SEO SMO Information

How To Optimize An E-Commerce Website

2012-05-02T06:22:00.001-07:00

First i would like to clear that there are a big difference between non-profit website (like a community/forum/or just a informative site) and e-commerce website.

E-Commerce website is like a showroom, where a businessman represents its products/services/requirement in their website. There are lots of basic things which may affects your site promotion in positive way or in negative way. For E-Commerce site promotion you have to prepare himself that instead of keyword stuffing you have to ready to provide real and trustworthy information in your website. I am explaining here Do's and Don't things, by which you can make and promote an e-commerce site in better way.

Do's & Don't :

1. Do not use keywords or product name which is not offered by you. (many time webmasters uses a set of keyword to promote a e-commerce site, which is actually not in business stock) for example a business man deals in "Banarasi Saree" but a webmasters uses set of keywords like "silk saree, printed sare...etc to coming on search result on that keyword... but actually business man not deals in..so when a Buyers come to your website with "Stuffed keyword" you may loss a buyer trust, if they not found that product on your catalog.

2. Do not use wrong company detail : Many time a business man uses wrong information like Wrong ISO certification detail, Business Type, No Of Employees, Establishment Date, Turn Over..and many more which defines business status. Please provide accurate detail and provide PDF or attachment of certification for more trust.

3. Grouped your products in a category : Always make your site in good structure, categorized same products in a group. Give a common name to that group which suites these products. For example if client having large range of sarees like "silk saree, banarasi saree, embroidered saree, printed saree" then grouped and categorized these saree and give a name to this group which suites to all these products.

4. Give good description to your products : Always give good description with specifications includes information like "raw material used, available in colors, size, warranty etc.

5. Use HD Image for products: Use good images to represent your products, image should not be blured, it should be your own (do not copy from other resource)

6. Give all available payment option : Give all possible payment option in your business catalog, it may helpful for buyer who want to trade with you. Do not give wrong information always provide working and accurate payment detail.

7. Use Unique Content For Your Website: This is very important factor, do not copy product and profile information from any other resource.

8. If you are a manufacturer, then mention your product manufacturing process, you should upload a video also. It may helpful for buyer to understand your business.

9. If you are an exporter, then mention your "Major Market"

10. If you have any list of your client..do share that list on your business catalog.

10 Easy Steps To Optimize A Web Page

2012-02-18T02:45:00.000-08:00

10 Easy Steps To Optimize / Promote A Web Page. (like abc.com/seo-service.html)

Step - 1 : Give A Best Title To That Page in Title tag.

Step - 2 : Give A Specific File Name For That Page (if you want to optimize "SEO Service", then file name should be as seo-service.html)

Step - 3 : Write a good description in Meta description tag

Step - 4 : make a set of keyword phrase related to that services / product like seo service, best seo service, seo service india, cheap seo service etc.

Step - 5 : make a good product / service page including all details of that service/product such as detail of product/service, product/service specification, product/service use, industry, cost, benefits, product/service images, offers and all possible detail.

Step - 6 : make sure content should not copied from other websites, write own content.

Step - 7 : use anchor text within content.

Step - 8 : user breadcrumbs (navigation) on your page.

Step - 9 : Get back link from other sources like classifieds site, directory site, article site, and other same industry page to your page, its is best to use anchor text on other source to bet links to your web page. For example if you want to optimize a page via keyword "SEO Service" then you need to use "SEO Service" keyword as anchor text on other site and link to your specific page.

Step-10 : Use social media like facebook, twitter, google plus etc to broadcast your service/ product.

Changes In Blog Domain

2012-02-04T03:56:00.000-08:00

Blogspot.com changes the blog domain according to country domain

The domain changes apply in Australia, New Zealand and India, in future may be google plans to apply it on globally for all country.
Under the changed system, a blog will redirected to country domain if you open the original url. It means a blogger user based on india server will automatically directed them to blogname.blogspot.in. Google believes this will help to audit the content according to local law.

