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<channel>
<title>Schwartz Communications Podcasts</title> 
<link>http://www.schwartz-pr.com/</link> 
<language>en-us</language> 
<copyright>Copyright 2009 Schwartz Communications, Inc.</copyright> 
<itunes:subtitle>Spotlight on New Media</itunes:subtitle> 
<itunes:author>Schwartz Communications, Inc.</itunes:author> 
<itunes:summary>Schwartz podcasts explore what's happening in the world of business communications.</itunes:summary> 
<description /> 
<itunes:image href="http://schwartzpr.cachefly.net/schwartz_badge.jpg" /> 







<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/SchwartzPodcasts" /><feedburner:info uri="schwartzpodcasts" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><media:copyright>Copyright 2009 Schwartz Communications, Inc.</media:copyright><media:thumbnail url="http://schwartzpr.cachefly.net/schwartz_badge.jpg" /><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Management &amp; Marketing</media:category><itunes:owner><itunes:email>jmoran@schwartz-pr.com</itunes:email><itunes:name>Schwartz Communications, Inc.</itunes:name></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"><itunes:category text="Management &amp; Marketing" /></itunes:category><feedburner:feedFlare href="http://www.podnova.com/add.srf?url=http%3A%2F%2Ffeeds.feedburner.com%2FSchwartzPodcasts" 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<title>Fast Company's Bill Taylor talks about "Mavericks at Work"</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/pgYqCzT3Tc4/Schwartz_BillTaylor.mp3</link>
<description>Podcast: Fast Company founder explains how the best organizations are able to thrive in the marketplace by rethinking the logic of how business gets done.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Fast Company founder explains how the best organizations are able to thrive in the marketplace by rethinking the logic of how business gets done.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_BillTaylor.mp3</guid> 
<pubDate>Tue, 16 June 2009 12:00:00 EST</pubDate> 
<itunes:duration>9:15</itunes:duration> 
<itunes:keywords>Ross Levanto, Schwartz Communications, Bill Taylor, Fast Company, Mavericks at Work</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/pgYqCzT3Tc4/Schwartz_BillTaylor.mp3" fileSize="4443796" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_BillTaylor.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/pgYqCzT3Tc4/Schwartz_BillTaylor.mp3" length="4443796" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_BillTaylor.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Schwartz Communications Vice President Mark McClennan discusses investing in public relations.</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/zPnF53mK4mk/Schwartz_PRSA.mp3</link>
<description>Podcast: Following his presentation to the PRSA Counselor's Academy, Mark McClennan provides insights on the importance of achieving measurable PR results and the need to invest in marketing and PR during difficult economic times.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Following his presentation to the PRSA Counselor's Academy, Mark McClennan provides insights on the importance of achieving measurable PR results and the need to invest in marketing and PR during difficult economic times.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_PRSA.mp3</guid> 
<pubDate>Tue, 9 June 2009 12:00:00 EST</pubDate> 
<itunes:duration>2:42</itunes:duration> 
<itunes:keywords>Mark McClennan, PRSA, Silver Anvils, Schwartz Communications, measureable PR results, PR investment</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/zPnF53mK4mk/Schwartz_PRSA.mp3" fileSize="2704515" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_PRSA.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/zPnF53mK4mk/Schwartz_PRSA.mp3" length="2704515" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_PRSA.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Schwartz Communications Vice President Ross Levanto discusses XSITE 2009 with Xconomy's Bob Buderi.</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/cFqF9KSyT6A/Schwartz_XSITE2009.mp3</link>
<description>Podcast: June 24 conference will celebrate New England innovation and showcase the panorama of transformative efforts underway in the region in such fields as energy, life sciences, robotics, cloud and mobile computing, and transportation.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>June 24 conference will celebrate New England innovation and showcase the panorama of transformative efforts underway in the region in such fields as energy, life sciences, robotics, cloud and mobile computing, and transportation.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_XSITE2009.mp3</guid> 
<pubDate>Thu, 28 May 2009 12:00:00 EST</pubDate> 
<itunes:duration>7:24</itunes:duration> 
