Magento is a very powerful and fast growing eCommerce script.

It is an open-source platform which offers great flexibility through its modular architecture, is completely scalable and has a wide range of control options that its users appreciate.

Here are some of the features we like the best:

• Magento is very powerful and yet intuitive when it comes to presenting your products. (You can easily create your products catalog and manage it.)
• Magento has some great options when it comes to customer service. (With Magento you grant your customers the option to create user accounts, track their shopping history, contact you through custom forms)
• You can easily integrate Magento into your Google Analytics account (and use all its options to analyze the customer behavior on your website and optimize it for better results.)
• Magento also allows you to use many marketing promo tools  (organize price promotions, use coupon codes)

And if this is not enough, there are over 1.700 extensions for additional functionalities you can install via the Magento-Connect interface.

Why choose Magento technology ?

• Wishlists
• Multi store/mall feature
• Email lists
• Compare products
• Bundle/Grouped/Digital products & more
• CMS system for static pages
• Good SEO performance
• Advanced searching
• Layered/Filter navigation

Nowadays Magento eCommerce has boom the industry where lots of small and giant businesses want to use this tool because of its record and secure eCommerce pay gate and shipping functional.

For more information do not hesitate to Contact Us

• A shopping cart is a piece of software that acts as an online store’s catalog and ordering process. Typically, a shopping cart is the interface between a company’s Web site and its deeper infrastructure, allowing consumers to select merchandise

• An e-Commerce site is a content management website application, which allows members of the public to purchase specific products via transactions secured on the vendor’s website.
  That website is developed to allow businesses to sell products over the internet to customers. Information is usually secured and encrypted using an SSL certificate and transactions will be conducted by a payment provider such as Protx.

Before anything else, you should know that an ecommerce software should have two important characteristics.

• First, it has to provide the easiest and safest features for online payments
• Second, it should allow the store owner, in this case you, update the store inventory with ease.

The eCommerce Solution is a full shopping cart – it allows you to organize your products in a gallery and easily manage and set costs for items. Customers can also add various items and quantities of items to a shopping cart and you can attach your shopping cart to your PayPal account.

The eCommerce Solution allows you and your customers more flexibility. The choice that you make depends on your needs for your website.

Finally, Ecommerce software solutions is best option for online shopping cart development. It is cost effective and fast, so saves the user’s time.

For more information, do not hesitate to Contact us.

For example online ad spending in the US will grow by over 20% this year, passing the $30 billion mark and social networks will receive 11% of online ad spending at the end of 2011.

Companies around the world are seriously trying to find the good way to advertise, and today mostly small business owners are using online advertising to  market their goods.

Web banner advertising

Banner ad is a graphic image used on web sites which come into views on all sorts of web pages and differ significantly in appearance and  subject matter. Most of user that’s why attracted and clicks on it which  takes them to the main website of that product.

Here, 3 examples of web banner advertising :

• Floating Ads

It  is a kind of advertisement in which an ad moves across  the screen or float above certain contents. Users may click the ad and visit the  company website.

• Wallpaper advertisement

This is popular type of online advertisement. An ad appears and changed the background of the website.

• Pop – up ads

In pop -up ads, a new window opens in front of existing window. The newly opened window displays the entire advertisement.

Pixel Advertising

Pixel advertising is one of the newest and most talked about  advertising. The cost of an advertisement is calculated based on the  number of pixels it occupies and it can be an inexpensive  way to market your site.

Blog advertising

Nowadays most of internet user have personal blogs, through this they  try to advertise their products to make profit out  of it. Yes this  strategy works if you can handle and produce something different with  your blog which can attract users. Blog advertising is especially appropriate for new launches,  new products, and newsmakers.

Mobile Advertising

Mobile advertising is an indispensable column of a successful online marketing strategy as mobile internet users are  growing rapidly.

Promotional advertising

Promotional advertising is a tool used to dwell the buyer with the  idea of buying the product. There are so many ways of promotional  advertising like giving freebies, discount coupons, Flyers, Contests  etc.

This is a new search page in which Google has combined all the results form the majority of its services like YouTube, Product Search and Translate.