Google also provide the option to user for "No Country Redirect" via using /ncr it means if we want read a blog via a US web address users outside America would type " blogname.blogspot.com/ncr"

These changes may effects several things in the term of your blog promotion and political system

Effects on Page Rank : The big & bad effect of changes is the page ranks of blog turns to "Zero". You can see currently redirected blog have no PR. In future (i dont know) may be the page rank will updated (Hope so).

Blog Can Easily Identified : By this change any blog can easily identified, and we can easily known about bloggers belongs to whom country.

Conclusion: I would like to recommend you to move to custom domain. If you choose custom domain then you will have full control on your blog. And no one can delete or make any changes to your blog.

Google Maps Optimization

2012-02-01T05:08:00.000-08:00

If you are a business owner or a business representative then you should know about Google Maps. Google Maps is a application technology developed by google, its a very useful application and now much popular on mobile device also. Its also used in a car and byke.

Google Maps is a technology application by which you can see and you can track yourself on local street. As its a helpful to find location so you should notice this service for your business. Google Maps service is offered by google to internet user and allows to map your business manually on this application.

The good google maps submission gives you good SERP, so you should follow the right way to submit your business on google maps. Before submission you should check your business on google maps, may be your business is already mapped on this application !!! don'nt worry you still claimed your business. Actually many street location already picked by google authority, google maps team already worked on this. But such listing is not verified by owner, if your listing is already coming you can claim that listing or you can left as it is. But i would recommend you to claim that listing. Because unclaimed google maps is not gived full information and not good optimized, by claiming the listing you can optimized your google maps in right way.

For good google maps entry you have to follow mention points...

1. Use business name only and do not use your primary keyword "Business Name Section" : When you fill in the Google Maps listing page, never use your primary keyword in the business/company name.

2. Use local phone number with city code : While putting the phone number in Google listings, never use a toll free number, in order to get high rankings in Google, always use a local phone number related to your address.

3. Use the same address and phone number in your website : It is recommend that you should use the same address, pin code and phone number in the website contact page or any page in your website that you use in Google Places.

4. Images : Google places gives you options to add up to 10 images. There are few things to note before uploading the image:

The first image should be your logo with extension jpeg or png and size 290 x 290 pixels.

The name of the all the images you upload should be your primary and secondary keywords. So, if you 10 images, you can use upto 10 keywords.

Always remember that Google by default chooses the first uploaded image and displays it in Google SERPs, so I recommend to use your logo as first image.

5. Categories : While listing your business in Google Places never use keywords in the category. Always choose the best category that suits your business and never use keywords.

6. Get star ratings on Google SERPs : It requires minimum of 5+ reviews for Google to display star ratings. So, get at least 5 reviews as quickly as possible so that Google shows up the star ratings.

6. Reviews : Reviews are very important factor in Google Places rankings, it is must that you ask your clients to review your business on Google. Ask them to write a detailed review. If they are already reading your blog, do not be bashful about asking people to share their experiences. The more good ratings you will get, the more good rankings you will get. Always remember that ask your clients to write a detailed review and the review should not be of 1-2 lines. Ask them to use your primary keyword in the review.

7. Also get reviews from : It is highly recommend that you also get reviews from following 7 websites. Google also checks these websites while rankings Google Places listing.

Yahoo
City Search
Insider Pages
Service Magic
AVVO
Angie‟s List
Judy‟s Book

Presentation For Social Media Marketing Strategy

2012-01-15T05:55:00.000-08:00

Social Media Marketing Strategy:

Hi, Today I am sharing a PPT slide, which describe the basic social media marketing strategy. Please give your review for this post. Your suggestion will be appreciated.

Social Media Marketing Strate...

More PowerPoint presentations from Anand

Press Release Submission

2011-12-19T23:36:00.000-08:00

Apart from directory submission, article submission and bookmarking, Press Release is the good option for promotion of any website.
A Press Release is written communication circulated by news media or news site for the purpose of announcing something new happens in particular website or in its organization.

The use of Press Release is very common and beneficial for public relationship(PR). Press Release submission of any website is the most important factor to making known to public Internet user. So get ready to use press release submission for your newly business page to making popular over Internet world.

