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<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/atom10full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:thr="http://purl.org/syndication/thread/1.0" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0">
    <title>ProductMarketing.com</title>
    
    <link rel="hub" href="http://hubbub.api.typepad.com/" />
    <link rel="alternate" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/" />
    <id>tag:typepad.com,2003:weblog-1707948</id>
    <updated>2009-11-12T07:51:00-05:00</updated>
    <subtitle>Thoughts on the strategic role of product management (and other musings) by Steve Johnson of Pragmatic Marketing.</subtitle>
    <generator uri="http://www.typepad.com/">TypePad</generator>
    <link rel="self" href="http://feeds.feedburner.com/ProductMarketing" type="application/atom+xml" /><feedburner:emailServiceId>ProductMarketing</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><entry>
        <title>on my reading list</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/HdQJemvlTD4/on-my-reading-list.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/on-my-reading-list.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e238833012875667b13970c</id>
        <published>2009-11-12T07:51:00-05:00</published>
        <updated>2009-11-12T07:51:00-05:00</updated>
        <summary>Here are some of the great articles that I read this week: In a Downturn, Provoke Your Customers (Philip Lay, Todd Hewlin, and Geoffrey Moore) How Pixar Fosters Collective Creativity (Ed Catmull) The Art of Liftoff (Kristin Zhivago) There Is No End State When Transitioning to Agile (Mike Cohn) Why I’d fail a Google interview and be glad I did (Jon Gatrell) and of course, Wordle for making word maps.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;Here are some of the great articles that I read this week: &lt;/p&gt;&#xD;
&#xD;
&lt;ul&gt;&#xD;
&lt;li&gt;&lt;a href="http://hbr.harvardbusiness.org/2009/03/in-a-downturn-provoke-your-customers/ar/1"&gt;In a Downturn, Provoke Your Customers (Philip Lay, Todd Hewlin, and Geoffrey Moore)&lt;/a&gt;&lt;/li&gt;&#xD;
&lt;li&gt;&lt;a href="http://hbr.harvardbusiness.org/2008/09/how-pixar-fosters-collective-creativity/ar/1"&gt;How Pixar Fosters Collective Creativity (Ed Catmull)&lt;/a&gt;&lt;/li&gt;&#xD;
&lt;li&gt;&lt;a href="http://www.revenuejournal.com/2009/11/the_art_of_liftoff.php"&gt;The Art of Liftoff (Kristin Zhivago)&lt;/a&gt;&lt;/li&gt;&#xD;
&lt;li&gt;&lt;a href="http://blog.mountaingoatsoftware.com/there-is-no-end-state-when-transitioning-to-agile"&gt;There Is No End State When Transitioning to Agile (Mike Cohn)&lt;/a&gt;&lt;/li&gt;&#xD;
&lt;li&gt;&lt;a href="http://spatiallyrelevant.org/2009/11/09/why-id-fail-a-google-interview-and-be-glad-i-did/"&gt;Why I’d fail a Google interview and be glad I did (Jon Gatrell)&lt;/a&gt;&lt;/li&gt;&#xD;
&lt;/ul&gt;&#xD;
&lt;p class="basic"&gt;and of course, &lt;a href="http://www.wordle.net/create"&gt;Wordle&lt;/a&gt; for making word maps. &lt;/p&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=HdQJemvlTD4:j8d5_JoN1-U:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=HdQJemvlTD4:j8d5_JoN1-U:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=HdQJemvlTD4:j8d5_JoN1-U:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=HdQJemvlTD4:j8d5_JoN1-U:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=HdQJemvlTD4:j8d5_JoN1-U:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=HdQJemvlTD4:j8d5_JoN1-U:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=HdQJemvlTD4:j8d5_JoN1-U:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=HdQJemvlTD4:j8d5_JoN1-U:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/HdQJemvlTD4" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/on-my-reading-list.html</feedburner:origLink></entry>
    <entry>
        <title>product management survey: comments for the president</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/UC9EFBtc9Ms/survey-prez-comments.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/survey-prez-comments.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a653e4cc970b</id>
        <published>2009-11-11T07:44:00-05:00</published>
        <updated>2009-11-11T07:44:00-05:00</updated>
        <summary>"If you could say one thing to your company president without fear of reprisal, it would be..." Want to add your comments? Take Pragmatic Marketing's Product Management and Marketing Benchmark Survey for 2009-2010. (image courtesy of Wordle)</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Industry News &amp; Commentary" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Product Management" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Product Marketing" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;"If you could say one thing to your company president without fear of reprisal, it would be..."&lt;/p&gt;&lt;p&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6543f65970b-pi" style="display: inline;"&gt;&lt;img alt="Screen shot 2009-11-04 at 5.39.02 PM" border="0" class="asset asset-image at-xid-6a00e553cf3e2388330120a6543f65970b image-full " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6543f65970b-800wi" title="Screen shot 2009-11-04 at 5.39.02 PM"&gt;&lt;/img&gt;&lt;/a&gt; &lt;br&gt; &lt;br&gt;&lt;span style="text-decoration: underline;"&gt;&lt;/span&gt;&lt;/p&gt;&#xD;