<itunes:keywords>Ross Levanto, Xconomy, Bob Buderi, Schwartz Communications, XSITE 2009, Summit for the Innovation Economy</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/cFqF9KSyT6A/Schwartz_XSITE2009.mp3" fileSize="3555203" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_XSITE2009.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/cFqF9KSyT6A/Schwartz_XSITE2009.mp3" length="3555203" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_XSITE2009.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Schwartz Communications New Media Strategist Chuck Tanowitz hosts forum with Universal Hub's Adam Gaffin.</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/Rfnayk3hZX8/Schwartz_Gaffin.mp3</link>
<description>Podcast: Interactive discussion examines the changing media landscape and the emergence of �grassroots� journalism in cities across the US.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Interactive discussion examines the changing media landscape and the emergence of �grassroots� journalism in cities across the US.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_Gaffin.mp3</guid> 
<pubDate>Mon, 13 Apr 2009 12:00:00 EST</pubDate> 
<itunes:duration>48:16</itunes:duration> 
<itunes:keywords>Chuck Tanowitz, social media, Adam Gaffin, Schwartz Communications, Universal Hub, Boston Globe</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Rfnayk3hZX8/Schwartz_Gaffin.mp3" fileSize="46334763" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Gaffin.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Rfnayk3hZX8/Schwartz_Gaffin.mp3" length="46334763" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Gaffin.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Schwartz Communications clean tech expert Mike Farber re-caps 2009 Going Green East conference.</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/F13DmMcqRWk/Schwartz_2009GoingGreen.mp3</link>
<description>Podcast: Observations on the most significant trends in the cleantech industry.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Observations on the most significant trends in the cleantech industry.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_2009GoingGreen.mp3</guid> 
<pubDate>Mon, 23 Mar 2009 12:00:00 EST</pubDate> 
<itunes:duration>4:31</itunes:duration> 
<itunes:keywords>Mike Farber, Going Green, AlwaysOn, Schwartz Communications, green tech, venture capital</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/F13DmMcqRWk/Schwartz_2009GoingGreen.mp3" fileSize="3247882" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_2009GoingGreen.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/F13DmMcqRWk/Schwartz_2009GoingGreen.mp3" length="3247882" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_2009GoingGreen.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Scott Kirsner discusses his latest book, "Inventing the Movies."</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/-FinyTv3ht4/Schwartz_Kirsner.mp3</link>
<description>Podcast: Noted technology writer explains how new technologies and business models have helped Hollywood survive and thrive from the 1890s to today.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Noted technology writer explains how new technologies and business models have helped Hollywood survive and thrive from the 1890s to today.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_Kirsner.mp3</guid> 
<pubDate>Tue, 23 Dec 2008 12:00:00 EST</pubDate> 
<itunes:duration>11:17</itunes:duration> 
<itunes:keywords>Scott Kirsner, Inventing the Movies, John Moran, Schwartz Communications, Nantucket Conference, venture capital</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/-FinyTv3ht4/Schwartz_Kirsner.mp3" fileSize="8121470" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Kirsner.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/-FinyTv3ht4/Schwartz_Kirsner.mp3" length="8121470" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Kirsner.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Sramana Mitra on Entrepreneur Journeys</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/VqBlPPKeeRI/Schwartz_Mitra.mp3</link>
<description>Podcast: Forbes columnist and serial entrepreneur speaks out on VCs (they need to do more leading and less following), the upside to today's economic climate, green tech opportunities and the urgent need to improve education.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Forbes columnist and serial entrepreneur speaks out on VCs (they need to do more leading and less following), the upside to today's economic climate, green tech opportunities and the urgent need to improve education.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_Mitra.mp3</guid> 
<pubDate>Wed, 22 Oct 2008 12:00:00 EST</pubDate> 
<itunes:duration>15:00</itunes:duration> 
<itunes:keywords>Sramana Mitra, Miranda Coykendall, Schwartz Communications, Forbes, Entrepreneur Journeys</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/VqBlPPKeeRI/Schwartz_Mitra.mp3" fileSize="14406217" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Mitra.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/VqBlPPKeeRI/Schwartz_Mitra.mp3" length="14406217" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Mitra.mp3</feedburner:origEnclosureLink></item>





