Real Data Management

Corey Carter Joins RDM as Director of Software Development

noreply@blogger.com (John D.) — Thu, 09 Feb 2012 20:43:00 +0000

RDM is pleased to announce the addition of Corey Carter as Director of Software Development.

At RDM Corey is utilizing his background in Real Estate Software Development with his most recent Technical Project Management experiences. He has been involved in over 50 website launches, most notably NYTimes Real Estate and Sotheby’s International Realty. Being at the cutting edge of Information Technology is the main goal for Corey as he leads the Software Development Department. Dubbed an innovator by his peers, he strives to bring new ideas to the table for integration and enhancements to current and future RDM software solutions. Corey holds a BA from Syracuse University and is regarded as a standout basketball player in the tri-state area.

Put Your Cloud Safety Fears Aside

noreply@blogger.com (John D.) — Tue, 07 Feb 2012 21:25:00 +0000

With the many security challenges that face the internet today, numerous companies have adopted a “Cloud” infrastructure utilizing different SaaS (Software as a Service) technologies. In the commercial real estate industry sensitive information is being passed via the internet daily including accounting and tenant information. A common misperception about the “Cloud” is that a company no longer has control over their network and is therefore more susceptible to security risks.

Put those ideas to rest! Because now more than ever our information is secure and protected. To ease your suspicions, I have broken down these successful security technologies used by companies:

Access Management: Who will access your applications? This is a security policy to control all your web enabled platforms. This is important in real estate as competitors and certain individuals should not be granted access to certain data. Without a username and password these people will not gain access.

Auditing and Logging: Now that you have a set list of users with specific access levels you can audit and log their usage. This will provide a measure of accountability in case something goes wrong or goes missing. These capabilities are also useful for compliance standards.

Central De-Provisioning: The advent of companies specializing in Cloud Security allows for easy integration of your existing applications. This leads to ease of provisioning or de provisioning. The benefit is that you will not have to take an application to application approach when adding or removing users and therefore reducing the chance of mistakes.

Single Sign On: This is the end user benefit for integration. With centralized management it is possible to utilize one username and password for all your enabled applications. This keeps your network organized and more secure as you can govern access and credentials in one place.

At RDM, we have 3 Cloud based applications that employ the security strategies mentioned above. Utilizing such technologies will insure that your real estate information will remain secure and protected in the “Cloud”.

To find out more about RDM's Cloud applications, visit our website or contact (212) 213-8190.

What Are These Colorful Boxes About?

noreply@blogger.com (John D.) — Tue, 31 Jan 2012 22:28:00 +0000

You already know RDM as a leading provider of software and services which help property owners market, manage and lease available spaces. We are now pleased to announce the next evolution of our current lineup in our Services and Software Platform.

Our Services and Software Platform divides our current product line into six packages; Measure, Analyze, Document, Market, Track and Safety. Each category features a powerful set of tools which work together to provide a cost-effective solution for your specific needs. Our custom standard method allows you to decide if you want to use all six packages, or just a few. You can even add packages as your organization’s needs grow.

Find out more about our Services and Software Platform in our interactive demo.

Buying or Selling. Leasing, Managing or Marketing. RDM Helps you Achieve High Performance.

What Our Clients Say: Jerry Branam

noreply@blogger.com (John D.) — Thu, 05 Jan 2012 21:19:00 +0000

Jerry B. Branam of Jones Lang LaSalle America says:

“RDM offers a comprehensive Emergency Action / Fire Safety floor plan service. The services created an easy to use/understand floor plan that is easily updateable. RDM is always quick to respond to any questions. Their quick response times and accurate information is greatly appreciated.”

Jones Lang LaSalle are just one of RDM's many satisfied clients. To see what our other clients are saying, click here.

About Jones Lang LaSalle

Jones Lang LaSalle is a financial and professional services firm specializing in real estate services and investment management. To find out more, visit their website.

What Our Clients Say: Mark Murphy

noreply@blogger.com (John D.) — Wed, 21 Dec 2011 20:51:00 +0000

Mark V. Murphy, Director of Security & Life Safety at George Comfort and Sons says:

“I appreciate all the effort that went into the Emergency Action/Fire Safety floor plans. They are the best I have seen.”

