Who would have ever thought that the 900 pound gorilla of search engines; Google, would ever have a serious contender challenge them for top spot.

Well it’s happening in real time by none other than Facebook!

Why should you care you ask?

Well did you know that Facebook monitors and tracks all your web activity when you are logged in?

Did you know that Facebook ranks and catalogs ALL of your post?

Watch the above video interview with Drew to discover even more things that you didn’t know … that you didn’t know … that you better know.

Oh … and please be sure to leave you comment below and a “like” above.

All Good Wishes,

michael krisa

That Interview Guy®

*** Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video (just click on the reply button below), you agree to the possibility of having your video shown in a future episode of the show to assist other viewers with their real estate business. How cool is that!!!***

Top Keller Williams agent Teresa Kennedy shares some of her “back to basics” approaches to working with Expired Listings and staying organized.

Sometimes the obvious answer is staring us right in the face and that’s what happened to me the other day.

I was thinking about this concept of getting back to the basics when I noticed my neighbor Barry trimming his hedge.

What’s that got to do with the basics you ask?

Well when you watch this video interview with Teresa Kennedy the light will come on and it will all make perfect sense!

Don’t forget to leave your comments below AND feel free to pass this video link around to others agents!!!

All Good Wishes,

michael krisa

That Interview Guy

*** Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video (just click on the reply button below), you agree to the possibility of having your video shown in a future episode of the show to assist other viewers with their real estate business. How cool is that!!!***

Over the past few years Video has been used with great success by Internet marketers to create trust, engaging content and ultimately to sell their products.

Well with the explosion of cheap video camers, relatively easy to use editing software and Word Press , video has now finally made it into the way some top real estate professionals are doing their business.

Enter NAR’s Top 30 Under 30 Shannon W. King; co-founder of a San Diego brokerage called Schoolhouse Realty.

Shannon, also known as The Road Warrior has figured out a way to brand affordable FLIP video cameras and then give them away to her clients.

Her clients in turn document the buying/selling experience using the video which creates quite the buzz amongst their family, friends and co-workers.

That buzz translates into Big Wows and more importantly … referrals and new business for Shannon.

Enjoy this video interview and please be sure to leave your comments in the box below … OH … and don’t forget to share this video link with your friends and co-workers.

All Good Wishes,

michael krisa aka That Interview Guy®

PS. Be sure to check out other great video inetrviews in out Past Episodes section.

The problem with most real estate type business cards is that they are all the same and do nothing to generate leads, sales or referrals.

Well what if I showed you a way that you could modify your business card so that your clients would actually WANT to hand it out to their friends, family and co-workers. In essence your clients would now be working for you!

Better still what if I told you that your business card could:

• track where you leads were coming from
• qualify perspective buyers
• make your phone ring
• drive leads to your web site

In this video I’ll share with you the psychology behind a Direct Response style card and how you can create your own … for very little money.

All Good Wishes,

michael krisa

*** The card I use in the video is just an EXAMPLE … make sure that whatever you do is compliant to the rules/laws of your state ***

For more great videos be sure to check out our vault of free Past Episodes.

Do any of these names ring a bell: Nike, Coke, Lexus?

One thing that they all have in common is that they spend millions of dollars every single year to entrench their brand into our brains.

Why?

There is something about a recognized brand that creates trust, loyalty and hopefully sways the buying decision toward the product that brand represents.

Well Top 5 member Ken Baris of Jordan Baris Realtors has managed to tap into that branding strategy WITHOUT investing a fortune like these other companies and best of all:

• his brokerage gets the power of association of that brand
• it creates trust and prestige
• generates referrals that he DOES NOT have to pay a referral fee on
• creates a win for the associating brand by generating business for them
• creates a financial reward for his clients when they purchase that product

Watch the video and decide for yourself .. is this a strategy that you can implement into your business?

