SEO Guides by Suresh Chowhan

No. of Links Increased in Google Site Links

noreply@blogger.com (Suresh Chowhan) — Tue, 23 Feb 2010 04:26:00 +0000

Google has increased the no. of links to show in SERP. It was previously, 4 to 6. Now we can see the change of increased number of site links. A snap is below:

Not only the links increased in organic SERPs, but also sponsored ads have the increased numbers from 1 to 4. Google enhancing features of Sponsored Ads to attract the advertisers.

XHTML is more extensible than HTML

noreply@blogger.com (Suresh Chowhan) — Thu, 24 Sep 2009 05:58:00 +0000

While HTML was useful in its day, XHTML is the way to go today. The advantages of XHTML are numerous:

1. XHTML is almost identical to and fully backward compatible with HTML 4.01
2. XHTML is more extensible than HTML
3. XHTML is HTML defined as an XML application
4. XHTML is a stricter and cleaner version of HTML
5. XHTML 1.0 has been a W3C Recommendation since 2000

in reference to:

- Bing - Head’s up on tag optimization (SEM 101) - Webmaster Blog - Bing Community (view on Google Sidewiki)

Ultimate 50 Points need to check for SEO 2009

noreply@blogger.com (Suresh Chowhan) — Tue, 30 Dec 2008 09:47:00 +0000

This is a list of the various SEO elements to consider, evaluate and action when building and maintaining your top Search Engine rankings.

1. Keyword analysis (still accurate? Where's the tail?)
2. Site structure - new directions and re-modeling the old
3. Review all page titles
4. Overhaul meta descriptions (for click-through not SEO)
5. The copy equation - SEO vs Marketing
6. H tags and text formatting
7. Site speed - Load time optimization
8. Alt and title tags - don't miss an opportunity
9. Internal links - where is the juice being sent
10. Internal link text - boost the link juice
11. Control the flow using "Nofollow"
12. Sitemaps page - more than just links
13. Create and/or update XML sitemaps
14. Check all Redirects are in place and working
15. Review flash - ensure its necessary and SEO friendly
16. Is your Robots.txt correct and up to date?
17. Clean URLs
18. SEO friendly 404 pages
19. Check graphic/image vs text usage
20. Best practice URL structure
21. Keep the code clean and compliant
22. Simplify with CSS
23. Check for broken links regularly
24. Update all content on pages
25. Manage and control outbound linking
26. Check canocalization on URLs
27. Social bookmarking options on all pages
28. Start a blog (or commit to updating your current one regularly)
29. Semantics and SEO
30. Page/file sizes
31. Page theming
32. Navigation
33. Managing dynamic content
34. Check webmaster centers regularly
35. Write articles/content for other sites
36. Engage in online conversations
37. Claim your geo rankings with local business profiles
38. Create more SEO friendly videos (uploaded to the top video sites)
39. Add SEO friendly images to popular photo sites (with tags, categories)
40. Ensure links in top SEO directories (DMOZ, Yahoo! etc)
41. Seek authority links (.edu .gov etc)
42. Regular submission to new quality directories
43. Comment on relevant [blog] conversations more often
44. Ongoing natural link building plan
45. Encouraging favourable site behaviour
46. Claim my business/website/personal profiles in social communities
47. Lifestream your content (linking back of course)
48. Leverage vertical specific SEO opportunities to boost relevance
49. Google Searchwikify your website
50. Power up your press releases

Social Bookmarking System and Networking Sites Help to Generate Traffic

noreply@blogger.com (Suresh Chowhan) — Fri, 02 May 2008 16:25:00 +0000

Social bookmarking is a technique by which internet users can store, organize, search, and manage bookmarks of web pages on the internet with the help of metadata.

In a social bookmarking system, internet users save links to web pages that they want to remember and/or share. These social bookmarks are generally public, and can be saved privately, shared only with specified people or groups, shared only inside certain networks, or another combination of public and private domains. Only the allowed people can view these social bookmarks sequentially, by category or tags, or via a search engine.

Social networking sites like Facebook, Myspace and Sumpleupon, just to name a few, aren't just for the internet socialite any more. They've captured the interest of many an internet marketer as well, and why not? It's the perfect way to network, meet colleagues and form valuable joint ventures. In a nutshell, these social watering holes can help get the word out about you and your business at nearly warp speed because of the huge volume of visitors they receive.

How you can use social bookmarking sites? Here are some steps:

1. First select the list of social bookmarking sites?
2. Register to these sites.
3. Put your favourite links into these sites.

You can do it yourself, but I know there is do not have enough time or not good knowledge about how to submit and manage? I don’t have also. Because there are a lot of bookmark managers, it takes time to submit. One of the best social bookmarking submission service provider (http://www.socialbookmarksubmission.com), I found to submit my favourite links manually in all best 500 bookmarking sites at a very affordable price just only $47.

After completion of work it sent to me detailed report and screenshots of work. I got what it says. If you want you can also get this good service. If have more than 5 sites and ordering in bulk, you may get good discount offer. To contact just you need to fill the form with Name, address, and sites details with anchor text which you need to submit. To know more about it before any order, you get read terms of services that are very necessary to take any step to move forward.

Optimization of website for Google and Yahoo is challenge for SEOs

noreply@blogger.com (Suresh Chowhan) — Sat, 05 Jan 2008 12:20:00 +0000

Optimization of the site for the two major search engines Google and Yahoo's challenge of SEOs. Both have different search engines algorithm for the search results for search term. If a site would have better placement in the Google search, although not in Yahoo.

It's reason for the fact that some of the techniques used by Google, while some other techniques such as Yahoo. Read a full story about Optimization technique of website for Google and Yahoo according to search engine algorithms..

Search Stats 2007: Google Hits higher than others

noreply@blogger.com (Suresh Chowhan) — Fri, 04 Jan 2008 11:51:00 +0000

Let's see an image (graph) below generated by Compete for Search Popularity Stats of the Year 2007, posted image by Danny Sullivan.

Image clearly shows that Google give more hits to sites by search than other search engines. After Google, the Yahoo, Microsoft, and Ask generate hits for sites.

Google have 68.9% searches share, where Yahoo have only 17.4%, Microsoft 9.2%, Ask 3.9% and 0.6 through other search engines.

