PromotionWorld Articles

Best practices for building E-commerce

Kevin James — Thu, 24 May 2012 22:00:00 PDT

E-commerce allows various businesses to extend their arms in the global market to catch customers from all over the world. It aims at gaining acceptance from the people with different cultural and...

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Don’t Let Your Email Marketing Campaigns End Up in a Junk Folder

Dave Thomas — Thu, 24 May 2012 03:55:02 PDT

For every small business that has ever attempted email marketing, most will tell you that it is not brain surgery.

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Brand Awareness in Relation to Business Identity

PSD PSD Global Global — Wed, 23 May 2012 22:00:00 PDT

Different factors define brand awareness and how it is easily achieved without using a company's resources in advertizing and other promotional skills. Business identity can be established by a...

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Google Drive: Advantages and disadvantages

David Frankk — Wed, 23 May 2012 22:00:00 PDT

Google drive is yet again, a new service by the internet giant, Google.

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How To: Build an E-commerce Website that Rules the World Wide Web

Grace Alexa — Tue, 22 May 2012 22:00:00 PDT

Online shopping stores like eBay and Amazon are doing something right that has brought them so much popularity and attention of the users world-wide. In Australia too, there are a number of...

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Email Marketing Services for Stepping up Your Business

James vere — Tue, 22 May 2012 22:00:00 PDT

Starting a business and staying in it requires lots of hard work and effort. On today's market there are many businesses and it is a lot harder to make a difference and to stand out with the products...

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How To End Mobile Marketing Misfires

Maria Elena Duron — Mon, 21 May 2012 23:48:43 PDT

Technology offers us a lot to make our lives easier. The internet makes it easy for us to stay connected with our loved ones. It's the same with mobile phones; we can stay connected by calling and...

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Why Blogs Have So Much Sales Success

TJ Philpott — Mon, 21 May 2012 22:00:00 PDT

The sales success that internet marketing blogs enjoy continues to be embraced by those with a serious intent of becoming successful online! Read further to discover the 3 secrets blogs have that...

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GM and FaceBook: A Lesson in Marketing

Todd Bailey — Sun, 20 May 2012 22:37:08 PDT

Recently, Facebook has been making news. No, it's not regarding the IPO (directly). It's not about Zuckerberg's choice in garb. It has to do with the General Motors and Facebook breakup.

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White Hat SEO and Why it Always Wins in the End

Trevor Southwold — Sun, 20 May 2012 22:00:00 PDT

This article explores the balance between black and white hat SEO practices and advocates why white hat techniques are so superior, not only for customers but for businesses and the internet as a...

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Customer Engagement Via Social media

Kevin James — Thu, 17 May 2012 22:00:00 PDT

Social media is emerging more as a customer service and interaction platform for companies in recent years. This shift in customer service from IVR�s to social media is due to the evolution of the...

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Six Quick Lessons in Email Marketing

Simon Dell — Thu, 17 May 2012 22:00:00 PDT

If you ask any marketing agency in Brisbane, E-Newsletters are often an inexpensive, quick and potentially successful way to reach your existing and new customers. For a small retail-led company or a...

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Mobile Publishing: HTML5 vs. Native Applications

Christa joe joe — Wed, 16 May 2012 22:00:00 PDT

HTML5 has been a sensation in the market since its introduction. Event though HTML5 is in its development phase, still it's the choice of developers to come up with more interactive web sites using...

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Springhill Group Home : Facebook Buys 650 AOL Patents

Spring Hill — Wed, 16 May 2012 22:00:00 PDT

Facebook is set to pay Microsoft USD 550 million for 650 patents recently auctioned by AOL in its effort to boost its IP for the looming litigation against Yahoo.

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Face -to- Face Field Marketing Compared to Internet Marketing

Justine Fitton — Tue, 15 May 2012 22:00:00 PDT

This article is about person to person interaction in field marketing and website marketing. This varies when selling different kinds of products.

