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	<title>Serious About Wine</title>
	
	<link>http://www.seriousaboutwine.co.za</link>
	<description>Mike Carter's Blog for Wine Packaging, Design &amp; Marketing Insights</description>
	<pubDate>Sun, 15 Nov 2009 23:15:46 +0000</pubDate>
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		<title>Zuniga Wines</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/qAeILRkDMT4/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2793#comments</comments>
		<pubDate>Sun, 15 Nov 2009 23:15:46 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2793</guid>
		<description><![CDATA[
Zuñiga is the dream of Eduardo Molina – a 43 year old ex-bank manager with a passion for wine making, who inherited a small winery on the highlands of Barquisimeto in Venezuela.
Eduardo asked Bulldog to help him conceptualize the brand around his unique vision and to develop presentation materials that would excite, inspire and ultimately, [...]]]></description>
			<content:encoded><![CDATA[<p><img height="780" alt="Zuniga Wines" src="http://www.seriousaboutwine.co.za/wp-content/zunigawines.jpg" width="420" /></p>
<p>Zuñiga is the dream of Eduardo Molina – a 43 year old ex-bank manager with a passion for wine making, who inherited a small winery on the highlands of Barquisimeto in Venezuela.</p>
<p>Eduardo asked <a href="http://www.virtualbulldog.com/">Bulldog</a> to help him conceptualize the brand around his unique vision and to develop presentation materials that would excite, inspire and ultimately, move investors to become stakeholders in his venture.</p>
<p>Bulldog delivered a solution that included a situation analysis and strategic brief for Zuñiga. This served as inspiration for the development of visual recognition elements, including packaging for selected wines Zuñiga will go to market with.</p>
<p><em>Source ::</em> <a href="http://www.packagingoftheworld.com/2009/11/zuniga.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+packagingsoftheworld+%28Packagings+of+the+World%29"><em>Packaging of the World</em></a></p>
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		<item>
		<title>Director’s Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/9xd97EVdTXI/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2764#comments</comments>
		<pubDate>Sat, 14 Nov 2009 23:15:57 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

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		<description><![CDATA[
New work by Sfaustina for Francis Ford Coppola&#8217;s Director&#8217;s Wine.
Source :: www.thedieline.com
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			<content:encoded><![CDATA[<p><img height="358" alt="Directors Wine" src="http://www.seriousaboutwine.co.za/wp-content/directorswine.jpg" width="420" /></p>
<p>New work by <a href="http://www.sfaustina.com/">Sfaustina</a> for Francis Ford Coppola&#8217;s Director&#8217;s Wine.</p>
<p><em>Source ::</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
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		<title>Lucky 7 Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/R9jpj564q0U/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2761#comments</comments>
		<pubDate>Thu, 12 Nov 2009 23:11:02 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2761</guid>
		<description><![CDATA[

A new range of 7 wines by south-eastern Australia based winery Friday Monkey .
Source :: www.thedieline.com
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			<content:encoded><![CDATA[<p><img height="373" alt="Lucky 7 Wine 1" src="http://www.seriousaboutwine.co.za/wp-content/lucky7wine1.jpg" width="420" /></p>
<p><img height="373" alt="Lucky 7 Wine 2" src="http://www.seriousaboutwine.co.za/wp-content/lucky7wine2.jpg" width="420" /></p>
<p>A new range of 7 wines by south-eastern Australia based winery <a href="http://www.fridaymonkeywine.com/">Friday Monkey</a> .</p>
<p><em>Source ::</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2761&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2761" class="akst_share_link" rel="nofollow">Share This</a>
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		<title>Grumblebone Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/wBxuyGc81TI/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2773#comments</comments>
		<pubDate>Wed, 11 Nov 2009 23:34:16 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2773</guid>
		<description><![CDATA[