Introductory pages for newly AdSense publishers

noreply@blogger.com (Suresh Chowhan) — Fri, 04 Jan 2008 04:10:00 +0000

Google Adsense team recently released introductory pages for newly AdSense publishers to educate and guide to set-up AdSense account and manage ads on their website and blogs. Read more about Newbie AdSense Resource Center.

Search link partners, website or directories by Simple Query

noreply@blogger.com (Suresh Chowhan) — Sat, 01 Dec 2007 11:36:00 +0000

If you are looking for link partners or web directories where you can submit or add your website. Then you have easy solution to find out the link partners through search engines using some simple search queries that help to find more data. Just put each single query in search engine like Google, Yahoo, MSN etc. You will find the search result pages related to your query term.

In the following exercise, you have a chance to to find out easy and more link partners.

“add url”
“add site”
“add website”
“add your site”
“add a url”
“add * url”
“add * site”
“add * website”
“submit url”
“submit site”
“submit website”
“submit your site”
“submit a url”
“submit * url”
“submit * site”
“submit * website”
“suggest url”
“suggest site”
“suggest website”
“suggest your site”
“suggest a url”
“suggest * url”
“suggest * site”
“suggest * website”

If you use keywords related to your website with these queries, you will be able to find related link partners for link exchange and web directories for submission.

AdSense publishers reported huge drops in earnings

noreply@blogger.com (Suresh Chowhan) — Sat, 24 Nov 2007 06:32:00 +0000

Some of the AdSense publishers reported huge dropping in earnings by last few days. According to thread on WebMasterWorld has noticed that earnings by AdSense and statistics were impacted by the American holiday Thanksgiving day.

Recently Google AdSense team made some changes in adformats. Google is trying to stop Accidental clicks fade into the background.

Users could click on all text and white space of ads of old format.

But now users can click on only on title and url of ads of new format.

This new adformat may cause to decrease accidental clicks and hits. Now the mature advertise will get only matured and real click.

I think new adsense format would be also a reason of dropping earnings by publishing AdSense. By this new format adsense advertisers can save their money and become safe from fraud clicks.

How much did you earn from adsense in October, 2007

noreply@blogger.com (Suresh Chowhan) — Mon, 19 Nov 2007 10:16:00 +0000

There is an online poll by Problogger.net on blog, want to know "How much did you earn from google adsense in month of October, 2007".

When I visited today on this blog, found and surprise that more than 150 adsense publishers earned more than $15000 in a months only of October, 2007.

I am sharing this information because many publishers think that publishing of adsense is only wasting of time. But in fact its not wasting of time but its investing time for future earnings.

I have a snap shot of current poll is here:

Google Page Rank Dance

noreply@blogger.com (Suresh Chowhan) — Sat, 27 Oct 2007 05:37:00 +0000

I think google is now dancing on page rank platform. Page rank is going up and down for few days. A new post on andybeard.eu is clearly describing this google pr dance. If you check PR on different data centre you will find different Page Ranks for each site approx.

To check PR on different data centre you can use Smart Page Rank checker tool.

Domain | Starting PR | First PR Update | Second PR Update | Today's PR
www.autoblog.com | 6 | 6 | 4 | 4 or 6
www.engadget.com | 7 | 7 | 5 | 5 or 7
www.problogger.net | 6 | 6 | 4 | 6
www.copyblogger.com | 6 | 6 | 4 | 6 or 7
www.joystiq.com | 6 | 6 | 4 | 4 or 6
www.tuaw.com | 6 | 6 | 4 | 4 or 6
www.searchengineguide.com | 7 | 6 | 4 | 4 or 5
www.searchenginejournal.com | 7 | 7 | 4 | 4 or 6
www.johnchow.com | 6 | 5 | 4 | 4 or 5
www.quickonlinetips.com | 6 | 6 | 3 | 3 or 5
www.seroundtable.com | 7 | 7 | 4 | 4 or 6
weblogtoolscollection.com | 6 | 6 | 4 | 4 or 6
andybeard.eu | 5 | 4 | 3 | 3 4 or 5
www.blogherald.com | 6 | 6 | 4 | 4 or 6
www.Forbes.com | 7 | 7 | 5 | 4 5 or 6
www.sfgate.com | 7 | 7 | 5 | 5 or 7
www.washingtonpost.com | 7 | 7 | 5 | 5 or 7
www.technosailor.com | 6 | 6 | 3 | 3 or 5
www.9rules.com | 8 | 8 | 5 | 4 5 or 6
blog.nafurai.com | 3 | 3 | 2 | 1 or 2
courtneytuttle.com | 3 | 2 | 1 | 1 2 3 or 4
www.SunTimes.com | 7 | 7 | 5 | 5 or 7
TheGadgetBlog.com | 5 | 5 | 3 | 3 or 5
Space.com/ | 7 | 7 | 5 | 5 7 or 8
OneMansBlog.com | 6 | 6 | 4 | 5 4 or 6
entrepreneurs-journey.com | 6 | 5 | 3 | 3 or 5

The following are site updates which were not hit by a penalty previously for comparison purposes

www.hobo-web.co.uk | 7 | 5
www.doshdosh.com | 4 | 6
www.searchengineland.com | 7 | 7
www.seomoz.org/blog | 5 | 6
www.connectedinternet.co.uk | 6 | 3

More news and updates available from source Andy Beard - Niche Marketing

Google reduces page rank of sites that sells links

noreply@blogger.com (Suresh Chowhan) — Thu, 25 Oct 2007 04:50:00 +0000

Are you selling links on your site. If yes than alert, otherwise not to worry. Because selling paid links can hurt your PageRank or rankings on Google based on a feedback he got from Google.

Google reduced page rank of many site. In recent post at dailyblogtips.com and andybeard.eu described the latest change the reducing value of PR of many big sites and blogs like:

Problogger (from 6 to 4)
Copyblogger (from 6 to 4)
Search Engine Journal (from 7 to 4)
Quick Online Tips (from 6 to 3)
Search Engine Roundtable (from 7 to 4)
Washingtonpost.com - from 7 to 5
Statcounter.com - from 10 to 8 (and 6 in some other Google data centers)

It is seem that Google has chosen to penalize websites selling links and text link ads. A deep description SellingText Links Ads And Google Penalization is available at masternewmedia.org

If you are not much aware from the Page Rank for its algorithm, you can get more info on Page Rank by Matt Cutts.

