This year I had the Honor of being part of the opening Keynote at #C3NY, Conductor’s Web Presence Management conference. I also hosted a breakout session on How to Measure the ROI of Content using Searchlight. The conference was off the hook fun, informative, inspiring and in our case rewarding! Conductor awards Searchies in different […]

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MVP Searchlight Certification It is a testimony to how easy Conductor’s Searchlight is to use and learn that I have never had any formal training, yet, I was able to pass the MVP Certification. I scored 96% with 24 out of 25 correct answers. I am disputing the one I did get wrong as all […]

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Storify Embed of the #DiSiWebinar The Rise of Employee Advocacy in the Digital Business Landscape With Charlene Li @CharleneLi and An Le @MissAnkle [View the story “#DiSyWebinar The Rise of Employee Advocacy in the Digital Business Landscape” on Storify]

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Is the Google Tag Manager Fundamental Course for you? Almost everyone should take the Google Analytics Academy’s “Google Tag Manager Fundamentals course” course. Okay, maybe not if you’re a Nurse or FBI Agent without a website. But if you touch any field of digital marketing then Google Tag Manager is like Yoga. It’ll change your […]

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Guaranteed results for SEO is Bullshit. Anyone who’s been around SEO for a while realizes that there’s a dark side. The industry has a lot of snake oil salesman and quite a few snakes. I get reminded about this weekly if not daily with email messages soliciting me to “improve your SEO Guaranteed”.  People can also […]

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Guaranteed results for SEO is Bullshit. Anyone who’s been around SEO for a while realizes that there’s a dark side. The industry has a lot of snake oil salesman and quite a few snakes. I get reminded about this weekly if not daily with email messages soliciting me to “improve your SEO Guaranteed”.  People can also […]

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4th annual Dpharm: Disruptive Innovations to Advance Clinical Trials Storify from Twitter and Instagram from the Disruptive Innovations #DPharm2014 event held September 11-12, 2014 at the The Fairmont Copley Plaza, Boston, MA. IF I missed somethign of yours that you would like to include please reach out to me on Twitter @Josepf. [View the story […]

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FDA Guidance Social Media & Digital Media The FDA certainly does not “seem” to favor Social Media. However, the truth may be different. Find me on Linkedin to ask specific questions or to inquire about speaking engagements or training workshops on social media for Pharmaceuticals. I am not providing you with guidance myself in this post. […]

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I love Scoopit but it was so hard to Brand and integrate. As of July 23rd, 2014 that is no longer true. See Scoopit’s post Introducing Templates, Embedded Topics, and WordPress Integration through Scoop.it. Shot a quick and dirty video showing the main features found here: //www.youtube.com/watch?v=qJakZIFXU9k   You can now: Brand your topics with […]

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LinkedIn has a growing Spam problem Last Saturday I received 13 LinkedIn Connection requests and 12 of them were SPAM.  This can be hard to tell on your phone and I now realize I made some past mistakes accepting requests without taking a deep enough look at the profiles.  My mistake?  I relied on my […]

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Social Media works for Business and Brand Marketing, IF, you know how to do it right!  Get 3 great courses all at 80% off! View this email in your browser I get paid to help Marketing Agencies, PR Firms, and Fortune 1000’s figure out how to market themselves using social media. Learn how to market […]

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