Promotional Product International
http://www.ppiblog.com/
en2009-07-07T09:03:20+02:00daily12009-07-07T09:03:20+02:00striking bangers!
http://www.ppiblog.com/?441-striking-bangers
2009-07-07T09:03:20+02:00enCarletti mathildeLow costBangers are the indispensable promotional product to be used in a public event!
They are really appreciated to promote a brand in Sport events, football stadiums, basketball, publics and social events, rallyes or contests.
It's incredible to see how strong is the impact on people who assist to the event.
Bangers leave a lasting mark: it's proved that the use of bangers in a sport event increases significantly the memory of the brand.
The strong visual impact is a tool serving brand image.
HORIZONSOURCES manufactures the best banger quality of the industry.
Made of ultra resistant Polyethylene, our bangers are the only ones to be be printed full colour!
Its system of valve prevents the banger from deflating.
And to adapt even more to your event, we also offer special shape bangers: basket ball, foot ball, bottle, sword, hammer inflatable hand, etc...
Are you interested in receiving a special offer? Contact us now and we will send you a free quote with no compromise. I bet you won't find better prices!
Dare to have success!Bangers are the indispensable promotional product to be used in a public event!
They are really appreciated to promote a brand in Sport events, football stadiums, basketball, publics and social events, rallyes or contests.
It's incredible to see how strong is the impact on people who assist to the event. Bangers leave a lasting mark: it's proved that the use of bangers in a sport event increases significantly the memory of the brand.
The strong visual impact is a tool serving brand image.
HORIZONSOURCES manufactures the best banger quality of the industry.
Made of ultra resistant Polyethylene, our bangers are the only ones to be be printed full colour!
Its system of valve prevents the banger from deflating.
And to adapt even more to your event, we also offer special shape bangers: basket ball, foot ball, bottle, sword, hammer inflatable hand, etc...
Are you interested in receiving a special offer? Contact us now and we will send you a free quote with no compromise. I bet you won't find better prices!
Dare to have success!
]]>
bpma members pavilion at the Trade Only Show
http://www.ppiblog.com/?440-bpma-members-pavilion-at-the-trade-only-show
2009-07-03T14:38:31+02:00en[http://www.salesforce-1.com] Henk KROONTrade fair newsBpma press release
Bpma pavilion 2010
The bpma are thrilled to announce they will be hosting a bpma members pavilion at the Trade Only Show in January 2010.
Gill Thorpe comments:
The show looks to be bigger and better than ever and we are delighted Trade Only have agreed to support our members with our own pavilion. It allows first time exhibitors and supplier newcomers an opportunity to be seen and present themselves and their products in a cost effective and simple way. In addition, our full bpma secretariat team will be on hand at the pavilion for the two days to support our members at the show.
Gordon Glenister adds:
the bpma pavilion opens up the show to many of our supply members, for example for a 3 x 1 m stand complete with lights and electrics – the starter package for a 2 day show will only cost our members £705.00 – great value!
Bpma press release
Bpma pavilion 2010
The bpma are thrilled to announce they will be hosting a bpma members pavilion at the Trade Only Show in January 2010.
Gill Thorpe comments:
The show looks to be bigger and better than ever and we are delighted Trade Only have agreed to support our members with our own pavilion. It allows first time exhibitors and supplier newcomers an opportunity to be seen and present themselves and their products in a cost effective and simple way. In addition, our full bpma secretariat team will be on hand at the pavilion for the two days to support our members at the show.
Gordon Glenister adds:
the bpma pavilion opens up the show to many of our supply members, for example for a 3 x 1 m stand complete with lights and electrics – the starter package for a 2 day show will only cost our members £705.00 – great value!
The bpma will be hosting its annual awards dinner in association with Trade Only on 27th January, where the winner of each award will be announced. Last years awards dinner was the largest industry event held, where tickets were sold out. This years awards dinner will be even bigger & better and will once again be the event to be at.
The bpma Award categories have been announced as follows:-
• Company of the Year
• Personality of the year
• British Manufacturer of the year
• Supplier of the year
• Distributor of the year £1-3 million turnover
• Distributor of the year £3 million plus turnover
• Distributor of the year under £1 million
• Bpma partner of the year
• Academy Student of the year
• Most innovative product of the year
• Best Distributor website of the year
• New comer of the year • Campaign of the year
• Green company of the year
• Best shell scheme stand
• Best free build stand
The bpma will announce shortly the online voting system and process for the awards so that everyone can vote for their top suppliers and distributors!