<item>
<title>The Social Web is the Web</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/e8ILiOpw6hs/Schwartz_McCarthy.mp3</link>
<description>Podcast: CNET's Caroline McCarthy on the corporate world's use (often clumsy) of social media.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>CNET's Caroline McCarthy on the corporate world's use (often clumsy) of social media.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_McCarthy.mp3</guid> 
<pubDate>Tue, 21 Oct 2008 12:00:00 EST</pubDate> 
<itunes:duration>10:54</itunes:duration> 
<itunes:keywords>John Moran, Caroline McCarthy, Schwartz Communications, CNET, The Social, DIGG, Twitter, Facebook, LinkedIn</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/e8ILiOpw6hs/Schwartz_McCarthy.mp3" fileSize="7847419" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_McCarthy.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/e8ILiOpw6hs/Schwartz_McCarthy.mp3" length="7847419" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_McCarthy.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Millenial Generation Accelerates Adoption of Social Media in Workplace</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/z5POoiYTsIw/Schwartz_Alsop.mp3</link>
<description>Podcast: Wall Street Journal's Ron Alsop on the impact of twenty-somethings in today's corporate environment.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Wall Street Journal's Ron Alsop on the impact of twenty-somethings in today's corporate environment.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_Alsop.mp3</guid> 
<pubDate>Fri, 03 Oct 2008 12:00:00 EST</pubDate> 
<itunes:duration>9:48</itunes:duration> 
<itunes:keywords>John Moran, Ron Alsop, Schwartz Communications, Wall Street Journal, The Trophy Kids, Facebook, LinkedIn</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/z5POoiYTsIw/Schwartz_Alsop.mp3" fileSize="7056222" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Alsop.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/z5POoiYTsIw/Schwartz_Alsop.mp3" length="7056222" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Alsop.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Insights from Katie Fehrenbacher at the Going Green Conference</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/y4DmB6hTzF8/Schwartz_GoingGreen.mp3</link>
<description>Podcast: Earth2Tech Editor discusses the latest trends in green technology.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Earth2Tech Editor discusses the latest trends in green technology.</itunes:summary>
 
<guid isPermaLink="false">http://schwartzpr.cachefly.net/Schwartz_GoingGreen.mp3</guid> 
<pubDate>Fri, 19 Sep 2008 12:00:00 EST</pubDate> 
<itunes:duration>5:41</itunes:duration> 
<itunes:keywords>Mike Farber, Katie Fehrenbacher, Schwartz Communications, Going Green, Earth2Tech</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/y4DmB6hTzF8/Schwartz_GoingGreen.mp3" fileSize="4088815" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_GoingGreen.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/y4DmB6hTzF8/Schwartz_GoingGreen.mp3" length="4088815" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_GoingGreen.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Who Really Founded Facebook?</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/lUS1LMQyoEY/Schwartz_Greenspan.mp3</link>
<description>Podcast: Aaron Greenspan makes his claim to being the person that started Facebook.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Aaron Greenspan makes his claim to being the person that started Facebook.</itunes:summary>
 
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<pubDate>Tue, 02 Sep 2008 12:00:00 EST</pubDate> 
<itunes:duration>10:22</itunes:duration> 
<itunes:keywords>Aaron Greenspan, Mark Zuckerberg, Schwartz Communications, John Moran, Facebook, Harvard, Authoritas</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/lUS1LMQyoEY/Schwartz_Greenspan.mp3" fileSize="7458090" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Greenspan.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/lUS1LMQyoEY/Schwartz_Greenspan.mp3" length="7458090" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Greenspan.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Insights from Steve Biondolillo on branded, special-event fundraising</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/2K6Eb5afrEw/Schwartz_SteveB.mp3</link>
<description>Podcast: Marketing pioneer discusses signature event promotions and his use of poetry to inspire audiences.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Marketing pioneer discusses signature event promotions and his use of poetry to inspire audiences.</itunes:summary>
 
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<pubDate>Wed, 16 Jul 2008 12:00:00 EST</pubDate> 
<itunes:duration>10:38</itunes:duration> 
<itunes:keywords>Steve Biondolillo, Biodolillo Associates, Schwartz communications, John Moran, signature event</itunes:keywords> 
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<title>BIO 2008 - Kevin Giese discusses BioMS Medical's pioneering work on drugs to treat multiple sclerosis</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/NDfZNfhfWj0/Schwartz_BioMS.mp3</link>
<description>Podcast: BioMS Medical's CEO talks about new treatments for MS, the licensing agreement with Eli Lilly and his company's selection as Canada's 2008 Biotech Company of the Year.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>BioMS Medical's CEO talks about new treatments for MS, the licensing agreement with Eli Lilly and his company's selection as Canada's 2008 Biotech Company of the Year.</itunes:summary>
 
