Insights Blog

12 Ways to Elevate Your Hotel’s Social Media Marketing Strategy

freya@collectingcents.com (Freya Laskowski) — Thu, 21 May 2026 20:45:32 GMT

Social media for hotels is changing. Brands that are winning are beating corporate videos with unpolished, authentic, 30-second POV ones on Instagram, TikTok, and Facebook.

30,000% Growth in 3 Months: How to Grow on Threads and Build a Human Brand Presence

Connie Searson — Tue, 19 May 2026 23:45:00 GMT

The rules of digital visibility changed. In 2025, Google’s AI Overviews (AIOs) meant users got quick answers without visiting our site. Our brand was not showing up as much in search as it used to.

How Does the TikTok Algorithm Work: Myths and Best Practices

tamara@sendible.com (Tamara Biljman) — Tue, 19 May 2026 00:00:00 GMT

Understanding TikTok, and how to use it as a business, means knowing how does tiktok algorithm works.

Once you know that, it’s easier to create content that consistently gets shared, pushing your videos to a much larger audience.

We'll try to cover as many questions as possible and share some best practices to help you improve your TikTok marketing strategy.

7 Hotel Industry Trends to Master & Manage in 2026

freya@collectingcents.com (Freya Laskowski) — Thu, 14 May 2026 23:30:00 GMT

The hotel industry is changing. As a hospitality sector CMO or marketing lead, you need to know the latest trends in the hotel industry. The trends in this article show the ways that people go on vacation, search for hotels, and engage with social media content are changing in 2026.

Bluesky vs Threads: Which Platform Is Better for Your Brand in 2026?

freya@collectingcents.com (Freya Laskowski) — Mon, 11 May 2026 23:30:00 GMT

In 2026, an important social media battleground is Bluesky vs Threads.

31 Realtor Social Media Content Ideas to Build a Powerful Brand

freya@collectingcents.com (Freya Laskowski) — Thu, 07 May 2026 16:48:04 GMT

Realtor social media content has to convey trust, likeability, warmth, and local knowledge. It’s not always easy to achieve all of that, stand out from the competition, and be consistent on social media.

Instagram Highlights: What They Are and How to Use Them

freya@collectingcents.com (Freya Laskowski) — Thu, 30 Apr 2026 00:00:00 GMT

How to Repost an Instagram Story in 2026 — Step-by-Step Visual Guide (Even If You’re Not Tagged)

Lizzie Davey — Mon, 27 Apr 2026 23:30:00 GMT

The 10 Best Social Media Management Tools for Agencies in 2025

freya@collectingcents.com (Freya Laskowski) — Sun, 26 Apr 2026 23:45:00 GMT

The right social media management tool is a critical part of your client service delivery. It can save you time, improve efficiency, and provide the insights needed to deliver remarkable results at scale.

In this post, we’ll discuss the ten best social media management tools for agencies. Plus, we'll cover the essential features to look for when choosing the right one.

Loan Officer Marketing to Realtors: 7 Ways To Earn More Referrals

freya@collectingcents.com (Freya Laskowski) — Fri, 24 Apr 2026 23:45:00 GMT