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What is affiliate marketing and how does it work?

2022-12-09T15:13:00.003-08:00

I'm pretty sure you've heard of affiliate marketing, but haven't fully understood how it works, how people make money from it, and more generally what affiliate marketing is.

In a very narrow, succinct and short definition, affiliate marketing is a marketing business model in which your customers and/or readers become your sellers.

How is that? Today, we're going to cover all the questions you have about affiliate marketing, including:

What is affiliate marketing?

What are the links in affiliate marketing?

What are affiliate networks?

How can I join?

How do I become a merchant?

Clever? Let's dive.

What is affiliate marketing?

Affiliate marketing is a form of pay-for-performance marketing in which an affiliate sells items on behalf of a merchant at an agreed price or percentage of the sale.

It's a great form of advertising for eCommerce stores, since funds are only exchanged after a sale is complete, but it works for all business models out there.

As long as you have a product to sell, or can find a product to promote, you can engage in affiliate marketing.

What makes this form of marketing stand out is that it benefits everyone involved. As for customers, they can find products they might not have found on their own and get endorsement from someone they (presumably) trust.

Whereas on the marketing, merchant, and network side (more on that later), everyone enjoys a piece of the sale.

81% of brands have an affiliate program.

And that doesn't look like it's going to slow down anytime soon. Affiliate marketing revenue has increased nearly 23% year-over-year since Q2 2017.

Sometimes known as a partner program, affiliate marketing programs come in all shapes and sizes to fit the many businesses they are associated with. For example, you can see the Mailchimp program below:

And another affiliate program from The Vitamin Shoppe:

Affiliate programs can work for you, even if you're not a big name. Entrepreneurs across the web are using affiliate marketing programs to sell their products.

And in some cases, their sales are enough to create million-dollar markets, like Poster Gully.

So what is affiliate marketing?

A system that, at its best, works for everyone involved and moves more products to more customers. Accessible and comprehensive, affiliate marketing is a great option for anyone looking to increase their profits. Whether you are the seller or the merchant.

None of this tells you exactly how affiliate marketing works. To understand that, you have to dig into the relationships involved in affiliate marketing.

What are the links in affiliate marketing?

Affiliate marketing is about relationships forged between people. The relationship between the client and the affiliate needs the same foundation as the relationship between the affiliate and the merchant: solid trust, fair conditions and transparency.

By the way, transparency is not just a suggestion. It is a legal requirement in the United States.

In the most basic version of affiliate marketing, there are three parties involved:

The client (audience)

The affiliate (promoter)

The merchant (owner)

Here's a great visual summary of the sales cycle in affiliate marketing:

With affiliate marketing making up to 16% of all ecommerce sales, this cycle represents the primary process from an affiliate's point of view.

First, the affiliate finds a product and connects with the merchant behind it. The affiliate and the merchant then agree on a certain commission rate – either a flat rate or a percentage – when the affiliate makes sales on the merchant's behalf.

The affiliates then promote the product to their audience, often using a special link to track their sales and referrals. After the transaction is complete, the merchant hands over the commission.

Wash, rinse and repeat for the lifetime of the affiliate.

If you prefer visual learning, here's another look at the process:

The commission rate for affiliates varies between individuals, industries and companies. No standardized rate is agreed upon as the best, although 30% is the upper limit in all cases.

But it is by no means a rule.

For example, 3dcart offers a much higher commission rate. Around 100 times higher:

But this type of fee will not work for everyone. Paul Jarvis had to shut down his affiliate program when a 50% commission rate became unsustainable for his bottom line.

So, as a word of caution: be aware of the company behind an affiliate program because if they can't afford it, they're going to shut it down.

Still, offering higher fees is a good practice for building relationships, which are at the core of what makes affiliate marketing work.

Focusing on relationship building helped an affiliate program go from $2,000,000 to $14,000,000 in two years.

It also helps your affiliate page convert at a rate 4.4 times higher than your average site visitor.

That's how important relationships are to affiliate marketing.

So be fair, be transparent, and remember that affiliates are not your employees or employers. They are your companions. And they can do great things together.

As long as they can get together, which is where the next question comes in.

What are affiliate networks?

We've been skirting this topic until now for a reason.

Well, for two reasons:

Affiliate networks, in our humble opinion, are not the best option.

They are not necessarily viable for smaller companies.

Affiliate networks fit between the affiliate and the merchant, adding a third party to the sales mix.

In many ways, they make life easier in affiliate marketing. The networks connect affiliates with products they might not find on their own and offer merchants a vast database of potential partners to work with.

But, as you can probably guess, that comes at a price.

The terms of your affiliate program are subject to network policies, and you can expect a significant portion of your out-of-pocket change to go toward your monthly maintenance.

Most of the big brands are part of an affiliate network. Rakuten Marketing and ShareASale are two particularly well-known examples.

For example, Walmart uses Rakuten Marketing for its affiliate program.

Brit + Co, an online course and content site popular with millennial women, uses ShareASale.

Other more accessible affiliate networks also include Amazon and Skimlinks. Their greater accessibility is likely why, despite not being used by big companies, they both top the market share charts.

Amazon, in particular, has become a strong competitor to bloggers and review sites interested in affiliate marketing.

The WireCutter, an electronic review site that was acquired for $30,000,000,000 in 2016, uses the Amazon program for the majority of its revenue.

And, a blog with no more than one birthday to its name managed to pull in close to $3,000 a month with Amazon's affiliate program. Even though this was back in 2016, it's definitive proof that an affiliate doesn't have to be years behind to earn a decent monthly income.

Therefore, affiliate networks are not that bad. We still choose to build our own site rather than work with someone else, but if you have the budget to spare and want to get up and running as quickly as possible, it's worth considering the vast pool of potential affiliates a merchant can connect with.

How can I join?

OK, we've talked a lot about the people involved in affiliate marketing, but we've saved the best person for last.

So let's talk about how to fit in with affiliate marketing.

If you are a blogger, you have options. The larger your audience, the more opportunities there will be.

But it doesn't have to be too big. In fact, an audience on the smaller side puts you in the realm of "micro-influencers," and companies love micro-influencers.

Micro-influencers offer better engagement and cost less than larger-scale influencers.

Naser Alubaidi, the rising marketer behind Venngage, says this well:

“In the past, affiliate marketing was limited to influencers who have a large audience reach. However, thanks to social media, and specifically Instagram, Snapchat, and Twitter, anyone can be an affiliate (and an influencer)."

That being said, you still need some measure of leverage.

You can build yourself in a year, as the example we looked at above demonstrated, but you could be in the game for five years and never make an ounce of affiliate income if you haven't identified and researched your niche.

Narrowing down in your niche should be the next step after creating your WordPress blog.

Here is the summary.

Step 1: Join a network and/or partner program

Or, start your own. We've mentioned a few networks you can already join, but others worth considering include CJ Affiliate and VigLink.

If you prefer not to go that route - I understand - you can find partner programs with a quick search. What is your niche? Use that to find potential programs you can apply to join.

For example, if you're creating a beauty blog, you might want to start with cosmetic distributors. Check out the big names first to see if they have a show for you.

For example, Ulta has a show you could join.

But if none of these programs work for you, a simple search for "beauty affiliate program" can lead you to hundreds of potential avenues in a few seconds.

The same process would apply to food blogs and travel blogs. Whatever your niche, use it to find relevant programs, apply to be a partner, and then move on to the next step.

Step 2: Choose the relevant products

Just because a retailer fits your niche doesn't mean every product is going to be right for you. You have to work on selling these products to earn a commission, so it's important to find products that really resonate with your audience.

For example, your niche would probably be much smaller than "beauty products for women." If you're selling beauty products from abroad, you'll want to find affiliate products that meet this criteria.

Profitable, niche-relevant products are the key to getting sales pages that look like this:

It's even better if it's a product that you personally believe in and can vouch for. Becky Mollenkamp, an online entrepreneur and small business owner, has made hundreds in the past few months thanks to her advocacy for a product she truly believes in.

Once you have these two steps out of the fight, you have the hard part. But now it's time for the rush, also known as promotion.

Step 3: Promote the products

Blogging is a fairly easy way to get started with product promotion, although it's not as simple as plugging in a product and telling people to buy it. You have to produce high-quality content (which usually means long form) to make your case.

Longer blog posts can take longer, but they can generate up to nine times more leads, so they're well worth it for an affiliate.

NerdWallet, for example, makes most of its income from its partnerships. Almost all of his posts, even his reviews, exceed the 1,000 word mark.

Like this 6,000-word article on the best credit cards of 2018.

Loaded with affiliate links, but focused on providing a use for the reader – rather than just making sales – this piece is a good example of how to do an affiliate blog right.

