Publicis Touchpoint Solutions News

Majority of MDs Now Say They Welcome Sales Representatives

Tue, 20 May 2014 11:10:00 -0500

YARDLEY, PA -- May 20, 2014 -- New Survey From Publicis Touchpoint Solutions Reveals Shift in Physicians’ Attitudes — More Than Half Value Visits, but They Don’t Want Their Time Wasted.

For the full story visit http://www.touchpointsolutions.com/2014-05-20_pr/

Publicis Touchpoint Solutions Announces Major Expansion of Clinical Division

Tue, 17 Dec 2013 11:10:00 -0500

YARDLEY, PA -- December 17, 2013 -- Publicis Touchpoint Solutions, Inc—a leading provider of customized, cross-channel, healthcare sales, service, and clinical teams—has experienced a major expansion of their clinical health education division, Touchpoint Clinical Solutions, with the recent award of several new clinical teams comprising approximately 150 clinical health educators and medical science liaisons.

For the full story visit http://www.touchpointsolutions.com/2013-12-17_pr/

Publicis Touchpoint Solutions Partners with Orexo for Launch of Zubsolv(TM) in US

Tue, 16 Jul 2013 22:02:58 -0400

YARDLEY, PA -- July 1, 2013 -- Publicis Touchpoint Solutions, Inc -- a leading provider of customized, cross-channel, healthcare sales, service, and clinical teams -- announces today that it has entered into a commercial partnership with Orexo for the launch of Zubsolv(TM) (buprenorphine/naloxone) in the United States.

For the full story visit http://www.touchpointsolutions.com/press/2013-07-01_PR.html

Andrew Adams Named Senior Vice President, HR and Recruiting at Publicis Touchpoint Solutions, Inc.

Tue, 30 Apr 2013 20:37:31 -0400

YARDLEY, PA -- April 30, 2013 -- Publicis Touchpoint Solutions, Inc -- a leading provider of customized, cross-channel, healthcare sales, service, and communications teams -- announced that Andrew Adams recently joined the organization as Senior Vice President, HR and Recruiting. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2012-12-11_PR.html

Publicis Touchpoint Solutions Releases New White Paper on Clinical Health Educators

Tue, 11 Dec 2012 19:19:34 -0500

YARDLEY, PA -- December 11, 2012 -- Publicis Touchpoint Solutions, Inc -- a leading provider of customized, cross-channel, healthcare sales, service, and communications teams -- announced the release of a new white paper “Clinical Health Educators: Improving Health Outcomes One Patient at a Time”, that explores the role clinical health educators can play in improving patient adherence and retention.

For the full story visit http://www.touchpointsolutions.com/press/2012-12-11_PR.html

New Publicis Touchpoint Solutions/Sermo Survey: Physicians Seeking Practical Help and Value for Their Practices

Tue, 10 Apr 2012 22:24:54 -0400

YARDLEY, PA -- April 10, 2012 -- Publicis Touchpoint Solutions released the third edition of their What Physicians Want! survey today. This survey updates 2 previous survey reports (published in 2008 and 2010) to determine how well the life sciences industry is fulfilling its value proposition to physicians. The survey also examines physicians’ attitudes toward emerging digital and social media and was conducted in conjunction with Sermo (the largest online community exclusively for physicians).

For the full story visit http://www.touchpointsolutions.com/press/2012-02-21_PR.html

Publicis Touchpoint Solutions Expands Clinical Health Education Division

Tue, 21 Feb 2012 20:02:39 -0500

YARDLEY, PA -- February 21, 2012 -- Publicis Touchpoint Solutions, Inc -- a leading provider of multichannel message delivery solutions for the life sciences industry -- has recently expanded their clinical health education division, Touchpoint Clinical Solutions, with the recent awards of four new clinical health education teams.

For the full story visit http://www.touchpointsolutions.com/press/2012-02-21_PR.html

Michelle Keefe Named Chief Operating Officer at Publicis Touchpoint Solutions, Inc.

Tue, 07 Feb 2012 21:37:07 -0500

YARDLEY, PA -- February 7, 2012 -- Publicis Touchpoint Solutions, Inc -- a leading provider of multichannel message delivery solutions for the life sciences industry—has announced that Michelle Keefe has joined the organization as chief operating officer. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2012-01-09_PR.html

Pam Goyke Named SVP, Client Operations at Publicis Touchpoint Solutions, Inc.

Mon, 09 Jan 2012 22:42:46 -0500

YARDLEY, PA -- January 9, 2012 -- Publicis Touchpoint Solutions, Inc -- a leading provider of multichannel message delivery solutions for the life sciences industry -- has announced that Ms. Pamela Goyke has joined the organization as Senior Vice President, Client Operations. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2012-01-09_PR.html

Publicis Touchpoint Solutions Partners with CMR Institute Ensuring SafeRX Compliance

Thu, 08 Dec 2011 09:07:34 -0500

YARDLEY, PA -- December 7, 2011 -- Publicis Touchpoint Solutions, Inc —- a leading provider of multichannel message delivery solutions for the life sciences industry—has established a strategic partnership with CMR Institute for implementing SafeRX credentialing for their sales representatives and managers.

For the full story visit http://www.touchpointsolutions.com/press/2011-12-07_PR.html

Publicis Touchpoint Solutions Named “Supplier Company of the Year”: PM360 Trailblazer Awards Recognize Innovation and Achievement in the Life Sciences Industry

Thu, 15 Sep 2011 22:18:43 -0400

YARDLEY, PA -- September 14, 2011 -- Publicis Touchpoint Solutions, Inc., a leading provider of multichannel message delivery solutions for the life sciences industry, has been named “Supplier Company of the Year” at PM360’s Trailblazer Awards Gala held at the Mandarin Oriental Hotel on September 9, 2011.