George Comfort & Sons are just one of RDM's many satisfied clients. To see what our other clients are saying, click here.

About George Comfort & Sons

George Comfort & Sons, Inc. is one of New York's oldest and most reputable real estate firms. They currently manage 11 million square feet of commercial property. To find out more, visit their website.

What Our Clients Say: Cooper Kramer

noreply@blogger.com (John D.) — Mon, 21 Nov 2011 20:26:00 +0000

Cooper Kramer, Vice President of Savanna says:

“RDM’s initial building space analyses and ongoing updates to our portfolio are a key tool that our team uses as we negotiate leases, strategize on future availabilities and manage our assets. RDM is always attentive to our requests and their response time is impressive. We know we can rely on RDM for accurate information that is delivered quickly.”

Savanna is just one of RDM's many satisfied clients. To see what our other clients are saying, click here.

About Savanna

Savanna is a New York City-based institutional real estate private equity firm and asset management company that pursues opportunistic real estate equity and debt asset investments. To find out more, visit their website.

Benefits of a Re Measurement Survey

noreply@blogger.com (John D.) — Thu, 10 Nov 2011 22:41:00 +0000

All commercial property owners have square footage calculations for the rentable areas in their buildings. Owners will use these numbers for leasing purposes and to project future cash flows. These calculations, though, are often under calculated (and at times, over calculated) which limits the owner from maximizing the true value of the property. The benefits, therefore, of a re measurement survey (a floor-by-floor analysis of a given property), help confirm the accuracy of current building measurements, can lead to an increase in rentable income, and in an acquisition phase, determine if a property is over or under valued.

To give you a short example, RDM performed a re measurement survey for a property in NYC and was able to grow the building’s RSF by 100,000 square feet. If you extrapolate this out over a five year period and use a $40 per square foot rentable rate, the property will gain $20,000,000 in rentable income over this period.

You might be wondering how this is possible? By using either the Real Estate Board of New York (REBNY) or Building Owners and Managers Association (BOMA) accepted standard methods for measurement an increase in RSF is possible. REBNY applies a market driven loss factor on usable areas which determines the RSF for each tenant space whereas BOMA apportions building common areas to each tenant space which in turn generates the RSF and BOMA loss factor. To the dismay of most tenants, the RSF of a building when calculated using a REBNY market loss factor may exceed the actual GBA – this loss factor will fluctuate based on market conditions. The BOMA RSF, however, is fixed and always smaller than the actual GBA of the building.

As demonstrated, utilizing these standards can increase the value of a property or in an acquisition phase, help a buyer or seller determine an accurate sale price.

Decoding Building Measurement Methods

noreply@blogger.com (John D.) — Thu, 27 Oct 2011 19:58:00 +0000

Fatos Soykan, Executive Director and expert in building measurement methods, provided an informational session for a group of 15 Newmark brokers in RDM’s conference room last Thursday. This activity is part of RDM’s commitment to educate the real estate community on measurement methods.

The topics covered included space allocation on a given floor, the efficiency of a floor plate, and the differences between REBNY (Real Estate Board of New York) and BOMA (Building Owners and Managers Association) measurement standards. This valuable information will help these brokers speak more confidently when pitching or working with clients.

An overview of the course is provided below. If you have any interest in this activity, please reach out to Blake Grosch at blake@rdm1.com or 212-213-8190.

Space Allocation

Generally speaking a floor is divided into usable, floor common, and non-rentable space. Usable space is the area that a tenant uses for their activities; common space is the area that a tenant shares with another tenant on a multi-tenant floor; and non-rentable space includes stair wells that provide access to the entire building, elevator shafts, mechanical shafts, and building common areas.

Floor Plate Efficiency and Loss Factors

Floor efficiency is affected by the sizes of mechanical rooms, corridors, electrical closets, and bathrooms. Further by the configuration of the core, columns, thickness of the exterior walls, amongst others. Loss factors may need to be capped on an inefficient multi-tenant floor in order to bring them down to market standards.

