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  <title>Force.com Blog</title>
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  <modified>2009-11-20T17:48:16Z</modified>
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  <link rel="start" href="http://feeds.feedburner.com/SforceBlog" type="application/atom+xml" /><feedburner:emailServiceId>SforceBlog</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><feedburner:feedFlare href="http://add.my.yahoo.com/rss?url=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif">Subscribe with My Yahoo!</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://www.newsgator.com/images/ngsub1.gif">Subscribe with NewsGator</feedburner:feedFlare><feedburner:feedFlare href="http://feeds.my.aol.com/add.jsp?url=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://o.aolcdn.com/favorites.my.aol.com/webmaster/ffclient/webroot/locale/en-US/images/myAOLButtonSmall.gif">Subscribe with My AOL</feedburner:feedFlare><feedburner:feedFlare href="http://www.bloglines.com/sub/http://feeds.feedburner.com/SforceBlog" src="http://www.bloglines.com/images/sub_modern11.gif">Subscribe with Bloglines</feedburner:feedFlare><feedburner:feedFlare href="http://www.netvibes.com/subscribe.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://www.netvibes.com/img/add2netvibes.gif">Subscribe with Netvibes</feedburner:feedFlare><feedburner:feedFlare href="http://fusion.google.com/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://buttons.googlesyndication.com/fusion/add.gif">Subscribe with Google</feedburner:feedFlare><feedburner:feedFlare href="http://www.pageflakes.com/subscribe.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FSforceBlog" src="http://www.pageflakes.com/ImageFile.ashx?instanceId=Static_4&amp;fileName=ATP_blu_91x17.gif">Subscribe with Pageflakes</feedburner:feedFlare><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><entry>
    <title>Announcing the Latest Release of Force.com Fundamentals!</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/9mWxcs8AJuA/announcing-the-release-of-forcecom-fundamentals-4th-edition.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef012875af2bc4970c" title="Announcing the Latest Release of Force.com Fundamentals!" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef012875af2bc4970c</id>
    <issued>2009-11-20T09:48:16-08:00</issued>
    <modified>2009-11-20T17:48:16Z</modified>
    <created>2009-11-20T17:48:16Z</created>
    <summary>Three years ago we released the first edition of Force.com Fundamentals, the quintessential introduction to building apps with the point-and-click features of the Force.com platform. This year, author Chris McGuire has done it again -- the latest edition includes more...</summary>
    <author>
      <name>Caroline Roth</name>
    </author>
    <dc:subject>Announcements</dc:subject>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://www.salesforce.com/us/developer/docs/fundamentals/index.htm" onclick="window.open(this.href,'_blank','scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false" style="float: right;"><img alt="Fundamentals_cover" class="asset asset-image at-xid-6a00d8341cded353ef0120a6accecf970b " src="http://blog.sforce.com/.a/6a00d8341cded353ef0120a6accecf970b-320pi" style="margin: 0px 0px 5px 5px; width: 195px; height: 252px;" title="Fundamentals_cover" /></a> Three years ago we released the first edition of <a href="http://www.salesforce.com/us/developer/docs/fundamentals/index.htm" target="_blank">Force.com Fundamentals</a>, the quintessential introduction to building apps with the point-and-click features of the Force.com platform.</p><p>This year, author Chris McGuire has done it again -- the latest edition includes more features and functionality than ever before, including a newly expanded final chapter that shows how even non-programmers can use Visualforce and sites to create richer, more powerful functionality in their applications.</p><p>Other newly incorporated features include:</p><ul>
<li>The enhanced page layout editor</li>
<li>The approval process visualizer</li>
<li>The Modify All Records and View All Records permissions</li>
<li>Delegated admin groups</li>
<li>Platform Edition</li>
</ul>
<p>Anyone can access Force.com Fundamentals <a href="http://www.salesforce.com/us/developer/docs/fundamentals/index.htm" target="_blank">online</a>, or Developer Force members can download a PDF and the sample data files at <a href="http://developer.force.com/books/fundamentals" target="_blank">developer.force.com/books/fundamentals</a>.</p><br /><br /> <xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/9mWxcs8AJuA" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/announcing-the-release-of-forcecom-fundamentals-4th-edition.html</feedburner:origLink></entry>