&lt;p&gt;Want to add your comments? Take &lt;a href="http://www.pragmaticmarketing.com/survey"&gt;Pragmatic Marketing's Product Management and Marketing Benchmark Survey for 2009-2010&lt;/a&gt;. (image courtesy of &lt;a href="http://www.wordle.net/create"&gt;Wordle&lt;/a&gt;)&lt;/p&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=UC9EFBtc9Ms:9PvRHuaBPfs:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=UC9EFBtc9Ms:9PvRHuaBPfs:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=UC9EFBtc9Ms:9PvRHuaBPfs:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=UC9EFBtc9Ms:9PvRHuaBPfs:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=UC9EFBtc9Ms:9PvRHuaBPfs:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=UC9EFBtc9Ms:9PvRHuaBPfs:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=UC9EFBtc9Ms:9PvRHuaBPfs:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=UC9EFBtc9Ms:9PvRHuaBPfs:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/UC9EFBtc9Ms" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/survey-prez-comments.html</feedburner:origLink></entry>
    <entry>
        <title>Let's play "Req or Spec": import text files</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/lz36RDISL3o/lets-play-req-or-spec-import-text-files.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/lets-play-req-or-spec-import-text-files.html" thr:count="4" thr:updated="2009-11-11T17:02:35-05:00" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6a3e30f970c</id>
        <published>2009-11-10T08:15:00-05:00</published>
        <updated>2009-11-10T08:15:00-05:00</updated>
        <summary>There's often confusion about what is a requirement and what is a specification. Let's play "Req or Spec." Is this a requirements or a specification? Which is this? How would you improve it? Add your comment below. See On Reqs and Specs for more.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Requirements" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Working with Development" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;There's often confusion about what is a requirement and what is a specification. Let's play "Req or Spec." Is this a requirements or a specification? &lt;/p&gt;&#xD;
&#xD;
&lt;p&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6a3dfa7970c-pi" style="display: inline;"&gt;&lt;/a&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a64e6f7a970b-pi" style="display: inline;"&gt;&lt;img alt="Import text files" border="0" class="asset asset-image at-xid-6a00e553cf3e2388330120a64e6f7a970b image-full " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a64e6f7a970b-800wi" title="Import text files"&gt;&lt;/img&gt;&lt;/a&gt; &lt;br&gt; &lt;/p&gt;&#xD;
&#xD;
&lt;p&gt;Which is this? How would you improve it? Add your comment below. &lt;/p&gt;&#xD;
&#xD;
&lt;p&gt;See &lt;a href="http://www.pragmaticmarketing.com/publications/topics/09/on-reqs-and-specs"&gt;On Reqs and Specs&lt;/a&gt; for more. &lt;/p&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=lz36RDISL3o:w5_dZBZtVZE:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=lz36RDISL3o:w5_dZBZtVZE:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=lz36RDISL3o:w5_dZBZtVZE:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=lz36RDISL3o:w5_dZBZtVZE:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=lz36RDISL3o:w5_dZBZtVZE:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=lz36RDISL3o:w5_dZBZtVZE:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=lz36RDISL3o:w5_dZBZtVZE:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=lz36RDISL3o:w5_dZBZtVZE:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/lz36RDISL3o" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/lets-play-req-or-spec-import-text-files.html</feedburner:origLink></entry>
    <entry>
        <title>Readibility</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/m4zAYhiBODs/readibility.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/readibility.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e23883301287567563e970c</id>
        <published>2009-11-09T13:10:05-05:00</published>
        <updated>2009-11-09T13:11:17-05:00</updated>
        <summary>Have you checked out Readibility? It makes most websites easier to read. And a great design itself! But alas, not a great tool for reading productmarketing.com.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">Have you checked out &lt;a href="http://lab.arc90.com/experiments/readability/"&gt;Readibility&lt;/a&gt;? It makes most websites easier to read. And a great design itself! But alas, not a great tool for reading productmarketing.com.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=m4zAYhiBODs:bQ1T3ssDgo0:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=m4zAYhiBODs:bQ1T3ssDgo0:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=m4zAYhiBODs:bQ1T3ssDgo0:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=m4zAYhiBODs:bQ1T3ssDgo0:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=m4zAYhiBODs:bQ1T3ssDgo0:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=m4zAYhiBODs:bQ1T3ssDgo0:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=m4zAYhiBODs:bQ1T3ssDgo0:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=m4zAYhiBODs:bQ1T3ssDgo0:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/m4zAYhiBODs" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/readibility.html</feedburner:origLink></entry>
