Stephen discusses what will Millennial adult children do without their Moms to tell them what to do and handle their issues and what is the next chapter for them.

Jeffery is a Consultant, Author, Gender Strategist, and is the President of YWomen, a Strategic Consulting Company focused on “Helping Men (i.e. Y Chromosomes) and Women to Understand and Unleash the Power of Women in Organizations.” Jeffery is a passionate advocate for women, and his work focuses on leveraging the unique competencies that women possess to lead organizations in the 21st Century.

Clubs undertake a number of different projects to confront economic and social realities facing women. Projects include providing education and job skills training, confronting domestic violence in the workplace and helping women in the wake of natural and man-made disasters.

Gerry was the first author to publish a book on the womens market subject way back in 1994. At Advisory Link, Gerry helps companies work better with underserved markets by increasing their communications, marketing and sale to women.

His consumer insights inspired the successful and controversial launch of a vodka brand aimed at women – Van Gogh Blue. Find out how this brand brought sexy back for females in search of a good drink.

Laura and her father, Al, tackled the differences between the approach and thinking style of marketing people and the managers that make marketing decisions.

The program is abbreviated as our scheduled guest could not appear on the program.

Maria learns from Mya how women are changing the work force, but how life at home hasnt changed and what marketers should be doing to connect with this huge demographic.

Carol discusses some of the challenges facing working moms today and how marketers can help.

Wolf says its the only company with a proven system that has significantly increased sales, market share and cost savings through the engagement of employees and female customers in a disciplined program of innovation.

Julie founded Wolf at Best Buy, then struck out on her own to build her consultancy. Find out why she feels a company must change internally before it can ever reach its female audience and move sales.

She discusses the white paper she released with co-author Marissa Miley, a Manhattan-based journalist and New York Times best selling author, who is a former staff writer at Advertising Age.

This white paper was recently showcased in Advertising Age… its entitled: The New Female Consumer: The Rise of the Real Mom.

Tom provides hands-on personalized consultation, high-level advanced statistical and qualitative analysis, and actionable advice to Anderson Analytics clients. He will share ways to accomplish insightful research in this cash-strapped economy.

She discusses how women are seeking more control over their lives and how this impacts companies seeking to do business with them.

The research focused on uncovering the various levels of green when it comes to female consumerism in this space. Specifically, how do self-identifying green moms – who are incredibly influencial – really think about environmental issues.

Jane discusses what it takes to make a Gen Y connection and what 2010 holds for our youngest adult population.

Tina Sharkey, chairman and CEO of BabyCenter.com appears on “Purse Strings” and discusses the lure of the BabyCenter.com challenge and the changes she’s made to better connect with her women audience.

She’s responsible for developing and maintaining key relationships with the Obama administration, the First Ladys staff and cabinet level officers along with covering issues of importance to the African American community.

She writes a monthly column in the magazine and a daily Obama Watch section online. Cynthia discusses Ms. Obamas impact on the American woman and marketers.

They discuss a study called Power Moms… a look inside the online habits of women of influence.

Learn about this panel from guests Mary Van Note and Beth Perro Jarvis from Ginger.

. Duane is a trustee for the Minnesota State Colleges and Universities. He served in the Minnesota Senate, and was the Senate Minority Leader. Duane has an eclectic background – having played 11 seasons in the NFL as linebacker for The Oakland Raiders, Atlanta Falcons and Houston Oilers. Duane and his team have the difficult task of trying to communicate critical information to the gatekeeper mother of minority families – many of whom do not speak English or even understand their own written language. These mothers are the ones who decide how their children will be educated and with the U.S. population becoming increasingly more diverse, reaching these populations is critical. Not only to their own educations, but to the employee base for major employers. Find out how companies are investing in reaching these hard-to-reach moms.

Maria Bailey is the founder and CEO of BlueSuitMom.com. Maria is the host of Mom Talk Radio, nationally syndicated radio show for moms, and host of The Balancing Act on Lifetime TV. She is also the creator of Smart Mom Solutions – a product line that offers solutions to everyday challenges for busy moms. Maria is the CEO of BSM Media is a full service marketing and media firm that specializes in marketing to mothers. She’s the author of numerous books, including “Trillion Dollar Moms: Marketing to a Whole New Generation of Mothers” and the soon to be released “Mom 3.0.”