  <entry>
    <title>Connecting the Clouds</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/cZ6ZVLw0vME/connecting-the-clouds.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef012875bae8a8970c" title="Connecting the Clouds" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef012875bae8a8970c</id>
    <issued>2009-11-19T18:17:55-08:00</issued>
    <modified>2009-11-20T02:17:55Z</modified>
    <created>2009-11-20T02:17:55Z</created>
    <summary>Day two of Dreamforce is coming to an end, or should I say a beginning? I just stepped out of the afternoon' keynote with Marc Benioff and General Colin Powell. I don't know about you, but whenever General Colin Powell...</summary>
    <author>
      <name>Quinton Wall</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Day two of Dreamforce is coming to an end, or should I say a beginning? I just stepped out of the afternoon' keynote with Marc Benioff and General Colin Powell. I don't know about you, but whenever General Colin Powell speaks I always walk away inspired to do something new --- something bold --- something great.</p><p>I guess <em>great</em> pretty well sums up today.</p><p> I spent most of the day in the Force.com Zone helping customers with their Apex and Visualforce questions, and then ran off to give my presentation on <a href="http://wave.google.com" target="_blank">Google Wave</a>. If you were in the session, thanks for attending and bearing with the last minute scramble we had. But everything turned out perfect. Somehow it always does.</p><p>For many people in the audience this was their first exposure to Google Wave beyond the videos and youtube recordings. We had a little fun in the session connecting Google Wave to Salesforce for a unique Customer support experience, arranged a post presentation get-together, and even provided a bunch of free Google Wave Preview accounts for all the folks in the audience to get in and build upon what we built. I hope everyone who was lucky to get a Google Wave account, jumps right in and starts building Robots. (tip: request a Sandbox account, and really do something cool --- if you do, I would love to hear about it)</p><p><a href="http://blog.sforce.com/.a/6a00d8341cded353ef012875bacbd4970c-pi" style="display: inline;"><img alt="Wavefun" border="0" class="asset asset-image at-xid-6a00d8341cded353ef012875bacbd4970c image-full " src="http://blog.sforce.com/.a/6a00d8341cded353ef012875bacbd4970c-800wi" title="Wavefun" /></a> <br /> </p><p>I will post all the sample code from the main demo, as well as the Wave Robot we built, to help kickstart the innovation, as soon as I get a chance. In the meantime, here are a few snippets from <a href="http://df09wavesimple.appspot.com/">Sassy the Wave Robot</a> as he dutifully connects the clouds:</p><p><p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco"><span style="color: #7f0055">for</span> (Event e: bundle.getEvents()) {</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; min-height: 15.0px">        </p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">      <span style="color: #7f0055">if</span>(e.getType() == EventType.<span style="color: #0000c0">BLIP_SUBMITTED</span>) {</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; min-height: 15.0px" />
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">          TextView msg = e.getBlip().getDocument();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; min-height: 15.0px"> </p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">          <span style="color: #0000c0">LOG</span>.warning(<span style="color: #2a00ff">"MESG:"</span>+msg.getText());</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">          <span style="color: #7f0055">if</span>(msg.getText().startsWith(<span style="color: #2a00ff">"get cases"</span>)) {</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">    <span class="Apple-tab-span" style="white-space:pre">		</span>  Blip blip = wavelet.appendBlip();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                TextView textView = blip.getDocument();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                textView.delete();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                textView.append(<span style="color: #2a00ff">"fetching cases \n"</span>);</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; min-height: 15.0px">                </p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; color: #3f7f5f"><span style="color: #000000">                </span>//create our agent</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                SFDCAgent agent = getAgent();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; color: #3f7f5f"><span style="color: #000000">                </span>//query for solutions</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                Set&lt;Solution&gt; results = agent.getSolutions();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco; color: #3f7f5f"><span style="color: #000000">                </span>//loop through the results printing out the titles</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                StringBuffer buf = <span style="color: #7f0055">new</span> StringBuffer();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                <span style="color: #7f0055">for</span> (Solution s : results) {</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                    buf.append(<span style="color: #2a00ff">"\nTITLE: "</span>+s.getTitle()+<span style="color: #2a00ff">"\n"</span>);</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                }</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                TextView resultsView = blip.getDocument();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                resultsView.delete();</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">                resultsView.append(<span style="color: #2a00ff">"\nHere are "</span>+results.size()+<span style="color: #2a00ff">" tasty, fresh cases:\n"</span>+buf.toString());</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">          }</p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Monaco">      }</p></p><p>If you at Dreamforce, make sure you go out and enjoy the night time activities. Remember the clouds don't go away just because the sun goes down.</p><p /><p /><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/cZ6ZVLw0vME" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/connecting-the-clouds.html</feedburner:origLink></entry>
  <entry>
    <title>Announcing the Latest Release of the Force.com Cookbook!</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/YTwpnIxvR9E/announcing-the-latest-release-of-the-forcecom-cookbook.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6acf4f9970b" title="Announcing the Latest Release of the Force.com Cookbook!" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6acf4f9970b</id>
    <issued>2009-11-19T06:34:59-08:00</issued>
    <modified>2009-11-19T14:34:59Z</modified>
    <created>2009-11-19T14:34:59Z</created>
    <summary>This week's Dreamforce marks the release of the latest edition of the Force.com Cookbook! This compilation of code samples shows you how to extend your Force.com apps using workflow, approvals, Apex, Visualforce, the API, email, and Sites. In addition to...</summary>
    <author>
      <name>Caroline Roth</name>
    </author>
    <dc:subject>Announcements</dc:subject>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://blog.sforce.com/.a/6a00d8341cded353ef012875b7cdb9970c-pi" style="float: right;"><img alt="Cookbook_cover" class="asset asset-image at-xid-6a00d8341cded353ef012875b7cdb9970c " src="http://blog.sforce.com/.a/6a00d8341cded353ef012875b7cdb9970c-320wi" style="margin: 0px 0px 5px 5px; width: 236px; height: 305px;" /></a> This week's Dreamforce marks the release of the latest edition of the <a href="http://www.salesforce.com/us/developer/docs/cookbook/index.htm" target="_blank">Force.com Cookbook</a>! This compilation of code samples shows you how to extend your Force.com apps using workflow, approvals, Apex, Visualforce, the API, email, and Sites. </p><p>In addition to updates of last year's recipes, look for these new additions to the guide:</p><ul>
<li>Updating a Field on a Parent Record</li>
<li>Creating Custom Help</li>
<li>Redirecting to a Standard Object List Page</li>
<li>Referencing an Existing Page</li>
<li>Defining Skeleton Visualforce Templates</li>
<li>Using Batch Apex to Reassign Account Owners</li>
<li>Using Custom Settings to Display Data</li>
<li>Integrating Visualforce and Google Charts</li>
<li>Creating a Sitemap File</li>
<li>Creating a Web-to-Lead Form for Your Force.com Site</li>
<li>Implementing Single Sign-On for Clients</li>
<li>Retrieving Information from Incoming Email Messages</li>
<li>Creating Records from Information in Incoming Email Messages</li>
<li>Retrieving Email Attachments and Associating Them with Records</li>
<li>Creating Email Templates and Automatically Sending Emails</li>
</ul>
<p><span style="color: #1f497d;" />
