Search Engine Journal

5 Local Resources to Boost Your Local Rankings

Tabita Green — Tue, 15 May 2012 18:00:56 +0000

Local search engine optimization (SEO) is a specialized form of SEO focused on optimizing businesses and their websites for optimal visibility in local search engines. Local search takes into consideration not only the keyword the searcher entered, but also the location of the searcher, whether indicated through user settings, automatic detection, or a location in [...]

Most Popular SEJ Articles for April 2012

Melissa Fach — Tue, 15 May 2012 16:00:34 +0000

April was a big traffic month for us and that means we had some fantastic and informative articles you should read. Below are the top 10 articles based on traffic numbers. Happy reading! 1). 24 Eye-Popping SEO Statistics by Eric Siu | @ericosiu 2). 15 Best Link Building Tools by Sujan Patel | @SujanPatel 3). [...]

Advertising on SEJ Made Easy with BuyAds.com & iSocket

Loren Baker — Tue, 15 May 2012 15:00:55 +0000

Interested in advertising your company or SEO tool on Search Engine Journal? Thanks to our new partner BuyAds.com, you can now avoid contacting me altogether ;) We now offer direct advertising on SEJ via BuyAds.com’s self-service ad platform, which is simple to use and integrate into your current media buying & ad management campaign. Pick [...]

Visualizing Link Data With Screaming Frog and Excel Part 1

Joshua Titsworth — Tue, 15 May 2012 13:00:30 +0000

When Google rolled out penguin there was a tizzy online. Site owners freaked out, SEOs began running tests and searches to figure out what exactly happened. One of the characteristics that seemed to be popping up was over use of exact match anchor text. A few people had even gotten emails asking for the anchor [...]

Google-Backed Offshore Power Project Moving Forward

David Angotti — Tue, 15 May 2012 12:00:48 +0000

A Google-backed project, the Atlantic Wind Connection, cleared the first of many regulatory hurdles yesterday. The U.S. Department of the Interior said that no competitors have an “overlapping competitive interest” and cleared Atlantic Grid Holdings LLC to proceed with an environmental impact study for their underwater power line. The study will analyze and measure the [...]

Report: CTR by Browser Version — Chrome and Safari

Gabe Donnini — Mon, 14 May 2012 18:00:19 +0000

Chrome Google Chrome has only been around since 2008, but the company has pumped out 18 releases of the software in those five short years, with two more in working development. While users of older Chrome versions have a relatively robust CTR as seen in the graph below, users of the most recent versions are [...]

How to Improve Productivity When Working with AdWords

Jeremy Decker — Mon, 14 May 2012 16:00:47 +0000

Are you an online marketing expert and thinking about launching an AdWords account? Currently using AdWords but find that it just takes up too much of your time throughout the day? Any experienced AdWords user will know that when setting up and optimising an account, there are fast ways to do things, slow ways to [...]

5 Tips for Conducting Semantic Keyword Research

Sujan Patel — Mon, 14 May 2012 13:00:04 +0000

With the recent launch of Google’s “Penguin” algorithm change – which aims to cut webspam detected through a number of different avenues including low value backlinks and keyword stuffing – deploying proper keyword optimization across your websites will become more important than ever. Now, when I say “proper keyword optimization,” I don’t mean, “pick a [...]

Google Considering $100M Meebo Acquisition

David Angotti — Mon, 14 May 2012 12:00:44 +0000

According to several inside sources, Google is reportedly in serious talks to acquire the social platform Meebo. Although Meebo CEO Seth Strenberg has not commented on the negotiations, Google is expected to pay approximately $100 million for the seven-year-old technology company. Since the time Meebo launched in 2005, the company has consistently evolved and grown. [...]

Google Chrome Commercial Pulls on the Heart Strings

Melissa Fach — Fri, 11 May 2012 21:36:57 +0000

One thing that irritates me more than anything is stupid commercials. Some are so incredibly bad I just can’t believe that big brands have paid for the commercials to be made. So last night I am watching TV and this Google commercial comes on. It was just so smart I had to share it with [...]