For the full story visit http://www.touchpointsolutions.com/press/2011-08-09_PR.html

Publicis Touchpoint Solutions President & CEO Rick Keefer Selected as One of “PharmaVOICE 100 Most Inspiring People” in Life Sciences Industry for Fourth Straight Year

Tue, 09 Aug 2011 15:25:07 -0400

YARDLEY, PA -- August 9, 2011 -- Publicis Touchpoint Solutions, Inc -— a leading provider of multichannel message delivery solutions for the life sciences industry -— has announced that Rick Keefer, president and chief executive officer, has been selected by PharmaVOICE as one of its "100 Most Inspiring People” in the life sciences industry for the fourth straight year. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2011-08-09_PR.html

Maria K. Woods, Esq Named Director, Compliance and Privacy at Publicis Touchpoint Solutions, Inc.

Tue, 26 Jul 2011 11:00:00 -0400

YARDLEY, PA — July 26, 2011 — Publicis Touchpoint Solutions, Inc -- a leading provider of multichannel message delivery solutions for the life sciences industry -- has announced that Maria K Woods, Esq has joined the organization as Director, Compliance and Privacy. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2011-07-26_PR.html

Publicis Touchpoint Solutions’ Rhonda Levinson Honored as a 2011 HBA Rising Star

Wed, 11 May 2011 12:13:51 -0400

YARDLEY, PA —- May 11, 2011 -— Publicis Touchpoint Solutions’ Rhonda Levinson, Director of Client Services, was honored as a 2011 Rising Star by the Healthcare Businesswomen’s Association (HBA) during its 2011 Women of the Year award luncheon on May 8.

For the full story visit http://www.touchpointsolutions.com/press/2011-05-11_PR.html

Doug Young, PhD Named Vice President, Touchpoint Clinical Solutions Of Publicis Touchpoint Solutions

Mon, 18 Apr 2011 12:50:49 -0400

YARDLEY, PA —- April 18, 2011 -— Publicis Touchpoint Solutions —- a leading provider of multichannel message delivery solutions for the life sciences industry -— has announced that Doug Young, PhD has been appointed Vice President of their Touchpoint Clinical Solutions center-of-excellence. Touchpoint Clinical Solutions specializes in clinical health educator programs, medical science liaison teams, and integrated adherence and retention solutions. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2011-04-18_PR.html

New Publicis Touchpoint Solutions Whitepaper: "Field-Alternative Channels: Enhancing the Message Delivery Mix"

Thu, 10 Feb 2011 11:07:38 -0500

YARDLEY, PA -- February 9, 2011 -- Publicis Touchpoint Solutions -- a leading provider of multichannel message delivery solutions for the life sciences industry -- has posted a new whitepaper for download on its website.

The whitepaper "Field-Alternative Channels: Enhancing the Message Delivery Mix" discusses the challenges driving unprecedented sales and marketing upheaval in the life sciences industry.

To download the full whitepaper visit http://www.touchpointsolutions.com/whitepapers/wp-Field-Alt-Channels.html

Publicis Touchpoint Solutions CEO Rick Keefer Selected One of “PharmaVOICE 100 Most Inspiring People” In Life Sciences Industry for Third Straight Year

Wed, 20 Oct 2010 10:23:28 -0400

YARDLEY, PA -- October 20, 2010 -- Publicis Touchpoint Solutions -- a leading provider of multichannel message delivery solutions for the life sciences industry -- has announced that Rick Keefer, President and Chief Executive Officer, has been selected by PharmaVOICE as one of its "100 Most Inspiring People in the Life Sciences Industry" for the third straight year. Publicis Touchpoint Solutions is a division of Publicis Healthcare Communications Group.

For the full story visit http://www.touchpointsolutions.com/press/2010-10-20_PR.html

Publicis/Sermo Survey: Physicians Want Biopharma Companies to Use Multiple Channels to Deliver Value to Their Practices

Tue, 12 Oct 2010 13:36:19 -0400

YARDLEY, PA -- October 12, 2010 -- Physicians increasingly want biopharma companies to use a combination of communication channels to deliver the best value for their practices, including higher-quality field sales representatives and a variety of nontraditional representatives. The message delivery mix should also include expanded use of digital solutions such as professionals-only websites and eSampling, reports a new study conducted by Publicis Touchpoint Solutions and Sermo -- an online community exclusively for physicians.

For the full story visit http://www.touchpointsolutions.com/press/2010-10-12_PR.html

Introducing: Publicis Touchpoint Solutions-Providing One-Stop Shop for Multichannel Message Delivery

Mon, 13 Sep 2010 13:29:01 -0400

Yardley, PA—September 13, 2010—Publicis announced today that it has finalized the comprehensive integration of its message delivery companies (formerly Publicis Strategic Solutions Group) and is reintroducing the group as Publicis Touchpoint Solutions, Inc.

Publicis Touchpoint Solutions strategically aligns four previously independent businesses—Publicis Selling Solutions, Arista, Pharmagistics, and Scientific Voice—under one cohesive leadership team, providing clients with a single source for multichannel message delivery solutions. While the company’s name, organizational structure, and client-benefit matrix have all been completely redesigned, its core mission and proven leadership team remain intact.
For the full story visit http://www.touchpointsolutions.com/press/2010-09-13_PR.html

Weclome to Publicis Touchpoint Solutions News Feed

Fri, 10 Sep 2010 14:56:32 -0400

With the launch of the new Publicis Touchpoint Solutions website on September 13, 2010 your eyes will be opened to a whole new world of biopharma multi-channel message delivery solutions. Subscribe to our feed to stay informed.

For more information visit http://www.touchpointsolutions.com