</p><p>Also new for this release, the Cookbook is offered in <a href="http://www.salesforce.com/us/developer/docs/cookbook/index.htm" target="_blank">online format</a>, with color-coded code snippets and an easy clipboard copy feature that allows you to quickly copy and paste code directly into the editor of your choice. If you prefer the PDF version, Developer Force members can download it from <a href="http://developer.force.com/books/cookbook" target="_blank">developer.force.com/books/cookbook</a>.  </p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/YTwpnIxvR9E" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/announcing-the-latest-release-of-the-forcecom-cookbook.html</feedburner:origLink></entry>
  <entry>
    <title>Your Apps are Talking</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/MI_2bX-BEcs/your-apps-are-talking.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef012875b63e88970c" title="Your Apps are Talking" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef012875b63e88970c</id>
    <issued>2009-11-18T19:51:00-08:00</issued>
    <modified>2009-11-19T03:51:00Z</modified>
    <created>2009-11-19T03:51:00Z</created>
    <summary>Phew...what a day! I'm sitting in the middle of this years hackathon completely exhausted from a big day of announcements, and code consultations. There are dozens of people, heads down trying to finish their code in time for the end...</summary>
    <author>
      <name>Quinton Wall</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Phew...what a day! I'm sitting in the middle of this years hackathon completely exhausted from a big day of announcements, and code consultations. There are dozens of people, heads down trying to finish their code in time for the end of the competition. Unlike me, however, the bowed heads represent furious coding, and not exhaustion.</p><br /><div>Instead of recapping all the big news from Marc's keynote with a new UI, Salesforce Chatter, and great new features of the Sales and Service Cloud 2, I thought I would have a little fun and pull out my favorite quotes from the keynote. So, without further delay (and because my battery is redlining) here goes:</div><br /><div>"<em>slaves to the streams of email messages that happen every day</em>" - Marc Benioff on the need to shift paradigms from the Lotus Notes and Sharepoint era into crowd-sourcing.<br /></div><br /><div>"<em>why do I know more about these strangers on the internet than I do about my own employees. </em>" - Marc Benioff on why the Enterprise collaboration needs(ed)  learn from companies such as Twitter and Facebook</div><br /><div>And finally, my favorite quote of the keynote comes from Parker Harris when he was discussing the power of <a href="http://www.salesforce.com/chatter/" style="color: blue; text-decoration: underline; cursor: pointer; ">Salesforce Chatter</a> with Marc Benioff: <strong>"</strong><em><strong>Your apps are talking</strong></em><strong>"</strong> </div><br /><div>See you tomorrow at Dreamforce '09</div><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/MI_2bX-BEcs" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/your-apps-are-talking.html</feedburner:origLink></entry>
  <entry>
    <title>Chatter - this changes everything!</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/MnT-aVHutho/chatter-this-changes-everything.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6b437d7970b" title="Chatter - this changes everything!" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6b437d7970b</id>
    <issued>2009-11-18T19:44:37-08:00</issued>
    <modified>2009-11-19T03:44:30Z</modified>
    <created>2009-11-19T03:44:37Z</created>
    <summary>As you may have heard salesforce.com announced a new platform for enterprise collaboration called Chatter. Most people have access to cooler, newer technologies in their homes compared to what they are forced to use at work - slower machines, restricted...</summary>
    <author>
      <name>Nick Simha</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p>As you may have heard salesforce.com announced a new platform for enterprise collaboration called <a href="http://www.salesforce.com/chatter/">Chatter</a>.  Most people have access to cooler, newer technologies in their homes compared to what they are forced to use at work - slower machines, restricted set of phones they can use and e-mail being the primary way to collaborate.  In terms of collaboration, the consumer web has moved much, much ahead - so much so that most high school and college students now primarily use facebook and other social media tools to communicate with each other.  What if the same collaboration paradigm is bought inside the enterprise keeping the same ease of communication while making it enterprise ready in terms of security, governance &amp; extensibility?  What if the same tool / platform was not just for employees to interact with each other but also for enterprise application that proactively notified users about significant events in the business applications?  This would fundamentally change the way employees collaborate with each other and the way they leverage the data in their enterprise applications.  That is the promise and potential of Chatter - watch for more details in the days to come.</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/MnT-aVHutho" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/chatter-this-changes-everything.html</feedburner:origLink></entry>