I would like to share some most popular press release site, where you can submit any latest news related to your business, organization and website.

http://bignews.biz/

http://express-press-release.net/

http://prsync.com/

http://www.1888pressrelease.com/

http://www.dropjack.com/

http://www.exactrelease.com/

http://www.fastpitchnetworking.com/

http://www.free-news-release.com/

http://www.free-press-release.com/

http://www.i-newswire.com/

http://www.impactwire.com/

http://www.newsalbum.com/

http://www.pressreleasecirculation.com/

http://www.pressreleasenow.com/

http://www.pressreleasepoint.com/

http://www.pressreleasepublic.com/

http://www.prlog.org/

http://www.sanepr.com/

http://www.sbwire.com/

http://www.seenation.com/

http://www.speedypr.com/

Best Directory Submission List

2011-12-16T00:26:00.000-08:00

Directories has always been the most favorable choice of web managers. Directory submission is a best way to get indexing and good searchability on search engines.

I would like to share the list of directory sites with you. By submit your website in these directories you may get good back links, visitors and searchability in different search engines. In some directories you have to wait for some time to review your site from admin side, once your site is approved then your site will listed in directory.

http://1stengineers.com/

http://2space.net/

http://agaccess.com/

http://clothingindustrydirectory.com/

http://conglomerate.net/

http://dir.globetourism.biz/

http://directory.ezweb-tools.com/

http://directory.freeze-directory.com/

http://enggdir.com/

http://g0lfs.com/

http://indiatradepage.com

http://indiayellowpagesonline.in/

http://linkbook.pcgraphicsolutions.com/

http://lutonengineering.com/

http://nuoret.org/

http://onebestlink.com/

http://searchsight.com/

http://seo.blahoo.net/

http://submit2.jayde.com/

http://weatherpager.com/

http://webnetclick.com/

http://www.22centurytech.com/

http://www.allvehiclesdirectory.com/

http://www.allworldautomotive.com/

http://www.apginfo.com/

http://www.apleintubes.com/

http://www.apparel-manufacturers-directory.com/

http://www.appareltrade.net/

http://www.applegate.co.uk/

http://www.appress.org/

http://www.arbecey.com/

http://www.arborsearch.com/

http://www.atgear.com/

http://www.autoconsulting.com/

http://www.autoguide.net/

http://www.automotivedirectory.in/

http://www.autosupplierfinder.com/

http://www.axxasearch.com/

http://www.azunderground.org/

http://www.b2bdir.co.uk/

http://www.biowatchmed.net/

http://www.bt-t.com/

http://www.business-in-birmingham.co.uk/

http://www.businesspatrol.com/

http://www.buymarinemarketplace.com/

http://www.canadaone.com/

http://www.canadiandirectory.org/

http://www.canpages.ca/

http://www.chemicalinfo.com

http://www.chemicalregister.com/

http://www.chemtechsearch.com/

http://www.claymont.com/

http://www.clothesdir.com/

http://www.clothesdirectory.net/

http://www.codeclassic.net/

http://www.devoteclub.com/

http://www.directory4fashion.com/

http://www.directoryaustralia.com/\

http://www.directorystorm.com/

http://www.diyodp.com/

http://www.dmoz.org/

http://www.egyptwebdirectory.net/

http://www.eleb2b.com/

http://www.engnetglobal.com/

http://www.ewebsubmission.com/

http://www.farflungshores.com/

http://www.fashionlistings.org/

http://www.fashionmodeldirectory.com/

http://www.fatinfo.com/

http://www.ficgs.com/

http://www.freebizads.ca/

http://www.freshlinkmedia.net/

http://www.getweblist.com/

http://www.ggfb.org/

http://www.ghana-seek.com/

http://www.gmawebdirectory.com/

http://www.handicraftdirectory.com/

http://www.handlisting.com/

http://www.healthdirectory.com.au/

http://www.hiota.com/

http://www.hitwebdirectory.com/

http://www.hotel-and-spa.com/

http://www.hotfrog.in

http://www.indianexporters.com/

http://www.indmedica.com/

http://www.jadoyc.com/

http://www.kk-club.com/

http://www.kompassindia.com/

http://www.linkcentre.com/

http://www.linkdir4u.com/

http://www.list-company.com/

http://www.littlewebdirectory.com/

http://www.ltnteampink.com/

http://www.maharashtradirectory.com/

http://www.mavicanet.com/