    <entry>
        <title />
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/4c50IpYvOSU/join-me-later-today-for-role-of-product-management-when-development-goes-agile-with-rich-mironov-of-enthiosys-on-novembe.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/join-me-later-today-for-role-of-product-management-when-development-goes-agile-with-rich-mironov-of-enthiosys-on-novembe.html" thr:count="1" thr:updated="2009-11-09T08:48:19-05:00" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6ad5a59970c</id>
        <published>2009-11-06T09:21:00-05:00</published>
        <updated>2009-11-06T09:21:00-05:00</updated>
        <summary>Join me later today for Role of Product Management When Development Goes Agile with Rich Mironov of Enthiosys on November 6, 2009 at 10am-11am PST (1pm-2pm EST). We'll explore the new Pragmatic Marketing framework with focus on agile teams. Some old material and some new stuff. Maybe even some new jokes!</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Living in an Agile World" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Product Management" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Working with Development" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;p&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6ad59fe970c-pi" style="float: left;"&gt;&lt;img alt="Rich Mironova " class="asset asset-image at-xid-6a00e553cf3e2388330120a6ad59fe970c " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6ad59fe970c-150wi" style="border: 0px solid black; margin: 10px; width: 150px;" title="Rich Mironova "&gt;&lt;/img&gt;&lt;/a&gt; &lt;br&gt; Join me later today for &lt;strong&gt;&lt;span class="link-https"&gt;&lt;a href="https://www1.gotomeeting.com/register/483585873" target="_blank"&gt;Role    of Product Management When Development Goes Agile&lt;/a&gt;&lt;/span&gt;&lt;/strong&gt; with Rich Mironov of Enthiosys on November 6, 2009 at 10am-11am PST (1pm-2pm EST). We'll explore the new Pragmatic Marketing framework with focus on agile teams. &lt;/p&gt;&lt;p&gt;Some old material and some new stuff. Maybe even some new jokes! &lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=4c50IpYvOSU:4vxH6zCtffQ:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=4c50IpYvOSU:4vxH6zCtffQ:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=4c50IpYvOSU:4vxH6zCtffQ:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=4c50IpYvOSU:4vxH6zCtffQ:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=4c50IpYvOSU:4vxH6zCtffQ:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=4c50IpYvOSU:4vxH6zCtffQ:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=4c50IpYvOSU:4vxH6zCtffQ:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=4c50IpYvOSU:4vxH6zCtffQ:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/4c50IpYvOSU" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/join-me-later-today-for-role-of-product-management-when-development-goes-agile-with-rich-mironov-of-enthiosys-on-novembe.html</feedburner:origLink></entry>
    <entry>
        <title>Friday fun: Cell Size and Scale</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/GaVHFezFC9o/friday-fun-cell-size-and-scale.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/friday-fun-cell-size-and-scale.html" thr:count="1" thr:updated="2009-11-07T00:20:00-05:00" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6ad51a8970c</id>
        <published>2009-11-06T07:14:00-05:00</published>
        <updated>2009-11-05T16:20:09-05:00</updated>
        <summary>Well, this is just totally cool! Cell Size and Scale. A clever product management remark about data visualization should go here but I can't think of what it would be so just imagine that I said some clever, if you please. (Thanks to Kathy Sierra @KathySierra for the link)</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Just for Fun" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;p&gt;Well, this is just totally cool!&lt;/p&gt;&lt;p style="text-align: center;"&gt;&lt;a href="http://learn.genetics.utah.edu/content/begin/cells/scale/" style="display: inline;"&gt;&lt;img alt="Size &amp;amp; Scale. Move the horizontal slider" class="asset asset-image at-xid-6a00e553cf3e2388330120a657e741970b " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a657e741970b-500wi" title="Size &amp;amp; Scale. Move the horizontal slider"&gt;&lt;/img&gt;&lt;/a&gt; &lt;br&gt; &lt;/p&gt;&lt;div style="text-align: center;"&gt;&lt;a href="http://learn.genetics.utah.edu/content/begin/cells/scale/" title="Cell Size and Scale"&gt;Cell Size and Scale&lt;/a&gt;.