It's also a great example of how to use long-tail keywords to drive traffic to your affiliate links. Long-tail keywords like “best credit card of 2018” helped one affiliate earn $16,433.

If you're not familiar with long tails, you can read more about them in our SEO checklist.

In the meantime, here's how to find the best of them.

First, bounce to LongTailPro.

Scroll down to reveal the dropdown menu with the free trial offer, then click it and sign up for an account.

Once you are done with that, you will be taken to the dashboard

Search for long-tail keywords by entering a few seed keywords in the box provided. In this case, let's search for keywords related to digital cameras.

Here are our results. By default, you will only see 20 results or less, but you can change the parameters to get more.

These are already strong suggestions that give us a clear idea of how to create content for these types of products, but there is more we can learn from this tool. Let's sort it by volume to see how the competition stacks up.

“Digital cameras” are going to be too expensive for us to bother competing with (as are the next two options), but the competition is down a lot and still has decent volume behind it.

Let's take a closer look at “Panasonic digital cameras”. Click on the link to see more information.

With mostly organic results and decently manageable competition, this could be a viable long tail for someone trying to create content around digital cameras.

But that is not all that this tool can show. Scroll down to see the competition.

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While blogging and SEO would be our first suggestion for promoting your products, you should take advantage of your email list and social media, too. Marketing on Twitter is a unique art in itself, but if you already have an audience there, it's worth a try.

Step 4: Gain

This is a bit ironic, but after joining a program, finding a product, and promoting it, there's only one thing left to do: profit from it.

Affiliate marketing is that simple. At least in theory.

How do I become a merchant?

Becoming a merchant in affiliate marketing is a bit more difficult than becoming an affiliate, although it shares many of the same steps. If you are already an established eCommerce store, you can skip steps one and two.

If not, go full steam ahead.

Step 1: Identify a niche

If you remember, affiliate marketing depends on the relationships involved. As a merchant, you have an additional relationship to maintain: one with your customers.

And if you want to create an affiliate program or e-commerce store that brings more than pocket change, you need a niche. You will get fewer leads with a niche market, but with a much higher conversion rate.

A mass market can work for certain products, like Apple's, but for a store that is interested in generating sales as quickly as possible, a niche is the way to go.

It is also vital if you want to work with affiliates that have a lot of influence with the public. Which means you're going to need someone who has their own niche of attraction.

You can identify a niche in two ways.

Start with a product.

Start with an audience.

If you already have a product that you want to sell, you should devote your efforts to finding a market need for it with a specific audience. Instead of looking at demographics like location, look for audiences by psychographic attributes.

After all, 57% of shoppers have made a purchase with a retailer far away from them. If you limit your clients to one location, you are also limiting your funds.

Examples of psychographic attributes could be hobbies, family life, and tax philosophy. The graph below provides a great breakdown of how it differs from the traditional demographic.

So if you were trying to sell a product like an online course in finance, your niche audience might have psychographic characteristics like:

Lower levels of financial literacy.

Owners of small businesses or start-ups.

Ordering of values.

If the product you want to sell meets the needs of people with those attributes, you've found the audience you need to serve. If it doesn't, you have to keep looking.

Keep in mind that most eCommerce stores follow the second model – starting with audience – and then find a product, using the same market need parameters.

The specific circumstances in which you might start with a product are those in which you are creating something unique and new, at which point your goal will be to create demand, rather than respond to it.

Step 2: Create your Affiliate Program Terms

We have touched on the need to offer competitive commission rates. As a general rule of thumb, your commission rate should start at 10%. But to get started on the right foot, look at your competitors to set their affiliate commission rates. What do they offer? See if you can offer something better.

Affiliates have to get to work selling their product – creating social media posts, blogs, hosting webinars, etc. – so it has to be worth doing.

Also, make your terms clear from the start. The more advanced the commission rate, the better. It will help you weed out people who want too much and save time for both parties by keeping everyone on the same page.

When we launched our own affiliate system, which is pretty good at offering the highest payouts in the industry, we kept all of this in mind. Specifically, for every Kinsta hosting plan someone refers, they receive a one-time sign-up bonus:

If someone you refer signs up for the starter plan, you get $50.

If someone you refer signs up for the Pro plan, you get $100.

If someone you refer signs up for any of the business plans, you get $150.

If someone you refer signs up for any of the Enterprise plans, you get $500.

And affiliates receive a 10% monthly recurring commission for each referral, in addition to the sign-up bonus.

But if you think I'm biased too, I can tell you that BigCommerce is a good example to keep in mind as well:

Other terms to consider regarding your own affiliate program:

whether it is a one-time payment or recurring income (for example, with a subscription service).

if you want to create assets for your show, such as banners, social media templates, and logos. I know, this requires more time and resources, but the more you give affiliates to work with, the easier it is for them to make the sale on your behalf.

if it can be configured with an affiliate platform or with a WordPress plugin. Rewardful is a particularly user-friendly platform for a new affiliate merchant:

Once you've established your terms, post them on an easy-to-find page from your website (most people keep their links in the footer area) and attach a contact form. Then promote it on your blog, social channels, and optimize it for search engines.

Or, if you prefer a more proactive approach, continue with step three.

Step 3: Find Relevant Influencers

Letting affiliates find you is an easy way to navigate, but if your business is new, it's not going to get you traction any time soon.

So instead you have to go to them.

One of the easiest – and cheapest – ways to find relevant influencers is by searching for blogs in your niche. Start by running a long-tail keyword like “financial tips for small businesses” through Google.

This is what you get

Then follow the links and look for a “partner with us”, “work with us” or “advertise with us” page. The first result gives us this in the footer.

Breaking it down, we come to their partner page with their terms, which aren't bad:

And because they were the first result for a long-tail keyword that is relevant to the example niche, they have already shown that they are in a good place to reach organic traffic with our target audience.

So what should you do now? Fill in your details and start the conversation. Keep repeating this process until you have gathered a handful of affiliates that you trust.

As your audience grows for you, your own affiliate page should start to see some momentum as well. Which means our last step is pretty straightforward.

Step 4: Gain (again)

Just like an affiliate, your last step as a merchant is to profit from your hard work. Track your sales through your plugins or platform, continue to expand your product offerings, and feed your affiliates with convenient payments.

After all, if you treat them right, they will become your star sellers. And those are people worth incentivizing, right?

Summary

Affiliate marketing is a type of pay-for-performance marketing in which an affiliate sells a product on behalf of a merchant. In return, the affiliate receives a commission for the sale.

There is nothing more important than the relationship between affiliates and merchants. Remember that they are not your subordinates or your boss: in an affiliate system, they are partners working to help each other.

Do this well enough and you can build a business from the ground up while putting tidy piles of money in your own pocket.

If you don't know how to find an affiliate or merchant to work with and want to get started as soon as possible, affiliate networks can take a lot of the work out. But they put the same cut on your control and bottom line, so consider this option carefully.

As a real world example, Amazon has worked well for many bloggers.

The steps to become an affiliate are not complex:

It takes an audience, but it doesn't have to be on a superstar scale to make a difference. Even newborn blogs have made waves with affiliate programs.

Then join a program, find a product that suits your audience, promote the product, and make a profit.

If you do it from the merchant's point of view, the process is similar. Start with a niche, create your affiliate program terms, find relevant influencers, and of course, make a profit.

Affiliate marketing is hard, but there are many possibilities. Ready to dive in?

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Rank a website in google top page - step by step guide learning

2019-10-04T05:16:00.002-07:00

5 Strategies to Rank Your Website on the First Page of Google

Ever wondered how to get your website to the top of the search results? Well, the wait is over. The following strategies will get your website to a first-page position with the rewards of flowing traffic and new clients to your site.

Make the right keyword selection
A common mistake by many businesses is to attempt to optimize for the wrong keyword-or even worse, choose no keyword at all.

The keyword you choose for your business should describe what you offer as a service or product. It seems simple enough but there are so many ways to phrase the same thing that research is needed to make sure you’re the keyword you’re attempting to rank for is a good match for your site.

When you choose a keyword it should describe your business but it also needs to represent a minimum amount of traffic as well as be a realistic keyword in which you can rank on the first page. This is where keyword tools come in handy.

Use Moz keyword explorer to analyze the keyword of your choice. You can get an idea for how much search volume your keyword represents as well as how difficult it will be to rank for it. Moz will even list the top three competitors that currently rank for that keyword.

You can check the domains that rank in the top three spots for how many back-links they have by copying the URL of the ranking page and plugging it into the link explorer. This will give you a back-link report so you can see the quality and quantity of referring domains that point to the ranking page.

Use this information to make a much more educated decision on the impact the keyword has on your business.

Create depth in your content
Once you have decided on the best keyword, you will need to create content to support your status as having an expert opinion. Google loves websites that demonstrate expert opinion through related content published and linked to a keyword-optimized page.

