easier for our sales staff to speak with and convert prospects through selling, not basic education.

WHY would you want to use this style of video? 
If you are selling a solution that is even remotely technical, being able to pre-educate and thus pre-qualify prospects online via video, prior to them spending time with your sales team, is a huge ROI increaser.  (You can see one from our headset business here too.)

WHAT’s actually going on in this video?
This was a really fun (and relatively easy) video to put together. We shot it in the video studio we have at the office, with me and my iPad. I am simply talking the viewer through the basics of telephone systems whilst using the graphics to support it visually.

HOW do you actually make this happen?
While we have the face-to-camera side of things recording, we used a really cool app called Reflector to stream my iPad screen to the MacBook, which was getting recorded via ScreenFlow, then just merged the two recordings in post-production.

7 Types of Videos You Can Swipe + Deploy is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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They might not be as brilliant as previous notes I’ve sent out, but I was answering the 104+ questions we had in the chat box during the presentation at the same time. Insanity!

Here are my notes in a 3-page PDF. (Hope you can read my handwriting.)

“Seeing how all your landing pages can work together as a sales machine
was illuminating! Everyone should see this!”
– Marcos D.

“This is definitely the best marketing webinar I’ve attended.”
– Martin C.

“This was the best webinar I’ve seen (and I produce professional webinars
for a living).”
– Lenny F.

Webinar Replay

We had a whole bunch of people e-mailing wanting a replay as they couldn’t fit it into their schedule (and we had over 1400 register, which I think was an issue as well).

Now I know I initially said no replay, but I’ve been wanting to test out the video on demand feature from Vimeo, and I think this is the perfect opportunity to kill two birds with one stone.

So the 2-hours-plus-16-minute webinar replay is now available ‘on demand’ over at: https://vimeo.com/ondemand/4importantwebpages

Charity Support

Now obviously, to test out Vimeo’s (video) On Demand service, we have to charge for the replay… So we’re making it super cheap: only $1.99.

(Hey, I did say originally we were not going to be “giving away” a replay.)

BUT every single cent is going straight to charity (DonorChoose and Kiva).

I think video on demand is a very viable monetization strategy for a lot of information marketers — and will let you all know the results form this test and if Vimeo’s platform is worth using, in a few weeks.

As I said above, the webinar and our guest presenter Clay were absolutely killer, as you’ll see from the attached PDF notes.

So make sure you also watch the full webinar replay by “donating the $1.99″ over at: https://vimeo.com/ondemand/4importantwebpages

Speak soon,

Pete

Webinar Replay + My PDF Notes is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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Su-per-he-ro (soo’per hIr’o) n., pl. ­ roes. A heroic character with a selfless, pro-social mission; with superpowers — extraordinary abilities, advanced technology, or highly developed physical, mental, or mystical skills…

Superman might have been faster than a speeding bullet and more powerful than a locomotive… But Batman, he was a real-world superhero!

With his utility belt full of advanced technology and his highly developed physical and mental skills, Bruce Wayne worked hard to develop that which set him apart from mere mortals.

He didn’t rely on birth, a spider bite, or some mad scientist to provide him with superpowers. He went out, worked hard, and built his own personal arsenal, along side his loyal butler Alfred Pennyworth and sidekick Dick Grayson.

… and video is your utility belt for the online marketing world.

Now, in the book foreword, I wrote that Ludwina (the author) had put together a league of online marketing superheroes willing to share the secrets of their powers that proves stronger than a locomotive, bringing new prospects and traffic faster than a speeding bullet and generate sales in a single bound!

Well, another Alfred has emerged named Marisa, who has put together her own league of video marketing superheroes.

Starting in the next 24 hours, 10 “Superheroes of Video,” including me, will gather to present 10 free trainings over 10 days.

If learning the tricks to making serious bucks in your business with video is something you’re interested in, then you can register with a free pass here:

Video Superhero Summit

Why video? Well, here are three stats worth noting:

1. 90% of people report that they find video helpful to reach buying decisions.

2. We’ve found nearly twice as many people click through if you include a video in your e-mails.

3. The average site visit time is less than 15 seconds, but when you include video on your site, that skyrockets to over 4 minutes.