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<pubDate>Mon, 23 Jun 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:05</itunes:duration> 
<itunes:keywords>Kevin Giese, BioMS Medical, multiple sclerosis, schwartz communications, MS</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/NDfZNfhfWj0/Schwartz_BioMS.mp3" fileSize="2221897" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_BioMS.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/NDfZNfhfWj0/Schwartz_BioMS.mp3" length="2221897" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_BioMS.mp3</feedburner:origEnclosureLink></item>





<item>
<title>The Ultimate Save - Olympic hero Jim Craig is now working to protect people from the silent killer known as Triple-A</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/0ED7rEIOVEw/Schwartz_JimCraig.mp3</link>
<description>Podcast: The legendary U.S. Olympic goaltender talks about the Miracle on Ice and his current work on the Ultimate Save Campaign. Teaming up with Gore Medical, Craig is speaking out to make people aware of the silent killer known as Abdominal Aortic Aneurysm.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>The legendary U.S. Olympic goaltender talks about the Miracle on Ice and his current work on the Ultimate Save Campaign. Teaming up with Gore Medical, Craig is speaking out to make people aware of the silent killer known as Abdominal Aortic Aneurysm.</itunes:summary>
 
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<pubDate>Thu, 05 Jun 2008 12:00:00 EST</pubDate> 
<itunes:duration>14:46</itunes:duration> 
<itunes:keywords>Jim Craig, Courtney Smith, Gold Medal Strategies, schwartz communications, Gore Medical, U.S. Olympic hockey team, Miracle on Ice, abdominal aortic aneurysm</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/0ED7rEIOVEw/Schwartz_JimCraig.mp3" fileSize="14172234" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_JimCraig.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/0ED7rEIOVEw/Schwartz_JimCraig.mp3" length="14172234" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_JimCraig.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Sarah Lacy discusses "Once You're Lucky, Twice You're Good"</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/6FPaX0-yb8Q/Schwartz_SarahLacy.mp3</link>
<description>Podcast: Conversation with Sarah Lacy on her new book - the trends and personalities behind Web 2.0.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Conversation with Sarah Lacy on her new book - the trends and personalities behind Web 2.0.</itunes:summary>
 
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<pubDate>Fri, 16 May 2008 12:00:00 EST</pubDate> 
<itunes:duration>14:00</itunes:duration> 
<itunes:keywords>Sarah Lacy, John Moran, blogs, schwartz communications, Twitter, Facebook, social media, BusinessWeek, Yahoo Finance, Tech Ticker, Once You're Lucky</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/6FPaX0-yb8Q/Schwartz_SarahLacy.mp3" fileSize="10078773" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_SarahLacy.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/6FPaX0-yb8Q/Schwartz_SarahLacy.mp3" length="10078773" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_SarahLacy.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Peter Shankman on social media</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/5ysPIGYWjds/Schwartz_Shankman.mp3</link>
<description>Podcast: Social media is not a mystery - it's all about conversing and networking.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Social media is not a mystery - it's all about conversing and networking.</itunes:summary>
 
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<pubDate>Fri, 02 May 2008 12:00:00 EST</pubDate> 
<itunes:duration>16:34</itunes:duration> 
<itunes:keywords>Peter Shankman, John Moran, blogs, schwartz communications, Twitter, Facebook, social media, helpareporter.com</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5ysPIGYWjds/Schwartz_Shankman.mp3" fileSize="11924088" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Shankman.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5ysPIGYWjds/Schwartz_Shankman.mp3" length="11924088" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Shankman.mp3</feedburner:origEnclosureLink></item>





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<title>RSA 2008 - USA Today reporters Byron Acohido and Jon Swartz discuss their new book "Zero Day Threat."</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/5aDRNrPHRxU/USAToday.mp3</link>
<description>Podcast: The authors describe their book as an investigative expose on Internet practices that facilitate ID theft and fraud.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>The authors describe their book as an investigative expose on Internet practices that facilitate ID theft and fraud.</itunes:summary>
 