Establish the major topics that are directly linked to your keyword idea. Go through the same process of determining keywords for additional pages on your site. Find the best keywords that you can include in a long-tail key phrase.

The idea is to rank these articles for less competitive phrases that may not bring in as much traffic as your main keyword but will contribute to the relevance and credibility of your main keyword. These articles will also lead you visitors to your main keyword page by linking to it within the body of content.

This subtle strategy takes a hub and spoke structure and is commonly used to optimize and organize the content on a website to highlight the most important keywords and topics.

Speed up your pages load time
Google has stated that page speed is a ranking factor so increasing the load time of your pages should be a regular commitment in order to maintain a competitive edge. Not only will slow page speed hurt your ranking but it also causes an increase in the bounce rate of your website. People get impatient when a page takes too long to load and will back out and look for another option.

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You can test your page speed by using any of the tools that appear in a search for “page speed testing tools.” Google offers Page Speed Insights in which you can type the URL of your site and get a score based on the time it takes for the first appearance of meaningful content.

A report is provided at the bottom of the page to indicate where you can improve the time it takes your pages to load.

You can be proactive at reducing your page speed by making sure your images are reduced to the size that is needed for your site. Delete any plugins that you aren’t using as they too will clutter your header with JavaScript and code which causes search engines to take a longer time to parse.

Reach out for credibility
Most pages that rank on the first page have back-links to add to the credibility of their content. You will need to make a list of sites that will link to your content in order to receive enough credibility and authority to outrank your competition.

If your brand has been in the news or is a semi-known name you can look for unlinked brand mentions to earn some back-links. You can start by searching Google for mentions of your site. Use this search operative to exclude your own site and any social media links (they don’t count for much in terms of authority).

intext:[insert company name] -companyname.com -twitter.com -facebook.com -pinterest.com -youtube.com

The results will display websites who have mentioned your brand in their content. When you find a website that has mentioned your company name but hasn’t linked to you, simply reaches out with an email asking them if they would mind adding an anchor text link from your company name to your website.

The odds are if they have already mentioned your brand in their content, they won’t be opposed to linking to you as well.

Broadcast your content
Whenever you publish a piece of content that’s worth sharing, post it to every social media profile you own. Leave a call to action on the post asking readers to share with their network. Leaving a call to action can get you 4 times as many shares than the post alone.

As your network grows so will the power to generate traffic to your website. Although social signals count for very little towards ranking, you have a better chance of acquiring more back-links when more traffic is being driven to your site.

SEO for small businesses is not an option when it comes to getting your site to the first page of Google. It’s a regular part of doing business and should be implemented as early on in the life of your website. The earlier you get started the more prominence and authority your company will develop in the search results. Establishing authority in your industry will contribute to driving the most traffic from competitive positions on the first page of Google.

Google on How to Rank Category Pages

Google’s John Mueller answered a question about how to rank a category page over a product page. Along the way he discussed how links are viewed by Google and the negative ranking effect of keyword stuffing.

How to Rank a Category Page?

The publisher’s product page was ranking for a keyword phrase. But they felt that the appropriate page should be the category page. The publisher confirmed that the category page was indexed.

Internal Linking for Ranking a Category Page

John Mueller answered:

“Some of the things I think you should look at here, one thing is to make sure that the category page is well-linked within your website.

So if you have multiple products that are all in the same category or related to that category then link to that category page so that when we crawl the website we can really understand this category page is actually really important.”

Less than optimal site architecture is something I have seen in client website audits. A poor navigational structure can keep users and bots from reaching the pages you want them to find. This can add an unnecessary one or two clicks toward reaching a category page.

Category pages are useful pages for users and for ranking, particularly for the more general two word phrases.

User Intent and Product Pages that Rank

Something John Mueller didn’t discuss, perhaps because he was taking the publisher at their word, is that Google’s algorithm may sometimes understand that a certain percentage of users are looking for a specific product when they use a general phrase.

In that case, the publisher’s specific page may be the right page to show, better than the category page.

Of course, the best outcome would be to show both pages, the category page and the product page. The point I want to make is that the reason a specific page is shown may be a reflection of what users want.

Keyword Stuffing can Cause Inability to Rank

Mueller then goes on to suggest that a reason a category page might not rank is because of too many keywords. This is called keyword stuffing (or term spamming).

There is a lot of nuance to this topic and maybe it’s best for it’s own article about keyword best practices. The key point is that excessive keyword use, according to John Mueller, can cause the page to be less trusted and affect it’s ability to rank.

John Mueller said:

“Another thing that I sometimes see, especially with e-commerce sites that kind of struggle with this kind of a problem is that they go to an extreme on the category page in that they include those keywords over and over and over again.

And what happens in our systems then is we look at this page and we see these keywords repeated so often on that page that we think well, something is kind of fishy with this page, with regards to these keywords, well maybe we should be more careful when we show it.”

What do you think Mueller mean by a page being fishy? I believe it mostly means that a page has the appearance of being untrustworthy.

Mueller then goes on to recommend moderation in the use of keywords.

“So it might be that you’re… kind of overdoing it with the category page in that it would perhaps make sense to kind of move back a little bit and say, I will focus my category page on these keywords and make sure that it’s a good page for that but not go too far overboard.

So that when we look at this page we’ll see… this is a reasonable page, there’s good content here, we can show it for these terms. We don’t have to worry about whether or not someone is trying to unnaturally overdo it with those keywords. “

Link Building to Help Rank a Category Page The publisher then asked if building external links into the category page, as well as to the website home page, would be helpful.

At this point, when the discussion turned to building links, Mueller appeared to become somewhat measured in his response. He affirmed that yes, links can help a category page rank in Google. But his voice contained what I felt was a guarded affirmation. His full response included his advice against building artificial links.

“Yeahhh… I… I mean… that’s that’s something doesn’t… doesn’t cause any problems and from our point of view, uhm…in general backlinks from other websites are something that we would see as something that would evolve naturally over time.”

Interesting answer, right? Links, from Google’s point of view, are something that evolve (naturally) over time.

There is so much that can be inferred from that statement with regards to the speed and pace of link building.

However, it’s just one sentence with no further discussion to give it more context. Best to not read too much into that sentence. Yet it is still worth taking note of it.

John Mueller Advises Against Artificial Links

Mueller goes on to advise against building artificial links. Google has published a Webmaster Help Page about link schemes that is worth reading if there’s a question about what constitutes “artificial links.”

This what Mueller advised:

“So I don’t think you’d need to go out and kind of artificially go out and artificially build backlinks to a category page like that.”

Fixing a Category Page Ranking is a Long Term Project

John Mueller advises that fixing the category page ranking issue should be considered as a long term project. I believe many in the search community would find that statement debatable. Changes to a page can lead to ranking change within days. I know this for a fact as I have experienced this as recently as the past month.

Nevertheless, I tend to agree with Mueller that it’s best to see ranking a category page as a long term project. Internal linking patterns and (lack of) links from outside the site can play a role.

Here’s what Mueller said:

“I think, what I would also do in a case like this is kind of go with the assumption that you won’t be able to fix this very quickly. Not, not that it’s impossible but kind of assume that it’s… it’s going to stick around a little bit because sometimes our algorithms do take a bit of time to adjust.

And… find a way to make it so that when users land on that product page that they realize there’s actually a category page that might be more useful to them.

So, something like a small banner or some other visual element on the page so that when users go to that product page they can find their way to the category page fairly easily… so that you don’t have to worry about the short term problem that maybe the wrong page is ranking.

And in the meantime you can kind of work on creating a reasonable solution for the category page itself.”

Takeaways for Ranking Category Pages Here are the key points:

1. Optimize internal linking.Make sure category page is well linked to within site

2. Don’t keyword spam Repeating keywords can cause Google to regard the page with caution

3. Links are Good. But…Mueller agreed that links are good but cautioned against artificially creating inbound links.

4. Make it easy for users to find the category page When the product page is ranking where the category page should rank, Mueller suggests adjusting the product page to make it easier for users to find the category page.

I have reservations on that last point. I’m not saying that John Mueller is wrong. I’m simply adding additional observations based on my experience.

Google tends to show specific product pages for specific search queries (like sizes, colors and models). Google tends to show more category or informational pages for vague queries.

It’s odd for Google to show a product page for a general term. To me it makes sense to rank a product page for a general search term if there’s evidence that a percentage of users seek a specific product when searching with a general phrase.

Yoast seo 2020 configuration – step by step guide free

2019-09-26T01:43:00.000-07:00

The performance of our WordPress depends on a large number of resources that, individually, provide different functions in order to improve the optimization of our site under construction. With Yoast SEO search engine optimization is no longer a complex issue, being a plugin designed to provide everything you need in terms of SEO optimization through a single tool. Today we will talk about the Yoast SEO configuration and how to do it correctly.