You can get all the details and schedule over at 
the Video Superhero Summit website.

Remember the presenters during this summit are no superheroes with superpowers or extraordinary abilities, just mere mortals who have harnessed the advanced technology of video and developed physical, mental, or mystical skills through application and education!

Hope to catch ya during my session later in the week,

Pete

What Makes a Superhero in Marketing? is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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We’ve been testing a whole bunch of stuff recently regarding increasing Opt-Ins, and I wanted to share the results with you here and in a video below.

So here are THREE Recent Opt-In Changes We’ve Implemented + Templates You Can Swipe

Finding #1: Reports Are The Best B.A.I.T.

I won’t go into great detail here (see video below for that), but we are continually finding that short reports are the best opt-in bribes you can be using to encourage subscriber sign-ups across almost all niches and projects.

Here’s the a short acronym breakdown for you:

(B) Benefits Driven - Make sure the offer is benefit driven (What it does, not what it is)

(A) Applicable - The opt-in offer needs to be what your target audience wants (not necessarily what they need)

(I) Immediate - We’ve found newsletters, updates, or 7 part series are just not immediate enough (see tip 2 below)

(T) Tools - The best type of bait we’re finding is little one-page reports on the best tools your prospects can use. (see video below)

—

Finding #2: Use This Opt-In Button Template

This tip we swiped from Ben Settle + Jim Yaghi; and results are showing that it’s an absolute winner.

As mentioned above in Tip 1, people are impatient with overloaded inboxes. So offering something that is going to be spread out over the next (x) amount of weeks like a newsletter subscription or 7-Part eCourse just isn’t appealing.

So taking this to the extreme, you need to incorporate this into the language on your opt-in pages and submit buttons.

(Now I just spent about 20mins trying to articulate the psychology behind this, to set the context, but failed miserably … so rather wait for one of our writers to work on this, I am just going to jump into a whole bunch of examples, OK ?)

Basically, stop using words and langue that suggest things will happen in the future, such as: “we’ll email you the report” or  “to get the report…”

Rather, create a picture of what will happen AS SOON AS the prospect clicks the button on the opt-in form.

The language we are preferring in our projects that you are free to swipe is:  [Click To Load The Report] 

It’s implies instant not delayed (and just make sure you fulfil the promise and instantly load the report on the thank-you page)

—

Finding  #3: Forget Their First Name

In a recent blog post & video Clay Collins reported some really interesting split-test results from Juan Martitegui of Mindvalley Hispano.

Juan was testing the results of only asking for an email address (vs email and first name) and found a relative increase of 5.25% with the email only option.

Now 5.25% doesn’t sound like a massive jump, but in fact it is pretty cool given the ease of implementation, as that’s half way to that 10% goal we want if working within the 7 Levers Framework.

So combine that with a new study executed by Prof. Sunil Wattal at the Fox School of Business; which found that  95% of customers respond negatively when an email starts off with a greeting that includes their name; you’re bound to get some significant bottom line results!

(The 95% stat personally blew me away, but it’s hard to argue with research that drew from 10 million marketing emails sent to 600,000 customers.)

—

NOW … Putting It All Together In Under 3mins

To make it easy for everyone, I’ve actually created a short video showing how you can use these exact tactics in your business …. by using a couple of my very own businesses and projects as case studies.

Now be warned, I did this entire video myself, so it’s not as polished as you usually get around here when Dom get’s his hands on stuff… but none the less, the content is amazing (even if I do say so myself!)

In this jam packed little video you’ll discover:

- The exact bribe we are using in our telco business

- The tool we’re using, that creates all this in under 3min

- Where to get stock photos and background images for no charge

- How to start doing this yourself today without coding, graphic design or outsourcers.

Personal Help With Your Opt-In Bribes

Now, over the next two weeks inside out high end platinum mastermind group, we’re going to be discussing Opt-Ins … so if you do invest in Lead Pages using our affiliate link, I’d love to invite you onto these two calls (as a bonus) so we can work on your offers and opt-in pages together.