http://www.mdpublishing.com/

http://www.medcatalog.com/

http://www.medicalindustry.net/

http://www.medicregister.com/

http://www.mvpweekly.com/

http://www.nbha.net/

http://www.newfreedirectory.com.ar/

http://www.nigeriagalleria.com

http://www.nigeriaseek.com/

http://www.phantis.com/

http://www.pharmaceutical-industry.info

http://www.pharmacy.org/

http://www.processregister.com/

http://www.q80.biz/

http://www.roamingactivated.com/

http://www.seofreelinks.com/

http://www.sighbercafe.com/

http://www.smartemirates.com/

http://www.splut.com/cgibin/

http://www.stealthiscar.com/

http://www.submityoursite.com/

http://www.sudanseek.com/

http://www.surfindia.com/

http://www.swbca.org/

http://www.thailand-hotdeals.com/

http://www.the-saudi.net/

http://www.theafghanistandirectory.com/

http://www.toboc.com/

http://www.travelangle.com/

http://www.trustdir.org/

http://www.twitteraddurl.com/

http://www.txtlinks.com/

http://www.uaefreezones.com/

http://www.ukshopspages.co.uk/

http://www.vendora.com/

http://www.viesearch.com/

http://www.wahweb.com/

http://www.walhello.com

http://www.websitesubmissiondirectory.org/

http://www.wholedubai.com/

http://www.wondex.com/

http://www.wsdaj.com/

http://www.yellowpageskenya.com/

http://www.yvir.com/

http://www.indiamart.com/

Top Social Bookmarking Sites Has Changed Functionality & GUI

2011-12-14T23:33:00.000-08:00

As the Internet users increasing and uses growing day by day the fight is started between top social sites to maintain their position and get top user ranks and advertiser ranks as well. Recently many social media sites doing changes in the site design and functionality for user interface. Now Social bookmarking sites are jumped in this fight to get more social and user friendly. They are ready to interact more users from social networking sites.

Three top social bookmarking site i.e. Stumbleupon, Digg, Delicious are changing their design and functionality. Now social bookmarking sites are more social and more user friendly.

In Stumbleupon & Delicious they highlighted the categories via images while in Digg they give preference to text. Keyword tagging option is preferred in delicious and stumbleupon and in digg story article is preferred by digg logic.

Now the functionality of these social bookmarking site is very smooth, user interface is very good and easy to use. So get social and explore millions of fantastic sites on these bookmarking platform.

Thanks

You May Follow Me On
Digg
Stumble
Delicious

Top 10 Social Media Sites Around The World

2011-12-13T05:18:00.000-08:00

After analysis and R&D on "social media topic" i found many social media sites are running and using by Internet users. The popularity of any social media sites varies by locations.

But here i would like to share only top 10 social media sites which is commonly used in different location/country.

The Top 10 Social Media Sites As Listed Below.

1# Facebook
2# Twitter
3# MySpace
4# Linkedin
5# Google Plus
6# Bebo
7# Orkut
8# Netlog
9# Ning
10# Friends Reunited

You May Follow Us @twitter or Find Us On Facebook

Popularity Of Free Classifieds In India

2011-12-12T00:24:00.000-08:00

From Last 5-8 years Internet uses in India grows exponentially. While earlier Internet was used for chatting purpose only but now since 2-3 year Internet is popular for on-line shopping purpose. Now Internet users are more interested in on-line trading, on-line shopping, net banking, offer to sell or buy used products, SME'S interested in B2B trading etc.

In this article i want to discuss the uses of Classifieds In India. Classifieds site are the websites which is offering services to internet users to post Ads in particular city and category pages. The classifieds site offered mostly 2 type of services to users

1. Free Classified
2. Premium Classifieds.

Free Classifieds are the service provided by the classifieds site to user for free for this no charges & premium classifieds is the paid services provide to the users, Premium Classifieds is the premium position or premium listing given to the particular classifieds to get more relevant responses.