The users to “What do you Love?” are greeted with a search box similar to the Google search engine with a Blue search button bearing a heart on it, which is cool.

What is interesting for you is that whenever you type anything to search for or any phrase you wish to, results are generated simultaneously from across Google’s various services which includes Trends, YouTube, Translate, Sketch Up, Picasa,Voice, Image Search and many others creating a mash-up of results on just a single page.

Here, you can have a peview of a search with “Pretty Good Plan”:

For more information, do not hesitate to Contact us.

Plaxo can help you to manage especially your business card online, and your calendars by organising appointments in an easy to use way. It also allows you to link together many of your other social networking accounts. It is best know for automatically updating contact information and allowing you to upload contact information from a wide variety of address books.

It can be recommended to any person who are trying their best to manage their online contact information efficiently but are not finding their way out.

Moreover, Plaxo can help you to conduct polls to gain feedback on a particular topic from your contacts, it also has the ability to help you schedule e-cards to your connections to remind you of birthdays and important dates, helping you to stay connected with your existing customers.

All in all Plaxo is worth investigating; it isn’t as popular as some of the other social media sites but is seeing wide-spread use particularly in the business world.

As a consequence, Plaxo offers a commendable online networking platform which has the following :

• Auto-updated contact information.
• Compatible with over 30 other social networking applications.
• Different pricing plans to suit different needs.
• Address book can be accessed from any location.
• Available in several languages to facilitate specific needs of users.

RSS stands for “Really Simple Syndication”. It is a easy way to distribute lists like headlines, update notices, and sometimes content to a wide number of people. It is used by computer programs that organize those headlines and notices for easy reading.

RSS is an XML-based format and while it can be used in different ways for content distribution, its most widespread usage is in distributing news headlines on the Web.

RSS works by having the website author maintain a list of notifications on their website in a standard way. This list of notifications is called an “RSS Feed“. People who are interested in finding out the latest headlines or changes can check this list.

RSS feeds bring automatically updated information straight to your desktop. You can monitor news, blogs, job listings, personals, and classifieds. More and more sites offer feeds, which you can identify by a small button that says either RSS or XML. However, if you click one of these links, you will most likely get a page full of code in your browser. To properly read the feed, you need an RSS reader.

Some popular feed readers include Amphetadesk (Windows, Linux, Mac), FeedReader (Windows), and NewsGator (Windows – integrates with Outlook). There are also a number of web-based feed readers available like My Yahoo, Bloglines, and Google Reader are popular web-based feed readers.

Once you have your Feed Reader, it is a matter of finding sites that syndicate content and adding their RSS feed to the list of feeds your Feed Reader checks. Many sites display a small icon with the acronyms RSS, XML, or RDF to let you know a feed is available.

For more information, you can Contact us or directly subscribe to our RSS FEED here.

]]> http://prettygoodplan.com/2011/10/what-is-this-icon-rss/feed/ 0 http://prettygoodplan.com/2011/10/what-is-this-icon-rss/ http://feedproxy.google.com/~r/PrettyGoodPlan/~3/U8iJ7ogSmtE/ http://prettygoodplan.com/2011/10/what-is-google-alert/#comments Tue, 04 Oct 2011 00:10:46 +0000 Vadim Meifredi http://prettygoodplan.com/?p=1873 Google Alert is an automated Web search service that can help people and businesses monitor the Internet for developments and activities that could concern them.

Google Alert sent to you emails when Google finds new results — such as web pages, newspaper articles, or blogs — that match your search term. You can use Google Alerts to monitor anything on the Web. For example, people use Google Alerts to:

• Find out what is being said about their company or product.
• Monitor a developing news story.
• Keep up to date on a competitor or industry.
• Get the latest news on a celebrity or sports team.
• Find out what’s being said about themselves.

Currently there are six types of alerts sent when new content matches the search terms of the alert:

• Everything – (default setting) aggregates News, Web and Blogs
• News – sent when matching content makes it into the top ten results of a Google News search
• Web – sent when new web pages appear in the top twenty results for a Google Web search
• Blogs - sent when matching content appears in the top ten results of a Google Blog Search
• Video – sent when matching content appears in the top ten results of a Google video search
• Groups – sent when matching content appears in the top fifty results of a Google Groups search

Morever, it is very easy to use :

1. You enter a query that you’re interested in.
2. Google Alerts checks regularly to see if there are new results for your query.
3. If there are new results, Google Alerts sends them to you in an email.