Designed by The Creative Method  for a small boutique label from the Southern Highlands in NSW where they specialize in handcrafted single vineyard wines.
Source :: Packaging of the World
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			<content:encoded><![CDATA[<p><img height="1135" alt="Grumblebone 1" src="http://www.seriousaboutwine.co.za/wp-content/grumblebone1.jpg" width="420" /></p>
<p><img height="164" alt="Grumblebone 2" src="http://www.seriousaboutwine.co.za/wp-content/grumblebone2.jpg" width="420" /></p>
<p>Designed by <a href="http://www.thecreativemethod.com/">The Creative Method </a> for a small boutique label from the Southern Highlands in NSW where they specialize in handcrafted single vineyard wines.</p>
<p><em>Source ::</em> <a href="http://www.packagingoftheworld.com/2009/11/grumblebone.html"><em>Packaging of the World</em></a></p>
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		<title>Vee-Noh!</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/Y-IeTqcibPU/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2756#comments</comments>
		<pubDate>Tue, 10 Nov 2009 23:03:29 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2756</guid>
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A clever line of phonetically spelled wines designed by Caroline Gilroy:
&#8220;I have designed a new range of Australian wines. The concept behind Vee-Noh! is pronunciation. I have worked in the hospitality industry for a few years and am always amused how people pronounce certain wines, often incorrectly. I believe I have developed a cheeky solution.&#8221;
Source [...]]]></description>
			<content:encoded><![CDATA[<p><img height="262" alt="Caroline Gilroy 1" src="http://www.seriousaboutwine.co.za/wp-content/carolinegilroy1.jpg" width="420" /></p>
<p><img height="454" alt="Caroline Gilroy 2" src="http://www.seriousaboutwine.co.za/wp-content/carolinegilroy2.jpg" width="420" /></p>
<p><img height="262" alt="Caroline Gilroy 3" src="http://www.seriousaboutwine.co.za/wp-content/carolinegilroy3.jpg" width="420" /></p>
<p>A clever line of phonetically spelled wines designed by Caroline Gilroy:</p>
<p>&#8220;I have designed a new range of Australian wines. The concept behind Vee-Noh! is pronunciation. I have worked in the hospitality industry for a few years and am always amused how people pronounce certain wines, often incorrectly. I believe I have developed a cheeky solution.&#8221;</p>
<p><em>Source ::</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2756&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2756" class="akst_share_link" rel="nofollow">Share This</a>
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		<title>Tayaimgut Sauvignon Blanc</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/vAplEG9DmcA/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2776#comments</comments>
		<pubDate>Mon, 09 Nov 2009 23:40:39 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2776</guid>
		<description><![CDATA[

Lateral Branding  won the 2009 LAUS Silver Packaging Award with this fantastic wine packaging.
    The current aesthetic explosion in wine image design has created somewhat unclear perceptions of the real quality of the product behind each label. TAYAIMGUT is a Sauvignon Blanc made through total personal dedication in both its vine [...]]]></description>
			<content:encoded><![CDATA[<p><img height="315" alt="Tayaimgut Sauvignon Blanc 1" src="http://www.seriousaboutwine.co.za/wp-content/tayaimgutsauvignonblanc1.jpg" width="420" /></p>
<p><img height="358" alt="Tayaimgut Sauvignon Blanc 2" src="http://www.seriousaboutwine.co.za/wp-content/tayaimgutsauvignonblanc2.jpg" width="420" /></p>
<p><a href="http://www.lateralbranding.com/">Lateral Branding </a> won the 2009 LAUS Silver Packaging Award with this fantastic wine packaging.</p>
<p>    The current aesthetic explosion in wine image design has created somewhat unclear perceptions of the real quality of the product behind each label. TAYAIMGUT is a Sauvignon Blanc made through total personal dedication in both its vine growing and winemaking, elaborated on a small scale. To its producer, a wine can only be appreciated when tasted. Therefore, all you can do after making it is explain what gives the wine is special characteristics and forego aesthetic issues. This led to a fortunate paradox: the absolute priority of the content finally gave rise to an interesting, distinctive form.</p>
<p>    An unusual, eye-catching, folded label hanging from the neck of the bottle contains an extensive explanation of the ups and downs of each year’s crop. The role of the label on the front of the bottle is mainly functional and basic: it attaches the aforementioned folded label and allows customers to identify the wine while consuming it. Due to the absence of illustrations or symbols, the label’s typography takes on a leading role. The bottle is a standard shape and only a tiny paper seal protects the cork. The final result is as extraordinary as the quality and the name of this wine.</p>
<p><em>Source ::</em> <a href="http://www.packagingoftheworld.com/2009/11/tayaimgut-sauvignon-blanc.html"><em>Packaging of the World</em></a></p>
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		<item>
		<title>Archer&amp;Vine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/iVwaBhS_RdQ/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2750#comments</comments>
		<pubDate>Sun, 08 Nov 2009 23:15:56 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2750</guid>
		<description><![CDATA[
Matt Davey, a Great Britain based designer, designed this range of wines intended to be paired with specific foods.