Just email your LeadPages receipt to Florence via support [at] preneurgroup.com and she’ll hook you up with the dates and time of these next two private calls.

THREE Opt-In Changes We’ve Implemented + Templates You Can Swipe is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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>>> Click here to find out more about Jules program <<<

How I Saved $1204 Yesterday Thanks To iVideoHero is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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Here’s another edition of Noise Reduction for you, with a whole bunch of articles and links I think are worth checking out.

Also, I just want to say thank you for being a part of this ever-growing Preneur Community (33,400+ entrepreneurs). Thanks for taking the time to watch any of my videos, attend a webinar I’ve been on, or read anything I’ve written. Thanks for putting up with the typos, investing in anything I’ve put together, and for whatever bit of attention you’ve given me. I’m very grateful and I really appreciate it.

So thanks again, and enjoy this week’s Noise Reduction below.

Pete

My Take on Authority ROI
http://noise.re/dir/Xyg64V
There’s been a lot of talk (and e-mails) flying around about Ryan Deiss’ Authority ROI… and there’s a few things I wanted to share about it and thought a video would be the easiest.

Webinar: Grow Your Business by Outsourcing
http://noise.re/dir/136q7JR
We had a few hundred people sign up for the webinar I guest-hosted for the ScreenSteps team last week on outsourcing, which was such a blast. So, the guys over at Blue Mango Learning have released the replay for you to check out.

You Didn’t Make the Harlem Shake Go Viral — Corporations Did
http://noise.re/dir/Xyg4Kp
Every month or so there is a new viral meme that takes over the web. Most recently, it was the Harlem Shake started by some Aussie teens… or was it?

A Google Reader Replacement Already?
http://noise.re/dir/Xyg64Z
With Google Reader entering its slow death, there are going to be a tonne of great alternatives hitting the interwebs over the next two months. Feedbin looks like it might.

How to Use Cialdini’s 6 Principles of Persuasion to Boost Conversions
http://noise.re/dir/Xyg7FO
If you’ve been around these traps for a while, you’d be aware of my man crush on Robert Cialdini and his Influence Factors. Well, this is a fantastic article from Peep on using Cialdini’s research to boost online conversions.

Mark Twain’s Fan Mail
http://noise.re/dir/Xyg6lh
Over the course of his prolific career, Twain received countless letters from his adoring readers and, occasionally, his critics. Two hundred of them, written according to the style of the era’s wonderfully quaint epistolary etiquette, are collected in Dear Mark Twain: Letters from His Readers. Here are some cool excerpts.

How Can I Improve My App?
http://noise.re/dir/Xyg7FR
Are you getting over your app development projects? If so, here are the questions you need to ask yourself to determine if you should move on or if your app just needs serious improvement.

Noise REduction .57 is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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I’ve written about my opinions on the state of basketball here in Australia a number of times on the blog, as I feel there is a lot more that can be done to improve the state, exposure and profitability of sport in this county.

And in an effort to do something, I’m going to continue to share my thoughts, and the thoughts of others.

Today, I’m honored to post a recent conversation with David George Surdam, author of The Rise of the National Basketball Association

David has written a number of books on “the business of sport” including; Wins, Losses, and Empty Seats: How Baseball Outlasted the Great Depression
and The Ball Game Biz: An Introduction to the Economics of Professional Team Sports

So who better to discuss what Basketball Australia and the NBL can do to continue to improve the sport than David …

In this conversation we cover two main topics:

• How did the NBA evolve from an obscure organization facing financial losses to a successful fledgling sports enterprise by 1960?
• What made the NBA the way it is and how it can help the NBL in Australia?

The Rise of the National Basketball Association: A conversation with author David George Surdam is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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[Prefer to listen to just the audio version? Download the MP3 here.]

So it’s about time we got back on the Noise Reduction bandwagon… and for those who have been playing along for awhile, you would know it’s been a long time between the Noise Reduction emails I usually send out each week. Well, I’m getting back on that horse again, and thought we’d start 2013 with a video version (above).  You’ll be back to your regularly scheduled programming (weekly emails) in about two weeks’ time.