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Preliminary Voting Results for Readers' Choice Awards

Sun, 10 Jan 2010 22:00:00 PST

Voting for selecting the winners of the PromotionWorld's annual Readers' Choice Award is in full swing, and some of the nominees have already taken a lead. However, nothing is decided at this point....

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Google Introduces New Search Engine for Retailers

Wed, 04 Nov 2009 22:00:00 PST

Google has now entered the online retail space with the launch of Commerce Search, a new product described as a “search solution designed specifically with online retail enterprises in mind.”

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Google and Bing Reach Real Time Search Agreements With Twitter

Wed, 21 Oct 2009 22:00:00 PDT

Yesterday, at the Web 2.0 Summit, Marissa Mayer announced Google’s partnership with Twitter to include Twitter updates in Google's search results.

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Google Analytics Gets New Features:
Intelligence Engine, Custom Alerts, Mobile Reports & More

Tue, 20 Oct 2009 22:00:00 PDT

Search engine giant Google has revealed that they will be rolling out a number of new features for Google Analytics in the coming weeks. According to Google, the features will make Google Analytics...

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Online Ad Spend on Social Networking Sites On the Rise

Sun, 27 Sep 2009 22:00:00 PDT

Americans have nearly tripled the amount of time they spend at social networking and blogging sites from a year ago. In August 2009, they have been devoting 17 percent of all their Internet time to...

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Google: Ad Position Hardly Affects Conversion Rate

Wed, 19 Aug 2009 22:00:00 PDT

Google's Chief Economist Hal Varian and his team have conducted a research on the correlation between conversion rate and ad position, and came to a conclusion that ad position doesn’t affect much...

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Microsoft and Yahoo Reach a Search Deal

Tue, 28 Jul 2009 22:00:00 PDT

It is finally official: Yahoo and Microsoft reached a long-awaited agreement, sealing a deal for a 10-year Internet-search partnership. After a year and a half of dealing, the tech giants joined...

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New Twitter Homepage Puts a Focus on Search

Tue, 28 Jul 2009 22:00:00 PDT

As promised last week, Twitter has launched a brand new Twitter homepage centered on search and topic trends. Of course, we’re not surprised by the service's new focus on discovering real time...

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Facebook Rolling Out Vanity URLs For User Profiles and Pages Saturday Morning

Tue, 09 Jun 2009 22:00:00 PDT

Social networking site Facebook will finally be launching vanity URLs for Facebook profiles and pages this Saturday. On June 13th at 12:00 a.m. Eastern Time, Facebook new vanity URLs will go live,...

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Digg Users Control The Ads Displayed on Digg

Thu, 04 Jun 2009 22:00:00 PDT

Social news giant Digg has announced their plan to roll out a new advertising platform, called Digg Ads, which will hopefully help them bring in more ad revenues. It will allow Digg community to...

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New Twitter Research: 10 % of Twitter Users Account for 90% of Tweets

Tue, 02 Jun 2009 22:00:00 PDT

A blog post at HarvardBusiness.org, entitled "New Twitter Research: Men Follow Men and Nobody Tweets", reveals some really very interesting and surprising findings of how people are using the service.

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US Social Network Ad Spending Is On the Decline

Thu, 14 May 2009 22:00:00 PDT

The eMarketer’s latest research predicts that US social network ad spending will fall 3% to $1.14 billion in 2009, from $1.18 billion in 2008.

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Google Searchology Event: What has changed in search?

Tue, 12 May 2009 22:00:00 PDT

Yesterday Google hosted its second Searchology event and presented some some updates and changes they have made in search. The first event, held two years ago, introduced Universal Search. This time...

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Rev up Your Business with Twitter

Tue, 28 Apr 2009 22:00:00 PDT

Social Media has progressively changed our life in a way that almost everyone has some form of existence over social network websites. Despite the fact that Twitter is still quite a small networking...

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Is the New DiggBar Good Rather Than Bad Service?

Mon, 13 Apr 2009 22:00:00 PDT

There have been vigorous discussions on the new DiggBar during the last few weeks. The controversial issues about the pros and cons of DiggBar derived from the concerns that the service would have a...

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