&lt;/div&gt;&lt;p&gt;A clever product management remark about data visualization should go here but I can't think of what it would be so just imagine that I said some clever, if you please. (Thanks to Kathy Sierra &lt;a href="https://twitter.com/KathySierra"&gt;@KathySierra&lt;/a&gt; for the link)&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=GaVHFezFC9o:NhDoPA0mxYU:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=GaVHFezFC9o:NhDoPA0mxYU:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=GaVHFezFC9o:NhDoPA0mxYU:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=GaVHFezFC9o:NhDoPA0mxYU:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=GaVHFezFC9o:NhDoPA0mxYU:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=GaVHFezFC9o:NhDoPA0mxYU:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=GaVHFezFC9o:NhDoPA0mxYU:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=GaVHFezFC9o:NhDoPA0mxYU:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/GaVHFezFC9o" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/friday-fun-cell-size-and-scale.html</feedburner:origLink></entry>
    <entry>
        <title>Boston ProductCamp on Saturday</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/8q7vjfTI0YQ/boston-productcamp-on-saturday.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/boston-productcamp-on-saturday.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6a3e761970c</id>
        <published>2009-11-05T08:20:00-05:00</published>
        <updated>2009-11-05T08:20:00-05:00</updated>
        <summary>Product Camp in Boston is this Saturday. As usual, I plan to speak on the strategic aspects of product management. Will I see you there?</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a61759ed970b-pi" style="display: inline;"&gt;&lt;img alt="ProductCampBoston" class="asset asset-image at-xid-6a00e553cf3e2388330120a61759ed970b " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a61759ed970b-320wi"&gt;&lt;/img&gt;&lt;/a&gt;&lt;p&gt; &lt;a href="http://barcamp.org/ProductCampBoston"&gt;Product Camp in Boston&lt;/a&gt; is this Saturday. As usual, I plan to speak on the strategic aspects of product management. Will I see you there?&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=8q7vjfTI0YQ:95SRGmxfgiI:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=8q7vjfTI0YQ:95SRGmxfgiI:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=8q7vjfTI0YQ:95SRGmxfgiI:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=8q7vjfTI0YQ:95SRGmxfgiI:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=8q7vjfTI0YQ:95SRGmxfgiI:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=8q7vjfTI0YQ:95SRGmxfgiI:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=8q7vjfTI0YQ:95SRGmxfgiI:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=8q7vjfTI0YQ:95SRGmxfgiI:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/8q7vjfTI0YQ" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/boston-productcamp-on-saturday.html</feedburner:origLink></entry>
    <entry>
        <title>Survey: Meetings will continue until morale improves</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/upCJ8zhGkNA/survey-results-meetings.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/survey-results-meetings.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6a7e148970c</id>
        <published>2009-11-04T09:19:00-05:00</published>
        <updated>2009-11-04T09:19:00-05:00</updated>
        <summary>Here are some results from our annual product management survey. The typical product manager goes to 15 meetings per week. Some have the luxury of only one or two, and one poor soul goes to 45. Yikes! Add your voice to the data! Take the Pragmatic Marketing product management survey.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Industry News &amp; Commentary" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6a7df65970c-pi" style="float: left;"&gt;&lt;img alt="Boring meeting" border="0" class="asset asset-image at-xid-6a00e553cf3e2388330120a6a7df65970c " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6a7df65970c-320pi" style="border: 0px solid black; margin: 9px;" title="Boring meeting"&gt;&lt;/img&gt;&lt;/a&gt; &lt;br&gt; Here are some results from our annual product management survey. The typical product manager goes to 15 meetings per week. Some have the luxury of only one or two, and one poor soul goes to 45. Yikes! &lt;/p&gt;&#xD;
&#xD;
&lt;p&gt;Add your voice to the data! &lt;a href="http://websurveyor.net/wsb.dll/2714/survey2009.htm" target="_blank"&gt;Take the Pragmatic Marketing product management survey&lt;/a&gt;.&lt;/p&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=upCJ8zhGkNA:rfvU2AGtL7o:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=upCJ8zhGkNA:rfvU2AGtL7o:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=upCJ8zhGkNA:rfvU2AGtL7o:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=upCJ8zhGkNA:rfvU2AGtL7o:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=upCJ8zhGkNA:rfvU2AGtL7o:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=upCJ8zhGkNA:rfvU2AGtL7o:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=upCJ8zhGkNA:rfvU2AGtL7o:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=upCJ8zhGkNA:rfvU2AGtL7o:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/upCJ8zhGkNA" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/survey-results-meetings.html</feedburner:origLink></entry>