By configuring Yoast SEO you will access a series of functions that, simultaneously, will allow you to optimize various elements of your WordPress. Hence, this Plugin has become one of the most iconic for the construction of many websites configured from On-Page SEO.

Set up Yoast SEO step by step
Custom menu
General

3.1. Desk
3.2. Features
3.3. Webmaster Tools

4. Seeker Appearance

4.1. General

4.2. Content Types

4.3. Media

4.4. Taxonomies

4.5. Files

4.6. Breadcrumbs

4.7. RSS feed

5. Search Console

6. Social

6.1. Accounts

6.2. Facebook

6.3. Twitter

7. Tools

7.1. Import and export

7.2. File Editor

7.3. Mass editor

Set up Yoast SEO step by step

Alternatively to the Yoast SEO wizard settings, you can configure your site optimization in a personalized way. This makes it possible for you to improve many aspects present in the download and positioning process of your website.

If you want to apply an effective configuration to improve search engine positioning from Yoast SEO, consider the steps that I present below. We start

Custom menu

Yoast SEO has its own menu. You will notice this when activating it once you install it. You will notice that in the sidebar, on the left side of your WordPress, you will find a new menu called “SEO” and below it, a list of options ordered as follows:

General
Seeker Appearance
Search Console
Social
Tools
Premium

Next, we will examine in detail the modification of each of these sections in order to arrive at the best Yoast SEO configuration step by step and in just a few minutes.

General

In this section you will have at your disposal three tabs: Desktop, Features and Webmaster tools. Locate them and click on each of them you can expand to the options offered. We will go in the order shown in the Yoast menu.

Desk

You will notice that in this tab you will be notified about the existence of any problem or problem present in your WordPress. This will be the main panel of the status of your site. If there are any failures, the values enclosed in parentheses present on the right side of Problems and Warnings will change immediately.

In the background you will find an ad that offers you the possibility of becoming a Premium user. Finally, on the right side, you will see a series of offers ready to improve some of your knowledge in SEO tools.

Features

Clicking on this second tab you will find a list of options activated by default. You must maintain this configuration for each of these. Why? Let's go in order:

SEO Analysis: While activated, you authorize Yoast SEO to make suggestions regarding the improvement of your SEO entry and page. It will also ensure that the keywords are present in the text, that the URL is correct and that you have snippet defined.

Readability analysis: It tells you how easy your text is to read and from there, make suggestions to improve its readability.

Essential content: With this option you will establish the content that, in a leading way, must be present on your website as an essential element.

External links counter: This option ensures that you use external links for your entries. This is an important indicator for the transparency and credibility of each entry.

XML site maps: With the activation of this resource, Yoast SEO will present a list of essential pages for your site. This will facilitate the process of indexing and positioning for Google regarding your website.

Likewise, Integration with Ryte, Administration bar menu and Security are elements that, if kept activated, will provide better performance and optimization for your WordPress site.

Webmaster Tools

Already in the last tab we will be in front of a list of fields to fill. These fields are designed to enter the verification.

These verification codes are used to create a meta tag that search engines can use to establish that you really own a website and thus give you relevant information related to how they are looking for you and the status of your website.

Read also: 3 Powerful reasons why you should be using Search Console right now.

Seeker Appearance

We are now in the second section, Seeker Appearance. In total, it contains seven tabs to configure: General, Content types, Media, Taxonomies, Files, Breadcrumbs and RSS.

The idea in this section is to indicate how you want Google to project the information you have about the content of your website.

General

Here you will define how browsers will present your site in search results. In the field "SEO Title" You must enter the title of the main page of the site. This title is the one that will be displayed in the search engine.

You must also include the separator and a brief description, and it will be you who defines the most appropriate order from your content. You will also elaborate the meta description for your site.

In the "Knowledge Graph" section you must configure if you are a person or a company, If you are a person, just enter your name, if you are a company, then add your logo and your name. This information will also be converted into meta tags that Google can use to display in the Knowledge graph.

Content Types

This configuration will work as a default template or default values that each type of content that you have registered in WordPress will have. But before that you can also configure:

Do we show type of content in the search results ?: This will indicate if you want Google to be able to access and display this type of content in your search results. Some types of content are pages and posts

Date in the snippet preview: It is recommended to hide. The reason is because publications with some seniority tend to attract less attention.

Yoast SEO goal box: It is recommended to show. This will allow the Yoast SEO target box to be displayed in the content editor for this type of content, which will allow you to customize the title, description and audit it.

In the fields "SEO Title" and "Meta description" you can enter variables that will be replaced by Yoast SEO to show information of each content for example: if you enter the variables "Title, separator, category, separator, site title" the plugin will replaced by the information of the content as "SEO trends to wait in this 2019 - Blog - Juan Sebastián Aparicio".

The full list of variables that you can use in this section can be found by clicking on the “Need help?” Button and clicking on the “Snippet variables” tab.

Media

In the "Media" tab you will define if the URL of an image or media that is appreciated in any of your entries is redirected to the website that contains it. To do this, you must activate the Yes option on the only box that you will appreciate on this tab.

Taxonomies

After completing the previous step, go to the Taxonomies tab. It is nothing more than any of the tags or classes that you have created to use on your website. On this step there is controversy, and there are those who say that it is not convenient to index the categories until they do not have any content for it.

However, experts say indexing tags can also be a good resource for ranking long-tailed content on Google. Therefore, I recommend that you apply “Yes” in the “Show Category” option.

Then you can indicate SEO title and description as we did in the previous section, integrating variables if necessary and select if you want the Yoast SEO target box to be displayed or not. The labels section applies equally.

Files

With regard to author archives, you should ensure that it is only indexed when you build a blog with more authors. Based on this, you should ensure that the information shown indicates which authors have had entries. Simply put, if your blog has been built by more than one author, activate the author archives option.

If instead you are the only person in charge of the content of your blog, disable the option, otherwise Google would suspect your content, processing it as duplicate content.

For the file settings by date option, it will be better than deactivate it, so you will avoid, once again, being accused by Google for duplicate content. For the last option, Special Pages, you don't have to configure anything, because the default configuration is enough.

Breadcrumbs

Bread crumbs are known as those navigation paths that are placed at the bottom of the main menu of many websites. Its function, indicate to the browser its exact location on a website.

As you can imagine, this option would be ideal for truly extensive websites. Cases such as corporate websites, as well as some that have many sections that require this so that the user can be located. If this is not your case, keep the standard configuration of the box (Disabled).

If on the contrary you require this resource, Yoast SEO will request information so that you configure the display of breadcrumbs, taking care of minimal details such as the shape of the text, the size and the separation of the crumbs.

RSS feed

They allow to provide information to third parties who browse the web. To avoid having your content stolen, Yoast SEO allows you to add information before, after or both of each post so you can protect your content. The labels available for this are:

AUTHORLINK : A link to the blog with the author's name as a link.

POSTLINK : Link that has the title of the post as anchor text.

BLOGLINK : Link to your site with the site name as an anchor.

BLOGDESLINK : Link to your site with description as an anchor.

Search Console

This option contains functionalities that analyze, optimize and verify the positioning of your website in the Google search engine responses.

Yoast SEO allows you to access the same information that Google offers but directly on your WordPress. To do this you must add your website to Search Console from your Google account.

This is how after accessing “Settings” you will click on “obtain the Google authorization code”. Then you will get the code that you will enter in the empty field. Click "Authorize" and you can start analyzing.

Social

You can now leave the "Search Console" section. Now, to enter the final phase, proceed to place yourself in the "Social" section. Pay attention to the steps I present below. You will make use of social networks to increase traffic on your page as follows.

Yoast does not forget the importance of social networks in positioning. This is how you will find a section ready to link your page to your different social networks. You will find that this section has five tabs: Accounts, Facebook, Twitter, Pinterest and Google+.

Let's go to the first of these:

Accounts

You will find a list of empty fields. Each corresponding to a social network, adding a total of eight channels through which you can promote your website.

To do this, copy and paste the URL of each of the accounts you have in one of these social networks and then Save. Keep in mind that the case of Twitter, in which you will insert your user, you must place your nickname without the @ respectively.

Facebook

Here you will configure some minimum elements. Fundamentally, Yoast has a series of tools that allow you, from different social networks, to enrich the way in which your content on these networks will be seen by the rest of the users. In that sense, we refer to meta tags or Open graph, a form of information arranged in three basic elements:

Title
Image
Description

In this tab you can edit how the start or homepage of your site will look on social networks, choose an image, title and description. Then choose a default image that will be displayed when an article has no featured image or when the image is very small.