Personalized iGoogle is available in your own language

noreply@blogger.com (Suresh Chowhan) — Mon, 22 Oct 2007 05:04:00 +0000

Customized your personalized iGoogle in your own language. Now iGoogle is supporting 42 languages. iGoogle launched new 13 language.

Arabic
Bulgarian
Catalan
Croatian
Icelandic
Indonesian
Latvian
Lithuanian
Malay
Serbian
Slovak
Slovenian
Tagalog

As you know the personalized iGoogle helps you to save your time by downloading, visiting or using any services by web pages. It helps to make available the features on your personalized home page where you can easy surf the web pages and using the supported services.

To know about the other supported languages by iGoogle, visit http://www.google.com/apis/gadgets/i18n.html#Supported

PPC -Pay Per Click- An Overview

noreply@blogger.com (Suresh Chowhan) — Tue, 16 Oct 2007 07:03:00 +0000

Pay Per click (PPC) is an advertising form used on search engines, ad networks and website. When users click on an ad and visit the website thorugh ad, then advertiser's have to pay fixed amount to the ad networks . Each click generates traffic for advertisers and ad charges for networks.

Generally advertisers bid on keywords to generate traffic and conversion through targeted similar market. PPC ads appears on content network websites e.g. search engine result pages . Your ad campaign is dependent on targeted keywords. You can search keywords by Google Adwords keyword suggestion tool. It can provide you certain essential key words based on your web address.

There is very important factor that is needed to care when you optimize your ad that is landing page. If you have a unique landing page to others and with providing related information and product details instead of using a mirror site for your Google campaigns. Then you can attract the visitors and market into your website or business.

The most popular ad networks are:

Google AdWords
Yahoo! Search Marketing (Overture)
MSN adCenter
Adbrite
Ask
Miva
Searchfeed
Kanoodle
Enhance
Looksmart
Search123
Yandex
Baidu

Benefits of PPC search engine advertising:

It generates leads
It generates conversion
It Qualified traffic
Helps to make a Brand

Essential factors involved in PPC search engine advertising:

Constant monitoring
Response analysis
Refinement

Another concept "Click Fraud" is related to PPC, some times known as internet click crime. Generally it is occurred when a person automated script, or computer program imitates generates clicks on the ads without having actual interest in the target of the ad's link.

Some the click fraud sources are:

Competitors of advertisers
Competitors of publishers
Unwanted "friends" of the publisher

List of Useful Article Directories - Submit Your Articles

noreply@blogger.com (Suresh Chowhan) — Thu, 21 Jun 2007 09:07:00 +0000

Article writing is probably favorite way of generating traffic. The more articles you write and submit to directories the more traffic and back links you will build for your site. Also article writing is a great way for you to learn about the subject you are writing about.

If you want to write about a subject and do not know too much about it, all you have to do is a little research before you write the article. After writing a few articles on the same subject you start to distinguish yourself as an expert in that area. That is a good shot to your credibility. Share your vital knowledge with the world and promote yourself, your products or services.

Tips for writing articles for publication

1) Aim to write between 700 and 800 words - this seems to be the typical length required by most publishers. Check first though - some sites prefer more or less words per article.

2) Try to add a new angle to the subjects already submitted to the site.

3) Make sure the article is checked for spelling and the grammar (use MS Word).

4) Break the article up into meaningful sections, using headers for each section.

5) Don't try to promote your services too much - this will put readers and editors off. They want quality editorial, not a sales pitch.

6) Ask the editor(s) if there are any subjects they'd particularly like you to write about - keep in their good books.

7) Make sure you retain all rights to your article. Some sites may want ownership of your work, but most don't. Make sure also that you can distribute any article to several publishers (don't spread yourself too thin though).

8) In return for the content, you should be able to submit a link at the end, either in an 'about the author' section, or just at the end of the article. Use this opportunity to add a decent link back to your site.

I have list of useful and daily used article directories where you can submit your artilces and promote your business even yourself. I found it to be useful for others therefore I am posting these urls for use by all of you. If you have an Article Directory that’s not listed and you want to include in the list, just post a comment and put your site information.