REBNY / BOMA

The REBNY method measures to the outside surface of a wall, includes corridor walls as tenant USF, deducts building common areas, and utilizes a market loss factor to determine RSF. BOMA instead measures to the inside surface of the exterior wall, excludes corridor walls, and includes building common areas which are apportioned to each floor and generates the BOMA loss factor.

New Fire Safety / Emergency Action Plan Requirements

noreply@blogger.com (John D.) — Thu, 20 Oct 2011 19:59:00 +0000

Last week Adonis Taylor, EAP Coordinator, and Blake Grosch, Director of Sales & Marketing, attended the Bureau of Fire Prevention’s Comprehensive FS / EAP Review Session to gain further insight on the new guidelines that went into effect on August 1st. RDM was invited due to its status as a primary vendor in this sector. In attendance were also representatives from Crocker Fire Drill, Quality Fire Prevention, and Asymmetric Strategic Initiatives.

Although the FDNY has sound reasoning for its updated requirements and has established procedures to achieve compliance, the process, as many building managers and fire consultants have grumbled, is still in development. The purpose of this meeting was to hatch out and define some of the gray areas with Captain Joe Evangelista who oversees the FDNY’s FS / EAP system.

At certain points during the session, Captain Evangelista made decisions on the spot based on the attendees’ suggestions. He furthered added that this is a work in process and that he is willing to listen to make the process clear and pain free.

Based on the discussion and RDM’s focus on EAP / FS floor plan and riser diagram creation, we were able to confirm the following points about questions our clients have raised with us:

Required for EAP / FS Floor Plan
- All changes, amendments, or new filings need a new sign & seal letter
- Separate file for each DWG, DWF, or PDF document– submit electronically or on CD
- All files follow file naming convention - Legend of symbols (include fire barrier)
- ALL permanent partitions, fire barriers & in-building re-location areas
- Egress path
- Sprinkler / standpipe system control values
- Emergency power generator & fuel supply tank and capacity

Required for Riser Diagram
- Rider diagrams accepted in PDF
- Gravity tanks, indicating capacity and fire service
- Pressure tanks, indicating capacity
- Risers, indicating size and locations
- Siamese connections, indicating locations
- Fire pump, indicating manual or automatic and output
- Booster pump (or special service pump), indicating output
- All cross sections
- City water main supply
- Fill line and house pump
- Control values: riser sectional & floor control
- Check values (upper and lower)
- Pressure reducing values
- Dry pipe values
- Pre-action sprinkler values
- Roof manifold
- Fire hose racks

As this process evolves, RDM will continue to keep you updated. For additional information, please consult: http://www.eapnyc.com/

What Our Clients Say: James Brawner

noreply@blogger.com (John D.) — Mon, 17 Oct 2011 19:55:00 +0000

James Brawner, Managing Director of the Brawner Company says:

"RDM did a terrific job on the BOMA Study for our flagship office building in downtown Washington, D.C. RDM's software and comprehensive plan book has become an invaluable tool for our leasing and property management personnel."

The Brawner Company is just one of RDM’s many satisfied clients. To see what our other clients are saying, click here.

About Brawner Management, LLC

Brawner Company owns and has managed projects totaling approximately 1.5 million square feet of commercial properties (office/retail), roughly 700 multi-family units (rental and for-sale) and 250 single-family homes. For more, visit www.brawner-company.com

RDM On the Move this Week

noreply@blogger.com (John D.) — Thu, 13 Oct 2011 16:05:00 +0000

Earlier in the week, Monday Properties' Director of Project Management; Hani Salama invited RDM President Peter Boritz and Director of Sales Blake Grosh to Arlington, VA to provide a tune-up session with their Property Managers on how to effectively utilize our space and asset management software.

Today, RDM's EAP Coordinator Adonis Taylor and Blake Grosh are attending the FDNY's Emergency and Planning Preparedness seminar in order to gain a deeper understanding of the new Fire Safety/Emergency Action Plan requirements which were put into effect in August of this year.

RDM at the DC Investment Summit

noreply@blogger.com (John D.) — Thu, 13 Oct 2011 15:33:00 +0000

RDM was in attendance at the Bisnow DC Investment Summit to discuss RDM's platform of services which help property owners Market, Manage and Lease their available spaces.