To customize the display of each content, go to the edition of any of the entries and search below the entry, the "social" icon. It is located in the area below the traffic light logo. You will find an interface where you can edit both the title and the description and image arranged for your meta tag.

You will notice that at the time of sharing your website in the social networks that you have linked from Yoast, a meta tag will be presented in an orderly manner based on the edition that you would have previously made.

Twitter

In this tab you can choose the way in which the content is displayed once you share it on Twitter, we recommend using the default option “Summary with large image”.

As in the case of Facebook, you can use Twitter to increase traffic on your website. To customize the information to be displayed on Twitter, go to the "Twitter" tab. Next, locate the same interface you used for the Facebook case, but be sure to select it from the Twitter icon.

You will see that, as in the previous case, you will find three fields to fill out. The first, for a title, the second, for a description, and the third, to insert an image. Remember to be careful with the information you provide in your meta tags, as this will be the first thing your users will see in any of the networks in which you promote your website.

Tools

As the last section, you will enter Tools. It is a set of elements that Yoast SEO offers in order to provide the owner of the page with more comfortable management. They are not fundamental to SEO. However, they can be helpful on different occasions.

In the tools view you will find three main titles:

Import and export

File Editor

Mass editor

Import and export

By clicking on this first title you will access a window with three tabs: “Import settings, Export configurations and, finally, Import from other SEO plugins”.

These options will be of great help especially if you have more than one website. And it is that as you can see in the three tabs, you can import the configuration you use for your websites from one to another, making the optimization of other websites a few minutes process.

All information related to your configuration will be stored in Zip format, which you can import to other websites and activate from this tab, by clicking on the option “import from other SEO plugins”.

File Editor

With this option you can modify, edit and even create files for WordPress installation that can be a great help for SEO. These files will depend on the characteristics of your page and content, so you should make those that, according to your criteria, are the most convenient for your page.

Mass editor

With this tool you can make large-scale changes in all the resources arranged to configure your WordPress. In the first of its tabs, "Title", you can edit the snippet title of each of your site's entries in no time. As well as the “description” tab, you can apply any editing work for the snippet.

In addition, it has a link counter that lets you know the number of external links found in each entry. So be sure to always include links that contribute to the credibility of your site and Google can position.

We hope this post will be very helpful when setting up Yoast SEO in WordPress. Do you think we missed something in the post? Tell us about your experience in the comment box.

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Create a fiverr account and earn money to fiverr - step by step guide

2019-09-24T07:47:00.004-07:00

Finding a job online or some way to earn extra money online is not always easy: you have to create a profile on the platform where there are job offers, apply to many of them, and wait nervously to see if they hire you or not.

A couple of years ago I received an urgent notification telling me that I had to pay in less than 15 days some of my bills that had delayed me, or else they would garnish my entire salary to pay them.

So I had to look for something where I was paid fast and it didn't take me long to combine it with my work at that time.

At first, I just wanted to make some short translations, to see how the matter worked and of course, I also needed to have a good extra income.

After much searching and finding places where I applied for job offers, reviewed my application, and hired me, it was going to take more than 20 days, I found Fiverr.

I realized that there I don't have to look for work, on the contrary, I publish what I want to work on, and with my own rules.

I loved that I didn't have to chase people to give me a job, but simply tell them what I do and they make their offers.

It is true that in Fiverr you only earn 5 dollars for doing mini-tasks; but I realized that this kind of thing only took me about 15 minutes to do, and that those 5 dollars could turn into hundreds every month.

I remember how happy I was when I received my first $ 5 for a short translation that only took me 10 minutes to complete.

Also, as I have used Fiverr I have found some tricks to improve my experience and increase my sales.

So here I am going to share my experiences with this platform so that you can also learn to earn money in Fiverr easy and fast!

What is Fiverr and how does it work?

Fiverr is a platform created to offer and sell digital products or services over the Internet. It works as a site where you can make publications with your skills and earn money.

We are used to that computer skills are needed to be able to handle these kinds of platforms, or to be able to make money online and I am going to show you that Fiverr is the proof of the opposite.

To start, Fiverr is a simple and easy to explore website, where you can enter to buy or sell digital products or services, this means that they are only products that can be sent by computer such as audios, writings and translations, nothing physical .

The Fiverr website was created in 2009 and already has more than 25 million purchases and sales, that is, if you want to earn extra money or make a living as a freelancer, Fiverr is the place where you have to be.

It works like an online market, in which people register and publish their offer and buyers choose the publication that offers just what they need. It's that easy, without interviews or hiring.

For buyers, it is as simple as entering the site, choosing a category, selecting an offer, receiving the service and making the payment.

For the sellers the process is equally practical, you just have to register and choose what you want to sell, which does not have to be anything complex or out of this world.

It can be a translation into another language, write a 500-word text, give a dance lesson, give advice, sing a poem, design a logo ... Whatever you know how to do, something small, fast and easy.

When you choose what you want to sell, you will make a publication or gig in which you offer your service or your digital product, remember that it is about micro services, so prices should be between $ 5 and $ 10 on average, for someone Just starting on the platform.

Your ad will be public and when you choose you just have to send your finished service or product and receive payment.

The good thing that there are millions of users in Fiverr is that there will always be someone interested in what you offer, and when you make sales you will receive a rating that will make you level up, the more levels you go up, the more sales you can make successfully.

How to put Fiverr?

Unfortunately, the Fiverr website is no longer available in Asia, and there is no way or option to change the platform to view it in Asia.

In 2014, after having triumphed as a new concept of online work, Fiverr decided to launch a Asia version of its website so that people from Asia -speaking countries could register easily.

However, in 2017 Fiverr withdrew its version in Asia and left only the website in English (they gave no explanation as to why they did this).

The good news is that despite this, you can continue to publish your offers in Asia without any problem, and get customers who speak this language even if you have to navigate the page in English.

What can you sell at Fiverr to earn money?

In Fiverr you can sell almost anything you can deliver in a digital format such as: translations, logos, infographics, generate followers on social networks, research, photographs, sound effects, review of applications, delivery of pamphlets ...

It is important that you remember that Fiverr works as a market where you offer micro products that can be delivered quickly so that most products or services have a value of $5.

Think about this when you are going to choose what you are going to do, it must be something you are willing to do for only $5.

It will be very easy to locate an offer because in Fiverr because they are classified by categories.

You will find eight categories; I will give you an idea of the content of each one to make it easier for you to find the one that fits what you want to do.

First, there is the category of graphic design (graphics & design), where everything that has to do with visual works is found.

In this category you can publish offers to design logos, pamphlets, product and gift packaging, invitation cards, book covers, PowerPoint presentations, editions with Photoshop ...

Here are some examples of the offers at this time: "Design themed birthday invitations for $10" or "Designs for t-shirts and tattoos for $15"

The category of digital marketing (digital marketing) groups everything that has to do with promotion of web pages, social networks and electronic market, that is, advertising, for example: “I will create a high quality animated video for $ 5” or “ I will add your business or your website in 30 directories for $5 ”

One of the most sought-after categories with the most offers are writing and translation (writing & translation), in addition to translating texts into other languages, including transcription of documents, research, review and editing of content and writing of letters, summaries, books, legal texts ...

It really includes anything you can write about, these are some offers, so you have an idea: "I will write an article on technology for $10" or "I will write a speech for the groomsman for $20"

The animation and production of videos and audios, are in two separate categories "Video & Animation" and "Music & Audio", which brings together everything that has to do with design, creation, production, editing and promotion of video and audio files.

If you have skills for these topics, here are some services you can sell on Fiverr: “I will make a splendid anime music video for $10,” “I will make a nature video for your song for $5,” or “I will write for you a Ukulele Jingle for $10 ”

The next category is for computer, technology and programming connoisseurs (Programing & Tech)

If you have knowledge about programming websites and mobile applications or about the technical support of computers, this is an excellent way to provide it remotely and charging in dollars, you can offer consulting services for programs such as WordPress or solve software problems for 5$ to $20

The most general category in Fiverr is Business (Business), from financial assistance and being a virtual assistant to the delivery of pamphlets.

Here are some offers in the Business category: “Design modern PowerPoint presentations for $10” “I will make a psychic consultation about your career for $5” or “I will place 20 pamphlets in the city of Los Angeles for $10”

If you have not found an idea to start making money at Fiverr, surely in the last category you will find what you are looking for, and it has to do with art, fun and lifestyles (Fun & Lifestyle)

Artistic people, with a great personality or with the potential to use their hands, will find their place in this category, which offers online tutorials, crafts, drawings and paintings, couples advice, astrology, challenges, challenges and jokes.

I am sure that you have something to contribute and a great skill that you can sell in Fiverr in any of the categories, you just have to enter the page and let your imagination fly.