Directory URL>>>>>>> - PR

http://www.digital-web.com - >>>>>>> - 9
http://www.articlesfactory.com/ - >>>>>>> - 7
http://www.articlecity.com/ - >>>>>>> - 6
http://www.ezinearticles.com/ - >>>>>>> - 6
http://www.articledashboard.com/ - >>>>>>> - 6
http://www.gather.com/ - >>>>>>> - 6
http://www.selfgrowth.com/ - >>>>>>> - 6
http://www.isnare.com/ - >>>>>>> - 6
http://www.buzzle.com/ - >>>>>>> - 6
http://www.1888articles.com/ - >>>>>>> - 5
http://www.articlecube.com/ - >>>>>>> - 5
http://www.articletrader.com/ - >>>>>>> - 5
http://www.articlesalley.com/ - >>>>>>> - 5
http://www.amazines.com/ - >>>>>>> - 5
http://www.ideamarketers.com/ - >>>>>>> - 5
http://www.searchwarp.com/ - >>>>>>> - 5
http://www.constant-content.com/ - >>>>>>> - 5
http://www.iwantcontent.com/ - >>>>>>> - 5
http://www.abcarticledirectory.com/ - >>>>>>> - 5
http://www.a1articles.com/ - >>>>>>> - 4
http://www.anyarticles.com/ - >>>>>>> - 4
http://www.articledepot.co.uk/ - >>>>>>> - 4
http://www.articlegarden.com/ - >>>>>>> - 4
http://www.articlegeek.com/ - >>>>>>> - 4
http://www.articlesarea.com/ - >>>>>>> - 4
http://www.articlehub.net/ - >>>>>>> - 4
http://www.articlerich.com/ - >>>>>>> - 4
http://www.articlesphere.com/ - >>>>>>> - 4
http://www.articlewise.com/ - >>>>>>> - 4
http://www.earticlesonline.com/ - >>>>>>> - 4
http://www.easyarticles.com/ - >>>>>>> - 4
http://www.goarticles.com/ - >>>>>>> - 4
http://www.bigarticle.com/ - >>>>>>> - 4
http://www.articlebin.com/ - >>>>>>> - 4
http://www.articles4cash.com/ - >>>>>>> - 4
http://www.impactarticles.com/ - >>>>>>> - 4
http://www.articles4cash.com/ - >>>>>>> - 4
http://www.articlegold.com/ - >>>>>>> - 4
http://www.articlesnatch.com/ - >>>>>>> - 4
http://www.infomatchdirect.com/ - >>>>>>> - 4
http://www.submityourarticlesnow.com/ - >>>>>>> - 4
http://www.articles4meandu.com/ - >>>>>>> - 4
http://www.article99.com/ - >>>>>>> - 4
http://www.freezinesite.com/ - >>>>>>> - 4
http://www.internetbasedarticles.com/ - >>>>>>> - 4
http://www.postarticles.com/ - >>>>>>> - 4
http://www.promotenewz.com/ - >>>>>>> - 4
http://www.Smartads.info/articles/ - >>>>>>> - 4
http://www.articles-collections.com/ - >>>>>>> - 4
http://www.zillaarticles.com/ - >>>>>>> - 4
http://www.articleblotter.com/ - >>>>>>> - 3
http://www.articlegear.com/ - >>>>>>> - 3
http://www.articlenetworks.com/ - >>>>>>> - 3
http://www.articles24.com/ - >>>>>>> - 3
http://www.articles4free.com/ - >>>>>>> - 3
http://www.articleshaven.com/ - >>>>>>> - 3
http://www.articleshowroom.com/ - >>>>>>> - 3
http://www.article-spot.com/ - >>>>>>> - 3
http://www.articles-submit.com/ - >>>>>>> - 3
http://www.articletime.com/ - >>>>>>> - 3
http://www.fresh-articles.com/ - >>>>>>> - 3
http://www.globearticles.com/ - >>>>>>> - 3
http://www.articlesbase.com/ - >>>>>>> - 3
http://www.articlenexus.com/ - >>>>>>> - 3
http://www.articlecapsule.com/ - >>>>>>> - 3
http://www.articleinsert.com/ - >>>>>>> - 3
http://www.surfarticles.com/ - >>>>>>> - 3
http://www.pressarticle.com/ - >>>>>>> - 3
http://www.articlewebdirectory.com/ - >>>>>>> - 3
http://www.infonexus.org/ - >>>>>>> - 3
http://www.ireprint.info/ - >>>>>>> - 3
http://www.reprintarticles.com/ - >>>>>>> - 3
http://www.thewritersonline.com/ - >>>>>>> - 3
http://www.writeyourarticles.com/ - >>>>>>> - 3
http://www.articlegoldmine.com/ - >>>>>>> - 3
http://www.articlefame.com/ - >>>>>>> - 3
http://www.articleviral.com/ - >>>>>>> - 3
http://www.yourarticleonline.com/ - >>>>>>> - 3
http://www.therealarticles.com/ - >>>>>>> - 3
http://www.worldfreearticles.com/ - >>>>>>> - 3
http://www.thearticlesource.net/ - >>>>>>> - 3
http://www.thearticleking.com/ - >>>>>>> - 3
http://www.articlewow.com/ - >>>>>>> - 3
http://www.articleshine.com/ - >>>>>>> - 3
http://www.articlexplosion.com/ - >>>>>>> - 3
http://www.articlexchange.biz/ - >>>>>>> - 3
http://www.freewebarticles.info/ - >>>>>>> - 3
http://www.articletap.com/ - >>>>>>> - 3
http://www.myarticlemall.com/ - >>>>>>> - 3
http://www.newezinearticles.com/ - >>>>>>> - 3
http://www.articlestreet.com/ - >>>>>>> - 3
http://www.allgoodarticles.com/ - >>>>>>> - 2
http://www.articlediverse.com/ - >>>>>>> - 2
http://www.myaddirectory.com/ - >>>>>>> - 2
http://www.articlegrabbag.com/ - >>>>>>> - 2
http://www.articlegush.com/ - >>>>>>> - 2
http://www.article2000.com/ - >>>>>>> - 2
http://www.freearticles101.info/ - >>>>>>> - 2
http://www.thenichearticles.com/ - >>>>>>> - 2
http://www.allthebestarticles.com/ - >>>>>>> - 1
http://www.articlesworldonline.com/ - >>>>>>> - 1
http://www.articlesisland.com/ - >>>>>>> - 1
http://www.ezineauthors.com/ - >>>>>>> - 0

Wordpress is Experimenting Adsense on Blogs

noreply@blogger.com (Suresh Chowhan) — Wed, 13 Jun 2007 04:53:00 +0000

This morning I was searching for ranking of Mobile Master Blog hosted on Wordpress, URL is http://mobilemaster.wordpress.com/ . My Keyword was Nokia 6300, it's current ranking is 6th page of google.co.uk. When I click on the link http://mobilemaster.wordpress.com/2007/05/31/nokia-6300-simpler-and-sharper/, I got surprise that Some Google adsense are visible on this post. I captured the snaps of google adsense on my post with two images upper ads and down ads. the images are below:

When I look at the source code found some code:

It is seem that Wordpress is experimenting google adsense on blogs hosted on its servers. If Wordpress is doing so then it should allow to wordpress users to publishe ads on blog to earn money by google adsense. If Wordpress is not doing so then who is doing this? Becuase I am not using google adsense publishing on my mobilemaster.wordpress.com blog because the Terms and conditions of wordpress.com does not allow the publish ads on free hosted wordpress blogs.

Search Engine Celebrities - A List of Search Engine Specialist, Authors, Editors

noreply@blogger.com (Suresh Chowhan) — Wed, 06 Jun 2007 11:35:00 +0000

I am just going to introduced some search engine celebrities, specialist, authors, editors, founders of famous blogs, search engine tips websites. Here are some famous persons in search engine industry with their blog url that I read and suggest you all visitor to read these blogs to get current updates of search engine and its industry. I know there are many great peoples but may be I will not aware of them. But If you know, have a comment with reference so that I can aware and my visitor let know about them. There is not much information about these celebrities that are given below but an only overview of them. Let's have look at some great celebrities are:

Rebecca Lieb: Editor-in-Chief of SearchEngineWatch.com

Kevin Newcomb: ClickZ & Search Engine Watch's daily news editor, since August, 2004.