Following on from the wonderful success of this years bpma Awards Dinner we are delighted to be able to run our 2010 bpma Awards at the event in Association with Trade Only. Running our prestigious awards at the event is a wonderful way of pulling our supplier and distributor members together – sharing the success of the award winners and giving a great opportunity for everyone to network and build on their existing trade relationships.
To find out how you can exhibit and be part of the bpma pavilion, how to enter awards and attend the awards dinner, contact the bpma team on 020 7689 5555.
For more information contact
Daniela Arena, Event & Training Manager daniela@bpma.co.uk Gordon Glenister, Director General gordon@bpma.co.uk ]]>The organisations of the promotional products industry
http://www.ppiblog.com/?120-the-professional-organisations-of-the-promotional-products-industry
2009-06-25T10:10:02+02:00en[http://www.salesforce-1.com] Henk KROONInteresting Market informationDid you ever hear about the APPA ? For sure distributors in Australia and NZ did, but I'm quit sure that Europeans and Americans never did. Here is a small list with the main organisations and associations dealing with promotional products.Europe www.psionline.de P.S.I. See our interview with Sabine Gelderman : PSI Show www.promota.co.uk PROMOTA Trade organisation in England.
BWG bundesverband BWG bundesverband Germany www.ppp-online.nl Platform promotional products Holland www.assoprom.it ASSOPROM / Italie www.promoturk.org PROMOTURK / Turkije www.bfr.dk BFR / Denemarken www.eppa.eu.com EPPA / Engeland www.fyvar.es FYVAR / Spanje www.sbpr.se SBPR / Zweden www.bpma.co.uk BPMA / Engeland www.reklameprodukter.com / NBR Norsk Bransjeforening for Reklameprodukter Norway
To see the list of promotional product trade shows click here.]]>ASI Media release
http://www.ppiblog.com/?439-asi-media-release
2009-06-25T09:40:51+02:00en[http://www.salesforce-1.com] Henk KROONInteresting Market informationTREVOSE, PA – June 24, 2009 – The Advertising Specialty Institute®, the largest media and marketing organization serving the advertising specialty industry, announced today the launch of pay-for-placement advertising on its network of LogoMall websites.
Pay-for-placement advertising boosts sales and product exposure by placing relevant products, such as best-sellers and new and innovative items, at the top of product search results on LogoMall websites. The program helps buyers quickly narrow their search and place orders with distributors faster.
LogoMall websites are used by ASI distributors and suppliers to market over 300,000 promotional products to buyers online, and the network of sites received over 800,000 visitors last month. LogoMall also harnesses the shopping engine technology used by Borders, Home Depot and Wal-Mart.
Pay-for-placement advertising boosts sales and product exposure by placing relevant products, such as best-sellers and new and innovative items, at the top of product search results on LogoMall websites. The program helps buyers quickly narrow their search and place orders with distributors faster.
LogoMall websites are used by ASI distributors and suppliers to market over 300,000 promotional products to buyers online, and the network of sites received over 800,000 visitors last month. LogoMall also harnesses the shopping engine technology used by Borders, Home Depot and Wal-Mart.
“ASI is always looking for more ways to make online shopping more efficient,” said Timothy M. Andrews, president and chief executive officer of ASI. “LogoMall’s new advertising program delivers suppliers’ products to the top of the search pages - innovation that helps both distributors and suppliers grow their sales.”
“Distributors are able to offer buyers a purchasing experience that’s even more convenient and highlights items that fit their clients’ needs,” Andrews said. “These features are especially important in today’s economic environment, when customers need to save time, be more efficient and find cost-effective products to solve their marketing needs.”
Time-strapped buyers will have more confidence when ordering online and can find examples of products that they’re looking for quicker, increasing overall satisfaction with the online shopping experience.
Pay-for-placement advertising links appear on LogoMall websites just as they do on major search engines, providing a sophisticated presence that will impress customers.
Suppliers can advertise their products using LogoMall pay-for-placement by contacting Dan Dienna, advertising director for electronics, at ddienna@asicentral.com. For more information about LogoMall, visit asicentral.com/logomall.
About ASI
Advertising Specialty Institute is the largest media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties. Supplier firms use ASI print and electronic resources to market products to over 22,000 ASI distributor firms. Distributor firms use ASI print and electronic resources, which contain nearly every product in the industry from more than 3,500 reputable suppliers, to locate supplier firms and to market services to buyers. ASI provides catalogs, information directories, newsletters, magazines, websites and databases, and offers e-commerce, marketing and selling tools. Visit asicentral.com.
