SEO Hong Kong | HK Search Marketing and Optimization Blog

5 Tips on Improving AdWords Quality Score

Google AdWords Quality Score refers to Google’s mechanism for determining minimum cost per click (CPC) bid and measuring quality of ads and their relevance to click through rate (CTR) on Google, and the relevance of your ad text, keyword, and landing page. For the unaware and uninformed, Google doesn’t rely only on bid cost in displaying [...]

Tools To Help Maintain Your Website

The tasks of a webmaster is typically described as to ensure uptime ratio is at optimal levels, virtually guarantee that no broken links exist within the site and loading time is at satisfactory as well as keep content timely and relevant. While not adding to the tasks of a weary and tired webmaster, there are [...]

Chrome about: Pages

In case you have started to embrace Chrome, you would definitely be curious about its features. One of which are its about: pages. They're not exactly what I call Easter Eggs but somehow they feature some of the hidden (or not so hidden) abilities of this Google built browser.

Open Directory / DMOZ for Sale to BOTW?

Sorry if it took a while for me to get my hand into posting entries here lately. One of the recent rumors I heard (for me, rumors can be a bad topic to discuss) is that AOL, the parent company of The Open Directory Project / ODP / DMOZ is in talks with owners of [...]

Delicious? New Microsoft Ad Left Me Scratching My Head

Have you ever watched the new video of Microsoft that features its founder, Bill Gates and comedian Jerry Seinfeld? I watched it a few times but I didn’t get what it means. Maybe you can do a better job by telling me what is the message behind the shoes, the swaying hips and the Conquistador? Here’s [...]

SEO Bookmarks

I am using Blogger to update my life here in Hong Kong. So far I have no problem about it, but who knows what will happen. This tool is a product of Google and as a free service, nothing is expected by Google from bloggers except that they post blog entries every now and then. Not [...]

Blogger Labels on Google Search Results

This update may have taken a while ago but since it’s my first time to notice it, I will have to document this. I made a search for olympics TV “english language” “hong kong” in Google to check whether my latest post on my other blog is already live. I checked and it’s at number [...]

Live Search Webmaster Tool Issues

It has been reported that Live Search Webmaster tool has been upgraded that it now looks like a legitimate help for webmasters who care about the appearance of their websites on Live Search. The announcement of the update has been greeted with excited although many were open about telling the issues. A quick guide on [...]

Do Long Page Titles Improve Search Rankings?

Some people have observed that longer titles on web pages have done them a favor: higher likelihood of good rankings on search results. While I think this should be coincidental, as shorter titles are believed to retain the focus of these terms, the only way to find out is to throw a few terms and [...]

How to File For Reinclusion of Site?

One thing Google can do when it finds websites violating its Webmaster Guidelines is that it could penalize these sites by removing them from its search index database. This results in disappearance of pages from search engine results. This penalty can be checked by using the site:nameofwebsite.com tool on Google Search; if none shows up [...]