In their Real Estate Newsletter, Bisnow said:
"If celebrities can have personal assistants, so can commercial properties. (At least we think so.) Sales director Blake Grosch and principal Peter Boritz tell us Real Data Management's software platform helps property owners manage and track the growth, activity, safety and the marketing of their properties. In over 25 years, the New York-based company has played a critical role in completing some of the biggest real estate transactions in US history. Plus, their project portfolio includes more than 1,500 buildings (750M-plus SF) nationwide."

Find out more about the DC Investment Summit in Bisnow's Real Estate News.

Peter Boritz Discusses Tech at the DC Investment Summit

noreply@blogger.com (John D.) — Thu, 06 Oct 2011 14:02:00 +0000

RDM President Peter Boritz takes the stage at Bisnow's Investment Summit in D.C. to discuss the real estate industry's adaptation of new technology.

RDM Goes to DC for Bisnow's Investment Summit

noreply@blogger.com (John D.) — Thu, 29 Sep 2011 17:39:00 +0000

RDM President Peter Boritz takes the stage at the Bisnow Investment Summit in Washington D.C. to discuss RDM's services and platform.

Is There A High Demand for Building Re-Measurement?

noreply@blogger.com (John D.) — Thu, 22 Sep 2011 21:31:00 +0000

Last month, RDM President Peter Boritz took to the web to ask the BOMA group on LinkedIn if they noticed higher demand for building re-measurement as a result of an increase in the building sales market. The discussion garnered many responses from several real estate professionals, all of whom seemed to agree that there has been a noticeable uptick in building re-measurement. The reason for this uptick was where they appeared to differ.

We have compiled several of the responses below:

• The best time to conduct a re-measurement survey is during the acquisition phase. This information will help verify the RSF being purchased and aid in lease creation. A building should also be re measured every couple years based on tenant turnover.

• Many buildings do not have AutoCAD files and use square footage measurements which are less than what BOMA permits. If leases get locked in with incorrect SF calculations, rentable income will be lost over the length of the lease.

• Many commercial property managers contend with having inaccurate building measurements. Such discrepancies can lead to lower rentable income and higher costs for the landlord.

• Re-measurement calculations should be determined from field measurements not just existing CAD files and these new calculations should be inputted in new CAD drawings as these files are often the initial reference point when renovating or re-demising spaces. Often SF calculations used by a building are not correct and have not been verified.

• New and updated BOMA measurement standards may have contributed to the uptick as property owners continue to bring their properties up to current standards. You can find information on the new standards here: http://www.boma.org/MeasurementStandards/Pages/default.aspx

If you would like to see all of the responses in their entirety, click here to visit the discussion on the BOMA group on LinkedIn.

ZAAM Case Study: Remeasuring for Higher Rentable Income and Portfolio Efficiencies

noreply@blogger.com (John D.) — Thu, 08 Sep 2011 20:55:00 +0000

Opportunity

Real Data Management (RDM) was hired by Zurich Alternative Asset Management (ZAAM), one of the world’s largest insurance groups, to analyze the rentable square footage (RSF) of 21 office properties located in 17 cities in 9 different states. Office locations included Glendale, AZ, Pasadena, CA, and Irving, TX.

The goals of the project were as follows:

• Identify under measured properties and establish new RSFs;

• Institute a centralized management system to track occupancy and vacancy;

• Manage floor plans; and

• Implement a space and document management software solution.

Business Challenge

ZAAM is a large, geographically diverse organization that did not utilize a standard method of measurement and tracking for its real estate. This practice can lead to differences in floor plans and measurements on a per property basis which can facilitate confusion, inconsistent reporting, and loss in significant rentable income.

Solution

RDM implemented its space management solution: RDM’s field survey technicians visited each property to conduct an onsite BOMA analysis that consisted of existing floor plan reviews, a floor by floor walk through, and the use of laser measurement tools. The data and information collected from each property was used to create new CAD files and PDF Plan Books.