Packaging for &#8220;The Battered Fish&#8221; an English wine specifically made for Fish and Chips.
Source :: www.thedieline.com
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]]></description>
			<content:encoded><![CDATA[<p><img height="183" alt="Archer&amp;Vine 1" src="http://www.seriousaboutwine.co.za/wp-content/archervine1.jpg" width="420" /></p>
<p><a href="http://www.mdfolio.co.uk/">Matt Davey</a>, a Great Britain based designer, designed this range of wines intended to be paired with specific foods.</p>
<p><img height="420" alt="Archer&amp;Vine 2" src="http://www.seriousaboutwine.co.za/wp-content/archervine2.jpg" width="420" /></p>
<p>Packaging for &#8220;The Battered Fish&#8221; an English wine specifically made for Fish and Chips.</p>
<p><em>Source ::</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
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		<title>A la Petite Ferme</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/5EtPGbLUhQ4/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2787#comments</comments>
		<pubDate>Sat, 07 Nov 2009 23:15:59 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

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“Madiran in South-West France is a simple countryside area as opposed to surrounding wine departments, often characterized by chateau´s and castles. The client wished to transmit this rustic atmosphere. The idea was to transmit an unpretentious “every day feeling” and to open a window to the smells, sounds and impressions of a simple life in [...]]]></description>
			<content:encoded><![CDATA[<p><img height="494" alt="A La Petite Ferme 1" src="http://www.seriousaboutwine.co.za/wp-content/alapetiteferme1.jpg" width="420" /></p>
<p><img height="699" alt="a la petite ferme 2" src="http://www.seriousaboutwine.co.za/wp-content/alapetiteferme2.jpg" width="420" /></p>
<p><img height="466" alt="a la petite ferme 3" src="http://www.seriousaboutwine.co.za/wp-content/alapetiteferme3.jpg" width="420" /></p>
<p><img height="315" alt="a la petite ferme 5" src="http://www.seriousaboutwine.co.za/wp-content/alapetiteferme5.jpg" width="420" /></p>
<p>“Madiran in South-West France is a simple countryside area as opposed to surrounding wine departments, often characterized by chateau´s and castles. The client wished to transmit this rustic atmosphere. The idea was to transmit an unpretentious “every day feeling” and to open a window to the smells, sounds and impressions of a simple life in the countryside. We wanted to create an identity that would reflect this authentic background by melting humor and pairing suggestions with intimate and nostalgic values.”</p>
<p>Designed by <a href="http://www.designersjourney.com/main_designersjourney.html">DesignersJourney</a> | Country: Norway</p>
<p><em>Source ::</em> <a href="http://lovelypackage.com/a-la-petite-ferme/"><em>Lovely Package</em></a></p>
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		<title>Goats Trail Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/8ZHAILzXnfQ/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2782#comments</comments>
		<pubDate>Fri, 06 Nov 2009 23:53:06 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