  <entry>
    <title>Announcing the All New Force.com Workbook!</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/aJFlczQojPY/announcing-the-all-new-forcecom-workbook.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6ad0cad970b" title="Announcing the All New Force.com Workbook!" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6ad0cad970b</id>
    <issued>2009-11-18T12:36:21-08:00</issued>
    <modified>2009-11-19T14:40:26Z</modified>
    <created>2009-11-18T20:36:21Z</created>
    <summary>This week Dreamforce attendees who visit the Force.com Zone will receive a free copy of the brand new Force.com Workbook, a set of ten thirty-minute tutorials that introduce the Force.com Platform to admins and new Force.com developers. These tutorials take...</summary>
    <author>
      <name>Caroline Roth</name>
    </author>
    <dc:subject>Announcements</dc:subject>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://blog.sforce.com/.a/6a00d8341cded353ef0120a6ad0768970b-pi" style="float: right;"><img alt="Workbook_cover" class="asset asset-image at-xid-6a00d8341cded353ef0120a6ad0768970b " src="http://blog.sforce.com/.a/6a00d8341cded353ef0120a6ad0768970b-320wi" style="margin: 0px 0px 5px 5px; width: 257px; height: 332px;" /></a> This week Dreamforce attendees who visit the Force.com Zone will receive a free copy of the brand new <a href="http://developer.force.com/workbook" target="_blank">Force.com Workbook</a>, a set of ten thirty-minute tutorials that introduce the Force.com Platform to admins and new Force.com developers. </p><p>These tutorials take you step-by-step through the creation of a custom inventory application for a book warehouse, culminating in the creation of a public Web store front (using Force.com Sites) and a stand-alone desktop application using Adobe Flash Builder for Force.com! The complete list of tutorials includes:</p><ul>
<li>Creating a Warehouse Application</li>
<li>Adding Relationships</li>
<li>Using Formulas and Validation Rules</li>
<li>Using Workflow and Approvals</li>
<li>Adding Business Logic with Apex</li>
<li>Adding Tests to Your Application</li>
<li>Building a Custom User Interface with Visualforce</li>
<li>Creating a Public Web Page with Force.com Sites</li>
<li>Creating a Desktop App with Adobe Flash Builder for Force.com</li>
</ul>
<p>It's the perfect starting point for new admins or developers who're interested in building a custom app using Force.com.</p><p>Those of you who can't visit the Dev Zone this week can also access the Workbook online at <a href="http://developer.force.com/workbook" target="_blank">developer.force.com/workbook</a>.</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/aJFlczQojPY" height="1" width="1" /></div></content>



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  <entry>
    <title>Salesforce Chatter - A Social Platform just Announced here at Dreamforce</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/aAapnFlfgH4/salesforce-chatter---a-social-platform-just-announced-here-at-dreamforce.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6b0da50970b" title="Salesforce Chatter - A Social Platform just Announced here at Dreamforce" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6b0da50970b</id>
    <issued>2009-11-18T11:52:29-08:00</issued>
    <modified>2009-11-18T19:52:29Z</modified>
    <created>2009-11-18T19:52:29Z</created>
    <summary>Building collaboration apps on Force.com.</summary>
    <author>
      <name>Jon Mountjoy</name>
    </author>
    <dc:subject>Announcements</dc:subject>

    <content type="text/html" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/" mode="escaped">
&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;&lt;img src="http://blog.sforce.com/.a/6a00d8341cded353ef0120a6b0d274970b-pi" alt="459BB5F7-5186-4355-8FC9-E8931C83F52E.jpg" border="0" width="121" height="97" align="right" /&gt;Something new has just been announced here at Dreamforce - &lt;a href="http://www.salesforce.com/chatter/"&gt;Salesforce Chatter&lt;/a&gt;.  This opens up business collaboration, and a completely new way of thinking about your apps and interactions between people on the platform.&lt;/p&gt;