Rob Kerry: Forums Editor, Search Engine Watch.
Co-Authors of SearchEngineWatch.com

Jessica Bowman
Mike Boland
Justilien Gaspard
Eric Enge

Danny Sullivan: Editor-In-Chief: Danny oversees the entire Search Engine Land and previous editor of Search Engine Watch. His personal blog daggle.com.

Chris Sherman: Executive Editor: Chris oversees Search Engine Land's columnists

Barry Schwartz: News Editor: Barry coordinates stories that Search Engine Land, President of RustyBrick, Inc., moderator at SEOChat.com.

Matt Cutt : head of Google's Webspam team, write famous blog mattcutts.com/blog.

Phil Bradley: Phil covers ways of searching the web, new search engines and searching tools and resources, from the viewpoint of searchers, researchers and others who use these services. Phil also has his own blog that focuses on searching and other research issues.

Bill Slawski: Bill covers items about search patents, search algorithms research and search acquisitions. Bill also has his own SEO By The Sea blog that goes into more depth on some of these issues.

Jennifer Slegg: Jennifer covers items about search advertising and also contextual ads, where they crossover in interest to the search marketing space. Jennifer also has her own JenSense blog that provides deep coverage of contextual advertising.

Greg Sterling: Greg covers items about local and mobile search. Greg also has his own blog at Screenwerk.

Loren Baker: Editor – of Search Engine Journal

Barry Schwartz: Executive Editor of SEroundtable.com

Benjamin Pfeiffer: Senior Editor of SEroundtable.com

Chris Boggs: Associate Editor of SEroundtable.com

Jeremy Zawodny: author of his blog http://jeremy.zawodny.com/blog/

Darren Rowse : problogger.net

Aaron Wall : covering the search space of SEObook.com blog, acquired also threadwatch.org.

Andy Beal : an internet marketing consultant that blogs marketingpilgrim.com and andybeal.com.

Richard MacManus : was founded and is edited ReadWriteWeb.com.

Jim Boykin : Internet marketing specialist, and CEO of We Build Pages and write blog jimboykin.com.

Pete Cashmore : editor of mashable.com

Matt Mullenweg: Co-Founder Wordpress

Shawn Hogan: founder of DigitalPoint

Amit Aggarwal: is a technology analyst, speaker, geek and professional blogger.(labnol.blogspot.com)

Avinash Kaushik : Analytics Evangelist for Google, write at http://www.kaushik.net/avinash/about/

Best SEO Tools Free Online

noreply@blogger.com (Suresh Chowhan) — Fri, 04 May 2007 11:59:00 +0000

Here I am suggesting some useful and best SEO tools. These tools are free and available online for SEO solutions. These tools may help you to solve your daily seo need. If you found another useful tools, please have a comment with tools url. So that I can post that tool link to my blog for all users.

Google Trends
Google Trends. Tip: You can compare searches by separating with conversione rate and traffice by city, countries.

Web Page Speed Report
web site speed report with detail of images and text pages downloaded.

Backlink Checker - SEO Tool (Check Backlinks)

Check your websites backlinks with this useful seo tool Your domain: (eg. pagerank10.co.uk)

Live keyword analysis tool
Using the live keyword analysis tool below, you can simply type in your keywords and then paste in your text and your keyword density analysis will be done on the fly.

KEYWORD DENSITY & PROMINENCE v1.2.3
Keyword density analyzer, and keyword placement & prominence analysis

Google Banned Tool
Check to see if a domain is banned from Google

Google Banned Checker Tool
Discover if your website is banned on Google.

Meta Tags Generator
Keyword and Description Meta Tags generator.

Meta Tag Analyzer
Analyse your meta and other detail contains your web page.

Google API Key
Create Google API Key

Socialmeter calculates the site popularity in social networks.

Search Engine Saturation
By Market Leap. Tool to determine the number of pages a given search engine has in its index for your website domain.

Webmaster Eyes - Monitor Your Pages (PR)
Monitor all web pages and analyze website pages with PR and other details.

Yahoo! API
Create Yahooo API Keyword

Free Broken Link Checker
Tests all links site wide and reports any broken links.

Free Link Checker
Tests all links for entered URL page and reports any broken links.

One Way Link Verify
Track your one-way links - Shows status and PR.

Online Free Reciprocal Link Checker
Enter links - Reports back which ones are up, down or unreachable.

Site Link Analyzer
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SEO Tools (156 SEO Tools)
All possible types of SEO tools .

ONLINE KEYWORD RESEARCH TOOL
Online keyword research tool help you select keyword and research keyword for internet marketing, research keywords for a country.

Create Relevant Backlinks - Backlinks Finder
Create backlinks relevant to you site's subject matter quickly and easily. Just submit the form and start submitting your url.

CopyScape
Check Copied Content on other site online free.

Increase Users and Visitors by improving website usability

noreply@blogger.com (Suresh Chowhan) — Fri, 27 Apr 2007 11:57:00 +0000

A Website Usability Evaluation sometimes referred to as an expert or heuristic review is a quick and cost-efficient method to identify the overall usability of your website. Your site's usability or lack of usability determines the success or failure of your online business.

Heuristic evaluation which involves identifying your heuristics, gathering opinions about the usability of your site, merging and rating the problems that were identified, and then trying to work toward solutions.

Website Usability evaluation methods should not be implemented only once during the design process. "Ideally, evaluation should occur throughout the design life cycle. During the design process, prototypes are created to provide a visual model of the application for the purpose of testing and evaluation. The evaluation of the prototypes prevents the wasting of resources. Problems are discovered and dealt with before a considerable amount of effort is put into a faulty design.

There are many benefits of website usability evaluation. Web site usability involves enhancing your web site so that the content is understandable and the interface meets your user needs. It helps to increased traffic and sales. It improves the quality of your site from your visitor’s perspective and enriches your visitor's experience when interacting on your site increasing their satisfaction and loyalty. Your users can easily find what they are looking for.

Some of the common problems that affect a user's experience are:
a) Confusing navigation
b) Slow loading times
c) Difficulty for first-time and infrequent users to learn the interface quickly
d) Inordinate length of time to accomplish tasks
e) Trouble remembering the interface or process on return visits
f) Frequency of errors in the system, or difficulty in recovering from them
g) Lack of satisfaction with the overall design of the system

It is never too late, or too early. You can test ideas while they are still on paper, you can pilot a draft design, or you can optimize an existing page or site through redesign. It is recommended that you continuously look at your website for improvement.