Results

RDM was able to grow the portfolio RSF by 3% with a maximum of 20% for an individual property. The Plan Books prepared for the properties help the property managers more effectively manage and market their assets. Furthermore, the Plan Books employ a standard method of measurement and format across the portfolio. Managers at these properties are able to easily access and update the Plan Books through RDM Docs, a web based document storage platform maintained by RDM, from any location with internet. The use of RDM’s tools can lead to an estimated 20% reduction in costs and less impact on the environment. Sarah Moore, General Manager for the portfolio, noted that "Real Data Management has allowed our portfolio's team of professionals, spread out across nine different states, to have up to date, standardized stacking plans and floor plans at the click of a button."

For additional information, contact Blake Grosch Director of Sales & Marketing at 212-213-8190 or email blake@rdm1.com.

RDM Welcomes New Director of Sales & Marketing

noreply@blogger.com (John D.) — Thu, 25 Aug 2011 17:51:00 +0000

RDM is pleased to announce the addition of Blake Grosch as Director of Sales and Marketing. Blake comes to RDM after recently obtaining his MBA from the Kelly School of Business at Indiana University. He holds his BA from Colby College and played on the varsity lacrosse team.

Prior to Indiana University, Blake worked on commercial real estate transactions in the Real Estate Department at Drucker Law Office in Boston and supported transactional work ranging in value from $30 million to $4 billion in the private equity practice at the Boston law firm of Ropes and Gray. He also served in the Peace Corps for a two year commitment. Blake is a co-founder of the Mayflower Foundation which helps disadvantaged children.

As Director of Sales and Marketing, Blake will utilize his unique experiences to help RDM expand its platform of real estate services and technology nationwide. He can be contacted at 212-213-8190 or blake@rdm1.com. Learn more about RDM: www.rdm1.com

What Our Clients Say: Grubb & Ellis

noreply@blogger.com (John D.) — Thu, 11 Aug 2011 20:46:00 +0000

Sara Moore of Grubb & Ellis says;

"Real Data Management has allowed our portfolio's team of professionals, spread out across nine different states, to have up to date, standardized stacking plans and floor plans at the click of a button. RDM provides each and every team member with personalized customer service!"

Grubb & Ellis is just one of our many satisfied clients. To find out what others are saying; click here.

About Grubb & Ellis

Grubb & Ellis Company is one of the largest and most respected commercial real estate services and investment companies in the world. For more information, visit www.grubb-ellis.com.

Social Media: Business Value or Wasted Resources?

noreply@blogger.com (John D.) — Thu, 04 Aug 2011 19:42:00 +0000

Social media in the commercial real estate industry continues to be a hotly debated topic. Attitudes and policies among different companies are wide ranging and varied. There are clearly sectors where social media strategies are standard procedure, such as shopping centers and malls that have business-to-consumer (B2C) Facebook pages, Twitter feeds and blogs. The brokerage community has also found some traction with broker-to-broker and broker-to-client prospecting. Apart from those specific channels, it appears that the rest of the industry is still struggling to figure out the business value.

From conversations we’ve had with CIOs in the commercial real estate industry over the last few months, we found that sentiments about the value of social media in the commercial real estate business run the gamut from a Draconian ‘we have no strategy and enforce 100% internal content filtering’ to ‘we’re completely open, no filtering and you can do whatever you want’ on the most liberal side.

In a recent interview, a CIO of a major REIT told us that their IT department tracked network utilization stats on social media sites for their 600+ employees. They found that on a rolling 30-day average over five million hits were registered just on Facebook, LinkedIn, Twitter and YouTube. The aggregated bandwidth used for just these sites was over 100GB. Discovering this kind of resource usage raises some immediate questions: “Are our employees chatting with their friends on Facebook or watching funniest dog videos on YouTube when they’re supposed to be working?” or, “Are they sharing sensitive company information?” or, “Is any of that chatter a potential liability to us or our shareholders?” This is a natural reaction, but one that can be addressed through a comprehensive set of corporate social media policies and procedures (see below). But dealing with those issues first in the context of a social media policy is putting the cart before the horse. The real question to be asked is, “How can a social media policy help our organization meet its strategic business objectives?” and that’s the question that I’d like to explore here.

