Search Engine Journal

Most Popular Jan. 2012 Articles on SEJ

Melissa Fach — Sat, 11 Feb 2012 17:04:30 +0000

We have a lot of very talented people writing for SEJ. As a thank you to them I want to highlight their January articles. The articles below are the top 15 most visited posts that were not news related. I want to present them one more time in case you missed them. Also, keep tabs [...]

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The Ability to Search by Location in Google+ and its Benefits to Marketers

Aidan Hijleh — Fri, 10 Feb 2012 19:00:51 +0000

The social media space is one of the most competitive industries in today’s digital world. This became clearer than ever in 2011, a year when we saw social networks such as Facebook, Twitter, and LinkedIn evolve, and the birth of new players like Google+. Despite having an uphill climb ahead of it, Google knows that [...]

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10 Companies Using Facebook To Grow Their Likes

Sujan Patel — Fri, 10 Feb 2012 17:00:26 +0000

Growing the number of “Likes” on your company’s Facebook page isn’t just a matter of pride. In fact, the social proof generated by an active fan page can be incredibly powerful in building your brand’s authority and engagement. However, earning these votes of confidence isn’t as simple as just asking people to click “Like” on [...]

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See Social Media Job Salaries in Top 20 U.S. Markets

Melissa Fach — Fri, 10 Feb 2012 16:00:16 +0000

Onward Search created this infographic – Social Media Jobs Salary Guide. You can click on it to expand its size. Everyone is talking about how important great content is lately and I personally know how long it takes to plan things out, research and write. This IG shows that bloggers and copywriters are getting the [...]

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Law Enforcement Turns to Social Media to Collar More Criminals

Dave Thomas — Fri, 10 Feb 2012 14:00:34 +0000

While the goal of criminals is always to stay one step ahead of law enforcement, some of them inevitably end up leading authorities in their direction by not being able to keep their mouths shut. In a day and age when social media is all the rage, it seems more and more criminals are tripping [...]

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Google Developing Branded Home Entertainment System

David Angotti — Fri, 10 Feb 2012 13:00:37 +0000

Several days ago, Google filed FCC paperwork to test a prototype of a new Google device. According to filing, the test will take place in the homes of 252 employees and take approximately six months. The official FCC filing said the following: “Google is developing an entertainment device that requires testing outside the laboratory environment. [...]

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Amazon Rakes in the Money With Free Shipping [INFOGRAPHIC]

Melissa Fach — Thu, 09 Feb 2012 19:00:44 +0000

Shipping charges are a huge part of my decision process when buying online. The infographic below reminds me of me :-). I leave a lot of items in carts because shipping charges are high and I can’t find a promo code to offset it. Before I was an Amazon Prime member many of my Amazon [...]

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Numbers Shift but Online News is a Steady Trend

Todd Bailey — Thu, 09 Feb 2012 17:00:50 +0000

Have you seen the numbers lately? Brands and marketers like to leverage numbers to create a (desired) reception based on reader perception. Obviously, bigger numbers reflect more popularity and added reason for investors to celebrate. The New York Times issued a recent article on Facebook, calling attention to a subjective view of numbers. For instance, [...]

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Google Drive: Will You Drop Dropbox?

David Angotti — Thu, 09 Feb 2012 15:51:37 +0000

Although rumors have been flying since 2007 about Google offering a hosted storage solution, the Wall Street Journal is reporting that Google is finally set to launch its new storage service in the next several weeks. The service, which is named Drive, will utilize Google’s cloud-based storage to allow users to easily store and share [...]

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The New Google Analytics Fuels an On-Site Revolution

Peter Wise — Thu, 09 Feb 2012 14:00:41 +0000

The new version of Google Analytics has been a hit-or-miss type of implementation. I personally think that most resistance to change is a type of “Professional Inertia”; where people get to know the tools they use so often, that any modification of those tools is greeted with resistance. I myself also found myself disliking the [...]

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