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<pubDate>Wed, 09 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>7:07</itunes:duration> 
<itunes:keywords>USA Today, Byron Acohido, Kristin Amico, schwartz communications, Jon Swartz, Zero Day Threat</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5aDRNrPHRxU/USAToday.mp3" fileSize="5127131" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/USAToday.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5aDRNrPHRxU/USAToday.mp3" length="5127131" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/USAToday.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Mike Pierce discusses Breach Security's web application firewalls</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/5xoLcZQiLV8/Breach.mp3</link>
<description>Podcast: Breach Security goes beyond scanning and coding to provide continuous, real-time application security.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Breach Security goes beyond scanning and coding to provide continuous, real-time application security.</itunes:summary>
 
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<pubDate>Wed, 16 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>4:19</itunes:duration> 
<itunes:keywords>Breach Security, Mike Pierce, Kristin Amico, Schwartz Communications, WebDefend, ModSecurity, BreachView SSL</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5xoLcZQiLV8/Breach.mp3" fileSize="4143357" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Breach.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/5xoLcZQiLV8/Breach.mp3" length="4143357" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Breach.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Elan Amir describes how Bivio Networks is changing the way networking products are built</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/pk4SnYFitfI/bivio.mp3</link>
<description>Podcast: Bivio Networks is the leading provider of deep packet processing network appliance platforms.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Bivio Networks is the leading provider of deep packet processing network appliance platforms.</itunes:summary>
 
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<pubDate>Wed, 16 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>4:28</itunes:duration> 
<itunes:keywords>Bivio Networks, Elan Amir, Aimee Eichelberger, schwartz communications, Bivio 7000, Bivio 2000</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/pk4SnYFitfI/bivio.mp3" fileSize="4281283" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/bivio.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/pk4SnYFitfI/bivio.mp3" length="4281283" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/bivio.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Raffy Marty explains Splunk's high-speed indexing and search technology for IT infrastructures</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/337-vsIP6p8/splunk.mp3</link>
<description>Podcast: Splunk makes it possible to search and navigate data from any application, server or network device in real time.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Splunk makes it possible to search and navigate data from any application, server or network device in real time.</itunes:summary>
 
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<pubDate>Tue, 15 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>6:05</itunes:duration> 
<itunes:keywords>Splunk, Raffy Marty, Dane Vahey, schwartz communications, IT Search Company</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/337-vsIP6p8/splunk.mp3" fileSize="4376059" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/splunk.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/337-vsIP6p8/splunk.mp3" length="4376059" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/splunk.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Avishai Wool discusses AlgoSec's Firewall Analyzer (AFA) product suite</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/uX2n995Dhs0/AlgoSec.mp3</link>
<description>Podcast: AlgoSec is the leading provider of Firewall Operations and Security Risk Management solutions.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>AlgoSec is the leading provider of Firewall Operations and Security Risk Management solutions.</itunes:summary>
 
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<pubDate>Fri, 11 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>6:12</itunes:duration> 
<itunes:keywords>AlgoSec, AFA, Dane Vahey, schwartz communications, AlgoSec Firewall Analyzer, Avishai Wool</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/uX2n995Dhs0/AlgoSec.mp3" fileSize="4463830" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/AlgoSec.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/uX2n995Dhs0/AlgoSec.mp3" length="4463830" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/AlgoSec.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Paul Kocher explains Cryptography Research's approach to solving complex data security problems.</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/Vn53WLkSpHk/cryptography.mp3</link>
<description>Podcast: Cryptography Research solves some of the world's most complex data security problems.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Cryptography Research solves some of the world's most complex data security problems.</itunes:summary>
 
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<pubDate>Fri, 11 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>6:24</itunes:duration> 
<itunes:keywords>Cryptography Research, Kristin Amico, schwartz communications, CRI, SPDC, DPA Countermeasures, Paul Kocher</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Vn53WLkSpHk/cryptography.mp3" fileSize="4613668" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/cryptography.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Vn53WLkSpHk/cryptography.mp3" length="4613668" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/cryptography.mp3</feedburner:origEnclosureLink></item>





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<title>RSA 2008 - Matt Mosher discusses Lumension's new PatchLink Security Configuration Management product</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/gTMqPLRlQYg/Lumension.mp3</link>
<description>Podcast: Lumension Security provides unified protection and control of enterprise endpoints.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Lumension Security provides unified protection and control of enterprise endpoints.</itunes:summary>
 