When we started looking at business applications for social media several years ago, there were a few major contenders: Facebook, LinkedIn, YouTube, Twitter, IM platforms, a number of blogs, wikis, specialty collaboration platforms, and a number of sites dedicated to the commercial real estate industry such as CREOpoint, most notably. Now there are literally thousands of active social media websites. That universe includes 13 virtual communities with over 100 million members each. Of those, Facebook and Tencent QQ, the largest, have recently reached over 600 million members each ... twice the entire population of the United States.

Further, consider that the 600 million Gen-Ys and -Zs using Facebook today are going to be your employees and customers in the next decade. Their socialization and communication styles are very different than previous generations and it would be foolish to ignore that fact. Imagine how pervasive social media is going to be in 2020--perhaps three billion users? We need to learn to identify and create procedures and policies that help us harness and manage the power of this new media.

It’s important to understand that there’s definitely a right way and a wrong way to approach social media. The wrong way is the simplistic “We need to apply social media, let’s create a Facebook page and put up a blog.” It requires more thought than that to integrate, although you can easily pinpoint certain steps: (1) Define how you would like social media to support your strategic business objectives; (2) determine how ‘open’ your organization is willing to be in order to reach those goals; (3) Put in the proper structure and controls; and (4) Use the proper listening tools and analytics to figure out where you are and to adjust course if necessary.

First, it’s important to integrate any kind of social media strategy with your strategic business objectives. Whether your objective is to promote thought leadership or research, enhance customer service, attract more revenue, achieve greater awareness of who’s buying in the sales process, generate leads from new sources, or to better find and retain talent, your social media strategy must have complete organizational alignment and that means confirmation and support from the C-suite.

Incidentally it’s a big mistake for companies to think they can use social media as a sales channel to promote their properties, products or services.

Second, get used to the notion that you may need a more ‘open’ policy and that means putting a high degree of trust in your employees. Being open means encouraging employees to have frank, truthful conversations. By proactively using social media as a sentiment indicator, you can start to identify and address issues. It requires a higher form of organizational transparency though.

Third, you have to define a program with clear objectives, rules, policies, procedures and governance to avoid chaos. Legal boilerplate can cover many aspects of that.

Finally, you’ll need the tools to properly listen to what’s being said in the cloud. There are a number of tools available now that can help you cut through the chatter in the millions of possible social media sites worldwide and pick up tidbits of value.

There’s a whole new area of social analytics being developed that goes way beyond just SEO or counting hits to web pages. Measuring factors such as awareness, attention and reach give us the comprehensive information we need. Number of conversations, share of conversations, and strength of referrals are some of the newer metrics. If the goal is to raise the bar on customer service and satisfaction, you’ll want to know if those conversations are taking place. Also, if a particular campaign is providing referrals, you’ll want to be able to measure the conversion rate of those referrals in order to measure the effectiveness of the campaign.

Although we may still be a little ahead of the curve, I think it’s important that commercial real estate companies start the process of thinking about and discussing their social media strategy.

This post originally written by Howard Berger of Realcomm. Check out pages 21 - 23 of Realcomm EDGE for the full article.

What Our Clients Say: Walter Maher of CBRE

noreply@blogger.com (John D.) — Thu, 14 Jul 2011 19:40:00 +0000

CB Richard Ellis’ Senior Real Estate Manager Walter Maher, says:

“In a market that demands timely and first time get-it-right submittals, Real Data Management is a leader.”

CBRE is just one of RDM’s many satisfied clients. To see what our other clients are saying, click here.

About CB Richard Ellis
CB Richard Ellis is the global leader in real estate services and the leader in commercial real estate in the metropolitan New York marketplace for more than a quarter century. For more information about CBRE, visit their website.

From CPE's Real Tech w/ Peter Boritz

noreply@blogger.com (John D.) — Wed, 29 Jun 2011 20:49:00 +0000

RDM President Peter Boritz gives you tips on creating a secure password to better protect your online accounts.