There are many classifieds site available on the web to post free ads or premium ads for Indian location like Delhi, Mumbai, Banglore, Pune, Lucknow, Noida etc. I have shared some sites below may be its beneficial for you.

http://free-classifieds-india.com/
http://www.adsfairdeal.com/
http://www.clickindia.com/
http://www.olx.com/

Google Image Search "Search Images From Desktop & Web"

2011-10-17T05:12:00.000-07:00

Google Image Search "Search Image From Desktop & Web:

Now you can search images for same or similar images through google search by "Dragging and Dropping Images" into google images search box.

Recently, I (surprisingly) came to know that this feature in generally not know to most of people. Most of people still unknown to this features, thus i have sharing this wonderfull features with you...

Here i am sharing with you the ways, how you search an images and able to find similar or same images over he web.

#1: Drag and drop

Drag and drop an image from the web or your computer into the search box on images.google.com.

#2: Upload an image

On images.google.com, click the camera icon, then select “Upload an image.” Select the image you want to use to start your search.

#3: Copy and paste the URL for an image

Found an image on the web you’re curious about? Right-click the image to copy the URL. On images.google.com, click the camera icon, and “Paste image URL”.

#4: Right-click an image on the web

To search by image even faster, download the Chrome extension or the Firefox extension. With the extension installed, simply right-click an image on the web to search Google with that image.

Resoource: http://www.google.com/insidesearch/searchbyimage.html

Anand Mohan

Facebook New Features For Pages "Talking About This"

2011-10-06T00:51:00.000-07:00

You can see, recently facebook has makes lots of changes in user profile section such as in status updation section, chatting section, making as atop story of any updates and many more.

Apart from user profile section now facebook introduces some new features and has planned to make some big changes. Recently facebook introduces a features known as a "people are talking about this". You can see this updates on any page just bellow the "People Like This Section".

The "people are talking about this" metric count the "page stories" which included mention observation by facebook algorithm.

The Top 10 observation for "people are talking about this" metric

1. Recent Page Likes (Which is circulated in news feed)
2. Liking and sharing news deal
3. Post on pages wall
4. liking, sharing, commenting of video, photo, post, album or other content.
5. Checking in at a place
6. Tagging page in any photo or updates.
7. Answering a questions posted by page
8. Mentionening page in any post
9. RSVPing (Repondez s'il vous plait- "Please Respond") to an events.
10. Sharing page on users wall.

Facebook will removes "Reviews and Discussions apps" by October 31st.

Thanks
Anand Mohan

Auto Sharing & Auto Posting

2011-09-26T05:23:00.000-07:00

Today i am going to discuss about "Auto Sharing & Auto Posting"

First of all i would like to ask you one thing, How many social media sites you are using for your site promotion and how much time you are spending on it.

I think if you are a common user then you simply interested in social networking for fun or contacts and if you are a webmaster or Internet marketing professional then i am sure that you don't want to ignore any social media site for your promotion purpose.

This article is all about Internet marketing strategy, I know a webmaster having lots of website for optimization whatever he working as a employ or a freelancer. So there are very less possibility to a webmaster to update all social media platform on daily basis. But i think you all webmaster wants to update all social media on daily basis for your all website.

If you are ready to do this, then i am ready to explain how it is possible. Actually I am researching many social media sites and other sites which may be used for promotional purpose.

I will explain 2 major and popular site which may be used as a Auto Sharing site and also use full as a big promotional tool that is "Amplify" & "Posterous"

Amplify is a very nice and smarter way to share any post on Twitter, Facebook, Tumblr, Posterous, Friendfeed, Google Buzz, Flickr, Blogger, Wordpress, Ping.fm, Plurk.

This is very simple, you just need to signup and interlinked all accounts.

After adding all social media profile you will be able to auto share all posts on linked social media sites. by this you will be manage lots of clients social media accounts by managing single amplify account for a website.

Similarly Posterous is also providing such type of service to auto share your posts on various social media sites. Buts you must remember do not spread anything like spam, just be smart and enjoy this wonderful tool.

This is not enough, by making your active profile on these sites you will be able get direct link for all post and good indexing.

So Keep Sharing & Enjoy

Don,t forget to follow me on Amplify.Com & Posterous.com

Thanks
Anand Mohan.

