Sheseo

Ms Google – We need a reverse nofollow tag like in — NOW!

SY (aka Hospitalera) — Tue, 08 May 2012 17:23:06 +0000

Dear Ms Google,

This is how I imagine Ms Google to look

I hope you don’t mind that I am writing to you, but there is something wrong with the way your dating and matching site Google.com works at the moment. Your latest site up date, nicknamed so cutesy ‘Penguin’, puts many of us searchers for the right match in the grave peril of internet link cyber stalking, let me explain:

Most people are using your site as dating, or at least ‘find your perfect match’ site, some people, like me, publish content and others are looking for said content – and you match us together. The better the match works, the happier is everybody. Me, the site owner because I get more visitors, that not only stick around but also come back, the searcher because s/he finds what they are looking for and you because, em, you make . . . → Read More: Ms Google – We need a reverse nofollow tag like in — NOW!

Welcome to the new sheseo.com (was hospitalera.com)

SY (aka Hospitalera) — Tue, 08 May 2012 08:53:17 +0000

Ok, the move from hospitalera.com > sheseo.com went smoother then I feared All posts, post comments and pages, plus the forum, have transferred nicely. The only thing I lost on the way are a few comments that were on pages, not posts, not sure why this happened – but so be it Oh, yes, I also lost the counts on the social media thingies like in ‘three people liked this on Facebook’, but this was kind of expected. One day, when I am sure that all worked out well, ranking and traffic wise and know I did it the right way, I will write a blog post about how to move a WordPress blog from one domain to another In the end moving a blog or website is a bit like moving house – you lose somethings, but you also find some things you have forgotten completely about – aka . . . → Read More: Welcome to the new sheseo.com (was hospitalera.com)

Internal Linking – The Do’ and Don’ts (IMHO)

SY (aka Hospitalera) — Mon, 30 Apr 2012 10:06:30 +0000

Everybody knows that having a good internal linking structure is an important part of both, reader experience (they find other content by you they might be interested in) and on page SEO (the search engines find your older content and know which part of your site is the most relevant for which keyword). Plus it lowers your bounce rate if people visit more then one page on your site

But part of the latest Google update seems to have been also an ‘over-optimization’ penalty. Officially, according to Matt Cutts in the video below, this refers more to keyword stuffing (especially meta data like image tags etc), but it can also refer to excessive, automatic, internal linking.

I want, for the moment concentrate on the internal linking aspect of on page SEO. Many moons ago I had a discussion going forward and backward with Allyn H. from ‘BloggerIllustrated’, . . . → Read More: Internal Linking – The Do’ and Don’ts (IMHO)

Market Samurai Rank Tracker Update – React Now!

SY (aka Hospitalera) — Sun, 29 Apr 2012 19:56:04 +0000

This is a quick post regarding the new Keyword Rank Tracker. It is meant mainly for those of you that own already a copy of Market Samurai or are sitting insecurely on the fence unsure if they should or shouldn’t buy it … The ninjas behind Market Samurai have updated their rank tracker module, actually they have rebuild it pretty much from scratch!, here is what you get and how to get it for free.

Clicking is believing

If you become, or are, a customer of any Noble Samurai product, you can get the basic plan for Rank Tracker for free, but only if you apply for it before the 31st May 2012! Plus you are then also ‘grandfathered’ into all the discount prices if you plan to upgrade to a paid plan later on. The basic plan allows you to track the rank of 50 different . . . → Read More: Market Samurai Rank Tracker Update – React Now!

Penguin Musings

SY (aka Hospitalera) — Fri, 27 Apr 2012 13:55:15 +0000

Google did it again and a whole bunch of internet marketers are shaking their feeble fists in wrath and disgust. I am speaking obviously of the latest Google algorithm update named ‘Penguin’. What happened? On 24th April 2012 Google rolled out yet another update that addresses web spam. You can read more about why Google hates web spam so much on this old article of mine called >>>The Real Reason Google Fights Web Spam<<<. Back? Great!

Have you been hit by the angry penguin?

