Scott Jordan's, CEO of SCOTTEVEST/SeV, Personal Blog

From: “Margie Schaffner” <margie@blastmedia.com>
Date: November 20, 2009 8:24:47 AM PST
To: “‘Scott Jordan’” <scottevest@gmail.com>
Cc: “‘Lindsey Groepper’” <lindsey@blastmedia.com>, “‘Mendy Werne’” <mendy@blastoutdoors.com>
Subject: SCOTTEVEST Interview Coverage

Hi Scott,

I wanted to make sure you saw this coverage that ran on Wednesday. Your email interview with Brian Matthews was featured on zMogo.com in an article titled “Interview with SCOTTEVEST CEO Scott Jordan.” zMogo is a tech blog focusing on web, design, gear and video game news and discussions, with a circulation of 44,092. I have pasted the article below as well as a link to the coverage…enjoy!

http://www.zmogo.com/gear/interview-with-scotevest-ceo-scott-jordan/

Best,

Margie Schaffner

BLASTmedia

317.806.1900

margie@blastmedia.com

www.blastmedia.com

FOLLOW ME ON TWITTER:

http://twitter.com/margieschaffner

Interview with SCOTTEVEST CEO Scott Jordan

November 18, 2009 by redsneaker
Filed under Gear

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Recently I was able to interview founder and CEO of SCOTTEVEST, Scott Jordan.

SCOTTEVEST manufactures clothing with a proprietary system of routing wires and cables into clothing for gadgets along with unique pockets for all your electronics.

RS: “ First off, WHAT is SCOTTEVEST?”

SJ: “It’s a full line of clothing designed to carry, among other things, all your electronic devices. We have a patented Personal Area Network that enables you to wire your devices in your garment in a fashion that allows you to manage your wires and have everything in a pocket and everything in its place. We recognize that people are carrying around more and more stuff and now you can do so without looking like a geek”

RS :“What made you decide to create the first vest?”

SJ: “It was the year 2000 and I was traveling quite a bit…I had a commute from Chicago to Princeton, NJ. I worked in a business casual environment and I didn’t have any pockets to store my stuff. This was before the iPod was invented and there were CD players and such with earphone cables. I was constantly asking my wife to hold my gadgets as we went on our walks. I came up with the idea of designing a great looking jacket. At that time it was called the “EVEST 1.0”.

RS: “Have you always been fond of gadget?”

SJ: ”Yes! I have to have all the coolest gadgets! It started with the transistor radio when I was young. Transistor radios and cameras and it never ended.”

RS: “Your products have so many useful pockets, do you ever have problems at security check points?”

SJ: “No. Quite the opposite. You can take your jacket off and put it right through. It’s no different than using a suitcase or bag full of your devices. In fact with the restrictions on carryon bags, the SCOTTEVEST makes it much easier.”

RS: “How has social media affected your business? Twitter, Facebook, YouTube?”

SJ: ”I’ve been doing this for quite some time. I have notices that many of my hits come from social media. I think people like to interact with the CEO of a company that they are buying products from. I personally respond to every single tweet that comes to my twitter account. I really enjoy interacting with the customers on a daily basis.”

RS: “Tell me a little about your newest products—the soft shell Jacket and the Flex Cargo Pants.”

SJ: ”The softshell jack will be available at the end of November. Its like most soft shells with waterproof breathable material. The unique thing is all the pockets and the clear touch fabric” [He then demonstrated by placing his iPhone into a pocket of his hoodie and showed how you could control the iPhone right through the the clear pocket window] “The flex Cargo pants won’t be available until January. They have a little bit of stretch in them and they have a lot of hidden pockets.”

RS:”What is the item in the catalog with the most pockets?”

SJ: ”I would say the Signature System. It has 52 pockets.”

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

How cool is this car? For 50th birthday?

Scottevest — Fri, 20 Nov 2009 17:01:29 +0000

Twitter It!

Sent from my iPhone
www.scottevest.com

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

soft shell preorders shipping TODAY

Scottevest — Fri, 20 Nov 2009 14:56:16 +0000

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The soft shells will begin shipping today, so all pre-order references can be removed from the site. I’m pretty sure some of the sizes will be going on backorder soon, so the backorder info will likely be added back in the next week or two…

Laura Jordan

President

SCOTTEVEST, INC.

511 East 4th Street, Suite 2

PO Box 2626

Ketchum, Idaho 83340-2626

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

@ Beatles Cirque in Las Vegas

Scottevest — Fri, 20 Nov 2009 02:35:06 +0000

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Sent from my iPhone
www.scottevest.com

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

Catalogs are being received now. My mother in law called to tell me she got it and loved it. Please let me know when u get it

Scottevest — Thu, 19 Nov 2009 22:31:50 +0000

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Sent from my iPhone
www.scottevest.com

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

Our full page ad should be in skymall on page 122E. It looks like a separate section was included with pages 122A through 122W in the middle of the catalog rt please

Scottevest — Thu, 19 Nov 2009 19:41:36 +0000

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Sent from my iPhone
www.scottevest.com

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

SkyMall catalog cover

Scottevest — Thu, 19 Nov 2009 19:38:24 +0000

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Sent from my iPhone

www.scottevest.com

Scott:

Here’s the cover of the Southwest SkyMall catalog that I picked up on 11-08-09. Your full page ad is on page 122E.

It looks like a separate section was included with pages 122A through 122W in the middle of the catalog.

Brad

image001.jpg@01CA691C.64520CA0″ width=”640″ />

SW Skymall cover 11-08-09

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place

Need huge favor: when u fly please send me pic of cover of skymall Scott@SCOTTEVEST.com

Scottevest — Thu, 19 Nov 2009 19:04:42 +0000

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If same as shown, then skymall didn’t put correct magazine in plane

Sent from my iPhone
www.scottevest.com

Posted via email from SCOTTEVEST and Scott Jordan- all posts in one place