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<pubDate>Thu, 10 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>4:39</itunes:duration> 
<itunes:keywords>Lumension, PatchLink, Dane Vahey, schwartz communications, SCM, Matt Mosher, Security Configuration Management</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/gTMqPLRlQYg/Lumension.mp3" fileSize="3343491" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Lumension.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/gTMqPLRlQYg/Lumension.mp3" length="3343491" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Lumension.mp3</feedburner:origEnclosureLink></item>





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<title>RSA 2008 - Zafar Khan talks about RPost's suite of Registered E-mail services</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/lvteYSzlsOY/RPost.mp3</link>
<description>Podcast: RPost's Registered E-mail services are the legal standard for accountability in electronic business communications.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>RPost's Registered E-mail services are the legal standard for accountability in electronic business communications.</itunes:summary>
 
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<pubDate>Thu, 10 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>4:59</itunes:duration> 
<itunes:keywords>RPost, Dane Vahey, schwartz communications, Zafar Khan, Registered E-mail</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/lvteYSzlsOY/RPost.mp3" fileSize="3593953" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/RPost.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/lvteYSzlsOY/RPost.mp3" length="3593953" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/RPost.mp3</feedburner:origEnclosureLink></item>





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<title>RSA 2008 - Adam O'Donnell discusses Cloudmark's carrier-grade messaging security</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/HxCe6XyeBOY/Cloudmark.mp3</link>
<description>Podcast: Cloudmark provides real-time spam, virus and phishing protection for fixed and mobile networks.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Cloudmark provides real-time spam, virus and phishing protection for fixed and mobile networks.</itunes:summary>
 
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<pubDate>Thu, 10 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:35</itunes:duration> 
<itunes:keywords>Cloudmark, carrier-grade messaging security, Dane Vahey, schwartz communications, Adam O'Donnell</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/HxCe6XyeBOY/Cloudmark.mp3" fileSize="2585522" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Cloudmark.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/HxCe6XyeBOY/Cloudmark.mp3" length="2585522" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Cloudmark.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Gretchen Hellman on Vormetric's Data Security Expert</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/OfGEVHoBkrc/Vormetric.mp3</link>
<description>Podcast: Vormetric Data Security Expert solves the compliance, security and risk management challenges facing today's enterprises and government agencies.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Vormetric Data Security Expert solves the compliance, security and risk management challenges facing today's enterprises and government agencies.</itunes:summary>
 
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<pubDate>Thu, 10 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:54</itunes:duration> 
<itunes:keywords>Vormetric, Data Security Expert, Dane Vahey, schwartz communications, Gretchen Hellman</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/OfGEVHoBkrc/Vormetric.mp3" fileSize="2806831" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Vormetric.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/OfGEVHoBkrc/Vormetric.mp3" length="2806831" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Vormetric.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Mark Upson on BioPassword's software-only, server based authentication solution</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/x1bC_NWzn5M/BioPassword.mp3</link>
<description>Podcast: BioPassword is the leading innovator in multi-factor authentication software for enterprise risk management.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>BioPassword is the leading innovator in multi-factor authentication software for enterprise risk management.</itunes:summary>
 
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<pubDate>Wed, 09 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:41</itunes:duration> 
<itunes:keywords>BioPassword, authentication solutions, Kristin Amico, schwartz communications, Mark Upson</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/x1bC_NWzn5M/BioPassword.mp3" fileSize="2652291" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/BioPassword.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/x1bC_NWzn5M/BioPassword.mp3" length="2652291" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/BioPassword.mp3</feedburner:origEnclosureLink></item>





<item>
<title>RSA 2008 - Eric Lundbohm discusses 8e6 Technologies' Internet monitoring and filtering solutions</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/2U3rAhNPVbM/8e6.mp3</link>
<description>Podcast: 8e6 is the authority and leading provider of Internet monitoring, filtering and reporting solutions.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>8e6 is the authority and leading provider of Internet monitoring, filtering and reporting solutions.</itunes:summary>
 
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<pubDate>Tue, 08 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:38</itunes:duration> 
<itunes:keywords>8e6, Internet monitoring solutions, Kristin Amico, schwartz communications, Eric Lundbohm</itunes:keywords> 
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<item>
<title>RSA 2008 - Darin Andersen discusses ESET's proactive computer threat protection technology</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/AtXPEqITfCc/eset.mp3</link>
<description>Podcast: ESET develops software solutions that deliver instant, comprehensive protection against evolving computer security threats.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>ESET develops software solutions that deliver instant, comprehensive protection against evolving computer security threats.</itunes:summary>
 
