QUIRKY MARKETING CALENDAR

June 18th is Amusement Park Day

Heidi Richards Mooney — Tue, 18 Jun 2013 06:01:35 +0000

Today, June 18th is Amusement Park Day …

For 365+ more marketing ideas and to purchase your copy of the 6th Edition of Quirky Marketing Calendar 2012 go to: http://quirkymarketingcalendar.com/buy-the-ebook/

June 18th Power of One Day

Heidi Richards Mooney — Mon, 17 Jun 2013 06:29:40 +0000

ONE PERSON CAN make a Difference!

“Social entrepreneurs are not content just to give a fish or teach how to fish. They will not rest until they have revolutionized the fishing industry.” Bill Drayton, CEO, chair and founder of Ashoka

We call these people heroes, visionaries and social entrepreneurs. The Power of One is a person who leads for change, and has a vision a passion, inspiration, no-holds barred, take on any risks to reach the goal of the vision mentality. The Power of One individual is someone who feels an urgent sense of what’s important, that something must be done and the knowledge that they have to do something, they have an inner impatience that tells them that if they don’t do something now, who will?

The Power of One becomes a Social obligation, religious or spiritual obligation, something that is greater than one person, even though one person may begin the “movement” for change, charting new courses and discovery the ONE understands that it will take a HUGE following to accomplish the goal and reach the vision. The ONE recognizes the problem, and through their vision discovers the solution and leads the charge to reach the solution through ACTION.

You can recognize and honor THE Individual POWERS OF ONE in your communities by simply thanking them, hosting an event around the person, the idea and the vision.

The Power Of One video presentation is about individual leaders who have changed the world through their individual effort and vision. Millions have already viewed and been moved by the essence of its message. It is meant to inspire you to spread the message of the power of one throughout your local community to truly make a difference. The Power of One begins with the Power of You!

Check out the Power of One Organization. According to their website: “Our vision includes solutions pavilions/domes that provide immersive media experiences, interactive dialogue, and connectivity through internet, radio, TV, and cell phones that will inform, educate, and inspire people and organizations to be and act as ONE as part of an interconnected energetic web of life enabling a peaceful, sustainable, and harmonious global society.” Visit http://powerofone.org/

And take the Are You the Next New Hero? QUIZ

While you are thinking about ways to promote your business, check out Quirky Marketing Calendar ~ How to Use Zany and Non-traditional Holidays to Promote Your Business 365 Days a Year for More great marketing ideas.

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June 16-22nd is Meet a Mate Week

Heidi Richards Mooney — Sun, 16 Jun 2013 06:49:06 +0000

What does this have to do with marketing? Well, if you are a relationship coach, own a restaurant or author of a book on romance, why not have a party and invite single friends to meet other single friends. Or host a speed dating event at your place of business. Or be a sponsor of one already taking place. A local grocery store in my community used to have Singles Sundays complete with specials, cooking demonstrations, and give-away tickets to local events. The local radio stations caught on and ran PSA’s about the event each week. It was featured on local TV and in the local papers.

GREAT PR!

Also on this date:

In 1775 the US Army was founded

In 1834 Sandpaper was patented by Isaac Fischer Jr, Springfield, VT

In 1942 Walt Disney’s “Bambi” animated movie is released

Also in 1942 : Anne Frank began writing in her diary (she received it for her 13th birthday). The diary details her life hiding from the Nazis in hidden rooms in her father’s office building (in Amsterdam). Anne Frank lost her life while she was held in the Bergen-Belsen concentration camp of typhus in March 1945.

June 15 is Fly a Kite Day

Heidi Richards Mooney — Sat, 15 Jun 2013 06:49:30 +0000

Is it time to tell certain customers to “go fly a kite?” Did you know that in many companies 30% of customers are not profitable. And two thirds of those won’t ever be. That means that you could be spending time and spinning your wheels on the customer that costs you money. Maybe you are offering them discounts to get them to continue to buy. Maybe you are giving away too much of your time. The point is that now is a good time to look at your customer base and see if its “worth doing business” with certain individuals. It is far better to invest time and money in those that invest in your company and you. Remember that 80% of your revenue comes from about 20% of your clients. Spending time with the top 20% can reap greater rewards in the long run. So is it time to tell someone(s) to “Go FLY a KITE?”

Today is also:

Nature Photography Day

Also on this date:

In 1966 The world’s first Hovercraft Show has opened to promote export sales of hovercraft for ferry operators, and military craft.

Today June 13th is Spill Salt Day

Heidi Richards Mooney — Thu, 13 Jun 2013 06:29:40 +0000

Today, June 13th is Spill Salt Day …

For 365+ more marketing ideas and to purchase your copy of the 6th Edition of Quirky Marketing Calendar 2012 go to: http://quirkymarketingcalendar.com/buy-the-ebook/

June 12th is Red Roses Day

Heidi Richards Mooney — Wed, 12 Jun 2013 06:01:04 +0000

Did you know that June is ROSE Month? And that today is Red Roses Day?

Fossil records of roses date back 3.5 billion years. In the 1600s, colonists brought the rose to America making it the oldest European plant grown in the US.

“Modern” rose hybrids appeared in 1867, and by 1920 hybrid tea roses dominated the market and still remain the most popular variety today. Red roses, the national US flower signify love and respect.

How could you use red roses in your marketing to get the attention for your company?

I belong to several organizations including two chambers of commerce. Each month the chamber publishes their new member list. I go through the list and see who I might like to introduce to my company. And then I send them either a long-stem red rose in a vase or a vase of orchids. This has been a great marketing strategy because several of these companies have become my customers. The chambers average between 20 and 40 new members a month and we average about 4-5 new customers a month from those lists.