&lt;p&gt;As the &lt;a href="http://www.salesforce.com/chatter/"&gt;Chatter site&lt;/a&gt; puts it, "Imagine if your company had its own private social networking site." - just imagine!  We're all on Twitter or Facebook right, and to me it's all about people. Well now you can bring people into your apps too.&lt;/p&gt;

&lt;p&gt;Even better, "With the new Chatter social platform, social features and capabilities will be available for any application built and run on the platform."  In other words, this is a platform that you can make use of in your Force.com &lt;http://Force.com&gt;  applications.  We have to start thinking, right now, about how to use this platform to enhance apps that we build on the platform.    Check out the &lt;A href="http://www.salesforce.com/chatter/platform/"&gt;platform page&lt;/a&gt; for Chatter to learn more about profiles, status updates, groups, feeds, social content, security, API and more.  &lt;/p&gt;

&lt;p&gt;While it's not generally available yet, I'm already starting to think about how to build collaboration apps.&lt;/p&gt;&lt;/div&gt;
&lt;img src="http://feeds.feedburner.com/~r/SforceBlog/~4/aAapnFlfgH4" height="1" width="1"/&gt;</content>



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  <entry>
    <title>Adobe Flex and some great coffee </title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/BltSoLuw9gQ/adobe-flex-and-some-great-coffee-.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6b0ae4d970b" title="Adobe Flex and some great coffee " />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6b0ae4d970b</id>
    <issued>2009-11-18T11:29:53-08:00</issued>
    <modified>2009-11-18T19:29:34Z</modified>
    <created>2009-11-18T19:29:53Z</created>
    <summary>Flex enables you to make your applications visually compelling by incorporating animation and rich media into your user interface. If you are here at Dreamforce, I would strongly encourage you to stop by the Stratus Cafe where you will get...</summary>
    <author>
      <name>Nick Simha</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Flex enables you to make your applications visually compelling by incorporating animation and rich media into your user interface.  If you are here at Dreamforce, I would strongly encourage you to stop by the Stratus Cafe where you will get a chance to see some really cool applications - the range of things you can do with your UI is truly amazing.  And as an added bonus, they have a Batista brewing some strong coffee - so you can get your caffeine fix as well. </p><p>I am co-presenting two sessions around bringing Force.com and Flex together for your applications.  The marriage of  these two technologies  enables you build web apps or desktop applications that is both visually and functionally compelling. The Thursday session is titled <span style="text-decoration: underline;"><em>Building Force.com Apps with Adobe Flex/AIR</em></span> and covers Flash Builder for Force.com with emphasis on building a desktop application. The  Friday's session is titled <span style="text-decoration: underline;"><em>Creating Rich User Experiences Using Google Visualizations and Adobe Flex </em></span>and demonstrates how to incorporate both Google's technology and Flex into an existing Force.com application to improve the user experience.  In both these sessions we will be walking through the underlying code to help you understand how the integration works.</p><p>Hope to see you at these sessions!</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/BltSoLuw9gQ" height="1" width="1" /></div></content>



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  <entry>
    <title>Dreamforce Bloggers Unite!</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/Y0HOYbIgYdQ/dreamforce-bloggers-unite.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef0120a6afebfe970b" title="Dreamforce Bloggers Unite!" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef0120a6afebfe970b</id>
    <issued>2009-11-18T08:28:26-08:00</issued>
    <modified>2009-11-18T16:28:26Z</modified>
    <created>2009-11-18T16:28:26Z</created>
    <summary>Last night in San Francisco the rain fell lightly, the weather grew cold, and I barely noticed. This morning the brisk temperature continued, the sun was shining, but again, I barely noticed. To me the forecast was cloudy. Could it...</summary>
    <author>