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<pubDate>Tue, 08 Apr 2008 12:00:00 EST</pubDate> 
<itunes:duration>3:27</itunes:duration> 
<itunes:keywords>ESET, Kristin Amico, schwartz communications, proactive threat detection, Darin Andersen</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/AtXPEqITfCc/eset.mp3" fileSize="1658714" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/eset.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/AtXPEqITfCc/eset.mp3" length="1658714" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/eset.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Xconomy.com's Bob Buderi on the exponential economy</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/7nDeQHDnjBE/Schwartz_Buderi.mp3</link>
<description>Podcast: New England tech is more than life sciences and software. It's also robotics, Web 2.0, music, video and wireless.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>New England tech is more than life sciences and software. It's also robotics, Web 2.0, music, video and wireless.</itunes:summary>
 
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<pubDate>Fri, 21 Mar 2008 12:00:00 EST</pubDate> 
<itunes:duration>9:38</itunes:duration> 
<itunes:keywords>social media, Bob Buderi, Web 2.0, Xconomy.com, social networks, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Forrester's Josh Bernoff - Power to the People</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/Y9-NgBmZtAE/Schwartz_Bernoff.mp3</link>
<description>Podcast: Social media - done right - will change the way businesses interact with customers.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Social media - done right - will change the way businesses interact with customers.</itunes:summary>
 
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<pubDate>Wed, 13 Feb 2008 12:00:00 EST</pubDate> 
<itunes:duration>11:49</itunes:duration> 
<itunes:keywords>social media, Josh Bernoff, Forrester Research, Twitter, Cluetrain Manifesto, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
<author>jmoran@schwartz-pr.com (Schwartz Communications, Inc.)</author><media:content url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Y9-NgBmZtAE/Schwartz_Bernoff.mp3" fileSize="11347617" type="x-audio/mp3" /><itunes:explicit>no</itunes:explicit><feedburner:origLink>http://schwartzpr.cachefly.net/Schwartz_Bernoff.mp3</feedburner:origLink><enclosure url="http://feedproxy.google.com/~r/SchwartzPodcasts/~5/Y9-NgBmZtAE/Schwartz_Bernoff.mp3" length="11347617" type="x-audio/mp3" /><feedburner:origEnclosureLink>http://schwartzpr.cachefly.net/Schwartz_Bernoff.mp3</feedburner:origEnclosureLink></item>





<item>
<title>Paul Gillin on The New Influencers</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/xeqy2PSUsfc/Schwartz_Gillin.mp3</link>
<description>Podcast: Social media expert and former editor of Computerworld and TechTarget discusses the new model of journalism.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Social media expert and former editor of Computerworld and TechTarget discusses the new model of journalism.</itunes:summary>
 
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<pubDate>Tue, 29 Jan 2008 12:00:00 EST</pubDate> 
<itunes:duration>13:07</itunes:duration> 
<itunes:keywords>social media, The New Influencers, Twitter, Paul Gillin, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>2008 Media Insights from CNNMoney's Paul La Monica</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/MNJB4cFPwcE/Schwartz_PaulLaMonica.mp3</link>
<description>Podcast: Author of MediaBiz blog covers a range of topics, including the value of social networks to Fortune 500 companies, the future of once dominant brands like AOL and Yahoo!, and iTunes' position as the dominant player in digital music.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Author of MediaBiz blog covers a range of topics, including the value of social networks to Fortune 500 companies, the future of once dominant brands like AOL and Yahoo!, and iTunes' position as the dominant player in digital music.</itunes:summary>
 
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<pubDate>Wed, 09 Jan 2008 12:00:00 EST</pubDate> 
<itunes:duration>12:48</itunes:duration> 
<itunes:keywords>social media, Yahoo, CNNMoney, Paul La Monica, AOL, Time Warner, Joost, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Search Engine Optimization</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/qaOMqMFmDTE/Schwartz_SEO.mp3</link>
<description>Podcast: Noted marketing expert Hans Riemer with tips on maximizing search engine results.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Noted marketing expert Hans Riemer with tips on maximizing search engine results.</itunes:summary>
 