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		<description><![CDATA[
“Goats Trail is a bright and contemporary new Californian wine named after goats that roam the farm. Apparently the wine goes well with the meat.”
Designed by STRANGER &#38; STRANGER  &#124; Country: United Kingdom
Source :: Lovely Package
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			<content:encoded><![CDATA[<p><img height="822" alt="Goats Trail Wine" src="http://www.seriousaboutwine.co.za/wp-content/goatstrailwine.jpg" width="420" /></p>
<p>“Goats Trail is a bright and contemporary new Californian wine named after goats that roam the farm. Apparently the wine goes well with the meat.”</p>
<p>Designed by <a href="http://www.strangerandstranger.com/">STRANGER &amp; STRANGER </a> | Country: United Kingdom</p>
<p><em>Source ::</em> <a href="http://lovelypackage.com/goats-trail-wine/"><em>Lovely Package</em></a></p>
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		<title>Surrau Winery</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/sM96AbERErA/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2745#comments</comments>
		<pubDate>Thu, 05 Nov 2009 23:45:16 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

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		<description><![CDATA[
&#8220;The labels are designed to convey an individual idea of each wine, but at the same time they can be seen to form part of a broader range of products. Clab Comunicazione has overseen and perfected the entire corporate image of the new Surrau winery, making sure that the style of the labels is consistent [...]]]></description>
			<content:encoded><![CDATA[<p><img height="583" alt="Sciala Winery" src="http://www.seriousaboutwine.co.za/wp-content/scialawinery.jpg" width="420" /></p>
<p>&#8220;The labels are designed to convey an individual idea of each wine, but at the same time they can be seen to form part of a broader range of products. Clab Comunicazione has overseen and perfected the entire corporate image of the new Surrau winery, making sure that the style of the labels is consistent with global company communication.</p>
<p>The graphic form of all the labels is based on the concept of the territorial identity of these wines as products of Sardinia. Like the logo, the labels too express the idea of the sea, the earth, and the sun of Gallura. And it is the special characteristics of these territorial elements that gave the wines their unique structure, fragrance, and sensory characteristics. </p>
<p>The labels are particularly carefully styled in order to reflect the medium-high market position of these wines. Embossing on the labels enhances their visual impact even further.</p>
<p>Special transparent braille-effect (relief) varnishes, screen printing and silver foil have been used. The chromatic juxtapositions are truly innovative in this sector, but fully consistent with the type and quality of each wine.&#8221;</p>
<p>Designed by Verona Italy based <a href="http://www.clabcomunicazione.it/">Clab Comunicazione</a>.</p>
<p><em>Source :</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2745&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2745" class="akst_share_link" rel="nofollow">Share This</a>
</p><img src="http://feeds.feedburner.com/~r/SeriousAboutWine/~4/sM96AbERErA" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Minimalist Wine Rack</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/4QukGhYXaYQ/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2741#comments</comments>
		<pubDate>Thu, 05 Nov 2009 14:29:08 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Innovation]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2741</guid>
		<description><![CDATA[
The Felt Wine Rack is a perfect example of the return simple materials as designers and consumers alike warm to the aesthetic, environmental and economic benefits of products made from natural elements.
Source :: www.psfk.com
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]]></description>
			<content:encoded><![CDATA[<p><img height="169" alt="Minimalist Wine Rack" src="http://www.seriousaboutwine.co.za/wp-content/minimalistwinerack.png" width="210" /></p>
<p>The Felt Wine Rack is a perfect example of the return simple materials as designers and consumers alike warm to the aesthetic, environmental and economic benefits of products made from natural elements.</p>
<p><em>Source ::</em> <a href="http://www.psfk.com"><em>www.psfk.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2741&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2741" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Hillbillie Wines Rebranding</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/WZ5L29ZR710/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2729#comments</comments>
		<pubDate>Tue, 27 Oct 2009 23:13:45 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2729</guid>
		<description><![CDATA[