      <name>Quinton Wall</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Last night in San Francisco the rain fell lightly, the weather grew cold, and I barely noticed. This morning the brisk temperature continued, the sun was shining, but again, I barely noticed. To me the forecast was cloudy.  Could it be any better ---today is the official start of Dreamforce 09!</p><br /><div>As a pre-cursor to the main event, the Force.com Zone was open last night, and teeming with activity: The new Code Consultation booths were overflowing with customers looking to expand their skills in Visualforce and Apex, eager developers got a jump-start on working through the great new tutorials, and the buzz around the Hackathon was heating up. Today should be amazing --- there are over 17,000 attendees converging on the Moscone Center</div><br /><div>The great thing about the Force.com zone being open yesterday was that it was not too busy (yet!), gave me more time to meet up with many of the <a href="http://developer.force.com">Developer.force.com</a> community; In particular the bloggers. I chatted with a fellow Aussie, John Rotenstien, who runs a Salesforce-focused <a href="http://www.theenforcer.net">blog</a> which I was not familiar with before but have now added it to my rss feeds, Jeff Douglas from <a href="http://www.appirio.com/">Appiro</a>, who regularly posts some fantastic Salesforce code tip and tricks on his <a href="http://blog.jeffdouglas.com/">blog</a>, and many, many others. It is always a great reflection of the power of a company, and technical vision when the broader developer community is passionate enough about what they do that they take the time to write about it and tell the world. </div><br /><div>I have some free time this morning to enjoy the Marc's keynote, (if you are not able to attend in person, you can view the live webcast <a href="http://www-waa-akam.thomson-webcast.net/us/dispatching/?event_id=bd2be0e9928191ee749f2150c1b9896c&amp;portal_id=490b5b11bea71c00458d586691c5b5f5&amp;internal=true">here</a>) meet with more customers, and enjoy the event. In the afternoon I'm back at the Force.com Zone, and conducting a few of the code consultation sessions. If you a blogger, make sure you come by and introduce yourself --- I'm always looking to add more great sites to my favorites. </div><br /><div>But for now, it's time for Dreamforce.</div><br /><br /><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/Y0HOYbIgYdQ" height="1" width="1" /></div></content>



  <feedburner:origLink>http://blog.sforce.com/sforce/2009/11/dreamforce-bloggers-unite.html</feedburner:origLink></entry>
  <entry>
    <title>Dreamforce Session Update</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SforceBlog/~3/TcqoEwKcM4E/dreamforce-session-swap.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=125619/entry_id=6a00d8341cded353ef012875af798f970c" title="Dreamforce Session Update" />
    <id>tag:typepad.com,2003:post-6a00d8341cded353ef012875af798f970c</id>
    <issued>2009-11-17T18:22:00-08:00</issued>
    <modified>2009-11-18T02:22:00Z</modified>
    <created>2009-11-18T02:22:00Z</created>
    <summary>Just want to let you know of a quick session swap. Deep Dive With The New Platform Technology is being swapped with Designing Your Apps for Commercial Success. The new times are: Deep Dive With The New Platform Technology is...</summary>
    <author>
      <name>Sati Hillyer</name>
    </author>
    <dc:subject>Events</dc:subject>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://blog.sforce.com/sforce/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://developer.force.com/dreamforce/09/" onclick="window.open(this.href,'_blank','scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false" style="float: right;"><img alt="DF09" border="0" class="asset asset-image at-xid-6a00d8341cded353ef0120a6ad2800970b " src="http://blog.sforce.com/.a/6a00d8341cded353ef0120a6ad2800970b-800wi" style="border: 2px solid #ffffff; margin: 0px 0px 5px 5px;" title="DF09" /></a>Just want to let you know of a quick session swap.<strong> </strong>Deep Dive With The New Platform Technology is being swapped with Designing Your Apps for Commercial Success. The new times are:</p><ul>
<li><strong>Deep Dive With The New Platform Technology </strong>is moving to <strong>Thursday, Nov. 19 at 2:45pm</strong></li>
<li><strong>Designing Your Apps for Commercial Success</strong> is moving to <strong>Wednesday, Nov. 18 at 2:15pm</strong></li>
</ul>
<p>Both sessions are still in <strong>Esplanade 305</strong>. Your <a href="https://dreamevent.secure.force.com/dreamforce/index?refURL=https://dreamevent.secure.force.com/dreamforce/myCalendar" target="_blank">Dreamforce Attendee Calendar</a> has also been updated to reflect this change.</p><p>If you can't make these new times, don't worry. Both of these sessions will be recorded and live on <a href="http://developer.force.com/dreamforce/09/" target="_blank">DeveloperForce</a> shortly after.</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/SforceBlog/~4/TcqoEwKcM4E" height="1" width="1" /></div></content>



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