I also recently joined a local women’s group that does the same thing to welcome them to the organization. I sure did enjoy receiving the rose ~ it was a warm and inviting Welcoming message.

Also on this day

In 1965 Sonny and Cher make their 1st TV appearance, “American Bandstand”

In 1923 Harry Houdini frees himself from a straight jacket while suspended upside down, 40 feet above ground in New York City

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June 11th is Auto Mechanic’s Day

Heidi Richards Mooney — Tue, 11 Jun 2013 13:00:50 +0000

What do Mufflers, Tailpipes, Catalytic Converters and John Lennon have in common?

If you are Kevin Doyle… the answer is ART!

Kevin Doyle is the owner of Mad Hatter Muffler shop in Davie, Florida. He is also the creator of muffler art – making works of art out of used mufflers, parts, nuts and bolts and other car parts.

Doyle created his first piece, “Fred the Muffler Man” to promote his first muffler shop. “Fred” would stand out in front of the shop where drivers passing by could see “him.” Curios, they would often stop. People loved what Kevin did and started asking him to make pieces for them. Some of the works of art Kevin has commissioned include: alligators, superheros, animals and more. One of his most famous pieces – the John Lennon made form a Subaru muffler, sold for $1,500! What started out as a hobby has landed Doyle on national news including media “World News Tonight” with Peter Jennings, featured in books and in the movie “Bart Got a Room.” Just goes to show you that one person’s trash truly is another person’s treasure.

Learn more at www.MufflerArt.com

Picture credit: Scanned from Sun Sentinel Article (Dec 2012)

For 365+ more marketing ideas and to purchase your copy of the 6th Edition of Quirky Marketing Calendar 2013 go to: http://quirkymarketingcalendar.com/buy-the-ebook/

Today is Upsy Daisy Day

Heidi Richards Mooney — Sat, 08 Jun 2013 06:38:32 +0000

“People travel to wonder at the height of the mountains, at the huge waves of the seas, at the long course of the rivers, at the vast compass of the ocean, at the circular motion of the stars, and yet they pass by themselves without wondering.” St. Augustine

What does “upsy daisy” mean? According to YourDictionary.com up you go: used playfully or for reassurance, as in lifting a small child

How did the word originate? As best as I could discover, Upsy Daisy originated in England around 1861 as upsa daisy and later was used as an expression to give people a helping hand such as the definition above for lifting up a small child

How can you use it in business? When you Wake up with a smile on your face you can conquer the world. You can share your talents, make someone smile and make a huge difference in the lives of others. Today I am sending some of my favorite customers Daisies in honor of Upsy Daisy Day. What are you doing to reaffirm a relationship or start one?

What could you do to lend someone a hand and make their life just a little bit better?

You could create a movement for Upsy Daisy Day by doing just what I am doing. Let folks know what today is and how it can change their attitudes and the attitude of those around them.

Happy Upsy Daisy Day!

Other events on June 8th

In 1872 Congress endorses penny post card

In 1889 Cable cars begin service in L.A.

In 1896 the first car is stolen

In 1936 the first parking meters are invented

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June 7-8th are Donut Days

Heidi Richards Mooney — Fri, 07 Jun 2013 06:47:28 +0000

The idea for Donut Days began on the battlefields of France during World War I when Salvation Army workers served coffee and doughnuts to soldiers in the trenches. Rations were poor so the doughnut idea was conceived as a means of bringing the soldiers cheer.

Call your local Salvation Army and see how you can support Donut Day, for instance with a donation or through volunteering, you help The Salvation Army keep its food pantries, meals on wheels, senior citizen feeding programs and childcare nutrition programs alive and well. If you can give a few dollars or a few hours of your time, you will help provide meals to the hungry in your community.

June 7th in History:

In 1982 U.S.A. Graceland opened to the public for the first time (almost five years after the death of Elvis Presley, best selling recording artist)

Today is also Accordian Lovers Day ~ In 1829, two men patented similar portable instruments based on the same principle – free reeds activated by a keyboard and a set of bellows. Sir Charles Wheatstone of Middlesex, England patented the concertina and Cyrill Demian in Vienna, Austria, patented his called instrument which he named the ACCORDIAN.

In 1955 “The $64,000 Question” (the popular US television game show) premiered.

In 1965 the US Supreme Court struck down a Connecticut law that banned contraception.

In 1975 Sony released the Betamax videocassette recorder (it sold for $995)

June is National Candy Month

Heidi Richards Mooney — Wed, 05 Jun 2013 06:25:12 +0000

Send your message with candy. It could be in the shape of a candy business card. If you own or work for an advertising agency you could buy a few $100,000 bars and give them to your current and prospective clients and say something catchy like “Ask How my company can help you make (or save) $100,000 on your next advertising campaign.

Make your own candy bar wrappers. Download candy bar-sized templates, instructions, and supplies for making your own personalized candy bar wrappers with your computer. Use candy wrappers as unique gifts or your next marketing campaign. (Microsoft publisher has templates just for these messages). Or click on the image for custom wrappers or visit: AnnounceIt.com

International Clothesline Week begins (June 5-12). See www.hangtodry.com

Today, June 5th is:

World Environment Day

Drawing Day or Pencil Day

National Trails Day

Also on this day:

In 1876 Bananas become popular in US, at Exposition (Philadelphia)

In 1940 the first synthetic rubber tire exhibited Akron Ohio

In 1952 the first sporting event televised nationally – boxing

In 1977, the Apple II computer, with 4K of memory, went on sale for $1,298.

Note: I am an affililiate of AnnounceIt candy wrappers. That means if you go to the site with my link and purchase something, I make a very small commission.