SemaWorker

QR Chalking viable to mark-up the real world?

Bardo N. Nelgen — 2011-07-31T19:52:01Z

Marking-up real world places to connect them to references on the web at a reasonable price has been challenging ever since HP's e-squirts using infrared and our own approach with Bluetooth beacons. Today I am testing the suitability of chalk patterns for temporary mark-up, which will erase itself over time in an environmentally responsible way.

Missing the customer — how your brand’s street cred suffers from poor execution

Bardo N. Nelgen — 2011-07-12T09:41:24Z

Case discussion on how the way an advertising message is delivered can actually communicate the opposite of what has been printed in the headlines.

Working @ Starbucks — the other way…

Bardo N. Nelgen — 2010-12-30T18:34:29Z

Even though Starbucks management by now may as well not have fully gotten the actual business potential coming with providing public co-working space — their prospects definitely have.

The Semantic Web is Meaning Less(at least to search engines…)

Bardo N. Nelgen — 2010-07-20T16:16:58Z

I’ll dare to offer semantically enhanced SEO ('Suchmaschinenoptimierung' in German) services, which we create for use with Google’s Universal Search or Yahoo!’s Monkey Business, as fully query-able semantic data endpoints so not not only search robot, but any application willing to use and promote the outcomes will be able to use these in real time.

NH Hoteles now providing Under-Way Hand Washing to their Guests

Bardo N. Nelgen — 2009-12-12T07:09:12Z

I tried it out and it’s really impressive: You just pour some of the gel into your hands, rub them firmly, possibly casually dry them with a handkerchief — and that’s it. You got clean hands from just about half of the tube’s content.

Hamburg and the Semantic Web Paradigms

Bardo N. Nelgen — 2009-12-09T11:22:41Z

While the talk by a Adobe representative’s talk on XMP did not exceed much what can be found on their respective websites, Hans-Peter Schnurr, CEO of Ontoprise GmbH, brought in not just some very insightful experiments with the audience, but also impressive case studies showcasing their Service Resolution Management software, a structured and centralized repository of technical repair information to help companies fulfilling contracts all over the world learn from mistakes.

Fascinating Insights from the First Ontologist Workshop at Max-Planck-Institute Leipzig

Bardo N. Nelgen — 2009-11-26T23:11:49Z

Something extremely re-assuring I am taking away from this two day event, is not only the obvious development progress in the ontology sector, but also the fact, that even the most renowned experts in the field struggle with the very same technical insufficiencies as we do, when designing new data models for our SemaWorx application base.

9th JCI Leipzig "Wirtschaftstreff" 2009 at the Radisson Blu Leipzig

Bardo N. Nelgen — 2009-11-03T11:07:51Z

This time the public event at the Radisson BLU Hotel opposite from Augustusplatz includes an update by Ines Falkenhan on "Family Affair: Balancing Family And Work" for working parents living in the Leipzig area.

Darmstadt: Even more regulars joining Cosima’s IT table on each month's second Tuesday

Bardo N. Nelgen — 2009-09-11T15:26:07Z

O.k. it’s been some time, since I visited or even wrote about the tables for coding regulars taking place the second Tuesday every month in Darmstadt. What has changed since then not only is that you now get your invitations mostly via XING instead of e-mail (though you’re of course still welcome to join unannouncedly [...]

Book Review: Never Eat Alone — with Keith Ferrazzi

Bardo N. Nelgen — 2009-08-10T11:23:09Z

It has to be said, that Ferrazzi knows the art of pulling together the right people inside out and that his single chapter of tips on running successful dinner parties probably makes up for more substance than some entire magazines devoted to solely that topic. Though some of Ferrazzi’s advice may need some adjustment to your particular cultural environment, but following his guidelines building your own brand by neither giving in to hubris, nor getting boring, will inevitably allow you to get along with other people more joy- and success-fully in your own life.

Swine Flu: Federal Initiative to Fight current and future Variants of Influenza

Bardo N. Nelgen — 2009-08-04T06:14:43Z

Even considering the current less fatal course of disease within industrialized countries (also compare to the 'common' flu variants), one will not want to get infected.

Checkout Re-Visited: Step 6 — when the deal is done; The ORDER SUCCESSFUL Page

Bardo N. Nelgen — 2009-07-31T20:36:21Z

If one would really want to add use to this page (thereby exeeding its functionality beyond the one of a simple check mark…) probably adding the features described here could do the job.

Checkout Re-Visited: Step 5 — check it out before you check-out: the Review-and-Confirm Page

Bardo N. Nelgen — 2009-07-28T09:45:10Z

Probably the only page you really will not want to dispose from checkout. It’s a bit like putting everything in your basket onto the cashier’s conveyor while potentially realizing you missed something that wasn’t on you shopping list or that you must have left your wallet on the desk at home. Now more shopping outlets start thinking more seriously about new ways to make online purchasing a more pleasant experience for their customers.

Checkout Re-Visited: Step 4 "Your Payment Details, Please."

Bardo N. Nelgen — 2009-07-20T16:33:51Z

This is about nothing less but an upcoming revolution in payment services. Think of it as the online equivalent of traditional letters of credit or guarateed cheques - but with new players on board. The risks of pre-payment are being shared equally in favour of a trustworthy business outcome. That said, pre-payment, combined with peer-based guaranteeing and realtime transaction confirmations is going to be a major driver of how trusted online payment is going to work tomorrow. Technology enabled, simple citizen-to-citizen services to be potentially more appealing to customers than the corporation-owned "walled gardens", may be an insight, which could turn out to be hard to reverse.

6th Wirtschaftstreff 2009 at Radisson Blu Leipzig

Bardo N. Nelgen — 2009-06-30T18:42:08Z

Coming Tursday, July 2nd, 2009 at 07.30 p.m. the local JCI Wirtschaftsjunioren-Group here in Leipzig invite to their Wirtschaftstreff at the Radisson Blu Hotel's Bar/Lounge. The event will also feature a lively discussion with the German Federal Ministry of Finance's Dr. Christian Kastrop who will beforehand give an introduction (in German) to Financial Politic's Instruments in Times of Financial and Economic Crisis.