Register now to receive directly your emails – Subscribe here

For more information you can Contact us.

Web conferencing allows users to carry on business meetings and seminars, make presentations, conduct demonstrations, provide online education and offer direct customer support. Control of the session can be passed among users so that any attendee can act as the main presenter. The most effective Web conferencing solutions require high-speed Internet connections at all user sites.

For this we can observe 8 reasons to use web conferencing in your company :

1. Spend less on travel, even if they are short.
2. Extend your company’s reach. Web conferencing helps organizations work with new customers in global markets to augment sagging local and regional sales.
3. Increase internal business process efficiency. It enables on-site employees to be more productive, fr instance using the technology to interview jobs candidates.
4. Encourage brainstorming. New ideas lead to innovations that can help a business prosper in any economic environment.
5. Enhance customer satisfaction. Web conferencing helps keep customers happy by providing personalized sales, training and technical support.
6. Unite geographically dispersed work sites. It has the power to put all stakeholders on equal footing without driving up travel costs or upsetting work routines.
7. Spread important news and information. Web conferences allow businesses to inform sales prospects, train employees and customers, introduce new products to the world.
8. Close deals faster. Web conferences tend to be more productive than in-person meetings, where key stakeholders may be unavailable to render important decisions.

To use web connferencing in a free way, we can advise you :

• Mikogo : Mikogo is an easy-to-use cross-platform desktop sharing tool, ideal for free web conferencing, online meetings or remote support.
• Vyew : It is a great way to do free web conferencing and lets you have unlimited meetings, SSL Secure login, 10 real time participants and more.
• OnWebinar : It’s a free web conf service that allows you to organize distance learning, business meetings, online coaching, videoconferences and interactive communication.
• BigBlueButton : an active open source project that focuses on usability, modularity, and clean design — both for the user and the developer.
• Skype : You can use Skype on whatever works best for you – on your phone or computer or a TV with Skype on it. It is free to start using Skype – to speak, see and instant message other people on Skype for example.

For more infomation, you can Contact us and add our Skype profile.

A trademark is not a trade name. A trade name is the name under which you conduct your business. It can only be registered under the Trade-Marks Act if it is used to identify wares or services.

A registered trade mark gives you the exclusive right in Australia to use it as a brand and to legally stop imitators. Unlike a business name, a registered trade mark can provide legal protection for your brand and enable you to stop others from trading with it.

Once registered, the trade mark is protected in all Australian states and territories for an initial period of ten years. If international registration is required, the trade mark must be registered in each country in which you want protection.

Be aware that registration of a business name, company name or domain name does not in itself give you any proprietary rights – only a trade mark can give you that kind of protection. Ensure you have exclusive use of your name now and in the future throughout Australia by registering your business name as a trade mark .

If you are unsure of what or how to register, seek the advice of your accountant, lawyer or trade mark attorney.

The benefits of having a registered trademark as compared to a common law trademark include:

• Constructive notice nationwide of the trademark owner’s claim.
• More evidence of the ownership of the trademark.
• Jurisdiction of federal courts may be invoked.
• Registration can be used as a basis for obtaining registration in other countries.
• Registration may be filed with the Customs Service to prevent importation of trademark infringing foreign goods.

For more information you can Contact us or visit the website of the Australian government.

The seven mass media in order of their introduction are:

1. Print (books, pamphlets, newspapers, magazines, etc) from the late 15th century
2. Recordings (gramophone records, magnetic tapes, cassettes, cartridges, CDs, DVDs) from the late 19th century
3. Cinema from about 1900
4. Radio from about 1910
5. Television from about 1950
6. Internet from about 1990
7. Mobile phones from about 2000

Each mass media has its own content types, its own creative artists and technicians, and its own business model. The sixth and seventh media, internet and mobile, are often called collectively as digital media; and the fourth and fifth, radio and TV, as broadcast media.