If you would like to reach out to Ken or follow him here is his contact info:

www.jordanbaris.com – One Address and two great sites (for pc and mobile device) twitter.com/kenbaris or facebook.com/jordanbaris

Please be sure to leave your comments in the box below.

All Good Wishes,

michael krisa

That Interview Guy®

PS. Be sure to to check other great videos by visiting the Past Episodes Section of our site.

One of the biggest follies I see agents make time and time again is wasting good money on what they think will make the phone ring.

I’m talking about advertising … bus benches, flyers, calenders – basically anything that will hold ink is fair game.

It pulls on my heart strings knowing that somewhere in a grade school class one child is asking another:

“Johnny – have they found your dad?  I saw his face on a shopping  cart.”

What savvy successful agents know is that there is a distinct difference between advertising and direct response marketing.

Marketing is targeted, quantifiable and duplicatable.

Dan Gooder Richard is an expert in the art of direct response marketing and in this video interview will discuss:

• Identifying a niche
• Speaking their langauage
• How to make your phone ring
• The Costly Difference between Advertising and Marketing

I hope you enjoy this video and please be sure to leave your comments below.

All Good Wishes,

michael krisa aka That Interview Guy

For more FREE videos be sure to visit http://ThatInterviewGuy.com

For more FREE videos be sure to visit http://ThatInterviewGuy.com

I am the first to confess that when I first saw Twitter and a host of the other social networks that I just didn’t get it. Frankly people from around the world were inviting me to become their “friend”.

Maybe it’s just me but the word “friend” has great significance in my personal space and I don’t make friends easily. I have thousands of acquaintances however it takes a while before I let someone in close enough within my inner circle to be a friend.

Semantics aside I am finally taking an objective look at the Big 3 – Facebook, LinkedIn, Twitter and stepping cautiously into the fray.

That being said I have been reaching out to top agents and gurus to help crack the code and get it right.

I had occasion to catch up with Tom Ferry recently who has been touring coast to coast preaching the social media gospel.

In this video interview Tom shares:

• The BIG 3 reasons why you need to get involved
• The basics of getting started
• Classic mistakes to avoid
• What Tom means by being “90% in the stream”
• A great FREE must have tool to generate massive traffic to your web site
• and much, much more.

I hope you enjoy this video and PLEASE be sure to leave your comments below.

All Good Wishes,

michael krisa aka That Interview Guy (R)

He has been helping top agents hone their skills since the late 80′s and is still working with some of the who’s who’s  of real estate today.

In this video interview Bob and I discuss:

• how to get started as a new agent
• tips for the seasoned pro
• how to have fun in real estate
• what he means when he says that “You are the CEO of your business”

Please enjoy this video and leave you comments in the box beneath it.

All Good Wishes,

michael krisa

Go to your local Starbucks and yell out “Apple Sucks!” and then turn around and run like crazy because without a doubt there will be a riotous
mob on your heels within seconds.

Apple converts – especially iPhone users are passionate about their purchase.

Frankly I think it’s a cult but with millions of users and an infinite number of applications (growing exponentially daily) I thought it was time to seriously take a look at the iPhone.

That’s where Top Agent Ken Montville comes into the mix.

Once upon a time he was a Blackberry man but made the switch and vows never to go back.

In this video interview Ken shares some of the applications that he uses in his real estate practice and why he made the leap.

I hope you enjoy it and please leave your comments in the box below the video.

All Good Wishes,

michael krisa

http://ThatInterviewGuy.com

My wife Diane and I were on a major road trip and one of the cities of call was Cape Cod.

While we were there we managed to connect with a number of top agents that were practicing what they called “Getting Back To The Basics”.

Eric Thomas of Keller Williams was one of those agents and he shared a number of things that he is doing in this tough market in this video interview.

Like me I know you’ll find this video of great interest … and as always … be sure to leave your comments below.

For more free videos go to http://ThatInterviewGuy.com

All Good Wishes,

michael krisa

That Interview Guy©