]]>Promotional product for cholestorol awareness!
http://www.ppiblog.com/?438-promotional-product-for-cholestorol-awareness
2009-06-06T07:11:37+02:00en[http://www.salesforce-1.com] Henk KROONProduct of the monthI live in France, I love to eat and drink, so of course I know about the cholesterol problem. Each time I met my Doctor he warns me about it.
But many people ignore the danger of cholesterol. Coronary diseases are the main cause of death in Portugal. More than 37,000 deaths every year in a...the cholesterol problem. Each time I met my Doctor he warns me about it.
But many people ignore the danger of cholesterol. Coronary diseases are the main cause of death in Portugal. More than 37,000 deaths every year in a country with a population of only 10 million people. High blood cholestorol is a big risk factor. Secretly replace regular straws of some selected fast-food restaurants around the country for clogged ones, simulating the effect of an artery blocked by cholestorol. By trying to use them and not being able to, customers would then look at them and discover the message written along the side: "High blood cholesterol will do the same to your arteries. Watch what you eat. Ministry of health".
Agency: Fischer Lisbon, Portugal.
Via Direct daily]]>Light Upon the Australian Market of Promotional Products...
http://www.ppiblog.com/?437-light-upon-the-australian-market-of-promotional-products
2009-06-03T09:48:11+02:00enCarletti mathildeAbout promotional productsInterview with Kyle Smith, director of one of the leader promotional product companies in AUSTRALIA:
Boost Promotional Products
Kyle, we are really enthusiastic to know more about your company and your market.
Thanks a lot in advance for your cooperation !!
Interview with Kyle Smith, director of one of the leader promotional product companies in AUSTRALIA:
Boost Promotional Products
Kyle, we are really enthusiastic to know more about your company and your market.
Thanks a lot in advance for your cooperation !!
First of all, Kyle, could you give us some feedbacks on you and your company?
When did you start working in the fantastic industry of gift and promotional product?
What is your position on the market?
Boost Promotional Products was formed in 2005. Prior to this I was involved in the agricultural industry and our family was based in New Zealand. We saw this as an opportunity to leave an industry which was made up of ups and downs along the way. Our family life was enjoyable, however we were tied to the land in a way that only most agricultural business owners would know. Reflecting on the situation at the time, I was a slave to my business. The Promotional Products Industry ticked all the boxes for our new business venture. And without a doubt I knew that we could establish a business that would in time grow to be something I would be very proud of. Here we are 4 years later down the track operating a business from Australia. The Australian market appealed to us in many ways and from that point our family decided to move to Australia. Boost is now operated in Queensland and we service clients from all over Australia.
We are leading the Australian Promotional Products industry and Conference Supplies Industry. We work with large Businesses, organizations and other companies. Our team of enthusiasts which has grown over the years, love to work every day in our business.
Could you describe the structure of your national market?
Do you have a strict structure control like the one implemented in the USA by PPAI and ASI?
How many importers? How many distributors?
The Australian market is governed by the body called APPA (The Australian Promotional Products Association). APPA began in 1986 and includes the regions of Australia, New Zealand, New Caledonia and Vanuatu. They also hold trade shows on a regular basis which offering the most recent innovations in promotions and provide excellence awards for Promotional Product companies that excel in particular areas.
This is made up of over 2,500 companies offering Promotional Products services within the countries that they govern.
Do you sell in the entire country, or is it separated per region?
Where are the limits of the commercial territory?
Yes we do. We distribute our products and services Australia wide and have done so for many years. We find that there is a diverse mix of clients that we deal with a one-on-one basis. You basically known limits to the commercial territory of Australia and many other companies operate nationwide. Due to the efficiency of freighting services provided in our country, Promotional Items can be delivered to a variety of clients within the shortest time frames possible. As other people will know in this industry, most clients leave their orders till the last moment.
Do you know roughly what was the sales volume in 2007/ 2008 ? In the US (and Europe) it was approximately 19.6 Billion dollars in 2007…
I believe in Australia $2 Billion dollars per year over the last couple of years, however this year will be reduced due to the economic slowdown that we see on a global scale.
What are the Flagship items in Australia?
Do you sell as much silicone wristbands than here in Europe?
Which products will have the wind in their sails this summer?
Our main focus within Australia has been in the Corporate Gifts Area. We are also heavily involved with conference market in Australia who love Conference Bags. I heard the silicone wristbands are a huge market for Europe, however I think of Australia is types of promotional items are just catching on. The younger generation tend to love these types of products which are trendy and colorful.
Promotional products which always do well during the summer periods of the year include Hats and Caps and typically Promotional Clothing. During the Australia some as we find many parts of our country to be very hot which encourages people to purchase these items. Generally speaking there is more than enough advertising from local governments to remind people to use these types of items for sun protection.