The Australian design agency Public Creative  was engaged by Hillbille to rebrand the entire company’s communications and packaging.
The agency developed a packaging design for the Hillbillie’s premium wine called “2005 Hillbille Signature “James Brittain” Shiraz Viognier“.
Source :: www.popsop.com
Share This
]]></description>
			<content:encoded><![CDATA[<p><img height="1129" alt="hillbille redesign 02" src="http://www.seriousaboutwine.co.za/wp-content/hillbille-redesign-02.jpg" width="420" /></p>
<p><img height="279" alt="hillbille redesign 01" src="http://www.seriousaboutwine.co.za/wp-content/hillbille-redesign-01.jpg" width="420" /></p>
<p>The Australian design agency <a href="http://publiccreative.com.au/">Public Creative </a> was engaged by Hillbille to rebrand the entire company’s communications and packaging.</p>
<p>The agency developed a packaging design for the Hillbillie’s premium wine called “2005 Hillbille Signature “James Brittain” Shiraz Viognier“.</p>
<p><em>Source ::</em> <a href="http://www.popsop.com"><em>www.popsop.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2729&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2729" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Unanime Wines</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/bAAK8AP16ag/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2733#comments</comments>
		<pubDate>Mon, 26 Oct 2009 23:19:21 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2733</guid>
		<description><![CDATA[


The Argentine design studio SURe Brandesign  has created a visual style and packaging design for a premium wine brand Unanime produced by Santa Ana Unanime Company.
The blend combines 60% of Cabernet Sauvignon, 25% of Malbec and 15% of Cabernet Franc from the 2005 vintage. It was aged for 20 months in French oak barrels [...]]]></description>
			<content:encoded><![CDATA[<p><img height="1238" alt="unanime bottle" src="http://www.seriousaboutwine.co.za/wp-content/unanime-bottle.jpg" width="420" /></p>
<p><img height="725" alt="unanime label" src="http://www.seriousaboutwine.co.za/wp-content/unanime-label.jpg" width="420" /></p>
<p><img height="1111" alt="unanime bottle top and label" src="http://www.seriousaboutwine.co.za/wp-content/unanime-bottle-top-and-label.jpg" width="420" /></p>
<p>The Argentine design studio <a href="http://www.surebrandesign.com/">SURe Brandesign </a> has created a visual style and packaging design for a premium wine brand Unanime produced by Santa Ana Unanime Company.</p>
<p>The blend combines 60% of Cabernet Sauvignon, 25% of Malbec and 15% of Cabernet Franc from the 2005 vintage. It was aged for 20 months in French oak barrels and then left for maturation within 10 years.</p>
<p>The creative idea was to design a personal label with distinctive details and excellent quality in hand. In order to achieve this visual quality effect different techniques were used, such as the silkscreen printing, embossing, copper stamping etc.</p>
<p><em>Source ::</em> <a href="http://www.popsop.com"><em>www.popsop.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2733&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2733" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>New Wine Box Packaging for Constellation Europe</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/YjBtOfLWAms/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2726#comments</comments>
		<pubDate>Mon, 26 Oct 2009 06:50:59 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2726</guid>
		<description><![CDATA[
Constellation Europe is launching its new FreshCase large-format wine packaging (2.25 litres) in the UK market. The wine called Hardys Nottage Hill will be the first product to be sold in the new format. It will be available on shelves from November 1.
To support the launch of a new packaging Constellation Europe starts the marketing [...]]]></description>
			<content:encoded><![CDATA[<p><img height="311" alt="New Wine Box Packaging for Constellation Europe" src="http://www.seriousaboutwine.co.za/wp-content/newwineboxpackagingforconstellationeurope.jpg" width="420" /></p>
<p>Constellation Europe is launching its new FreshCase large-format wine packaging (2.25 litres) in the UK market. The wine called Hardys Nottage Hill will be the first product to be sold in the new format. It will be available on shelves from November 1.</p>
<p>To support the launch of a new packaging Constellation Europe starts the marketing campaign including shelf talkers, consumer print advertising, PR, digital media communication and a <a href="http://freshcasewine.com/age_verification_form.aspx">special website </a> for consumers.</p>
<p><em>Source ::</em> <a href="http://www.popsop.com"><em>www.popsop.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2726&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2726" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Gold Pentaward for Partisan du Sens</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/UG7NKd6flBs/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2722#comments</comments>
		<pubDate>Fri, 23 Oct 2009 13:58:26 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2722</guid>
		<description><![CDATA[