One of the most important ways to make your Web site easier to use is to do testing with users. But there are several other techniques in the usability engineering that can be applied to the Web. If you are ready for website usability evaluation, you have to analysis some the key area is following:

1. Navigation and interaction review
a) information architecture
b) links and menu structure
c) forms and controls
d) review on errors
e) Improved consistency in navigation flows

2. Content and functionality
a) consistency
b) validity and standards
c) search
d) task efficiency
e) writing style and content overview

3. Design / presentation of the content
a) graphics and animations
b) text, layout, colors
c) visual hierarchy
d) Easier to understand design for users
e) user interface usability testing

4. Accessibility issues
a) Improved Page downloads times
b) Accessibility validation and standards
c) Images and alternative text

After implementation of the changes from the usability website evaluation, run a usability check list on your website. This is to ensure that recommendations and changes have been properly implemented in initial website evaluation.

Hyperlink Optimisation Tips and Formats

noreply@blogger.com (Suresh Chowhan) — Mon, 23 Apr 2007 08:39:00 +0000

A hyperlink (often referred to as simply a link), is a reference or navigation element in a document to another section of the same document, another document, or a specified section of another document, that automatically brings the referred information to the user when the navigation element is selected by the user. As such it is similar to a citation in literature, but with the distinction of automatic instant access. Combined with a data network and suitable access protocol, a computer can be instructed to fetch the resource referenced.

Hyperlink formats:

1. Embedded link
An embedded link is a link embedded in an object such as hypertext or a hot area. The ninth word of this sentence is an example of an embedded hypertext link.

2. Hot Area
A technical description of a hot area is a list of coordinates relating to a specific area on a screen created in order to hyperlink areas of the image to various destinations, to disable linking via negative space around irregular shapes, or to enable linking via invisible areas.

3. Inline Links
An inline link displays remote content without the need for embedding the content. The remote content may be accessed with or without the user selecting the link. Inline links may display specific parts of the content (e.g. thumbnail, low resolution preview, cropped sections, magnified sections, description text, etc.)

4. Random accessed
Random-accessed linking data are links retrieved from a data base or variable containers in a program when the retrieval function is from user interaction (e.g. dynamic menu from an address book) or non-interactive (e.g. random, calculated) process.

5. Hardware accessed
A hardware-accessed link is a link that directly via an input device (e.g. keyboard, microphone, remote control) without the need or use of a graphical user interface.

Text-based hyperlinks can help improve your listing in search engines. Search engines figure that if you are linking to something from your page (whatever it is you are linking to) is likely to be closely related to the content of your page. For that reason, some of search engines actually look for keywords in the hyperlinks and any text immediately surrounding the hyperlinks. What this means is that if you can, you should include your most important keyword phrases in thelink itself and possibly the surrounding text.

Anchor text optimization can be deployed throughout your site to enhance the relevance of most of the web pages based on individual page content. You would be surprised, how easy it is, to find suitable instances of hyperlinking structures to make use of optimized anchor text.

The "title" which is usually used as the hyper-linked text, should contain your important keywords. It is good to work with ten different options of title and description as it not only gives you more room to play with several keywords, but it also helps search engines give you a wider keyword coverage.

What it Looks Like: This is an example of hyperlink.

The above example shows us that you can leverage the hyperlinking of important keyword phrases instead of hyperlinking unrelated text wherever possible. It is always a great idea to restructure sentences if keywords don't fit in anchor text.

Steps to follow doing hyperlink optimisation :

1. Include your selected for the page main keyword phrases within the hyperlink itself.
2. Include your targeted important keyword phrases in the text that immediately precedes, or follows the hyperlink.
3. Be careful not to 'keyword-stuff!' Make sure your links and surrounding text are still readable and make sense after you include a keyword phrase or two.

Hyperlink uses the HTML element "a" with the attribute "href" and optionally also the attributes "title", "target", and "class" or "id":

<a class="link class" title="link title" href="URL" target="link target">link label</a>

You may use selected keywords in title tag and understand the hyperlink optimisation by help of above code.

Image Optimisation Tips - Increase traffic and visibility

noreply@blogger.com (Suresh Chowhan) — Tue, 17 Apr 2007 14:00:00 +0000

Increase traffic and visibility by optimizing available images on your website. If the images are properly optimized on webpage, it helps attracts the visitors and search engines also. Now, all major search engines are providing an image search service that increase website traffic and visibility.

Images play several roles in search engine optimization. The appearance of images is naturally important to the overall look and presentation of your web site. But beyond the superficial value, carefully named images can also serve a dual role in search engine optimization. One trick is to use relevant keywords in the name of the images.

According to Evans, image search optimization offers free product promotion, more optimization opportunities than regular search alone, less competition.

Original and Qualitative Images
Try best effort to use original image design or manage with good quality pictures and make necessary resolution adjustments. If images are taken from another website, there are mostly chances for panelize your site.

Related images
Use related images that can explain your topic where content and image is available. Sometimes images says everything what you want to say in content or on webpage.

Small size Images
Whenever user downloads a page containing large images, it takes a long time to download. When visitor opens a webpage, and if it contains a large image, it takes more than 10 seconds to load, and your visitors will run away faster than you can say “back button”. Heavy images cost you money and traffic. If webpage’s contain smaller or compressed images, webpage downloaded fast.

Use compressed format of images
Mostly websites are based on bitmap. The problem with Bitmap images is that each pixel has to be defined with a color, causing the file size of an image to be rather large. So you need avoid bmp format and use compressed format such as JPG, GIF and PNG.

Name of image
Give a particular name of image. In view of SEO, image naming should be based on keywords with using '-' hyphen. When a user search images in search engine, it search the naming images related to query. Use keywords in 'alt' tag for an image naming.

Image placing position
Place the image on the webpage where it is suitable. If there is need of image to visible on page them place a suitable and related image, otherwise do not garbage the page with without requirement of image.

Slice the images
Slicing the images appears to load faster but the slicing shows its pattern. If you slice an image properly and display the sliced image correctly you won't see any lines. Use Adobe ImageReady which comes with Photoshop (not cheap). You can use it to slice images and it can also supply the appropriate HTML to display it correctly.