Enjoy!
Pete

What’s covered in this week’s Video Edition:

01:43 An invite to our next ‘Live Event.’ [link]

02:23 Using ‘Positive Constraints’ in 2013.

03:38 How to get discounted recordings of the Live Event. [link]

04:45 This week’s must-read ‘Book Recommendation.’ [link]

05:56 How to get an audiobook version at no cost. [link]

07:06 A webinar on ‘App Development’ — definitely worth checking out. [link]

08:08 A fantastic personalized online program to help transform your health through plant-based nutrition. [link]

09:57 How Obama’s team used ‘A/B Split Testing’ to win the recent presidential election. [link]

11:14 An invite to an open Q+A session with me this Thursday/Friday. [link]

Detailed links from this week’s edition of Noise Reduction:

• Full details on the Feb 12-13 Outsourcing Workshop +  digital recordings with Davey J are available here.
• This week’s book recommendation is The Willpower Instinct by Kelly McGonigal.
• Grab the Audible free trial + download Kelly’s book here.
• The webinar on App Development with Amish Shah is available here.
• The personalized online program to help transform your health through plant-based nutrition can be found here.
• To discover how Obama’s digital team executed about 500 a/b tests which increased donation conversions by 49% and sign up conversions by 161%, click here.
• To join our Platinum Q+A Session on Thursday, January 17, 2013 4:00 PM US EST, register here.

Workshops, Books, Webinars + Recommendations is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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OK, so it’s the middle of summer here in Australia and that generally means one thing: BBQs.

My buddy of 15 or so years and super successful entrepreneur in his own right, Josh Cairns, came over to my new place last week for a beer and a snag. And we thought it would be fun to pull out one of my Vados, hit record, and have a chat about a bunch of really cool stuff that Josh is superb at:

01:08 How NOT to put together a BBQ.

03:18 Why everyone wants an app, especially government agencies.

07:08 Why the traditional approach to cold calling does not work.

08:35 What’s the right approach to pitching apps as a developer (or broker).

09:23 A super sneaky hack to identify and pre-qualify prospects for apps (or local business marketing services).

11:03 Why selling advertising or branding opportunities is far more lucrative and effective than selling app development.

11:43 Quick Case Study: Goodyear Dunlop Tyres .

14:02 Dealing with ‘Non Disclosure Agreements’ and getting ripped off.

14:49 The critical first step in the execution of your idea (no matter what it is).

15:34 How to get streams of  clients who will be willing to work with you without AdWords, Facebook, or any advertising at all.

16:30 Quick Case Study: Life Saving Victoria.

19:40 How to get great ideas for apps that your clients will instantly love, support and want.

21:09 Proof preparation is more important than the pitch itself.

22.58 What your sole objective should be for that first phone call.

27:51 Why you do not want to know anything about programming apps.

29:22 Quick Case Study: Importing OptiShot.

32:08 How to transition a client from buying services to products.

34:02 How to get your pitch or products to stand out from the over-saturated crowd.

34:40 How I “pitched” New York Times author Neil Strauss.

35:39 The biggest takeaway Josh had from getting into the importing and retail world.

Links From The BBQ+A:

Josh’s app development company, Vortilla Digital.

Check out OptiShot Australia, the product Josh is importing.

If you want to see the pitch video I sent to Neil, shoot us an email.

The book Pitch Anything is definitely worth a read.

Also, check out the podcast I did with Oren for more on pitching.

BBQ+A Episode 1: Cold Approaching, Apps + Wholesaling is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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Well, what a crazy few weeks!

Big thanks to everyone who played along at home during the recent public launch of ‘ProfitHacks’ – I really appreciate everyones feedback to the videos, participation in the insane livestreams, the standing ovation from those who were at the ‘Experts Industry Association’ conference where I spoke, and especailly to all the launch partners for supporting and promoting the program to thier communities. [It was extremely humbling that some of the smartest people I've learned from over the years, felt that my program was worthy of thier endorsement - Dan Kennedy, Brian Tracy etc etc ]

Given my day-to-day is primarily the ‘real world businesses’, I learned so much about doing an info-product launch, and will break it down in/on an upcomming edition of the PreneurCast show… to share the learnings I had.