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<pubDate>Fri, 21 Dec 2007 12:00:00 EST</pubDate> 
<itunes:duration>11:18</itunes:duration> 
<itunes:keywords>social media, SEO, Google, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Dan Lyons on Blogging and Dealing with PR People</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/fOxbm1vC7Gw/DanLyons2.mp3</link>
<description>Podcast: Lessons learned in the blogosphere and the interaction between PR people and business reporters.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Lessons learned in the blogosphere and the interaction between PR people and business reporters.</itunes:summary>
 
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<pubDate>Tue, 11 Dec 2007 12:00:00 EST</pubDate> 
<itunes:duration>12:40</itunes:duration> 
<itunes:keywords>Fake Steve Jobs, John Moran, Dan Lyons, Forbes, Google, iTunes, Apple, SCO, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Dan Lyons on Fake Steve Jobs</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/KiFqntHMCuA/DanLyons1.mp3</link>
<description>Podcast: The senior editor from Forbes provides insight on his experience spoofing Apple's CEO.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>The senior editor from Forbes provides insight on his experience spoofing Apple's CEO.</itunes:summary>
 
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<pubDate>Thu, 06 Dec 2007 12:00:00 EST</pubDate> 
<itunes:duration>9:11</itunes:duration> 
<itunes:keywords>Fake Steve Jobs, John Moran, Dan Lyons, Forbes, Steve Jobs, New York Times, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Tony Perkins AlwaysOn</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/l_v1gvsG4ks/TonyPerkins.mp3</link>
<description>Podcast: Founder of Red Herring and AlwaysOn discusses trends for 2008, including social media, green tech and investment opportunities.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Founder of Red Herring and AlwaysOn discusses trends for 2008, including social media, green tech and investment opportunities.</itunes:summary>
 
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<pubDate>Fri, 30 Nov 2007 12:00:00 EST</pubDate> 
<itunes:duration>10:37</itunes:duration> 
<itunes:keywords>AlwaysOn, John Moran, Tony Perkins, Red Herring, venture capital, Green Tech, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Effective Analyst Relations</title>
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/WA1LFnk_aSU/SchwartzAnalyst.mp3</link>
<description>Podcast: Larry Dietz with tips on how to deal with today's analyst community.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Larry Dietz with tips on how to deal with today's analyst community.</itunes:summary>
 
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<pubDate>Thu, 29 Nov 2007 12:00:00 EST</pubDate> 
<itunes:duration>10:09</itunes:duration> 
<itunes:keywords>Gartner, John Moran, Larry Dietz, analyst firms, Forrester, IDC, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Conversation With reddit Founders</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/H_4tm1TTqeE/Schwartz_ConversationWithredditFounders.mp3</link>
<description>Podcast: Insight on reddit's future, the social news movement, competing with Digg and lessons from the trenches of the start-up community.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Insight on reddit's future, the social news movement, competing with Digg and lessons from the trenches of the start-up community.</itunes:summary>
 
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<pubDate>Wed, 31 Oct 2007 12:00:00 EST</pubDate> 
<itunes:duration>15:10</itunes:duration> 
<itunes:keywords>social media, reddit, Alexis Ohanion, Steve Huffman, John Moran, social news site, schwartz communications, podcasts, blogs</itunes:keywords> 
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<item>
<title>Social Media Measurement</title> 
<link>http://feedproxy.google.com/~r/SchwartzPodcasts/~3/fWOHB42C8MI/Schwartz_SocialMediaMeasurement.mp3</link>
<description>Podcast: Diego Sanchez presents ideas for measuring the effectiveness of a social media campaign.</description>
<itunes:author>John Moran</itunes:author> 
<itunes:subtitle /> 
<itunes:summary>Diego Sanchez presents ideas for measuring the effectiveness of a social media campaign.</itunes:summary>
 
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<pubDate>Wed, 24 Oct 2007 12:00:00 EST</pubDate> 
<itunes:duration>3:49</itunes:duration> 
<itunes:keywords>social media, diego sanchez, aids action committee, John Moran, schwartz communications, podcasts, blogs</itunes:keywords> 
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<media:credit role="author">Schwartz Communications, Inc.</media:credit><media:rating>nonadult</media:rating><media:description type="plain">Spotlight on New Media</media:description></channel>
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