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	<title>RC Thomas Company</title>
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	<link>https://www.rcthomas.com/</link>
	<description>Sales Training Dedicated to Agriculture Sales</description>
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	<itunes:author>Rod Osthus</itunes:author>
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		<itunes:name>Rod Osthus</itunes:name>
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		<title>STOP Selling like the Competition (Do This Instead&#8230;)</title>
		<link>https://www.rcthomas.com/stop-selling-like-the-competition/</link>
					<comments>https://www.rcthomas.com/stop-selling-like-the-competition/#respond</comments>
		
		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Wed, 24 Apr 2024 15:47:12 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11525</guid>

					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/stop-selling-like-the-competition/">STOP Selling like the Competition (Do This Instead&#8230;)</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
]]></description>
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		<title>Farmers Sitting in their Sheds with the Tractors Running!!</title>
		<link>https://www.rcthomas.com/sitting-in-sheds-with-tractors-running/</link>
					<comments>https://www.rcthomas.com/sitting-in-sheds-with-tractors-running/#respond</comments>
		
		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Tue, 16 Apr 2024 16:43:19 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11477</guid>

					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/sitting-in-sheds-with-tractors-running/">Farmers Sitting in their Sheds with the Tractors Running!!</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
]]></description>
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		<item>
		<title>Two Big Things Happen at Seed Delivery</title>
		<link>https://www.rcthomas.com/2-big-things-at-seed-delivery/</link>
					<comments>https://www.rcthomas.com/2-big-things-at-seed-delivery/#respond</comments>
		
		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Mon, 29 Jan 2024 16:02:02 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11301</guid>

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]]></description>
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		<item>
		<title>Don&#8217;t get Bitten &#038; Lose Sales [FREE Sales Script]</title>
		<link>https://www.rcthomas.com/snake-bait-script/</link>
					<comments>https://www.rcthomas.com/snake-bait-script/#respond</comments>
		
		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Sun, 26 Nov 2023 23:43:16 +0000</pubDate>
				<category><![CDATA[Most Popular]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11279</guid>