    <entry>
        <title>Let's play "Req or Spec": duplicate images</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/qzuCMZq9xf4/lets-play-req-or-spec-duplicate-images.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/11/lets-play-req-or-spec-duplicate-images.html" thr:count="12" thr:updated="2009-11-04T13:34:06-05:00" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a6a3e1eb970c</id>
        <published>2009-11-03T09:09:00-05:00</published>
        <updated>2009-11-03T09:09:00-05:00</updated>
        <summary>There's often confusion about what is a requirement and what is a specification. Let's play "Req or Spec." Is this a requirements or a specification? Which is this? Add your comment below. See On Reqs and Specs for more.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Requirements" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Working with Development" />
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;p&gt;There's often confusion about what is a requirement and what is a specification. Let's play "Req or Spec." Is this a requirements or a specification? &lt;/p&gt;&lt;p&gt;&lt;a href="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6a3dfa7970c-pi" style="display: inline;"&gt;&lt;img alt="Duplicate images" border="0" class="asset asset-image at-xid-6a00e553cf3e2388330120a6a3dfa7970c image-full " src="http://pragmaticmarketing.typepad.com/.a/6a00e553cf3e2388330120a6a3dfa7970c-800wi" title="Duplicate images"&gt;&lt;/img&gt;&lt;/a&gt; &lt;/p&gt;&lt;p&gt;Which is this? Add your comment below. &lt;/p&gt;&lt;p&gt;See &lt;a href="http://www.pragmaticmarketing.com/publications/topics/09/on-reqs-and-specs"&gt;On Reqs and Specs&lt;/a&gt; for more. &lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qzuCMZq9xf4:Xr3lIDssEcI:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qzuCMZq9xf4:Xr3lIDssEcI:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qzuCMZq9xf4:Xr3lIDssEcI:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qzuCMZq9xf4:Xr3lIDssEcI:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qzuCMZq9xf4:Xr3lIDssEcI:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qzuCMZq9xf4:Xr3lIDssEcI:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qzuCMZq9xf4:Xr3lIDssEcI:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qzuCMZq9xf4:Xr3lIDssEcI:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/qzuCMZq9xf4" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/11/lets-play-req-or-spec-duplicate-images.html</feedburner:origLink></entry>
    <entry>
        <title>Friday fun: Star Wars cell phone</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ProductMarketing/~3/qBH5W1nQbeQ/friday-fun-star-wars-cell-phone.html" />
        <link rel="replies" type="text/html" href="http://pragmaticmarketing.typepad.com/productmarketing/2009/10/friday-fun-star-wars-cell-phone.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e553cf3e2388330120a66ec8be970c</id>
        <published>2009-10-30T07:20:00-04:00</published>
        <updated>2009-10-30T07:20:00-04:00</updated>
        <summary>Star Wars cell phone Oh, to have the power of the Force.</summary>
        <author>
            <name>Steve Johnson</name>
        </author>
        
        
<content type="html" xml:lang="en-US" xml:base="http://pragmaticmarketing.typepad.com/productmarketing/">&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;object height="344" width="425"&gt;&lt;param name="movie" value="http://www.youtube.com/v/kVcHhJD9bh0&amp;amp;hl=en&amp;amp;fs=1&amp;amp;"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;param name="allowscriptaccess" value="always"&gt;&lt;/param&gt;&lt;embed allowfullscreen="true" allowscriptaccess="always" height="344" src="http://www.youtube.com/v/kVcHhJD9bh0&amp;amp;hl=en&amp;amp;fs=1&amp;amp;" type="application/x-shockwave-flash" width="425"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;p&gt;&lt;a href="http://www.youtube.com/watch?v=kVcHhJD9bh0"&gt;Star Wars cell phone&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Oh, to have the power of the Force.&lt;br&gt;&#xD;
&lt;/p&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qBH5W1nQbeQ:UrL-MssAVpg:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qBH5W1nQbeQ:UrL-MssAVpg:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qBH5W1nQbeQ:UrL-MssAVpg:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qBH5W1nQbeQ:UrL-MssAVpg:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qBH5W1nQbeQ:UrL-MssAVpg:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qBH5W1nQbeQ:UrL-MssAVpg:gIN9vFwOqvQ"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?i=qBH5W1nQbeQ:UrL-MssAVpg:gIN9vFwOqvQ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/ProductMarketing?a=qBH5W1nQbeQ:UrL-MssAVpg:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/ProductMarketing?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/ProductMarketing/~4/qBH5W1nQbeQ" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://pragmaticmarketing.typepad.com/productmarketing/2009/10/friday-fun-star-wars-cell-phone.html</feedburner:origLink></entry>
 
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