Image thumbnails
Another useful tip is to use thumbnails. Thumbnails are miniature versions of a picture that are hyperlinked to its actual size version. The thumbnail will load fast, and by clicking on it your visitors will be able to see the actual size version.

According to searchenginewatch.com "Image search optimizers on the panel expressed their desire to see more opportunities for image search optimizers, such as a keyword research tool specific to image search (like the Overture keyword tool) and the ability to submit image/multimedia specific feeds."

Evans say "That would allow webmasters to have better control over defining what
the image was in relation to content,".

"Right now, 95% of the focus is to what traffic into websites comes from "regular" search, not on images," added Evans. "Once experienced search marketers and/or web analytics analysts start to point out the higher conversion rates and growing traffic from image search, that's when the request for more information will begin to grow."

30 Blog Promotion Tips - increase traffic, attract audience

noreply@blogger.com (Suresh Chowhan) — Sat, 14 Apr 2007 10:23:00 +0000

If you don’t have any website, not to worry. A blog is a online personal diary or journals. Where you can share your thoughts world wide. With in online diary you can share lot of things like text, images, music, audia and video also. If you want to write you own blog, there is need not knowledge of web design. If you are simple familiar with computer and internet you may have own blog. Some blog promotion tips suggested by blogger.com. Highlights are below:

Content on the blog should be qualitative and proper meaningful so that reader can understand easily all topics.
Post useful information and current news related to blog industry.
Post content regularly on the blog. If you can’t daily, do it after every two or three days.
Keep your audience in your mind, when you start concentrate on writing.
Think search engine strategy to get visibility and reachability your content in search engine and to the audience.
Write short paragraphs and posts. All the information you are providing in post should be divided in paragraphs so that reader can catch your thoughts in short time and way.
Use headlines to cover up the paragraph.
Your signature should contain your blog url.
Submit your blog url to blog search site and directories.
Participate in viral game – it is like a disease that spread from one person to another. Discuss about blog url and content to others.
Link to other blogs. – You may link exchange to other bloggers.
Participate in comment option with your blog url in other’s blog posting.
Pitch your posts via email to other bloggers. - Recipient may very busy; so make it easy for him to read your post -- include both the text of the post and the specific URL for it in your e-mail.
Ping your blog. An example of pinging site is www.pingoat.com
Activate your Navbar. – This feature enable to visitors to go next blog, flag blog etc.
Install email this post feature. If you use it’s your friend will be able to forward post to their friend.
Turn on your post pages to make entries link-able to attract the search engine.
Turn on your site feed so that reader can read your post using through newsreader.
Add your blog to Blogger’s Listing so that it can visible in Nextblog option.
Install a Blogroll – is similar to linking.
Print your blog URL on cards, stickers, etc.
Advertise your blog – get free space or buy on advertising websites.
Post or content should be printable, easily scan-able and copy enabled.
Trackback the urls - Trackbacks are a great to begin a relationship, especially if you’ve left a comment first.
Use a regional language if your readers are regional otherwise use language that is world wide knows.
Join social community sites and tells them after your blog and its features means to say define your brand values.
Join technorati.com, claim your blog and add a technorati avatar.
Use statistical graph and nice image that can explain the post.
Invite guest bloggers to join your blog to make a post.
Promote your blog slow and steady by ethical way, by attracting people, visitors, readers and search engine also.

I mentioned above Best 30 Blog Promotion Tips. But there is last one tip you may guess that is 31st “write blog promotion tips” and promote a blog.

Types of Query Searching and Search Engine

noreply@blogger.com (Suresh Chowhan) — Thu, 12 Apr 2007 09:15:00 +0000

A search engine is an information retrieval system designed to help find information stored on a computer system, such as on the World Wide Web, inside a corporate or proprietary network, or in a personal computer. Wondering on search engine, searching an information to fullfill the need. Search engine provides short and detail information. There are some of the forms of search on the World Wide Web.

Local search is a query that uses a special type of search engine. The query includes not only information about "what" the site visitor is searching for (such as keywords, a business category, or the name of a consumer product) but also "where" information, such as a street address, city name, postal code, or geographic coordinates like latitude and longitude. These sites are primarily supported by advertising, but some accept payments from retail merchants and others wishing to be listed. Some examples of local search engine are Overture, AOL and Ask etc.

Vertical search, part of a larger subgrouping known as “specialized” search, is a relatively new tier in the Internet search industry consisting of search engines that focus on specific businesses. While Google, Yahoo!, and the like will continue to dominate the online consumer search market, research analysts say myriad specialized search engines are emerging to address the particular information needs of niche audiences and professions. EdComp.com, a new vertical search engine, bills itself as a ?free computer education and training search? engine.

Specialty search focuses on a particular topic, geographic region, or even a particular file format. You can find engines devoted to such diverse topics as computer science research papers, graphics files, shopping sites, and medical research sites. SearchEngineWatch has listed some of Specialty search engines.

Broad-based search engines such as Google or Yahoo fetch very large numbers of documents using a Web crawler. Another program called an indexer then reads these documents and creates a search index based on words contained in each document. Each search engine uses a proprietary algorithm to create its indexes so that, ideally, only meaningful results are returned for each query.

An organic search is a process by which World Wide Web users find web sites having unpaid search engine listings, as opposed to using the pay per click advertisement listings displayed among the search results. Best examples of organic search engine is Google.

Image search is a kind of search engine specialised on finding pictures, images, animations etc. Like the text search, image search is an information retrieval system designed to help find information on the Internet and it allows the user to ask for images etc. using keywords or search phrases and to receive a set of thumbnail images, sorted by relevancy. picsearch.com, Yahoo, google, msn and many other search engines provides images search.

Mobile Search is an evolving service centred around the convergence of search engines and mobile phones. The services allow users an easier way to browse for the growing quantity of content that is being specifically written for, or adapted for, mobile phones.

Desktop search is the name for the field of search tools which search the contents of a user's own computer files, rather than searching the Internet. These tools are designed to find information on the user's PC, including web browser histories, e-mail archives, text documents, sound files, images and video. Desktop search is emerging as a concern for large firms for two main reasons: untapped productivity and security.

Intra-desktop search is a method of searching for files and resources across two or more desktops. Typically, each PC user specifies which folders in on their desktop should be searchable, and the identity of the people that are allowed to search the desktop, using an intra-desktop search application, a software program. (Desktop search engines - MSN, Google, Yahoo!). All of the above information is collected from Wikipedia a reputed information platform.