					<description><![CDATA[<p>In order to stay in control of your territory and keep the snakes (competitors) away, you need to be sure you’re not creating your own &#8220;snake bait.&#8221; That is, you have to make sure you’re not attracting snakes by the things you are doing or aren’t doing. Often prospects or even customers are unknowingly setting<a class="more-link" href="https://www.rcthomas.com/snake-bait-script/">Continue Reading</a></p>
<p>The post <a href="https://www.rcthomas.com/snake-bait-script/">Don&#8217;t get Bitten &#038; Lose Sales [FREE Sales Script]</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="page" title="Page 2">
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<p>In order to stay in control of your territory and keep the snakes (competitors) away, you need to be sure you’re not creating your own &#8220;snake bait.&#8221;</p>
<p>That is, you have to <strong><em>make sure you’re not attracting snakes</em></strong> by the things you are doing or aren’t doing.</p>
<p>Often prospects or even customers are unknowingly setting up a trap for you to be bitten by a competitive snake at a later date.</p>
<p>Always be aware of this particular bait.</p>
<p>For example, when a prospect or customer tells you, <strong><em>&#8220;It’s too early to order. I don’t know what I’m going to do yet,&#8221;</em></strong> they have just placed bait in the trap that you will be caught in.</p>
<p>It’s the most common trap seed sellers fall into. That trap is believing that it actually <em><strong>is</strong></em> too early to order.</p>
<p>If you believe that, <em><strong>you will be bitten by the competitive snake who will slither in and sell that customer or prospect at a later date.</strong></em></p>
<p>We know it is NEVER too early to order.</p>
<p>Farmers may have lots of excuses for not ordering early, but they will have no real reason why they shouldn’t. Nothing should stop your ability to continue to create cropping plans for every farmer out there.</p>
<p>Nothing.</p>
<p>Check out this entire Role-Play I put together for just for you.</p>
<p>(You can <em><strong>download this exclusive FREE sales script </strong></em>at the bottom of this blog post.)</p>
<p>Pay close attention to what happens to this prospect’s attitude throughout the sales conversation.</p>
<div class="page" title="Page 7">
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<p style="text-align: left;">I want you to study this script and practice it over and over.</p>
<p style="text-align: left;">Look at all of the things that happened in order to help this grower change his mind. How did you see his attitude change once you got him to the field?</p>
<p style="text-align: left;">You need to be able to keep the marketplace snakes away from all of your prospects and customers, and this is the very best way to do it.</p>
<p style="text-align: left;">Happy Selling,</p>
<p style="text-align: left;">Rod</p>
<p style="text-align: left;"><strong>P.S. </strong> If you think this FREE word-for-word script is a game-changer be sure to check out my <a href="https://www.rcthomas.com/playbook/">Handling Objections Playbook</a> which contains dozens of additional Objections &amp; Role-Plays scripts for you to practice.</p>
<p style="text-align: left;">Our printed (physical) manuals are back in stock!!  <a href="https://www.rcthomas.com/playbook/">Click here to learn more!</a></p>
<p>&nbsp;</p>
<p><a href="https://www.rcthomas.com/wp-content/uploads/2023/11/R1-Script-15-Snake-Bait.pdf"><img fetchpriority="high" decoding="async" class="aligncenter wp-image-11280 size-full" src="https://www.rcthomas.com/wp-content/uploads/2023/11/November16-RolePlayPractice.png" alt="" width="600" height="194" srcset="https://www.rcthomas.com/wp-content/uploads/2023/11/November16-RolePlayPractice.png 600w, https://www.rcthomas.com/wp-content/uploads/2023/11/November16-RolePlayPractice-300x97.png 300w" sizes="(max-width: 600px) 100vw, 600px" /><a href="https://www.rcthomas.com/wp-content/uploads/2023/11/R1-Script-15-Snake-Bait.pdf" target="_self" class="vivid-button ">Download FREE Sales Script</a></a></p>
<p style="text-align: left;">
</div>
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<p style="text-align: left;">
<p>&nbsp;</p>
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<p>&nbsp;</p>
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</div>
<p>The post <a href="https://www.rcthomas.com/snake-bait-script/">Don&#8217;t get Bitten &#038; Lose Sales [FREE Sales Script]</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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		<title>3 Tips to Help You Drive Sales Increases</title>
		<link>https://www.rcthomas.com/3-tips-to-help-you-drive-sales-increases/</link>
					<comments>https://www.rcthomas.com/3-tips-to-help-you-drive-sales-increases/#respond</comments>
		
		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Wed, 24 May 2023 15:03:43 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11219</guid>

					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/3-tips-to-help-you-drive-sales-increases/">3 Tips to Help You Drive Sales Increases</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
]]></description>
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		<item>
		<title>What&#8217;s Your Biggest Fear Going Into the Planting Season?</title>
		<link>https://www.rcthomas.com/biggest-fear-of-a-sales-rep-planting-season/</link>
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		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Wed, 29 Mar 2023 16:05:57 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11209</guid>

					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/biggest-fear-of-a-sales-rep-planting-season/">What&#8217;s Your Biggest Fear Going Into the Planting Season?</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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		<item>
		<title>Stop Struggling at Trade Shows&#8230;</title>
		<link>https://www.rcthomas.com/stop-struggling-at-trade-shows/</link>
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		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Mon, 14 Nov 2022 21:29:32 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11093</guid>

					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/stop-struggling-at-trade-shows/">Stop Struggling at Trade Shows&#8230;</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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		<title>How to Prospect at Trade Shows [Livestream]</title>
		<link>https://www.rcthomas.com/how-to-prospect-at-trade-shows-livestream/</link>
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		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Mon, 07 Nov 2022 16:06:42 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
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					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/how-to-prospect-at-trade-shows-livestream/">How to Prospect at Trade Shows [Livestream]</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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		<title>Stop Gambling, Gambling is for Losers [Podcast]</title>
		<link>https://www.rcthomas.com/stop-gambling-gambling-is-for-losers-podcast/</link>
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		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Mon, 26 Sep 2022 16:18:02 +0000</pubDate>
				<category><![CDATA[Podcast]]></category>
		<guid isPermaLink="false">https://www.rcthomas.com/?p=11069</guid>