How to register with Fiverr

1. Go to the Fiverr website

The first step to register with Fiverr is to enter their website to fill out the registration form. Creating your Fiverr account is free and it will not take you more than 2 minutes to do so.

Register for Free At Fiverr Here

2. Sign up with your email

When you are on the Fiverr website, you should go to the upper right and click on the button that says Join to begin the registration process.

Then you will get a small window with the options that Fiverr offers you so you can register.

You can register using two options, your Facebook account or your Google account, or you can also use an email other than the email you use on your social networks.

The difference between the two options, using your Facebook or Google account or using a different email, is simply a personal decision.

If you want to register quickly, choose the first option to use your Facebook account or your Google account, you will only have to give Fiverr permission so that you can use your public profile data, such as age, first and last name, email, among others.

On the other hand, you can use the last option to register with an email that is not linked to your social networks, so you will have more control and you can separate things from work from personal.

In my opinion I recommend that you choose the second option, use an email that is not linked to your social networks.

No matter what option you have chosen, I will explain both options in detail so you do not miss anything. Although the process is very similar in both cases.

If you chose to register through your Facebook or Google account, a window will appear indicating your name and username and email automatically, because as I told you before, this option is the fastest.

You just need to click on Join to accept the terms and conditions, and have your account ready to start earning money at Fiverr.

In the future when you want to connect to Fiverr, you can log in with your Facebook or Google account, depending on the option you have chosen.

Otherwise, if you chose the second option, a window will appear asking for your username and password.

You just have to enter your username and password, this information is very important that you do not forget, since you will need it whenever you want to access your Fiverr account.

Some errors may arise at the time you are registering your information, do not be alarmed, it is normal.

If you see an error like the one indicated in the following screenshot, it means that the name you entered is very short, you must choose a longer name or simply add some numbers of your choice.

Another problem that may arise is that the name you wish to enter is already registered, so you must enter a different username or add numbers to obtain a different username. I leave you a capture so that you orient yourself better.

If everything goes well, you will arrive at a window like the one that I indicated in the following screenshot, which shows the name as accepted, it would only be necessary to indicate your password, which must contain at least 8 characters.

For the password, it is a good idea to combine upper and lower case letters, and add numbers to have a strong password. Remember that safety must be taken into account.

This does not mean that you put a password difficult to remember, an easy password to remember for me, it could be "Migato7" (without the quotes), because I adore my kitten and my favorite number is 7. So I can meet a level acceptable security.

3. Verify your email

You can skip this step if you chose to register using the first option through your Facebook or Google account, remember that it was the quick option. A screen like the following will appear.

If you chose the second option, you will have to verify the email you entered.

Surely already Fiverr will have sent you the verification email, but if the email does not arrive, you can request another one by clicking on RESEND EMAIL. You can guide yourself in the following screenshot.

You only have to go to the email you indicated, look for the confirmation email.

Click to confirm the email of your Fiverr account.

!! Congratulations!! ... Your account is already registered and confirmed. You just need to edit your profile, you will do that depending on the services you want to provide in Fiverr.

Now, you have everything you need to start earning money at Fiverr. Well done!

How to publish a gig on Fiverr

Publishing a gig on Fiverr is very simple: enter your Fiverr account with your email and password, and then click on Become a seller (become a seller). From there, you can create your ad and publish it to start earning money with Fiverr.

The gig, is the way in which the publications in Fiverr are called, are nothing more than small publications with images in which you offer your product, service or skill.

When you have your account, I recommend you take a walk through the categories, so you can see all the options you have to sell.

Above this article, in the section "What can you sell in Fiverr to earn money" you can see what are the categories in Fiverr and some examples of publications, so it will be easier to decide what you are going to publish.

The next step is to enter your account and realize your idea. At the top of the screen you will find a button that says “Become a seller”.

When you click on it, it will take you to the main sellers page, there select the green “Become a seller” button again.

In the first forms you will place information about yourself, your profession and your tastes, you can activate google translate to see the page in Spanish, I will also show you what each of the data you are asked for means.

First you will complete your personal data, your name (First Name) and your last name (Last Name) and you will upload a profile picture, this is the photo that your buyers will see, so try to make it serious, professional or fun depending on what you are going to sell.

To upload your photo you just have to click on the circle with the camera and select it in your files.

Then you will write a short description about yourself in (Description) and you will add the languages you speak in (Languages).

In the next step you will complete the security information of your account, you will only add your email (email) and your phone number (Phone Number).

In the professional information form, you will select your area of experience or occupation (Your occupation) according to the categories that I explained in “What can you sell in Fiverr to earn money”

Then complete your availability, (Full time) for full time and (Part time) for part time; your monthly income in (Monthly Income), less than $ 500, between $ 500 and $ 1000, more than $ 1000 and your skills in (skills)

When you add your first skill, below in small letters you will find suggestions (suggestions) in which you just have to click to add them.

The next thing to complete is your education data in (education), your diplomas and certificates in (certification) and the address of your web page in (personal website), just in case you have one.

When finished, click on “continue”, and in the last module you can link your Google, Facebook or LinkedIn account by clicking on “connect” (connect).

You have already completed your profile as a seller to earn money in Fiverr, all these steps you will not have to repeat them the next time you want to publish, you will only complete the forms the first time to become a seller.

Yes now! let's go for your first gig, selecting the green button that says “continue and create your first gig” (continue & create your first gig).

The first thing you are going to fill out is the general view of your gig (Overview), then you are going to put the title of your gig in (Gig title), it must be a direct and simple answer to the question “What will you do?” For example "I will translate 500 words for $5."

Then select from a category that I explained above, and some keywords from your post.

The next step is one of the ones that interest us the most, how much are you going to charge ?; To earn money in Fiverr you can create a basic package or 3 different types of packages with special services depending on what you are going to sell.

To translate each of the items on the list you can copy and paste them into a Google translator or use the web page translation tool.

On the next page, you will make a description of what you offer exactly, for example, if you make greeting cards you can indicate the size, styles, format and delivery time.

In the module of (requirements) you will write the requirements and instructions that the buyer must follow to successfully obtain your product or service, such as filling out a form, sending a file or choosing a model.

You're almost done, just add images, documents or videos to your gig's gallery and publish.

And out! Click on “Done” and get ready to start earning money at Fiverr because buyers can now see your post.

How much can you earn on Fiverr?

If you are wondering how much money you can earn using Fiverr, the quick answer is that you are the one who decides how much you want to get.

As I told you before, Fiverr is like a kind of online market, only that instead of selling your physical items, you offer digital services, like the ones I mentioned above in “What can you sell in Fiverr to earn money?”

Therefore, as it is a service of yours, only you are the one to place the price you think is convenient.

At the beginning Fiverr stood out for representing simple and very economical services, but little by little the site has been growing and now, there are projects of any price.

To put an example, on the official website of Fiverr, the category of Graphic Design (Graphics & Design), I looked for some prices for logo designs (logo design), because the surprise is that prices vary between $ 5 to $ 10,000.

Of course, the person who is charging $ 10,000 is nothing more and nothing less than Rob Janoff, the creator of the Apple logo, only with that, we know the reputation of that character.

So, to get an idea about the price you should place at your service, you can ask yourself personally how much would you pay for the service you are going to provide? taking into account the quality of the product you are going to deliver.

To be realistic, and as a rule, at any start of any project, in the first month you will have little income or in the worst case no income, but is this bad? Do not.

Because that's how you are going to start modifying your gig, or profile until the clients begin to see your potential and that is where you will see that the results will improve significantly.

In addition, you can include extra services or improve your gig through optional alternatives for the buyer and thus increase your earnings, for example, you can shorten the delivery time and charge a little more, or offer personalized assistance, etc.

As you can see, it is very difficult to give an exact number in terms of your earnings at Fiverr, because there are many things to take into account.

But I can tell you, that once you start you get the first sale, the second one will become easier for you, and even more so with the third one, and so on you will increase your profits.

Tips to sell more on Fiverr

The Fiverr page has a huge number of sellers, so it is not enough to publish your gig and ready, you need to make up your publication, make it more attractive to buyers to excel and thus be able to sell more in Fiverr

To improve your gig and make it more attractive, I will give you some very useful and practical advice.

An advantage of Fiverr is that it allows you to customize your gig as you wish, so it is very important to take into account certain attributes, such as delivery time, sales quantity, market competition, reputation, etc.

The main key to success in Fiverr is to have all these attributes in your favor.

Remember that generally, buyers at Fiverr look for immediate solutions, tasks that you can deliver in a period not exceeding 48 hours.

Having a short delivery time, your gig can stand out from other gigs in the same category, that is, from the competition.

To place the price of your gig, it is also important to consider a balance between quantity and quality.