Payment conventions of Online Advertising

noreply@blogger.com (Suresh Chowhan) — Tue, 10 Apr 2007 09:44:00 +0000

Online advertising is growing in popularity for many businesses to promote their products and services on the internet. With more and more of the worlds population looking to the internet as their place to get news and information it is no wonder why online advertising is becoming a great place for businesses to advertise. You can earn dollers by placing the BidVertiser text ads on your website and make money online by getting paid for every click. Also earn money buy google adsense while displaying advertisements on your Website. When visitors click on these ads, Google pays you. Along with targeted advertising for your content pages, you can add a Google search box to your site and show targeted ads on search results pages. Another way to earn by ads is to building own affiliate program and boost your sales, leads and website traffic by promoting and building your own large 'pay for performance' sales team.

There are some of the forms of Payment conventions of Online Advertising:

Cost Per Mille (CPM) or (Cost Per Thousand) is paying for exposure of their message to a specific audience. CPM costs are priced per thousand.

CPV (Cost Per Visitor) is paying for the delivery of a Targeted Visitor to the advertisers website.

CPC (Cost Per Click) advertising is also performance based and is common in search marketing, where it is often known as Pay per click (PPC). In this scheme, an advertisement may be displayed (and assumedly viewed) many times, but the advertiser pays based only on the number of user clicks.

CPA (Cost Per Action) or (Cost Per Acquisition) advertising is performance based and is common in the affiliate marketing sector of the business. In this payment scheme, the publisher takes all the risk of running the ad, and the advertiser pays for the media on the basis of only the number of users who complete a transaction, such as a purchase or sign-up.

CPL (Cost Per Lead) advertising is identical to CPA advertising and is based on the user completing a form, registering for a newsletter or some other action that the merchant feels will lead to a sale.

CPO (Cost Per Order) advertising is based on each time an order is transacted.

Cost per Conversion Describes the cost of acquiring a customer, typically calculated by dividing the total cost of an ad campaign by the number of conversions. The definition of "Conversion" varies depending the situation: it is sometimes considered to be a lead, a sale, or a purchase.

Cost Per Impression (CPI) is a phrase often used in online advertising and marketing related to web traffic. It is used for measuring the worth and cost of a specific e-marketing campaign. The Cost Per Impression is often measured using the CPM (Cost Per Mille) metric. (A CPM is the cost of one thousand (1,000) impressions.) CPM is considered the optimal form of selling online advertising from the publisher's point of view. A publisher gets paid for each ad that is shown.

Advanced Tips for Creating High Traffic

noreply@blogger.com (Suresh Chowhan) — Wed, 04 Apr 2007 08:50:00 +0000

Some of the advanced tips for creating high traffic for a website described below. These suggestion are recommended many of the Expert SEOs follow this process. If you are looking for some advanced tips are here:

Audio Postcard for email marketing
Internet has been for a short time but it has gone through various revolutions, today, silence web now can start talking and help you to promote your website. AudioGenerator.com is one of leader in providing integrated human voice audio clip which you can be added to your website and email. Because the human voice has the power to influence, motivate, and persuade prospects to click "Order Now" buttons faster and with less resistance. AudioGenerator.com also has audio postcard which can help you drive significant traffic to your website. We had tried the audio postcard of AudioGenerator.com to drive traffic to our website at studykiosk.com, it a proven method.

Videos Presentation
Video presentation is gaining popularity. You can include these media to jazz up your page such as giving an introduction to your product or services. On top of that you can let the visitor download your transcript for free.

Viral Marketing
Viral marketing is another way of say “word-of-mouth”. On internet, “word-of-mouth” spread so fast through email. The key to successful of viral marketing is to send out something that people want to share. That can be anything from a joke, funny story or link to home-made video. Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the public awareness of ones product or company. They use many forms of media to reach out to the public without actually promoting the product by riding on in other forms of addictive means that could get a person hooked and be obliged or amused to actually pass it on, with the product or company advertisement along with it.

Online communities and forums
With online communities and forums you can build a reputation for your company. Show them what you are made of and wow them with your range of expertise about the subject, with that you can build a reputation and build trust with the people in your expertise and knowledge.

Google Adwords program
This program has been enormously popular since it's inception, and will allow you to have your website ad on Page #1 of Google for your particular search term, for as little as 10 cents a visitor!! You want the right visitors for your product or service, not random visitors. It is worth exchanging links with sites with a similar theme to your own. You won't lose traffic, if your exchanged links are bringing the same amount (or more) back to your own site.

Adding a newsletter
The first thing that you must remember is to always offer some interesting and useful information. You will no longer have any subscribers if you do not. Next, you will want your newsletter to remain fairly short. These days, people are inundated with emails, so they will appreciate it if you send them something that they can quickly scan and then put to good use.

Put some thought into the best possible format for your emails. You will want a model that can be easily reproduced week after week. To make your job simplier, you can choose any one of the following newsletter writing tips as your standard format or you can combine them, whichever. The final choice is yours.

Seasonal and Occasional Traffic
Seasonal and Occasional Traffic fluctuations are a recent phenomenon. The first few years of Internet usage saw such rapid growth in both the number of users and the number of pages visited, that seasonal variations were hardly noticeable. In recent years, however, Internet growth rates have slowed dramatically as the United States and the rest of the world crawls towards the user saturation point.

What is Podcasting
As hinted earlier, the term podcasting is a fusion of the iPod and broadcasting. Well this is actually a misnomer because one does not really need an iPod to do podcasting, and the process does not really involve announcing on air. Nevertheless, the term is still quite the popular one used to refer to the process of disseminating multimedia files, may it be a music video or an audio program, via the internet through either an Atom syndication or an RSS format, to be played on personal computers or portable media-playing devices. Like on TV or radio, podcasts usually features shows that have episodes that people release either regularly or intermittently.

How does it Podcasting work?
The method of podcasting is actually very simple. First, a podcaster (i.e. a podcast publisher) would create an audio content, usually in mp3 or mp4 format, and then have it uploaded to a server. The podcast is then published as a news feed in either RSS, XML or Atom format. The audience may then subscribe to a particular podcast they like using a news-feed aggregator, which in turn updates them whenever new episodes are released. The subscribers may then listen to or watch the podcast at their own convenience.