But for those who missed the party, (the product is currently closed as we start the Q+A sessions next week), here’s a list of links to some of the cooler stuff we did, content partners released and conversations I participated in as part of the launch.

There is a tonne of take-away lessons and learing here for you to swipe + deploy in your own businesses, without having to invest in the course itself.

Enjoy!

http://eddale.co/profithackswebinar/
Ed Dale and I did a jam packed webinar titled ‘How To Go From Working Full Time To Your Own Business Without Doing It The Hard Way’ – we’re we talked about the transition a lot of entrepreneurs face when moving from the stable paycheck to the ‘self employment’ world.

http://www.noblesamurai.com/…/is-this-the-new–seo/
The amazing team over at NobleSamurai, did a number of substance rich blog posts (and videos) talking about, thier area of expertise, SEO and how a number of the core fundamentals of ProfitHacks supports and overcomes a lot of the challengers ‘SEOers’ are currently facing.

http://www.noblesamurai.com/…/how-to-uncover-an-extra-…-day-to-grow-your-business-profits-3362/
Antother great post by the Samurai bots on productivity. Did you know a report by McKinsey & Company in July 2012 found that the average worker spends 28 percent of their week managing email – That means out of a five day week, you spend about a day and a half answering email! INSANE !!

http://www.noblesamurai.com/…/how-to-create-high-quality-products-fast-3400/
I love this post by Eugene and the team. Linking (pardon the punn) Roger Bannister’s beating of the 4min mile with business and productivity.

http://profithacks.com/live/highlights/
This is a replay of the final livestream we did as part of the launch. Yes there is a hard pitch near the end.. but the first half of the video is all content; particularly focused on “A Blueprint to ProfitHack Your Business” – It covers the process, system and steps I suggest ‘newbies’ follow while working to make the transition from pay-check to entrepreneur.

http://successsculpting.com/1356/secret-productivity-hacks-to-increase-productivity/
in this podcast with Stephen Pierce, for ‘The Success Sculpting Show’ I discussed the concept of Core Vs Mechanics; and how this one distinction can free you up from unnecessary tasks in your day. How to be more productive as an entrepreneur and employee. The importance of leverage; and how to really apply it for massive productivity gains. Why you need to start relaxing and exercising more, to increase productivity at work.

http://www.youtube.com/watch?v=ziKIixRERuk&vq=hd720
In this webinar Eugene from Noble Samurai and I answered lots of BIG questions their community were asking, including: What do I do if I’m just starting out and can’t afford to employ a team? I’m just dipping my toes into Internet marketing – where do I start? How and where do I find a trustworthy, affordable VA? What’s the best way of increasing quality, targeted traffic to my website? How do I create good quality content in a short amount of time?

http://profithacks.com/mindset/
As part of taking Profit Hacks to market, we did a intenal beta-launch to some of Rich Schefren’s clients… This video except is taken from the morning session of a closed-door client day we had in Florida; where business owners from all over the world who were applying the ProfitHacks strategies in thier projects come to hang out, network and get one-on-one support from me and the team.

http://www.youtube.com/watch?v=UJnP3LfzJKU
In this exclusive behind-the-scenes footage from our beta-launch livesteam, Rich and I give the story behind the Profit Hack system… and how you can use it to get the maximum amount of leverage (and profits) in your business with the least amount of effort. This Directors Cut also features clips from real-live people who were already using the Profit Hacks strategies to “revolutionize” their businesses.

http://carriewilkerson.com/how-to-work-86-less-days-per-year/
This is one of many guest posts I wrote for our support partners (affiliates) during the launch. This article focuses on how saving 86 days of work per year can be achieved but only if you change ONE element of your work processes.

http://www.profithacks.com/experts-academy-interview/
While I was hanging out in California at the ‘Experts Industry Association’, New York Times BestSelling Author Brendon Burchard and I had a conversation about ProfitHacks and how it applies to coaches, speakers, authors etc etc.

ProfitHacks Launch: The Best Bits… is a post from: Preneur Marketing - The Blog of Entrepreneur Pete Williams
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