Quality should always be the maximum possible, because it depends on your reputation.

As for the quantity, it is a personal decision, because many people prefer to do many things of good quality, but short and economical.

To mention an example, translate 500 words, instead, other people seek to do less things but at a higher cost, such as translating a book.

As a beginner, it is better to do many small things and of excellent quality at a competent price, which you think is convenient, so you can gradually increase your reputation; The minimum price of Fiverr is $ 5.

There is a lot of competition in the Fiverr market, it is recommended that you dedicate yourself to observe gigs related to your service and see what things they do not offer that you can offer, or in the best case improve your gig, either by decreasing the time Delivery, price, etc.

As for the reputation, it is an attribute that depends more on the quality than on the number of sales, strive to always give your best.

To earn money in Fiverr you don't have to have advanced knowledge, you just have to choose to provide a service that you like to do.

In addition, Fiverr has a very complete section to help you complete the profile, publish a gig, and many other tools that will help you grow very quickly.

The downside is that it is in English, but even so, they are just videos that, in a very detailed way, will help you develop your skills.

The section has a lot of explanation, moreover, if the video tutoring is not clear, you can click on the green link (for more information) to access a page with more information step by step.

Remember that you can also use the Google translator, so you can better guide yourself.

Now you can start making money at Fiverr, as you can see it is easy and fast, and you don't need to have technical knowledge to start, just motivation and desire to do something new.

And you, what are you going to do your gig to earn money on Fiverr? Leave me a comment below and tell me!

Want to know how to make technical work easier and safer? Then visit First Secure Website.

How to make a home page slider easy in WordPress website

2019-09-21T13:10:00.003-07:00

Create a slider in your WordPress website:

I have lost the habit of doing slider reviews. But today, I relive my old habits by offering you a review of the Sliding Smart Slider 3 plugin.Not only is it the best complement for the slider, but it is also an example that all other add-ons of the same type should follow. So, let's take a look and judge whether it's worth it or not.

You should know that this is a premium plugin, but a free version is also available, with more options than some premium add-ons.

Its advantages:

amazing interface
Free version with many functions
Easy to use
Good board to see

Its disadvantages:

The delete button must be used
Learning animations takes a little time

In summary :

What is Slider Smart 3?

Smart Slider 3 is an add-on that you can use to create sliders and place them anywhere on your site. You can put everything you want along with its powerful animations, refined between slides (paid version), create layers of animations to move things in the slider.

Creating a slider

At the beginning, you will be welcome in your sliders for the useful resources located on the left. You can display your sliders by name or by creation date. You can also choose a lot of small practical actions, but the main action is much larger and more visible with a nice design.

Note that all the action buttons you use to add a slider are green, the secondary side action buttons are blue and the rest of the buttons are gray.

Add a slider

If you have the free version, you will have access to four free sliders. If you have the pro version, you will have access to a library with more than one pre-built 100 slider, which can give you an excellent starting point.

Slider from nowhere

If you want to start a new project, start by selecting a template. The free version offers four models, while the premium version features 11 models.

Once created, you can start by defining general options and adding slides. You probably want to change the general settings first and then adjust it as necessary once you have created some sliders.

The options in the slider

Two sections with tabs give you access to a multitude of options. The first section defines the real parameters, the second section focuses on the visual.

The first section allows you to change general settings, size, auto play, layer animation, optimization and other advanced settings.

The second section allows you to control the user interface elements created by the slider. Arrows, bubbles, automatic game control, thumbnails, shadows and more.

Slide settings

Most of your time will be used in the slide editor to assemble your slide. Although Smart Slider responds, its interface adapts to high resolutions. Your layers will be listed on the left.

Scroll over a layer to see it highlighted in the preview area. Click on a layer to reveal the details in the table below, where you can modify the details of the last one, the animations (premium version) and the layer settings.

You can use the visual editor to change the position of the layer by dragging and dropping. You can achieve the same result using the positioning options in the layer tab. Another small detail: undoing an action with cmd + z works very well.

When you click on an item, it will be added to the list of layers and preview. Start editing immediately and you will see everything in real time in the preview. Each item has many options that you can modify. This is another area where Smart Slider excels. Take a look at the font settings for an article:

Not only can you set colors, line heights, spacing and other elements, you can preview, add an additional CSS and choose from the presets on the right. You can even save your settings as a new preset, which will minimize the time you need to spend on your items.

Above the preview area, you can find the slide settings. A name, description and link, in addition to background, animation and other options.

Animation layers

The pro version gives you advanced animation options to create movement in your layers. The result is best displayed on a home page.

When creating animations, you can define in / out / loop animations and manage events such as clicking, when the mouse enters, when the mouse is turned off and more. You can place your animations on a timeline that supports drag and drop ».

This essentially turns Smart Slider into something similar to a video editor. The process is essentially the same, it places the events on a timeline that tells you when an event starts, the time it takes and when it ends.

Once this is done, each slider can be displayed using a short code, using the Smart Slider icon in the article editor or using the PHP code.

Summary:

Smart Slider represents what all add-ons of the same type have to offer, and what each one should aim for. You can make an opinion by downloading the free version.

How to add a contact form in WordPress website

If you want to compare with two different product and check price many different E-Commerce website then visit this website. Website name is tryshoping.

How to add a contact form in WordPress website

2019-09-20T12:27:00.002-07:00

Add a contact form:

In this tutorial I will teach you to insert a contact form in your posts or pages in less than 32 minutes.

Check out the following video to find out how:

Contact forms are essential so that anyone interested in your products, services or simply asking you something can do it quickly and easily.

When filling and sending it, you automatically receive an email with your data and your message. This way you can stay in touch with your subscribers, create good relationships and answer any questions or questions they may have.

If we were to program our website with HTML or something similar, we would need a code to create the form, something that few know.

But with WordPress everything is very different!
How can you see, it's a very fast process.

What you need is a plugin called "Contact Form 7".

Steps to Insert a Contact Form with Contact Form 7
1. Once the plugin is installed, on the Contact part on the left side of your Dashboard, click Add New.

2. Then select the language (Spanish) and the main menu will appear.

3. Name your form

4. If necessary, modify the fields that are already included. (You can also add new ones like phone or whatever you want. We will see more of this in another tutorial).

5. Add the email to which you want the emails sent.

6. Click on “Save”. A short code or code will appear in brown with white letters. Select it, right click> copy

7. Finally, enter the page or post where you want to insert the form. In the main editor, right click> paste.

8. Publish and go! You can see your contact form.

This was all for the tutorial.
Other-post

Find same product low price in many shopping site and compare between two product

How to make quick money with Fiverr: step by step guide

2019-09-19T09:47:00.002-07:00

How to make quick money with Fiverr:

Earning $5 at once may not seem like much, but when you need make quick money to cover certain expenses, those small sales can Become hundreds of dollars in a few minutes.

That is the idea of Fiverr, an online platform where users sell their products and services for $5 each.

And yes, 5 dollars may not sound like a lot, but I want to show you in this article a guide with which you will get an extra salary based on raising $5 in a very simple way.

What to sell to earn money in Fiverr:

If you've never heard of this page before, You will be wondering what can be sold to earn money on it. In Fiverr you can sell any thing; In fact, while I am writing this, in the "Funny and Bizarre" section they are offering:

Write your name with marijuana leaves.
Say what the buyer wants with Mickey Mouse voice.
Do a fun dance to promote what the buyer wants.
Be a laboratory rat for the buyer.

If you don't want anyone to experiment with you or you don't know how to voice Mickey Mouse, you can also make quick money selling the thousands of other products and services in Fiverr such as:

Draw someone's face as a cartoon.
Promote a business on Facebook.
Translate a document of any language you know into Bangle (maximum of 300 words)
Create a blog by installing only the basics.
Make a testimonial video about a product.

How much can you really earn for $5 each task?

The stories that can be read in the Fiverr forum on how to make money online with this platform

They have a very wide range, from users who have not sold anything after months trying, to others who have managed to do more money with Fiverr than what they earn from the salaries of their jobs.

If you think that some “gigs” (each task) are too much work for that money, you're right. In fact, you won't even earn $5 for a sale. After Fiverr takes his 20% commission, you will keep $4.

So how to make quick money and earn a lot? To succeed, you must find a product or service that costs you almost nothing to do and takes only a few minutes to do.

In a moment we will see more examples of this, but now I will explain another way for these “gigs” or tasks to be worth the time you put into them.

Take it to the next level

When you have made some sales, work to become a star seller, or at a level one or two vendor. In Fiverr, for each new level as a seller you get, they will give you extra tools to sell, such as offering extra tasks.

For example, if what you sell for $5 is a video about the town where you live, intended for people who If you want to move there, for an extra $ 40 you can spend 2 hours driving and videotaping anything your buyer wants to know more about.