Time to Re-Evaluate Your Passwords

noreply@blogger.com (John D.) — Fri, 17 Jun 2011 14:16:00 +0000

Everything we do today involves some sort of online element; whether it is watching movies, utilizing banking apps, shopping and even conducting business. However; with a growing number of high profile websites such as Sony, Citibank and even the CIA becoming victims to hacker attacks, there has never been a better time to re-evaluate the passwords you use for your online accounts.

In a recent New York Times article, Gibson Research Corporation’s chief executive Steve Gibson states “Hacker’s are totally blind to the way your passwords look, the only thing that an attacker can know is whether a password guess was an exact match or not”. It is for this reason, Mr. Gibson recommends using a password which contains 10 characters. Passwords which contain more characters, will take longer to guess the correct combination, 19.24 years to be exact.

Check out GRC’s website to find out how long it would take to guess your password combination.

Encryption adds an additional layer of security because it takes an plain text password and encodes it into a non-readable form or a key. Rather than a hacker trying to guess a password, they must try to figure out the key, which adds a layer of complication. You can find many websites which can help with password encryption by performing a Google search for “password encryption”.

As we rely more heavily on the internet, it is important to remember the user is also responsible for their security. For more about password security, view the NY Times article; Guard that Password.

RDM Brings 1180 AoA to the Cloud

noreply@blogger.com (John D.) — Tue, 07 Jun 2011 18:53:00 +0000

RDM is pleased to announce the successful enrollment of Murray Hill Properties’ 1180 Avenue of the Americas into RealAccess; our web-based portfolio management application.

Executive Managing Director Garett L. Varricchio says:

“RDM’s products and services have been a great resource in helping us more effectively market, manage and lease space at 1180 Avenue of the Americas.”

About Murray Hill Properties
Murray Hill Properties owns, manages and leases more than 6 million square feet of commercial office space in New York. They have purchased and sold more than 150 properties in New York since opening for business more than 40 years ago. For more about Murray Hill Properties, visit www.MurrayHill.com.

See What Jack Resnick & Sons Say About RDMdocs

noreply@blogger.com (John D.) — Thu, 26 May 2011 21:17:00 +0000

RDM client, Jack Resnick & Sons says; “RDMdocs is GREAT! To date, I have not found a product that can rival what Real Data Management offers. Thank you for great service!"

Jack Resnick & Sons is just one of RDM's many satisfied clients. Keep checking the RDM Media Blog to see what others are saying.

About Jack Resnick & Sons
Jack Resnick & Sons, a New York based organization with primary holdings in New York City is a premier owner, builder and manager of more than five million square feet of commercial space from New York to San Francisco. Their properties also include thousands of luxury apartments in New York's finest neighborhoods.

Technology and Real Estate 1.0

noreply@blogger.com (John D.) — Wed, 18 May 2011 20:44:00 +0000

At times, Real Estate and Technology seem to be competing forces. Real Estate Technology is almost a contradiction in terms to some. This industry is known for being resistant to change and slow to adopt innovation. It has become traditional “old school” stability and tradition versus modern tools and forward thinkers. We’re all too familiar with the old school “If it ain’t broke don’t fix it” mentality – at times it seems the overpowering mainstream of Real Estate is doing business this way since time began and most are resistant to change.

RDM President states; "Soon, real estate companies will find enormous value in mediums like online video, sophisticated e-mail marketing, animation, and social networks."

The industry is already observing apartment brokers using low-quality video footage that’s easily captured on a PDA, uploaded to a computer, and published online. Instead of meeting that broker to view apartment features, prospective tenants can see it for themselves. This indicates a demand for tech-driven marketing in what has traditionally been a handshake business.”

True, most modern day real estate businesses are using email and mobile devices and keeping up – but not expanding. The forward thinkers ponder how they can use existing and future tech to work smarter, faster – and make money. The truth is, whether industry veterans want to admit it or not, technology can be a game changer in Real Estate just as much as any other industry. With digital files, web 2.0 applications, mobile communications, voice recognition, and video readily available it won’t be long until one of the most unchanged bricks- and- mortar industries looks nothing like it did even ten short years ago. If businesses don’t keep up, they will almost surely fall through the cracks.