Do You Know About Traffic Faker

2011-09-20T09:07:00.000-07:00

Today i would like to discuss about "Traffic Faker". I think most of reader is unknown to this technique or confused about this. You may think the traffic faker is a spammer who submit anything on various sites to get traffic, but i want to say you thinking wrong. Traffic Faker is not about a spammer as you think. Let me describe the term "Traffic Faker".

Before describing i must want to say that this techniques is most beneficial for profile site/social media site/bookmarking site and may be for any other site.

Traffic Faker is a url harvesting application/software which is provided by software developer. the main concept behind this application is its gives referral to other site without clicking or visiting, by this a web manager of that site think this site is good for promotion purpose and visit your site to know how a referral comes and then created profile on your site and they must interested in your site for promotional activity.
The good thing is that the referral comes by this s/w is not tracked by google and every time IP is different. So that here very complicated to know the coming referral is a fake referral.

The referral faker software loads url file and one by one processes the url and sending fake visitor hits with your pre defined url (basically its your own website link) and leaving a footprint of this URL in its traffic stats and the web.

This is a quick, efficient and effective way of getting your site or product known all over the internet. When a webmaster or a user sees your URL in their traffic tracking logs(In Google Analytic) then they will often click on the link to see what and how your website is linking to theirs. In turn this leads to traffic for your product or website.

Thanks :)
See you in next article...

Please post your feedback/suggestion about this article. Its very appreciated for me!!!

Facebook Launch New Features In Various Section

2011-09-05T03:43:00.000-07:00

After the launch of new social media site "Google Plus". Lots of facebook users moved toword G+, due to this facebook losses many active users in last 1-2 month.

To recover and get active user, facebook developer team works hard in various points and done changes very freequently.

For providing good and new experience to users facebook introduces many new features in user interface section.It may to attracts old users and new users as well & may be bacbook maintain the first position in social media sites list.

The first main changes in "Update Status" section, here three main things is introduced.
1.You can add your friend name with your status this is caaled "Who Are You With"
2.You can also add your current location or place with your status
for example you are in Masco City you can update your status with location marker, This is called "Where Are You"
3.By third features you can customized your sharing option, you may make your status public, for friend or share that status only to perticular friend.

Second main changes in photo section.
here you can see the new look and feel, background is converted from black to white.
You can rotate your photo in 360 degree direction
Like option avalable on photo
Tag section avalable on photo.

So lets use the new features and enjoy. you can add me as a friend on facebook. My Profile : Anand Mohan Srivastava

2011-02-28T00:10:00.001-08:00

Hi Amplify friends... I'm new here. Looking forward to sharing interesting things, learning something new and engaging in conversation with you! http://amplify.com/u/bryys

Social Media Optimization (SMO)

2010-08-06T01:23:00.000-07:00

Social Media Optimization (SMO) is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization instead of other method search engine optimization or SEO.

There are two categories of SMO methods:

(a) Social media features added to the content itself, including: RSS feeds, social news and sharing buttons, user rating and polling tools, and incorporating third-party community functionalities like images and videos

(b) Promotional activities in social media aside from the content being promoted, including: blogging, commenting on other blogs, participating in discussion groups, and posting status updates on social networking profiles

Social media optimization is related to search engine marketing, but differs in several ways, primarily the focus on driving traffic from sources other than search engines, though improved search ranking is also a benefit of successful SMO.

Social media optimization is in many ways connected as a technique to viral marketing where word of mouth is created not through friends or family but through the use of networking in social bookmarking, video and photo sharing websites. In a similar way the engagement with blogs achieves the same by sharing content through the use of RSS in the blogosphere and special blog search engines.

Social Media optimization is considered an integral part of an online reputation management (ORM) or Search Engine Reputation Management (SERM) strategy for organizations or individuals who care about their online presence.

Social Media Optimisation (SMO), is not limited to marketing and brand building. Increasingly smart businesses are integrating social media participation as part of their knowledge management strategy.

Search engine optimization (SEO)

2010-07-31T11:12:00.001-07:00

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "organic" or "algorithmic" search results. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.