At the moment, the maximum amount allowed by these extras is $100; but if you get to those evels, making money online with Fiverr can mean reaching up to a well-paid salary from home. To level up, you will need to have positive opinions from your buyers, send products or services to time, respond quickly and politely to your customers, and follow the rules.

Many members have reached level one of sellers in just one month after 10 sales.

How to make quick money with Fiverr without leveling up

Although selling these extra tasks is one of the best ways to increase your earnings at Fiverr, there are many products that are normal for only $5.

A user earned $900 selling their own eBook, and it is reasonable that something that cost you $0 in production and that you can send in a few seconds costs that.

But this user took another step: he was promoting in that eBook that he was selling others electronic books that I had for sale also at Fiverr! With what he got a free publicity, and increase the number of buyers for his other books.

Another good idea is to write a book of something concrete, sell it for 5 dollars, and insert affiliate links in it to the products you are talking about in order to make money with that eBook and affiliate commissions.

Other easy tasks that will cost you nothing and what you can do are:

Logo design (with a program that does almost all the work for you)
Video lessons (of something you know how to do)
Convert a photo into a painting (with a program that converts images to look like paintings)
Promote customer products on Facebook (if you have many friends on that social network)
Write (very short texts of about 400 words)
Sell eBooks (your own or others of which you have the rights)
Sell audio with nature sounds (you can record these sounds while you are in a quiet park reading or walking)

Some more tips to make money fast

Once you know what to sell, promote it everywhere, including among your friends, family and contacts you have to get to become a level one as a seller.

A Fiverr user used her cell phone and her pet (a bird) to record videos promoting her graphic designs and uploading them to YouTube, managing to increase her sales from 5 per day, to 15 daily sales.

When you have found something that really works, look for other similar markets and sell your products or services in them.

Open a Paypal account to access your earnings, as it is the method that will charge you less commissions to withdraw your money.

Be sure to also put your service or product in the right category, upload good photos that attract buyers visually, and make good Internet advertising to succeed.

But if you are one of those who still do not fit the online era, you will have to look for other methods to make money fast.

Have you ever bought or sold something on Fiverr? Do you know how to make quick money with other strategies? Write your comment below and tell us your experiences.

Want to know how to make technical work easier and safer? Then visit First Secure Website.

How to find buyer request on fiverr 2020

2019-09-17T14:27:00.003-07:00

Fiverr buyer request find details:

Many time we are not find fiverr buyer request. When login in to our fiverr account laptop or desktop. If you want to learn how to find your fiverr account buyer request. Then follow our instruction and find your fiverr buyer request.

So lets start how to find your fiverr account buyer request.

1. Go fiverr website.

2. Login your fiverr account.

When you will login fiverr account then it will look like the picture below.

3. Now from here, click on the more option identified in the image below.

When you will click more option then you will see buyer request option. Now when you click one the buyer request, your fiverr buyer rquest will appear.

Note: If you don't understand any instruction then comment and contact us.

Want to know how to make technical work easier and safer? Then visit First Secure Website.

.com Domain Only 699Tk

2019-07-17T03:13:00.000-07:00

Hot Offer

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I give you a hot offer. offer is a .com domain only 699Tk BDT. Regular Price is 850. If you want to get a domain with this offer then must use this promo code.
Promo code: RSSM

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How to dawnload WordPress

2019-05-27T23:38:00.005-07:00

If you want to download WordPress then -------> CLICK HERE

DOWNLOAD

How to make a login form with HTML and CSS

2019-05-12T12:21:00.001-07:00

HTML Heading tag

2019-04-04T08:42:00.000-07:00

HTML Heading tag here :

<h1>text here</h1>

<h2>text here</h2>

<h3>text here</h3>

<h4>text here</h4>

<h5>text here</h5>

<h6>text here</h6>

How to Show File Extensions in Windows 10

2019-04-03T09:08:00.002-07:00

If you want to enable file extensions flow this rules

↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧↧

Open My computer / This PC.
Click File option.
Then click change folder and search options.
Click view.
Then click Hide extensions for known file types and ok.

Basics of HTML and CSS

2019-04-02T10:50:00.001-07:00

A full-color introduction to the basics of HTML and CSS from the publishers of Wrox!

Every day, more and more people want to learn some HTML and CSS. Joining the professional web designers and programmers are new audiences who need to know a little bit of code at work (update a content management system or e-commerce store) and those who want to make their personal blogs more attractive. Many books teaching HTML and CSS are dry and only written for those who want to become programmers, which is why this book takes an entirely new approach.

Introduces HTML and CSS in a way that makes them accessible to everyone—hobbyists, students, and professionals—and it’s full-color throughout
Utilizes information graphics and lifestyle photography to explain the topics in a simple way that is engaging
Boasts a unique structure that allows you to progress through the chapters from beginning to end or just dip into topics of particular interest at your leisure

This educational book is one that you will enjoy picking up, reading, then referring back to. It will make you wish other technical topics were presented in such a simple, attractive and engaging way!

Want to know how to make technical work easier and safer? Then visit First Secure Website.

Keyboard shortcuts windows 10

2019-03-25T10:16:00.003-07:00

Laptop/PC SREEN LOCK : Windows icon + L

Exit Window : Alt + F4
Laptop/PC Off : Alt + F4
cut any file or tex : Ctrl + x
paste any file or text : Ctrl + v
change screen lock password : press Ctrl + Alt + Delete then click change password then type old password, new password and confrirm password then click arrow button.

Want to know how to make technical work easier and safer? Then visit First Secure Website.

Sura fatiha by Abdur'rahman al Ausi

2019-03-17T11:54:00.001-07:00

This is a first sura in Al Quran

Sura fatia by Abdur'rahman Al Ausi. Abdur'rahman Al Ausi is Emam of Makkah. Makkah in the country of Arab.

Makkah

Abdur'rahman Al Ausi is lucky man because he was get emam of makkah.

rssm360

What is affiliate marketing and how does it work?

What is affiliate marketing?

What are the links in affiliate marketing?

What are affiliate networks?

How do I become a merchant?

Summary

Realme 5i World Premiere

Realme 5i World Premiere

Shop & see a new dawn of phone power

কোন ভাবে পর্দা করা উত্তম। Mizanur Rahman Azhari Bangla Waz

Mizanur Rahman Azhari Bangla New Waz 2020 I **new waz**

Rank a website in google top page - step by step guide learning

5 Strategies to Rank Your Website on the First Page of Google

Google on How to Rank Category Pages

Yoast seo 2020 configuration – step by step guide free

Table of Contents

Set up Yoast SEO step by step

Custom menu

Features

Let's go to the first of these:

How to add a contact form in WordPress website

If you want to compare with two different product and check price many different E-Commerce website then visit this website. Website name is tryshoping.

Create a fiverr account and earn money to fiverr - step by step guide

What is Fiverr and how does it work?

How to put Fiverr?

What can you sell at Fiverr to earn money?

3. Verify your email

How to publish a gig on Fiverr

How much can you earn on Fiverr?

Want to know how to make technical work easier and safer? Then visit First Secure Website.

How to make a home page slider easy in WordPress website

Create a slider in your WordPress website:

Its advantages:

Its disadvantages:

In summary :

What is Slider Smart 3?

Creating a slider

Add a slider

Slider from nowhere

The options in the slider

Slide settings

Animation layers

Summary:

How to add a contact form in WordPress website

If you want to compare with two different product and check price many different E-Commerce website then visit this website. Website name is tryshoping.

How to add a contact form in WordPress website

Add a contact form:

How to make quick money with Fiverr: step by step guide

How to make quick money with Fiverr:

What to sell to earn money in Fiverr:

How much can you really earn for $5 each task?

Take it to the next level

How to make quick money with Fiverr without leveling up

Some more tips to make money fast

Want to know how to make technical work easier and safer? Then visit First Secure Website.

How to find buyer request on fiverr 2020

Fiverr buyer request find details:

So lets start how to find your fiverr account buyer request.

1. Go fiverr website.

2. Login your fiverr account.

3. Now from here, click on the more option identified in the image below.

Note: If you don't understand any instruction then comment and contact us.

Want to know how to make technical work easier and safer? Then visit First Secure Website.

.com Domain Only 699Tk

Hot Offer

.com Domain

Only 699Tk.

How to dawnload WordPress

DOWNLOAD

How to make a login form with HTML and CSS

HTML Heading tag

HTML Heading tag here :

<h1>text here</h1>

<h2>text here</h2>

<h3>text here</h3>

<h4>text here</h4>

<h5>text here</h5>

<h6>text here</h6>

How to Show File Extensions in Windows 10

Mizanur Rahman Azhari Bangla New Waz 2020 I new waz