In a few last words, how do you think the australian market of premiums and gifts will evaluate in the next years?
The Australia Promotional Products industry is very sound. I think over the last 12 months it has been rough ride for many of the companies within our country but we are optimistic for the next couple of years ahead of us. Certainly the first stop on an agenda for a businesses or company during these times is to reduce their advertising budget. However, on a positive note, when businesses can start thriving again, the advertising budget will be the first increase for many business to inject cash into and hence the need for more Promotional Advertising. We all know that promotional products are a great medium for advertising any brand into a well targeted market place. The intrinsic value that many people place on these items can sometimes be worth their weight in gold. I personally think all we could do is look forward to great times ahead for everyone in our industry.
Thanks you so much Kyle for sharing your experience!
We are honoured!
]]>Time in a CAN
http://www.ppiblog.com/?436-time-in-a-can
2009-05-28T09:14:53+02:00enCarletti mathildewhat's hot ?The importance of packaging is something too many people ignore. It is a promotional tool which makes us decide, conscious or unconsciously which product we are going to buy.
For promotional product, rules are the same: an attractive packaging will make the difference when measuring the success...
The importance of packaging is something too many people ignore. It is a promotional tool which makes us decide, conscious or unconsciously which product we are going to buy.
For promotional product, rules are the same: an attractive packaging will make the difference when measuring the success of a promotional gift or give-away...
Well here is a new concept developed by a company who understood these rules!
A promotional desk clock...presented in a can!
It's a original and new concept: a personalised clock for the desk that have to be opened like a tuna can!!!
I really like the concept: it's funny and will arouse curiosity for sure!
The world of promotional products is always full of surprises!
To know more about this promotional clock for desk: contact us]]>Promotional Products for the car
http://www.ppiblog.com/?379-promotional-products-for-the-car
2009-05-05T09:19:48+02:00enroksaneAbout promotional products
Today, we wanted to present you a very new and interesting product: the POLDER (from the contraction Pen-Holder).
Created by Orel, a unique investment firm, specialized in investing in patents of entrepreneur students having ideas in useful technologies.
Recent researches made world wide companies come to the conclusion that promotional items do not reach their maximum impact potential due to an over concentration of products in the office environment.
Today, we wanted to present you a very new and interesting product: the POLDER (from the contraction Pen-Holder).
Created by Orel, a unique investment firm, specialized in investing in patents of entrepreneur students having ideas in useful technologies.
Recent researches made world wide companies come to the conclusion that promotional items do not reach their maximum impact potential due to an over concentration of products in the office environment.
The end user is less sensitive to these stimulations nowadays because he encounters them all the time and is developing an automatic block of the message caused by the lack of interest.
Commercial companies are always looking for a promotional item which has both long lasting advertising impact and which is located in an unfamiliar promotional environment : for instance, a driver's cabin.
This patented pen holder is especially adapted for the car AC levers and will efficiently promote your logo inside the driver's cabin.
This new promotional product meets the standard pricing for ordinary promotional pens while enhancing the benefits for the customer by being unique, practical and long lasting.
The Polder provides massive exposure to the end user and surroundings,fits a wide variety of pens and is available in many colors.
To have more information about the Polder, please send mail to Itai.
If you like this product, you will love our CLIPBALLS too!
Clipballs are car-air-fresheners which fit firmly and easily in the aeration grid of the car.
The logo is printed on the front part, under a dome of resin, or directly on the round top and will be seen each time your client drives his car.
The Clipball associates high-quality perfume with your logo and has a great impact on people.
From 500 units, you too can customize your Freshballs with your logo!
To have more information about this product, contact-us or have a look on our Car air fresheners' Website ]]>Quill, pencil, and promotional product
http://www.ppiblog.com/?182-feather-pencil-and-promotional-product
2009-04-06T08:34:23+02:00enCarletti mathildeProduct of the month
My colleague made me discover a new promotional product I had never seen before:
It's the combination of a promotional pen, and a goose quill, all customized with your text or logo.
The result is a striking communication with an improbable product!
The characteristics of this product are the following:
My colleague made me discover a new promotional product I had never seen before:
It's the combination of a promotional pen, and a goose quill, all customized with your text or logo.
The result is a striking communication with an improbable product!
The characteristics of this product are the following: It's a long goose quill, painted in different flashy colours, with a ballpoint pen inserted at the end of the feather.
Up to there, it is Up to this point, it’s something we might have already seen.
