While certain organizations like AIGA and it’s local affiliate have policies in place, spec work or disguised as “pitches” in the agency world are basically an equivalent that exists as the practice has been in place since the dawn of advertising. Point being is it still happens…professionally.
A brand is more than just the visual representation (the logo). The logo is an identifier, something that shortcuts the time between the viewing of the physical manifestation and the associated feelings.
This doesn’t have to be complex. Here is a look at cultural institutions with before and after shots. (this is a good blog to look at in relation to your efforts).Brand New
At a minimum use your funds and ask a designer you may be connected to via the community if they’d do the work for the $300. At an average wage for a designer, it’s a little over 6 hours of actual work. Beyond that number of hours you can negotiate with the designer if they’d be able to do some more for payment later or perhaps they’d just like to donate some hours and not charge you for the additional work.
If you were a non-profit, then this might be easier.]]>
If you click spam, does it effect yourself?