The Parisian agency Partisan du Sens  won a Gold prize at the Pentawards 2009 competition in the “Luxury” category for the Dom Ruinart gift box’s creation.
Source :: www.popsop.com
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]]></description>
			<content:encoded><![CDATA[<p><img height="433" alt="Gold Pentaward for Partisan du Sens 1" src="http://www.seriousaboutwine.co.za/wp-content/goldpentawardforpartisandusens1.jpg" width="420" /></p>
<p><img height="252" alt="Gold Pentaward for Partisan du Sens 2" src="http://www.seriousaboutwine.co.za/wp-content/goldpentawardforpartisandusens2.jpg" width="420" /></p>
<p>The Parisian agency <a href="http://www.partisandusens.com/">Partisan du Sens </a> won a Gold prize at the Pentawards 2009 competition in the “Luxury” category for the Dom Ruinart gift box’s creation.</p>
<p><em>Source ::</em> <a href="http://www.popsop.com"><em>www.popsop.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2722&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2722" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Elbows Bend Wines</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/9LNNNRCzWK8/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2716#comments</comments>
		<pubDate>Wed, 21 Oct 2009 14:39:15 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2716</guid>
		<description><![CDATA[

Nice bending typography on the wine label designed by The Creative Method.
Source :: Packaging of the World  
Share This
]]></description>
			<content:encoded><![CDATA[<p><img height="443" alt="Elbows Bend Wines 1" src="http://www.seriousaboutwine.co.za/wp-content/elbowsbendwines1.jpg" width="420" /></p>
<p><img height="315" alt="Elbows Bend Wines 2" src="http://www.seriousaboutwine.co.za/wp-content/elbowsbendwines2.jpg" width="420" /></p>
<p>Nice bending typography on the wine label designed by <a href="http://www.thecreativemethod.com/">The Creative Method.</a></p>
<p><em>Source ::</em> <a href="http://www.packagingoftheworld.com/2009/10/elbows-bend.html"><em>Packaging of the World </em></a> </p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2716&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2716" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Two Fins Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/v_fCdF8wImM/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2709#comments</comments>
		<pubDate>Thu, 15 Oct 2009 23:30:48 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2709</guid>
		<description><![CDATA[

“As a full-service brand design consultancy, Public Creative  develop new brands and transform existing brands to work for new markets. Howard Park Wines releases Two Fins, a fresh, drink-now range of wines. Public designed the nich lifestyle brand, unashamedly inspired by nostalgic 60s surf poster art.”
Source :: Lovely Package
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]]></description>
			<content:encoded><![CDATA[<p><img height="343" alt="Two Fins Wine 1" src="http://www.seriousaboutwine.co.za/wp-content/twofinswine1.jpg" width="420" /></p>
<p><img height="774" alt="Two Fins Wine 2" src="http://www.seriousaboutwine.co.za/wp-content/twofinswine2.jpg" width="420" /></p>
<p>“As a full-service brand design consultancy, <a href="http://www.publiccreative.com.au/">Public Creative </a> develop new brands and transform existing brands to work for new markets. Howard Park Wines releases Two Fins, a fresh, drink-now range of wines. Public designed the nich lifestyle brand, unashamedly inspired by nostalgic 60s surf poster art.”</p>
<p><em>Source ::</em> <a href="http://lovelypackage.com/two-fins-wine/"><em>Lovely Package</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2709&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2709" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Saint Clair Fire Road Wine</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/lXRw5I5n0RE/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2706#comments</comments>
		<pubDate>Wed, 14 Oct 2009 23:34:43 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Label Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2706</guid>
		<description><![CDATA[