					<description><![CDATA[<p>Sales reps don’t bet money when gambling in their territory, they bet customers. And like casino gambling, they almost always lose. Most seed reps don’t realize that customers are their sales force. Customers are the reason every seed seller succeeds or fails. Yet, those customers are so often lost because seed reps gamble with their<a class="more-link" href="https://www.rcthomas.com/stop-gambling-gambling-is-for-losers-podcast/">Continue Reading</a></p>
<p>The post <a href="https://www.rcthomas.com/stop-gambling-gambling-is-for-losers-podcast/">Stop Gambling, Gambling is for Losers [Podcast]</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Sales reps don’t bet money when gambling in their territory, they bet customers.</p>
<p><em><strong>And like casino gambling, they almost always lose.</strong></em></p>
<p>Most seed reps don’t realize that customers are their sales force. Customers are the reason every seed seller succeeds or fails. Yet, those customers are so often lost because seed reps gamble with their loyalty.</p>
<p>They assume customers will stay with them even during the most critical times of the year, regardless of how their varieties performed.</p>
<p>They gamble with customers by avoiding them during harvest. They’re betting that their<br />
customers, their sales force, will still be their customers after harvest regardless of how their varieties did, or what each customer’s attitude was during harvest&#8230;.</p>
<p>Click the audio player above to listen the entire podcast!</p>
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<h2><span style="color: #0b3e91;"><strong>Watch/ Listen / Subscribe </strong></span></h2>
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<li>Click the <strong>Video player</strong> above to watch our latest podcast.</li>
<li>Click the <strong>Audio Player</strong> above to listen to our latest podcast.</li>
<li>Simply search &#8220;Rod Osthus&#8221; or &#8220;RC Thomas Company&#8221; from your favorite podcast app or click the links for <strong>iTunes</strong> or <strong>Stitcher</strong> to subscribe and listen from your iPhone, iPad, Android, or any smartphone.</li>
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<p><a href="http://www.stitcher.com/podcast/thomas-droy/seed-seller-training-radio?refid=stpr" target="_blank" rel="noopener noreferrer"><img decoding="async" class="alignright size-full wp-image-6881" src="https://www.rcthomas.com/wp-content/uploads/2013/07/stitcher_logo1.jpg" alt="stitcher_logo1" width="126" height="52" /></a><a href="https://itunes.apple.com/us/podcast/rc-thomas-company/id480698206?mt=2&amp;ign-mpt=uo%3D4" target="_blank" rel="noopener noreferrer"><img decoding="async" class="alignright size-full wp-image-6880" style="margin-top: 0px; margin-bottom: 15px;" src="https://www.rcthomas.com/wp-content/uploads/2013/07/itunes.png" alt="itunes" width="126" height="46" /></a></p>
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<p>The post <a href="https://www.rcthomas.com/stop-gambling-gambling-is-for-losers-podcast/">Stop Gambling, Gambling is for Losers [Podcast]</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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				<itunes:author>Rod Osthus</itunes:author>
		<itunes:episodeType>full</itunes:episodeType>
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		<title>Greatest Fear of a Sales Rep: Poor Product Performance!</title>
		<link>https://www.rcthomas.com/poor-product-performance/</link>
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		<dc:creator><![CDATA[Thomas Osthus]]></dc:creator>
		<pubDate>Sun, 28 Aug 2022 17:50:57 +0000</pubDate>
				<category><![CDATA[Trouble Call Thursday]]></category>
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					<description><![CDATA[<p>The post <a href="https://www.rcthomas.com/poor-product-performance/">Greatest Fear of a Sales Rep: Poor Product Performance!</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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										<content:encoded><![CDATA[<p>The post <a href="https://www.rcthomas.com/poor-product-performance/">Greatest Fear of a Sales Rep: Poor Product Performance!</a> appeared first on <a href="https://www.rcthomas.com">RC Thomas Company</a>.</p>
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