But, the specificity of my "promotional goose quill pen" is the imprint of your message or logo, in any colour, on the largest part of the quill.
In my opinion, it appears to be an incredible product to communicate a message:
the product itself and the flashy colour will attract the attention of anybody going past your office.
Obviously, the logo imprint will remain in all onlookers' mind for a long time.
It will work for sure, think about it...
More information : www.shakespearepens.com]]>Sweet Summer...
http://www.ppiblog.com/?435-sweet-summer-tattoo
2009-04-02T09:15:04+02:00enCarletti mathildewhat's hot ?Summer is by far my favourite season.
It reminds me when I was a kid; My parents used to take us 3 fantastic weeks on the Atlantic coast of France.
We went camping, breaking camp each week between Biarritz and Bordeaux...
"Les Landes" was then the favourite region of my mother.
She loved the long rides to go to the beach, under the high pines forest who protects the dunes.
I still can feel the smell of the pine needles heated up by the sun...
We then spent the all day on the beach, building hundreds of sandcastles, destroying them with my father to bug my sister, braving the waves, swallowing a lot of salty water...
I think summers are the happiest memories of my childhood.
I imagine that for many people, summer holidays are great souvenirs because it a period when you forget all your worries, you just relax on a beach chair...you feel so good.
AND IT'S RIGHT AT THIS SPECIFIC MOMENT THAT OUR BRAIN IS MORE LIKELY TO ACCEPT AND REMEMBER A COMMUNICATION!Summer is by far my favourite season.
It reminds me when I was a kid; My parents used to take us 3 fantastic weeks on the Atlantic coast of France.
We went camping, breaking camp each week between Biarritz and Bordeaux...
"Les Landes" was then the favourite region of my mother.
She loved the long rides to go to the beach, under the high pines forest who protects the dunes.
I still can feel the smell of the pine needles heated up by the sun...
We then spent the all day on the beach, building hundreds of sandcastles, destroying them with my father to bug my sister, braving the waves, swallowing a lot of salty water...
I think summers are the happiest memories of my childhood.
I imagine that for many people, summer holidays are great souvenirs because it a period when you forget all your worries, you just relax on a beach chair...you feel so good.
AND IT'S RIGHT AT THIS SPECIFIC MOMENT THAT OUR BRAIN IS MORE LIKELY TO ACCEPT AND REMEMBER A COMMUNICATION!
Well, yes...sorry but marketing is everywhere, it never stops! Mostly in summer when they are very efficient and well accepted.
And one of the most interesting and original product for it are Temporary tattoos
We have many examples of successful summer event using temporary tattoos.
They are perfect as they are suitable for both children and adults.
They are totally safe, certified non toxic and hypo-allergic.
Be sure that the impact will be powerful on people's mind if the campaign is well driven.
We produced tattoos for the summer campaign of Coca cola, Nivea, Bacardi, Nestlé y más...
They are really appreciated to promote a brand in Sport events, football stadiums, basketball, publics and social events, rallyes or contests.
Made of ultra resistant Polyethylene, our bangers are the only ones to be be printed full colour!
And to adapt even more to your event, we also offer special shape bangers: basket ball, foot ball, bottle, sword, hammer inflatable hand, etc... 
]]>
Gill Thorpe comments: 
Gordon Glenister adds:
Pay-for-placement advertising boosts sales and product exposure by placing relevant products, such as best-sellers and new and innovative items, at the top of product search results on LogoMall websites. The program helps buyers quickly narrow their search and place orders with distributors faster. 
First of all, Kyle, could you give us some feedbacks on you and your company?
Boost Promotional Products was formed in 2005. Prior to this I was involved in the agricultural industry and our family was based in New Zealand. We saw this as an opportunity to leave an industry which was made up of ups and downs along the way. Our family life was enjoyable, however we were tied to the land in a way that only most agricultural business owners would know. Reflecting on the situation at the time, I was a slave to my business. The Promotional Products Industry ticked all the boxes for our new business venture. And without a doubt I knew that we could establish a business that would in time grow to be something I would be very proud of. Here we are 4 years later down the track operating a business from Australia. The Australian market appealed to us in many ways and from that point our family decided to move to Australia. Boost is now operated in Queensland and we service clients from all over Australia.
If you like this product, you will love our CLIPBALLS too! 
We then spent the all day on the beach, building hundreds of sandcastles, destroying them with my father to bug my sister, braving the waves, swallowing a lot of salty water...
We have many examples of successful summer event using temporary tattoos.
We produced tattoos for the summer campaign of Coca cola, Nivea, Bacardi, Nestlé y más...