Burn label edges for Saint Clair Wine - Fire Road designed by The Creative Method.
Source :: Packaging of the World
Share This
]]></description>
			<content:encoded><![CDATA[<p><img height="315" alt="Saint Clair Fire Road Wine 1" src="http://www.seriousaboutwine.co.za/wp-content/saintclairfireroadwine1.jpg" width="420" /></p>
<p><img height="315" alt="Saint Clair Fire Road Wine 2" src="http://www.seriousaboutwine.co.za/wp-content/saintclairfireroadwine2.jpg" width="420" /></p>
<p>Burn label edges for Saint Clair Wine - Fire Road designed by <a href="http://www.thecreativemethod.com/">The Creative Method.</a></p>
<p><em>Source ::</em> <a href="http://www.packagingoftheworld.com/2009/10/saint-clair-fire-road.html"><em>Packaging of the World</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2706&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2706" class="akst_share_link" rel="nofollow">Share This</a>
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		<item>
		<title>Root: 1</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/qRhdH9bQ1IQ/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2701#comments</comments>
		<pubDate>Wed, 14 Oct 2009 13:17:59 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2701</guid>
		<description><![CDATA[
Root:1 recently added two new varietals to its lineup: a smooth, richly flavored Carmenere and a crisp, fresh Chardonnay.
Click Wine Group
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			<content:encoded><![CDATA[<p><img height="412" alt="Root 1" src="http://www.seriousaboutwine.co.za/wp-content/root1.jpg" width="420" /></p>
<p>Root:1 recently added two new varietals to its lineup: a smooth, richly flavored Carmenere and a crisp, fresh Chardonnay.</p>
<p><a href="http://www.clickwinegroup.com/cwg/">Click Wine Group</a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2701&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2701" class="akst_share_link" rel="nofollow">Share This</a>
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		<title>Christian Louboutin + Piper Heidsieck</title>
		<link>http://feedproxy.google.com/~r/SeriousAboutWine/~3/Ly7EZsBQH3I/</link>
		<comments>http://www.seriousaboutwine.co.za/?p=2696#comments</comments>
		<pubDate>Thu, 08 Oct 2009 23:18:23 +0000</pubDate>
		<dc:creator>Mike Carter</dc:creator>
		
		<category><![CDATA[Wine Marketing]]></category>

		<category><![CDATA[Wine Packaging Design]]></category>

		<guid isPermaLink="false">http://www.seriousaboutwine.co.za/?p=2696</guid>
		<description><![CDATA[

Famed shoe maker Christian Louboutin has launched their own champagne in partnership with champagne maker Piper Heidsieck. To commemorate this, they have released a limited edition gift box containing a bottle of champagne and a glass shoe designed by Christian Louboutin. It will be exclusively available through Colette starting October 26th.
By Andrew Gibbs &#124; Source:: [...]]]></description>
			<content:encoded><![CDATA[<p><img height="347" alt="Christian Louboutin + Piper Heidsieck 1" src="http://www.seriousaboutwine.co.za/wp-content/christianlouboutinpiperheidsieck1.jpg" width="420" /></p>
<p><img height="427" alt="Christian Louboutin + Piper Heidsieck 2" src="http://www.seriousaboutwine.co.za/wp-content/christianlouboutinpiperheidsieck2.jpg" width="420" /></p>
<p>Famed shoe maker Christian Louboutin has launched their own champagne in partnership with champagne maker Piper Heidsieck. To commemorate this, they have released a limited edition gift box containing a bottle of champagne and a glass shoe designed by Christian Louboutin. It will be exclusively available through <a href="http://www.colette.fr/">Colette</a> starting October 26th.</p>
<p><em>By Andrew Gibbs | Source::</em> <a href="http://www.thedieline.com"><em>www.thedieline.com</em></a></p>
<p class="akst_link"><a href="http://www.seriousaboutwine.co.za/?p=2696&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_2696" class="akst_share_link" rel="nofollow">Share This</a>
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