I really don’t want to regurgitate what others have already written, or better said yelled into Cyberspace, so here my musings about an aspect which I believe has been overlooked by many. If you read >>>Google’s announcement about the Penguin Update<<< carefully and have a close look at the images you will notice something interesting in the second image – the . . . → Read More: Penguin Musings

How to Back Up and Secure Your WordPress Blog For Free

SY (aka Hospitalera) — Sat, 24 Mar 2012 00:31:04 +0000

Jason Blacker has graciously agreed to share his knowledge about backing up a WordPress blog, for free!, here on hospitalera.com, he also writes on 3 of his own blogs, check them out! If you’re interested in living lightly yet abundantly as well as other random curios you can visit One Plate One Bowl. He also writes an extensive blog on veganism and the vegan lifestyle at Vegan Valor. Lastly, if you enjoy poetry, come on over to his Haiku blog for a daily dose of delicious haiku. Now read on about backing up your WordPress blog Oh, and yes, the inserts in italics are by yours truly, for fun and clarification ….

How to Back Up and Secure Your WordPress Blog For Free

Most of us who have blogs online and are trying to make our living through online activities and . . . → Read More: How to Back Up and Secure Your WordPress Blog For Free

Build My Rank Bit The Dust – Who Is Next?

SY (aka Hospitalera) — Wed, 21 Mar 2012 16:24:15 +0000

Seems it was an interesting day on the interwebs again Google has send Build My Rank into the desert and the dust has still not settled. Instead of re-writing what others already published, here a link to Lis’ latest post for her take on things >Build My Rank is Dead<

And here my thoughts and suggestions, which like nearly always, differ a bit from hers – but not much in this case:

First of all on the BMR blog they published ‘ … In our wildest dreams, there’s no way we could have imagined this happening. …‘ referring to their discovery that they have been axed (read their network has been de-indexed) by Google. Seriously??? I mean come on guys! You sold back links, or better said, you sold spots on your websites for people to create their own back link articles for . . . → Read More: Build My Rank Bit The Dust – Who Is Next?

Free WP Plugin That Saves Time by Importing Keywords as Draft Posts

SY (aka Hospitalera) — Tue, 20 Mar 2012 20:59:16 +0000

What has the world come to? Two blog posts in one day But as I just was using this plugin today I thought I’ll post about it! Here what it does, who of you might profit from it and yes, it is free and available via the official WordPress Plugin depository here: CSV Importer Plugin I actually featured this plugin already in my >Best WordPress Plugins 2011 and 2012< post, but decided it deserves its own blog post because it really saves time – and time is money, also in the internet marketing world Here what it does and some shortcuts for using it more efficiently:

Using the right WordPress plugins can save you time - which is money

CSV importer imports your keywords, and other data you put in said spreadsheet as draft posts into . . . → Read More: Free WP Plugin That Saves Time by Importing Keywords as Draft Posts

Good Bye Keyword Strategy – Last Steps

SY (aka Hospitalera) — Tue, 20 Mar 2012 16:41:18 +0000

Before I explain the last steps it takes to finish moving sites and data out of Keyword Strategy, let me first make a few points clear:

I still believe that the concept behind Keyword Strategy is valid: To build thick websites around a topic you know actually something about by targeting different (long tail) keywords with one article each and to interlink said articles in a way that makes sense to human readers and search engines alike. That is, in my opinion, still the best long term strategy to build a profitable website that weathers all the internet storms …

But as the tool is now, with its core features stripped down, it is simply not worth the monthly subscription for me …

So, in case you are in the same situation, here the links to my previous blog posts about how to move your data and sites out of . . . → Read More: Good Bye Keyword Strategy – Last Steps

Leaving Keyword Strategy – Replacing Your Internal Linking

SY (aka Hospitalera) — Mon, 19 Mar 2012 10:34:16 +0000

If you haven’t read yesterday’s post >Leaving Keyword Strategy – How to Back Up Your Data< I suggest you do so first as some things are so similar that I haven’t explained them here

First the list of things you will need:

Some sort of text and spreadsheet editor, if you don’t have Microft Office, here two free alternatives that work just as well:

OpenOffice (for PC) NeoOffice (for Mac)

Plus you will need a plugin to take on your internal linking, my recommendation so far is:

Seo Smart Links (free)

Ok, now you are all set and ready to roll!

Go to your keywords tab in the dashboard and select it to show only keywords and urls. Put in ‘not null’ in the url-filter, this will give you only those keywords . . . → Read More: Leaving Keyword Strategy – Replacing Your Internal Linking